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Super Mario Run is the first Super Mario Bros. game released on a non-Nintendo platform as a part of Nintendo's ongoing plan to launch into a market of mobile games. Announced on September 7, 2016 for Apple devices the game released for Apple devices worldwide on December 15, 2016 with a release for Android devices following on March 23, 2017. Like Miitomo, the game was developed for mobile devices by Nintendo in conjunction with DeNA.

The game combines the standard Mario gameplay (specifically the style from the New Super Mario Bros. games) with that of typical endless runner games. Mario runs continuously through each stage, jumping by himself over small enemies and obstacles. By tapping the screen, the player can make him jump higher. Along with the typical goal of trying to get through each stage as fast as possible, the player must also collect as many coins as possible. Each stage has a stack of coin challenges that get progressively harder and are the main element that gives the game replay value. Along with the regular World Tour mode, there is also Toad Rally, where the player can challenge ghost players through the regular levels. Playing both modes and collecting coins within allow the player to build their Mushroom Kingdom in Kingdom Builder, the game's third mode. The fourth mode, called Remix 10, features ten bite-sized levels with three rainbow-colored medals in each level. Playing through each mode also eventually unlocks other characters, who each play differently.

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In a subversion of typical mobile games, Super Mario Run is free to download, but with only the first world of World Tour available. A one-time $10 purchase will unlock the full game. Nintendo also requires the game to have an online connection at all times to play.


This game contains the following tropes:

  • 100% Completion: The coin challenges in World Tour. Each level has five pink coins. Collecting them all unlocks five purple coins. Collecting those unlocks five black coins. There is also the ability to unlock ten other characters. There's also decorations/buildings to obtain, and maxing out the level of the various enemies by killing enough of them.
  • Action Girl: Princess Peach, Toadette, and Daisy are playable characters and can kick plenty of butt.
  • All or Nothing: In Toad Rally, you either win all of the Toads, or get none at all. You even lose the Toads you already have based on how many you got during Toad Rally.
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  • Allegedly Free Game: The game can be downloaded for free, but only World 1 can be played in World Tour. Toad Rally is restricted to the World 1 levels and the player can only earn red, blue, and green Toads, which prevents them from unlocking other characters (with the exception of Blue Yoshi), which require earning purple and yellow Toads. Remix 10 makes the player either wait for increasingly-longer time periods between rounds or pay up multiple Rally Tickets to skip them. Paying one $10 fee up front unlocks the whole game and removes the Remix 10 waiting periods, and there is never another in-game payment with real currency on anything else after that. Anything purchased in-game, particularly for Kingdom Builder, can be bought with coins collected in-game. The Rally Tickets are also earned through regular gameplay, with the Bonus Game Houses and ? Blocks allowing you to earn a varying amount at regular intervals.
  • And Now for Someone Completely Different: In Remix 10, the fifth course in a set has you play as a character other than Mario, randomized for each set.
  • And Your Reward Is Interior Decorating:
    • Unlockable buildings and decorations for the Mushroom Kingdom are mostly for vanity. The Toads they attract don't actually add to your total. The only benefit is that more Toads wandering around means a greater likelihood of them holding up coins for you to take.
    • Special buildings are a subversion, providing tangible benefits like bonus courses and items.
  • Anti-Frustration Features:
    • Never again will you die from bumping into a stray Goomba or fall into a pit because you almost made a jump and hit the wall instead. Mario and crew can now automatically jump up one-block heights, skip across one-block gaps, hop above short enemies, and grab and pull up from ledges.
    • Bubbles don't just serve as extra lives. Did you miss a colored coin late in a level? Just tap the bubble button and rewind back to a point where you have another chance.
    • The Bonus Game Houses and ? Blocks serve as a limited but steady source of Rally Tickets once you've exhausted all the coin challenges in World Tour.
    • When getting a connection error (forcing to return to the title screen) before the Bonus Game in Remix 10, you get rewarded with a random decoration/building when the next time you enter Remix 10 again as if you obtained it from the Bonus Game.
    • When counting Toad totals for unlocking buildings in the Shop, your highest count is what counts for unlock requirements, so losing Toads of a certain required color through losses or quitting in World Tour doesn't relock an unpurchased building.
  • Anti-Rage Quitting: If you try to quit during Toad Rally, you'll lose Toads as if you lost the match. You get to keep the Rally Ticket, though, so it can be beneficial to simply cut your losses if you know you'll lose.
  • Awesomeness Meter: In Toad Rally, players gain Toad fans whenever they pull off quick maneuvers, like jumping while Mario is vaulting over something. The more fans a player gets, the more their score is boosted at the end of Toad Rally, and the more Toads the player gets if they win Toad Rally. In a close match, more Toads can let you or your opponent pull off an upset despite earning fewer coins. However, doing well but ultimately losing means you end up losing more Toads than if you did poorly.
  • Big Bad: Bowser is back, having kidnapped Peach yet again.
  • Big Boo's Haunt: Worlds 2-1, 5-3, and 6-2 take place in Ghost Houses, a series staple.
  • Blackout Basement: One of the secret levels in Remix 10 is a Ghost House variation which is shrouded in darkness. All the enemies and objects are only visible as barely distinct shadows, with flashes of lightning occasionally lighting everything for a moment. It's best played somewhere with low glare, which mitigates the effect of the shadows.
  • Bonus Dungeon: The Star World is an extra world with nine levels spanning the various level types. Unlocking them requires beating certain challenges in certain worlds (certain coin amounts, monster kills, time taken, etc.), and the player has to beat all the normal worlds to unlock all of them. The levels themselves are more difficult than the standard worlds, though certainly not as hard as the colored pipe levels.
  • Boss-Only Level: The final battle with Bowser.
  • Bragging Rights Reward: Decorations do nothing, but some of the more elaborate ones are extremely difficult to earn. The Thwomp Statue requires 25,000 Red Toads to unlock and costs 50,000 coins, and Princess Peach's Tent requires 50,000 Toadsnote  and costs 80,000 coins.
  • Broken Bridge: There are six areas in the kingdom. Your castle is in the first. As you progress in World Tour and earn Toads in Toad Rally, you can unlock rainbow bridges which open up the other areas, giving you more space to place buildings and more places that will accept two- and four-square buildings.
  • Brutal Bonus Level: The Special Pipe worlds that unlock after collecting all of the Pink, Purple, Black, and *Black coins, respectively. The Black Coin level, "Make the Cut", looks like a sadistic Super Mario Maker level with countless frame-perfect jumps amidst spinning saw blades. The other three are tame by comparison.
  • Bubbly Clouds: World 3-2, where you run on clouds and avoid Bullet Bills.
  • The Bus Came Back:
    • We haven't seen the Ninjis in a platform game since Super Mario World, although they appeared in some spin-off games, like Paper Mario. Fishing Boos, also debuted from Super Mario World, haven't appeared in a platform game since Super Princess Peach.
    • As of the September 2017 update, Princess Daisy makes the return to the main Mario series (not counting her Costume Mario appearance in Super Mario Maker), 38 years since the release of Super Mario Land.
  • Cap:
    • Your kingdom caps at level 20, which takes 4,000 Toads. You can make around 50 per race, so earning it isn't that difficult. Leveling has the effect of rebuilding and improving your castle, eventually restoring it to its full size.
    • The most Toad Rally Tickets one can have is 99. Any extras you get after that will simply disappear.
    • Prior to the update, Toads capped at 9,999 for your total rank in Toad Rally. Following the update, the cap was increased to 99,999. For individual colors, there's no limit.
  • Christmas Episode: Celebrating the game's release, you get special items in stock, such as a snow globe with Mario in focus and trees in the background, a blue Christmas Tree with presents under it, and a box of poinsettias for decoration.
  • Collision Damage: Since you are constantly running, damage from colliding with enemies is actually justified for once. While most enemies won't damage Mario if he runs into them, some enemies, like Spinies and Piranha Plants, will still hurt Mario like they always do. Mario will also get damaged by regular enemies if he bumps into them while they're airborne or if he jumps into them from below.
  • Competitive Balance: The game has eleven playable characters — Mario, Luigi, Peach, Toad, Toadette, Daisy, and the five Yoshis — each with their own benefits and drawbacks. Mario is unlocked by default, while the others save Peach and Toad are earned by collecting Toads in Toad Rally. Toad is unlocked simply by linking a My Nintendo account, while Peach is earned by beating World Tour. Without paying for the game, Mario, Toad, Blue Yoshi and Daisy are the only characters that can be unlocked. Prior to the Remix 10 update, only Mario and Luigi could use Super Mushrooms (rendering all of the other characters as One Hit Point Wonders), though now everyone can use them. Additionally, only Mario, Luigi, Toad and Toadette can perform midair spins (which contribute to the Awesomeness Meter in Toad Rally), while the other characters cannot, due to already having midair advantages with their abilities.
    • Mario: As expected, he's the Jack-of-All-Stats character.
    • Luigi: Can jump higher than Mario, which requires more control since the levels are designed around Mario's jumping ability.
    • Peach: Possesses a special glide jump (which does not contribute to the Awesomeness Meter in Toad Rally).
    • Toad: Moves the fastest of all the characters.
    • Toadette: Steals some of the opponent's Toads before the final tally in Toad Rally.
    • Daisy: Has the ability to Double Jump (which does not contribute to the Awesomeness Meter in Toad Rally), enabling her to get to places and coins easier than the other characters.
    • Yoshi: Five different Yoshis that can run and jump on spikes or spiky enemies/obstacles without getting hurt, and have their signature Flutter Jump (which does not contribute to the Awesomeness Meter in Toad Rally). In Toad Rally, Yoshis attract Toads of their color, making it easier to earn those kinds even in stages where they aren't normally present. The five are Green Yoshi, Red Yoshi, Blue Yoshi, Yellow Yoshi, and Purple Yoshi, with Red being the hardest of the five to unlock.
  • Continuity Nod:
  • Cool Airship: Worlds 2-4, 4-4, and 6-3 are airship levels.
  • Damn You, Muscle Memory!: Unlike the regular Mario games, Mario will automatically vault over most enemies he runs into, instead of taking Collision Damage like he usually does. While veteran Mario players can still just jump over any enemy Mario encounters, in order to do well in Toad Rally, you have to run into them so you can improve your score.
  • Damsel in Distress: Princess Peach needs to be rescued from Bowser once again, but this time the Koopa King goes for a two-princesses-for-one deal, as he also kidnaps Princess Daisy.
  • Death Is a Slap on the Wrist: Using up all of your bubbles and dying only forces you to do the level over again.
  • Difficult, but Awesome:
    • While Luigi can jump higher than Mario, most of the game's coins are based on Mario's maximum jump height, meaning recklessly using Luigi's full jump height can result in missing more coins than Mario. However, mastering control of Luigi's jumps allows him to be just as effective as Mario, while being able to go to heights Mario can't reach.
    • The same basic principle applies to Daisy, as well. Her Double Jump can easily send you too high and miss your target, but properly mastered, she puts even Luigi to shame.
    • Toad runs faster, which means less time to react to incoming hazards, but a skilled player in Toad Rally can use Toad to surge ahead of their opponent to trigger those much-needed Coin Rushes and Red Coin-activated Starmen sooner.
  • Double Jump: A trait unique to Princess Daisy.
  • Dragons Prefer Princesses: Slightly exaggerated more than your usual Mario fare. Bowser kidnaps both Princess Peach and Princess Daisy in this game. Two princesses for one? Quite a bargain for the Koopa King.
  • Drop the Hammer: You earn hammers by beating the castle at the end of a world, which can be used to knock out the Thwomps in your kingdom for more building space.
  • Easy-Mode Mockery: The player doesn't get mocked, but will instead be informed they cannot keep records for special coins or enemies defeated while in easy mode. Instead, it's just used to practice a level.
  • Excuse Plot: Peach bakes a cake for Mario, but Bowser flies by, wrecks the kingdom, and kidnaps her, so Mario goes on an adventure to rescue her again.
  • Floating in a Bubble: The bubbles from the New series are used both as extra lives and a "second chance" mechanic if you activate them early. You start each level with two, and more can be collected by hitting blocks.
  • Fragile Speedster: Toad is faster than the others, but his heightened speed makes dodging hazards slightly more difficult at times.
  • Gameplay and Story Segregation: In Kingdom Builder, you can have various Toads, even if you only have one type of Toad as your subjects.
  • "Get Back Here!" Boss: The last battle against Bowser consists of Bowser flying away in his Clown Car while Mario chases him.
  • Green Hill Zone: Worlds 1-1, 3-3, and 4-2 are based on the Acorn Plains.
  • Guide Dang It!:
    • When Mario is airborne, swiping left will slow Mario down. If done quickly enough, this can allow players to keep Mario stationary.
    • The challenge to unlock World Star-9 requires beating 20 or more Ninjis in a single run on World 2-4. Not only is this impossible to do fairly (you have to bubble yourself and take alternate paths), it's literally impossible on the black coin challenge because there aren't enough of them.
  • Helpful Mook:
    • Zigzagged with Lakitu. The first time he appears, all he does is throw coins at Mario. However, in later levels, he'll try to trick you by alternating between throwing Spinies and coins.
    • Same goes for Rocky Wrenches, which either throw coins or harmful wrenches depending on their location in the stage.
  • Hoist by His Own Petard:
    • In the last level, Bowser is beaten by kicking the Bob-ombs he throws at you back at him.
    • Can happen to the player in Remix 10 if they are unlucky enough to grab a Starman, then accidentally kill an enemy they needed to use as a platform to get a bonus medal in the next level.
  • Invincible Minor Minion: Boo, Stretch (Boo on platforms), and the Lava Bubble have no kill count at all, as they can only be killed by a Super Star or a reverse leap in the case of certain Boos.
  • Invincibility Power-Up: The Super Star grants invincibility like it usually does, this time with the additional benefit of attracting nearby coins to you.
  • I Was Told There Would Be Cake: Peach's cake is an unlockable item, obtainable with enough Toads once you've rescued Peach. It's dropped dead center in your kingdom and can't be relocated.
  • Last Lousy Point: Getting all of the Kingdom Builder parts through Remix 10 can be quite a chore, as some items are extremely hard to get out of the bonus blocks and, yes, you guessed it, you can (and will) get duplicates of items you have already gotten before, sometimes even multiple times in a row.
  • Later Installment Weirdness: It's a mobile entry in the long-running Mario franchise, which is weird in and of itself. However, aside from some use of familiar settings, characters, and the same Excuse Plot story, Super Mario Run is a very strange and different Mario title that likely will confuse long-time veterans. Powerups are not a staple of gameplay, and the only ones in this game are the Super Mushroom and Super Star (not even the Fire Flower makes the cut). There are no 1-Up Mushrooms in the game at all, and instead the extra life mechanic is a bubble that floats the character back to a previous location. Characters automatically vault over enemies on their own instead of jumping and smashing them (though that's also an option), and as mentioned, other playable characters beyond the Mario Bros. can be used, including Toadette and multiple Yoshis.
  • Law of 100: Getting 100 coins in Remix 10 spawns a Super Mushroom in a bubble while small, or a Super Star while big/Super.
  • Le Parkour: Mario demonstrates more parkour abilities than he usually does, such as skipping up small ledges and vaulting over enemies.
  • Lethal Lava Land: The setting for Worlds 1-4, 3-4, 5-4, and 6-4.
  • Level Grinding: Defeating enough enemies of a certain kind will allow players to earn more coins upon defeating that enemy during Toad Rally. It maxes out at +3.
  • Meta Multiplayer: You never actually race Toad Rally opponents in real-time; you're simply challenging their past performance, i.e. "ghost" in Driving Game lingo. Matchmaking would be a nightmare and pausing wouldn't be possible otherwise.
  • Money for Nothing: While coins are never useless to have if you want to use the Kingdom Builder, they are extremely plentiful in Toad Rally and Remix 10, so you're unlikely to be hurting for them if you play that regularly. Toad Rally tickets can also become this. They're in short supply at first, but by the time you've unlocked all the Bonus Houses and ? Blocks, you can earn around 40 every eight hours or so, and since you only need one ticket for a single Toad Rally, it's easy to build up a stash that hits the cap. Remix 10 mode also requires a Rally Ticket to play, making them slightly more necessary again (although a player with Bonus Houses and ? Blocks is still unlikely to even get close to running out).
  • Musical Nod: The Remix 10 theme features the Overworld theme from Super Mario Bros, Super Mario Bros. 3 and Super Mario World, and the Underground theme from Super Mario Land and Super Mario Bros. 2.
  • Musical Spoiler: Subverted. When you defeat bosses, it plays the jingle that played in New Super Mario Bros. Wii, New Super Mario Bros. 2, New Super Mario Bros. U, and New Super Luigi U that played when you defeated Bowser and then something happened afterwards, causing the fight to continue. In this game, that jingle simply means that you defeated a boss.
  • Mythology Gag: Remix 10's BGM wouldn't be the first time we hear Daisy sing. That would be Super Mario Compact Disco.
  • No-Sell:
    • Yoshi is immune to landing on top of spikes, including Spinies and buzzsaws; he'll simply bounce off of them. Emphasis on "landing on top of"; he will still get hurt if he hits one from below or head-on.
    • Black coins are not affected by the Super Star's magnetism.
  • NPC Roadblock: Thwomps cover up sections of the Kingdom Builder maps, preventing items from being placed on them. Using a hammer (which you get by clearing a world) will knock them away and let you build there.
  • One-Hit-Point Wonder: Prior to the Remix 10 update, Mario and Luigi were the only characters with the ability to use Super Mushrooms to survive an attack. Everyone else only got coins and died in one hit. After the update, all characters can use Mushrooms, but with the twist that only Mario and Luigi start off in their smaller forms. All other characters begin the game at their full size.
  • Play Every Day: There are a few Kingdom Builder objects that provide benefits when you tap on them (like a bonus stage or extra coins), which refresh after several hours, encouraging you to go back on and recollect them. For My Nintendo users, 10 Platinum Points are obtained by playing Toad Rally daily, and winning three matches in the span of a week is worth 50 Platinum Points.
  • Power Up Letdown: Although a Super Star in Remix 10 mode can make getting many of the Bonus Medals easier since it draws them to you like coins, it can also make it impossible to get certain Bonus Medals if reaching them requires bouncing off an enemy to boost your jump. So much for that "Perfect" streak.
  • Power-Up Magnet: The Super Star magnetizes coins towards you in addition to granting invincibility, including pink and purple coins. Black coins, however, are not affected. It also works on Bonus Medals in Remix 10 mode.
  • Purple Is the New Black: The "black" coins are colored a deep green.
  • Racing Ghost: In Toad Rally, you compete with a ghost of another player's past performance to get the most coins and Toads in 60 seconds.
  • Recruitment by Rescue: Princess Peach becomes playable after you save her from Bowser. Princess Daisy likewise.
  • Save the Princess: Princess Peach needs to be saved, as usual... but (as of the Remix 10 update) Bowser has doubled down, and Princess Daisy needs to be rescued as well!
  • Schizophrenic Difficulty: Toad Rally's difficulty can vary significantly. You may get lucky and wind up with an opponent who gets bubbled a couple times for an easy win, or someone who lands every jump perfectly and can be extremely difficult to top. There's no way to tell other than playing.
  • Shifting Sand Land: The setting for Worlds 3-1, 5-2, and 6-1.
  • Shout-Out: Two out of twenty-seven secret courses in Remix 10 has Mario launching from cannon to cannon, akin to the levels with Barrel Cannons in the Donkey Kong Country games.
  • Socialization Bonus: You can get a total of 300 My Nintendo Platinum Points by reaching the milestones for 1, 5, and 10 registered friends. You can also use them to train for Toad Rally matches without risking Toads or Rally Tickets, but only up to five times a day.
  • The Spiny: Not only do spiky enemies injure you if you try to jump on them, they also hurt you if you try to vault over them. While Yoshi can jump on spiky enemies without getting hurt, he still can't vault over them.
  • Stepping Stones in the Sky: Bouncing off enemies in midair (sometimes several in a row) is frequently required to get the special coins or bonus medals. Can result in Power Up Letdown if you happen to be invincible from a Super Star at the time.
  • Super Mode: In Toad Rally, if the player performs enough stylish actions to fill a gauge, Coin Rush will begin. This causes coins to spit out of thin air in certain places, arrow blocks will generate two lines of coins instead of one, ? Blocks will spray out several coins instead of giving you one, any powerup block will release three Mushrooms/Starmen instead of one, and your character will move faster (though slower than a Super Star). Coin Rush will end once the gauge is empty, but it can be sustained by earning style points. Dying will end it immediately. Getting a Super Star will also trigger Coin Rush in addition to its standard effects.
  • Tactical Suicide Boss: If Bowser just used fireballs and spike balls instead of throwing Bob-ombs that can be kicked back to him, he'd be unbeatable.
  • Thanking the Viewer: If you beat all the Star World levels and unlock the Star Pipe, you get to play a special course that ends with "THANK YOU" spelled out in coins.
  • Throw the Dog a Bone: Princess Daisy is finally cut a break, being a playable character in a Mario game that isn't a party or racing game.
  • Unexpected Gameplay Change: Remix 10 is a big shift from the regular levels and Toad Rally. Instead of one continuous level, you have to trek through ten very short levels, each no longer than 30 seconds at most. There are no bubbles; dying instead shunts you to the next stage and considers all bonus medals in that stage lost regardless of how many you collected at the time. Finally, the end of each round allows a chance to use a ? block that gives decorations and buildings; earning bonus medals gives chances to use a special ? block for a guaranteed 3-star or higher item rarity.
  • Unfortunate Names: World-Star shares its name with a shock site of just about the same name.
  • Unwinnable by Mistake: Downplayed with Remix 10. While none of the levels are literally unwinnable, there are situations in which getting a perfect score is impossible. Certain level layouts require the player have obtained a Super Mushroom in order to break blocks in the way of a medal, and these can be the first or second where you won't have gained enough coins to trigger a mushroom drop.
  • Variable Mix: Additional instruments will play in the background music during a Coin Rush. This does not apply to Super Star-induced Coin Rushes, which use separate BGM.
  • Video Game Stealing: If Toadette is used during Toad Rally, she'll steal some of the opponent's Toads before the final tally.
  • Wrap Around: Used in Ghost House levels, which are generally vertical-oriented; it's very fitting with the other reality-bending effects they have.

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