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Swag Rap

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Swag Rap is a subgenre of Hip-Hop music, and a sort-of descendant of Alternative Hip Hop. It's perhaps best described as rap's version of the Punk movement. The exact sound of Swag Rap varies, so it's really more of a scene than a sound. Noticeable characteristics include a DIY ethic and unconventional promotional tactics (often online, but not always), many Swag groups also use (fittingly) the term "swag", short for swagger and a synonym for "cool".


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