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Series / Baby Einstein

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It sure can't turn your baby into Einstein, but at least mom can take a catnap.

Baby Einstein is a series of educational direct-to-DVD videos created in 1997 by Julie-Aigner Clark, a former teacher and a mother of two. The videos are meant for very small children under the age of 4 years old. The videos use classical music and puppetry to teach babies various subjects such as art in Baby Van Gogh and animals in the Baby Dolittle videos. The series was a financial success and spawned into music albums, books, flash cards, toys, and other baby products. The company was bought by Disney in 2001, but sold in 2013 to Kids II Inc.

    List of Baby Einstein Videos 
All of the videos released under the Baby Einstein name.
  • Baby Einstein: Language Nursery (1997)
  • Baby Mozart - Music Festival (1998) note 
  • Baby Bach - Musical Adventure (1998)
  • Baby Shakespeare - World of Poetry (1999) note 
  • Baby Van Gogh - World of Colors (2000) note 
  • Baby Santa's Music Box (2000)
  • Baby Dolittle: Neighborhood Animals (2001)note 
  • Baby Dolittle: World Animals (2001) note 
  • Baby Newton - All About Shapes (2002)note 
  • Baby Beethoven - Symphony of Fun (2002) note 
  • Baby Neptune - Discovering Water (2003)note 
  • Baby Galileo - Discovering the Sky (2003)
  • Baby Einstein: Numbers Nursery (2003)
  • Baby Macdonald - A Day on the Farm (2004) note 
  • Baby Da Vinci - From Head to Toe (2004)
  • Baby Noah - Animal Expedition (2004) note 
  • Baby Monet - Discovering the Seasons (2005)
  • Baby Wordsworth: First Words - Around the House (2005) note 
  • On the Go - Riding, Sailing, and Soaring (2005)
  • Meet the Orchestra - First Instruments (2006)
  • Baby's Favorite Places: First Words - Around Town (2006)
  • Baby's First Moves (2006) note 
  • My First Signs (2007) note 
  • Discovering Shapes (2007)
  • Lullaby Time (2007)
  • Baby's First Sounds (2008)
  • World Music (2009)
  • World Animal Adventure (2009)
  • Baby Lullaby (2011)
  • Neptune's Oceans (2011)
  • World of Rhythm (2011)


This series provides examples of:

  • Accessory-Wearing Cartoon Animal: Most of the puppets wear an article of clothing (shirt, hat, etc.) but never wear pants. Some animals don't wear any clothes.
  • Amazing Technicolor Wildlife: The goat puppet Vincent Van Goat from Baby Van Gogh is blue, and many other puppets throughout this specific video follow this troupe, like a pink/purple goat, a red moose, a orange rabbit, and a blue mouse.
  • Anything Can Be Music: In Meet the Orchestra, the duck puppet plays Blue Danube with bottles.
  • Are You Sure You Can Drive This Thing?: In On the Go, during "The Wheels on the Bus", the engine of the bus breaks and everybody has to evacuate the bus.
  • Balloonacy: In Baby Galileo, the kangaroo puppet flies into space.
  • Banana Peel: In World Animals, Jane the Monkey slips over a banana peel, and then makes monkey noises due to confusion, which makes no sense at all in context.
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  • Baths Are Fun: The bath chase scene in World Animal Adventure and the bubble bath scene in Baby's First Sounds are prime examples of this.
  • Beach Episode: Baby Neptune.
  • Bilingual Dialogue: Language Nursery and Baby's First Sounds received criticism for using more than one language in the same video. Baby's First Sounds uses four languages, while Language Nursery uses six.
  • Boxing Kangaroo: There is a toy kangaroo with boxing gloves in Baby Noah, which is a little strange considering it is supposed to teach you about animals.
  • Cartoon Conductor: The koala in certain re-releases of Baby Mozart.
  • Christmas Special: Baby Santa's Music Box.
  • Cross-Referenced Titles: Language Nursery, and then Numbers Nursery. World Animals and World Animal Adventure may have been an accident.
  • Classical Music: The staple of the series. The only video without it is Language Nursery.
  • Cymbal-Banging Monkey: A toy version is seen in Baby Shakespeare and World Animals.
  • Disney Owns This Trope: At least they used to. They sold it due to the major controversy behind the videos in 2013 to Kids II Inc.
  • Early Installment Weirdness: Language Nursery, the first video in the series, is basically missing every single staple of the series (classical music, puppets, stock footage, etc.)
  • Edutainment Show
  • Floating in a Bubble: This happens to the turtle puppet in Baby Neptune (in an albeit dark manner as the octopus laughs and waves good-bye)
  • Hand Puppet: Most of the puppets in the older videos (before Disney took over the company) are hand puppets. Some were used later but string-controlled puppets were prominently used also.
  • Later Installment Weirdness: Later videos are notorious for having either reused clips from other videos (Baby's First Sounds is notorious for this), and other videos completely reuse ideas (Discovering Shapes and World Animal Adventure).
  • Licensed Games / Edutainment Games: Two in total were released, one on Windows computers based on the Baby Newton video, and one on the V. Smile Baby educational learning system.
  • Long-Runners: Videos were released from 1997 to 2011 (14 years).
  • Musical Theme Naming: Baby Mozart, Baby Bach, and Baby Beethoven are obvious examples of this.
  • Named After Somebody Famous: Every video up to Baby Wordsworth except for Numbers Nursery follow this. Language Nursery was originally called Baby Einstein.
  • No Antagonist: For obvious reasons.
  • No Plot? No Problem!: These videos don't really have a need for a plot. The target demographic wouldn't be interested anyways.
  • Non-Indicative Name: This series was notorious for being recalled by the FTC for being "non-educational and unhealthy for your baby". However, it was revealed that this is neither true nor false.
  • Oddball in the Series: Language Nursery (which was also the first video ever released) has no classical music, puppets, and is in multiple languages.
  • Public Domain Soundtrack: Almost all of the songs in Baby Einstein are from the public domain. Few songs are original.
  • Puppet Shows: Another staple in the series. As usual, the only video without it is Language Nursery.
  • Scary Jack-in-the-Box: A jack in-the-box is seen in many videos, but it is never scary.
  • Sequel Episode: Discovering Shapes is more of a rip-off of Baby Newton rather than a sequel since it was meant to replace it rather than spin off of it.
  • Spin-Off: Little Einsteins. Another spinoff called Einstein Pals was set for direct-to-DVD release in 2008, but was quietly canceled after controversy sparked about the brand.
  • Stock Footage: Seen in most videos, besides the ones that focus on music or language.
  • The Rival: Many shows tried to copy it, like Brainy Baby & Baby Genius, but none were as successful as Baby Einstein.
  • Viewers Are Goldfish: Especially applies to the Disney-made videos, which think babies are so dumb that everything needs to be repeated twice.


Example of: