Although they are not often seen in fiction, armadillos are often associated with The Wild West when they do appear, and are occasionally given stereotypical traits of cowboys or depicted wearing cowboy attire.
This is likely because the most widespread armadillo species—the nine-banded-armadillo—is common in the southern United States, including the state of Texas. Additionally, the association with cowboys in particular may come from the fact that armadillos' leathery shells both easily lend themselves to said depictions and give them a reputation as hardy animals.
- The mascot of the Texas Roadhouse restaurant chain, Andy the Armadillo, wears a cowboy outfit.
- The music video to The Clash's 1982 hit song "Rock the Casbah" was filmed in Austin, Texas, and includes an armadillo walking on the side of the road, between the band members, and following a Muslim and a Hasidic Jew into the city and to the Clash concert.
- The NES platformer Armadillo stars an armadillo in a cowboy hat and bandana named Billy the Shell.
- Armadillo Alley: Cowboy Bowling, apparently made by the creators of the infamous Elf Bowling PC game, being more or less the same thing anyway. Just swap the following: Santa Claus -> Unnamed Sheriff, elf pins -> outlaw pins and bowling balls -> actual armadillos.
- The Dillon's Rolling Western series takes place in a setting largely inspired by The Wild West, and its protagonist Dillon is an anthropomorphic armadillo who wears typical cowboy clothing such as a hat, a belt, and boots.
- Sly Cooper: Thieves in Time: Toothpick is an armadillo working for the Big Bad, sent to terrorize the old Western town of Cotton Mouth Bluff. While there, Toothpick fits right in with the setting, toting guns and wearing a cowboy hat and a vest with a star badge, among other cowboy garb.
- In Sonic Mania, in Act 1 of Sonic and Tails' Mirage Saloon Zone, the Armadilloid enemies consist of tiny robotic armadillos piloting bigger ones, allowing them to shoot at Sonic and Tails, much like the Turtloid enemies in Sonic the Hedgehog 2. Knuckles' Act 1, as well as Act 2 of the same stage feature the return of Roller, a robotic armadillo previously seen in Sonic the Hedgehog who defends itself with a roll attack.
- Played with in Mega Man X, where the boss Armored Armadillo is portrayed as a samurai.
- Downplayed in the Bubsy pilot. Arnold the armadillo has nightmares about being hit by a truck on a road somewhere in the west (it's sandy, with cacti along the road.) Later, a news anchor mentions that "last year, over 10,000 armadillos were run over by trucks in the state of Texas alone."
- My Gym Partner's a Monkey: Played For Laughs and averted with Henry Armadillo, who despite his Texan accent is actually from Greenland.
- In The Penguins of Madagascar, an armadillo with a Texan accent named the Amarillo Kid is an occasional antagonist to the penguins.