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"Finally, there's a boy band for older, hairy gay men."
The Washington Post

Bearforce1 is a dance music band, in the spirit of Village People, from the Netherlands with four gay members. At a time when smooth boy band images were the norm, Bearforce1 featured the popular gay stereotype of bears. "Bears" are usually mature gay (or bisexual) men with hairy bodies and faces; some are heavy-set. Bears often exhibit an masculine appearance. Bearforce1 was unapologetic about showing-off hairy, bearded band members shaking their moneymakers with their shirts off.

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The Belfast, Ireland–raised DJ-singer Robert Brown met Peter Johansson around three years ago, and while the pair were visiting New York City they spotted Yuri and Ian — whom they already knew through Amsterdam’s Furball parties — in a karaoke bar singing '80s hits. Inspiration struck. Back home in Amsterdam, with the aid of “plenty of alcohol” and prodding from producers Goldschmidt & Rockefeller, they officially became an act, recording the "Bearforce1" medley and making a first public appearance at Amsterdam’s gay pride festival this past summer.

Bearforce1 got a lot of exposure by putting their video clips on YouTube. In July 2007, their eponymous single, "Bearforce1", got more than 400,000 views in a few weeks because it was picked up by famous weblogs like PerezHilton.com. The single was #20 on LOGO TV's most recent Ultimate Queer Videos Countdown. They also have released several other singles, many of which are medleys, and are available online.

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As of November 10, 2009, Bearforce1's Web site, Official Bearforce1 Site, is closed. Although the band are no longer together, lead vocalist Robert Brown is pursuing a solo project and promoting a Gay Bear Night in his hometown of Belfast. Former member Ian Turner has left the band in spring 2009 and is now producing a solo album in his own studio in Amsterdam,which will be released beginning of 2011.


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