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Main characters
Tamako Kitashirakawa
Tamako Kitashirakawa
Voiced by: Aya Suzaki (Japanese), Margaret McDonald (English)

- Birthmark of Destiny: Tamako has a mole on her neck. To Choi, it's apparently another sign that she's meant to be the prince's bride.
- Blonde, Brunette, Redhead: The brunette with her friends Midori and Kanna.
- Chekhov's Gun: One of the first scenes of the anime has Tamako buying things from the market, and her points card being stamped. While this is a common Japanese practice that people overlooked, the points card became an important plot point in episode 11.
- Super Drowning Skills: She has problems swimming.
- Tin-Can Telephone: Since their bedroom windows face each other, Mochizo and Tamako often talk via a "cup and string" system that he made when they were kids.
Mochizō Ōji
Mochizō Ōji
Voiced by: Atsushi Tamaru (Japanese), Clint Bickham (English)

- As Long as It Sounds Foreign: This is Ricecake Oh! Zee (formerly Oojiya)'s theme. Even their item tags were all written in romaji.
- Ascended Extra: Mochizou in the film is promoted to Deuteragonist, as it focuses on his and Tamako's relationship. In the series proper, he was more of a light case of Advertised Extra, being one of the many supporting characters.
- Bishōnen: Mochizou fits, seeing how he is very cute and somewhat feminine looking.
- Cannot Spit It Out: Something Midori and Mochizou bond over is the fact that neither can work up the courage to confess their feelings towards Tamako. Mochizou finally does go through with it in the movie, something Midori laments when she finds out because she was never able to work up the nerves to do so.
- Childhood Friend: Not only is Mochizou a childhood friend of Tamako, he is also the son of the owner of Rice Cake Oh! Zee and thus works for the competition. Him being in love with her makes it even more tropalicious. The movie shows Mochizou really helped Tamako cope after her mother's death.
- Meaningful Name: His name comes from the fact that he was born on Mochi Day (October 10).
- Tin-Can Telephone: Since their bedroom windows face each other, Mochizo and Tamako often talk via a "cup and string" system that he made when they were kids.
Dera Mochimazzi
Dera Mochimazzi
Voiced by: Takumi Yamazaki (Japanese), Jay Hickman (English)

- Accidental Proposal: Dela colliding with Tamako's face causes her to sneeze violently; and apparently Dela's culture interprets sneezing at someone as a declaration of courtship towards them. Dela assesses the situation accordingly.
- Happens again in episode 2 when Kanna's allergy to birds makes her sneeze on Dela.
- Butt-Monkey: He gets the short end of the stick when it comes to humor.
- Camp Straight: Dela is a complete dandy but loves the women.
- Crash-Into Hello: Dela passes out in a field of flowers, gets bundled into a bouquet and shipped to the florist's, where the bouquet he's in is put on display. When he regains consciousness and finds Tamako in his face, he freaks out and flies right into her.
- Spell My Name with an "S": Dera/Dela.
Midori Tokiwa
Midori Tokiwa
Voiced by: Yūki Kaneko (Japanese), Juliet Simmons (English)

- Blonde, Brunette, Redhead: The blonde with her friends Tamako and Kanna.
- Cannot Spit It Out: Something Midori and Mochizou bond over is the fact that neither can work up the courage to confess their feelings towards Tamako. Mochizou finally does go through with it in the movie, something Midori laments when she finds out because she was never able to work up the nerves to do so.
- Childhood Friend: Midori is another childhood friend of Tamako, having been friends with her since fourth grade... And she also has a crush on Tamako.
Kanna Makino
Kanna Makino
Voiced by: Juri Nagatsuma (Japanese), Caitlynn French (English)

- Blonde, Brunette, Redhead: The redhead with her friends Tamako and Midori.
Shiori Asagiri
Shiori Asagiri
Voiced by: Yurie Yamashita (Japanese), Krystal LaPorte (TV) & Francis Caorrots (movie) (English)

Kitashirakawa family
Anko Kitashirakawa
Anko Kitashirakawa
Voiced by: Rina Hidaka (Japanese), Brittney Karbowski (English)

Mamedai Kitashirakawa
Mamedai Kitashirakawa
Voiced by: Keiji Fujiwara (Japanese), David Wald (English)

Fuku Kitashirakawa
Fuku Kitashirakawa
Voiced by: Tomomichi Nishimura (Japanese), Carl Masterson (English)

Hinako Kitashirakawa
Hinako Kitashirakawa

Ōji family
Gohei Ōji
Gohei Ōji
Voiced by: Fumihiko Tachiki (Japanese), John Swasey (English)

Michiko Ōji
Michiko Ōji
Voiced by: Satsuki Yukino (Japanese), Molly Searcy (English)

Usagiyama shopkeepers
Kaoru Hanase
Kaoru Hanase
Voiced by: Daisuke Ono (Japanese), Leraldo Anzaldua (English)

- Ambiguous Gender Identity: The florist Kaoru is voiced by Daisuke Ono but is referred to with female pronouns by others. Signs point towards her being a trans woman, though some material refers to her as male which makes things confusing (though, that might be misgendering due to
Values Dissonance).
- Hair of Gold, Heart of Gold
Kunio Yaobi
Kunio Yaobi
Voiced by: Kouji Tsujitani (Japanese), David Matranga (English)

Chōji Yumoto
Chōji Yumoto
Voiced by: Kyosei Tsukui (Japanese), Chris Ayres (English)

Sayuri Yumoto
Sayuri Yumoto
Voiced by: Junko Iwao (Japanese), Kasi Hollowell (English)

Tomio Shimizu
Tomio Shimizu
Voiced by: Yoshihisa Kawahara (Japanese), Greg Ayres (English)

Nobuhiko Tokiwa
Nobuhiko Tokiwa
Voiced by: Hiroshi Yanaka (Japanese), John Kaiser (English)

Fumiko Mitsumura
Fumiko Mitsumura
Voiced by: Kumiko Watanabe (Japanese), Tiffany Grant (English)

Tadanao Shiraki
Tadanao Shiraki
Voiced by: Naoya Nosaka (Japanese), Andrew Love (English)

Takashi Uotani
Takashi Uotani
Voiced by: Ken Narita (Japanese), Scott Fults (English)

Mari Uotani
Mari Uotani
Voiced by: Yōko Hikasa (Japanese), Carli Mosier (English)

Mochimazzi royal family
Choi Mochimazzi
Choi Mochimazzi
Voiced by: Yuri Yamaoka (Japanese), Allison Sumrall (English)

- Ambiguously Brown: The people that Dela works for. They have dark tan skin, their names are Choi and Mecha Mochimazzi, they wear outfits whose colorful patterns are not especially emblematic of a particular culture, appear to live on a tropical island, and belong to a monarchy. "Choi" itself is a Chinese/Korean surname, and the food she prepares in episode nine looks Vietnamese. Given all this, "Southeast Asian" may be a good guess, but it's never made clear.
Mecha Mochimazzi
Mecha Mochimazzi
Voiced by: Hiro Shimono (Japanese), Greg Ayres (English)

- Alliterative Name: Mecha Mochimazzi
- Ambiguously Brown: The people that Dela works for. They have dark tan skin, their names are Choi and Mecha Mochimazzi, they wear outfits whose colorful patterns are not especially emblematic of a particular culture, appear to live on a tropical island, and belong to a monarchy. "Choi" itself is a Chinese/Korean surname, and the food she prepares in episode nine looks Vietnamese. Given all this, "Southeast Asian" may be a good guess, but it's never made clear.