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If a picture is worth a thousand words, then these are worth billions.
In case you somehow don't know any one of these... 

"My H has been stolen! Awww, that's how people know it's a Honda. What's the point of having a Honda if you can't show it off?"
Superintendent Chalmers, The Simpsons, "Lisa's Date with Density"

Sometimes, you can recognize a franchise almost instantly by the characteristic way it writes its name, or the iconography associated with a brand or franchise.

This is an Iconic Logo.

This trope is for franchise logos that have become so associated with their particular franchise that changing them would be unthinkable, even if this is not the "Logo" the franchise originated with.

While obvious, it's still worth noting that achieving Iconic Logo status is, ideally, the end state of every logo; they are, after all, intended to be the corporate equivalent of a signature: unique and recognizable at a glance.


See also Conspiracy Placement, Logo Joke, Character in the Logo. A Mascot might be part of the logo. These are often used as a Vanity Plate. If the organization in question decides to invoke this by placing their logo on everything in sight, you're looking at a case of Sigil Spam.


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    Corporate Logos 
  • Disney's Mickey Mouse head.
    • Walt Disney's "Signature" logo, (designed by an artist at the studio, not Walt) was so famous that Disney himself had trouble signing autographs. Every time he did, people accused him of being an impostor because his signature didn't match the logo.
  • The Nike 'Swoosh'.
  • The Hasbro 'Smiling Box.'
  • The Coca-Cola logo. The "New Coke" change in formula also got rid of the iconic logo.
  • The McDonald's golden arches were not the company's first symbol - they were introduced in 1962 and refined to today's version in 1969 - but it has become known the world over as a shorthand for fast food.
  • The Playboy Bunny Head.
  • Colonel Sanders's head.
  • The computer industry has some of the most unambiguously recognizable logos known to man. Logitech's eye, Razer's three snakes, nVIDIA's own "eye", ATI's red rectangle, the Cisco bridge, the list goes on.
    • Contributing to 3dfx's demise was their change away from their iconic "splash" logo, which was a household name among PC gamers.
    • Intel's dropped "e", then followed by the "Intel Inside" logo.
    • Dell's slanted "e".
    • Gateway's "cow cube".
    • The Silicon Graphics cube, symbolic of its onetime preeminence in 3D graphics. The company's decision to drop this logo coincided its decline from relevance. (They eventually reversed course.) Deliberately imitated with the cubed N logo used by the Nintendo 64, which was (both in hardware and software) essentially a stripped-to-the-bone Indigo.
    • Alienware's alien
    • Apple's bitten apple logo, which has gone through several color and shading variations, but has retained its distinctive shape since 1977.
    • Microsoft's Windows flag, which was first seen in its most remembered adaptation in Windows 3.1 and then got a major overhaul in XP.
  • Mozilla Firefox's fox in a globe.
    • Internet Explorer's blue lowercase "e", with a golden ring around it.
      • it's successor, Microsoft Edge, uses a new stylized blue E
    • Google Chrome's blue circle in larger multicolored circle (clockwise from top: red, yellow, green).
  • The LEGO square.
  • Many airlines have iconic logos, most of which are referred to by affectionate nicknames such as the classic Delta "Widget". Like anywhere else if you should dare to make it just a little different, be prepared to accept the consequences.
    • The merger between United Airlines and Continental Airlines in 2011 has taken this to ridiculous levels. In the 1960s and 1970s, both airlines introduced logos designed by the legendary Saul Bass, the United "tulip" and Continental "meatball" respectively. After Continental's 1991 bankruptcy they rebranded with their globe logo still used to this day. With the merger the decision was made to keep the United name with the Continental globe. Cries of "Ruined!" came about at the thought of another classic Saul Bass logo being replaced with what one forum poster referred to as "the whiffle ball" among others who just thought it was butt ugly. A couple months after the announcement they caved to the latter group and created a new typeface for the name which was much more well-received although didn't take away criticism from those who who thought they still should have retained the tulip and United's existing looknote  or come up with something entirely new.
    • A number of other iconic logos, such as the Air Canada Maple Leaf, Lufthansa Crane, Qantas Kangaroo (slightly modified in 2009), and KLM Crown have stood the test of time. Even some of the ones that didn't have managed to find alternate applications, thanks to creative trademark lawyers.
    • The recent rebranding of American Airlines is an interesting case of They Changed It, Now It Sucks! crossing over with Tropes Are Not Bad. While many people were upset by the retirement of the Long Runnernote  AA Eagle logo, most agree that its time was due as the airline's troubles over the past several years had tarnished the image. Response to the new Flight Symbol, which incorporates elements of an eagle, aircraft wing, star, and the letter A has been relatively positive, however the paintjob to go along with it (particularly the tail)...not so much.
  • DC Comics' older logo, a military-font "DC" inside a circle with stars surrounding it at the 3, 6, 9 and 12:00 positions, with the whole thing back-slanted. Nicknamed "the DC Bullet," it was in use for almost 30 years, up to 2005, when it was replaced with a streamlined version with a star orbiting it. The New 52 reboot in 2011 brought with it a new logo, with the D flipping like a page to reveal a C, but it didn't take, so as of DC Rebirth the company adopted a modernized version of their Silver Age logo.
  • In no small part thanks to the success of the Marvel Cinematic Universe, Marvel Comics' simple "white block letters in a red rectangle" logo superseded the previous one, the M with "Marvel" mounted on it.
  • Outright anything Saul Bass has ever made. Such as the Alcoa logo, the AT&T logo, the Avery (now Avery Dennison) paperclip triangle, the Dixie "petal X" design, the Geffen Records "G" globe, the Girl Scouts of the USA logo, the Hanna-Barbera swirling star, the United Way hand and rainbow, the Warner Communications/Warner Bros. "Big W"... These and so many others have been used for decades now and they've truly remain to be some of his greatest things. Despite the increasingly frequent waves of corporate re-branding as of 2011 the average lifespan of a Bass logo is more than 34 years.
    • The Bell System logo designed by Saul Bass in 1969 for AT&T survived the federal breakup of the company, with several of the seven Regional Bell Operating Companies (and independent Cincinnati Bell) continuing to use the logo for as long as they retained the Bell brand. Today, only Cincinnati Bell retains the Bell name, and uses the Bell logo only for its residential landline services.
    • AT&T's Globe logo (also known as the "Death Star") was another Bass design. When SBC Communications rebranded itself as AT&T Inc. following the acquisition of its former parent company in 2005, it gave the Globe a 3D makeover.
  • Paul Rand.
    • He's the man behind such well-known, excellent designs as the logos for ABC, IBM, UPS (1961-2003) and Westinghouse, among many more. He is held in high regard in the design world, and when his UPS logo was shown the door in 2003, it caused quite a stir.
    • Rand's crooked "E" logo for Enron was well-designed, even though the company's business strategy wasn't. The company's scandalous demise in the early 2000s allowed political cartoonists to have a field day inventing novel uses for the logo.
  • Insurance companies also make use of memorable logos.
    • State Farm's "Auto-Life-Fire" "pyramid".
    • American Family Insurance's "roof".
    • The Hartford's deer.
    • Allstate's hands.
    • Prudential's Rock of Gibraltar. Their simplified logo from 1984-1989 is Old Shame to them, as it isn't featured on their website. However, it was used in a recent commercial showing the logos they used over the years.
  • The FedEx logo. Once you see the arrow, you can never un-see it.
    • Or the spoon and the egg.
  • Gap's navy blue box, used since 1986. When they suddenly switched to the words "Gap" in the Helvetica font with a small box in the upper right corner in 2010, the public complained loudly, and Gap quickly switched back within a week.
  • The THX logo, accompanied by the trademark bass tone.
  • Dolby Laboratories' "Double D" logo.
    • The "DTS-in-a-box" logo for Dolby's competitor DTS (Digital Theater Systems). It's been "officially" discontinued, but can still be seen in various places (movie credit crawls, etc).
  • For the Rail Enthusiast, some of the most recognizable logos are British Rail's double arrow, the Pennsylvania Railroad's PRR Keystone, the Union Pacific's patriotic shield, and the Canadian National's "wet noodle".
  • Yamaha's tuning fork logo. Designed because of its origins making musical instruments, the logo is on everything they make.

    Anime and Manga 

  • The Ford script in a blue oval.
  • Subaru's star cluster in a blue oval. It humorously resembles the above logo and you would get the two confused at a glance if the body styles weren't completely different from each other.
  • The Toyota "Pretzel".
  • BMW's "propellers" (which are actually a minimalistic version of the blue-and-white checkered flag of the company's home state of Bavaria) as well as Mercedes's logo (which is often parodied as a crosshairs).
    • Occasionally, some dumber than advertised peace protesters leave the third lower leg out of the Peace Sign, making it look like they're showing their allegiance to Mercedes.
  • The Spyker double bladed propeller which stems from the original company's World War I planes.
  • General Motors has its blue square, and each of its divisions have their own iconic logos:
    • The Chevrolet bowtie, along with their red and checkered flags for the Corvette brand.
    • The three shields of Buick
    • The Pontiac arrowhead
    • The Cadillac shield
    • The minimalist planetary icon of Saturn
    • And in Europe we have Vauxhall Motors' Griffon (which predates GM ownership) and Opel's circled lightning bolt
  • The Gumpert gryphon.
  • The Mitsubishi diamonds, which applies to the entire Mitsubishi conglomerate (cars, chemicals, electronics, etc.).
    • This was designed to evoke the style of Japanese mon seals, and literally means "three water chestnuts".
  • The Chrysler Pentastar, which was used for all of its divisions (Dodge, Jeep, and Plymouth) for a while in the '80s and '90s. Since its restructuring from bankruptcy in 2009, Chrysler now uses it as its corporate logo.
  • Dodge's logo of a Ram or a viper for the Viper Series
  • Fiat Abarth's scorpion.
  • Aston Martin's wings.
  • Jaguar's jaguar.
  • The Ferrari prancing horse either with the rectangle or the shield depiction having the stylized "S F" which stands for "Scuderia Ferrari".
  • Porsche's own prancing horse in a golden shield with red/black striped quadrants.
  • The Lamborghini bull, which is linked to the company's tendency to name its cars after famous bulls/bull breeds from bullfighting history.
  • Volkswagen's stacked VW in a blue circle.
  • Audi's four interlocked rings.
  • Shelby's Cobra for the respective cars, either by itself like the Cobra 427 or in conjunction with Ford in the case of the GT500 Mustang models.
  • The Honda H, as referenced by the quote at the top of the page.
    • Then there's the Acura A that looks like the top of the H was pinched together.
    • The H logo is used mainly for the cars. Honda motorcycles use a wing logo instead.
  • The Maserati trident head.
  • McLaren's red, slanted arrow to the right of their company name. This borders on Sigil Spam with the P1 whose headlights resemble the logo.
  • The three French manufacturers: Citroen's double chevrons, Peugeout's lion, and Renault's rhombus.
  • The Bar and Shield of Harley-Davidson Motorcycles.
  • While Bugatti's oval isn't as iconic, the backward E merged with B for their EB Veyron cars is.
  • For truckers, many brand logos are just as iconic as cars.
    • Scania's crowned gryphon which is shared with SAAB.
    • Kenworth's stacked KW badge on red and white stripes.
    • Peterbilt's oval and font not dissimilar from Ford's design.
    • Mack's bulldog atop of the name.
    • MAN's lion.
    • Freightliner's hotdog bun logo
  • Even tractors and farm equipment have their own iconic logos.
    • John Deere's leaping deer.
    • New Holland's square that resembles the ears of wheat.
    • The merged IH of CASE IH.
    • Caterpillar's 1967-1989 logo as well as their current logo

    Film Studios 
  • Warner Bros.' "WB" shield has represented the film company since the 1920s. The "Big W", stylized as \\', is mostly used for other divisions of Warner Communications (particularly Warner Music, although Warner Bros. parent Time Warner no longer owns that), but has appeared on some films and television productions.
  • The Paramount Mountain (or, the Paramountain).
  • The Universal Pictures globe.
  • Leo the Lion for Metro-Goldwyn-Mayer Studios has been in use for decades (62 years and counting).
    • Parodied by the MTM Enterprises logo, which featured a meowing cat named Mimsie.
  • Luxo Jr. for Pixar.
  • Dreamworks' boy sitting in the moon.
  • Columbia holding a torch for Columbia Pictures.
    • TriStar's winged horse. When the studios merged, they just used both logos rather than change them.
  • 20th Century Studios' building-sized title. The Fanfare that accompanies it is also iconic.
  • Disney's Magic Castle.
  • The Rank Organisation's "gong man".
  • Gaumont's daisy.
  • Pathé's rooster.
  • For Australians, Village Roadshow's "V of Doom".
    • Viacom has a "V of Doom", too.
  • Toei Company's famous logo features waves crashing into some of the rocks at Cape Inubō.
  • Toho's shining circle surrounded by multi-colored lines.

    Comic Books 
  • The Superman logo, with its big block letters at a slant, has been used on almost every Superman comic since the 40's, and most of the movies and cartoons, to say nothing of his familiar Chest Insignia. Superman's Dork Age costume change in the 90's was accompanied by a new "edgier" and "extreme" logo. Needless to say, it didn't take.
    • The Action Comics logo has achieved a similar iconic status. While it was unused for a while, it was brought back early this decade to much fanfare.
    • The chest insignia is iconic enough that the long-forgotten Ruby-Spears cartoon didn't even bother with a title card. Superman: The Animated Series did the same thing.
  • The Batman insignia is so iconic the original VHS/DVD releases of the 1989 movie used it instead of a title on the cover. Fittingly, the Prince soundtrack did the same thing.
    • The Joker's playing-card insignia also counts.
  • The X-Men X-in-a-circle.
  • The Incredible Hulk logo, with "Hulk" written in big, blocky letters meant to look like bricks.
  • Captain America's shield, which was actually the second shield he used.
    • The most commonly used logo for Cap's comics is one that has the words "Captain America" written in an arching style, and each word filled in with red-white-and-blue stripes.
  • The lightning bolt used by Captain Marvel and associates in Shazam! comics.
  • The bloody smiley face (shown within the story as the Comedian's smiley pin smeared with his blood) from Watchmen.
  • Spider-Man:
    • Spider-Man's tends to be a black spider (like the front of his costume) or a red spider (like the back of his costume), but the circular depiction of his mask is also popular.
    • The name of his flagship comic, The Amazing Spider-Man, is more often than not stylized with a cursive lowercase "the" next to a curved stack of a smaller "Amazing" atop a larger "Spider-Man", usually (though not always) with cobwebs in the background (like so). For a time in The '90s, the "Spider-Man" was in a Totally Radical stylized font.
  • The Avengers' "A" symbol.
  • The Green Lantern's lantern.
    • All other Lantern Corps also have their own logo.
  • The S.H.I.E.L.D. eagle.
  • The Legion of Super-Heroes' L-and-comet.

  • The Star Wars logo has been used ever since the first film. Ironically, it wasn't on the earliest posters for the film.
    • Also, the Rebel Alliance and Empire symbols, especially for EU materials.
      • To the point that the Empire and the Republic are shown using similar symbols in Star Wars: The Old Republic, set 3,700 years before the films.
  • To quote a famous Audience Participation line-"Let there be lips!" (In other words, the lips from Rocky Horror are pretty iconic...especially the picture of Frank N. Furter lounging around on them).
  • The Indiana Jones logo has remained the same since Raiders of the Lost Ark with the same orange-red color scheme and comics-style font.
    • While the swoop and the color scheme has remained the same throughout the series, the words "Indiana Jones" didn't appear in the orange-red swoopy typeface until Indiana Jones and the Temple of Doom. The swoopy red-orange type first appears in the Raiders of the Lost Ark movie poster, but not in the actual film credits.
  • The Harry Potter font used in the movies is the exact same one used on the American cover of the books, complete with lightning-bolt P.
  • The Back to the Future logo, with its fading red-to-orange-to-yellow text and the arrows.
  • The Jurassic Park logo.
  • Ghostbusters ghost-in-the-"no"-symbol logo
  • James Bond's 007-with-the-7-as-a-gun.
  • Saul Bass is the Trope Maker for this in film advertising, in which Bass considered it important to have a distinctive symbol that could be incorporated into all promotional material. Some iconic examples:

  • The Harry Potter font used in the American editions of the books has become associated with the series, especially given the distinctive lighting-bolt tail on the P. The original British editions just used plain text on the covers.
  • J. R. R. Tolkien's monogram, which appears on pretty much every book related to Middle Earth.
  • Phenomena isn't very famous but has an easily recognizable insignia and frame corner, the frame corner is used on everything from on the pages to the corners of the first edition books, to the edges everywhere on the board game character cards. What the insignia really is really varies too. It's everything from a part of Kheiko, to part of the hilt, to Millian's earrings. Both are also featured on the movie poster.
    • The modern logo itself is also quite distinguishable, even though the Norwegian and German are quite different are they the only things the Norwegian and German artists has ever really quite agreed on.
  • The name Terry Pratchett in a distressed, sharply-serifed font (probably a Caslon variant), possibly in gold.
  • The Alex Rider logo, copyrighted as the "Boy with torch" logo, is sufficiently iconic that it has been used on every redesign of the series' covers over 20 years, and is the only thing each redesign has had in common.
  • Almost all of the series by Erin Hunter use a shared, unique font for their logos, which originated with Warriors and was used again for Seekers, Survivors, and Bravelands (though not Bamboo Kingdom.) It's characterized by being in all capital letters, with the first and last letter a larger size than the others, and long tails trailing from letters like R and A.

    Live Action TV 
  • Adult Swim's The Greatest Event in Television History borrowed the font used for the show they were first parodying — Simon & Simon — for their own credits and title, and has since kept the same font for later episodes Hart to Hart, and Too Close for Comfort
  • The pervasive DHARMA Initiative logo on Lost.
  • Star Trek has the Starfleet logo.
    • Interestingly enough, this symbol was used in the original series as a symbol for the Enterprise specifically- other ships had their own badges. Apparently the Enterprise's exploits were so legendary that the rest of Starfleet adopted the symbol, even retroactively.
  • Heroes has both the eclipse from the title card, and the RNA strand that appears through the series.
  • The Power Rangers lightning bolt, in both its original Mighty Morphin' Power Rangers incarnation and the standardized bolt from Power Rangers Zeo onward; Beast Morphers will debut a rebranded logo, maintaining the lightning.
    • On the other side of the world, Super Sentai is known for a golden "V" for five, which was remodeled temporarily at the thirty mark with three X's being placed around it.
      • Though nowhere near as iconic, the thirty-five mark, Kaizoku Sentai Gokaiger, intentionally invokes this trope in the same way as Super Smash Bros.. (see below), associating each of the 34 previous Sentai teams/seasons with an emblematic icon (usually a detail found on their costumes) - these icons usually flash when the Gokaigers transform into another team.
  • Charlie's Angels has the shadow of the three girls in poses, which is so iconic that it is still being parodied decades later.
  • The Stargate-verse has its Earth symbol.
  • The Buffy the Vampire Slayer font is unique enough that it is easily recognizable, and even just the letter "B" by itself is easy to recognize.
  • The X-Files:
    • The uppercase-X-from-an-old-typewriter for the series.
    • The slanted X-within-a-circle from the first film.
  • The logo from Charmed, which even has its own font.
  • Doctor Who has had many logos, but the most iconic is possibly the Diamond Logo from the Tom Baker years, since it was used extensively during the cancellation years. More recently, there's the DW logo; the initials of the show angled to look like a stylised police box. A silhouette of the police box front itself has also been used to represent the series.
  • The "ouroboros" logo from Millennium.
  • Friends has the scratchy all-caps font with the six dots (two of each color: red, blue, and yellow) between the letters, which also happens to be the number of the titular friends.

  • Pretty much nine out of ten Hard Rock/Heavy Metal bands (some mentioned here) feature their name stylized as a logo.
  • The Rolling Stones' Tongue and Lip logo, designed by John Pasche.
  • The Beatles "dropped T" logo. Or the apple, you choose.
  • Aerosmith's "wings" and the psychedelic typeface, which debuted in Toys in the Attic.
  • Metallica lightning font. Again, their Dork Age in the '90s coincided with a short-lived redesign (plainly-written with "fangs" on the M and the final A).
    • Coincidentally, Megadeth also adopted a minimalistic version of their logo for Risk (which is also part of their own Dork Age). The remaster brought the logo back (as well as in Cryptic Writings, which did not feature the logo at all originally).
  • AC/DC's lightning bolt used as a / (first seen in the international version of Let There Be Rock, but not widely used since Highway to Hell). The red devil's horns are also sometimes used.
  • Queen's crest, designed by Freddie Mercury himself (he majored in Art and Design during the band's early years).
  • Blue Öyster Cult's Hook and Cross, at least for those in the know. (This is the alchemical symbol for lead, a very heavy metal.)
  • Public Enemy's silhouette in rifle scope.
  • Run The Jewels's pistol and fist hand gesture logo, which appears in all of their albums.
  • Nirvana's "Have a Nice Day" Smile.
  • ABBA's "reverse B/forward B" logo.
  • The Monkees' bright red guitar logo (with heart-shaped tuners!).
  • Van Halen's winged "VH" logo. The logo had a slight change during Sammy Hagar's tenure, where the wings for a 3D hoop behind the VH (as seen on the 5150 cover).
  • Weezer's winged W, which is probably influenced by Van Halen, given Rivers Cuomo's taste for hard rock.
  • Iron Maiden's font. Steve Harris claims to have come up with it himself, but some have noted a similarity between it and the font used on the poster for "The Man Who Fell to Earth" (starring David Bowie).
    • And Gordon Giltrap's logo on his albums such as Visionary and Fear Of The Dark (also the title of an Iron Maiden album, coincidentally or not.)
  • Motörhead's gothic lettering + Snaggletooth.
  • Guns N' Roses' pistols with a rose around each.
  • Chicago's Coca-Cola-esque logo.
  • Led Zeppelin has both the distinctive font and the symbols representing each member of the band. There's also the zeppelin itself which often appears on album covers.
    • Don't forget the Swan Song logo of Icarus.
  • Journey is represented by the scarab beetle on most of their album covers.
  • The Killers' electronic billboard-like logo, as well as their stylized 'E' lightning bolt from Battle Born.
  • Nine Inch Nails has the distinctive "NIN" logo where the second N is reversed.
  • Pink Floyd doesn't have a logo as such, but the band's name rendered in "Scarfe Script" (used in 1979's The Wall) serves this purpose. The same goes for Roger Waters. Three of their albums did create logos of sorts: the "floating pig" from Animals, the Prism from The Dark Side of the Moon, and the crossed-hammers insignia from The Wall.
  • Yes' overly curvy logo. They, too, had an Iconic Logo-less Dork Age.
  • Roc-A-Fella's classic Roc pieces.
  • The Who's bulls eye colored with the British flag, with the combined H's and arrow pointing up from the O. Designed by Brian Pike.
  • For The Misfits, The Crimson Ghost skull (from the 1946 film of the same name) serves as both this and their mascot. The typeface for the band's name seems to come from the Famous Monsters of Filmland magazine.
  • Radiohead's "Modified Bear".
  • The Red Hot Chili Peppers' 8-pronged, red asterisk (scribbled by Anthony Kiedis). Sometimes called "The Angel's A–hole."
  • The emblem of The Ramones, styled after Seal of the President of the United States, and designed by Arturo Vega.
  • The font used by KISS was drawn up by Ace Frehley on a poster outside a nightclub they were going to play. His intention was to make the two S's look like lightning bolts. Unfortunately, it also bears a resemblance to the symbol used by the SS, preventing the band from using the font in Germany (their logo is slightly modified over there, with the "SS" looking like a backwards "ZZ").
  • Some metal bands also use an inverted pentagram (normally associated with Satan) as their logo:
    • Anthrax has a version with their "A" interposed with the pentagram (though their typeface is much better known);
    • Slayer has a pentagram made up of swords, as seen in the cover of Show No Mercy;
    • Venom has a goat-demon's head (Baphomet, if you want to get technical) drawn neatly inside the pentagram.
  • Nu-metal bands have a preference by ragged, scribbled fonts, with the probable intent of looking Darker and Edgier. Examples include Korn (which also employs The Backwards Я) and Slipknot (for whom the tribal S and the eneagram, representing the nine members of the band, also serve the purpose).
  • Deathcore bands frequently have some sort of emblem or other symbol as their calling card, namely the Whitechapel "Tennessee saw", the Oceano dripping crescent moon, the Ingested sigil (a combination of the crest from the merch for The Level Above Human and the "Starchitect" shirt symbol plus an added crescent base, which they created for Call of the Void), and the Lorna Shore "LS" coffin and the Immortal stick effigy (the "LS" coffin being particularly notable for its popularity as a tattoo design, which was one of the biggest signals to the band that they had made it back during the Flesh Coffin era).
  • Devo's "jumbled, multicolored letters" logo, as seen on the covers of Q/A, Duty Now For The Future, and Oh, No! It's Devo.
  • The B-52s' have the band's name in a 60's style design.
  • The weird bear thing seen on Soul Coughing's El Oso album.
  • The lo-fi, slightly misaligned "Created by Jack Stauber" end card seen on all of his videos.

  • The NBC peacock logo (in various guises) has been in use since the early days of color television, originally to advertise the fact that they were the first network with (NTSC) color. It even got a Shout-Out in a Disney animation in which Professor von Drake explains the color spectrum.
  • The CBS eye logo, likewise.
  • The Fox searchlights. Various parodies note how the "20th Century" part of the logo has been outdated for some time and "update" it, such as Futurama's closing titles playing with a "30th Century Fox" logo. Fox's new parent company, 21st Century Fox (a split from News Corp.), has a minimalistic version of the searchlights enclosed in a circle.
    • In "That's Lobstertainment", the searchlights are used to cause plane crashes so they can be filmed for use in their movies.
    • The searchlights don't really belong in this section; while a stylized version of them was used for early versions of the Fox network's logo, currently it just uses a word mark. Some of Fox's other networks use the searchlights, though, most recognizably the Fox News Channel and Fox's O&O's.
  • The MTV logo with a large M and the letters "tv" written inside of it. It even got into Formula 1.
    • Inexplicably cut in half at the beginning of 2010 to tell us what they've finally realized fifteen years after the audience knew it: they aren't "Music Television" anymore.
    • The "TV" lettering was also subtly amended to make the bumps smoother.
  • The Nickelodeon orange splat and its many variations.
    • Which was replaced with a new cross-branding logo across all of their various networks which resembles the logo used by an eighth-rate pizza place in the 1970s. Oddly inspired by the needs of the network's suits to have a neat business card. Really. The logo of "the first network for kids" was seriously changed to look nicer on something only adults in the broadcast industry care about.
  • The ABC logo; numerous temporary tweaks have been made to the ABC logo over the years, but the basic design of the lower-case "abc" inside a circle has remained the same since 1962. Its most recent updates came in 2006 (where it got a slight gloss treatment), 2007 (where it became a highly stylized glass disc), and 2013 (which returned to a more matte gloss, and is now used in red, steel blue, and yellow colors).
    • The "Circle 7" (designed for ABC's owned-and-operated stations, which were all on channel 7, in 1962) can probably be considered one of these as well, despite not being as ubiquitous (unless you live in New York, L.A., Chicago, Detroit, San Francisco, etc.). It was designed to be interchangeable with the ABC logo; this idea has been eschewed in recent years, as most stations that use the Circle 7 usually do so in conjunction with the network logo. This is because in recent years, most American TV stations have rebranded as their network followed by their channel number, following the "Fox Mandate" that just about all Fox stations do so, so the ABC stations, following this example, become "ABC 7".
  • The Canadian network CBC is known by many older people as "that station with the exploding pizza logo".
  • The UK's Channel 4 logo, a building-block style "4". Decoloured, but otherwise not changed since 1982.
    • The original 1982 version was an early example of CGI. It consisted of coloured plastic blocks on a black background, which flew together (and sometimes apart) in a variety of ways. The 2010s version pays homage to the original but with more sophisticated CGI, by taking shots of real places and adding elements of the Channel 4 logo that come together and then apart as the camera moves around them.
  • The BBC logo since 1997 with the three squares and B, B and C written in each of the squares in negative space. Before 1997 the boxes were slanted and underlined; before that they weren't underlined, but had rounded edges.
    • The current font was designed many years before by Eric Gill (The typeface is called Gill Sans), who also sculpted the "Prospero and Arial" statue on Broadcasting House, the BBC Radio HQ.
    • The BBC 1 spinning globe, until it was retired at the start of the century.
    • The BBC 2, er, 2, despite the multitude of different idents created between 1991 and 2018. The 2 was tweaked in 2007, making the counterform in the left part of the logo larger.
  • The Thames skyline — largely thanks to The Benny Hill Show. It even made an appearance on The Simpsons — "British Television But Not the BBC".
  • The Granada G-arrow (or unicyclist-with-umbrella) in Britain.
    • Likewise, several of the older ITV companies' logos - The ATV Shadowed Eye (based on CBS), the Central Moon, The Yorkshire chevron the main ones, largely due to frequent playings - it was standard for two station idents to precede programmes: The station broadcasting first, then the station who produced/imported the programme.
      • Not necessarily. Some stations ditched opening continuity announcements temporarily and went straight to the logo of the station producing.
  • The ABC in Australia has used a lissajous curve for its logo since 1963. The logo itself has been updated a few times, starting off as a line, then it gained width, then became 3D. The Other Wiki calls it "one of the most recognisable logos in Australia."
  • Nine Australia has used nine dots since the 70s. They dropped the dots in 2006, but relaunched them again in 2008, and many Aussies saw the drop as the start of Channel Nine's Dork Age.
    • Parodied on ABC's Channel Nine Show, the main joke apparently being that it wasn't actually on Nine.
  • Cartoon Network's checkerboard logo, still used on its Vanity Plate years after its on-screen identity was changed to a white C on a black square and black N on a white square in 2004. The font (David Berlow's Eagle Bold) remains consistent between both, and has seen increased use on the channel outside of the logo.
  • CNN's connected letters, largely untouched since their 1980 sign-on. The only real change (aside from being changed to red from yellow), made at some point in the 80s, was that the "C" was made less wide, while the first "N" became wider. Often parodied.
  • NHK's three eggs.
  • Fujisankei Communications has it's own distinct eye logo, which is used for the parent group and for certain subsidiaries (Fuji TV, Pony Canyon, etc.).
  • The PBS p-head.
  • The HBO logo, a relatively easy to duplicate logo (a Helvetica-esque "H" and "B" with a round "O" that includes a dot within it) that has been used in two different variants (one used from 1975 to 1980, and the current version used since 1980 with slight alterations to the "B" and "O") and became synonymous with the network due to the "HBO in Space" feature presentation sequence used between 1982 and 1997, that featured a metallic HBO logo (which was in fact a scale model, as was the rest of the sequence) rotating across a space background with moving stars behind it near the tail end of the sequence that then transitions into a series of light rays that move across and inside the "O" to reveal the type of program being aired ("HBO Feature Presentation", "HBO Special", etc.).
  • The Sci Fi Channel's ringed planet emblem, before becoming Syfy.
  • Brazil's Globo TV has had its "circle in a TV screen in a circle" logo since the mid-70s. Interestingly, the "TV screen" part of the logo recently became more elongated to reflect the change to widescreen format.
  • The WWF "block" logo of the 80's and early 90's. The "scratch" logo that took its place was equally iconic. The former logo continued to be used occasionally for Retraux and was allowed on DVD releases until somewhat recently.
    • The logo was largely the same since the change of name to WWE, but it became just one W inscribed into the other - the E is not part of it like the F was part of the WWF logo.
  • Portugal's SIC television station has been basically the same since its first broadcast in October 6th, 1992, with the only changes being the colors becoming brighter and the logo itself being made less smudged. (BTW, here's the original logo - not much different, is it?)

    Operating Systems 
  • The Windows flag has changed its design over the years, but the general colors and "waviness" have not changed.
    • Beginning with the release of Windows 8, the logo has been modified to monochromenote  tiles reflective of the OS's new "metro" look that actually looks, shockingly enough like a window. The color scheme and waviness are gone, though the former was appropriated for Microsoft's new corporate logo. The logo was further incorporated into Windows 10, even being a part of the default wallpaper.
  • Tux the penguin for Linux.
    • Every famous Linux distro has one of these. The Gentoo "hand", the Ubuntu circle, the Debian spiral... you get the picture.
  • The BSD "daemon".
  • Apple's bitten apple, made a bit blander with the removal of its old rainbow coloration.
  • An interesting example of a logo that happened by accident: The makers of the Commodore Amiga home computer created an animated demo to show off their machine's graphics capabilities. One element of this demo, a rotating ball with a red-and-white checkerboard pattern (so you could tell it was rotating), quickly became so heavily associated with the system that a higher-quality version of it became the logo of AmigaWorld magazine and, eventually, the company itself.
  • Android and the green robot. There's even an android puppy!

     Puppet Shows 
  • The most recognisable logo for The Muppets remains Kermit's head, or possibly the "O" from The Muppet Show, despite Disney's best attempts to make "Green M with Kermit's collar" happen.
  • Sesame Street has the iconic green street sign with a yellow outline surrounding it.

    Tabletop Games 
  • The Warhammer and Warhammer 40,000 block font logos and probably a few others for each franchise.
  • Legend of the Five Rings has the distinctive Clan mon, each a circle containing a stylized image of the Clan's namesake animal depicted in the Clan's color.
  • Magic: The Gathering has Phyrexia and their logo, a stylized Greek letter Phi.
  • BattleTech has many distinctive logos for the Houses, Clans and even mercenary sponsors such as House Steiner's iron fist, House Davion's sword against a sun, House Marik's wings-spread eagle, House Liao's held katana, House Kurita's snarling Eastern dragon and the Free Rasalhagus Republic's own coiled up dragon.
    • There's also a case of logos being merged when Houses Steiner and Davion banded together as the Federated Commonwealth, mixing Steiner's fist against the Davion sun backdrop.
    • Some of the mercenary examples include the Gray Death Legion's skull, Wolf's Dragoons snarling wolf, Northwind Highlander's sword on a plaid shield and the Kell Hound's hell hound.

    Video Games 
  • The Nintendo "capsule" logo. Of course, its franchises have iconic logos of their own.
    • Super Mario Bros. has two iconic logos of its own; the classic pipe-like font of its older games (which are still used today for the New Super Mario Bros. games), and the colorful, cartoonish, jagged font used as the main typeface today.
    • The Legend of Zelda has used its logo since The Legend of Zelda: A Link to the Past. The Legend of Zelda: Ocarina of Time's logo, with the shield and Master Sword behind the Z, has often been used to represent the entire series, with some small variants tailored for certain games (for example, Majora's Mask has the eponymous Artifact of Doom, while The Wind Waker has the King of Red Lions, Link's sentient ship). The Triforce is an even more iconic symbol of the series (and to an extent, the Hylian Crest).
    • Although this one's more of a forced example on Nintendo's part, the blue-and-yellownote  international logo for the Pokémon franchise. Considering that almost every game in the series uses that same exact logo for international releases since the anime's debut on American television in 1998, it would definitely qualify for this trope.
    • Intentionally invoked by the Super Smash Bros.. series, which associates a franchise with a logo that's supposed to be emblematic of the series. Super Mario Bros. has the Super Mushroom, Metroid has the Screw Attack, Pokémon has a Poké Ball, The Legend of Zelda has the Triforce, et cetera. The Super Smash Bros. logo itself, the cross in a circle (which, according to Masahiro Sakurai, is meant to convey the four-player game idea), also counts. Often invoked in reveal trailers for for 3DS/Wii U, where the two iconic crossed lines will either split the screen open at the beginning to signal that this is a trailer for Smash Bros or they will suddenly appear in the middle of a Bait-and-Switch trailer as a Wham Shot, also being used to this effect at the end of the first Ultimate trailer, when the symbol on fire is reflected on Inkling's eye. Ultimate itself has poked fun at the fact that the Smash Ball is basically an iridescent version of the game's logo by creating the Fake Smash Ball, which can be told apart from the real one in that it's the horizontal line that is thicker instead of the vertical one.
  • The Electronic Arts logo. EA Games or EA Sports in a silver ring from '99 to '06. Black (or coloured diferrently depending on game) from '07 and onwards. Of course, the EA Sports "It's in the game" and EA Games' "Challenge Everything" are iconic taglines. Before 1999, the logo consisted of a shaded square, circle and triangle; solid-color versions of these geometric symbols were sometimes inserted into the company name to make it "EL■CTR●NIC ▲RTS." Afterwards, the company incorporated the updated EA Sports logonote  for itself since it was just so iconic.
  • The Marathon logo pops up a few times in the game, in places where you'd expect, such as the title screen, doors and terminals. Naturally, it is used to represent the entire series. It's also used in Halo, both as obvious references and hidden easter eggs. There is a strangely high number of fan-made drawings of the logo.
    • There's also the Pfhor, Tycho, and Jjaro logos, which anybody who's played every game will remember.
  • The vast majority of game consoles have one of these:
    • Sega consoles: the Sega Genesis's stylized typeface, the Saturn orb, and the Dreamcast spiral.
    • Nintendo consoles: the SNES's four circles (not used in North America for some reason), the Nintendo 64's N-cube, GameCube's G-cube, the Nintendo DS and 3DS logo with stacked screens, the Wii and Wii U's stylized typeface, and the Nintendo Switch logo shaped like the left and right Joy-Cons ("Click").
    • The PlayStation "PS" logo. And also its stylized "PlayStation" typeface, commonly seen in PS1 and PS2 game packaging.
      • The PS2 (and PSP)'s line-art, and the PS3, PS4 and PS5's much rounder line-art,
      • The initial PS3 logo typeface is perfectly recognizable — the same one used for the live-action Spider-Man Trilogy movies' logos.
      • Alongside the "PS" logo, the shapes marked for each face buttons are iconic for the PlayStation brand. The triangle, circle, cross (or some may call it, "eks") and square (△◯╳◻).
    • Xbox's green X, the Xbox 360 and Xbox One X-sphere, and the Xbox Series X/S X-circle.
  • Atari's logo is also pretty recognizable.
  • The Halo logo with its indicative "O" is known almost everywhere by now. The O is so indicative of the series that the promotional logos of Halo 2 and Halo 3 were the numbers 2 and 3 inside the O.
  • The orange Lambda inside of a circle is the iconic logo of Half-Life. It also had a blue variation for Blue Shift, a green variation for Opposing Force, a grey variation for Team Fortress Classic, and a yellow variation for Counter-Strike.
    • The Aperture Science logo is instantly recognizable.
    • The four piece logo in the Team Fortress series, either tilted to the side and toon-ish for Team Fortress 2 or worn out with bullet holes in Team Fortress Classic.
    • Garry's Mod's lowercase g in a blue box, started ever since it was released on Steam. Before then, the game originally had a green, circular ":V" emoticon which was present on the Physics Gun.
  • The Mortal Kombat dragon. In the games, it is stated to be a symbol to represent the Dragon King Onaga, hence why it pops up nearly everywhere in the stages (doesn't explain the ones in Earthrealm, but yes). Onaga himself finally appears in the sixth game in the series, Deception.
  • The SEGA logo.
  • The Konami logo, which used to be an instantly-recognizable pair of red and orange squigglies arranged in S form, but which they then changed in 2003 to dull white text on a red slanted edge shape (or just red text) for whatever nonsensical reason.
    • Prior to the "red-and-orange sqiggles", they had a logo with a stylized typeface where the "K" attached to the "o". Also, there were two "squiggle" variants: an italicized "KONAMI" (used between 1987 and 1998), and a normal "KONAMI" (1999-2002).
    • Speaking of Konami: DanceDanceRevolution's distinctive arrow, even though it rarely if ever appears in the games' title logos. The series gained its own dedicated logo in 2009 (debuting in the artwork on U.S. DDR X cabinets, and being used officially on X2), featuring a stylized of the distinctive pad controller. However, even in this case, its based more off the designs on the arcade pads themselves, with their plainer white arrows and distinctive blue/pink coloring.
    • Pre-2015 Kojima Productions' logo, naturally, goes meta: its logo is the FOX symbol.
  • The block letters and Yoshitaka Amano's background drawing of the Final Fantasy series, which many other RPG developers have tried to emulate. Like the Zelda example, the drawing changes from game to game to depict a concept relevant to it: a picture of Kain in IV, a rendition of Meteor in VII and Squall and Rinoa embracing in VIII, for example.
  • The Need for Speed series had its own iconic logo that looks like a stylized speedometer. Debuted in Undercover, but most noticeable in the games since Hot Pursuit and Shift 2: Unleashed. Oddly though, after Ghost Games fully took over the reins with the 2015 reboot, they've decided to drop the speedometer-looking "N" logo in favor of an updated version of the Undercover-introduced logotype that changes the N to better resemble a capital N.
    • Of course, the series itself must have featured at least one of every iconic logo in the automotive folder above.
  • The LucasArts "Golden Man" logo, sometimes parodied in its games. (Such as using a double-ended Saber to deflect several blaster shots before using Force Lightning in the Jedi Academy, Vanity Plate)
  • Ubisoft's purple spiral circle thing with their name next to it. Nowadays it's black on a white background.
  • Square Enix's straight block font that has the red lines on the E's.
    • Before that, Square/Squaresoft's italicized writing with a red triangle under a larger white triangle for an A.
  • It isn't used as much as it might seem, but Pac-Man's "pizza-with-slice-missing" logo is technically one of these (more to the point, it's the character himself). Even the "PAC-MAN" logo itself (with the icon representing the "C") is iconic.
  • Rare's gold R in a blue rounded rectangle. They swapped it for a generic green logo with the R in it as negative space during the Kinect Sports era, but has since returned to using the old style with a newly-updated modern form.
  • No Warcraft fan can see this image and not shout "For the Horde"!
  • All of the God of War games have the title written in beaten, golden metal with the Greek letter Omega in the background.
  • Game Arts' original logo (somewhat resembling a paper clip), which can be seen on the sides of levels 3 and 7 in Thexder. This was replaced by a more prosaic rendering of the letters "GA" in 2000.
  • Minecraft's grass block viewed from an isometric perspective, with a Creeper face in the A.
  • Terraria's green tree, which is represented differently depending on the biome the title is spelled out in. (Corruption, Hallow, Mushroom, Jungle, etc.)
  • The ESRB's rating icons.
  • Capcom is now mostly known for their own name in blue-accented gold, but they had an iconic symbol in the form of the Yashichi, a pinwheel-like emblem taken from their first game Vulgus and used in various capacities (enemies, collectible items, etc.) in many of their games all the way up to Resident Evil 6.
  • The N7 badge from the Mass Effect series.
  • Psygnosis is remembered for its owl logo and "Owlball," designed by Roger Dean.
  • Ace Attorney has the iconic "pointing silhouette of main character" logo accompanied by a Lens Flare-like symbol depicting light shining off of an attorney's badge.
  • has the three beams and nodes logo which emphasizes the flagship soft-body physics that the game uses. The Fauxrraris in the game also have iconic logos of their own.

    Web Comics 
  • Last Res0rt has "Chaos", which refers to both the full Gears of War-esque logo and the blooddrop-shaped skull inside the logo. Used liberally both as part of the title font (with Chaos in place of the '0' in Res0rt) as well as within the comic itself as the show's logo (including an artsy version of it for the City of Wonder)!
  • MS Paint Adventures features four prominent logos, two of which first seen only on the website itself and two that are originally from within Homestuck: the "Jailbreak head" seen on the homepage and on the unofficial wiki; the logo for the site's merchandising company, What Pumpkin (name drawn from a Running Gag found in three of the site's comics); and the "house" and "spirograph" of Sburb, with their many variants. All of these have been seen in-comic at one point or another.

    Web Original 
  • The Wikipedia globe made of puzzle pieces, which is incomplete to reinforce the idea that Wikipedia is a work-in-progress. It has been parodied by various other wikis, including Wookieepedia (the incomplete Death Star from Return of the Jedi), the MS Paint Adventures Wiki (the head that links to Andrew Hussie's web page with a puzzle piece taken out) and Uncyclopedia (a potato made of puzzle pieces).
  • Google's multicolored title.
  • The lampshaded T in the logo for this site.
    • As well as the TV picture used as the favicon.
  • The "Tankman" above the Newgrounds logo.
  • Facebook's white lowercase F in a blue background.
  • Twitter's blue bird.
  • Instagram's camera logo, which may appear fully rendered or in a minimalist style (only the outline, lens and flash dot).
  • The SCP Foundation's circle with three arrows pointing inwards, surrounded by a larger circle with three rectangular bumps facing outwards (even though site members maintain that the logo isn't official in-universe).

    Western Animation 

    Religion and Politics 
  • This is the entire point of nations having flags, coats of arms, and other national symbols.
  • The cross, the crescent, the star of David, the Yin-Yang, the Pentagram...
    • The Salvation Army's red shield.
    • Interestingly, the crescent is not so much a symbol for Islam as for the old Turkish empire.
    • The need for a snappy logo is what drove the New Atheist movement of the early 21st century to adopt several different logos, the most commonly-used being an italicized red A.
    • Freemason's square and compasses.
    • The pyramids represented death. Nowadays, it just looks pretty.
  • The Swastika (a widely used good-luck symbol until hijacked), the hammer and the sickle, the red star, the circled A...
    • This hijacking caused Buddhists to embrace the Dharma Wheel as their general symbol
    • The Peace sign. Originally the logo of the Campaign for Nuclear Disarmament (it supposedly incorporates the semaphore positions for C, N and D).
  • The bald eagle is a living example, as is the Spanish bull.
    • And the Kangaroo has come to represent Australia, despite the emu being on the coat of arms as well.
  • In the US, the donkey for the Democrats and elephant for the Republicans.
    • And a tiger for New York's Tammany Hall political machine.
    • In Brazil, PT's red star and PSDB's toucan.
    • In the UK, the red rose for Labour, the blue tree for the Conservatives, and Libby the Liberal Democrat bird. UKIP's pound sign symbol is quite recognisable as well.
    • The White House.
  • While many symbols are shared in various forms between countries, the maple leaf will always represent Canada.
  • The Union Jack for British settlements, the southern cross for countries in the southern hemisphere, the Nordic Cross for the Nordics.
  • The hand-holding-a-red-rose logo used by many Socialist and Social Democratic parties around the world.
  • The International Red Cross and their various national entities have a variety of logos that are recognized by international treaty and The Laws and Customs of War as granting special protections during wartime (hence why red crosses are used to denote The Medic, or vehicles or buildings used by the same, as they are considered noncombatants in wartime. Many rules restrict what that logo can be used on or for. A hospital can't be used as a military barracks or a command post, nor can an ambulance or a hospital ship serve as a troop transport.
  • NASA has two official logos which have achieved iconic status. Officially referred to as the "NASA insignia" and the "NASA logotype", they have been given the descriptive nicknames of the "meatball" and the "worm", respectively.

  • The Olympic Games' 5 interconnected rings.
  • The NFL and NHL have their shields (both which were modernized in the 2000's), while the NBA (with Jerry "The Logo" West) and MLB have their silhouettes.
  • The English Premier League's regal crowned lion with a leg propped up by a football.
    • Along with many of the shields and crests of the top teams, including the red devil of Manchester United, the cannon of Arsenal, Tottenham Hotspur's rooster atop an old style ball, and the elaborate logo of Liverpool F.C.
    • The UEFA Champions League Starball. They even use a different coloured version of it for the final each season.
  • Many of the Chest Insignia logos of association football federations: the Brazilian and Argentinian shields, the German eagle, the French rooster, the English three lions, the Dutch single lion...
  • The Big Ten Conference's "Hidden 11" (with the numerals in negative space) logo designed to subtly include Penn State's admission into the conference without a name change, and current "BIG/B10" version which is made to fold in "BIG" and "10" into three characters (sometimes written as "B1G").
  • The Southeastern Conference's classic "letters formed into a circle" logo, which needs no elaboration (at least for American college sports fans).
  • The New York Yankees interlocking NY (once shared with the Knicks).
    • The Mets' version of the interlocking NY, which itself is based on their cross-town National League predecessors, the Giants.
    • Speaking of the Giants, their interlocking SF has become iconic in its own right since their move to San Francisco.
  • Both the Los Angeles Dodgers' interlocking LA cap logo, and their script "Dodgers" (the latter of which dates back to Brooklyn).
  • The "Birds on Bat" of the St. Louis Cardinals, as well as their StL cap logo.
  • The Boston Red Sox "B".
  • The Green Bay Packers/Georgia Bulldogs "G" (with differing color schemes).
    • Grambling State University uses the same logo with yet a third color scheme.
  • The Philadelphia Phillies "P" - both the "classic" version in use today, and the 1970s-80s version.
    • Also from Philly, the Philadelphia Flyers' "Winged P" logo, which has remained with the franchise since its inception in 1967.
  • Notre Dame's fighting leprechaun, and the friendly ball-spinning one of the Boston Celtics.
  • The Dallas Cowboys' star.
  • The Cleveland Indians' Chief Wahoo is one of the more parodied logos, as it is both distinctive and generic (and arguably offensive).
  • The University of Texas Longhorn is widely known across America.
  • All of the NHL's Original Six teams: the Detroit Red Wings' winged wheel, the Toronto Maple Leafs' blue leaf, the Montreal Canadiens "CH",note  the Boston Bruins' stoked B, the New York Rangers' shield, and the Chicago Blackhawks' Indian chief head. All of these logos have changed a bit throughout the decades, but all have mostly stayed the same since the 1920's- a true testament to the heritage of the teams and the timelessness of their logos.
    • The Rangers' diagonal wordmark, featured on the front of their sweaters for nearly all of the team's existence, is as iconic as their shield logo, which is rarely used on their sweaters.
  • The WWF/WWE "scratch" logo, and before that, the faux-chrome WWF. WCW had its minimalistic letters logo for most of its existence; the change to the Totally Radical logo was one of the bigger heralds of the end. ECW had the block lettering decorated with barbed wire.
    • Some wrestlers have their own distinct logos, such as The Undertaker's cross, Steve Austin's smoking skull, The Rock's Brahma bull, Shawn Michaels' broken/bleeding heart, etc.
  • The San Antonio Spurs' Spur.
  • The Chicago Bulls' angry bull head, which never changed since 1966.
  • Before they became the Tennessee Titans, the Houston Oilers oil derrick.
  • Before being discontinued for being offensive, the Washington Redskins Native American logo that had been in use for every year going back to 1982.
  • The Pittsbugh Steelers logo, which has underwent just minor changes since 2002.

  • Various Girl Scout trefoil designs, the fleur de lis, Ronald McDonald....
  • The mask, rose, and cracked-mirror lettering of The Phantom of the Opera.
  • The Little Cosette emblem of Les Misérables, taken from an original illustration from the book.
    • For the film version there's a photograph based precisely on the illustration.
  • The Victorinox Swiss Army cross
  • The London Transport (now TfL) roundel. Often imitated, but you'd better ask permission first because their lawyers are watching.
  • The logo for San Francisco's Municipal Railway or "Muni".
  • The British Rail zigzag logo (actually symbolizing two trains moving in opposite directions), designed in the 1960s as part of the state-owned company's modernization scheme,is a rare example of a logo that survived the end of its company. After BR's division into private regional companies it continued to be used on maps and signposts to indicate train stations because nothing better existed.
  • The CC in a television set for Closed Captioning systems.
  • Consumer format standards. Perhapse most famously CD, DVD, and VHS. These have the useful purpose of ensuring that the item in question meets the tolerances of the standard. Notably, there was a format called "dual play" that was essentially indended to be a DVD and CD, but, because it was sltighlty out of tollerance of both, couldn't use either logo despite working in most players.
  • have a trick question in their Corporate Logo Quiz. It's their own logo.
  • The Got Milk? logo, which is simply the text "got milk?"
  • The MPAA's movie rating icons
  • The TV Content Rating Icons.
  • The ESRB's game rating icons, which got touched up in 2013 for the first time since their introduction.


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