An illegitimate offspring of Goldberg and Ryback, Simon is the Next Big Thing. He manages some of the Top 10 lists alongside Adam, briefly served as the play by play commentator and at one stage the ring announcer for WCPW and an aspiring wrestler. Formerly the assistant to General Ameen in Defiant, Miller announced his return to the ring during Defiant Loaded #20.
- Arch-Enemy: Drake and Nathan Cruz.
- Badass Baritone
- Bald of Awesome: Considering that he's the physically strongest member of WhatCulture, his baldness adds more coolness to his image.
- Battle Strip: On his debut his ring gear are the wrestling singlet but he changed his ring gear to short pants after returns from injury and not included the shirt.
- Catchphrase:"Why? (slaps self) Here's why!"
- "Do It Yourself" Theme Tune: His intro theme song are his own catchphrase.
- Fanboy: Of Chris Jericho.
- Heroic Build: The lad's buff, give him that.
- Running Gag: Listing what bald wrestlers he's the illegitimate offspring and/or a professional look-alike of.
- The Teetotaler: As revealed in the Money in the Bank 2016 show, Simon doesn't drink. Suzie suggested he should participate in the drinking game using coffee instead of booze, but he declined on account of the effort that would require.
- Wild Card: Isn't aligned with either BX or Pacitti Club, and both want him on their team.
- Catchphrase:"TITUS WORLLLDWIIDDDDE!"
- Your Mom: These jokes are clearly a passion for him.
- Catchphrase: Has several. But the biggest and most well known has to be "That's my one per list".
- Nice Guy: Much as he loves protraying himself as the Jerkass. He always ends modern videos by a sincere message about loving yourself, and that he adores his viewers.
- Baldof Awesome:
- Suddenly SHOUTING!: Probably not as much as that "NEEEEEEEEERD", Ben. But he certainly has his share.
A filmmaker and part-time wrestler himself, Adam Pacitti became the first ever WhatCulture champion and generally Adam Blampied's sidekick outside of their competition. He is the first GM of WCPW. He later lost his position to Martin Kirby.
- Badass Moustache: Adam sports a particularly good one.
- Catchphrase:"You love it!"
- Commuting on a Bus: Adam spent most of the first half of 2016 absent due to his commitments with starting up WCPW. In story it was explained that the "Cena Colada" he had to drink as his last forfeit poisoned him.
- Deadpan Snarker: Rivals Blampied in the sarcasm department.
- Hes Back: Returns at the Extreme Rules reactions and cashes in on Blampied.
- Insistent Terminology: Insists on referring to Adam as "Sewer Rat Adam Blampied" since his return. On his end, Blampied has constantly referred to him as "Other Adam", even after being renamed Plumpy.
- Power Stable: Leader of the Pacitti Club.
- Reasonable Authority Figure: As the General Manager of WCPW. Until he cost fan favorite Martin Kirby the title via interference.
Jack "The Jobber" G. King
A young wrestling fan with humble ambitions, Jack the Jobber is a constant butt of Adam Blampied's jokes. In WCPW, he acted as the manager to Big Damo until Damo turned heel.
- Arch-Enemy: To Adam Blampied, even more so than Adam Pacitti.
- Berserk Button: He gets obviously annoyed by Blampied speaking over him while the gang watches PPV's.
- Butt-Monkey: The biggest one in the company. Until Pacitti's return, that is. (Also ate a punch to the face courtesy of Big Damo at WCPW Built to Destroy.)
- Heel Turn: Turned heel in the summer of 2017 due to frustration with being excluded from the prediction videos and thus the WhatCulture Championship picture. This was undone about a week later due to overwhelming negative feedback towards the angle.
- Tagalong Kid: Adam Blampied refers to him as one, stating that he's 5 years old and belittling him.
- Ambiguously Gay: He has his moments, especially when he was providing commentary for WCPW.
- Bullying a Dragon: Ross often agitates and even outright threatens his commentary partner, Simon Miller, who's quite well fit.
- Catchphrase:"KIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIING!""And it's that time of the bastard week...""Stupid idiot moron idiot!""It's *insert commentator's name*o'clock.""IT'S JOHN O'CLOCK, MOTHER[[bleep]]ERS!"note"T-Time"note"Call me Betty and [[bleep]] me sideways.""It's me, it's me, it's that K-I-N-G!""New era, same old [[bleep]].""Because I'm a sick guy! *thumbs up and a awkward smile*""The end is nigh, the end is nigh! [[bleep]]ing run away! The end is nigh!""I'll bite your nose off!"
- Companion Cube: His scepter, Winifred, and a tripod. Occasionally he's accompanied by a Eva Marie cut-out.
- Couch Gag: Every video usually has a different intro that parodies something.
- Fan Boy: Of Kevin Owens.
- Incoming Ham: Obviously, his Catchphrase predates every episode of WTF Moments.
- Killed Off for Real: He was shot by Hobo Joe when he finally snapped.
- Hes Back: Came back after Extreme Rules 2017.
- Large Ham: The hammiest on the channel.
- Put on a Bus: Took a couple of weeks off in June to watch the Euros.
- Serial Escalation: His "Call me Better" catchphrase kept getting more elaborate when discussing the Raw after Battleground 2016, due to the "Holy Shit!" Quotient involved.
- Sitcom Archnemesis: JBL and Kevin Dunn.
- Stupid Sexy Flanders: He had this reaction to Mick Foley having lost quite a bit of weight and trimming his beard.
Adam Blampied / Plumpy
The smarks' smark, Adam is the face of WhatCulture Wrestling, doing all the fantasy booking, most of the top 10 lists, and having the longest reign of the WhatCulture Championship. In WCPW, he acted as the manager for Rampage Brown, was later made the GM; behind the scenes, he's a member of the WCPW booking team.
- Ambiguously Bi: Has his moments; when introducing Simon Miller, he held up a sign reading "I might love him?"
- Berserk Button:
- Adam absolutely loathes comedy wrestlers, Santino Marella and R-Truth in particular.
- In real life, he gets steamed when people make fun of his bald spot.
- Brief Accent Imitation: Adam loves to copy Pacitti's nasal voice and Jack's Geordie accent whenever he can.
- Catchphrase:"Hello, I'm Adam from WhatCulture.com...""Because I'm a smart-arse!"
- Deadpan Snarker: His most prominent feature, Adam has an incredibly dry wit.
- Evil Brit: When he's heel.
- Fanboy: Of Shinsuke Nakamura and Kurt Angle.
- The Friend Nobody Likes: Post-Wrestlemania, and especially post-Extreme Rules, the rest of the crew barely tolerates him.
- Hidden Badass: Nobody would expect the lanky, nerdy Adam Blampied to be a badass but in some areas he completely is, and then some.
- His promos as a heel manager were absolutely incredible. See his segments with the man formerly known as Damien Sandow and Eric Bischoff.
- He took part in a Street Fight with his WCPW career on the line against Rampage Brown at WCPW Refuse To Lose. Rampage absolutely destroyed him and he even took a powerbomb through a table at the end of the match. You have to give maximum props to Adam Blampied for not only agreeing to do a match when he's never wrestled before, but one which involved him getting absolutely murdered.
- Jerkass: Acts like one towards his rivals, especially Jack.
- Metaphorgotten: His metaphors and similes tend to get away from him during his Top Ten lists.
- One Steve Limit: With Adam Pacitti, which served as the basis for their "Adam vs. Adam" videos. Their final challenge saw Blampied lose and be renamed Plumpy.
- Power Stable: BX, named after D-Generation X, with Big Damo, Rampage and Suzie Kennedy.
- Smug Snake: As a heel.
- Twinkle Smile: The infamous "ding". Although during his heel title run, he ordered Sam to stop editing the dings in.
- 10-Minute Retirement: Stopped being part of the WCPW roster after losing a street fight to Rampage Brown at WCPW Refuse To Lose where the stipulation was if he lost he would be "fired". Came back as the GM.
- Commuting on a Bus: Took an extended leave of absence - though not quite as long as Other Adam's - to pursue her degree, thus missing out on a large portion of the BX vs Pacitti Club storyline.
- FaceHeel Turn: Started as a member of Pacitti Club before switching over to BX. Unlike Sam, she remained heel until leaving WhatCulture for real.
- Hidden Depths: Initially fans thought she was brought in just to be a cute girl on the channel and that she didn't know anything about wrestling. She'd later reveal that she has a long history of working back stage at independent wrestling shows across the UK, even having major indie wrestlers' numbers in her phone.
- No Indoor Voice: In WCPW, at least.
- Violent Glaswegian: Does seem to enjoy kicking Jack in the face.
That crazy Scottish guy you can sometimes encounter in one of the pubs you're a regular in, Kenny McIntosh is a go-to guy when you need to interview someone, be it a wrestler, a manager or a wrestling personality. He also hosted the WhatCulture podcast. Kenny left WhatCulture in May 2017, citing irreconcilable differences with one of the owners of the company.