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  • Broken Base: This satirical rant video that's meant to be a light-hearted jab at James Rolfe over his video where he explains why he's not going to see the 2016 reboot of Ghostbusters got some mixed responses. Some think it's an amusing bit of satire that really needs to be taken lightly as Brad is friends with James, others think it's an outright stab at James and see the video as Brad trying to start up drama. Not helping Brad's case over making it clear regarding the video's intent is the fact that, shortly after James released his video, people like Patton Oswalt outright insulted James on social media.
  • Crosses the Line Twice: His Twix commercial parody. He dies in the end.
  • Ensemble Dark Horse:
    • Brad's cats. They even got IMDB pages.
    • Mike Robinson, aka Mr. X, a fellow reviewer from Geek Juice Media, has rapidly become this in the Dusk Till Dawn Cast. He's made two appearances on Midnight Screenings and some fans are crying out for them to collaborate more often. They appeared on a Snobcast episode where they discussed the work of Steven Bochco. X has occasionally teased the prospect of them doing a Miami Vice podcast.
    • Generally speaking, his body of work is well-liked with people who can't stand the rest of Channel Awesome, making him an Ensemble Darkhorse for the whole website.
  • Fandom Rivalry: Fans of former Channel Awesome creators, especially those of Allison Pregler and Phelous, often view him as a strikebreaker for staying with the site. The fact that he had previously agreed with his friends' complaints before the walkout, only to minimize them afterwards, leads to accusations of opportunism from the latter's fans.
  • Harsher in Hindsight:
    • One episode of Brad and Jerrid is titled "Brad and Jerrid Hate Each Other", where the two of them (in-character) argue with each other over the film The Tree of Life. This becomes rather awkward in retrospect after the two had a real-life falling out in early 2012 that led to Jerrid being temporarily kicked out of Team Snob.
    • After Brad and past creators who were his friends found themselves on opposite sides of the Channel Awesome controversy, his crossover episode may be hard to watch. Most notable would be the review of Sir Arthur Conan Doyle's Sherlock Holmes, when Brad accidentally hit Allison Pregler right in the face with what was supposed to be a mock punch.
  • Hilarious in Hindsight: In his Binge Watch of Joey, a character played by Simon Helberg makes Brad twice make jokes that he's not watching The Big Bang Theory. Two years later, he did the whole series to "celebrate" its ending.
  • Hype Backlash: Brad's worst fans have a tendency to declare him as the best reviewer ever and slam every other internet critic (especially those on TGWTG), which can put some people off Brad when they actually watch his videos.
  • It's Popular, Now It Sucks!: There are fans declaring this ever since Brad joined up with Channel Awesome. They call him a sell-out, mercilessly bashing anyone he works with.
  • Overshadowed by Controversy: Since 2018, he’s been known mostly for being the only Channel Awesome contributor outside of the Walkers' inner circle to remain loyal to the site in the fallout of #ChangeTheChannel note . Although previously critical of Channel Awesome's mismanagement, he subsequently dismissed all accusations of workplace abuse as either exaggerations or outright lies, infamously saying the mocking line "I just want an apology, whether you mean it or not!". He's especially infamous for a (later retracted) accusation of a malicious SWATting incident at the funeral of his wife's father. This led to a breakdown of relations between Allison and Brad, with Allison removing all crossover videos the two did and one of Brad's producers cutting ties with him.
  • Periphery Demographic: As mentioned above, many image boards, who usually outright hate anybody from Channel Awesome, seems to really enjoy the works of Brad. He's basically the cool older brother a *chan user would like to have.

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