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Keyakizaka46 is Nogizaka46's first sister group, established in 2015. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed Hinatazaka46 in February 2019, leaving Kanji as the sole team.

  • The Ace: Yurina Hirate.
  • Alternate Character Reading: Used to distinguish "Kanji" Keyaki (欅坂46) from "Hiragana" Keyaki (けやき坂46), which are different groups.
  • Antagonistic Offspring: As might be expected from a bunch of eccentrics, several members have revealed that they aren't in the best of terms with their parents.
  • Apathetic Citizens: Many of their songs seem to be directed at these people, such as "Silent Majority" and "Fukyouwaon".
  • Badass in a Nice Suit: "Kaze ni Fukaretemo."
  • Big "NO!": The chorus of "Fukyouwaon" ends with a loud and clear "Boku wa iya da!" ("I refuse!" or "I hate it!").
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  • Black Sheep: "Kuroi Hitsuji" ("Black Sheep") is a variant, which tells about one who doesn't fit in with her classmates.
  • Captain Smooth and Sergeant Rough: Captain Yuuka Sugai and Vice Captain Akane "Sergeant" Moriya.
  • Darker and Edgier: Admired for having such an image as an up-and-coming idol group.
  • The Hero: Nanami Yonetani. Very rational, logical and idealist. Not afraid of speaking what's in her mind, including putting a stop to a small argument between Yui Imaizumi and Sandwichman during the recording of Keyabingo when the other members awkwardly just stands and smile at the camera.
  • I Can't Do This by Myself: Yurina Hirate, despite all her awesomeness and epicness, said over and over again that she is nothing without the other Keyakizaka members.
  • Let's Duet: "Yuichans" formed by Yui Imaizumi and Yui Kobayashi.
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  • Lighter and Softer: Hiragana Keyaki, now Hinatazaka46, has a much brighter image than their counterpart. Their name literally means "sunny hillside".
  • The Mentor: TAKAHIRO and Fuyuka Saito to Yurina Hirate.
  • No One Gets Left Behind: 21- Kanji member senbatsu. After the 4th senbatsu selection, several members like Miyu Suzumoto showed that they doesn't really care about their position but what they are worried about is whether it is another 21 Kanji senbatsu or not. The girls also cried when it was announced that Neru Nagahama is joining The Team for 2nd single.
  • Ojou: When Yuuka Sugai revealed that she does horse riding, she was given the Ojou-chara. But when it is revealed that she went to vacation to her holiday villa in Gunma and that she have another one in Karuizawa, it becomes clear that it's not just her chara, but that she's a honest to god Ojou-sama! She also has other telltale signs of Japanese Old Money, such as calling her parents and grandparents with the -sama honorific and having graduated from Gakushuin University, traditionally attended by imperial family members. However, unlike most examples, she seems uncomfortable whenever her family's wealth is mentioned.
    • In several episodes of Keyakitte, Kakenai?, it's revealed that several of the members live in large houses and their grandparents have high-class pastimes, leading the hosts to conclude that actually they also qualify.
    • In an episode of Keyabingo!, Sugai-sama and several members have a "ladyness" competition with the subjects of table manners, English conversation, and food tasting. As expected, Sugai-sama is the most ladylike of all.
  • The Oner: The MV for "Kuroi Hitsuji" is shot in one take.
  • Putting on the Reich: During a Halloween event, the members wore costumes that looked extremely similar to the SS uniforms worn by the Nazi Party. An apology was promptly issued.
  • Ragtag Bunch of Misfits: Each of 21 Kanji members have different set of personality, from the loud and cheerful Fuyuka Saito, quiet and reserved Yui Kobayashi, to the natural airhead Rika Watanabe. 11 Hiragana are a whole different set too, as they are more extrovert and active than Kanji members. All of Hiraganas are said to be 'weird' at school. Despite all the clashing personalities, that may have caused some argument and small fight inside the group from time to time, Keyakizaka members are bonded to the point where "best friend and comrade is not enough to describe it".
  • Slumming It: For their 6th single Selfie TV bonus content, in which members produced individual short videos about whatever they want, Yuuka Sugai decided to do something she has never done before in her 22 years of living... have lunch in a ramen joint. Alone. She enjoyed the experience and mentioned that she would try eating alone at other kinds of establishment as well.
  • Sore Loser: "Sergeant" Akane Moriya really hates losing and often cries when that happens.
  • Spinoff: Hiragana Keyakizaka was spun off into Hinatazaka46 in February 2019, leaving Kanji as the only Keyakizaka.
  • Surprisingly Good Foreign Language: Sarina Ushio lived in Indonesia for 5 years and can speak the language. She occasionally sings Indonesian nursery rhymes from her childhood. She signs off her blog posts with "Sarimakashi," which is a combination of her name and the Indonesian for "thank you" (terima kasih). Even her name is very similar to the Indonesian name Sarinah, although it's a Japanese name.note 
  • Team Mom: Nana Oda.
  • We Cannot Go On Without You: Kanji Keyaki was unable to perform at Budokan in February 2018 due to Hirate injuring her arm. As a result, all three concerts were performed by Hiragana Keyaki.

Alternative Title(s): Hinatazaka 46

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