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Creator / Fisher-Price

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Fisher-Price is a toy company that was once owned by Quaker Oats but is now a subsidiary of Mattel.

Its toys have been adapted:

Video GamesWestern Animation

Toy ranges owned by the company:

  • App-tivity
  • Doodle Pro
  • Laugh and Learn
  • Think and Learn
  • Little People
  • Loving Family
  • Imaginext
  • Mega Bloks (not counting the ones that are based on Mattel's American Girl product brand)
  • Power Wheels
  • View-Master (recently revamped as View-Master VR; at point they were going to adapt this into a film, but it fell through)
  • PowerTouch (Discontinued)
  • Purr-Tenders (the original line was made by Hallmark, but Fisher-Price started to make Purr-Tenders toys not long after)
  • See N Say (received rights from parent Mattel).
  • Tote-a-Tune (Discontinued)
  • Music Box Pocket Radio (Discontinued)
  • Color Me Gemz (Discontinued; endorsed by former Cheetah Girl Sabrina Bryan; first marketed towards pre-teen girls who want to become future fashion designers)
  • Advertisement:
  • Great Adventures (discontinued)
  • Smart Toy (partnership with Smart Toy LLC., manufacturing and marketing)

Franchises licensed to the company for toy production


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