See also characters from King of Prism.
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- Voiced By: Emiri Katou
- Ascended Fangirl: She becomes Dear Crown's manager, gets to be in an interview with June Amou and pairs up with Bell whom she admires.
- Book Dumb: Has trouble doing her homework and with maths.
- Butt-Monkey: Especially when it comes to her studies.
- Catchphrase: "Happy Naru!"
- The Ditz: One of Naru's defining traits is that she's clumsy and a bit dumb.
- Dumb Is Good: Naru is lazy and not very competent, but she always tries to help people.
- Fangirl: She's fan of Dear Crown.
- Genki Girl: Naru is known for being energetic and happy all the time. Her Catch-Phrase is even "So happy! (Happy Naru!"
- I Want My Beloved to Be Happy: Naru encourages Ito to accept that she and Koji are in love with each other, but since she's Oblivious to Love, she realizes too late that she's in love with Koji as well, and she spends the aftermath crying on Rinne's shoulder. In a way, it brings her closer to Hiro after he gets rejected by Bell, and she suggests they form a Broken Hearts Club together.
- Kid-Appeal Character: She doesn't really know what her life goal is. Pretty Rhythm's staff says that there are lots of kids like that and it's probable they relate to her.
- Legendary in the Sequel: In PriPara, Naru becomes one of the members of Saints, the legendary idol group.
- Oblivious to Love: Naru doesn't realize she has a crush on Koji, and she only realizes she loves him after figuring out he has a crush on Ito.
- Voiced By: Yuu Serizawa
- Academic Athlete: Is the Prism Shows Club's president and is a good student.
- The Ace: Is good at making sweets, is the student council president, is the Prism Show club president at her school (and to perform Prism Shows you have to be a good singer, dancer, and good at ice skating)
- But Not Too Foreign: Her grandmother is American.
- Catchphrase: "Leave the sweets to Ann!" and "Mysterious!"
- Childhood Friends: With Kazuki.
- Does Not Like Spam: Hates senbei because she lives in a senbei shop.
- Hair Decorations: A ribbon.
- Spell My Name with an "S": Her Prism Stone name tag and the overhead screens during the Dreaming Session lists her name as "Ann." In a magazine spread shown in King of Prism, her name is spelled "An."
- Voiced By: Mikako Komatsu
- Aloof Ally: At first, Ito doesn't accept Naru and Ann's request to do the make-up at Prism Stone, and when she finally accepts, she tells them "she doesn't want to get personally involved with them."
- Brutal Honesty: Ito is very outspoken, sometimes at the cost of offending or scaring away others. Because of her tendency to be honest, she finds it annoying when Otoha apologizes and encourages her to speak her mind.
- Catchphrase: "Lukewarm".
- Character Development: She becomes much more nicer and stops being rude, thanks to Otoha, Koji and the others. She also makes up with her family.
- Don't You Dare Pity Me!: Ito rejects Koji's attempts at a Love Confession at first because she thinks he only feels sorry for her.
- Loner-Turned-Friend: Ito is seen with no friends at school, and everyone is too scared to approach her, even their teacher. After working at Prism Stone, she eventually mellows out and genuinely becomes Naru and Ann's friend.
- Meaningful Name: Her name means "string." Her mother tells Ito she's the string that ties up her family.
- Red String of Fate: Fitting for her name, which means "string", Ito's third Prism Jump is called "Red String Summer of Love." Koji ends up using this Prism Jump in King of Prism.
- Refusal of the Call: She refuses to join Prism Stone at first, but she accepts when she realizes that she can use her earnings to buy her dad's old guitar from the pawn shop.
- Skunk Stripe: Ito has two purple streaks in her hair.
- Voiced By: Ayane Sakura
- The Ace: At Prism shows, because of her being a Prism messenger.
- Catchphrase: "With pleasure!" "Happy Naru!"
- Character Development: She's the typical mysterious girl at first, and barely talks, but thanks to Naru, she becomes more cheerful and learns things like how important it is to keep promises and say thanks. It turns out Rinne is very caring and would do anything for Naru.
- Emotionless Girl: Rinne at first. She becomes more caring and happy, though.
- Mysterious Waif: Is originally from the Prism World. and contributes a lot to the anime's plot.
- Mystical Waif: Due to her Prism messenger powers, her appearance and how she contributes to the plot.
- Not Quite Human: Rinne's a Prism messenger.
- Sugar-and-Ice Personality: Is very cold at first, but is actually cheerful and funny,
- The Quiet One: When Rinne talks, she only says one word or two.
- Voiced By: Haruka Tomatsu
- Action Girl: Kind of. She beats June Amou on her own and becomes the leader of the female section of Edel Rose.
- Broken Ace: Great at Prism shows, languages, studies, and is very pretty and admired. However, Her Education Mama pressures her to be perfect and won't accept anything less. Bell is jealous of Naru because she's always happy, and doesn't seem to have any problems, yet she has talent for Prism Shows. She also thinks people around her won't love her if she's not at the top.
- Catchphrase: "I'll show you the power of roses!"
- Character Development: Lots. She admits she was only jealous of Naru and that's why she acted so rude to her, and it turns out her mother is pretty much abusive. She becomes a confident girl who feels loved by her friends, and beats June Amou at the Prism Cup.
- Childhood Friends: With Wakana.
- Death Glare: Gives one to Otoha in Episode 9.
- Defrosting Ice Queen: Pretty much all her character development, up to Episode 24.
- Even the Girls Want Her: Otoha and the girls at Edel Rose admire her to the point they seem to have a crush on her.
- Graceful Loser: She accepts her defeat with a smile when Happy Rain beats Bell Rose.
- The Leader: She's the leader of Bell Rose and becomes the leader of the female section of Edel Rose.
- Not So Different: From Naru.
- The Power of Friendship: She becomes better at Prism Shows and is more confident in herself with her friends' love.
- The Rival: To Naru.
- Voiced By: Maaya Uchida
- Animal Motifs: Acts like a cat.
- Cat Girl: Wakana has a Cat Smile, uses "nya" in her speech, and her silhouette during her solo Prism Shows sometimes depicts a cat.
- Character Development: The reason she's so rude to everyone around her is that she doesn't want to be hurt, because his father's job made Wakana move many times and saying goodbye is very painful for her. She accepts Ann's friendship eventually, and becomes more honest and free. She even smiles when she falls when trying to perform a Prism jump at the Prism Queen Cup.
- Childhood Friends: With Bell.
- Expository Hairstyle Change: When she lets her hair down, she is usually more shy and honest.
- Fortune Teller: Reads people's fortune with Prism Stones.
- The Gadfly: Especially to Bell and Ann.
- Graceful Loser: In the Prism Cup, she falls when trying to perform a Prism Jump. She accepts it smiling, and even laughs about it.
- Letting Her Hair Down: In the third opening, and in several scenes.
- Odd Friendship: At first glance, Wakana seems as though she doesn't care about Bell beyond being a Prism Star partner. However, she is the only person who truly knows how to deal with Bell's emotional being. When they attended the same elementary school, Wakana personally witnesses the pressure Bell faces from her Education Mama daily, and even saves her from being scolded at one point.
- The Rival: To Ann.
- Performance Anxiety: Wakana is too honed in on Edel Rose's rigid structures and being forced to obey her father that she becomes afraid of taking risks. Kazuki encourages her to be "free" and stop focusing on avoiding mistakes, which helps her overcome her performance anxiety.
- Stepford Snarker: Wakana is very unfriendly and childish when talking to others, sometimes even to her own teammates, but she's just hiding her insecurities because she doesn't want to be hurt.
- Voiced By: Saori Goto
- Adorkable: Is extremely shy, which makes her pretty endearing.
- Ambiguously Gay: She hangs out with Bell because she helped her in the past, and finds her pretty "as if she was from a fairytale". She also imagines herself being a princess and the other girls being princes.
- Catchphrase: "Like a fairytale!"
- Friendship Trinket: One of Otoha's treasures is a Prism Stone containing Black Ribbon Pumps, which Bell lent to her for Edel Rose's entrance exams. She still keeps it today as a token of their friendship.
- Grew a Spine: Thanks to Ito and her teammates,
- Guest-Star Party Member: Otoha joins Prism Stone in Episode 15. She goes back to back Edel Rose in Episode 21.
- Image Song: Her song is "Vanity Colon."note
- Luminescent Blush: Especially around Bell.
- Mr. Imagination: Is often imagining scenes that could belong to fairytales.
- School Idol: She's admired by the girls from Edel Rose.
- Shipper on Deck: Otoha ships Koji and Ito. When Ito's father asks the two why they like each other, Otoha interrupts with an excited, "I've always wanted to ask that too!"
- Shrinking Violet: She's quiet, shy, and tends to blend into the background when Bell and Wakana are around. When she is forced out of Bell's group for a while, she learns to be honest to herself from Ito.
Over The Rainbow
- Voiced By: Tomoaki Maeno
- Affably Evil: Hiro is quite selfish, but he gets along with everyone except for Koji (and Ito and Kazuki to some extent).
- Catch-Phrase: "The only one who can sing Koji's songs best is me, Hiro Hayami!"
- Establishing Character Moment: Hiro is introduced in episode 6, but everyone only really remembers him for his Yandere face when he drops all nice pretense towards Koji during the Dreaming Session, when he utters his Catch-Phrase for the first time.
- Even Bad Men Love Their Mamas: The reason why Hiro was willing to do anything to debut, including stealing Koji's song, was because he comes from a poor background and he wanted to start earning income to support his mother.
- HeelFace Turn: In Episode 45, he tells all his fans that Chairman Norizuki forced him to debut alone with Kouji's song, and that he's not the true composer of the song. He apologizes to everyone.
- Image Song: The song Hiro mostly performs to is "Pride."
- Manipulative Bastard: Hiro admires Koji so much that he will do anything just to sing his songs exclusively. Several instances include:
- He encourages Naru to join the Dreaming Session not because he actually thinks she has a chance at winning — he wanted to show Koji that he wasted his song on her, as he expected from the beginning that she would crumble under pressure due to her lack of experience in Prism Shows.
- He takes advantage of Koji's crush on Ito by threatening to commission her for a song if Koji wouldn't let him use "Pride."
- Lonely at the Top: He openly says he relates to Bell's struggle when she mentions that being lonely is natural for someone at the top. After Bell no longer cares about being the best, he sadly says that he will continue aiming for the top.
- Megane: Hiro wears glasses sometimes when he's not performing and wears contact lenses otherwise.
- Peerless Love Interest: He's in love with Bell, but she's so perfect that he's aware that he can never have her.
- Pet the Dog: Even though Hiro is manipulative towards Koji and Prism Stone, he genuinely cares for Bell. When she becomes stressed out during the Heartbeat Days Session and Try Groovin' Session, he often keeps Wakana and Otoha updated and goes out of his way to allow them to be with her.
- Prince Charming: Hiro's character is pretty much this.
- The Charmer: To maintain his idol persona. Uses his charms to manipulate his fans.
- Voiced By: Tetsuya Kakihara
- Anguished Declaration of Love: When Koji tries to explain to Ito about why he rearranged the song she originally wrote for Hiro, he says that he wants to protect her after noticing she felt the same pain he did. However, this causes Ito to think he simply feels sorry for her and she tells him to leave.
- Ass Kicks You: In King of Prism, one of his Prism Jumps is called "Honey Kiss", where honey literally comes out of his butt. This also is a source of Narm when Hiro starts sobbing over Minato's apple and honey curry, as it reminds him of their Prism Jumps.
- Birds of a Feather: Koji relates to Ito because they are both musicians, and he feels he relates to the pain he senses through her music. And, as it turns out, the pain they relate to is the same because they're connected by the same tragedy involving their fathers.
- Disappeared Dad: Koji's father is dead, and he later learns that he was involved in a car crash caused by Ito's father.
- Green-Eyed Monster: Koji admits to Ito that he gave Hiro his song not just because he was afraid Hiro would take credit for hers, but mostly because he didn't want Hiro to perform a song specifically written by her.
- Love at First Sight: Koji becomes drawn to Ito after watching her Prism Show for the first time.
- Love Confession: Bell, who can feel the "love" in music, notices that Koji's rearrangement of Ito's song was his way of confessing that he loves her.
- Nice Guy: Koji is gentle, patient and kind.
- We Used to Be Friends: Koji and Hiro were friendly rivals when they attended Edel Rose, but when Hiro started caving into Edel Rose's obsession for fame and debut, Koji decided to leave Edel Rose completely. The fact that Hiro claimed songwriting credits for "Pride", a song that Koji wrote, still is a source of tension between them until this day. When Hiro Took a Level in Kindness at the end of Rainbow Live, they become Vitriolic Best Buds.
- Voiced by: Toshiki Masuda
- Voiced by: Rumi Shishido
- The Ace: She became the youngest Prism Queen at the age of 13 and is able to do seven jumps in a row. This is because of her being a Prism messenger, just like Rinne.
- Anti-Villain: She only wants to stay with Hijiri, but by staying on Naru's world, she's making people get tired of Prism Shows since no one can top her.
- Can't Catch Up: When all the other main characters have to beat her at the Prism Queen Cup.
- Evil Counterpart: Kind of, to Rinne.
- Mysterious Waif: Just like Rinne, she's from the Prism World.
- Mystical Waif: For the reasons above.
- Pimped-Out Dress: A lot of June's stage clothes are like this.
- The Power of Love: She uses her love for Hijiri to achieve seven jumps in a row and stay in this world.
- Purple Is Powerful: The coord she usually uses for her Prism Shows is purple.
- Evil Laugh: Especially in King of Prism.
- Evil Mentor: To Hiro and Bell.
- Manipulative Bastard: Uses his position at Edel Rose to manipulate his students, most noticeably Bell and Hiro.
- Standard Evil Empire Hierarchy: He creates this in King of Prism.
- Villainous Breakdown: Suffers from one when Hiro does a HeelFace Turn in Episode 45.