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  • Jimmy Wales, original owner and co-creator of Wikipedia, originally made money on the Internet with a site for what he calls "glamour photography" (read: softcore porn), now downplayed for obvious reasons.
  • Henry Ford's outspoken anti-Semitism and coziness to the Third Reich is this to the Ford Motor Company and had a noticeable negative effect on the company's public image in the World War II era. Ford today still struggles with how to balance this with the company's history and Henry's achievements. Though with Henry's great-grandson and current Ford family scion William Clay Ford, Jr being an outspoken left-wing liberal and general Cloudcuckoolander and Ford having had a Jewish CEO (Mark Fields, 2014-17), it is a lot easier now for the company to distance itself from this legacy.
    • This trope may also apply to Henry himself near the end of this life. It has been reported that after the end of World War II, he watched newsreel footage of the Nazi concentration camps and was absolutely horrified at what he saw, especially knowing that he contributed to the ideology that brought about their existence. Some accounts even state that watching said footage is what triggered his fatal stroke in 1947.
  • Hotelier Ian Schrager doesn't like talking about his time as co-owner of Studio 54, which was so infamous it landed him and partner Steve Rubell in jail.
    • In fact in the 1998 film '54', a highly fictionalized version of the story of the club, Rubell (played by Mike Myers) is a major character, but Schrager is never seen or mentioned at all.
  • With all the inevitable misfires you get in the automobile industry, it's rare that a company would consider one particular model an Old Shame. However, General Motors does have a few that it openly acknowledges.
    • The Cadillac Cimarron is one of the most notorious examples of badge engineering taken way too far. In 1982, GM basically took their compact J-Car line note  and tried to make a luxury car out of it. The result was an ugly, underpowered mess. While compact luxury sedans like the BMW 3 Series, the Mercedes C-Class, and Cadillac's own ATS are a thing nowadays, the Cimmaron was most certainly not one of those — it was a Cavalier that someone had stuck Cadillac trim on, and it looked and handled like it. While every other Caddy since 1914 sported at least a V-6, and the company hadn't had a model with a clutch since the 1950s, the Cimarron had a 4-cylinder engine with 4-speed manual transmission. They also sold it at nearly double the price of any of the rest of its J-Car siblings — despite looking or driving nothing like a Cadillac. The bad rep Cadillac got from the fiasco nearly sank the entire line. According to legend, Cadillac Product Director John Howell had a picture of the Cimarron on a wall with the caption, "Lest we forget." For comparison: This is an '82 Cimarron. This is an '82 Eldorado 2-door, the next smallest Caddy offered.
    • In 1996, General Motors introduced the EV1 electric car, becoming the first major carmaker to mass produce an electric vehicle in the modern era. However, in 2003 the company controversially recalled and crushed every one sold, with the exception of 40 units which were donated to museums and institutes, a decision which is highly debated both then and now. To this day, GM regrets this decision. Then-CEO Rick Wagoner has stated repeatedly that canceling the EV1 program was the worst decision of his tenure, stating, "It didn't affect profitability, but it did affect image." while then R&D chief Larry Burns stated, "We could have had the Chevrolet Volt ten years earlier." Indeed, GM relentlessly pursuing the development of the Chevrolet Volt plug-in hybrid was partially intended to atone for this.
      • To expand on Wagoner's remark, the cancellation of the EV1 program was a long-standing PR disaster for GM that the company spent years digging itself out from under. The EV1 admittedly had its problems; it lost lots of money for GM, and the car itself wasn't a practical replacement for gasoline-powered cars (it went less than 100 miles on a charge, only seated two people, and couldn't be reliably driven in states with volatile and cold climates such as GM's native state of Michigan). However, GM's failure to continue to develop and refine its alternative fuel technology is generally seen as a blunder in the wake of rising gas prices late in the '00s, the emerging market for electric vehicles that resulted from it, and the billions GM had to spend to start over and develop the Chevrolet Volt, a much more substantial vehicle that seats four, recharges itself, and can be driven in any climate or weather condition. GM's decision to destroy the EV1s during the launch and heavy promotion of the fuel-thirsty Hummer H2 SUV, a PR disaster in itself, and led to accusations from conspiracy theorists that GM was maliciously trying to sabotage the idea of electric vehicles under pressure from oil companies, including the documentary Who Killed the Electric Car?, added to the controversy, and was made worse by the concurrent launch of the second-generation Toyota Prius. The Prius was a major commercial success that gave competitor Toyota the image of being a world leader in the development of alternative-fuel vehicles, despite the Prius being significantly less advanced than the EV1 and Toyota itself not possessing technology that could hold a candle to GM's research at the time.

        When GM lobbied for a government bailout in 2008, critics argued that GM had nobody to blame but itself for its current financial crisis and hung the EV1 over its head as an example of how the company made itself uncompetitive by abandoning long-term business strategies in the pursuit of short-term profits. Later summarizing the situation for Time magazine, automotive journalist Dan Neil wrote that, while the EV1 was a money-loser that was "horrifically expensive to build", by crushing them, "[GM's executives] hand[ed] its detractors yet another stick to beat them with. GM, the company that had done more to advance EV technology than any other, became the company that 'killed the electric car.'" On the concurrent launch of the 2003 Hummer H2, Neil wrote, "One struggles to think of a worse vehicle at a worse time. Introduced shortly after 9/11 — an event whose causes were tangled in America's unquenchable thirst for oil — the Hummer H2 sent all the wrong signals...[GM launching and marketing the H2 while it was removing the EV1s from the road] contributed to GM's emerging image as the Dick Cheney of car companies."
  • Bayer, the German pharmaceutical/chemical giant, invented heroin as what they hoped would be a less addictive substitute for morphine. It succeeded beyond their wildest dreams. Needless to say, Bayer does not mention this piece of history anywhere they can help it.
  • Just about every modern German corporation that existed through the Nazi period, such as Mercedes-Benz, Siemens, and the aforementioned Bayer, now treat the time period of 1933-1945 as a blank space in their histories and disown just about any contribution they made to the Third Reich. German automaker Volkswagen, which was founded by Hitler himself as part of a Nazi initiative to provide cheap transportation for the entire German population, takes this trope Up to Eleven by erasing the aforementioned from its own history; indeed, the modern story of Volkswagen's founding from the company itself is so ambiguous that it almost suggests the Beetle appeared out of thin air during the British occupation.
    • As shown by this fake ad made by German film students. Mercedes-Benz was not amused.
  • Mercedes-Benz's official museum in Stuttgart now openly admits the company's complicity in the Third Reich and use of forced labour. However, the racing section conspicuously avoids discussion of why they gave up racing in 1955, despite the fact that the Mercedes driver was completely blameless. Ironically enough, the marque's namesake Mercedes Jellinek along with her father Emil was of Jewish descent.
  • Coca-Cola's exhibit of its history at its corporate headquarters makes almost no mention of New Coke, nor of the cocaine that featured in the original recipe.
  • As in Germany, every major Japanese corporation that existed during World War II, such as Mitsubishi, aided the Japanese war effort. They also tend to leave this fact out of their official biographies.
  • Harley-Davidson once produced a commemorative line of motorcycles called the Confederate Edition, following the 1976 Liberty Edition line in celebration of the United States' bicentennial. As the use of Confederate iconography was and still remains a contentious issue to this day (complicated by the First Amendment among other things, not to mention the Ku Klux Klan), Harley disavowed any existence of the CE until fairly recently; the model is not on display at the Harley-Davidson Museum in Milwaukee, but is kept at the company's archives.
  • Upon pulling the plug on producing and marketing the Galaxy Note 7 following the now infamous battery explosion scandal, Samsung removed practically all traces of the device from their official literature, including the introduction video they uploaded on YouTube.
    • They even went so far as to issue a DMCA on a video showing a Grand Theft Auto V mod depicting the phone as a sticky bomb, but we all know what happened afterward. Strangely enough, they only went after those who uploaded Note 7 parody videos, but not the Grand Theft Auto fansites who host the mod in question.
    • Samsung later went on to produce a revised variant of the Note 7 called the Galaxy Note FE, with a smaller battery and the reassurance that it won't burst into flames. It was only available in select Asian markets though.
  • With the utter failure of Cecile and Marie-Grace from the American Girls Collection roster, the company was keen at getting rid of most if not all references to the two characters. Whilst mini dolls and books from some of the retired/archived characters are still for sale, not a single item is available for the poor duo.

  • The Daily Mail would rather forget the fact that it used to be the 1930s fascist leader Oswald Mosley's mouthpiece, but its critics aren't going to let it forget the headline "Hurrah for the Blackshirts" in a hurry.
    • One can only hope for a future in which the Mail comes to feel the same way about its infamous "Abortion hopes rise after 'gay genes' finding" headline.
    • Or "Enemies Of The People".
  • Another British newspaper, the Daily Mirror, also supported the Blackshirt movement for a time in the mid-1930s; notably, both it and the Mail were owned by Harold Harmsworth, 1st Viscount Rothermere, who was a supporter of Nazi Germany and a known acquaintance of Adolf Hitler. Nowadays, it's a staunchly left-wing, pro-Labour paper that would like to forget its 1930s ownership and editorial stances.
  • In the U.S., The New York Times took a long time to fully own up to how compromised the reporting of Walter Duranty, who was friends with Stalin and suppressed news of things like the Ukrainian famine, was during the 1930s.
  • France has apologized for the crimes committed by Vichy France during the Occupation with Jacques Chirac admitting that during the war, French Police co-operated with the Nazis in carrying out The Holocaust. In the immediate aftermath till the 60s, this wasn't the case however, and the documentary The Sorrow and the Pity was controversial at the time for the fact that it pointed out that La Résistance was a tiny minority during the Occupation (contrary to Charles de Gaulle's politically expedient noble lie about the "myth of the Resistance"), that it was outnumbered by Les Collaborateurs and the vast majority of French citizens were apathetic or indifferent to the Occupation.
    • The Pantheon, the Hall of Fame for Great French Thinkers has in recent times been used as symbolic restitution for the suffering of colonialist rebels. Toussaint L'Ouverture, the leader of the Haitian Revolution, who was betrayed by Napoleon Bonaparte was symbolically interned in the Pantheon as a form of atonement for Bonaparte restoring slavery after the First Republic abolished it. Louis Delgres, the Revolutionary from Guadeloupe was also interned laternote , and recently the French government has acknowledged the Atlantic Slave Trade and France's participation in it as a crime against humanity.
    • France's colonial history is also seen as highly shameful by several French philosophers and writers such as Jean-Paul Sartre. Sartre said he considered colonialism to be a form of theft and he and several fellow philosophers controversially defended violence committed against French colonial authorities in Algeria and Indo-China as justified actions of rebellion against The Empire.
  • Germany took a while to come to terms with the Third Reich.
    • In the immediate aftermath, Konrad Adenauer accepted responsibility for crimes committed against Jews and paid reparations to survivors, families and heavily invested in Israel to develop a new basis of relationships for Germany. However, Adenauer was opposed to Denazification and reinstalled war criminals such as Heinz Guderian and promoted "the myth of the Wehrmacht", i.e. the major fighting force was by-and-large tangential to the political repression committed by the regime as a whole, and that the sufferings and losses of Germany's fighting men were untainted by The Holocaust, when in actual fact the Wehrmacht was heavily involved in carrying out war crimes in the Ostfront. Germans disliked Hitler at this time because he "lost the war", not because they had come to view him as truly evil... yet.
    • This changed in The '60s and The '70s. In 1985, German President Richard von Weizsäcker gave a famous speech where he noted that the end of the war was not a defeat for Germany but "a day of liberation" accepting full responsibility for the Holocaust, and acknowledging all the victims persecuted by the Nazis: Jews, homosexuals, and the Romani. He also acknowledged that the German public had knowledge about the genocide as it was occurring.
      Richard von Weizsäcker: We must not regard the end of the war as the cause of flight, expulsion, and deprivation of freedom. The cause goes back to the start of the tyranny that brought about war. We must not separate 8 May 1945 from 30 January 1933.
      • However, an official apology to homosexual victims of the Holocaust did not come until 2002. Germany passed a law pardoning those convicted under the anti-homosexuality law Paragraph 175 in 2017.
    • In Modern Germany, and United Germany, the Holocaust is taken very seriously, is commemorated by a major memorial by Peter Eisenman, there are memorial plaques across the country. Denying the Holocaust is a serious crime there, and their justice system is merciless to any groups who show even the slightest sign of Neo-Nazism. They will not tolerate the Swastika unless used for educational or artistic purposes.
  • Averted with Japan's ultra-nationalistic right-wingers, who are still less than willing to admit many of their actions in the war such as the Bataan Death March, the Nanking Massacre, or Unit 731. Thankfully, this trope is played straight with Japan's more moderate citizens.
    • World War II, in general, remains a very sore subject for Japan - not only for the aforementioned war crimes, but also the Atomic Bombings of Hiroshima and Nagasaki. Attempts to teach the subject in Japanese primary and secondary schools have, historically, been fraught with great difficulty: any history textbooks published in Japan in the years following the end of the war redacted anything pertaining to the war, while modern textbooks tend to glance over the war and the Japanese Empire's actions from the turn of the century until after the war.
  • Karl Marx wrote about how one form of capitalist economy was the "Asiatic mode of production," where slave-lords (nobles, kings, etc.) use violence to coerce workers into giving them labour. He was merely using a convention from The Enlightenment which did frequently use the word "Asiatic" in a like manner, but which modern commentators regard today as being "Orientalist" (i.e. buying into the West-East Superior-Inferior classification). Being an anti-imperialist and a defiant public supporter of the Indian Mutiny at a time when it was highly unpopular to do so, Marx's works are more than Fair for Its Day.
    • After Josef Stalin realized that this perfectly described the Soviet Union, he called a meeting of Marxist intellectuals to Leningrad in 1931, which was a cover justification for him censoring all of Marx's works to remove any mention of the AMP. It must be noted that Stalin would also have another reason, since as per the Scientific Racialist theories of its day, Russia was equated with the Asiatic horde (a phrase used in Nazi propaganda at this time), so Stalin might have wanted to genuinely update Marx by removing the objectionable stuff.
    • Marx had a reputation for being Russophobe mostly because he disliked Russian emigres like Aleksandr Herzen and especially Mikhail Bakunin. His main reason was the incredibly authoritarian and anti-semitic nature of the Russian tsardom (and it must be noted that the Russian emigres, even the "anarchist" Bakunin did share that anti-semitism). Towards the end of his life, he did correspond with several Russian intellectuals who were struggling in Russia and was far more neutral in this correspondence.
  • Remember Alabama Governor George Wallace? Remember how he overtly barred black students from entering a previously all-white school until the President himself sent federal marshals to enforce integration? Wallace wasn't too proud of that in later years:
    Wallace: I was wrong. Those days are over and they ought to be over.
    • Many Southern politicians from the Civil Rights era found themselves in this position. Wallace, for his part had planned on supporting civil rights once he had secured his position in the political hierarchy much as LBJ did as Vice-President and President (as a senator LBJ continually sided with his segregationist colleagues, working to water down the original Civil Rights Act of 1957).
    • Wallace is a special case, as while his stances were definitely an Old Shame, they were made out of political cowardice rather than any deep-felt racism. He actually was even-handed and fair to black defendants who appeared in his courtroom and only began banging the segregationist drum after his first electoral campaign. He talked of civic improvement and important issues, his opponent was a Klansman who spoke about nothing but race. When he saw his opponent win by a landslide, he made some shameful political calculations.
    • Hazel Bryan, as noted on the Real Life section of Offscreen Inertia, is forever immortalized as a snarling racist in a famous picture depicting desegregation. Years later she has abandoned her racism and befriended her former black enemies, but the picture still causes her to be remembered as a racist.
  • When the conservative magazine National Review launched in 1955, its articles initially argued that segregation was a states'-rights issue that the federal government should just stay out of. The magazine's staff has since admitted that its stance was misguided, even though they still support states' rights in their more benign forms.
  • During President Reagan's first term as governor of California, he signed an abortion bill into law, which he never quite forgave himself for over the rest of his staunchly-conservative life.
    • He also signed the first modern gun-control law, forbidding civilians from carrying guns on city streets,note  something rather at odds with his position on the issue later as president. On the other hand, his position as president is at odds with his position later in life, when he supported the Brady Bill (which, of course, was named for the man who took a bullet for him).
    • Reagan also regretted that he played a villain in the last movie he ever starred in: The Killers. It was also the only time he ever played a villain. His reason for disliking it was mostly snob-ism (he saw it as a B-Movie made for TV production and not a prestigious role). Interestingly film critics generally consider it his best work as an actor and the film is a cult film.
  • Ex-British Prime Minister David Cameron apparently feels this way about his support for Section 28 (a rampantly homophobic policy introduced by the Thatcher government). He's since apologised for the harm it caused and presided over the implementation of marriage equality in the UK despite some rather forceful opposition from his voter base.
  • The United Kingdom media and government both see their treatment of Alan Turing as this. Turing was an instrumental code-breaker of the German naval 'Enigma' code in World War II, and essentially the founder of the entire field of computer science... until he was outed as homosexual, consequentially subjected to criminal prosecution, and sentenced to 'chemical castration' through estrogen injections, leading to his suicide.
  • The United States looks back with shame for the imprisonment of Japanese-Americans in internment camps during WWII. In fact, they paid $20,000 in reparations to all survivors and their descendants in 1988, and most of the people who consider Franklin D. Roosevelt one of the greatest presidents of all time (and FDR's family) like to pretend he never was responsible for being the proponent of the internement.
    • Also, the slavery of Native Americans and Blacks before the 20th century can be seen as a scar and act of hypocrisy in the United States.
    • The interesting thing about this is that nowadays, the notorious former head of the FBI J Edgar Hoover gets a little extra leeway whenever anyone finds out he opposed the internment of American citizens of Japanese descent back during WWII, whereas, as mentioned above, Franklin D. Roosevelt's name gets tarnished for being the primary proponent of said internment. Back during WWII, OTOH, the general attitudes of both would've been reversed regarding the situation.
    • There's a reason there aren't many films about the Mexican-American War or the Philippine-American War. In fact, you might be hearing about those wars for the first time here.
      • The Mexican-American War does get some screen time... but mostly because it lets the filmmakers show the generals of the American Civil War when they were young. And in the same army.
  • Canada also has its share of shame for the poor treatment of Japanese-Canadians during WWII which included the forcible deportation of thousands. Shortly after the American compensation package was announced, PM Brian Mulroney announced that the federal government would provide $21,000 in compensation to every surviving person who was interned, would restore citizenship to any internee that was deported, and would donate $12 million to the National Association of Japanese Canadians.
    • Canada also has its share of colonial shame of First Nations people under their rule, which some Native people are quick to point out.
      • In particular, as recently as 1996 (for context, that's the year Star Trek: First Contact came out), the government was still operating a native residential schools program that was devised to westernize native children. It has been blamed for traumatizing generations of kids (and the deaths of thousands) and the federal government has spent a goodly part of the last two decades apologizing for the program's existence.
    • During the Cold War, Canada had a secret program called PROFUNC which spied on suspected Communists and Communist-sympathizers. The Royal Canadian Mounted Police developed dossiers on 16,000 Communist party members/supporters and over 50,000 suspected sympathizers including details on their families, exact movements, and pre-filled arrest documents that were kept constantly updated. In the event of war with the Soviet Union (the so-called Mobilization Day), the RCMP would immediately round up everyone on the PROFUNC lists and ship them off to internment camps.
    • Pierre Trudeau invoking the War Measures Act, suspending all civil liberties and instituting martial law, during the October Crisis of 1970 is this for some. In response to the backlash, the WMA was replaced by the Emergencies Act in 1988 (which placed far more limits on government power in emergencies).
  • During the opening ceremony of the 2008 Olympic Games in Beijing, the whole history of China was lavishly depicted, except the last 100 years, including the 1912 revolution, the rise to power of the (still ruling) Communist Party and the founding of the People's Republic. (Not to mention the Cultural Revolution.) Rather strange, given how these feats were usually celebrated in China.
    • Of course, under pure Maoism, only the last hundred years or so would have been considered worthy of mention given its central tenet of breaking with China's feudal past. Currently, the Chinese Communist Party regards Mao Zedong himself as an Old Shame, acknowledging his central role in the revolution but also admitting that Mao was, in fact, fallible and his teachings not to be taken strictly at face value. The current regime is downplaying Maoism in favor of "Deng Xiaopeng Thought" (embracing the free market, decision-making based upon fact rather than adherence to dogma, and limited social reforms). The 2008 Olympics opening ceremony was probably an official public acknowledgment of the transition. Communist nations are/were notorious for these sorts of historical retcons, and China more than most of them.
    • China today has no problem with its feudal past. But it does have the problems with its recent history. You will rarely hear the Cultural Revolution mentioned, much less explained or discussed at length, in contemporary China. But that minimalism pales in comparison to the near-silence about the Tiananmen Square protests ... and how they were put down, regardless of how much the rest of the world knows about it.
  • Fidel Castro has expressed regret and apologized for homophobic policies in Cuba in The '60s and The '70s admitting that he was responsible for many of the injustices faced by LGBT people and that he regrets a lot of the homophobic statements he had made.
  • Pretty much every country in which settlers have abused the natives. There have even been apologies for infecting natives with deadly Eurasian diseases, which for the most part was completely accidental.
    • From Australia we have The Stolen Generations. A more recent shame is that it wasn't until 2008 that the Australian government finally issued a formal apology.
  • The Waco Siege was a dark mark on the FBI's reputation in dealing with hostage situations.
  • Bill Clinton has said he regrets signing DOMA (the "Defense of Marriage Act," which sought to outlaw any US recognition of gay marriage), and before it was repealed by the Supreme Court, he said he wanted Barack Obama to repeal it. Congressman Bob Barr (who briefly joined the Libertarian Party before going back to the Republicans) has also renounced his support for DOMA (he was one of its Congressional co-sponsors).
    • Bill Clinton also apologized publicly for the agricultural policies he supported as president that led to economic disaster in Haiti.
    • Bill Clinton has also since regretted the international response to the 1994 Rwandan Genocide, admitting that more should have been done to end the violence known to have been unfolding.
    • He also regrets repealing the Glass-Steagall Act, which helped trigger the 2008 recession.
    • He has also admitted that his tough-on-crime policies contributed to the over-incarceration of so many people in America. Clearly, the man has a lot of regrets.
    • The exact reason for these admittances is debatable: it may be due to the fact that the Democratic Party moved to the left after his presidency and he now had to espouse these positions in order to benefit the candidacies of his wife, a genuine reflection of his choices and the effects they had, or a combination of both.
  • Hubert Humphrey came to feel this about his public support for the Vietnam War. For starters, he opposed the war at the start and attempted to warn LBJ off of it. When this failed, Johnson froze him out of important meetings and briefings. Humphrey reluctantly chose to publicly support the war partly out of old loyalty to LBJ, and partly to get his seat back at the table. Needless to say in the years after 1968, he spent a good deal of time atoning in public for it until his reputation eventually recovered in the 1970s.
  • George W. Bush sees his 2003 "Mission Accomplished" speech as this, which came mere weeks after he had authorized the military occupation of Iraq to overthrow Saddam Hussein and cripple his alleged weapons of mass destruction. Standing on the USS Abraham Lincoln and declaring major combat operations in Iraq to be over beneath a banner declaring "Mission Accomplished", war critics quickly capitalized on the implications of the speech as Iraq fell into civil war, costing hundreds of thousands of lives in the following decade; Bush has since insisted that the banner was meant for the sailors of said aircraft carrier and regrets the message it instead came to convey.
  • Russia's bad history of Anti-Semitism from the Tsarist regime, to the Soviet Union, and even The New Russia note  can fall into this category and is a problematic issue in modern Russia. During Red October, Vladimir Lenin denounced anti-semitism and saw it as a great evil affecting the working class and organized anti-racist policies to curb it, however, Stalin reversed many of these initiatives after World War II. Recently, Vladimir Putin took a strong stance against antisemitism and called out on Russia's bad history of it.
    • One of Nikita Khrushchev's first acts after seizing power was denouncing Stalin. His motives were fairly self-serving, hypocritical and inaccuratenote . However, Khrushchev did take responsibility and denounced Stalin's anti-semitic campaigns, restored the reputations of some of the people who faced injustice during The Purge. This speech was controversial because many Communist nations, chiefly China, had invoked Stalin and his role in the Soviet Union's victory over the Nazis as a symbol of legitimacy.
    • Under Gorbachev, during Glasnost and Perestroika: the Soviet Union admitted responsibility for the Katyn Massacre, The Gulag, and other misdemeanors, while also admitting their regrets for cracking down on the Hungarian Revolution and the Prague Spring.
  • January 26 used to be a special non-working holiday in commemoration for "EDSA Dos" or the second People Power revolution in the Philippines back in the 2000s. Similar to the first EDSA revolution, a corrupt president was overthrown by the people and a new one rises. However, this "second" EDSA is more of overthrowing then President Joseph "Erap" Estrada who was charged for using the government's budget for illegal gambling and his replacement is his Vice President, Gloria Macapagal-Arroyo, who later on turned out to be Not So Different than the other trapos (or traditional corrupt politicians). It doesn't help that Arroyo is accused of cheating during the 2004 presidential elections and other corruption charges that she and her family are involved during her term while Estrada was pardoned by her government later on. As time goes on, a lot of Filipinos don't celebrate "EDSA Dos" and would rather forget that it ever existed since it's nothing more than helping a corrupt politician rise into power.
  • At the start of the Iraq War, French opposition to the American-led war effort led to a surge in anti-French sentiment that saw, among other things, some restaurants rename French fries as "freedom fries". Walter B. Jones, one of the Congressmen who led the effort to get the House of Representatives' cafeteria to adopt the "freedom fries" moniker, later came to view it as an embarrassment, especially after he turned against the Iraq War. The fries in the House cafeteria quietly became French again in 2006.
  • The 1492 Alhambra Decree, which forced Spanish Jews to convert to Christianity or face expulsion from Spain, is viewed as Old Shame by the modern Spanish government insofar that in the 2010s, descendants of those expelled were offered Spanish citizenship regardless of their native nationalities. Other similar late-15th and early-16th Century Spanish decrees that targeted Spain's Muslim populations are not viewed any more favorably in modern Spain.

  • The Atlanta Spirit Group considers the Atlanta Thrashers (now the second generation Winnipeg Jets) an embarrassment, removing all references to the team, including the team's lone divisional championship banner and a mural from when the team hosted the 2008 All-Star Game, from Philips Arena. The team would have been less of a joke if the group spent more money operating the team rather than being involved in a 5-year internal legal battle.
  • The Baltimore Orioles Major League Baseball team began playing in 1954. The club doesn't like to admit they actually date back to 1894 as the Milwaukee Brewers. In 1902 they moved to become the St. Louis Browns and played there for 52 years before being sold and moved to Baltimore. Not only did the Orioles change the team's name, but just to further distance themselves from the Browns traded seventeen players to the Yankees. The Orioles acknowledge none of their records from St. Louis, nor do they recognize any of their players from prior to 1954, leaving the former in-town rival Cardinals to honor greats like George Sisler.
    • To further confuse the issue, there was a team playing in Baltimore as the Orioles in 1901 and 1902. They moved to New York in 1903 and are now known as the New York Yankees.
  • During a football (soccer) game between Denmark and Sweden, a man ran in and tried to punch the referee in the face. The referee was understandably pissed, but it caused Denmark to be disqualified. It's not old shame for Denmark, but old shame for the man, who did the deed.
  • Former Oklahoma Sooners and Seattle Seahawks linebacker Brian Bosworth is ashamed of most of his antics during his college years, such as the infamous incident where he wore a t-shirt that read "National Communists Against Athletes" during the 1987 Orange Bowl. However, he especially regrets publishing his autobiography "The Boz", believing that it resulted in the NCAA investigation that ruined Oklahoma's program and destroyed head coach Barry Switzer's career.
  • NBA star Steve Nash is ashamed of a famous picture from his Dallas Mavericks days (though he thanks that unlike Dirk Nowitzki, "it wasn’t me on someone’s back.").
  • The "home run derby" era of the late 1990s and early 2000s saw baseball rise to heights of popularity not seen in decades, with sluggers like Mark McGwire and Sammy Sosa becoming superstars almost as big as Michael Jordan. Then it was discovered that most of those guys were doped up to their eyeballs, and a series of exposes and Congressional investigations devastated the sport's reputation. Nowadays, Major League Baseball and American baseball fans rank that time next to such moments as the Black Sox scandal as one of the most disgraceful episodes in baseball history.
  • In 2004, during a game between the Boston Red Sox and New York Yankees at Fenway Park, Alex Rodriguez of the Yankees was hit by a pitch and began berating the pitcher. Red Sox catcher Jason Varitek stepped in to defend the pitcher, and ended up shoving his glove into A-Rod's face, sparking an enormous bench-clearing brawl. Although the incident is considered the turning point for the Red Sox in what would become their first championship season in 86 years, Varitek still refuses to sign copies of the iconic photo.
    Jason Varitek: He started yelling at my pitcher. I knew Bronson [Arroyo, the Red Sox pitcher] didn't hit him intentionally. I told him to get to first base. He yelled back at me, said the F-word a few times, and "Come on", and it eventually came on.
  • Joe Paterno's biggest regret in the last weeks of his life was not paying close enough attention to what his assistant coach Jerry Sandusky had been doing for decades to do his best to stop it, something which had already cost him his job and also would briefly cost him his title of winningest coach in college football history.
  • Brazil's loss in the 1950 FIFA World Cup final definitely counts. At first, the Brazilian team was winning most matches with ease and was well on its way to win the tournament. Meanwhile, Uruguay, the team they would be playing against in the defining match, had struggled throughout the tournament. With odds in their favor (they only needed a tie to win), Brazil was already seen as the clear winner, with newspaper articles naming them champions and song being written for their eventual victory. While Brazil started off winning the match by scoring first, Uruguay turned the game around by scoring two goals, and to the surprise of nearly everyone, won the tournament. This caused Brazilians to consider most things related to the tournament to be "cursed", such as the white and blue kit used by the team and even the players themselves.

  • Chris Rock regrets creating his "Black People vs. Niggas" routine. Besides the "Stop Being Stereotypical" overtones, he feared that the routine would be used by actual racists to justify their racial hatred of black people. Sadly, Chris Rock turned out to be right.
  • Jay Leno occasionally invokes this on his actor guests. All in good fun, of course.
    • Jay has his own Old Shame, Collision Course, a buddy cop movie he did with Pat Morita in the 1980s that he's described as being "a horrible movie".
  • The BBC used to show, among other programmes, the hugely racist Black and White Minstrel Show. Up until 1978. Needless to say, the corporation regrets its attitudes now.
  • <blink>. Lou Montulli issued an apology for accidentally creating the beast, which was left in as an Easter Egg that everybody loved to use. While Opera's the only browser outside the Netscape line to implement the tag, CSS would introduce a standardized alternative - with the caveat that browsers didn't actually have to implement it (most just quietly throw it away); another web standard requires an option to disable blinking (which Firefox buries in about:config).
    • Among old-time hackers, there's only one acceptable use for the blink tag: Schrodinger's Cat is <blink>NOT</blink> dead.
  • The Nobel committee tries to gloss over the fact that they gave the award for Medicine to António Egas Moniz in 1949. They frequently invoke Sesquipedalian Loquaciousness when mentioning he won for discovering "the therapeutic value of leucotomy." To translate: He invented the lobotomy.
    • He also invented one of the world's first brain imaging techniques so that is usually highlighted instead.
    • Made worse by the fact that the prize was his primary motive – his lack of a Nobel had become a source of anxiety to him as his career and years had advanced. After he read the paper on the effects of damage to various parts of the frontal lobes and realized that it would be possible to duplicate some of these effects deliberately, one of the first thoughts to hit him was "This could get me my Nobel!" He had some specimen brains sent up to his office immediately so that he could start working out the best way to slice them up.
  • The medical community internationally has some problems with the work done by, uh, certain German and Austrian doctors during the '30s and early '40s. Anatomist Hermann Stieve, for instance, did some groundbreaking work on the female reproductive system and how it responds to stress, among other things demonstrating that the rhythm method is inherently unreliable ... but he got this information by dissecting the bodies of executed political prisoners. Eduard Pernkopf's anatomical atlas is an artistic accomplishment and useful reference ... but it may have been based on dissection of executed prisoners, some of them perhaps inmates at concentration camps (and he was an ardent Nazi as well). Hans Asperger, remembered in the 21st century for his early work on autism, became more controversial in 2017-8 following new revelations in the English-speaking world about his enthusiasm for Nazism and actual involvement in Nazi eugenic forced sterilisations and murders of disabled children.
  • In a more general example, e-mail addresses. Many of us on the Internet started using it at young ages (it's getting more accentuated over time), where we thought it would be cool to fool around with random words, references to favourite series/movies and/or vulgarity. Then, flash forward some years, doing a college or job application, if you didn't bother to change to a less immature one while the efforts needed wouldn't be too much, then it's too late.
  • The Y2K Scare. Particularly those who made apocalyptic omens, and those who thought every electric device was going to explode.
  • December 21, 2012 (the end of the Mayan calendar), for anyone who predicted it would be the end of the world. Especially those who went "all-in": Built a bunker, stocked up on food and weapons, sold almost everything that wasn't vital for survival... Not to mention the deluge of other alleged apocalypses during history. (Point: The world still exists.) If you wanted to compile a list of shamed prophets and untrue prophecies, you'd need a whole new website.
  • People that adopt a vegetarian or vegan diet may look on their life beforehand this way. Conversely, people who took up these diets and found them impractical can view these diets in such a manner also.
  • Likely averted with Albert Einstein and his famous quote about introducing the cosmological constant being his biggest blunder.note 
  • The Marquis de Sade is understandably controversial and after his passing, his family was so ashamed of him they confiscated and burned all of his unpublished writings they could find (though some did slip through the cracks). Mention of the legendary noble became verboten for over a century, and it wasn't until the mid-20th century that his descendants revisited him and resurrected his legacy. Nowadays, the Marquis is celebrated for his contributions to Western thought, as well as his more benign pursuits over the course of his life - in particular, his fondness for wine and gourmet desserts - but his descendants are careful to remind people they don't endorse his depraved views, such as his tastes in and advocacy for murder and pedophilia, which they describe as "work of total delusion".
  • Jason Schreier, a journalist for gaming website Kotaku, has expressed regret over an article encouraging readers to back Unsung Story, a kickstarted video game whose development turned into a giant clusterfuck.
  • Aside from the examples listed in the Live Action TV, Film and Theater categories, many actors and actresses bemoan the fact that, early in their careers, they appeared naked in film or TV productions or photo shoots they might not have done if they had more experience/power to say no. The rise of the Internet has often brought these "old shame" moments to greater visibility as the scenes or photos have been recirculated (often on porn sites). In late 2017, the rise of the #Metoo movement resulted in a number of female performers stating regret for being required to do such scenes (often by unscrupulous producers or directors) for the sake of their career.
  • It has become commonplace for past tweets, Facebook posts and other social media contributions made by politicians, actors, journalists, activists, and others to be examined. Often, controversial posts from years in the past have come back to bite people, resulting in backlash if the posts contradict currently expressed viewpoints - or, worse, contain content considered today (or when originally posted) to be sexist, misogynist, racist, homophobic, etc., with some people losing their jobs over them. This extends out of those in the public eye, with job-search experts now advising people to be careful what they post to social media lest it impact future employment prospects.
  • In 1993, Alana, a student at Carleton University in Ottawa, used the term "involuntarily celibate" (or "invcel" or "incel") to describe her lack of success in dating, starting a website called Alana's Involuntary Celibacy Project to act as a support group for people who were similarly unlucky in love and looking to find a mate. While Alana intended the site as a highly inclusive one open to all genders and sexualities, she eventually abandoned it due to a clique of sexist male users who blamed women as a whole for their lonely hearts. Later on, the term "incel" was rediscovered and appropriated by members of the "red pill" and "men going their own way" (or MGTOW) movements, who gave it its current meaning of a virulently misogynistic subculture of men who believed that women's freedom was less important than their sex lives. After the Isla Vista shooting in 2014, which had been carried out by a man who described himself as an incel and was motivated by such, Alana, by then having long forgotten the site, had a My God, What Have I Done? reaction at having popularized the term. She has since founded Love Not Anger, dedicated to getting men out of the incel movement while promoting the aims that her original project was trying to accomplish.
    "Like a scientist who invented something that ended up being a weapon of war, I can't uninvent this word, nor restrict it to the nicer people who need it."
  • According to the art critic Waldemar Januszczak, histories of art are strangely reluctant to mention that many of the important early figures in the Abstract Art movement were keen on the occult society known as Theosophy.
  • Carolyn Bryant Donham would regret reporting an incident involving a certain black boy from Chicago years and years after his lynching shocked the nation.
    Carolyn Bryant Donham: Nothing that boy did could ever justify what happened to him.
  • If an older building in the American South seems to have double the necessary amount of restrooms and water fountains for its size, that isn't them being doubly accommodating; those buildings were segregated and the extra facilities once had "colored" written over them. The most famous example is The Pentagon, built in 1941 in compliance with Virginia's Jim Crow laws. Mind you, the building was never officially segregated; Theodore Roosevelt had signed an executive order banning discrimination against federal government workers. Nonetheless, the extra bathrooms were built just in case the order was ever overturned.
  • Susan Sarandon gave a number of interviews expressing bitterness over her role in The Rocky Horror Picture Show, along the lines of the effect on her children reading stories about how their mother was a cult figure for having sex on-screen with a monster. In recent years she seems to have publicly at least come to terms with it.
  • The great mathematician, John Nash, was one of the first scientists to formulate the idea of non-cooperative game theory, game scenarios where winning with the greatest advantage possible required one player to screw over the others. Nash wrote his theories on the subject throughout the 1940s and 1950s and they quickly garnered great interest, not only with other mathematicians, but also with sociologists, and even politicians and officials, who began incorporating elements of game theory in their policies and ideas of how to run of a state. But what was not known at the time was that Nash was suffering from severe paranoid schizophrenia, which he first started receiving treatment for in 1959. In his later years, an older, wise and, not least, sane Nash would denounce parts of his theory as the result of his mental illness, stating that they were more reflective of the very dark and unhealthy views of his fellow man he held at time, than actual human behavior. Nash also noticed that the vast majority of his test subjects back in the day actually chose cooperation over selfishness in his experiments. Back then it annoyed him greatly because he saw them as refusing to comply with his rules, but in hindsight, he saw it as a sign that our species deserves much more credit than he was willing to give it back then.
  • Mexican voice actor Humberto Vélez dislike his role as the dub voice of the T-800 in the Latin American Spanish dub of Terminator 2: Judgment Day since he always felt he wasn't fit to voice someone like Arnold Schwarzenegger, as he is normally typecasted into voicing Hot-Blooded, comical or emotional roles rather than The Stoic ones Schwarzenegger normally plays.


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