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The simplest way to be distinctive is to use a silhouette. It's easy to both print and draw, without too many details to be distracting. It is also recognizable at small sizes. This is what this trope is about: the logo of a work featuring the silhouette of a character. This may be inside a letter (or be the letter), standalone from the logo (for example, beside or behind it), or even be the logo itself (with the letters inside it). Silhouettes are not necessarily required for this trope; this can be extended to characters themselves as well as elements from the media.

Part of Title Tropes and Title Sequence. See also Logo Joke and Special Edition Title for special versions of a logo, which may overlap. If the work becomes successful, this will become an Iconic Logo.


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Examples:

    open/close all folders 

    Anime & Manga 
  • Seen on some Light Novel covers as well in some images of the anime, the Haruhi Suzumiya's silhouette can be seen standing on the logo, mostly along with the big "H". Although this is not official, the Haruhi silhouette and the big "H" became an Iconic Logo for anime (and especially Haruhi) fans.
  • One Piece has the silhouette of Luffy replacing the "I" in the logo of the series, as well other elements of Luffy, as his iconic straw hat.
  • The anime version of Miss Kobayashi's Dragon Maid featured Tohru's horns and maid headdress.
  • Sailor Moon: The original Japanese Sailor Moon S (third) season title logo includes a bust of Sailor Moon in silhouette, complete with trailing sailor collar and trailing pigtails from her odango.

    Asian Animation 

    Comic Books 
  • Various iterations of the Batman logo have his name in front of a bat-shaped symbol with his head on top of it.
  • Green Lantern's logo has had either his lantern or his ring's symbol in the logo. The Golden Age Green Lantern (Alan Scott) also had his face inside the lantern in his logo.
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    Films — Animation 
  • The The Iron Giant movie based on the children's book has the eponymous robot's silhouette in the "A" of the logo.
  • The Despicable Me movies use Gru's silhouette in the logos, usually between the big "M" and "E" letters.
  • In the logo of Pixar, the flex light jumps on the "I" and substitutes that letter. Also, some films have variations, like WALL•E replacing the "R".
  • The logo for the Shrek films is the letter S with the same skin tone and trumpet ears as the title character.

    Films — Live-Action 
  • Spy Kids 3-D: Game Over: The logo for the In-Universe video game "Game Over" has one of these, showing "The Guy" in the silhouette of the game logo that can help players get past the "unwinnable" Level 5.
  • A.I.: The Kubrick/Spielberg adaptation of the Isaac Asimov story has the kid's silhouette step out of the letter "A" and become the letter "I".
  • The Men in Black trilogy (as well the animated series) has the agents K and J getting their silhouettes on the "I" of the "MIB" acronym as the main logo of the series.
  • Done in the VHS releases of 1989 Intruder film, with its killer in the "I" of the logo.
  • Inspector Gadget: The logo for the first one had Gadget's silhouette inside a gear. The second one included G2 within the logo.

    Literature 
  • The UK covers of the Gone series do this, with the title in big black letters and the silhouette of one of the characters at a side, illuminated with a neon light behind them.

    Live-Action TV 
  • Charlie's Angels: The silhouette of the three girls in fight poses with the title inside is the Iconic Logo of the series. Seen also in the two films (a variation with the girls just standing still) and in the 2011 remake, both not so iconic (and remembered) as the original series.
  • Conan: The logo when the show premiered, was the title, and a silhouette of Conan O'Brien's iconic hair (which is also the page's image).
  • The Godzilla series include silhouette of the Kaijus that are featured in the movie. They are usually found on the back of the cases.
  • Doctor Who
    • When the New series aired on Syfy it was promoted in advertising with an original logo that had the Doctor's silhouette in the "O" of "Who".
    • During Steven Moffat's run, the logo included a DW in the shape of the TARDIS. In some versions of the title sequence the DW fully morphed into it.
  • The logo of Bear in the Big Blue House is a blue house with what appears to be the eponymous Bear's face on it.
  • Alfred Hitchcock Presents would begin with the series' title superimposed over an outline of Hitchcock's profile. Hitchcock (in shadow) would then walk up to the outline and line his face up directly with it.

    Pro Wrestling 
  • The Iiconics (formerly "the Iconic Duo" on NXT, Peyton Royce and Billie Kay) appear each of them inside of an "I" since their induction into the main roster on Smackdown Live.
  • Roman Reigns: His shape doing the Superman Punch is in the middle of the two R in his logo.

    Video Games 
  • Both inFAMOUS games have their protagonists in their logos as silhouettes, right in the "O" of "inFAMOUS".
  • Both titles of Star Wars: The Force Unleashed have Starkiller silhouette in the "O" part of FORCE in the title.
  • Capcom
  • Final Fantasy:
    • The logos for the Final Fantasy games often feature a prominent character of the title, may be The Protagonist as well the Big Bad. This started since Final Fantasy IV in Japan and Final Fantasy VII in Western applied to all games past them with redesigned logos, in which the character (or the meteorite in VII) is drawn in monochrome with some color(s) and left behind the "Final Fantasy" archetype logo.
    • Subverted with Final Fantasy XV. The end of the game reveals that the logo features Luna. Yet, it doesn't look like Luna. This is because the logo technically isn't Luna. The logo dates back to years before Luna was even created. It's most likely Luna's longer haired prototypical version, Stella.
  • Chantelise: A silhouette of Chante with her head down, on the bottom of the image.
  • The Steam game Marchen Forest: Mylne and the Forest Gift has the silhouette of Mylne's head, that turns into a flowery tree when it moves to the right.
  • Eternal Senia: A shot of the eponymous Senia from the waist up, facing to the right.
  • Tales of Berseria: The silhouette of The Protagonist is seen walking towards the screen.
  • ZanZarah: The Hidden Portal: A fairy, facing to the left is in the middle of the second "Z" of the logo.
  • Ar tonelico: Melody of Elemia: A silhouette of Aurica is at the center of the logo.
  • The logo for Cosmic Star Heroine features a silhouette of Alyssa's profile in the second "O".
  • The Legend of Zelda:
    • The Minish Cap incorporates Ezlo's silhouette in the English logo (the Japanese version has an actual picture of him).
    • Twilight Princess's logo has a stylized silhouette of Link's wolf form and Midna's helmet.
    • Several games in the franchise have incorporated major characters into their logos. Ocarina of Time even did so retroactively when Skyward Sword made the Master Sword a character in its own right.
  • NiGHTS into Dreams...: NiGHTS's head appears above the first game's title logo.
  • The logo for Project Soul, the developer of the Soul Series, has Nightmare holding his sword against the ground in silhouette.
  • Netherrealm Studios, creator of the Mortal Kombat franchise (back when it was Midway Games), has MK's Scorpion in the logo.
  • Super Mario Galaxy 2: It has a 3D render of the orange Assist Luma featured in its logo most of the time, such as the box art.
  • The Dead Island series has the silhouette of the palm with a corpse hanging. The first game is more notorious and iconic, being the corpse the "I" on "Island".
  • Sonic the Hedgehog:
    • Sonic appeared in his own logo in the first entry of the series Sonic the Hedgehog, complete with sassy finger wag.
    • Sonic & Knuckles, apart of having these two characters on the main logo of the game, in the cartridge, and cover has the silhouette of their heads, both depicted in blue and red, respectively.
    • Sonic Team, the creator of the series as well other SEGA titles, has the silhouette of Sonic's head with his eyes marked as its logo.
  • Pac-Man has the "Pac-Man Head" replacing the C in the game's logo. Or, rather, the logo font was styled after Pac-Man's appearance. The C was occasionally rendered with Pac-Man's eyes as well.
    • Columbia Records had also been using a font with a C shaped like a circle with a wedge cut out as early as 1979 on its 45 rpm singles, thus pre-dating Pac-Man. They also ended up being the original publisher for Buckner and Garcia's song "Pac-Man Fever", making this an amusingly coincidental case of Character in Publisher's Logo.
  • BlazBlue: In a variant, the logo for each game contains one of the "character crests".
    • The first game's logo has a combination of Ragna and Nu-13's crests. The story involves a "Groundhog Day" Loop where the timeline always ends with Ragna and Nu jumping into the past to become an Eldritch Abomination and then the time loops back.
    • The second game has Mu-12's crest, and she's the central character for this part of the story.
    • The third game has the crest for Master Unit Amaterasu. The villains' goal is to try to summon it from the Boundary to the real world.
    • The fourth game goes back to the first game's crest, albeit with additions.

    Web Original 
  • Lampshade Hanging is probably the most iconic trope in TV Tropes, and that's shown with a lamp as part of the logo, usually between "TV" and "Tropes" or above the "T" in its abbreviated version.

    Western Animation 

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