Appeared in Main and Another Story
The Azalea Sisters
- Orphanage of Love: The trio were raised in one.
- Saving the Orphanage: Why the trio became magical girls.
- True Companions: They grew up in an orphanage together and made their wishes together.
Ayame Mikuri
Voiced by: Ibuki Kido

Abandoned as a baby, Ayame has lived at the Azalea House for as long as she can remember and considers Konoha and Hazuki to be her surrogate parents. Having wished to save the Azalea House, the trio had left Kamihama for some time, only to return in recent times. More trusting than Konoha and Hazuki, Ayame was the first of them to make friends with the similarly aged Kako and Felicia, whom is very similar to her and its a coinflip if they'll get along or start butting heads whenever they meet, and her desire to keep her first friends her age helps mellow out Konoha and Hazuki towards Kamihama as a whole.
- The Baby of the Bunch: She's younger than Konoha and Hazuki, and the two had been a surrogate family for her since she was abandoned by her parents as a baby, so she thinks of Konoha and Hazuki as her parents.
- Birds of a Feather: Ayame and Felicia tend to get along because they are both competitive, fight-liking muscle heads. Though they can fall into Too Much Alike during arguments, such as in Ayame's Magical Girl Story, because of these very similarities making it hard for either to back down from an argument.
- Bunnies for Cuteness: Her right stocking has a bunny on it, and she makes magic illusory bunnies in her transformation sequence.
- Collector of the Strange: She has a habit of collecting things she thinks are cute, as seen on this Memoria card
. When she shows Konoha and Hazuki things like a broken bicycle bell, their only reaction is saying that at least she's not collecting dead bugs anymore. - Does Not Know His Own Strength:
- One of the things on Hazuki's exclusive to-do list Memoria is to fix some furniture that Ayame destroyed by accident.
- When Ayame and Felicia have an arm-wrestling contest, the table they use to prop their elbows on breaks.
- Doorstop Baby: Left in an alleyway as a very young child with only the faintest memory of a larger hand holding a smaller one of her parents before being taken in by Azalea. This lack of memory of said trauma may be why she's comparatively less traumatized than Konoha and Hazuki.
- Entertainment Below Their Age: Despite being a young teenager, she's very entertained by pop-up books.
- Eyepatch of Power: In her magical girl form.
- Fashionable Asymmetry: She wears two different stockings in her magical girl form.
- Friendless Background: There weren't any girls her age at the Azalea House, and while Konoha and Hazuki are very close to her, she never really had any friends her age. This is among the reasons she was quick to befriend Kako and Felicia, who aren't just girls her age but also Magical Girls her same age, especially compared to her fellow trio members who keep other Kamihama Magical Girls at far more of a distance.
- Girlish Pigtails: Her default hairstyle.
- Kiddie Kid: She's thrilled to be shown a pop-up book by Kako. Its implied her interest in them is partially due to lack of exposure to them.
- Showgirl Skirt: In her magical girl form, on top of another skirt.
- Temporary Online Content: Magia Record's first event-exclusive magical girl. Event items could be earned and exchanged to get Ayame instead of using the event gacha. Averted in Exedra where she's freely avaliable from the start.
- Tomboy and Girly Girl: Felicia and Ayame are the tomboys to Kako's girly girl. Felicia and Ayame are fans of reptiles, action anime, and violence while Kako is a soft spoken bookworm.
- The World's Expert (on Getting Killed): If a route goes to a bad end in the "And So, the Azalea Blooms" story arc, expect Ayame to suffer.
- "Where Are They Now?" Epilogue: She's grown tall enough that she can pat Konoha's head, and her goal is to be able to pat Hazuki's head soon.
Konoha Shizumi
Voiced by: Lynn

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Abusive Parents: Her father would tell her that everything started to go wrong when she was born. She was 'very young' when he started doing this, and by the time her mother followed her father to the grave and she arrived at the Azalea House she could describe her heart as having 'iced over'.
- The Ace: She's good at everything (except for cooking). One throwaway line in her Azalea Blooms is that she provides for her and her friend's needs by playing with the stock market.
- Animal Eyes: Konoha gains these whenever she summons her doppel.
- Animal Motifs: Butterflies. They appear in her transformation sequence, her staff has butterfly-shaped blades on both ends, and she summons a swarm of butterflies in her Magia, "Butterfly Tempest."
- Asian Fox Spirit: Her dopppel, Tagori, takes the form of a three-headed fox monster. The heads are modified kitsune masks.
- Brainwashed and Crazy: In the event story, by the mystery villain.
- Dark Secret: Learns of the nature of Soul Gems at the end of Flowers Lament.
- Defrosting Ice Queen: After "Azalea" event, she appears in other event stories and is less hostile there. While still an introvert, she's shown to be very warm toward Ayame and Hazuki, and later opens up to Ayame's friends.
- Double Weapon: A staff with two butterfly-shaped blades on the ends.
- Freudian Excuse: The mistreatment by her father she suffered, combined with the betrayal of the Vice-Director against her and her many fellow orphans plus how Hazuki and Ayame were treated by their relatives, has left Konoha very paranoid of others outside her very narrow social circle.
- Ineffectual Loner: Konoha's constantly suspicious because the Vice-Director of her orphanage, someone she should trust, betrayed her beloved deceased Director and tried to shut down the orphanage. She's always on the move because she can never feel safe anywhere, with Hazuki and Ayame being the only people she trusts. If the player decides to choose her route, unless you choose favorable dialogue options beforehand, her decisions will default to turning against other magical girls, and it always leads to a bad end. She and Hazuki both distrust people, but Hazuki is pragmatic enough to work with others for the sake of survival. Konoha isn't, but will listen to Hazuki's advice. The way her decisions often gravitate to Honor Before Reason, it's almost like diplomacy is her Dump Stat. She gets better at the end of the event.
- This is inverted in Our Beginning is a Recurring Dream: Konoha is the one who must convince Hazuki and Ayame not to abandon the new life they've found for themselves in Kamihama after a setback, and listening to Ayame (who wants to quit being a bodyguard but stay in Kamihama) or Hazuki (who wants to leave Kamihama altogether and start again somewhere else) leads to a bad end.
- Lethal Chef: Her cooking is so bad that it makes people pass out, and she's the one person in Kamihama whose cooking disaters can rival Mitama's. She's trying to work on it, with little success. ''Summer with Mikazuki Villa' suggests part of the problem is that she can't identify what better cooks, like Manaka, put in their food, so she guesses the wrong things and creates things that can knock her and Hazuki out for hours as a result.
- Mama Bear: She's willing to kill to protect Ayame. This happening because Hanna is screwing with her mental state and causing Ayame to faint so she's directing this intent at the innocent Rena and co is not a good thing.
- My Beloved Smother: She really loves Hazuki and Ayame, but her actions tend to alienate them from others despite their wishes. The entire point of Hazuki's side story is that she's meeting with Nanaka behind Konoha's back, and Ayame's route in 'And So the Azalea Blooms' story arc starts because Ayame decides to befriend Kako of her own volition. Unless Hazuki and Ayame succeed in convincing Konoha in their respective routes, Konoha will cow them with her sheer overbearing presence into a bad end.
- Riches to Rags: She was born to a rich family, though fortunes faded quickly after she was born, leaving her in an orphanage with no money to her name. In the present, while by no means shown to be anywhere near what she was born into, her little found family live comfortably thanks to her efforts with the stock market.
- Parental Substitute: Having been tasked by the Director to look after Ayame, Konoha and Hazuki are pretty much Ayame's parents. In particular Konoha takes parental roles such as providing for the family as the breadwinner and fainting in horror when Ayame buys a bikini. A few events pair her off with Yachiyo, who has a similar role with Felicia.
- Proper Tights with a Skirt: In her magical girl form.
- Sanity Slippage: The further you are into the 'Azalea' event, the more unreasonable she becomes. When the three are implicitly accused by several local magical girls of causing an incident where other magical girls are found unconscious, she blindly accuses them of putting her and her friends on the spot just because they're newcomers. It gets to the point where she, alone, tries to kill Yachiyo, Momoko, Rena and Kaede, not caring that she has to harm Hazuki and Ayame in the process when they try to stop her.
- Took a Level in Kindness: In the New Year 2018 event, she notably lightens up toward Ayame's friends, treating Felicia to festival foods.
- Villain Protagonist: While she's undeniably a main character of the "Azalea" event, she's also the most obviously hostile of all characters in the event beside the unseen culprit of the fainting incident. The trio would not have any problem integrating themselves with Kamihama's magical girl population if not for Konoha's constant antagonism toward everyone.
- "Where Are They Now?" Epilogue: Thanks to her grades she was accepted at a university with a full scholarship. Even though studying so much is stressful, she gets through it thanks to Hazuki and Ayame.
Hazuki Yusa
Voiced by: Haruka Yoshimura

A Magical Girl raised in an orphanage.
- Abusive Parents: Her biological parents were loving, fine people. Her relatives who took her in after they died who said and did bad things to her before dropping her off at an orphanage were not.
- And Then John Was a Zombie: She witches out in one of “Our Beginning is a Recurring Dream”’s Bad Endings.
- Cape Swish: During her transformation sequence.
- The Conscience: She serves this to Konoha, whose paranoia is often detrimental to everyone, because not even Konoha can completely shut her off like she can Ayame. Only Hazuki that is close enough to Konoha for her to trust her words, stubborn enough to fight off Konoha's own hardheadedness, and mature enough to give Konoha good advice. So, when Konoha will no longer listen to reason even from her at the climax of the Azalea event, it alarms Hazuki of a possible third party manipulating Konoha.
- Control Freak: She obsession with schedule is mostly rooted on her perceptive desire to have everything under her control after she lost her family from something that she had no way of preventing. Because of this, she has low opinion on things that she can't directly move, thinking that bond outside her fellow Azalea orphans as mere convenience and has no strong loyalty toward it. Her fetish for sophisticated mind-game is because she finds thrill when things going All According to Plan.
- Dual Wielding: Two axes.
- Fashionable Asymmetry: Two different lengths of stockings, and a white garter on her right leg, but not her left.
- Flash Step: The battle animation for her horizontal Blast attack is her throwing her axes behind the furthest enemy, immediately teleporting to the axes in a flash of lightning, and slicing through the enemies in the back.
- Freudian Excuse: Losing her biological parents to a random traffic accident and being passed around by relatives until she was left at an orphanage certainly didn't help her trust others or enjoy not being in control of things.
- Impossibly Low Neckline: In her four-star card.
- Manipulative Bitch: A very benign and good-natured one, but a very skilled one nonetheless. For example, during the epilogue of The Flowers' Lament, she manipulates Asuka and Sasara into treating her to lunch by pretending to have forgotten her wallet. Judging by Ayame's reaction, it's a con that she's pulled off several times before.
- Parental Substitute: Having been tasked by the Director to look after Ayame, Konoha and Hazuki are pretty much Ayame's parents. Hazuki takes roles such as the family cook in their dynamic.
- Passive-Aggressive Kombat: Despite her usually affable nature, Hazuki's relationship with Nanaka devolves into this, because their respective instincts warn them of each other's untrustworthiness. Akira even says that, "Their faces are smiling, but their eyes are not."
- In Little Kyubey's sidestory, it is shown that she's wary of the Kyubey's intention for trying to make friends with the Azalea trio, and proceeds to threaten him with a smile on her face.
- The Rival: When it comes to her interaction with Nanaka, Hazuki is The Rival to Nanaka's The Hero, mostly because Hazuki has a less benevolent and more selfish motivation compared to Nanaka, and she's still portrayed this way even in her own side-story. Just like any rival character, she ultimately lost against The Hero.
- Schedule Fanatic: Because she's good at resource management, Hazuki is tasked on the household's schedule. Her personal Memoria 'Hazuki is Always Busy' depicts her calendar, of which each day is filled with her plans sometimes down to each hour, showing that she's like a housewife on tight budget waiting for discounts.
- Shock and Awe: Her powers are electricity-themed and her Magia is called Thunder Torrent.
- Statuesque Stunner:
Magia Archive reveals that she's 175 cm; the tallest among those with known height. She's also a beauty who uses her charm to pacify wary conversation opponents. - Stepford Smiler: Since her parents died, though the director of the orphanage saw right through it. She arguably gets worse in the present; she projects an air of cheerful negotiator, but is actually a ruthless schemer. She's also an even worse paranoiac than Konoha as shown in "Flowers' Lament", which is impressive after what Konoha had shown in "And So, the Azaleas Bloom".
- "Where Are They Now?" Epilogue: She became student council president at her university, and now knows the difficulties of being a leader and the importance of allowing others to help you.
- Why Did It Have to Be Snakes?: In "Let's Play at All Gods Festival", Hazuki goes hysteric to the point of tears when she stands on Ayame's knees for Ayame's cheerleading routine. She dismisses it as a fear of height because she can rides ferris wheel and Roofhopping just fine, and attributes it as a fear to stand on an uneven surface. It's likely attributed to her Control Freak personality.
Daito Apartment Complex
- Dark Secret: They learn about the nature of Soul Gems during See You Tomorrow. Mito takes it better than Leila and Seika did however, mostly due to being told it instead of experiencing the body-based horrific revelation they did.
Mito Aino
Voiced by: Maria Naganawa

An airheaded but perceptive girl who lives with her best friends Leila and Seika in a massive apartment complex in Daito. Being long-term friends, Mito's friendly nature can only truly be broken if you insult them, snark about her can easily be ignored. While she no longer lives in the apartment complex itself following her debut event, she and her friends remain inseparable. Her magic allows for empathetic readings.
She always tries to keep an optimistic outlook on life, and tries her best to mediate between her friends when their relationship begins to crumble.
- Berserk Button: Mito is willing to put up with her classmates teasing her, but she practically explodes in rage when they start to make fun of her friends.
- Cloudcuckoolander: She likes to meow at the neighborhood cats because she really thinks that she can communicate with them that way (she can't). She also has a very extensive imagination; she draws creatures that she dreams up an entire world of
, and what a sight it is. - Draw Aggro: Her Connect and Magia have the effects of Provoke/Taunt along with a chance (guaranteed at 5* for the Magia) of Evade, a cornerstone for a dodge-tanking wall that protects the squishier teammates.
- The Empath: Her specific power is "connecting hearts", a power that makes people she's connecting in between share their personal emotions even beyond mind-reading, in that they feel those emotions like it's their own.
- Four-Leaf Clover:
- Mito has clovers in her hair and on her costume, and a subplot in her debut event is her search for a four-leaf clover, hoping that the luck it brings will help end her friends' fight.
- Despite this, her associated suit is the spade, as seen from her arrowheads, with the club suit is implied belonged to the girl who disappeared along with her parents in the Daitou Apartment Complex.
- Frills of Justice: On the hems of her gloves and shorts in her magical girl form.
- Genius Ditz: While she's pretty childish otherwise, she's very sensitive when it comes to emotion that she's quite impervious to Kyubey's standard MO. When Kyubey approaches her to make a contract, the fact that she can't get a good feel on him causes her to ask too many questions. When she still can't read him despite getting her answers, she makes a wish with a specific power of heart-reading that she immediately uses on Kyubey, realizing that his heart is one black void, and she keeps badgering him with questions until he flees from being overwhelmed.
- Green Thumb: A Forest-element Magical Girl associated with clovers. Her Magia involved her arrows inducing wild plant growth on her opponent, and vines are part of her Doppel's attacks, being her emotions taken on crystalized thorny vine form.
- The Ingenue: Her optimism is very apparent in that she can never see anything as misfortune, instead thinking that her own shortcoming is the reason why things don't go her way and she should work harder to fix it.
- Shout-Out: Her Doppel is an homage to Nikolai Gogol's short story, The Overcoat. Its name is a Japanese version of the protagonist's, and the doppel's form is literally an overcoat.
- Taken for Granite: Her Doppel has the ability to turn anything, even the immaterial things like memories and emotions, into quartz.
- Touch Telepathy: Mito's ability to read hearts can allow her and others to see into the memories and feelings, so long as Mito is in contact with all above, be it holding the hands of her friends or headbutting Kyubey. She can find the Witch who killed Leila originally even with hazy memories and mental blocks via this power. She does figure out to do so without touch later.
- "Where Are They Now?" Epilogue: She's become famous as a mediator between East and West, because her innocent nature makes her easy for anyone to trust.
Leila Ibuki
Voiced by: Marika Kouno

A friendly girl who lives with her two best friends in an apartment complex with her mother, who is a widow. A skilled baker.
- Death by Origin Story: Leila died committing suicide because of a witch kiss before the story event. Seika wished for her revival and she ended up restored without the memory of her own death.
- Disappeared Dad: Her father has since passed away, and Leila lives only with her mother.
- Extreme Doormat: Always does school chores like classroom cleaning for one of her classmates, who fully admits she gets Leila to do everything for her. Leila knows she's being used but doesn't want the girl to stop hanging out with her.
- Flaming Sword: Her weapon of choice.
- Heal It With Fire: Her Connect is a purifying flame that heals the target. She is one of the healers keeping everyone active in the Walpurgisnacht fight.
- Inconsistent Spelling: Her name was generally spelled Reira before the official localization announced her.
- Male Gaze: Her transformation starts with a shot of her butt.
- Mythical Motifs: Her design, with its healing fires and death and rebirth ties bring to mind the Phoenix, while one read on her design's costume choices can bring to mind the Harpy, perhaps in a Phoenix-Harpy sort of hybrid way.
- The Phoenix: Her healing abilities come with flames as a motif and she uses fire magic, while her designs feature feathers. Her death and rebirth motif is likely a result of being revived by Seika's wish and then contracting to learn what had been done.
- Stocking Filler: Garters holding up her pant legs in her magical girl form.
- Stripperiffic: Leila's magical girl outfit, what with the completely exposed underwear and all.
- Sweet Baker: Going along with her fondness for sweets, she's also a fairly skilled baker, with cake baking skills equal to Manaka's own in Manaka's own opinion. Her winter costume story explores her trying to get out of a cooking funk after a new recipe she tries doesn't end well.
- Sweet Tooth: Her favorite food is milk chocolate. She doesn't like bitter things, up to and including semi-sweet chocolate.
- Sword Plant: Does this in her Magia to unleash a wall of flames.
- "Where Are They Now?" Epilogue: She's started a baking class in the Daito Apartment Complex which has become popular.
Seika Kumi
Voiced by: Azumi Waki

A Magical Girl with a scary face by default, but a good heart. Her social awkwardness makes it hard for her to express herself properly, which in turn makes her face seemingly always glaring at people when she's not with her best friends Leila and Mito. She's taken up comedy to try and break her expression issues, though her choice in comedy teachers in Ayaka may not be her best choice. Before meeting Ayaka, and after becoming a Magical Girl, she investigates the family who went missing in her apartment complex while desperately trying to keep her friends from finding out about Magical Girls, even at the cost of their friendship.
- Closet Geek: Despite looking like a cold person, she really likes books and TV series that have hot-blooded storylines. Her favorite show is a Bland-Name Product of a highschool rugby story
. No one knows about it except her family and friends. - Face of a Thug: Seika has a particularly characteristic intense glare as her regular expression. When Shizuku finds her leering at Ayaka, Shizuku initially thinks that Seika is planning something bad at Ayaka. Seika, on the other hand, is just trying to gather her courage to ask Ayaka to teach her how to do stand-up comedy.
- Failure Is the Only Option: Congratulations, Seika! You successfully prevented your friends from selling their souls to a space ferret. Too bad that you have to destroy your friendship with them, you suck at magical-girling that you'll die soon, and you still can't find out the truth about that girl who disappeared in your apartment complex. The only solution is to let your friends sell their soul to said space ferret.
- Fog of Doom: Her general battle strategy is her deployment of Fog of War against her opponents. Her Connect and Magia are associated with Fog debuff and her standard attack animations have her surrounded herself with cold mist to mask her movements.
- Shrinking Violet: Her dialogues are mostly coming out as stutters. It causes her to unable to talk about her feelings to her friends, something that often frustrates Leila.
- Support Party Member: In a case of Gameplay and Story Integration, even more so than the other Support-types, Seika really sucks at fighting solo but shines when with her friends. She breaks her arm fighting familiars. The power to teleport and create mist is useful, but not in direct combat. In the endings where Seika continues working solo, the implication makes it seems that she won't be alive for long.
- Take Me Instead: What she does, she does it for her friends. When Leila died from a witch-kiss, Seika made her contract to revive her and tries her damnedest to prevent both Leila and Mito from knowing about magical girl life by taking any witch hunt herself because she thinks this kind of life is "just like hell", despite not being that strong a magical girl. She fails at that, for her own good.
- Teleportation: Among Seika's powers is the ability to teleport between bodies of water, even those as small as puddles.
- Temporary Online Content: She is exclusive to the "Bye Bye, See You Tomorrow" event in Record, though you can get her through normal gameplay rather than the gacha. This is by earning and exchanging exclusive event items in a limited-time shop. This is averted in Exedra, where she's permanently available from the start.
- Water Is Blue: She has a blue outfit and she is an Aqua-element magical girl. She is able to teleport between bodies of water.
- "Where Are They Now?" Epilogue: After building her confidence through comedy training, she joined a drama club and is now aiming to become an actress for a hot-blooded TV show.
- Weapon Specialization: Her weapon of choice is a whip.
Others
Ria Ami
Voiced by: Rika Tachibana

A beautiful student of Mizuna Girl's Academy who also models, Ria is known not just for her beauty, but her high opinion on herself. Those who get to know her will know that despite possessing a massive ego, she's actually a fairly dependable and kind friend and actually quite skilled, just not as much as her rival Yachiyo Nanami. Absolutely no one knows her wish was to become the very natural beauty she's so proud of being.
- Ascended Fangirl: Before she herself became a model, she's a huge fan of Yachiyo. Her most precious item as revealed in "Howa Howa Girl" event is a magazine articles clipping about Yachiyo that she collected since the beginning of Yachiyo's career.
- Big Eater: According to Manaka, Ria will eat anything and is a massive glutton, especially for rice omelets. During the Wait You Got It Wrong event Manaka even believes that Ria ate an actual plate.
- Big Sister Instinct: She's very protective of the naive Mayu because Mayu's sweet and gentle personality attracts men like honey attracts flies. Ironically she's a year younger than Mayu, though Mayu looks up to her regardless.
- Calling Your Attacks: Bella Spinna! Though her tendency to shout her finishing move doesn't quite get the results she'd hope for.
- Do Wrong, Right: After Tsumugi runs from Manaka in shame after her improved reviews didn't bring in more customers for an event Ria, who got interest from her fame, tracks her down and reprimands her...for not running farther away before breaking down if she had to run off like that.
- Dreaming of Things to Come: I'm The Star Of The Show has Ria have multiple stress dreams about an upcoming show going wrong that do ultimately happen, though due to said dreams she can handle the three issues (being late fighting a Witch, Asuka and Miyu cheering her in the wrong way, a sudden blackout) without issue.
- Famed in Story: She's a famous model in-universe, much like Yachiyo. Madoka is one of her fans.
- Fashionable Asymmetry: On her left thigh is a plain white tight; on her right thigh is a shorter tight with two bands containing gems above it.
- Frills of Justice: Her magical girl outfit is covered in them.
- Hidden Depths: The "Summer With Mikazuki Villa" event reveals that she's an expert at goldfish scooping and clay carving.
- Jerk with a Heart of Gold: She initially comes off as vain, brash, and self-absorbed, but she genuinely does have a very good heart and cares about other people.
- Large Ham: Can start sounding like this in combat, shouting at witches to go back 'FROM WHICH THEY CAME!' Other magical girls aren't particularly impressed, particularly as they tend to be followed by the witch surviving her attacks accompanied by her loud shouting.
- Lovable Alpha Bitch: She has the markings of a standard queen bee; rich, fashionable, beautiful, vain, slightly selfish, sharp-tongued, complete with Noblewoman's Laugh. She's also a very, very good friend and a resourceful entertainer - warning Rika of her careless fight against a witch, praising Homura, saving Mayu from being molested, a regular in Emiri's consultation office, risked a career black spot to stay with an injured man during one of her most important and public assignments, and saving an event from a blackout by compelling the audience to use their laser pens as an impromptu lighting.
- Mr. Imagination:
- The majority of her supposed rivalry with Yachiyo is pretty much just in her head. They actually never interacted as professional models for a long time, only between a celebrity and a fans, so Yachiyo is ignorant of the reason for the seeming hostility from Ria.
- Her debut is accompanied by a login story about how Ria makes a nuisance of herself to her neighbors for yelling in the middle of night, exclaiming her imagined 'rehearsal' for her showdown against Yachiyo.
- Overshadowed by Awesome: Ria's actually pretty competent at a lot of things, winning the title of Summer Queen at her school via multiple athletic challenges and leading Team Walnut to victory over Yachiyo's Team Acorn during her Winter Costume event, working hard to be a model on more merit than just the nature of her wish, and having decent leadership abilities. However compared to Yachiyo she is far behind her, and while is able to hold her own against witches well enough she's greatly overshadowed by many other magical girls.
- Pimped-Out Dress: Her costume is gorgeous and elaborate.
- Promoted to Playable: Ria was around as an NPC from the very beginning, showing up in several of the magical girls' plots. She finally became a playable character in late April 2018.
- Riddle for the Ages: What she used to look like is something lost to magic and only Ria remembers. While Ria describes herself as plain-looking, and some of her eating habits might imply issues with her weight, the exact answer seems something Ria would prefer to take to her grave.
- Running Gag: Absolutely no one except Mayu is able to remember her name correctly, not even official publications.
- Self-Serving Memory: She's not above this: she likes to remember her first meeting with Manaka as her gratuitously feeding her because she was so beautiful. Manaka did in fact graciously feed her, but it was because Ria's then current diet caused her to collapse from hunger.
- Showgirl Skirt: On top of another skirt in her magical girl form.
- Statuesque Stunner: At 170 cms she's one of the tallest Magical Girls in game, and in-universe is a model who wished to be a natural beauty so the stunner part is far from in question. In fact, while her height before her wish isn't clear, the fact she's this tall implies it is part of her concept of natural beauty.
- Thinking Out Loud: Ends up literally doing this via the magical girl telepathic communications after her first team up with Yachiyo, who utterly out-staged her. Her jealousy was broadcast out to the other Magical Girls around, much to their (Manaka, Konomi, Kako)'s displeasure.
- Trademark Favorite Food: She'd probably eat nothing but rice omelets from Walnuts if she could.
- Unknown Rival: She considers herself Yachiyo's greatest rival, both in modeling and as a magical girl. Yachiyo, on the other hand, fails to remember who she even is every time they meet. Over time this is subverted, as Yachiyo acknowledges her as a rival in Ria's Winter Costume event.
- Vain Sorceress: She used her wish to be beautiful and not just merely being beautiful from that moment - she wished that everyone that had met her before her wish will think that she's always that beautiful. The reason why there's a Running Gag that no one who knew her seems to recognize her, despite she's being a famous model, is because their minds have a slight buffering to adjust the new information that didn't match their previous cognition of her. Based on her eating habits, it's implied that Ria was Formerly Fat before her contract.
- What You Are in the Dark: During her Winter Costume event on the final day of the candy competition she's the spokeswoman of Team Walnut on versus Yachiyo on Team Acorn, she arrives in Chuo Ward early for one final hard day of competition, but senses a witch and sees a man enthralled by it. While she has some time, she doesn't truly have enough to both save him and hit up all the venues she's meant to. She ultimately chooses to both defeat the witch and stay with the man until an ambulance arrives, a delay that only her fellow magical girls will ever know was caused by a good deed. While her own history of punctuality means others are worried about her instead of angry, it still affects the outcome of events as Team Acorn narrowly wins Chuo. Ultimately however her actions are rewarded as not only was her own work enough to have Team Walnut win the popular vote and force a tie breaking vote, but the final tiebreaker was the very man she saved, who ultimately ensured everyone knew she choose to wait with him until the paramedics arrives to take care of him, letting her win both the competition and the respect of the entire city.
- "Where Are They Now?" Epilogue: She's aiming to become a full-time model once she graduates and express her true self.
Kokoro Awane
Voiced by: Reina Kondo

Kokoro comes from a home split by parental fighting. Her parents separated, leaving her with her father under increasingly stressful situations until Kyubey offered her a wish. Her wish reunited her parents, though this did nothing to truly fix the problem and tensions between the two. As a Magical Girl she is partnered with Masara, with whom she is practically inseparable.
- Clingy Jealous Girl: Her Magia Report incarnation is very upset when Masara shows up on Valentine's Day with loads of chocolates from other girls.
- Dysfunctional Family: Her parents fight often, to the point where her mother up and left one day. Kokoro made a wish for her mother to come back, but that didn't stop the constant arguments, which have caused their daughter a lot of pain. However, while Kokoro feels like she's the product of a failed relationship, her parents assure her that whatever issues they have with each other, they have nothing but love for Kokoro. At the end of "A Bouquet for Everyone's Happiness," her parents decide that while they still love each other, they'll live separately once Kokoro moves out.
- Ground Punch: Kokoro punches the ground a few times to charge up for her Magia. She also does one of these to fire a shockwave in her blast attack animation.
- Iron Butt-Monkey: Apparently, the reason why she often becomes the designed victim in magical girl attacking another magical girl accident is because her personal magic can make her survive the attack.
- Missing Mom: When her parents separated, her mom left. Kokoro's wish was for her to come back.
- Nature Lover: She loves hiking, although since it was something her family used to do when they were still together, she now has mixed feelings about it. During the hiking race in the Reaching a Happier Height event, although her and Masara are the youngest competitors they win by a handy margin.
- Only Friend: Was this to Masara, who, for the life of her, cannot understand why Kokoro wants to hang out. Aimi later becomes part of their friend group, though.
- Parents as People: Her father has good intentions but is under a lot of stress from suddenly having to raise his daughter alone, which causes him to lash out at her occasionally. Kokoro understands this, but it still frustrated with the situation.
- Percussive Maintenance: Whenever Kokoro summons her Doppel, she has to hit Pamela a few times to get it going. Then it starts spinning around like the Beyblade from hell.
- Promoted to Playable: She originally appeared as an NPC in Masara's MSS before being released with the Reaching a Happier Height event a few months into the game.
- Rousing Speech: She gives one to Aimi in Chapter 8 after Aimi begins to despair upon learning the truth about Witches.
- Sensual Spandex: The bottom layer of her magical girl outfit is a spandex bodysuit.
- Shock and Awe: Her primary form of attack; an update to her animations even made the tonfas electrified.
- Showgirl Skirt: In her magical girl form.
- Spider Limbs: Kokoro's Doppel has a bunch of these. It lifts them out of the way for its spinning attack.
- Stepford Smiler: She's outwardly bright and cheerful, but her desperation to mediate for her broken family and keep them together has left her a bit of a wreck. One of the reasons why Kokoro is so drawn to Masara is because the latter girl sees through her facade immediately and gives her advice without sympathy. There's a reason why her Doppel's nature is endurance.
- Strong Family Resemblance: According to official art and to her artist's production notes, Kokoro is almost a carbon copy of her mom appearance-wise.
- Textile Work Is Feminine: Kokoro in several stories mentions knitting gloves and scarves for herself or helping others like Aimi knit their own.
- "Where Are They Now?" Epilogue: She's come to understand the reasons behind her parents' divorce as she's become older, and now she's better able to work on reconciling her family.
Rika Ayano
Voiced by: Kanae Itō

A girly girl interested in fashion and cute things, Rika became a Magical Girl in part to solve a romantic issue where her best friend loved a boy while she loved her best friend. Quickly coming to regret the wish, she eventually puts her friend back together with her boyfriend. Sometime after that, Rika stops another magical girl, Ren, from committing suicide and helps her to find a reason to live, after which they begin working together, helping Rika work through her lingering issues and becoming inseparable partners.
- Blinded by Rage: Her stress and anger involving her wish causes her to fight very recklessly, to the point that she would've probably gotten herself killed had Hinano not calmed her down.
- Bridal Carry: Ren carries her this way in one of the Masara & Kokoro (Bride version) Memoria Cards.
- Character Development: While undoubtedly a good person, she originally only hunted Witches to vent her emotions. Being with Ren, who only fights to save people, calmed her down and led her to share her partner's reason for fighting. Rika tells Hinano as much in the My Diary With You rerun's bonus story, saying that she's actually come to enjoy her Magical Girl activities thanks to Ren.
- Charm Person: Her personal magic, which lets her change her target's mind about something. This is reflected in her gameplay as well; her Magia has a chance to Charm the surviving enemies, and her Spirit Enhancement gives her both a passive chance to Charm on attack and an active skill which inflicts Charm on all enemies.
- Did Not Get the Girl: Rika wished that her crush would love her back, but after realizing that she'd broken up a great relationship between the crush and her boyfriend, and that her wish was tantamount to brainwashing, broke up with her crush and got them back together.
- Energetic and Soft-Spoken Duo: The talkative, outgoing girl to Ren's quiet, low volume girl.
- Energy Weapon: Her Magia, Brilliant Beam, has her compact grow to enormous proportions and fire a giant beam of light at whatever got in her way. One of her normal attacks is a scaled-down version of that.
- Gamer Chick: She frequents the local arcade and is really good at crane games, winning a bunch of prizes for Ren and Mikage during Mikage's MSS.
- Gayngst: Rika sees romance in terms of princesses and their destined princes, and herself as "the fairy godmother who's in love with the princess," much to her grief. She outright assumes that Hinano will think that she's weird for being in love with another girl, exposing some deep insecurities about her sexuality.
- Girls Love Stuffed Animals: Her love of cute things includes teddy bears, being one of the reasons Ren attempts to invite her to a teddy bear exhibition during My Diary With You. She wins many of them for Ren and Mikage during the latter's MSS.
- Glowing Eyes of Doom: When using her Doppel.
- Gyaru Girl: She's explicitly called one of these in her (Japanese) description, and she has both a love of fashion and the blonde hair (though it's unclear whether its dyed or if she's a natural blonde).
- Hair of Gold, Heart of Gold: Rika is a very kind and compassionate girl, always willing to stick up for other people and listen to their problems.
- Has a Type: According to one of her homescreen quotes, despite being sociable and into fashion, she always winds up liking shy, quiet girls. Which, conspicuously, is what Ren is.
- Heroic Self-Deprecation: She constantly beats herself up over her wish. When Rika tells Ren about her wish, she describes herself as a "disgusting human being" and tells Ren that she should hate her, although thankfully Ren disagrees.
- Hidden Depths: On the surface she seems like a fashion-obsessed gyaru-girl, but Hinano is surprised to learn that Rika isn't afraid to stand up for people, even if she only just met them. Ren also knows that while Rika is more playfully rude and flippant with her other friends, with Ren she shows a much more gentle and understanding side.
- I Want My Beloved to Be Happy: In the end, she wants her crush to be happy, even if it means Rika isn't with her. Played with in the 2019 Valentines event when Rika realizes that they both still have mutual feelings for each other (due to her wish), but decides that they should stay as friends, as Rika figures that she's screwed up her crush's life enough already.
- Improbable Weapon User: Rika fights with a compact that turns into a giant mecha compact and shoots lasers.
- Incompatible Orientation: She's in love with her female friend, who is straight and already has a boyfriend. This led her to resort to magic to get her crush to love her.
- Lipstick Lesbian: Rika loves fashion and makeup, to the point where her weapon as a magical girl is a compact mirror. She also has an unrequited crush on her female childhood friend.
- Living Emotional Crutch: She's been this to Ren ever since she saved Ren from committing suicide. This is reversed in Chapter 8 when Rika begins to despair from learning the truth about Witches and Ren comforts her.
- Mind Control: Her personal magic is a form of this; specifically, she can compel someone to change their mind. In the final battle, she uses this to convince Walpurgisnacht to head out to sea instead of into the city center.
- Ms. Vice Girl: Aside from her Moment of Weakness described below, Rika is consistently a very sweet and compassionate girl who lends a kind, understanding ear to both Ren and Hinano’s insecurities.
- Moment of Weakness: Rika considers her wish to be one, since she was especially vulnerable now that her crush had just gotten into her first relationship, and she regrets it almost immediately afterward.
- My God, What Have I Done?: When she realized that she functionally brainwashed her crush with her wish, she broke up with her crush despite her own feelings. She beats herself up a lot about it.
- Ship Tease: Lots between her and Ren, especially given that she's canonically gay and describes her type as being "shy and quiet", which Ren happens to fit to a T. Her Magia Report incarnation also often shows her openly flirting with Ren.
- Stepford Smiler: She puts on a very cheerful front, but she's holding in a lot of guilt and self-loathing surrounding her wish, combined with her insecurity over her sexuality, to the point where she admits to Ren that she considers herself a disgusting person. She's also one of the people who takes learning the truth about Witches the hardest.
- Tranquil Fury: When a group of guys are making fun of Hinano for not acting "normally" during a group date, Rika quietly asks them what's so funny about not being normal, and the mood turns tense enough for Emiri to instantly feel it when she gets back. Rika is obviously pissed, and the reason why becomes apparent when Rika tells Hinano that she's a lesbian.
- Unlucky Childhood Friend: She was originally this to her crush before her wish, and then willingly becomes this again after she breaks up with her. She technically turns her crush into this as well since Rika's wish is still active even after they broke up.
- "Where Are They Now?" Epilogue: She's started an organization to help troubled children together with Ren.
- You're Not My Type: When Hinano gets flustered after Rika tells her that she loves her (after confiding in her that she's gay), Rika reassures Hinano that she meant as a friend and that Hinano isn't her type.
Riko Chiaki
Voiced by: Hikaru Akao

Riko is like the younger sister of all other Magical Girls. She is also the mascot of her parent's Bento shop/
- Adorably Precocious Child: She's very young. She's also very responsible. She often takes care of her family's lunch shop by herself while her parents are working with their other works, and she does a great job on it.
- Children Are Innocent: The reason why the Kyubey in "It's Okay to Be Clumsy" event is very helpful and supportive like an ordinary magical girl mascot is because that's how Riko perceives him as. She has no suspicion on him intention and his contract, even as the fake Kyubey himself informs her that this view might not be true.
- Damsel in Distress: She's debuted being rescued by Yachiyo from almost getting killed by the Wings of Magius's purge in Chapter 8.
- Everyone's Baby Sister: She's a very young magical girl with a sweet, earnest nature whom other magical girls can't help but be protective of. Her profile even says that she's such a "younger sister magical girl, that any other magical girls feel like an older sister."
- Future Badass: Kanagi's Endless Mirrors story implies that Riko and Mikage will eventually become the leaders of the eastern Kamihama Magical Girls when Kanagi eventually leaves the position.
- Hates Being Alone: This is practically her only weakness. Because her parents are busy with their store, she clung to a girl next door who acted as her sitter. When the girl goes to get married and moves out to another ward, Riko's loneliness at losing her 'big sister' alongside her concerns about her cooking talent makes her fall victim to a Witch in "It's Okay to be Clumsy".
- Improbable Weapon User: Her weapon of choice is a giant bento box food pick with an orange at the end.
- Incredible Shrinking Man: A witch shrinks her down, leaving her vulnerable to be ganged up by familiars and her own self-doubt manifested in a shadowy copy of her. Riko ends up riding Kyubey into battle like a jousting knight.
- Little Miss Badass: Despite being a very young magical girl, she regularly defeats Witches solo. While she has some hesitation to fight other magical girls, she has none when she's informed that the Mirror clones aren't real people and nonchalantly goes to battle without holding back. She's extremely competent in everything she does, including the magical girl businesses that many older girls are struggling in. Her Witch-hunting skill ends up making Hagumu insecure enough that she rejects Kanagi's offer to join the Magia Union.
- Mind Rape: It's Okay To Be Clumsy has her ambushed by a Witch and trapped in a nightmare of her own self-doubts and fears, which is a bad place to be any Magical Girl, let alone someone as young as her. She manages to push out of it, but she's still shaken when she wakes up in Mitama's shop afterwards.
- Romantic Wingman: Her story as a magical girl started when she made her wish so the girl that she looks up as an older sister could marry a guy from a different district ward. Her Doppel's form is said to be a 'moonlit matchmaker' and has the same name as the Chinese God of Marriage.
- "Where Are They Now?" Epilogue: She's still helping out at Chiaki-ya, and her dream is to help kids like her who have busy parents.
Meiyui Chun
Voiced by: Asuka Nishi (Japanese), Corina Boettger (English)

A Hong Konger expat who is part of the Blue Seas Family, a since reformed criminal organization that now focuses on community organization. Despite her and her organization's tamer state these days, Meiyui is still a rather fierce combatant, a master of Blue Jade Fist kung-fu and a Magical Girl of some tenure. While quite friendly in her organization and among those she is close to, she can be a bit aloof when first met.
- All Chinese People Know Kung-Fu: Meiyui certainly does. She combines her family's techniques, the Blue Jade Fist, with her magical girl abilities.
- Anime Chinese Girl: She moved to Kamihama City from somewhere in Hong Kong, knows kung fu, and wears a stylized qipao and odango in her magical girl form. Her Japanese has an accent to it and her English lines have some stilted and awkward word use suggesting that Japanese is not her first language, even if she is still fluent in it.
- But Not Too Foreign: As mentioned above, she is part-Japanese despite culturally being a Hongkonger.
- Deadpan Snarker: The girl has absolutely no chill about just whatever shenanigans everyone puts themselves in. Yes, even compared to Nanaka.Meiyui: *When asked what's her reason for competing in an eating contest* I'm here because my friends see me not doing anything.
- Friendly Neighborhood Gangster: Her organization is allied with the police and operates more like a civil organization than a crime mob, especially in the present day. When she finds out that Homura is stealing weapons from her organization, she lets Homura go because the guys she's stealing from were trying to cause trouble. She also uses her connections to get Tsuruno a job in a factory that is in debt to the Blue Seas. In her training event, her Doppel even calls her out for being too 'safe', more the 'Friendly Neighborhood' than the 'Gangster'.
- Frills of Justice: They're on her skirt, spilling out from her sleeves, and even in her hair.
- Girls Love Stuffed Animals: She adores her stuffed animals, even having used them as training partners when she was younger.
- I Work Alone: She's the only one from Nanaka's team that doesn't immediately join from her initial recruitment, rejecting her because of a combination of distrust and loyalty to her own organization. It's only when Nanaka shows that she's not all talk by helping Meiyui in a Witch fight that Meiyui agrees to join.
- Lap Pillow: On one
of Meiyui's Memorias, she's falling asleep on her mother's lap. - Master of Illusion: Her magic causes her target to believe a lie. The target can still act in certain way to achieve their objectives, like when Suzune attempts to kill the magical girl by breaking their Soul Gem, but the end result of their action will turn into a 'lie' - that is, a life-like illusion.
- Not So Above It All: She comes across as a very serious young lady, but in Hazuki's sidestory, she quarrels with Ayame for a petty reason - she doesn't like to lose in rock-paper-scissor. When their teams gather to negotiate the way to call dibs on Witches, one of the suggestions is to use rock-paper-scissor. Ayame's rock wins against Maiyui's scissor, but Meiyui is so indignant that she kung-kus Ayame's rock into paper with her scissor. And she proceeds to catfight with a girl four years her junior over the legitimacy of her victory.
- Strong and Skilled: Not only does she have the inherent strength and enhanced abilities of being a Magical Girl, but she's trained in martial arts, a training regime she is constantly working on from morning exercises to idle tippy-toe standing in idle periods to train while idle. There is a reason Meiyui has survived as a Magical Girl on her own for three years before joining a team.
- Sweet Tooth: She has a weakness for almond pudding no amount of training and discipline can overcome, per her quotes.
- Water Is Blue: Aqua-element magical girl and has a blue outfit.
- "Where Are They Now?" Epilogue: She's turned the Blue Seas Family into a legitimate business organization and has opened branches in other countries as well. She is also a professional mahjong player.
- Wolverine Claws: Her weapon of choice. They've got diamonds printed on them.
- Yakuza: A member of the Blue Seas Family, who have allied themselves with the police. Meiyui is very protective of them, since they're also her family. Both her sidestory and her 5* uncap scenario basically Genre Shift into Noir Episode because they have something to do with gangsters, Corrupt Cop, and government conspiracy.
Aimi Eri
Voiced by: Reina Ueda

A lovestruck girl who has been crushing on the same boy for a long time. Wanting to know if Hayato feels the same way, she made a contract to find out. Having discovered he does, she still can't confess to him. Often attempting to manifest the courage to do so, Aimi is a good friend to many in Kamihama City between confession attempts, though her struggles and romantic impulses are known to befuddle her friends at times, both in their intensities and how they can sometimes start getting them acting just as silly as her.
- Badass Boast: When fighting a Witch hyped on the power of love (to save Hayato) and to avoid embarrassment (he has her notebook), she can let out a zinger.Aimi: Yeah! There's no beating a woman in love! You're toast!"
- Camera Abuse: She shatters the screen by shooting it in her transformation sequence.
- Cannot Spit It Out: She's been crushing on the same guy since junior high, but gets embarrassed when she tries to talk to him, even though she knows he likes her back. She's written and discarded about 50 love letters by now.
- The Cobbler's Children Have No Shoes: Aimi is actually pretty good at giving advice to others on their relationships, both romantic or otherwise. But put her in any situation with Hayato and those instincts and sensibilities go right out the window as she devolves into a frantic, spacey mess.
- Cowboy: Her magical girl costume has an Old West theme.
- Dual Wielding: Two six-shooter pistols in her transformation sequence.
- The Gunslinger: She's pretty good with those revolvers.
- Imagine Spot: Any time the subject of Hayato comes up.
- Noodle Incident: Something happened the year prior to the Valentines event after a teacher dragged Aimi off from a previous confession attempt. Whatever it was something so embarrassing even Masara can't bring herself to recount it.
- Secret Diary: She keeps one with all of her fantasies about Hayato.
- "Shaggy Dog" Story: Her Valentine story starts because she's struggling to work up the courage to give her crush romantic chocolate. Kokoro advises her to give out platonic and romantic chocolate at the same time so she won't be nervous. Aimi then happily does so, only to realize that she gave her romantic chocolate to a female classmate. So not only her crush thinks that he has been friendzoned, her classmate also thinks that she's gay. And she still can't explain that mistake at the end.
- Single Woman Seeks Good Man: She first fell for Hayato because he's thoughtful and considerate without expecting any reward or recognition.
- Smitten Teenage Girl: Hopelessly in love with one of her classmates.
- Smoking Barrel Blowout: In her transformation sequence and her Magia.
- Thinks Like a Romance Novel: All of her Imagine Spots with Hayato play out like a super sappy piece of chick lit.
- Throw-Away Guns: In her Magia. Apparently she only conjures one bullet per six-shooter.
- Violently Protective Girlfriend: While she would love to be able to be Hayato's girlfriend, this does not stop her from being more dangerous if he's in danger. In her Magical Girl Story she started struggling with a Witch, needing Natsuki's help to get rid of it, but the next Witch who makes the mistake of enthralling Hayato she just tears through on a warpath.
- Weapon-Based Characterization: Her weapons are an infinite amount of revolvers, fitting the cowgirl theme.
- "Where Are They Now?" Epilogue: She's gone on a date with Hayato... but still can't manage to tell him her feelings.
Sayuki Fumino
Voiced by: Machico

A Magical Girl with a passion for Japanese Katannas.
- Cool Sword: She doesn't actually use one, but she loves swords, especially ancient ones. She has a katana-shaped barrette in magical girl form, her most treasured item is a book on ancient swords, and during Mayu's side story she's dying to see the exhibit on ancient swords that the art museum Mayu works at is putting on. Her Doppel does use a katana to attack.
- Hidden in Plain Sight: She uses her magical girl outfit as an idol outfit. Rena, at least in her swimsuit costume event, couldn't put two and two together.
- Idol Singer: She is mentioned to be Rena Minami's favorite idol.
- The Klutz: She is quite clumsy and is very mistake-prone. Her Doppel also shares this trait, as while it assists Sayuki and a chosen "lucky companion" with ritual suicide, it tends to accidentally send off only the companion.
- Magic Idol Singer: She is an idol and a magical girl who uses her song to fight Witches and familiars. As an idol she's beloved by Rena, Momoko, Arisa, even members of Promised Blood.
- Nice Girl: Very sweet and friendly, and is friends with fellow Nice Girl Mayu.
- Promoted to Playable: Sayuki was an NPC from "The Howa Howa Girl"/"Wait, You Got It Wrong!" event. She was made playable in June 2019 for the Japanese version.
- Rose-Haired Sweetie: She's kind and has peach-colored hair.
- Seppuku: She does this in her Doppel attack.
- "Where Are They Now?" Epilogue: She's been scouted by a national agency, but is weighing whether she wants to pursue her idol career or to study.
Konomi Haruna
Voiced by: Suzuko Mimori

A Magical Girl who loves flowers and works at flower shop.
- Balance Buff: As part 2019 Valentine event, her Connect was buffed to include HP regeneration, so she can restores her allies' HP without relying on her Magia.
- Fashionable Asymmetry: She has a garter on her left leg, but not her right.
- Frills of Justice: On her skirt, in her gloves and boots, and a frilly garter on her left leg.
- Giant Poofy Sleeves: On her dress in her magical girl form.
- Green Thumb: Konomi can make flowers grow where she walks. She showcases this power in her Magia, Peony Bouquet. A field of flowers grows around her enemies, which she promptly cuts down.
- Innocent Flower Girl: She works part-time in a flower shop, and is kind, caring, and cute. Kyouko even calls Konomi cute when they meet.
- Meaningful Name: Her last name contains the kanji for "spring" (春), obviously referencing the season where flowers are most abundant.
- Red Herring: Despite many, many signs that she should be Gertrud, including using scissors and having a gardening motif, her appearances slowly debunk this theory, culminating with her Doppel being revealed and it distinctly not being Gertrud.
- Shear Menace: Her weapon of choice is a massive pair of gardening shears.
- Showgirl Skirt: In her magical girl form, on top of another skirt.
- "Where Are They Now?" Epilogue: She's taken over as the owner of Blossom, and loves having a place where she can spread flowers around the world.
Ren Isuzu
Voiced by: Yuka Ozaki (Japanese), Kimberly Woods (English)

A shy and quiet girl who struggles to speak up, Ren contracted when she regretted her suicide mid-attempt and wished to live. This quiet nature hides a innocent and sweet girl that wishes to do good and right by those around her. Seemingly without a mean bone in her body, Ren is rarely found out of the company of Rika, who saved her from a second suicide attempt when it seemed like she couldn't make the world a better place.
- Astral Projection: Ren basically dies whenever she summons her Doppel, so her ghost floats above her body while Renata is active.
- Because You Were Nice to Me: Rika reached out to Ren, treated her with genuine kindness and convinced her to keep on living. Naturally, Ren has been devoted to Rika ever since.
- Broken Angel: She has a lot of angel motifs, but she's also a very dark character - both elementally and personality-wise.
- Bullied into Depression: The bullying she endured took her already shy personality into the realms of misery and eventually suicide. Killing the witch that fueled the worst of it helped, though its only when she made friends, first with Rika and then other Magical Girls that she truly overcame the trauma.
- Bully Magnet: Her difficulty with speaking ever since she was a child caused other students to start teasing her for it, which over the years escalated to constant bullying. It got bad enough that Ren eventually attempted to commit suicide. After becoming a Magical Girl, she learned that the worst of the bullying was being caused by a Witch, and since defeating that Witch the bullying seems to have died down.
- Chronic Hero Syndrome: Despite her shyness, she'll immediately go to someone's aid if they're in danger; her entire motivation for fighting is to save as many people as possible. Rika praises her on this, telling her that she tries a lot harder when its to save people. Kyoko's magical girl story paints an interesting contrast between it and Sayaka's own, as while Kyoko is as dismissive of Ren as she at Sayaka in the original series, Ren's nicer attitude about it means Kyoko comes off it less dismissive of Ren than Sayaka.
- Clingy Jealous Girl: Some of the drama within the My Diary With You event is born from Ren feeling jealous when she sees other girls hang out with Rika, though this is born of her lack of self-esteem rather than any sense of possessiveness. She beats herself up a lot over it.
- Comes Great Responsibility: Renata has the power to purge evil intentions. It's just the way Renata does that is by purging the target of their free will, something that Ren is extremely afraid of doing despite thinking that's a pretty neat ability because it doesn't harm the target physically. Constantly haunted by the temptation, she decides to aim her Doppel at the witches instead.Ren: (summoning Renata) Don't kill their heart...
- Desperation Attack: Her Magia and Doppel do more damage the lower her health is. Additionally, her Electrocardiogram Witch Memoria consumes 80% of her current HP to give her a Magia damage buff and restore her MP, allowing her to fire off a high-powered Magia or Doppel right away.
- Don't Fear the Reaper: Despite her death-related theming (complete with Sinister Scythe), her conceptual magic is based on putting lost souls to rest, and Ren herself is one of the most gentle and pure-hearted people you'll ever meet.
- Driven to Suicide: Ren made her wish after she jumped off a building, and her side story starts with her trying to do it again before Rika saves her. In the alternate universe where she doesn't make a contract, she successfully commits suicide, and with Iroha and Ui watching to boot.
- Energetic and Soft-Spoken Duo: The softspoken, quiet girl to Rika's talkative, genki girl.
- Fashionable Asymmetry: In her magical girl form, she wears a black stocking on her left leg, but not her right.
- Feather Motif: Her staff is tipped with an angel wing, which transforms into the blade of her scythe, and she has angel wings in her transformation sequence.
- Flower Motifs: Suzuran, also known as lily-of-the-valley, which represents innocence and purity in flower language. As Rika points out, it also sounds a lot like Ren's name (Suzuran -> Isuzu Ren). Rika chose to engrave a suzuran motif on Ren's beloved pencil case, and Ren has a halo of them in her 5* uncap art.
- Friendless Background: Ren had difficulty speaking since she was a child, and was teased mercilessly for it. Rika was the first real friend she ever made.
- Friendship Trinket: Ren's engraved metal pencil case, which Rika made by hand with Kanoko's metal workshop, along with its set of twelve colored pencils that Rika gave her as a birthday present. Since Ren has a custom of buying a new colored pencil every time she saves someone from Witches (and thus creates a little more good in the world), its a symbol of just how much color Rika brought to Ren's world. It's Ren's most treasured possession as shown by the "Wait, You've Got It Wrong!" event.
- Goodbye, Cruel World!: The memoria "Nothing is Beautiful", which depicts Ren's abandoned possessions on a rooftop and has flavor text that is probably Ren's suicide note:"I take one step into this colorless world to say goodbye."
- Happily Failed Suicide: After Rika saved her from her second suicide attempt, Ren came to see the beauty and hope remaining in the world, and found a network of friends to support her for the first time. Many of her ascension quotes are her talking about how glad she is to be alive and how she wants to make the most of this new chance she's been given.
- Heroic Self-Deprecation: Like, so much. When comparing herself to her friend Rika, Ren says that Rika is cheerful, good at talking to people, and has many friends - the exact opposite of herself.
- Hidden Depths: She's surprisingly fit and very healthy, at least physically. She's into health foods like ginger tea, enjoys going out for walks frequently and rarely gets sick. In the MSS for her duo unit with Rika, she easily outruns Rika when they're both trying to help someone (which results in Rika getting a cold trying to catch up), though by her own admission Ren wasn't good at skiing the one time she tried it.
- Hiding Behind Your Bangs: Her hair covers her right eye and she is a very shy person.
- The Ingenue: She's innocent, gentle and somewhat naive, to the point where she believed that she could erase malice from the whole world by destroying Witches. The Page I Write On This Holy Night reveals that she also still believes in Santa Claus despite being 15 years old, implying that she's rather sheltered.
- I See Dead People: One of Ren's abilities is this, be it a ghost, spirit or a soul of a dead person. This proves useful in solving the conflict of Summer 2018 event.
- Magic Staff: Her main weapon that also doubles as a scythe.
- Mid-Suicide Regret: After jumping from a rooftop during her first suicide attempt, she realized mid-fall that she didn't want to die, leading to her making a contract with Kyubey. Her Battle Museum story involves her trying to figure out why she was so desperate to live in that moment.
- Now, Let Me Carry You: In Chapter 8, the truth of the magical girl system is revealed to Rika (and the rest of the Kamihama's magical girls). Rika despairs from the truth, but Ren comforts her out of gratitude and her own desire to repay Rika's kindness.
- Power Glows: Not initially, but as part of update for the Ren event coming back, a glow on the tip of her staff was added to her animations.
- Restored My Faith in Humanity: After Ren had given up on the world, Rika's wanton kindness and understanding toward a complete stranger (at the time) like her convince her that this world is worth living for.
- Shinigami: Her Magical Girl outfit, which heavily resembles a kimono, is tied with the right side over the left, which is normally reserved for corpses or ghosts, and Ren outright compares her outfit to a ghost's in one of her homescreen lines. Meanwhile, Ren's personal magic is exorcising spirits, and her staff can transform into a reaper's scythe. During the Last Magia, Ren uses her magic to put Walpurgisnacht's soul to rest so that she won't revive again.
- Ship Tease: Lots with Rika. While nothing official has happened between the two, Rika has said her preferred type of girl is the shy, quiet kind, exactly as Ren is, and Ren is also immensely emotionally dependent on her. Magia Report's version of Ren does away with any subtlety and generally shows her openly pining for Rika.
- Shrinking Violet: She's too shy to talk most of the time. She does get better as time goes on, though she's still shy at best.
- Sinister Scythe: Her staff can turn into one.
- Situational Damage Attack: Both Ren's Magia and Doppel deal more damage the closer she is to death.
- Still Believes in Santa: Ren still believes in Santa Claus despite being 15 years old. The events of The Page I Write On This Holy Night are kicked off by an awkward moment when Rika makes a flippant remark about people who still believe in Santa, not knowing that Ren is one of those people.
- Taking the Bullet: One of Ren's personal memoria, "The First and Last Page", gives Ren a 10-15% chance to take hits for allies. If Rika is targeted by an attack, that chance becomes 100%.
- Verbal Tic: She ends a lot of her sentences with "hai" ("yeah" in the English version).
- "Where Are They Now?" Epilogue: She runs an organization to help troubled kids together with Rika, and is doing everything she can to tackle the bullying problem.
- You Are Worth Hell: When everyone learns the truth about Puella Magi becoming Witches, Rika takes it extremely hard, even going so far as to apologize to Ren for stopping her from committing suicide when they first met. Ren then comforts Rika and tells her that even knowing the horrible truth, she still doesn't regret becoming a magical girl because she got to meet her.
Masara Kagami
Voiced by: Shizuka Ishigami

A girl who wanted for nothing in life, excelling at everything to a point of growing bored of it all. When Kyubey approached her to contract, unlike most who wished for a need or a desire, Masara simply wished for money to get some excitement in her life via fighting witches. Alas, even the thrill of being a Magical Girl eventually fades until she meets another girl, Kokoro, who makes her feel emotions that she's never felt before. The two swiftly became long-term partners.
- Anti-Magic: Her Doppel Selene is stated to nullify all magic in an area around it, though nothing in its in-game effects reflect this.
- Attack! Attack! Attack!: She fights by doing nothing but attacking, without defending herself at all. This is reflected in her in-game stats, where she's a Glass Cannon.
- Berserk Button: Hurting Kokoro. In Chapter 8, she's extremely on-edge after Kokoro was jumped by berserk Feathers, and is initially very hostile toward Momoko when she learns that her group's conflict with the Magius caused Kokoro to get hurt.
- The Berserker: A strange example. Although she generally shows little emotion even in battle, she fights with reckless abandon to the point where Kokoro asks her if she's trying to die. Masara answers that she doesn't really care if she lives or dies.
- Big Damn Heroes: Saves Kokoro from Suzune in the "Cross Connection" event.
- Broken Ace: She's quick at picking up skills, her family is very stable, and she never lacks of anything. It instead makes her bored with life because she never really has anything going on. She took up both swimming and magical girl contract thinking that those can bring some excitement but because she's doing good at both, they only become a momentary thrill and she returns to being her unmotivated self.
- But Now I Must Go: She decides to study abroad in her epilogue.
- Critical Hit Class: Her personal guarantees critical hits for one turn and her connect's sole effect is giving one of the highest critical hit chances in the game, meaning she more or less counts as this.
- Emotionless Girl: Masara's affect is pretty... flat, and she doesn't understand why seeing Kokoro get hurt makes her feel bad.
- The witch in "Howa Howa Girl" event stole everyone's most treasured items. Masara's dialogue is only that she's wondering why everyone seems busy, implying that she has nothing with sentimental value that get stolen by the Witch.
- Even the Girls Want Her: A Valentine's Day issue of Magia Report shows her getting a lot of Valentine's chocolate from the girls in her class (which makes Kokoro angry).
- Giant Poofy Sleeves: In her magical girl form.
- Good Scars, Evil Scars: Masara received a scar heroically protecting Masara during a fight with a witch.
- Heroic Self-Deprecation: Downplayed. Masara doesn't understand why someone would want to hang out with her, since as far as she can tell, they're not getting anything out of it.
- Hidden Depths: She really likes watching documentaries on TV because it always gives her random trivia she didn't know previously. She also pouts a bit when Kokoro is able to answer a trivia question before her during the hiking competition.
- Invisibility: She disappears before some of her attacks. Her Magia, Invisible Assassin, has her vanish and then go to town on her enemies. Unlike Sana, this is a power she is able to turn on and off.
- Jumped at the Call: Masara was sick of being bored with her life, so she contracted because she thought it might interest her. She got bored of it once the novelty wears off.
- No Challenge Equals No Satisfaction: Ultimately, the fact that most things comes so easy to her leaves with no sense of joy in doing anything.
- The Spock: Thinks of life in terms of value, without any regard for how feelings factor into it. For instance, when Kokoro wants to hang out with her and share sweets, she can't see how it benefits Kokoro.
- Sugar-and-Ice Personality: She's normally quite cold and quiet, but it's obvious that she cares very dearly for Kokoro.
- Taking the Bullet: She takes an attack for Kokoro in her MSS, taking a severe injury in the process. Masara tells Kokoro that she doesn't like getting hurt, which Kokoro interprets as Masara not wanting Kokoro to get in her way anymore, but it turns out to be Masara's roundabout way of telling Kokoro to be more careful since Masara feels the need to protect her.
- Tin Man: She bemoans not being able to find interest in her life, and envies people who get excited about things. However, her relationship with Kokoro shows that she can be very caring and emotionally invested, even if Masara herself doesn't fully understand her emotions.
- Wacky Parent, Serious Child: Masara's mother is very cheerful and energetic, in comparison to her serious and overly-rational daughter.
- "Where Are They Now?" Epilogue: She's decided to study abroad in search of new experiences, but is troubled by imagining how it'll feel to say farewell to her friends.
Emiri Kisaki
Voiced by: Akari Kitou

A flighty, charismatic girly-girl who just wants to have a good time, Emiri runs a "Trouble Consultation Office" where people (mostly other Magical Girls) tell her about their problems. She also works as Hinano's assistant, both as a Magical Girl junior and in Hinano's science shows for children.
- All Women Love Shoes: One of Emiri's Memoria is her spotting a cute pair of pumps in a store window. The Memoria's name is literally "These Shoes Are Mine!"
- Big Red Devil: She's referred to as a imp-type magical girl, and her red magical girl costume has horns, bat wings and a tail.
- Clumsy Copyright Censorship: When Emiri and Hinano Miyako first meet, Emiri compares Hinano to a famous scientist... whose name she censors out loud.note
- Giant Poofy Sleeves: As a magical girl.
- Hair of Gold, Heart of Gold: She is very friendly, eager to help others, and everyone she talks to says she puts their hearts at ease. Not even the Mirror Witch's copies of her are hostile, instead deciding to party and have fun together with the original.
- Hidden Depths:
- Once you get past the flighty, super-girly exterior, Emiri's quite charismatic and good at reading people.
- While a very girly girl, as a child she was into a fair few boyish things like fishing and bug catching and still has skills in that area. Her favorite bugs are grasshoppers, liking them for their springy legs.
- Improbable Weapon User: Her weapon is her devil tail.
- Kawaiiko: Emiri's bio explains that she aims to be "the cutest of them all," and she refers to herself using "a-shi".
- Lost in Translation: In Japanese version, her nickname is the same as her name, except written in katakana instead of kanji. This isn't possible to replicate in English, and was instead localized as Emily, which sounds like her name; though without context this tends to be mistaken for a case of Spell My Name With An S.
- Me's a Crowd: Unlike the other girls who get cloned in Endless Mirrors, the three Emiri clones that show up all have her exact personality and despite Iroha's initial misgivings, are completely friendly. The four Emiris immediately decide to party and have fun together before the clones eventually leave of their own will. This was eventually memorialized in the Memoria "Me x4"
- The Nicknamer: She gives a nickname to everyone she meets minutes after meeting them.
- Not Quite the Right Thing: While Emiri always means well and has helped a lot of people, sometimes her efforts are counter-productive.
- Helping Hinano find dates is admirable, but given Hinano's complexes it is not really helpful to bring her to mixers with younger guys. (Which given they tend to be closer to Emiri's age and Hinano is five years older than her, has its own problems even before Hinano's complexes kick in).
- Helping Rika address her problems with confessing to the person she loves is good, suggesting she use a Kyubey wish to do it without knowing the full situation ended up causing a lot of pain for Rika.
- The Pirates Who Don't Do Anything: Despite opening the "Trouble Consultation Office", the ones who solves the troubles are usually one of the girls Emiri roped in to help her with the office, with Akira doing the majority of the work. She simply uses the office as a pretext to hang out with her friends and meet new people. Nevertheless, she's still a pretty good amateur therapist.
- Projectile Kiss: Her Magia, My Sadistic Heart, has her blow a kiss to her enemies that makes them do less damage.
- The Social Expert: Emiri is, by far, the most well-connected girl in Kamihama because she's just a naturally people person. Her consultation office is only rivaled by the Coordinator's office in getting Magical Girls to gather there, and its not even for any direct benefit to the Magical Girl.
- She's so good at social interaction, it is revealed that she can tame her own Mirror clones and make them dissipate on their own just by talking at them.
- She managed to understand the mute Sudachi during her Christmas costume story. Without telepathy. And getting complex words, phrases, and concepts beyond what body language could allow, and so smoothly that Sudachi didn't notice anything about that was odd until Yozuru pointed it out.
- Unwitting Instigator of Doom:
- Her trying to help Rika with her romantic problems led to her convincing Rika to make her wish, without knowing all the details of what Rika was after. This led to a lot of pain on Rika's end.
- Telling Shizuka that all Magical Girls should take pride in their wishes led to the Tokime heiress discovering her wish was made for selfish reasons and not the good of Japan, sending her into a funk. In a more comedic doom, her description of Kanoko led to Shizuka to seek her out to fix her First Sunrise costume, a request that left several Magical Girls around her to assume malicious intent, which was not what Emiri intended.
- Valley Girl: The official translation's subtitles give her this way of speaking.
- "Where Are They Now?" Epilogue: Her "Trouble Consultation Office" has become popular amongst SNS circles and has even gotten media coverage. She's working on becoming a charisma gal.
- A Wizard Did It: The Summer 2018 event reveals that Emiri's illusion magic is basically a catch-all Hand Wave to make sure event stories make narrative sense in terms of the main story's timeline. For example, in Madoka's Valentine 2018 story, she's seen greeting Mami in her house, which Mami answers with silence and yet, Sayaka acts like she nevertheless has a conversation with Mami. When that event was run, Mami was still under the influence of the Magius as Holy Mami in the main story, thus she had yet return to Mitakihara and the other Holy Quintets were still searching for her. Emiri's power projected an illusion of Mami for Sayaka to talk to even though she wasn't there at the time. While the Watsonian explanation of this power is so the Holy Quintet won't be sad that Mami is gone during a holiday, the Doylist handwave is so the main timeline doesn't have to be contradicted by an event story.
Mayu Kozue
Voiced by: Yuuka Aisaka

A girl as beautiful as she is innocent, her love for her late father has led her to search for someone to fill the hole in her heart, but this is often misinterpreted as sexual advances by the men she interacts with. Ria's most consistent and unflinching supporter, Mayu's passion is in art and works in an art museum after school.
- Afraid of Their Own Strength: Mayu really doesn't like her Charm Person magic and she feels only embarrassment toward her Doppel.
- Art Attacker: Her weapon is a giant paintbrush and she attacks by painting rainbow projectiles onto her enemies.
- Charm Person: She was a Dude Magnet even prior to her contract, and her personal magic downright weaponizes it, though she mistakes it as a binding power. Her Doppel escalates this power into charming everyone regardless of gender.
- Daddy's Girl: She looked up to her deceased father a lot, but his death causes her to search for a surrogate father figure and looks up to dependable older men. The men meanwhile often misunderstand her intention, thinking that she's accepting their sexual advances, and she would unintentionally stray them to infidelity.
- Disappeared Dad: Her father passed away quite some time ago, and it affects her greatly because she idolized him.
- Dude Magnet: She effortlessly attracts males, especially older ones, even before she made her contract. When Ria saw Mayu's married boss corner her in an attempt to ask her out, she intervened and advised Mayu that she might turn into a homewrecker if she doesn't speak up. Mayu was horrified, because she had lost her father and knows just what kind of hardship a broken family causes.
- Improbable Weapon User: Her weapon of choice is a large paintbrush.
- The Ingenue: Part of why she has a problem with accidentally charming men is she is very innocent and trusting despite being eighteen, her genuine intent and the impression she gives off being very different.
- It Was with You All Along: In "Wait, You've Got It Wrong!" story event, a Witch is stealing people's most treasured items. Mayu, who has a pendant that her deceased father made for her, understands the feeling of losing something with sentimental value for them and decides to take upon herself to defeat the Witch so everyone can have their things back. She ends up luring the Witch with her pendant, and the pendant got damaged in the fighting. Having remembered her father talking to her about all material items break one day, and the memories are what matters, Mayu is fine with repairing what she can and accepting the damage as part of the memories the pendant means to her. Ria disagrees with this a little, but relents because Mayu is happy with the outcome anyway.
- Nice Girl: She is sweet and kind to everyone she meets. She's so nice that Ria actually had to double check it wasn't an act.
- Oblivious to Love: She has no idea that the men she tries to make father figures out of are actually attracted to her. It gets gross really fast and she's horrified when she realizes what is actually going on.
- Self-Deprecation: Whenever she's complimented on something, she tends to downplay or protest it. She also believes herself to be a weak magical girl.
- Sheep in Sheep's Clothing: Ria initially dislikes her because she thinks Mayu hides ill intents beneath her cute looks, calling her an "annoying girl playing innocent." However, after actually talking with Mayu, Ria realizes that Mayu genuinely is sweet, innocent, and oblivious to the effect she has on men. This causes her to become fiercely protective of Mayu.
- Shout-Out: Her Doppel's name Naomi is the titular Villain Deuteragonist of Junichiro Tanizaki's novel, as Naomi is, just like the Doppel, a beautiful young girl who manipulates older men's affection into obsession toward her.
- Water Is Blue: A blue oufit and is an Aqua-element magical girl.
- "Where Are They Now?" Epilogue: She went to art school to study for an art recovery job. Ria saved her from being drawn into a shady circle.
Manaka Kurumi
Voiced by: Aya Suzaki

Manaka looks up to her father and wants to promote his restaurant, Walnuts. She initially thought that prestigious, high-class food was the path to her goal, but meeting a girl who was overjoyed with a simple soup made her regain sight of her goals, and now she runs a cooking class.
- Chef of Iron: She is an awesome cook and a magical girl, and her costume is an apron and a chef's jacket.
- Dressed to Cook: Alongside her Magical Girl outfit, which has an apron and white hat, Manaka has a cooking outfit that, alongside a different apron, also features a green handkerchief around her neck.
- Elemental Hair Colors: A Flame-elemental magical girl with bright orange hair.
- Food as Bribe: She tries to bribe Kyouko with free home-cooked meals to get her to stop eating junk food. She will also use extra-large rice omelets to keep Ria in line.
- Frills of Justice: Manaka's magical girl outfit is the girliest chef's uniform in existence.
- Frying Pan of Doom: Complete with Instant Runes in her four-star card. It grows to enormous proportions for Manaka's Magia, Complete Spices.
- Hidden in Plain Sight: Outright uses her Magical Girl outfit as a chef's outfit at times. No one who isn't already looking for it, or can't be seen by regular people, like Sana, can tell the difference.
- Improbable Weapon User: Her weapon as a magical girl is a frying pan.
- Insufferable Genius: Has some elements of this, mostly before meeting Sana in her MSS. She's not only an excellent chef, she's also smart enough that she considered the prestigious and snobby Mizuna Girls' School her safety school (her top choice was St. Liliana), though her overconfidence sometimes gets on people's nerves.
- Only Sane Man: She tends to be this in groups of Magical Girls, as she tend to operate either around those who are either like Kanoko and Ria, who have very strong and unusual personalities, or around those like Mayu, Sana, or Tsumugi who lack the personalities to reign the former in.
- Sarcastic Devotee: She'll always team up with Ria and be there for her in matters Magical Girl or regular model, but unlike Mayu and Sayuki she will snark about Ria's eccentricities and bad habits and tell Ria she's being too much when its warranted. They even remain close in an alternate world without Magical Girls.
- Saving the Orphanage: Before she became a Magical Girl, Walnuts had fallen out of favor and was getting few customers. Trying to get into St. Liliana's and share her cooking with the rich people there was an attempt by her and her father to get attention back on it. Ultimately when she can't get in and her initial attempts to be involved in catering a inter-school meeting get her literally locked out of the student council room does she make her wish to get the opportunity to do so.
- Serious Business: As a chef, she takes cooking seriously. She first approached Kyouko out of concern her love of junk food will ruin her health and tastebuds.
- Supreme Chef: Her cooking skills are top-notch, as Kyouko can attest. Manaka aspires to share her cooking with the whole world.
- Tastes Like Friendship: She befriends Kyouko by cooking her omelet rice for free. She earns Tsumugi's admiration the same way.
- Third-Person Person: Manaka talks like this.
- "Where Are They Now?" Epilogue: She helps Walnuts become a famous restaurant, and because it even attracts international patrons she's been learning English with her dad.
Himika Mao
Voiced by: Naomi Ozora

The oldest of seven children, they and her father live by a code of frugalness and respectableness, not liking handouts and wanting to earn everything fair and square. She's shown to often be trying to reign in her many younger siblings amidst the restrictions their narrow financials put on them often add complications to this. Her wish was to cure her father's illness, though the exact wording is unknown.
- Big Ol' Eyebrows: She has very large, comma-like eyebrows.
- Big Sister Instinct: Himika's desire to do good by, watch over, and protect her youngest siblings is a major part of her character and plot beats. By all accounts she does the job well, and while her family is fairy rambunctious and prone to squabbling this caring is more than reciprocated. One of her little brothers once beat up a lion for Himika! Now, it was just Kanagi in a new years dancing outfit, but the 'Ultra Lion' moves were still genuinely protective.
- Blazing Inferno Hellfire Sauce: 'Feral Sauce, an intense spicy concoction that Himika makes that Mitama describes as making her eyes burn when ingested. Even Mitama, who cooks with paint is wary around the stuff.
- Depending on the Writer: As a character who debuted in a comedic side material and later appeared in the more serious Magia Record proper, the tone of her appearances can easily shift between stories. While in some stories her poverty is played for laughs more akin to Magia Report and she'll be seen asking to take food home, while in others its played completely seriously and the idea of any sort of food handout or getting anything without dignity offends her sensibilities.
- Early-Bird Cameo: Real early. Himika debuted in a Magia Report comic in the end of June, 2017, over a month before the game even came out. She wasn't a playable character until April of 2018 - though she did make a few appearences before then.
- Frills of Justice: All over her magical girl outfit.
- Family Theme Naming: Himika's siblings include among their number Himio, Himimi, Himiji, and Himeka.
- Massive Numbered Siblings: Himika's the eldest of seven children.
- Perpetual Poverty: Her family's always been poor, with her wish coming about to heal her injured father as the medical bills and loss of job turned an otherwise bad situation near critical. Even with him back on stable footing, several later points like the Warming Valentine's event shows them penny pinching once more.
- Red Eyes, Take Warning: Not Himika, but her Doppel. Bond Bomb's eyes are normally blue, but they turn red right before it attacks.
- Stripperiffic: Her magical girl outfit is a crop top, panties, and chaps.
- "Where Are They Now?" Epilogue: She helped out the executive of a certain food company yet declined the reward. The executive was touched by her modesty and so offered her a job.
Ayaka Mariko
Voiced by: Ari Ozawa

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Boke and Tsukkomi Routine: Ayaka's a big fan of these, even though her favorite duo absolutely sucks. She also tries to get Shizuku Hozumi to be the tsukkomi to her boke, but Shizuku's too nice to make the necessary snappy comebacks.
- Dark Is Not Evil: Ayaka just wants to cheer everyone up, including herself, despite her magic's attribute.
- Fashionable Asymmetry: Her skirt in her magical girl form is poofy on one side and segmented on the other, and the whole thing is set at an angle.
- Genki Girl: Her wish gave her a happier and more energetic personality. She talks fast and speaks loud, but she can revert to a more subdued personality under certain conditions, including hunger.
- Girlish Pigtails: Ayaka's are at least hip-length.
- Heart Is an Awesome Power: Her personal magic is turning things into jokes. During the final battle, she turns Walpurgisnacht's ability to break free from restraints into a joke to keep her in the binds that Mami, Kaede, Rena and Kanoko had set up.
- Heroic Self-Deprecation: While her wish makes her more cheerful, Ayaka is ultimately still an extremely negative person, just with with a smile constantly on her face. In "All Gods Festival", Seira asks her why she insists on cheering up Shizuku with her usual Boke and Tsukkomi Routine. Ayaka, still with a bright smile, answers that it's because being a clown is all she's good at.
- NO INDOOR VOICE: She actually marvels at how easily Shizuku can keep her voice down.
- Pull a Rabbit out of My Hat: One of her Memoria, named "The Show of Her Life" in the translation
, has her try to pull a stuffed cat out of her hat, but it falls out onto her head. - So Unfunny, It's Funny: The worst of her jokes end up being these. The rest are just incomprehensible.
- Stepford Smiler: Even after she made a contract, Ayaka still feels sad and guilty that she had to change her personality to get people to like her. But she hides it behind a smile, a cheery attitude, and a mountain of bad jokes.
- "Where Are They Now?" Epilogue: She got a supportive message from her favorite comedy group, which has motivated her to keep working on her routine.
Sasara Minagi
Voiced by: Rie Takahashi

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Balance Buff: Her Magia was upgraded as part of Valentine 2019 event. It now increases the the party's defense for 3 turns.
- Cloudcuckoolander's Minder: Sasara acts as one to Asuka Tatsuki, who tries to self-flagellate for every perceived misdeed.
- Chronic Hero Syndrome: Sasara is functionally a magical girl rescue worker, always prioritizing rescuing civilians over fighting witches.
- Commonality Connection: In Madoka's side story, Sasara bonds with her and Mami as they became Magical Girls to protect civilians from witches.
- Deer in the Headlights: When Sasara is caught in a hostage situation, she can't do anything but hyperventilate. She becomes a magical girl so it won't happen again.
- Dude, Where's My Respect?: Witch's kisses put people into a catatonic state after they're taken out of a barrier, so for all the good she does, Sasara never gets so much as a "thank you". Sasara hates the fact that she wants someone to praise her for doing the right thing. She gets a bit better once she teams up with Asuka.
- Fleur-de-lis: One on her skirt as a magical girl, reflecting her admiration of the knights of old.
- Heroes Prefer Swords: Her weapon of choice is a sabre.
- Hostage Situation: Gets stuck as a hostage in a grocery store in her backstory.
- Irony: Despite being a huge fan of knights, which are associated with western countries, English is her worst subject in school.
- Knight and Samurai: The knight, as inspired by a childhood picture book and a father who risks his life to save ours, to Asuka's samurai who comes from a traditional Japanese martial family and believes in personal honor to a point of self-punishment for failure.
- Knight in Shining Armor: Sasara aspires to be one, inspired by both the knights in picture books and her father, a rescue worker.
- Passionate Sports Girl: Not in fencing, as one might guess from her weapon of choice, though she'd be in a fencing club if her school had one. No, she's into badminton, the intensity of which she compares to sword play.
- Showgirl Skirt: In her magical girl form, on top of a miniskirt.
- Small Steps Hero: Sasara prioritizes saving the people trapped in witches' barriers over fighting the witches themselves. This drives a wedge between her and Asuka when they first meet, as Asuka prioritizes defeating the witch over everything else.
- Storm of Blades: Sasara's Magia, Knight Resolve, has her summon glowing broadswords and launch them at the enemy, with a few more falling from the sky for good measure.
- Too Many Belts: At least three, though one does hold her scabbard.
- "Where Are They Now?" Epilogue: She's started to work on becoming independent from her father so she can join the Rescue Squad on her own terms, especially after hearing how well Asuka has done since becoming independent.
Karin Misono
Voiced by: Hisako Kanemoto

An imaginative girl who is also Alina's junior in the art club, as a Magical Girl she's a self-styled phantom thief and Robin Hood wannabe who steals Grief Seeds from the strong magical girls and gives it to the weak. After getting talked down from this, she lives a more modest life where she's one of the very few people who can get a honest reaction out of Alina that is neither murderous or abusive in some way. While a side character in Act 1, she becomes more prominent in Act 2.
- Cute Witch: Fitting for the Halloween event magical girl, her default Magical Girl costume is themed after a traditional Witch, just replacing a broom with a scythe.
- Damsel in Distress: After running off to search for Alina in Part 2, she ends up getting captured by Promised Blood, leading to the Kamihama Magia Union sending Momoko leading a team of former Wings of Magius members to rescue her.
- Demoted to Extra: Despite having a large role as Alina's Morality Pet, she only appears in a small insufficiently-characterized cameo in the anime finale. And that's without factoring in the anime not getting a continuation for Arc 2.
- Eyes Out of Sight: Her eyes are completely obscured in her anime finale cameo.
- Halloween Episode: Karin was created to promote the Halloween event.
- Horrible Judge of Character:
- While her reasons to cross both Masara and Nanaka from her hitlist are sound, that decision somehow makes her choose to target Yachiyo instead. Not only the reason why Karin can steal Yachiyo's Grief Seed in the first place is because Yachiyo lets her, Yachiyo proceeds to track her down anyway and give her a tongue-lashing. It's only the start of her Humble Pie, because as it turns out, Karin also overestimates her own character.
- The biggest case of her obliviousness is that she has absolutely no suspicion that her Alina-senpai is a magical girl, despite already asking outright whether she is one and Alina's answer being an obvious lie. When told about Alina's actions as one of the Magius at the beginning of Part 2, she refuses to believe that her senpai could be capable of such things and runs off to search for her.
- Just Like Robin Hood: She started off stealing Grief Seeds from more powerful Magical Girls and giving them to weaker ones. She stops this after Yachiyo teaches her a lesson.
- It later turns out that this was originally just her trying to justify her thievery to herself, as originally she stole Grief Seeds from other girls because she was afraid of fighting Witches. Once she gains the confidence to fight Witches on her own, she doesn't need to steal from others or the excuse she had made up.
- Her Code Name Was "Mary Sue": Her manga is a doujinshi loosely based on her favorite manga, but with Karin as the main character. One of the reasons Alina can read her like a (literal) open book is because she notices that Karin is self-inserting too much.
- Morality Pet: The only person Alina doesn't treat with murderous or perverted intent. The anime, on the other hand, doesn't indicate such an idea.
- My God, What Have I Done?: After stealing one of Yachiyo's Grief Seeds and getting caught, Yachiyo gives her a stern lecture about how her actions could possibly lead to Magical Girls dying. Karin is horrified by the implications of what she was doing and decides to stop her thieving ways.
- Oh, Crap!: She has this reaction in the Magical Halloween Theater event when she realizes that the person she's sent to recruit is Yachiyo, the same Magical Girl who put a stop to her Just Like Robin Hood stint. Luckily, Yachiyo doesn't hold her past against her.
- Phantom Thief: Calls herself "Phantom Thief Karin", and her powers revolve around stealing.
- Power Copying: She can turn her scythe into her opponent's weapon. It freaks her out for a while.
- Sinister Scythe: Her weapon of choice.
- Sticky Fingers: Her doppel, McDougal, is the doppel of cat burglary. It steals its own runes in its summoning sequence, for Pete's sake. Also, Karin's grandmother had kleptomania, so she made a contract to cure her of the disease.
- Terrible Artist: Just look at how she drew the other girls in her Memoria.
◊ Karin's going to need to learn how to draw faces if she wants to become a famous manga artist. - Unwitting Instigator of Doom: It's partially Karin's fault that Alina turned out the way she is. One terrible case of artistic slump and a harsh Dare to Be Badass critic from a contest judge, and Alina had an existential crisis over her prospective future as an artist. After going on a journey to search for inspiration turned out to be in vain, Alina confided in Karin about her motivation to draw her manga in hopes of better understanding herself. Karin innocently answered that she draws because she wants to share her happiness through her drawing. Unfortunately, Alina's happiness is on the "eccentric" side, so Karin's words only made Alina realize that she might be a terrible person after all and she had a dark case of Be Yourself.
- Verbal Tic: She ends a lot of her sentences with "-nano."
- What Happened to the Mouse?: She's the only living Kamihama Magical Girl not present in the climax of Part 1. While the in-story explanation was that she was hunting down familiars, her voice actress had been studying abroad while the script was being recorded and so she was unavailable to voice Karin at the time.
- "Where Are They Now?" Epilogue: She works as Alina's assistant and practices her drawing every day, but is still a huge fan of Magical Kirin.
Hinano Miyako
Voiced by: Madoka Asahina

Despite her short statute, Hinano is a senior Magical Girl, having been a Magical Girl for years and being close to graduating high school. Believing her to be a young girl or treating as one is a guaranteed way to make her angry. While she is unlucky with getting a boyfriend, Hinano is a student of chemistry and uses her chemical knowledge as part of her magic. She's often accompanied by Emiri, who is her partner, assistant, and pain in her butt all at the same time, and also frequently serves as a source of wisdom for other Magical Girls.
- 10-Minute Retirement: She resigns from the Kamihama Magia Union in despair over Ryou and Ikumi's deaths, but decides to come back in Chapter 7.
- A-Cup Angst: Among her issues with her looks includes a frustration at her flat chest.
- Animal-Eared Headband: In her magical girl form.
- Berserk Button: She does not like being reminded of her lack of height. Mistaking her for an elementary student in particular pisses her off.
- Big Good: Although not to the extent of Yachiyo and Kanagi, she's the closest thing to the head honcho of the neutral Chuo Ward. This is best illustrated in the Breakpoint event, where Hinano does her best to mediate between Yachiyo and Kanagi and to keep the magical girls of the central region out of the East vs. West conflict.
- Chemistry Can Do Anything: Hinano's weapon is a bag of chemicals and test tubes, which she uses to attack her enemies and inflict status conditions.
- Deadly Gas: The reason she became a magical girl. An experiment involving hydrogen sulfide
went so awry that she had to make a contract with Kyubey just to survive. Her doppel is more or less made entirely out of toxic gases. - Deadpan Snarker: A number of her lines are exceptionally dry and sarcastic. It doesn’t help she’s often accompanied by Emiri.
- Experiment Show: Hinano puts these on for elementary school students, inspired by the presentations she saw at a science event as a child.
- Gratuitous Italian: Her Magia name means "Angry Atom", though in earlier versions it used the feminine version of the adjective for a masculine noun.
- Height Angst: Hinano strives to become a "mature, sexy type" of girl, but her petite stature prevents this from becoming a reality (she's short enough to legally fall under dwarfism, though she herself doesn't suffer from dwarfism, Hinano's just incredibly short). Her state of mind is probably not helped by Emiri's constant jokes as well. On the other hand, her doppel is practically a Statuesque Stunner, complete with long, shapely legs, much to Hinano's delight. Outside of this state, the best she can do is extra thick soled sandals to give her just a few more centimeters (15 to be specific) of height.
- Heroic Self-Deprecation: When she was young, she as inspired to a chemist because she watched a science demonstration and the presenter was an older, beautiful, and tall woman. She wishes to be a leggy, beautiful woman mostly because she thinks she has no charisma looking the way she is and she feel that she can't inspire other people to better themselves like that woman because of it.
- Later Played for Drama in Arc 2, she feels responsible for the death of Ryou and Ikumi, as they're her close comrades and she berates herself for doing nothing to prevent their deaths, especially the latter's Heroic Sacrifice.
- Hypocrite: She hates it when people assume that she's a child from her appearance, yet during Rika's MSS she assumes that Rika is shallow and vain when she first meets her. When Rika stands up for her during their mixer, Hinano chastises herself for not listening to her own advice.
- It's All My Fault: She completely blames herself for Ryou and later Ikumi's deaths during KMU's conflict with Promised Blood. As a result, she effectively steps down from the Kamihama Magia Union in grief and guilt over her failure to protect them.
- Labcoat of Science and Medicine: Part of her magical girl outfit, as her weapons are chemistry-based. She also wears one over her school outfit frequently, as she's often in chemistry labs or doing chemistry shows.
- Large Ham: Hinano turns into one when she does her presentations. Emiri knows something's wrong when Hinano starts saying her lines in a normal indoor speaking voice.
- Mad Scientist: One of her hobbies is doing flashy experiments while laughing maniacally. It even shows up in one of her Memorias. She used to be a more literal example when she was younger, doing dangerous experiments for the thrill of it, but ever since she almost lost her life after such an experiment went horribly wrong (leading to her making a contract with Kyubey to survive), she's become much more careful.
- Master Poisoner: Her personal Memoria, Connect and Magia all have inflict Poison status as part of their effects.
- Meaningful Name: Her Doppel's name Cyan is actually the short of Cyanide
, the chemical compound that is infamous for being highly toxic and volatile. - Minidress of Power: In her magical girl form.
- Mundane Utility: Suggested by Emiri at one point but not done. Emiri suggests Hinano can use her magic to fish. Hinano rejects this because, among other reasons, it is illegal and very very dangerous.

- Not So Above It All:
- She nearly completed an in the name of the atom speech Emiri set up before she caught herself. While Hinano is usually a pretty composed (if her love life or height is not involved) veteran Magical Girl who gives sage advice to her juniors and associates, Emiri has a knack for bringing out a goofier, sillier side of her, such as accidental sing-alongs and near-death hallucinations.
- If hungry enough, she will consider using her beakers to make ramen, the sort of silly thing you would expect Emiri to suggest and Hinano to go into great detail about why that is a bad idea.
- Older Than They Look: She's actually 18, having been a Magical Girl for five years prior to meeting Emiri before the story begins, and both her underclassmen and magical girl juniors tease her about her childish appearance. Though Emiri tends to mean it far more affectionately.
- The Reliable One: Relied upon as a senpai by her Magical Juniors and associates who have issues ranging from gayngst to crippling shyness. Relied as the lead of the chemistry club at school and for giving science presentations to children. Hinano takes on a lot of responsibility and does it pretty well, though as Ryo notes during Sakurako's transfer to her and Hinano's school, a lot of people rely on her to do a lot, and things can unintentionally slip between the cracks as a result. (In Sakurako's case, when she sought out Hinano to be less lonely, Hinano was in the process of dealing with a problem in the chemistry department and was so busy and frustrated Sakurako didn't even attempt to approach her).
- Science Hero: Uses her knowledge of chemistry to fight witches and has been doing so for years.
- Science Wizard: Her magic is science. Specifically her magic allows her to create chemicals, like nitroglycerin or poison gas, to use in combat. Her familiarity with chemicals from her father's work in a chemistry plant and her leading role in the chemistry club are why she is a veteran and powerful magical girl.
- Skewed Priorities: Apparently, constantly exposing herself and other people to dangerous chemicals is not that high in her list if she can have those long legs to do the Supermodel Strut with.
- "Where Are They Now?" Epilogue: She continues with her chemistry classes for children while studying at university. She recently reported to Ryou and Ikumi's graves that she grew 2 millimeters taller.
- You Wanna Get Sued?: In Chapter 1 of her side story, Emiri compares her to Yonemura Denjirou (a famous japanese scientist among children), but his last name ends up censored. In the NA localization, the same trick is performed for Bill Nye instead.
Kako Natsume
Voiced by: Eri Suzuki (Japanese), Deneen Melody (English)

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
Her life was turned upside down when her beloved family bookstore was set on fire by a Witch-kissed man, but a chance meeting with another Magical Girl, Nanaka Tokiwa, inspired her to seize her own destiny.
- The Baby of the Bunch: Amongst Nanaka's team, she's the most innocent and inexperienced, so her other teammates tend to feel protective of her. Nanaka decides not to get Kako involved during the events of the Cross Connection event because of how dangerous Suzune is.
- Badass Bookworm: Kako often plows through whole books in one sitting, and she's a capable magical girl. It's more obvious when she meets Umika, who is a quite famous novelist; Kako fangirls at both meeting her idol and fighting magical menaces along side of her.
- Beware the Nice Ones: She's a softie, but she's no less tough than any of her team. She outright admits to Madoka in A La Carte Valentine that if the Sweet Sale's a prank they can just transform and beat up the jokesters, leading Madoka to note Kako as being fierce.
- Big Eater: Kako's other hobby besides books is going on ramen tours. She can put away bowl after bowl of noodles, and during the Summer with Mikazuki Villa pasta-eating competition she's able to give Yachiyo a run for her money (and wins if Yachiyo chooses the wrong sauce to put on her pasta).
- Chest Burster: Andreana busts out of Kako's chest when she summons it.
- Curtains Match the Window: Her hair and eyes are the same shade of teal.
- Deer in the Headlights: Kako is too scared to do anything but watch when someone sets fire to Natsume Library. When Andreana attacks, Kako is left paralyzed in fear and unable to stop its rampage.
- Energy Weapon: Kako can fire a massive one from her staff in her Magia, Page of Twinkle Road.
- Family Business: Her father runs a book store called "Natsume Library", and the family lives upstairs. Kako absolutely adores it, to the point where her exclusive Memoria is just a shelf in the book store. So when it got burned down by a man under the influence of a witch, she wished to bring it back.
- Fashionable Asymmetry: She has a thigh-high stocking on her right leg, and a regular sock and red ribbons on her left.
- Irony: Kako is a book lover yet her Doppel, Andreana, is a cutter. That's right, her Doppel can cut and destroys books.
- Magic Staff: Her weapon of choice.
Word of God says it was supposed to represent a bookmark. - Named After Somebody Famous: Her family name, Natsume, is spelt in exactly the same way as that of the famous Japanese author Natsume Souseki, the writer of under more I Am A Cat, Kokoro, and Light and Dark. It is unknown if this was deliberate, but considering Kako is a Badass Bookworm, it may have been.
- Off with His Head!: Andreana finishes off its victim this way after severing the victim's flesh.
- Only Sane Man: When your best friends are a pair of muscleheads prone to squabbling, it's no wonder that Kako can only marvel just how far Felicia and Ayame can go with their competitions and try to stop them from doing something really stupid, like engaging in car-throwing competitions.
- Secret Secret-Keeper: Before Felicia herself remembered, Kako was the only one other than Kyubey who knew about the real context of Felicia's wish because Kyubey told her on a whim.
- Tomboy and Girly Girl: Felicia and Ayame are the tomboys to Kako's girly girl. Felicia and Ayame are fans of reptiles, action anime, and violence while Kako is a soft spoken bookworm.
- "Where Are They Now?" Epilogue: She's studying to become a librarian while still helping out at Natsume Books, and her book readings for children are popular in the community.
Akira Shinobu
Voiced by: Tomo Muranaka (Japanese), Allegra Clark (English)

The daughter of a karate dojo owner raised like a boy, Akira is a rather masculine figure among Kamihama's Magical Girls, with the speech patterns and deeper voice of a boy, and is a skilled karate practitioner. However she has a rather open fondness for cute things despite this, and wishes to express her femininity more. Much more open is her desire to help anyone who asks, similarly ingrained by her father, making known as the 'The Troubleshooter of Sankyoin'.
- Baritone of Strength: Talks like a boy, is a skilled marital artist, and when Ayame describes Nanaka's group she's identified as having a deep voice compared to the others.
- Chronic Hero Syndrome: She can't refuse anybody in need. She solves so many random problems that she's called the "Troubleshooter of Saikyoin". Her reason to contract and wish is that she stumbled upon Witch-kissed people and she contracted simply to have the power to help them.
- Even the Girls Want Her: Because of her Chronic Hero Syndrome, she's popular in her neighborhood. In her sidestory, her female junior confessed her love to Akira, and she later got trapped in a Witch labyrinth because she's sad that Akira did not reciprocate. .note
- Fashionable Asymmetry: In her magical girl form, her shirt is cropped on the left side, but not the right.
- Girls Love Stuffed Animals: One of Akira's Memoria, this one
, is her cooing over a teddy bear in a wedding dress. - Locked Out of the Loop: Akira is actually the person who informed Nanaka that Soul Gem is a magical girl's soul and putting it too far from the magical girl's body will turn the body into a lifeless corpse; she simply did so unwittingly. Nanaka found her Soul Gem stolen by a familiar, and later found her body lie quite a distance away. Nanaka intended to give her Soul Gem back as a sign of respect for a fallen magical girl, and witnessed Akira waking up after the Soul Gem returned to her. Akira doesn't know anything about this because Nanaka herself was still reeling from the revelation and hid the truth from her.
- Nice Gal: She might be the nicest person in the cast, even compared to girls like Iroha. She helps people without any thought, is guileless with no deceit in her bone, is a friendly and protective to any of her acquaintance even if she has just met her not long ago. Another magical girl attacking her after knowing her is a sure sign for her friends that said magical girl is crossing
Moral Event Horizon, as seen with Suzune in "Cross Connection". - Rapid-Fire Fisticuffs: She can do this in her Magia, which is aptly named Machinegun Fists.
- Tomboy with a Girly Streak: Akira's a black belt in karate and has a generally boyish attitude, but she also has a pile of teddy bears in her room, reads Shōjo manga and romance novels, and records television dramas. She also admires Natsuki's cheer uniform.
- "Where Are They Now?" Epilogue: Became an assistant sensei at her karate dojo. She's also opened up her own troubleshooting office, the interior of which is extremely cute.
Asuka Tatsuki
Voiced by: Asami Seto

The daughter of a martial family whose history dates back centuries, Asuka is determined to master everything put before her and puts her most adamant foot forward in everything. As such, she regards personal failure as a serious offense, that she can only repent for with her life....until her partner Sasara stops her from doing so. While she often comes off as a bit of a uber-serious girl to a point of coming off as rather silly, she's quite skilled and hard working. Her family has political connections, enough so that her uncle had previously run for mayor of Kamihama.
- Animal Motifs: Dragons. Both Asuka's last name and the name of her family dojo have the character for dragon in them, and she summons a giant water dragon in battle. Strangely, her Doppel doesn't have a dragon but a pair of carps instead, probably a preference to "Carp jumping the dragon gate" myth.
- Asleep, Not Meditating: Asuka in her quotes implies she's not immune to this, starting to doze off while discussing meditation.
- Bunny-Ears Lawyer: Make no mistake, Asuka is a very well trained warrior and she can do more than just fight, so she's not quite a Genius Ditz, but she is also so dedicated to her training that she has to be kept from harming herself from failure, goes into anything she tries beyond a hundred percent, and cannot multi-task for the life of her (per Sasara, she can't even multi-task enough to watch television on her phone.
- Cloudcuckoolander: She takes the bushido value to a ridiculous extent. She regularly tries to commit seppuku for minor mishaps, and Sasara has to stop her. She gets slightly better, in the New Year event - she only tries to do self-flaggelation after losing her hanetsuki match.
- The Cuckoolander Was Right: The reason why she contracted is because two years ago she feared that her cousin would fail his police exam because his father was caught in an election scandal. Sasara laughs off her worry because it's only make sense to not blaming the son for his father's mistake, and the contract is one of Asuka's overreaction. But as shown in later events, Asuka's assumption was correct; her cousin almost failed the exam because the scandal somewhat taints his track record.
- Elemental Weapon: As a 5-star, her naginata is covered in water magic.
- Heir to the Dojo: The only daughter of the "Ryuushinbyu" family dojo. The dojo is where she learned to fight, and she bases her outlook on life around its teachings.
- Knight and Samurai: The samurai, hailing from a traditional Japanese martial family whose code of honor warrants her trying to harm herself for failure, to Sasara's knight, someone who is driven to save people as a noble warrior based on her rescue worker father and favorite childhood picture book.
- Lady Legionnaire Wear: Her skirt in her magical girl form, styled to look like samurai armor.
- Let's You and Him Fight: Charges at and fights Mayu in the Wait You Got It Wrong event after believing she stole the dojo's book of secrets. And then she charges at Rena when she's seen around a later theft, mistaking her interest in Sayuki for being the one who stole from Sayuki. And then she picked a fight with Ria when she finally caught up to her.
- My Friends... and Zoidberg: Asuka, for some weird reasons, has all the signs that make her seems like a major character... but she's not. Just like other major characters, she is designed by Ume Aoki, has a unique transformation music, has the flower field Memoria, and the datamine shows that her sprite ID is right next to the rest of the main characters. The closest thing she has of a major contribution for the main story is that her dojo is chosen as Magia Union's main conference hall when they need to gather their number.
- Naginatas Are Feminine: Her weapon, which she's been trained in her whole life. Per her quotes, she is trained in other weapons, the Ryuushinbyu family dojo trains in a multitude of disciplines including swordplay, though she's a assistant instructor in the naginata and a student of the sword for comparative skill level.
- No Sense of Direction: Kyubey points the way toward a witch and Asuka dashes off... in the opposite direction.
- Sarashi: Part of her magical girl outfit.
- "Shaggy Dog" Story: Her Magical Girl Story ends with the reveal that the great threat that Nanaka was going to tell her about was just an assumption, and she was really interested in inviting her to an Ikebana event, rendering all her attempts to jog her memory pointless.
- Suicide as Comedy: Her announcements that she will self-harm or even kill herself are treated as a joke. Her Doppel also shares her penchant for declaring ritual suicide.
- Water Is Blue: Asuka's outfit is mostly blue, and she is an Aqua-element magical girl.
- "Where Are They Now?" Epilogue: Her dedication has led to her becoming able to start up her own dojo, but her carelessness has caused its opening to be delayed.
Nanaka Tokiwa
Voiced by: Mao Ichimichi (Japanese), Justine Huxley (English)

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Abnormal Ammo: Her Doppel uses kenzan
, an item used in ikebana, to attack. - Arch-Enemy: She calls Hanna her arch enemy in Exedra. Being responsible for the death of her father, its not hard to see why.
- Best Served Cold: Nanaka's father was barred from his own flower-arranging school by his students, and asked Nanaka to take it back before he died. Nanaka didn't know what she could do about it, so she made a contract with Kyubey to become powerful enough to fight back. Her contract allowed her to see that the school was under the influence of a witch, who had also caused numerous other disasters around Kamihama City.
- Becoming the Mask: Nanaka originally formed her team as a vehicle to find the Witch that ruined her life, but she ends up taking a great liking on them. In her training event, her Doppel mocks her for this, claiming that she's lying to herself about genuinely seeing her friends as equal.
- Complexity Addiction: Her largest flaw might be her tendency to think the worst of people. In the "Azalea" event, she isolates Felicia from other girls likely because she thinks that a mercenary with no loyalty can't trusted, and she would soon backstab her allies if given a chance. The probability of such case happening is small simply because Felicia isn't smart enough to plan such thing, but Nanaka doesn't know that for she thinks that other people are as scheming as she is.
- Cultured Badass: She's part of a long line of flower arrangers, and she can hold her own in a fight.
- Good Is Not Soft: The amount of scheming she makes would portray seemingly her like a sinister figure, but each time she appears in the side-story, she's always unambiguously good. While she's not above blackmail and mind-games, unlike Well-Intentioned Extremist magical girls like Oriko, Nanaka always avoid options that is morally black like murder or permanent reputation damage toward her human enemies. Otherwise, she's a very pleasant person to be with.
- Heel Realization: A minor one; in Chapter 8, when Felicia is forced to come to her to warn everyone that the Wings of Magius have gone insane and indiscriminately attacking magical girls not affiliated with them, Nanaka realizes that Felicia is still holding a grudge toward her for spreading rumors that she's untrustworthy and trying to cut off her income, and sees that joining the Mikazuki Villa has managed to tame her wilder impulses. At the end of the day, Nanaka appeared to have bullied a younger girl who has No Social Skills in horrible need of some guidance. She awkwardly tries to apologize, but the situation forces them to forget about about it.
- Hero Antagonist: In contrast to Suzune's Villain Protagonist status in the "Cross Connection" event.
- Hidden Depths: Does pretty well for herself at a eating context, being the last running in her part of the tag-team contest by a fair margin.
- Katanas Are Just Better: Her weapon of choice in her magical girl form. Her sheath is actually containing twin katanas, both sheathed at each ends.
- Kimono Is Traditional: Her family's flower-arranging school dates back to the Edo period, and the reason Nanaka made her wish was to bring her father's traditional teachings back to it, so her magical girl outfit being a modified kimono makes sense.
- She wears an actual kimono when she arranges flowers, as seen in the Memoria "Hearts and Flowers"
, officially translated.
- She wears an actual kimono when she arranges flowers, as seen in the Memoria "Hearts and Flowers"
- Last Request: On his deathbed, her father begged her to take back the family's flower-arranging school, as he had been kicked out by his students under the influence of a witch. This drove Nanaka to make her contract, so she could fulfill his dying wish.
- Manipulative Bitch:
- Kyubey notes that she might be pretending to have trouble fighting familiars to force Kako's hand into making a contract for the sake of boosting the number of her subordinates. She laughs it off, claiming that she's really not that strong and genuinely having a bad time fighting, and it's kept ambiguous whether or not she's telling the truth. Exedra confirms that yes, she was feigning a struggle. That being said, she doesn't involve Kako during Cross Connection due to how dangerous Suzune is, showing that she does care for her subordinates.
- Her Doppel is born of her fear of truly being one of these, someone who manipulates others for the sake of her vengeance. Nanaka tames it by asserting that while it's true that she's using her teammates, it's a mutually-beneficial partnership, and she genuinely wants to protect and be a good leader for her team.
- Petal Power: Her sword slashes tend to have flower petals traits and as a 5-star, she has flower petals surrounding her.
- Pragmatic Hero: She prioritizes keeping her own group safe over necessarily taking the more morally extreme action. For example, instead of taking on Suzune in a head-on fight and killing her (which could result in casualties on her end and possible retaliation if Suzune isn't acting alone), she opts to trick Suzune into believing that she's killed her group and then driving her out of Kamihama by playing on her paranoia, while simultaneously finding a way to warn Magical Girls in other cities about Suzune.
- Proper Tights with a Skirt: In her magical girl form.
- Properly Paranoid: Her personal power is "knowing who her enemies", but it's more like her sensing hostile intention. She realizes that Kyubey is her 'enemy' before knowing the context and her power warns her of Hazuki's mistrust, and thus she's scheming around off-screen to get back at them.
- Secret-Keeper: The end of her MSS reveals that she knows the truth about Soul Gems being a Magical Girl's life force. She is waiting for the right time to tell her team, at which point she plans to begin her true revenge against Kyubey. She's in the dark about Magical Girls becoming Witches, although she's suspicious of the contracts Kyubey makes.
- Sheltered Aristocrat: In Hazuki's sidestory, it is revealed that Nanaka had never experienced eating in a family restaurant or going in a cafe.
- Silk Hiding Steel: Underneath her gentle appearance is a pragmatic and calculating young lady. Akira instantly notices this side of her when they first meet.
- The Strategist: Nanaka is always planning and analyzing her surroundings and situations.
- Taking the Bullet: During her training episode, she takes a serious blow for Kako when a Witch hunt goes south. Her Doppel later claims that she did this because of the guilt she feels for manipulating Kako and the rest of her team into her quest for revenge.
- Team Switzerland: She and her team opt not to join the Kamihama Magia Union despite being sympathetic to them, largely because Nanaka doesn't like the idea of working with Kyubey. She does eventually allow Akira and Meiyui to join them, though.
- What You Are in the Dark: In her final confrontation with Hanna, who gleefully admits to having chosen to throw her life into chaos just because she saw her picture in online articles and thought it would be fun on top of hurting dozens of Magical Girls, Nanaka is alone with her and knows she can just destroy her Soul Gem and kill her then and there. She's furious, she's enraged...and she ultimately can't bring herself to kill Hanna.
- "Where Are They Now?" Epilogue: She's become a successful investor while remaining the head of her family's flower arrangement school, where she gives regular lessons.
Natsuki Utsuho
Voiced by: Mako Morino

A sporty and sports-loving girl who loves sports. Once an avid player, issues got in the way of that and she swapped to a support role as manager for the middle school baseball team. Her support isn't limited to the ballfield however, as her magic allows her to cheer on others to give them a boost in combat when it matters most. Upbeat and cheerful much of the time, she's more bothered by her change in sports roles than she'd appear at first glance.
- Battle Baton: Her weapon of choice, which fits her cheerleader motif.
- Cute Sports Club Manager: She's one for her middle school's baseball team and the cheer team. She even likes to make lucky charms for other magical girls. She wanted to be on the baseball team with her brother and all her friends, but she couldn't because she was a girl.
- Feminine Mother, Tomboyish Daughter: Her mother is apparently more happy with her switch from playing sports to cheering them than she is, per Natsuki's quotes screen.
- Genki Girl: Her most apparent characteristic is that she's constantly cheerful.
- Hope Bringer: Her power is to improve a magical girl's power and performance by cheering them on.
- Jiggle Physics: It's most notable in her magical girl uniform, but somebody really wanted to show off Natsuki's figure in her Live2D model.
- Modesty Shorts: She wears some under her cheer uniform.
- Muscles Are Meaningful: One of the athletic, sporty Magical Girls and per her quotes has 'killer abs'. They are faintly visible in some costumes, such as her Halloween 2022 costume.
- Native Guide: While the stereotype is technically reversed, as the 'native' is the more city-savvy one, this still applies. In Shizuka's training event, Natsuki becomes Shizuka's Kamihama guide because she happens to come across Shizuka when she gets caught by a truancy officer. Iroha has informed the rest of the Union about their alliance with the Tokime clan and asked them to help any Tokime who gets in trouble because of their unfamiliarity with the city.
- Nice Girl: One of the friendliest, most upbeat girls girls in Kamihama, even up for making friends with athletes from other schools like Kaoru and shy newcomers like Homura. The closest one ever gets to her being negative is the odd frustration with Aimi's romantic antics, and even then its only exasperation.
- Passionate Sports Girl: She is when she's allowed to be in sports, at least. Otherwise she puts her passion into managing the sport for others.
- Quickly-Demoted Woman: Despite her skill as a baseball player, her school doesn't have a female team so she has to bury her wish to compete in baseball. She doesn't really let that stop her from supporting the sport and becomes the school's team manager and cheerleader. She ends up really good at it because her natural cheerfulness.
- Tomboyish Ponytail: Wears her hair in one and is a sports-loving girl who would prefer to play sports to cheerleading them, but settles with what she can do.
- Water Is Blue: Blue oufit, Aqua-element magical girl.
- "Where Are They Now?" Epilogue: She's started a girls' baseball league to support girls who want to play baseball like her.
- Younger Than They Look: She's 14, but looks older than other girls her age in game like Kaede and Karin and is frequently shown in the company of the 16 year old Aimi, making it easy to assume she's a high schooler when she doesn't mention her older brother and his friends taking high school entrance exams.
Kanoko Yayoi
Voiced by: Ai Kakuma

A Magical Girl who desires to be a fashionista. Her designs are a bit out there, often featuring strange focuses like mushrooms, earning her a few aside glances from her peers. The only daughter of factory managers.
- All Just a Dream: It is revealed at the end of her sidestory that the majority of the sidestory is actually just her visualization of the simulated situation she thinks she would attain from her contract. That means she was imagining herself imagining the situation that cause her to conclude on what to wish for in the first place. Gotta admire her vivid creativity, at least.
- Charm Person: Her personal memoria, Connect and Magia all have inflict Charm status as part of their effects.
- Connected All Along: Turns out Shizuka Tokime's wish had saved her family's factory a few years ago.
- Ditzy Genius: From what we can infer from various sidestories, Kanoko comes across as someone who emphatically sensitive, creative-minded, and a genuinely talented metal craftsman. But her insistence to be a fashion designer, against all signs showing otherwise, causes her competence to drop one rank in many situations.
- Eccentric Fashion Designer: She dreams of becoming a renowned designer, though her fashion sense is a little... eclectic. As in mushroom-themed dresses, and accessories made out of sheet metal from her parents' factory.
- Family Business: Her parents run a sheet metal factory.
- Follow in My Footsteps: Kanoko's parents run a sheet metal factory, and since she is their only child, they want her to take over when they retire. Kanoko wants to be a fashion designer. She wished for her parents to keep working for thirty more years so she could have time to follow her passion.
- Giftedly Bad: While her decision to become a fashion designer by her own merit is admirable, her artistic talent leaves a lot to be desired. Her designs
are closer to what a bored elementary student would come up with and when she shows them to her friends, their reactions are saying something along the lines of "What is this garbage?" right to her face. Nanaka indirectly tells her to rethink her life choices, by saying that people are not ready for her designs and that she should take a one-way trip into outer space to look for aliens. - Hidden Depths: While most of time she acts as a comic relief, in the situation where other girls have their own problems, Kanoko comes across as very emphatically sensitive and wise older sister figure. In "My Diary with You", she advises Rika to be straightforward with Ren, because going behind her back to give her a surprise gift only makes Ren feels that she's being duped by Rika, knowing her personality. In Mikage's sidestory, Mikage makes up with Mitama because Kanoko points out that Mitama's being strict because she's worried for Mikage's safety.
- Master of Threads: Her innate magic is to sew things together with threads, immobilizing them.
- Not a Morning Person: While she wants to be the sort of person to wake up early in the morning, she just isn't. This is why her hair, per her quotes, is so messy, she doesn't get up early enough to get it under control.
- Royal Rapier: She uses her over-sized sewing needle as a sword, fitting for a heiress to a metal factory.
- Small Name, Big Ego: Has a very high opinion of her designs, thinking they could reach galactic level. When Rena says her designs are awful, Kanoko thinks she'll only be able to make clothes for people with a high level of fashion sense, not average people.
- Storm of Blades: Her ultimate, Yayoi Collection, sticks her enemies up on a runway and pelts them with giant glowing purple rapiers. Which explode for good measure.
- "Where Are They Now?" Epilogue: One of the mushrooms she featured in her dress turned out to become a completely new species. She's a bit surprised that this was how she became famous, but is now trying to use it as an opportunity to sell her fashion designs.
Other Present-Day Playable Magical Girls
These characters did not appear in the Main Story and Another Story storylines but appeared in events and other magical girl.Meguru Hibiki
Voiced by: Yuko Natsuyoshi

A girl who aspires to be a famous MC, but struggled to be more than her club's kohai until a wish by Kyubey granted her far better oration skills. When she's not using her powers to host events in Mirrors, she's running radio shows for her school's broadcasting club or other school functions.
- The Announcer: She serves as the announcer of Mirrors Ranking tournament.
- Double-Edged Buff: Her powers are a lot like Natsuki's, being able to boost the power of her allies via her commentary. However, unlike Natsuki's, her commentary can also boost the enemy if she isn't extremely careful, meaning that as she buffs her allies to make them stronger, she causes Witches and Familiars alike to get stronger and come back from near defeat. This is naturally a boost that her allies would really appreciate she not provide.
- High Hopes, Zero Talent: Pre-wish, Meguru felt like an ordinary girl without anything interesting about her who joined the broadcast club to get the experience to enter a field where she'd be able to meet and interact with talented, interested people. However despite a lot of work towards it, she never quite managed to be the sort of announcer who would be good enough to reach this goal before she made her wish with Kyubey. After the wish, her oratory skills greatly improved, averting this trope.
- The Power of Creation: Her power allows her to create any solid object.
- Remember the New Guy?: Her Magical Girl Story establishes she contracted around the time Mitama first appeared in Kamihama offering her services. You could play events from that era and not get a hint of her existence, however.
- Support Party Member: Her powers are good for boosting the strength of others, much like Natsuki's, but on her own she can't really do a ton.
- Third-Person Person: Meguru will frequently describe herself as either Meguru or Player Meguru.
- "Where Are They Now?" Epilogue: Started a career running a private radio channel, and her experience got her accepted to a prestigious university. She's now aiming to become a professional announcer.
Mitsuru Inami
Voiced by: Moe Toyota


[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- I Just Want to Be Normal: She just wants to live what she considers a normal life.
- Token Adult: Unlike other Magical Girls, Mitsuru contracted when she was an adult. She is the oldest playable character at 31 years old.
Kushu Irina
Voiced by: Aoi Koga

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Actually Not a Vampire: Due to her wish she's become nocturnal, has no reflection in a mirror, has pale skin and sharpened fangs, and her Magical Girl outfit is vampire-themed, but she's not a vampire (even though she also gained a love of tomatoes). In fact, her outfit is modeled after a vampire hunter from one of her favorite stories.
- But Not Too Foreign: She's only 1/8 Japanese, though what other nationalities she holds isn't clear, just that she's a transfer student into her school from 'somewhere' else. There are some hints based on her childhood friend Aneka that part of this make-up might be Russian.
- Dual Wielding: She wields both a rapier and a main-gauche simultaneously.
- "Where Are They Now?" Epilogue: She's become famous at her school for getting top grades despite only taking night classes. By night she is also a popular children's author.
Yuuna Kaharu
Voiced by: Sumire Uesaka

The elite of the elite, Yuuna was born into the top of Kamihama's influence pyramid, with everything money can ask for. However this life left her missing something, a something she found when she bore witness to a saintly figure of power and grace. This saint, Mami under the influence of an Uwasa in her Holy Mami form, inspired her to become a Magical Girl herself to be like her idol. Yuuna has her own circle of friends in the elite St. Liliana orbit and makes her own well-meaning but naive waves among the established magical dynamics of Kamihama and the other factions of Act 2.
- Always a Bigger Fish: When it comes to being rich and influential in Kamihama, Yuuna is the big fish on the mundane side of Magical Girls. She's so rich she makes the Mizuna cast come off the backfoot with her displays of wealth and what she can pull with influence outstrips what a famous model like Yachiyo or Ria can do. Fortunately she's a Spoiled Sweet sort who has no desire to use this influence to put others down or hurt them, at most she just forgets that not all schools have private runways for her jet to land at sometimes.
- Benevolent Boss: As the Student Council President and the leader of a small group of Magical Girls, Yuuna always means well even if she's unaware of wider aspects of Kamihama Magical Girl politics. When she noticed her interest in the Kimochi Stones was drawing a lot of eyes on them, she was more than willing to let her group step away and to spend a day with a VIP pass to Minagi Sealand, a very ticket-backlogged amusement park even for a girl as connected as the high class Yukkika, instead of putting their lives at risk.
- Broken Pedestal: When she learns that her "saint" is just a normal Magical Girl and not the chosen one of the Kimochi stones, she's emotionally devastated to the point of questioning her very existence.
- Rebuilt Pedestal: Chika later takes Yuuna to see Mami in action. Seeing Mami's elegance and grace as she saves a young girl and her mother from a Witch convinces Kaharu that even if Mami isn't the chosen saint of the Kimochi stones, she's definitely a saint after all. She retains her immense respect and admiration for Mami after this moment, even when she realizes that Mami is younger than her.
- Dramatically Missing the Point: Yuuna thinks that Mami is a saint of the Jewel Land and that she could be like her if she gathers all of the Kimochi stones. She doesn't know that Mami is just a regular Magical Girl and she could get in trouble with various factions if she keeps on looking for the Kimochi.
- Early-Bird Cameo: First mentioned and appeared in Moon Viewing is After an Elegant Tea Party event. However, the player only got to see her back
on the event's Memoria. - Gemstone Assault: She summons gemstones to attack.
- Gratuitous Italian: Fitting for a girl who idolizes Mami, her Magia's name is in Italian, meaning "The Fool's Weapon".
- I Know You're Watching Me:
- During the Hollow Heart event, Shigure and Hagumu try to tail her to try and get any leads she finds on the Kimochi stones for themselves, and then realize that the restaurant that they followed her too is incredibly expensive. After panicking, they learn that Yuuna had already paid for their meals. While unstated, it also likely applied to the other Magical Girls following them, such as Yozaru and Sudachi, as she covered everyone's bill on the way out.
- She's also perfectly fine with Chika being a Tokime agent who's keeping tabs on her.
- Money Mauling: Her Magia involves her summoning a gigantic wad of yen bills to slap her target around with.
- Muggles Do It Better: Among the advantages of her wealth is that she gets to use a get-away car to escape Promised Blood in The Great Banquet that Transcends Time. Ao notes that this makes her much harder to track than if she used magic, meaning they are no longer able to pursue her.
- Naïve Newcomer: Being a Magical Girl who only contracted due to the events of Act 1, Yuuna is missing a lot of context for the city's Magical Girl structures. This, combined with her mistaken beliefs of the nature of the Kimochi Stones, put her in the crosshairs of several groups in Kamihama simply from not knowing any better.
- No Challenge Equals No Satisfaction: Similar to Masara, she's virtually struggled with nothing in life when it comes to what she's tried, and unlike Masara she's so well off that anything she could want was easily obtainable. While she's not emotionally hampered the way Masara is, Yuuna admits she's a bit hollow insde from the lack of true struggle in her life. Part of why she admired Holy Mami, and later sought to become like Mami, is because its something she can aspire to be instead of just getting it easily on account of being both talented and rich.
- Ojou: She is very rich and is the president of St. Liliana Academy.
- Running Gag: Expect some vehicular demonstration of her wealth in some way when she shows up in a event, from Rion asking the Mizuna Student Council if they have a private runway for her jet to escaping Promised Blood with her chauffeured car to flying a helicopter to a hospital to see a dying child. If there's any way her sheer wealth can be showed off, its in a joke involving vehicles.
- Spoiled Sweet: Rich enough to take helicopter rides on a moment's notice, takes said helicopter rides to be there for dying children she befriends at hospitals to play games with and bring them tea and cookies.
- Stalker Without a Crush: She really admires Holy Mami and Mami in general and on one
of her Memorias, is seen admiring Mami from afar. - Tea Is Classy: She likes tea like most fancy people and in her winter costume story, she shares a conversation with Mami about their favorite tea.
- "Where Are They Now?" Epilogue: She's become a figure in both Kamihama politics and business while still studying at university, to the point where she's known as the "Young Empress" by local media.
Temari Kira
Voiced by: Yukari Anzai

A student from outside of Kamihama who commutes to Kosho Academy, Temari is a bibliophile, a well-read book lover who reads books, particularly older ones, frequently and dabbles in her own writing and poetry frequently. As an old literature fan, she's an eccentric girl who look up to writers forgotten by history. She works as the scriptwriter, using the tragic tale of lovers from the opposing wards in Kamihama as her plotline.
- Abnormal Ammo: Temari usually throws her brushes at her foes to attack.
- Compelling Voice: Her friends start to have a suspicion that her power has something to do with her ability to dictate human behaviors when they realize that they've been following her suggestions without protest. Temari herself isn't immune to her own power; in her winter costume story, she accidentally forbids herself from speaking until Valentine's Day. It's implied this may also have made her literary tastes less fickle.
- Fan of the Past: She's all about period pieces. Once, Mikura catches her trying to buy an expensive, troublesome-to-use quill pens because it would fit the aesthetic. Not that it stops her; one of her other voicelines says that she carries brush and inkstone around to write notes.
- Genre Savvy: Because she's an avid reader, she actually already has a feeling that Kyubey's contract will have a significant drawback on them. She even namedrops Goethe's Faust as an example of Deal with the Devil that Kyubey's contract most likely an equivalent to. Because of that, she makes a wish that most likely will not backfire on her. Unfortunately, while her wish doesn't backfire, her personal magic does.
- Heroic RRoD: Her power causes people to follow her script. Changing the script will expend her strength that she'll get sick. If the change is significant, she'll pass out and the actors might go berserk in their roles. If she destroys the script, it is speculated that she most likely will go insane or braindead. Upon realizing that the period piece she wrote is turning into a very dangerous Hate Plague, Temari decides to rip the script as the last resort, despite knowing the drawback, to stop the potential catastrophe from engulfing Kamihama. Fortunately, it doesn't come to pass because everyone else work together to solve the crisis.
- How Do I Shoot Web: Even at the end of her sidestory, she still can't figure out what her magic does while Seira and Mikura do. It isn't until "Rondo of Oblivion", when her magic backfires, that she finally figures it out. She also ends up deliberately testing the extent of her power by putting herself in danger with her magic, so she can stop herself from unwittingly misusing it.
- Improbable Weapon User: Like Mayu, her weapons are brushes, being calligraphy brushes specifically. However she tends to attack by throwing said brushes like knives.
- I Was Just Joking: In her winter costume story, she makes a joke about not saying a word until Valentine's Day, only for her magic to force her to follow through.
- Last-Name Basis: She calls everyone by their last name. Not even Mikura is exempt; despite them being childhood friends, Temari still calls her "Komachi".
- Lost in Character: Her personal magic makes the actors in her play do this. This becomes dangerous when the play is about hostile rivalry and, when resonating with Mikura and Seira's own magic, will basically make the actors have a collective Demonic Possession.
- Mood-Swinger: She tends to change her literary interest at whims. One day, she likes classical literature. She proceeds to buy a bunch of paraphernalia and related to said genre, like antique feather quill and its inkwell. The next day, she likes waka poetry. She proceeds to buy a brush and inkstone to write whatever she writes. Because of that, Mikura is sometimes exasperated at just how much money she wastes.
- "Where Are They Now?" Epilogue: She's become a famous author and is busy with lots of fan meetings.
Sae Kirino
Voiced by: Atsumi Tanezaki


[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Improbable Weapon User: Her mask is her weapon of choice.
- Unreliable Narrator: Her personal magic is this. She can manipulate her own magic signal as well, and uses it to fake her death in Our Beginning is a Recurring Dream.
- "Where Are They Now?" Epilogue: She was admitted to a university and is studying to become a lawyer. She is still hiding her true nature.
Mikura Komachi
Voiced by: Kana Ichinose

A student of Kosho Academy who commutes to the school from just outside of Kamihama. A Magical Girl who contracted in Act 2, there's quite a bit of the modern Magical Girl city she's still learning, but her affinity is not with the present but the past. A historian by nature, she's often researching ancient history and legends, her wish even being to preserve a ancient burial mound that would otherwise be damaged by construction.
- Bifauxnen: Her costume for the period drama she made in "Rondo of Oblivion" makes her look like a fairly handsome young man, despite looking really feminine outside of it.
- Demonic Possession" During "Rondo of Oblivion Sleeps for Eternity", by a male half of a pair of lovers.
- Famed in Story: For finding a ancient tomb during her Magical Girl Story on her own, Mikura has a fair bit of fame for herself. This attention allowed Seira to get the History Research Club at school, made up of just the three of them as a place to de-stress, entirely off Mikura's fame.
- The Glasses Gotta Go: On one
of her Memorias. - Huge Schoolgirl: Part of why she can do the part of a handsome young man is her height, given as a quite tall 172 centimeters.
- Landmark Declaration Gambit: The nature of her wish, as while she was able to find and verify the existence of an ancient tomb, she was just a bit too late to prevent construction on a highway that would have damaged it from beginning. Her wish ultimately made sure the discovery happened earlier to ensure the site would be protected.
- Psychometry : Her magic includes the ability to read the history of anything she touches.
- Smart People Wear Glasses: She wears glasses and she has a very good grades.
- "Where Are They Now?" Epilogue: She found the lost bandit fortress she had been researching, and her work got her invited to joing a university's archaeology team.
- Weapon Specialization: Her weapon is a staff, but she can creates a whip on the top of it.
- Why Did It Have to Be Snakes?: Because Mikura was kidnapped during her childhood, she has a fear of sharp and pointed things.
Akari Mai
Voiced by: Rumi Ōkubo

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- Adorably Precocious Child: A rather mature little girl who often comes off as more mature than girls rather older than her, like Hotaru, without coming off as annoying. Even when she's around Haruto, who she has a serious crush on, the drop to her composure still leaves her as more in control than, say, Aimi.
- Older Alter Ego: While she is an elementary school girl and thus around 11-12 years old, in her transformed state she becomes 16 years old.
- "Where Are They Now?" Epilogue: She's learning how to cook for Haruto, but he still sees her as a little sister.
Moka Megumi
Voiced by: Yui Fukuo

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- Character Tics: As seen in her side story and 4-star art, because Moka is afraid of scary things, she tends to close her eyes when fighting Witches and familiars. Because of this, she is not a very good combatant and it takes several strikes to kill a single familiar.
- Hero-Worshipper: Moka is a big fan of Alina, after Alina saved her from a Witch. In reality, Alina was only culling one of her pet Witches that was rampaging and didn't have any intention to save Moka. After she mysteriously vanished following the events of Arc 1, Moka believed her to be dead - and to not hurt the girl's poor mushy heart even more, Meiyui, Hinano and Ryou agree to keep it under wraps from her.
- Horrible Judge of Character: Her passive personality and easily-trusting behavior means that all sorts of shady individuals flock to her in an attempt to extort her out of her money, goods, or even life. She has to be bailed out by Meiyui and co. in her Magical Girl Story several times after encountering distasteful individuals such as a con artist, a molester, and even what seemed to be a human trafficker.
- Lovable Coward: She's extremely cowardly; She doesn't do well in the face of views of horror, so she can't stand to look at witches and their familiars. However, that doesn't make her any less endearing; she's loved in her school and has an entire fanclub dedicated to her, and even some of the more stern magical girls like Meiyui or Ryo end up finding her behavior so pitiful, it's endearing in its own way.
- Sweet Tooth: She loves sweets so much that her wish was for special, limited edition sweets.
- "Where Are They Now?" Epilogue: She's still completely defenseless even after graduating from high school, but her fan club is still working in the shadows to ensure that she has a peaceful life.
Seira Mihono
Voiced by: Yuuki Kuwahara

A member of the History Research Club along with her friends Mikura and Temari, the three of them decide to make a movie in order to save their club, but the mixing of their innate magical abilities causes ancient hatreds to resurface in Kamihama. A lover of cinema, Seira is in charge of the camerawork and plays the heroine of the movie. The youngest of them, Seira's love of cinema runs in the family, as her uncle made several Kaiju movies while her father was his cameraman, though her uncle's tragic fate means it took some time to have her father approve of him following in his path.
- Asleep in Class: During her early transition into Magical Girl life, the balance issues involved led to her falling asleep in class from sheer exhaustion.
- Demonic Possession: During Rondo of Oblivion Sleeps for Eternity, by the female half of a pair of lovers.
- Fantasy-Forbidding Father: It took a lot of convincing to get her dad to let her go into the art, and thus film, part of her high school in part due to her uncle's own struggles in the field that weren't his fault (one of his major actors suffered a scandal and another of his kaiju films was far too close to a real life incident that happened after filming that left a bad taste in viewer and sponsor eyes) that eventually led to her uncle killing herself out of depression due to no longer being able to make movies. Her father, being both Seichi's cameraman and naturally close to his brother, had some hang ups as a result and takes a lot of convincing to let his daughter go down the same path.
- Kaiju: Her magical girl outfits looks like one of her favorite kaiju monsters from director Yamada Joey, otherwise known as her paternal uncle Seichi Mihono.
- Only Friend: To Rui, after the latter's childhood friend become distant with her.
- Reality Warper: Her wish lets her alter reality to match her direction. This can range from always finding the right props and parts for her films, to altering the lighting of the world around her to better shoot her films, to even affecting the behavior of others around her to perform. This power can stack with that of her friends to a point she can outright alter people's personalities into their roles.
- Right for the Wrong Reasons: Seira pegs Kyubey as an alien immediately....though unlike Temari, who is familiar with works like Faust and is suspicious of Kyubey, it's Seira's own take on the running gag of randomly calling Kyubey something vaguely similar to what he looks like, like a squirrel or a tanuki. However, she just so happens to be right for once.
- Simple Solution Won't Work: She ends up setting up and then getting this answer for Temari during the latter's winter costume story: after Temari accidentally renders herself unable to speak until Valentine's day, Seira is the one to raise to her the possibility of telepathic communications instead, only to be quickly shown that it doesn't work either.
- Super-Scream: Seira usually attacks with her shout.
- She Cleans Up Nicely: While not bad-looking, she is much more beautiful in a dress, as seen in Rondo of Oblivion Sleeps for Eternity event.
- "Where Are They Now?" Epilogue: Her tokusatsu movies became popular enough to actually pay off the debt she'd accumulated while making films, and now she aims to set up her own studio.
Rui Mizuki
Voiced by: Mariya Ise

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Bittersweet Ending: In her sidestory, she agrees to be an actor for Seira's student film in an attempt to show off her true self as a Chuunibyou. Her performance gets a roaring approval from the audience and she thinks that she finally has some validation for her interest, but later she finds out that the approval is because they thought she's 'acting' as a part of the play. This incident discourages Rui from making more friends, but it also makes her be a genuine friend with Seira, who does know that her chuuni side is the real her and is fine with it. Quality over quantity, after all.
- Crazy-Prepared: Before Rui went to confront the culprit in I, the Reincarnated Overlord, Magnificently Thwart "THEIR" Conspiracy!! event, she wore her chain mail armor (read: cosplay dress) and her magically enhanced Hecatoncheires's Revelation (read: Comiket catalogue) under her clothes to intercept possible knife attack. And that's after she's calculating if her magical girl strength can stand to fight off her attacker.
- Chuunibyou: A huge one. Downplayed since she is well-aware that she is delusional and usually restrains herself from falling into them. Also, unlike most Chunni character, she actually does have magical powers.
- Kamehame Hadoken: During her Magia attack.
- Kindhearted Cat Lover: Rui is very fond of her pet cat Paracelsus, her hugging it being one of her Memorias
◊. She even uses her wish to save her cat's eyes from a disease. Her Soul Gem is even shaped like a cat when she's transformed. - Shrinking Violet: Her true personality. She doesn't have many friends because of her shyness. And when Rui's childhood friend doesn't speak much to her more because of her otaku tendencies, she shuts in even more until becoming close with Seira.
- Sinister Scythe: Her weapon of choice.
- "Where Are They Now?" Epilogue: She made a fan-site of Last Bible that became so well-known that she was invited to join the circle who made it. However, she declined, preferring to remain a fan.
Hanna Sarasa
Voiced by: Miho Okasaki

Hanna Sasara is a tragedy, really. Born to abusive parents, mistreated by bullies, Hanna lived a life of misery that left her damaged but not without a heart. When fate had her befriend Mikoto Senna, Hanna's life gained a light towards it. Her first friend, originally a means to an end that became something real, was the light of Hanna's world. But when Mikoto succumbed and became a Witch, what remained of Hanna's kindness and morality, as well as her sanity, was lost, and she dedicated herself to spreading misery and pain.
- Adaptation Expansion: Exedra gives a lot more context and details to her Magical Girl Story, notably expanding on what was only implied in Record, such as on how she ended up being bullied in the first place.
- Abusive Parents: Grew up with an abusive father and a mother that used her as a shield for her father's abuse while ignoring her plight. Her father was a petty criminal who blow all his blood money on gambling and alcohol and beat both her and her mother, and her mother, who already stood by and let her be abused by her father, turned into a loose woman after her husband died from being murdered by someone who sought revenge for his crimes, who then also died via being hit by a car while drunk. Leaving Hanna enough money to go to Mizuna seems to be among the few good things they ever did for her.
- Alas, Poor Villain: Her suicide at the climax of The Flowers' Lament, with her last words reflecting on how awful her life was, shocks everyone involved despite everything Hanna had done to them. Konoha, Leila and Mito are especially hit hard.
- Arch-Enemy:
- Nanaka outright calls Hanna her arch-enemy. Being responsible for the overthrow of her father's flower-arrangement school by his own students, which led to his death, which Hanna did on a whim over seeing how happy Nanaka looked, she has a very good reason to hate her. Its arguable that she'd count as this for many others, after all Konoha is unlikely to forgive a person who hurt Ayame and tried to drive her insane, or Kako the person who is responsible for her house and bookstore burning down, but Nanaka is the one to say it outright.
- While its never directly said why, Hanna seems to have a particular kick out of tormenting the Apartment Trio: unleashing some of her most horrific and direct actions on the three of them up to and including attempted personal murder. Even when dealing with the Hanna from Alternative Kamihama, her actions against either version of the trio are more direct and personal from her than how she might go about tormenting others.
- Ax-Crazy: She already had a few screws loose even before becoming a Magical Girl thanks to her miserable past, but it's not until after Mikoto Witches out in front of her in addition to learning the truth behind Magical Girls shortly later does she embrace her insanity and take it out on others for fun.
- Bastard Bastard: As revealed in Exedra, not only was her father pretty shit, but he had her via an affair while married and didn't become part of her life until after his wife divorced him.
- Becoming the Mask: At first, Hanna only became friends with Mikoto to get help hunting Witches. As they fought Witches together, Hanna warmed up to her for real.
- The Beastmaster: Hanna has a collection of Witches. The reason why Nanaka identifies her archenemy as the "Locust Witch" is because Hanna had been using her pet Witches as a horde - thus, a swarm of locust.
- Big Bad: Before the Magius were in full swing, she was the main antagonistic force in Kamihama spreading pain and torments wherever she went. She's responsible in some part for, at minimum, just shy of a half a dozen Magical Girls contracting, spread chaos and pain into the lives of others, directly spread mayhem and distrust throughout several events, and it was only after her death that the narration speaks of the arrival of the next great storm, the Magius.
- Curtains Match the Window: Purple hair, purple eyes.
- Cryptic Conversation: Because she's already aware of the Witch system, anytime other magical girls asking about Witches that she controls, she makes vague statements about its existence without really divulging anything to confuse her pursuers. It's only when Nanaka tries to disable her by aiming at her Soul Gem, showing her knowledge about the matter, that Hanna spells out what she has been cryptic about.
- She has a conversaton with Kyubey earlier in the epilogue of And So The Azalea Blooms, though at that point the reader has no idea who Hanna is, especially with only Kyubey's dialogue being shown.
- Dark Is Evil: She is a Dark-element magical girl and is very antagonistic towards the others.
- Death Is Cheap: Hanna is one of very few characters for whom dying without witching out that doesn't keep her from coming back somehow to cause more trouble. In Magia Record, shenanigans involving Mikoto's escaped spirit hijacking the Uwasa Queen Nemu's powers leave her running around in a rumor form for a while as an Uwasa copy of herself, meanwhile in Exedra a different Hanna comes over from an alternative Kamihama to spread chaos again and nearly traps Mitama in her world so she can fully run around main Kamihama looking for a version of Mikoto.
- Despair Event Horizon: This happens to the alternate timeline Hanna in Magia Exedra: The Case Files of the Coordinator 1: The Many-Worlds Interpretation Poesy. After Mikoto seemingly disappears without a reason (thanks to Ultimate Madoka taking her into the Law of Cycles), Hanna completely loses her sense of morality in a Face-Heel Turn and turns to lashing out at the world instead. She begins instigating problems for others and becomes hellbent on finding a way to another universe where Mikoto still exists, no matter what it takes.
- Driven to Suicide: She breaks her own soul gem at the end of The Scattered Flower Petals event.
- Dying Declaration of Love: In Hanna's Magical Girl Story in Exedra, she gives one at the end to Mikoto as she’s fading away after crushing her own Soul Gem.
- Evil Laugh: Does this frequently.
- Expy: Of Sasa Yuuki from Oriko Magica. They have control of Witches, enjoy hurting others and die by crushing their soul gem. However, Hanna has redeeming qualities, unlike Sasa, and via her backstory one gets the impression that Hanna wouldn't be antagonistic without Mikoto's death, while Sasa seems to be just a purely bad person.
- Freak Out: After witnessing Mikoto turning into a Witch and Kyubey admitted to her that he set up this system, her mind shattered violently. She bashed her own face into the floor countless time until her skull caved in, found that magical girls can heal very quickly unlike normal humans, and decided that she give up being anything than a monster.
- Friendless Background: Doesn't have any friends besides Mikoto Sena, a magical girl from Daitou Ward. And now doesn't even have Mikoto.
- Go Mad from the Revelation: Hanna, on having her best and only friend, Mikoto turn into a Witch in front of her is hit with this as she realizes the Awful Truth that Magical Girls become Witches. When Kyubey comes to her after this and clarifies the truth, Hanna suffers a complete breakdown, laughing hysterically and bashing her head on the ground.
- Hidden Depths: While at first glance you'd think otherwise, given how she handles people, Hanna's actually fond of animals and doesn't even mind if they bite her. Outside of Mikoto, she prefers them to people. Unlike Mikoto, who prefers cats, she actually prefers dogs.
- Hidden Villain: She is the "Locust", the antagonistic force that Nanaka gathered her team to destroy; all of their misfortunes were the work of Hanna's pet Witches. She is also the one behind the fainting incidents in both And So, The Azaleas Bloom and The Flowers' Lament, as well as the one behind the attempts to destroy Konoha's sanity in the former event and to frame Hazuki in the latter.
- It Amused Me: The reasons for her actions. She thinks it's fun to screw up people's lives and relationships. Her targeting Nanaka in particular was pretty much on a whim, from one time she saw Nanaka on TV.
- Morality Chain: Mikoto is the reason Hanna decided to put her plan to cause chaos and misfortune on hold. Tellingly, when Mikoto became a Witch, she decided to resume her plan. Surprisingly Hanna herself serves as this for the fallen Mikoto throughout their story. Mikoto constantly thinks of Hanna as kind and selfless and it’s Hanna who works to mitigate the fallout from Mikoto’s destructive tendencies once she witches out. She goes out of her way to lessen the destruction Mikoto wishes for in Sayonara Storage by suggesting lesser evils, such as vandalism of the school. In Uwasa Mikoto’s MGS, she instructs Mikoto to make pipe bombs, which ends up being a ruse. Hanna instead uses the supplies she gathers to repair a broken merry-go-round and all the bombs end up being fake.
- Necessarily Evil: Hanna’s villainy in Sayonara Storage hinges entirely on her belief she can use it to convince the remains of Mikoto post-Witchout to believe in goodness and hope again. She fully intends and is counting on the good guys to kill her once her deeds are done. (Nanaka is unable to do so, and so Hanna crushes her own Soul Gem instead).
- Only Friend: Despite her best efforts, she never made friends as a child, either for being too gloomy before Mizuna, or being isolated by her high grades while in Mizuna. Mikoto Sena is the one and only person Hanna genuinely cared for and cherished her entire life. So when she loses her after Mikoto turns into a Witch, the results weren't pretty for everyone in Kamihama.
- Posthumous Character: Because And so the Azalea Blooms and it's sequel are past events, she died before the main story of the game.
- Power Copying: Has the power to copy other magical girls' magic. She got her hypnosis power from Mikoto Sena, a fellow magical girl, and keeps a hold of it in part due to Mikoto having been her only friend.
- Retcon: Exedra notably changes details about her history from how they were originally presented in Magia Record.
- Her history with her father: while the former had him around her entire life, he only entered her life during elementary school after leaving his first wife to marry his mistress. Both versions involve abuse at his hands, including beatings, which in the newer vision shifted from being during drunken rages to whenever Hanna did anything wrong.
- Hanna notably regretted her wish in the Exedra telling over erasing the bullies from ever existing and believed herself to beyond forgiveness, this was not present in her Record telling of the tale where the action made her happy.
- Ret-Gone: Her wish was to erase the existence of her bullies from the Earth, including their memories from other people except for herself.
- Significant Name Shift: Hanna always refers to Mikoto by her last name, Sena. Except for two very notable shifts. The first is during Hanna’s death in her Magia Exedra’ Magical Girl Story. She says, “My beloved, Mikoto Sena” as she’s embracing her goodbye. The second and third occasions are during the event Memory Drops. The second of these is her once more echoing the previous, with a “This girl is…my dear Mikoto Sena.” But the third occasion is the most significant and notable. As Mikoto and Hanna lie dying, their memories starting to fade, Hanna switches to calling her Mikoto. This switch continues, with Hanna calling her Mikoto, for the rest of their short time left.Hanna: Hey…um…er…Mikoto?Mikoto: I had no idea why, but just hearing her say my name filled my heart with such joy.Mikoto: I call her by her first name, so surely, wouldn't she just call me Mikoto too…? I'm sure nothing's changed, but…why…?Mikoto: Why am I…so happy…?
- Start of Darkness: After her best friend Mikoto was turned into a Witch and discovered the truth about magical girl, Hanna began to use her power to cause trouble to other people.
- Storm of Blades: Her Magia has her summon glowing purple spikes and launch them at the enemy.
- Took a Level in Badass: Hanna used to be bad at fighting Witches until she learned how her powers worked. During her event, she is very powerful and by using a combination of magic, provocation and trickery, is capable of defeating her opponents and coming close to killing Mito.
- Tragic Villain: Though a despicable person in the present, it's no question that her life since birth has always been mired in tragedy and misery. Exedra even shows that she wanted to be someone who never turned a blind eye to those in need, its just trying to do that before she met Mikoto only led to her being hurt more (trying to help a bullied girl in Mizuna only got said girl to side with the bullies against her) and the light that Mikoto brought her ended in further tragedy.
- Used to Be a Sweet Kid: The broken girl who decided to spread misery and tormented Kamihama residents from Sankyo to Daito wards? She used to be a kid whose favorite shows were superheroes who never turned a blind eye to people in need and wanted to be that sort of person and tried to be that sort of person, only for the world to shit on her again and again.
- Un-person: She was planning to make her and Mikoto this so they could be free from the burdens of the world together. This never came to frution due to Mikoto becoming a Witch.
- Walking Spoiler: It's hard to discuss about her without spoiling the facts that she is responsible for the events of And so the Azalea Blooms and its sequel.
- Wingding Eyes: Her excited expression is her having stars as her pupil. Given that she's the happiest when tormenting people, this comes across as very psychotic.
Ashley Taylor
Voiced by: Sally Amaki

An American girl who loves Japanese culture and made her wish so that her father would let her go to Japan. She is also an internet personality who does vlogging.
- Art Evolution: In general, her in-game arts get a stronger color contrast when she gets debuted in JP server. Compare her "flower field" Memoria from the NA version
to the JP version
that appears later. - Balance Buff: When she was introduced to the JP server her kit received several changes; her Attack stat was increased, her Connect gives guaranteed Charm instead of Dazzle, and her Magia went from inflicting Poison and Bewitch to inflicting Charm, boosting her Blast damage and gaining Ignore Damage Cut. Her personal memoria, Kumanosuke's Kawaii Vid, also had its effect changed from restoring HP to giving her an Attack and Damage boost.
- Bilingual Dialogue: Averted in the English version. Although Ashley's voice lines are in English, she uses Japanese when talking to her friends in Kamihama.
- Daddy's Girl: She loves her father very much, still calling him "Daddy", and couldn't understand why he forbade her from going to Japan when he's normally supportive of her interests. When her father dies while she's in Japan, she's devastated.
- Eagle-Eye Detection: While she's not the only character to ever do so, her Magical Girl Story shows her to be very quick to notice what girls are wearing rings like her own and thus are Magical Girls, letting her skip around the awkward steps of playing a game of chicken about The Masquerade and go 'hey, you're a magical girl too'.
- Freaky Is Cool: In both cool and cute ways
- She finds Witches and Labyrinths interesting, though in a different way than Alina does.
- She is a fan of Gurokawa looks, adding bits of grotesque onto the kawaii as she puts it. She cites this as a difference in approach between western and eastern views, contrasting it with goth-loli.
- Mechanically Unusual Fighter: Her disc layout consists of 1 Accele disc and 4 Blast discs, making her the first Magical Girl to possess four of a single type of disc and to completely forgo another (Charge).
- Modest Royalty: She's a known internet content creator, her father is a movie director, and her mother is actress. She doesn't consider studying abroad as a financial suicide, her house in Japan is the almost-mythical 1000 square feet single room apartment, and she brought her personal soundproofing and home theater set from America. Yet, she studies in Kosho Academy, in the poorer ward of Kamihama, is excited and eager to shop at thrift stores and second-hand clothing events, and she befriends anyone without really caring about their financial status. Riko doesn't appear to realize that Ashley is actually really rich until she brings up that her father goes abroad a lot.
- My God, What Have I Done?: She was already feeling guilty about using her wish to force her father into allowing her to study abroad. But then he passes away while she's abroad, and Ashley learns that the reason why her father had forbade her from going to Japan was because he knew that he was terminally ill. Ashley is horrified that she left him behind.
- Occidental Otaku:
- Obsessed with Japanese culture and says "kawaii" untranslated. She got this from her mother, who would bring back gifts for her from her acting work in Japan.
- Her doppel weaponizes this. It fires a rainbow-colored beam at the enemy, forcibly converting it into an aficionado of kawaii culture.
- Perky Goth: She likes wearing dark colored clothes, she's particularly fond of the type of Japanese cuteness, Gurokawa, that mixes cute things and scary things, she looks for Japanese horror, and her beloved stuff bear comes from a line about cute things bloodily devouring each other. However Ashley is very friendly and upbeat and is only down in justified situations like her father dying.
- Temporary Online Content: Exclusive to the Ashley Taylor Fate Weave gacha in Record. In Exedra she's freely available.
- Valley Girl: Speaks like this, unsurprising since she's literally from California. Naturally, she's good friends with Emiri and Rika, who are also localized in this style.
- Version-Exclusive Content: Originally exclusive to the English version before its shutdown. She would later be introduced to the Japanese version in February 2021 with her voice lines redone.
- "Where Are They Now?" Epilogue: She's still spreading her kawaii cultural exchange vlogs at university. She's become famous as a kawaii icon herself.
Tsumugi Wakana
Voiced by: Sora Tokui

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Be Careful What You Wish For: Averted. She made her wish for the sake of knowing how she could be of more help to Manaka by her own hands, allowing her to give Manaka more thoughtful critiques to refine her cooking skills. That way she's not blindly hyping Manaka's food and is being a legitimate help to her.
- Big Eater: Her entire theme is based on the fact that she's this.
- Constructive Criticism: Thanks to her wish, her tastes buds become more refined and she's able to pick up on subtle distinctions in how Manaka prepares meals. This allows Tsumugi to give deeper critiques on Manaka's cooking with suggestions and on how she can improve each dish.
- Exhaustion-Induced Idiocy: When she first meets Manaka, she's so sleep deprived from reading food recipes and rushing to get a rare dumpling that when she stumbles into a Labyrinth she believes a familiar is a dumpling and tries to eat it. Manaka stops her before she can however, and is baffled to realize she isn't afflicted with a Witch's kiss.
- Horrifying the Horror: Her ability is to swallow magical attacks and gain power from doing so. Familiars that see their attacks swallowed by an enemy are prone to running away from her.
- Meaningful Name:: Her Doppel's name is the name of a yokai that jumps on traveler's backs, growing heavier with each step and chewing their scalp meanwhile.
- Undying Loyalty: To Manaka and her cooking. Tsumugi wants nothing more than to support Manaka, and made her wish so she would know how to best aid Manaka.
- "Where Are They Now?" Epilogue: She's become a food columnist in a newspaper. Because she tends to write about how much she loves food, she has a good reputation with restauranteurs.
Maria Yuki
Voiced by: Rikako Aida

A maternally inclined girl whose parents were frequently busy while she grew up, Maria works at a daycare after school where the children beyond adore her. Her wish was even to save a child who was run over by a speeding car. Beyond willing to help her daycare attendants in and out of her hours, they might be surprised to know that Maria can be a little mischievous among her peers. She has no regrets for her wish, but she wonders what that might imply for her own ability to be a good mother one day.
- Ambiguously Gay: While Maria's interest in being a mother might lean one into assuming she's into men, she is never shown to be attracted to guys, and her dialogue with her friends is very flirty. Her ending also does not specify a gender for her well-off suitor.
- Dark Secret: She was told by Kyubey about the soul gem being a magical girl's soul, though she took it more in regards to the question of if she can be a good mother like that than questioning her humanity.
- Friend to All Children: Kids love her and one
of her Memorias has her surrounded by many kids. She works part-time at the daycare less for money and more for just being around children in general. - Improbable Weapon User: Her weapons as a magical girl are a pair of hand puppets.
- Meaningful Name:
- Her name Maria refers to The Virgin Mary (the mother of Jesus), referring to her motherly nature.
- Her name Yuki refers to snow (which shares the same color as her uniform, white).
- When You Coming Home, Dad?: While Maria gets along well with her parents, they are often busy and out late with work, often leaving her alone and at times mostly communicating with them via notes on the fridge. The loneliness this leads to is among the reasons she worked hard to help a boy from the daycare named Shin have fun when his own mother's schedule creates similar issues for him.
- "Where Are They Now?" Epilogue: She's become engaged to a well-off suitor. Although she's nervous since she's still a Magical Girl, she's looking forward to her future life.
- Younger Than They Look: Maria is still in high school, but because of her motherly personality, many people assume she is much more older than that. Both her friends and adult women think she is a neglected housewife or widow with a son with the way she acts and to a lesser extent looks.
Hotaru Yura
Voiced by: Kozakai Yurie

A very laid-back and drowsy magical girl who's favorite thing to do is to sleep. She just goes with the flow of things because she thinks getting angry is a waste of energy.
- Brilliant, but Lazy: Her Magical Girl Story has Akari get irritated by Hotaru ignoring the way some people make fun of her sleepiness, leading the latter's friends to misunderstand that Akari wanted her to stop being sleepy. During the next few days, she got straight A's on her end-of-term exams instead of doing the bare minimum (any answers she wrote beforehand were always correct), took part in class duties, and even made a painting that got Alina's attention. Eventually rumors about Hotaru not being herself spread until Akari had to return to explain how she actually felt.
- Expy: Her perpetually sleepy nature brings to mind another character from a Magical Girl Genre Deconstruction: Nemurin.
- Mellow Fellow: It's in the description. Mainly because getting angry costs energy.
- Pocket Dimension: Within her pillow exists a dream-like dimension that can trap people and enemies inside it where they can either leave by falling asleep within it, or as Hotaru would put it, be 'digested' by the pillow.
- Sleepyhead: When we said that she's sleepy, we meant it. She always brings a pillow with her to sleep, and at one point falls asleep during class. Her magical girl even has a pillow attached to her back.
- "Where Are They Now?" Epilogue: Decided to go to university because she didn't want to work, and is now trying to find a source of passive income before she graduates.
Rion Yuzuki
Voiced by: Chiemi Tanaka

A Magical Girl from an incredibly rich family, Hotori is her twin sister. Is fond of Magical Girls as a fictional concepts while her sister is big into Sentai shows. While Hotori became a Magical Girl first, her own exact history as a Magical Girl is a bit...wibbly wobbly timey wimey. Regardless of how she became a Magical Girl, one thing had has no changed is that she and her sister and nearly inseparable, though Rion would prefer that Hotori pay a bit more attention to her than her sentai shows. She is very much the pushier twin. Other than Hotori, she's most commonly seen with Yukikka or Yuuna.
- Clingy Jealous Girl: With the exception of Yukika, she doesn't like anyone who gets close to her sister. She even calls dibs on attacking Mirror copies of her twin.
- Connected All Along: The Flower That Blooms in a Hollow Heart has it revealed that Mami had once saved Rion's life when she encountered a Labyrinth in Mitakihara.
- Damsel in Distress: Happened twice. The first time she was brainwashed by a Witch and Hotori made a wish with Kyubey to save her. The second time, she stumbled into a Witch barrier and after escaping from the Witch, Hotori died saving her from the falling debris. Rion then made a contract with Kyubey to save Hotori's life.
- Duality Motif: The past to Hotori's future.
- Fake Memories: A side effect of her wish is that she believes she was always a member of the Wings of the Magius alongside Hotori. This isn't the case and in reality she only contracted after the Magius were defeated. Only Yukika is aware of the falseness of this perspective.
- Girls Love Stuffed Animals: If there's anything cute enough in her mind to rival her sister, its her collection of teddy bears and other such stuffed animals.
- Parental Title Characterization: Being both rich and only a 7th grader, she refers to her parents as Mama and Papa.
- Set Right What Once Went Wrong: Her wish was to undo the events of Hotori's death. However, even though she had enough karmic weight to revive Hotori, she didn't have enough to completely overwrite the events leading up to her death, meaning that the two of them and Yukika have to deal with the Witch behind the tragedy with only Yukika and a Kyubey that got trapped in the Witch's barrier aware of it, and once the barrier was wiped out that Kyubey was gone and the rest of him didn't retain any memories of it. Meaning only Yukika knows that something had to be fixed.
- Shout-Out: Her outfit is a very obvious one to Pretty Cure. Moreover, it appears to be a mix of the outfits of Cure Black and Cure White, the original duo from Futari wa Pretty Cure.
- Temporary Online Content: She is the reward of The Flower That Blooms in a Hollow Heart event.
- "Where Are They Now?" Epilogue: She became a villainess in the same sentai show where Hotaru acts, and her sharp tongue is famous among little boys.
Outside Kamihama
Voiced by: Yukako Kiuchi

Another Kuro hailing from the anime, who met Kuroe while trying to save a cat from a witch. Not to be confused with the one Homura met.
- Canon Foreigner: She's an original character for the anime adaptation, appearing in one of Kuroe's flashbacks.
- Canon Immigrant: Originating as an anime-exclusive character, Kuro makes her game debut on February 10, 2023 for the Valentines Day Message ~Memories are Pale Black~ event.
- Diabolus ex Machina: Not directly, but the revelation of her existence is what makes matters worse for Kuroe.
- Hidden Eyes: Her eyes are completely absent to symbolize her nature as a minor character.
- Riddle for the Ages: The anime never revealed if she lived after Kuroe last saw her. Deconstructed as it becomes the source of Kuroe's despair and eventual witching-out.
- Small Role, Big Impact: Despite physically appearing in only one episode, she is the reason Kuroe dies.
- Uncertain Doom: In the anime, Kuroe never saw her again after lying to her about not having Grief Seeds. Her ultimate fate is not conclusively revealed, but Kuroe's actions back then weighed heavily on her conscience, adding to her self-loathing issues to the point she sometimes hallucinates Kuro.note Subverted in the game, where she turns up alive again.
- Unwitting Instigator of Doom: Kuroe's lying to her about not having Grief Seeds ultimately haunts the former to the point she succumbs to despair and witches out.
- Walking Spoiler: Given how incidental she is (especially with the Hidden Eyes), her very existence spoils the fate of one of the main characters.
Mabayu Aki
Voiced by: Saori Hayami

The main character of scene0. A magical girl who loves movies. For reasons unknown, she finds herself trapped in the time loops, dying, waking up, and experiencing death and the same stretch of days again and again.
- Asleep in Class: Finds sleeping in the midst of her schooling to be very enjoyable and a way to catch up from late night movie binges.
- Book Dumb: She does not get good grades and at one point even declares her goal to graduate by the skin of her teeth. While she's a very knowledgeable movie buff, this only gets one so far and if a historical thing on a test isn't really a topic covered in movies, like war, she's screwed. Without time resets, at least.
- Classical Anti-Hero: While Mabayu lacks the darker edges of the Dark Magical Girl anti-heroic Kyoko and Homura, she is very much not a classical heroic Magical Girl like the rest of the Holy Quintet. She's by her own admissions a bit lazy, selfish, unambitious, not really out to help others without being a jerk about it, and otherwise more openly humanly flawed.
- Invisibility: Her light manipulation powers allow herself to become invisible by bending light around herself.
- Meta Guy: According to
Word of God, she is built to be a character who viewers can connect with, being a Ridiculously Average Guy with an unremarkable life, is able to watch the events of Puella Magi Madoka Magica like watching a movie, and in-game she has multiple instances of Breaking the Fourth Wall. - The Movie Buff: Her main hobbies are watching movies and finding ways to watch more movies. It's to the point that she doesn't particularly notice the oddity of time being stopped, rather being annoyed that it has stopped right when the movie she was watching was just getting to the good part.
- Move in the Frozen Time: Mabayu was immune to Homura's time stop even before she became a Magical Girl. She discovers this when Homura's time stop interrupts her movie watching.
- Mundane Utility: Inexplicably is immune to time freezes. What does she do with this power? Go sneak into movie theaters for free film watching when time resumes.
- Not a Morning Person: In part due to her movie binges, mornings and her do not get along.
- Riddle for the Ages: Why is Mabayu immune to Homura's time stops? Why does she remember what happens with each time reset? Never explained.
- Ripple-Effect-Proof Memory: Homura's time reset's don't affect her, allowing her to remember each timeline, even ones in which she dies during them.
- Save Scumming: Being trapped in a time loop lets Mabayu do better on her exams and pop quizs as a small benefit to them.
- Shear Menace: Her weapon as a magical girl is a large pair of golden scissors,.
- Stripperiffic: Her skirt doesn't cover her underwear, leaving her panties exposed when transformed.
- Support Party Member: Mabayu is outright said by Kyubey to have excellent support powers for a team, from being able to project copies of herself out to enhancing her visual and audio abilities with light.
- Time Loop Fatigue: The stress of the timeline resets gets to her faster than they do Homura, wearing at her quickly.
Yuusa Yumemi
Voiced by: Kotono Mitsuishi

Originally a girl who was in a relationship with another girl named Kei, the two decided to commit lover's suicide, but while Kei died, Yuu survived. She later became a Magical Girl, but after that point she lost her memories. Unable to remember her past or what she even wished for, she wanders from city to city with a list of "bad people", hunting those people down and selling their organs on the black market.
- Affably Evil: She's an unrepentant murderer and organ trafficker, but as long as you're not on her list she's perfectly willing to be friendly to you, not to mention the people on her list seem to genuinely be bad people. She even wholeheartedly tells Nagisa that she'll always be on her side right after murdering her mother in front of her.
- Bald of Evil: While transformed, that is... And if you happen to be on her list.
- Bondage Is Bad: Downplayed. She and Kei are both into choking each other, though they aren't portrayed as bad or evil and more as troubled loners (Yuu post-amnesia is a different story). Kei certainly seems to think this, so she's both horrified and delighted to learn that Yuu is just as twisted as her.
- Bungled Suicide: She and Kei attempted to commit double suicide, but she ended surviving while the latter didn't.
- Evil Redhead: A serial killer magical girl who when she's not transformed, sports a ginger bob.
- Glasgow Grin: She has stitched scars at the corners of her mouth, which she hides with a mask when she's out in public. It didn't exist before her Bungled Suicide, which means she likely got it when she fell from the cliff with Kei.
- Interclass Friendship: She was from a richer and higher class family with Kei, which was among the issues Yuu's mother had with their friendship.
- Monster Clown: The apparent theme of her Magical Girl outfit. Her face also appears to have scars stitched into the shape of a smile. Nagisa's mother described her as this trope almost word for word.
- Mythical Motifs: Unicorns. Yuu’s weapon is a unicorn horn, and she has a pair of metal hooves that grant her the ability to fly. If that weren’t enough, her witch is literally a unicorn. This ties into her character- just as unicorns were said to be able to purify and heal any illness with their horns, Yuu believes that killing bad people is much the same.
- Non-Standard Character Design: Most Magical Girls do not often come off as quadrupedal like Yuu does, let alone wear a face-covering mask. Being designed by Gekidan Inu Curry highlights this as she's otherwise drawn like the main cast of the franchise, making her uncanny elements stand out all the more. To add to that, she's the only known Magical Girl who's Soul Gem is inside her body when transformed, more specifically the lining of her stomach.
- Pet the Dog: Genuinely cares for Nagisa, going out of her way to save her from a witch and later assure her that she would always be on her side. Right after Nagisa had discovered that Yuu had cut open her mother and harvested her organs.
- Power Makes Your Hair Grow: Inverted HARD, as she goes completely bald when she transforms.
- Star-Crossed Lovers: Even discounting that Kei was dead, during life Yuu and Kei's relationship was considered bad because Yuu was popular and well-off while Kei was gloomy and dark, to the point that Kei was 'encouraged' to stay away from Yuu. They would rather choose a lovers' suicide rather than get separated, but only Kei died from it. Now Yuu is an amnesiac, likely doesn't even remember clearly about Kei. Meanwhile, Kei is clinging to the mortal world as a ghost, trying to kill Yuu so they can Together in Death, before she gets exorcised by Ren.
- Vocal Dissonance: For a Magical Girl with a Witch-like appearance while transformed, she's got a soft and sweet voice.
Shiyui
Voiced by: Mami Koyama

- Deceased Parents Are the Best: Her mother, despite having very little magical potential, contracted shortly after she was born to protect Shi's life.
- Exhausted Eye Bags: No doubt the result of her horrific nightmares.
- Heroic Lineage: Her mother was also a magical girl, though only for long enough to protect her as she desperately contracted with Kyubey not long before her death.
- Karma Houdini: The game ends with her still at large, having taken Yuu’s place as a serial killer.
- Multi-Armed and Dangerous: Her transformation grants her four arms.
- Non-Standard Character Design: Most magical girls don't get an extra set of arms like Shi. It only helps that just like Yu, she is also designed by Gekidan Inu Curry.
- Parental Abandonment: The hospital she was born in suffered an explosion not long after, leaving her orphaned from very shortly after birth. She survived in part due to her mother's contract
- Prematurely Grey-Haired: Just like her Exhausted Eye Bags, her hair's grey color is likely result of her horrifying nightmares of the pain and suffering of others.
- Power Dyes Your Hair: Her hair goes from grey to full blown lavender when transformed...
- Power Makes Your Hair Grow: Inverted for Shi, as her hair becomes pretty short when transformed as opposed to her normally pretty long hair.
- Power Makes Your Voice Deep: While she's transformed, her voice is notably deeper than her soft voice when she's normal.
- Powerful Pick: Her weapons as a Magical Girl. She wields them in her extra arms.
- Psychic Dreams for Everyone: She experiences others' troubles as her own in her dreams. This is a combination of her mother's wish, which granted Shi an inborn ability to sense the pain and agony of others, and later her own wish, which lets her see their happiness and hopes. The dreams she has is why Yu has that list of bad people.
Puella Historia Magical Girls
Introduced in Battle Shamanesses of Kamihama
Voiced by: Hina Yomiya

A Magical Girl from long ago who feuded with another Magical Girl.
- And Then John Was a Zombie: The betrayal from Chizuru’s father and clan, the resultant death of her father and getting shot while she was having a fight with Chizuru was more then enough to push her over the Despair Event Horizon and she refuses Chizuru’s attempts to help her, witching out right in front of her.
- Dying Curse: Vows that her grudge and curse against the East will torment them for eternity for their betrayal as she witches out and thanks to the Symbol Witch fusing with her, her curse is able to carry on until present day.
- Et Tu, Brute?: What caused her to witch out: Chizuru’s father betrayed her and her father by siding with another country and arranging to have them killed, with Tsuyu’s father being killed and Tsuyu being shot by a sniper. Unfortunately, this also caused Tsuyu to believe that Chizuru betrayed her as well, even though no such thing had happened.
- Unwitting Instigator of Doom: It was her witching out that drove Chizuru into despair, witching out herself and being reduced to a spirit that eventually found and corrupted Mikoto.
Voiced by: Hina Tachibana

The Magical Girl Tsuyu feuded with.
- The Corruptor: Her lingering feelings of despair ended up infusing with Mikoto’s witch, helping shape her into the massive threat she becomes.
- Fusion Dance: Her spirit fused with Mikoto prior to the story, corrupting her into the Mirror Witch. After she’s defeated, Chizuru and Mikoto accept Infinite Iroha’s hope and fuse with her.
- Greater-Scope Villain: Her spirit played a massive factor in Mikoto’s corruption, turning her into the Mirror Witch and the biggest threat in Arc 2.
- Just Like Robin Hood: As part of her father's gang, she'd steal from the richer and better off and redistribute it among the poor and hungry as well as themselves.
- My Greatest Failure: Not being able to stop Tsuyu from witching out.
- You're Not My Father: Disowns her father after he betrays the Mizuna and ruins any chances for peace.
Introduced in Mirage of Alexandria
Voiced by: Tomori Kusunoki

A Puella Magi who served in the court of Cleopatra VII Philopator. Forced to wish for her queen's glory to expand, she begins to question her role as the war with Rome reaches its climax.
- Foil: To Shizuka, whom she meets during Puella Historia. Where Shizuka is the leader of a clan who uses wishes for their country, Ebony was raised to make a wish for a royal family. Shizuka is patriotic, has a clan and family behind her, and proud of it despite manipulations by the Mikoshiba lineage, while Ebony isn't, being cynical and bitter about her wish being used for others, with a particular dislike of those behind the wish without having particularly harsh views about Cleopatra herself. Ebony is much more skimpily dressed than Shizuka, more worldly, and uses a indirect weapon that stops people via charm and manipulation via a gas while Shizuka's power lets her stop people from moving while also being a sword, a far more direct weapon.
- Improbable Weapon User: Where her Censer
makes sense with her powers, its not the first thing you'd guess as a combat tool. - Mind Control: Her Censer emits a perfume that lets her charm and manipulate others.
- Stripperific: Her outfit is quite revealing, mainly consisting of strips of cloth that cover her breasts and crotch, leaving much of her body exposed.
Introduced in Valkyrie of Vik
Tropes that applied to both sisters:
- Braids of Action: Both spot this hairstyle, with small braids being done in their hair.
- Fallen Princess: Daughters of a Norse Chief whose family was wiped out in an enemy raid and made thralls of their parent's killers.
- Practically Different Generations: Inverted. Considering Ebbe met both when they were children, or in his words, "hardly sprouts", suggested that they're very close in age (1-2 years), or even a case of fraternal twins, if their Doppel description describing the sisters as "twin trees" have anything to go by. Magia Archives 4 would confirm the former, with Olga being 15 and Gunhilde being 14.
- Red Oni, Blue Oni: Gunhild is blue to Olga's red, a contrast to their red and blue respective color scheme. However, Olga is more passive in comparison to Gunhild who rarely thinks twice to make a desicion, subverting the trope.
- Sibling Yin-Yang: Gunhild is the calmer one of the sisters, while Olga is cheerful and outgoing.
Voiced by: Chika Anzai

A Puella Magi from the Viking Age and the older sister of Gunhild.
- Bold Explorer: Per Pillar of Tomorrow, this is what Olga does after her story's events, traveling on a long voyage and seeing many lands until the end of her days, when she grew tired and wished to see her sister again.
- Cool Big Sis: To her sister, Gunhild, who she tries to keep safe and cheerful even as a thrall and is willing to use herself as live bait to distract wolves who might otherwise harm her sister. Gunhild in turn ends up contracting to make her sister the leader of a group of warriors out of love and respect for her sister. This ends tragically as Gunhild ends up witching out and Olga is forced to contract herself to put her down, with her wish being to have the power to send her to Valhalla.
- Cool Boat: Her Doppel has her commanding a massive winged longship to attack her opponents.
- Cool Horse: Her 5 star art and one of her Memoria give her a giant robotic unicorn. This is based on the legend of Valkyrie who send souls of perished soldiers to Valhalla via a horse.
- Kill the Ones You Love: Is forced to contract to give her sister a Mercy Kill after she witches out.
- Power Gives You Wings: Her more powerful attacks in game involve her growing wings and charging at her opponent, spear in hand.
- Religious Bruiser: A devout follower of Norse Paganism and a Magical Girl, though she does play up her beliefs in part to keep Gunhild's spirits up.
- Stepford Smiler: Keeps a positive spirit, even when enthralled to those who destroyed her and her sister's childhood home, to help prop up Gunhild.
- The Storyteller: Olga loves stories. She always hounded people to tell her stories, loves telling legends to Gunhilde, and hopes to pass on stories to others in turn.
Voiced by: Miyu Tomita

A Puella Magi from the Viking Age. Her wish was to create a band of warriors with her sister Olga at its head.
- And Then John Was a Zombie: Witches out near the end of her event, forcing Olga to contract to put her down.
- Anger Born of Worry: During Olga's Magical Girl Story, her older sister's first plan when a wolf breaks into the village while the warriors are away is to hide Gunhild in a shed while using herself as live bait. After Gunhild manages to scare off the wolf with loud noises based on something their father had told her, Gunhild reads Olga the riot act for such a stunt.
- Despair Event Horizon: She ends up crossing this after the Battle of Stamford Bridge after Harald declares that she will never reach Vahalla due to her status as a Magical Girl and tries to have Olga killed as well. And while she’s able to save her sister, she’s left lamenting their broken dreams as Olga tries to comfort her and her Soul Gem goes dark…
- Big Little Sister: Is One Head Taller than her older sister Olga.
- Smart People Wear Glasses: An implied trope from her character designer. She's described as the smart one of the two, and when her creator draws her in the modern day
she's often
drawn wearing glasses
◊. Meaning that if glasses were around at the time, she'd probably wear them. - Trademark Favorite Food: Olga notes she really likes butter, to a point Olga merrily ignores her adding extra dollups of it to her bread.
Introduced in The Rakshasi of Tibet
Voiced by: Shion Wakayama

A Buddhist nun caught in the invasion of Tibet by the Mongolian army, her powers as a Puella Magi lead to her becoming a religious figure that changes the course of the war. Her conceptual magic allows her to calm people's hearts.
- Artistic License – Biology: Being Tibetan, and ancient Tibetan at that note , she should be at least of a tan, since Tibetans (especially those that are not from the city) have a tendency
for dark skin. - Dark Secret: Aware of what she'd become if her Soul Gem was to become fully dark.
- Emotion Control: Her conceptual magic can calm people down similar to Sasha's, but while Sasha's magic eases the mind Heruka's magic is described as completely destroying someone's will to fight.
- Heroic Sacrifice: Sets herself up as a demon that bewitched the convent and allows herself to be executed to peacefully end the war.
- Killed Offscreen: Is executed offscreen after the soldiers seize her.
- No Hero to His Valet: Even as she's being seen as a messiah by the other nuns and some of the Mongols, Dolma still remembers her as an ordinary girl who enjoyed sleeping in.
- Religious Bruiser: Both a Magical Girl and a member of a convent, some of her attacks even feature prayer wheels.
- Thanatos Gambit: Her plan to end the war peacefully is to set herself up as a demon who bewitched the convent and unite both sides by being executed. It ultimately succeeds.
Introduced in Heiress of Yamatai
Voiced by: Misaki Yamada

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- A Child Shall Lead Them: Just like her real-life counterpart, she succeeds Himiko's throne and becomes the ruler of Yamatai at the age of 13.
- All of the Other Reindeer: Being obstracized by residents in the village she lives in due to being believed to be a child of the "Cursed God". Turns out, the occasions when Toyo is thought to be "possessed" are when her illness acting up.
- Antiquated Linguistics: Considering she lived in the third century of Japan, she speaks this way; such as referring to other people with "unu", an archaic second-person pronoun.
- Delicate and Sickly: Has been through multiple Near-Death Experience as a baby due to her poor health, and it would have deteriorated further had it not for her contract with Kyuubey. While the name of her illness is not outright stated, the symptoms including paralyzation, speech difficulty, Incurable Cough of Death heavily implied it to be a form of epileptic seizure. It also seems to be hereditary, as the same illness eventually killed Toyo's mother Himiko and the ruler before that.
- Historical Domain Superperson: Toyo, the real life successor to Queen Himiko, is a magical girl. She has the honor of being the only one of the eight playable characters in Magia Record to be based off a real historical figure.
- Verbal Tic: Ends her sentences with "-nano da".
Introduced in Sweetheart of Pax Romana
Voiced by: Sayumi Suzushiro

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Given Name Reveal: Amaryllis is not her real name. Her real name is Junia.
- Hired Help as Family: Considering personal servants such as handmaids like herself are allowed to study similar subjects alongside their masters, Amaryllis is able to connect with upper-class people like Cornelia and Junia on a personal level.
- Master of Disguise: She is able to change her appearance to match other people's. Unlike Rena's shapeshifting magic having flaws, others are forced to ignore inconsistencies in Amaryllis' disguises, making it nigh-impossible for her to be given away. The only main flaw of this magic is that any action she does during her impersonations cannot last more than three days.
- Shipper on Deck: Set up Marius to fall in love with Cornelia, who is formerly Junia's fiancee. This is part of Amaryllis' plan in setting Pompeii's evacuation in motion, and considering Amaryllis and Junia are one and the same, she still loves Marius dearly but has to put it aside in order to protect him and other civillians of Pompeii.
Non-Playable Magical Girls
- And Then John Was a Zombie: Her succumbing and becoming a Witch is the first thing we see during Crimson Resolve.
- Barred from the Afterlife: Implied, as her spirit was not among the deceased Futatsugi Magical Girls who appeared in Yuna and Juri's halloween dual unit event, consistent with the fate of any Magical Girl who falls to despair being unable to pass on.
- Hero of Another Story: A Magical Girl whose story is little told, though as she managed to live past her high school years she certainly had many adventures.
- Mentor Archetype: While her group's leader by default, she's very explicitly Yuna's teacher in the world of Magical Girls.
- Mentor Occupational Hazard: She eventually succumbs and becomes a Witch.
- Nice Job Breaking It, Hero!: One of the first things she has Yuna do as her junior, defeat Juri with the help of Hikaru, was the right decision at the time to bring the disparate Magical Girls of Futatsugi together. However, this would ultimately set up Juri's boiling desire for a proper fight with Yuna that boiled after her death, whish would lead to a fight that would lead to a accidental death that broke the two gangs back up and led to quite a few deaths.
- No Name Given: She's never named.
- Unwitting Instigator of Doom:
- Her Soul Gem fully corrupting would lead to the expulsion of Kyubey from Futatsugi and all the conflicts it led to both there and in Kamihama.
- Yuna snapping and becoming the very person she, and Yuna, would never have wanted her to be and their antithesis is traceable to her decisions as a Senpai in regards to Juri.
- Bad Boss: She used to kill Magical Girls and make the younger members of her gang, like Ao, clean the bodies up. Her second-in command, Ranka, was made to watch and partake in the abuse of her subordinates.
- No Name Given: Is only known by her title.
Hatsu Tokime
The previous heiress of the Tokime clan from centuries in the past, seen in visions in "Tokime Tribe Tale".- Ambiguously Related: It's not clear if Hatsu is a direct ancestor of Shizuka or not, though their shared name, status, and the visions Shizuka has of her imply a connection of some sort, though it is is a matter of blood or inherited will isn't specified.
- Childhood Friends: She became friends with Suwe as a child, promising to become Magical Girls/Diviners together.
- Fling a Light into the Future: Ultimately her wish for a sword to destroy the Calamity-Calling Cup was achieved, but not by her.
- Posthumous Character: Died long before the events of "Tokime Tribe Tale".
Suwe
Hatsu's friend, whom Mikoshiba tricked into using Kyubey's wish to conjure up the Calamity-Calling Cup, as seen in "Tokime Tribe Tale"- Childhood Friends: During childhood she became friends with Hatsu, who also promised they'd become Magical Girls/Diviners together.
- Posthumous Character: Died long before the events of "Tokime Tribe Tale".
- Undying Loyalty: She was loyal enough to Mikoshiba she refused to believe Hatsu when she warned her she was using her.
Manatsu
A friend who invites Nagisa and her friends to a waterpark in Unknown Story ~The Midsummer Magic and Tomorrow's Memories, at least, in Nagisa's memories.- Achievements in Ignorance: Part of her wish's effect caused Mami and Kyoko to gain additional Magical Girl forms in their swimsuit variants, much like a Coordinator. Unlike a Coordinator, whose forms replace the original Magical Girl form, Mami and Kyoko are able to alternate between their forms, something that Mitama, despite actual training, is not able to do (Kyoko having been stuck in the swimsuit form she takes on for some time, a fact Kyoko outright notes during the story) and at least Mami retains use of both forms after the event. Manatsu's wish and magic managed to outdo Mitama's skills despite the girl having absolutely no idea of what a Coordinator even is.
- And Then John Was a Zombie: She turned into a witch years ago.
- Dead All Along: Her memories linger as an illusion, but she's been gone for years.
- Delicate and Sickly: She was a sick child who often had surgeries that made her parents life hard, forcing them to give up their dreams for her at the local observatory as part of a project to communicate with aliens.
- The Ghost: Not her illusion, which is seen many times during the event. Her witch and familiars remain unseen.
- Heroic Sacrifice: She wished herself out of her parents memories to make a dream of hers come true where her parents and unborn younger sister would be happy and have their dreams come true. This would later lead her, a young and sickly child, to fall to despair at some later point.
- Killed Offscreen: Both the original Manatsu (who fell to despair) and her Witch (put down by Homura.)
- Weak, but Skilled: Her Witch and familiars aren't very strong, the latter barely able to harm Madoka and Mami in an ambush and the former easily killed by Homura, but being completely invisible means actually finding and hurting them is hard.
Inui Itsumi
A magical girl whom Nagisa meets during her event.- And Then John Was a Zombie: She turns out to be Urhmann, the dog witch previously seen in the PSP game.
- Canon Character All Along: Downplayed. Now we know what the name of the girl who turned out to be Urhmann was... But we still have no idea what she looked like, what weapon she wielded, or what her wish was.
- Unwitting Instigator of Doom: Turns out to be this for Sayaka. She wished to have a boyfriend… turns out said boyfriend was one of the two scumbags on the train.
Aneka
A magical girl from Kushu's backstory, her neighbor and first friend. A fellow Magical Girl who mentored the younger Kushu, but would eventually fall to despair.- I Just Want to Have Friends: Part of her wish was to find someone to fill the hole in her life left by her deceased little sister. This would end up being Kushu.
- Mentor Occupational Hazard: She eventually succumbs and becomes a Witch.
Playable Magical Girl Variants
Konoha & Hazuki
Voiced by: Lynn (Konoha), Haruka Yoshimura (Hazuki)

[This description was copied in violation of our Plagiarism policy. Please replace it with original writing.]
- Fusion Dance: Their Doppel is a fusion of Konoha's, Hazuki's and Ayame's Doppels, the first such Doppel since the Amane Sisters' summer version.
- Team Switzerland: Discussed in the Our Beginning is an Recurring Dream event. They're not aligned with the KMU and are neutral in the Kimochi conflict, but Ayame wants to protect her friends if they're attacked, and some of them, like Felicia, are KMU members. Konoha and Hazuki realize that this doesn't make them look very neutral at all, and they either need to take a stance or forbid Ayame from helping her friends and stay completely neutral (which leads to Ayame running off on her own and getting killed in a Bad End). They eventually decide to become bodyguards, allowing them to help people without casting their lot in with one side or the other.
Masara & Kokoro (Bride ver.)
Voiced by: Shizuka Ishigami (Masara), Reina Kondo (Kokoro)

- The Glomp: Kokoro glomps Masara after their second Magia.
- Silly Rabbit, Romance Is for Kids!: Both Masara and Kokoro turn out to have rather dim views on marriage. Masara views marriage as merely a contract and doesn't understand how love can be quantified in it, while Kokoro is jaded from witnessing her parents' dysfunctional marriage. They both come around on their views by the end of their event, though, in part thanks to learning about how each of their parents got together.
- Ship Tease: Probably the most egregious of all the duo units, considering that they're dressed up as a bride and groom. When Masara asks her parents for permission to take part in the wedding photoshoot her mom almost seems to think that she's getting married to Kokoro for real.
Rika & Ren (Christmas ver.)
Voiced by: Kanae Itō (Rika), Yuka Ozaki (Ren)


A duo unit consisting of best friends Rika Ayano and Ren Isuzu, dressed in their Christmas best. Santa Mitama and a talking Oscar familiar named Chu gave them the power to make any dream come true, so long as their hearts are united, and they're sent on a mission to eradicate the cowardice of Kamihama's citizens.
- All Just a Dream: Most of their event, where they go around Kamihama erasing the cowardice from people's hearts, turns out to have been a shared dream they had during an adjustment session. Chu was the embodiment of the cowardice in Rika's and Ren's hearts, as they had had an argument and neither of them could figure out how to make up.
- Catch Your Death of Cold: During their sidestory, Rika ends up catching a cold trying to keep up with Ren (who is surprisingly physically fit) while helping Aimi. The memoria "Tonight's Guest Is..." features Ren later sneaking into Rika's house to take care of her.
- Combination Attack: Their first Magia is a combination of Rika's Brilliant Beam and Ren's Soul Salvation.
- The Dividual: A Duo Unit of two otherwise-separate characters.
- Death from Above: Their second Magia is basically the two of them carpet-bombing enemies with an aurora they drop from their flying sleigh.
- Reality Warper: Santa Mitama gives them the power to accomplish anything as long as their hearts are one. This turns out to be All Just a Dream, and when they ask the real Mitama she can only give them a significantly weaker version of it. It's just enough for them to fly across Kamihama on a sleigh and give the city a white Christmas.
- Shout-Out: One shot of their summon animation
◊ is drawn in the distinct style of Hidamari Sketch, with Ume Aoki's signature "widefaces" and plaid backgrounds.
