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     Miranda Mary Piker 
A character who was cut from the novel: an insufferable brat allowed to do anything she wanted, and who never missed a day of school in her life. She believes children should never laugh or have fun. Along with her father — a school headmaster — she met her end when she tried to smash a Spotty Powder machine (said powder allowed kids to play sick so they could have a day off from school). This caused them to fall to their apparent deaths, but Mr. Wonka revealed that what sounded like screams were them laughing for the first time in their lives. Spotty Powder and Other Splendiferous Secrets (The Missing Golden Ticket and... in the U.S.) features rough draft material from this subplot.

  • Academic Alpha Bitch: She's spoiled and brainy. She never missed a day of school in her life. She's the daughter of the school headmaster. She's allowed to do what she want, but she hates having fun and other children having fun.
  • All Work vs. All Play: She's all work to an extreme.
  • Arson, Murder, and Jaywalking: Her crimes are an inability to have fun and a superior attitude to others, being a teacher's pet, and having a headmaster for a father, which seem minor next to those of the canonical brats (save for Violet).
  • Brainy Brunette: Quentin Blake's illustrations in Spotty Powder give her brunette hair with...
  • Hair Decorations: Her long braids have tied ribbons at the ends.
  • Insufferable Genius: She's described as having a superior attitude to everybody else.
  • Just Desserts: The Oompa-Loompa song about her claims that she will be turned into peanut brittle. (As in the song about Augustus Gloop, they regard this as an improvement.)
  • Seven Deadly Sins: She is another facet of Pride in her Insufferable Genius manner.
  • Smart People Wear Glasses: In the illustrations.
  • Spoiled Brat: In an unusual way; she's allowed to do whatever she wants, but she doesn't want to do things that are conventionally pleasurable for kids and doesn't want other kids to do them either. This is a sharp contrast to the canonical brats, who are all hedonistic.
  • Take That!: She and her father were likely jabs at the schools Roald Dahl went to as a child, and the teachers in them.
  • Teacher's Pet: Perhaps inevitable, given that she's the daughter of a headmaster.
  • Uncertain Doom: Her actual fate isn't mentioned in the material that's been published. But given that the worst that happened to some of the bratty kids was turning into freaks, it's possible that the most that happened to Miranda and her father was being unable to stop laughing.
  • Zettai Ryouiki: Her illustrations show her with socks that extend to below the knee. Possibly over the knee, depending how you look at it.

     Mr. Arthur Slugworth
"I congratulate you, little boy. Well done."
Played by:
Günter Meisner (1971 film)
Phil Philmar (2005 film)
Mick Wingert (Tom and Jerry: Willy Wonka and the Chocolate Factory)

One of Mr. Wonka's underhanded rivals in the field of candymaking, he's only mentioned in passing in most versions but is an Ascended Extra in Willy Wonka & the Chocolate Factory. He approaches all five Golden Ticket finders in turn with the offer of even greater riches than what Mr. Wonka's promised if, during the tour, they manage to get a prototype Everlasting Gobstopper for him...

  • Adaptation Expansion: In this film, he provides the major subplot.
  • Ascended Extra:
    • In the book and other versions, just one of Mr. Wonka's rivals and an Unknown Character; in the movie, a major supporting character and in the end actually an employee of Mr. Wonka! As part of the kids' (but especially Charlie's) Secret Test of Character, Mr. Wilkinson pretends to be Mr. Slugworth, making him a Good All Along Reverse Mole. Thus, most of these other tropes are intentionally invoked.
    Charlie: It's Slugworth!!!
    Wonka: NO! NO! NO! That's not Slugworth, He works for me!
    Charlie: He does?
    Wonka: Yes, We had to test you, Charlie. And you passed the test, YOU WON!
    • His role gets extended even further in Tom and Jerry: Willy Wonka and the Chocolate Factory, where he goes into the factory, apparently with the intention of getting the gobstopper off Charlie and then betraying him. It turns out that he's just keeping an eye on Charlie, however, and tries to get rid of Tom and Jerry so that Wonka won't think Charlie deliberately brought them into the factory and throw him out.
  • Corrupt Corporate Executive: One of many who bedevilled Mr. Wonka before he became a recluse — and he's still at it even now.
  • Demoted to Extra: Subverted by the 2005 adaptation, where he only very briefly appears in a flashback sequence narrated by Grandpa Joe. However, this is actually the real Slugworth, as opposed to his other two appearances, where he's actually Wonka's employee Mr. Wilkinson.
  • Devil in Plain Sight: Charlie (and later Grandpa Joe) appear to be the only characters who are unnerved by him, even when he turns up at Mr. Salt's factory just in time for a worker to find a Golden Ticket for Veruca. (With the other brats, he blends in with members of the press to get access to them.) Of course, it probably helps that the four brats are greedy enough not to have any qualms with his offer in the first place.
  • Evil Plan: He exploits Mr. Wonka's contest by approaching and bribing the Golden Ticket finders to steal a prototype invention for him, which he will figure out and duplicate to get it to the market first. It's a lie to see who would be greedy enough to take the deal.
  • Evil Wears Black: He wears a black suit.
  • Four Eyes, Zero Soul: Averted. It's all an act.
  • Good Scars, Evil Scars: He has a scar on his face.
  • Meaningful Name: Just like slugs, he's a slimy sort of guy.
  • Named by the Adaptation: He's just known as Slugworth in the book.
  • Obviously Evil: He's an example of Obviously Evil Appearance, considering all these surrounding tropes.
  • The Rival: While Mr. Wonka has many rivals, in the movie Slugworth is said to be the worst out of all of them.
  • Satanic Archetype: He's a jealous rival of the mysterious and seemingly godlike Wonka, and he appears to five children and offers to give them unimaginable wealth if they betray Wonka. Ultimately, he turns out to be Mr. Wilkinson, an actor hired by Wonka to pose as the real Slugworth and test the children's loyalty. This is actually a good representation of the Jewish idea of Satan, since according to Judaism, Satan is on God's side and only tempts mortals in order to test their faith.
  • Secret Test: The Slugworth plot serves to show that at least some of Mr. Wonka's quirkiness is Obfuscating Stupidity so that no one forms any outside attachment to him.
  • Villainous Cheekbones: Subverted. He has prominent cheekbones, but he's not really a bad guy.

     Mr. Jopeck 
Played by:
Werner Heyking (1971 film)

Mr. Jopeck is the owner of the local newspaper stand. Charlie works for him as a paperboy.

  • Benevolent Boss: When Charlie finds the last Golden Ticket, Mr. Jopeck saves him from the crowd that is forming and tells him to run straight home so he can keep the ticket safe.
  • Decomposite Character: Takes the sweetshop owner's role from the novel as the one who saves Charlie from the bystanders after his Golden Ticket.

     Dr. Wilbur Wonka ( 2005 film only)
Played by:

Why is the 2005 incarnation of Willy Wonka so much more of a Manchild than others? It has to do with a heretofore unknown Backstory involving his dentist father...

  • Alliterative Name: Just like his son.
  • Anti-Villain: A combination of Skewed Priorities and honest concern for his son's health drives his actions. When he finds that his son effectively wants to become his career antithesis, he chooses to abandon him.
  • Canon Foreigner: The most significant one in any adaptation to date.
  • Depraved Dentist: Subverted — he has the sinister air of this trope, but is really just an extremely Overprotective Dad.
  • Fantasy-Forbidding Father: He is a dentist who doesn't allow his son to eat candy, driving Willy to rebel against him to achieve his dream of being a chocolatier.
  • For Your Own Good: His harsh anti-candy stance is motivated by this. He's willing to let his son trick-or-treat on Halloween, but he takes the candy and throws it into a fire, piece by piece, as he lectures the boy about the downside of sweets. It's implied that in hindsight, he realized he Was Too Hard on Him.
  • I Have No Son!: He relocates his house when young Wonka runs away, so he cannot go back. Subverted: Charlie finds out that Wilbur collected various newspaper articles about his son's success in the years since, which are posted on the walls of his office.
  • Karma Houdini: Given that he abandoned his son, the story lets him off lightly. Granted, he seems to regret what he did and perhaps he thought he couldn't be forgiven for it, but still, given what happens to other characters here for lesser actions...Lucy Mangan's retrospective on the source novel and adaptations notes that Roald Dahl likely would not force Willy Wonka to forgive and reconcile with his father, given how similar situations are handled in his books.
  • Overprotective Dad: For the sake of his son's teeth, he forbade all candy and made young Willy wear horrible braces and headgear. Interestingly, he may have had a point with the latter. He recognizes the adult Willy by his distinctive teeth, suggesting the boy really did have a problem that the braces corrected.
  • Skewed Priorities: His obsession with healthy teeth and disdain for sweets seems to trump all.
  • Sliding Scale of Parent-Shaming in Fiction: Type II initially (bad parent), but escalates to Type III (bad person) when he ensures his runaway son cannot return to him, leaving the boy to fend for himself. He regrets this, however.
  • So Proud of You: Subtle, but he's revealed to have saved several newspaper clippings of his son's success as a Chocolatier. Even if he didn't agree 100% with the exact career path, he apparently has some pride for how hard his son worked and how far he was able to go.

     The 2013 Musical's Spoiler Character (West End only) 

The Tramp / Mr. Willy Wonka

Played by (Original London Cast Recording):
Douglas Hodge

Savvy viewers will suspect it beforehand, but The Reveal in the final moments of this adaptation is that that the elderly tramp Charlie Bucket encounters at the dump during Act One is actually Mr. Wonka in a disguise. (The 2005 musical Roald Dahl's Willy Wonka and The Golden Ticket have similar twists — he becomes a Composite Character with the sweetshop owner — but the disguises are near-transparent in those versions and there is no reveal. The Broadway retool follows suit, but Wonka establishes his plan at the top of the show) The following additional tropes apply to this version of the character and the show as a whole, but can't be revealed/discussed above or on the show's main page due to their spoileriffic nature.

  • Adaptational Heroism: A complex example: While he is the reason Charlie gets a Golden Ticket in the first place, this information is kept from the audience until the last possible moment. Moreover, if his kindness to the worthy is expanded upon in this version, so is his disregard for the unworthy, making him truly AntiHeroic!
  • Adaptation Expansion: Not a huge amount of expansion compared to other versions, but significant nonetheless.
  • And the Adventure Continues: The reason he is seeking a successor in this version is because there's so much more he wants to create and accomplish in his life, but the day-to-day duties of running the factory are keeping him from doing so. Once he installs Charlie as his successor, he leaves his old life behind to pursue new dreams elsewhere in other worlds.
  • Anonymous Benefactor: To Charlie.
  • Because You Were Nice to Me: It's likely that few in the world of this show would show basic politeness to a grumpy old homeless man, but Charlie (perhaps owing in part to his own humble background) is so good-natured and nonjudgmental that he is open and friendly to him. He's completely unaware that the tramp is actually someone very powerful who happens to be seeking a good child to become his heir, and if Charlie can be nice to the lowest-of-the-low, it stands to reason... That Charlie also shows a genuine appreciation of Mr. Wonka's work means a great deal to the latter, who's long felt taken for granted, and from that meeting on the boy is an unknowing Morality Pet whose path to an incredible happy ending is Mr. Wonka's work...with a few hoops the boy must jump through placed along the way to thoroughly test his kindness and creativity.
  • ...But He Sounds Handsome: When Charlie explains to the tramp that he only collects Wonka Bar wrappers, he compliments the boy on his taste: "Ah, you're a connoisseur!"
  • Canon Character All Along: And the lead at that.
  • Cast as a Mask: Averted. To hide this, the tramp isn't mentioned in the cast list.
  • Character Development: Subtly so. As Douglas Hodge sees it, Mr. Wonka "lost his faith in innocence" over time, disillusioned with/by a cynical adult world, and developed a Sugar-and-Ice Personality. He also feels wanderlust to bring other wonderlands he's imagined into being, but he loves his factory too much to leave the beautiful, strange world within it to just anyone. (Hodge noted in a interview that he's thus "put himself on the scrapheap" — a Pun once one learns this plot twist.note ) When he meets Charlie in his tramp disguise, he quickly realizes that the boy is everything he's looking for in a successor, and his Hidden Heart of Gold is moved to action. As he leaves at the end, Mr. Wonka regards the whole business as putting the past behind him...which would mean he's put the disappointments that came with it behind him as well.
  • Chekhov's Gunman: To those who are not familiar with The Law of Conservation of Detail, the tramp would appear to be a mere Canon Foreigner used to help establish Charlie's character in the early going...
  • Deus ex 'Scuse Me: He intentionally invokes this trope in the Imagining Room so Charlie's Secret Test can take place: He tells Charlie and Grandpa Joe that the latter has to come with him to another room to take care of legal paperwork, which is "grown-up stuff", so Charlie has to stay behind...alone...and not touch anything...
  • Establishing Character Moment: His very first lines as the tramp — "Look at this mess. People just guzzle up their chocolate and throw away the wrappers without the slightest thought." — serve as this in hindsight. As successful and wealthy as he is thanks to people craving what he creates, he is still a sensitive artist at heart and deeply hurt to see his work being taken for granted. By the same token, he is touched to see poor Charlie vicariously appreciating it by collecting the discarded wrappers.
  • Foreshadowing: There are several minor details/lines of dialogue that hint at the tramp's true identity and become obvious in hindsight.
    • He carries a walking stick; in fact, his whole disguise (see Wig, Dress, Accent) turns out to be the dreary, wintry counterpart to his glamorous true look.
    • He takes a seat in a broken British telephone box at the dump. Now, what does this version's Great Glass Elevator resemble?
    • When Charlie explains that he's glad that others litter — "If people didn't throw things away, I'd have nothing to pick up." — he replies "Very philosophical, I'm sure." The line hints at Mr. Wonka's eccentric-yet-deep way of thinking and his Deadpan Snarker nature!
    • The Leitmotif of the scenes at the dump turns out to be a chiming arrangement of "A Little Me", the song Mr. Wonka conducts in the entr'acte and performs as the show's last big production number.
  • The Fourth Wall Will Not Protect You: A cheeky variant, in that the prospect of this Willy Wonka entering the audience's world to continue his work can be seen as either marvelous or terrifying...or perhaps both...and he seems well aware of this!
  • Good Hair, Evil Hair: As the tramp he has a full, long beard, the kind associated with "wise old wizard"/mentor characters. This is primarily a disguise, of course — even more so if Mr. Wonka turns out to be clean-shaven — but the connotations of the look bear noting. It's also a Beard of Sorrow after a fashion, reflecting his initially lonely, self-pitying mood.
  • Grumpy Old Man: This is how he initially comes across as the tramp, but encountering Charlie causes him to take a modest level in cheerfulness.
  • Hidden Heart of Gold: He rigs his own contest because Charlie is worthy of a chance to inherit his factory but won't be able to find a ticket on his own. He's the only person outside of Charlie's own family who sees his potential — everyone else sees him as, to quote Cherry, an "unlikely urchin". For Mr. Wonka it's as easy for him to realize that the boy is a diamond in the rough as it is to recognize each brat as a Devil in Plain Sight when the rest of the world doesn't. In order to execute a proper Secret Test, he treats Charlie as The Runt at the End come tour day, makes no Pet the Dog gestures towards him, and keeps this feigned disdain up until his climactic I Have Just One Thing to Say speech, whereupon his kindest nature emerges.
  • Imagination-Based Superpower: In the closing moments, he bids his factory — and Charlie, who sees him from a window and waves — adieu so that he can travel to places "That are not yet conceived/That are not yet achieved/And they must be believed/To be seen..." As the orchestra sounds the final chord, he vanishes in full view of the audience — effectively teleporting away and leaving the implication that his mind and specifically his imagination is just that powerful. Perhaps he's hit Brain Critical Mass with the sheer number of ideas he has?
  • I Never Told You My Name: No one thinks anything of it, but Mr. Wonka is able to address Grandpa Joe by name when they are introduced at the factory because Charlie mentions him during "Almost Nearly Perfect". For that matter, he learns Charlie's name during that number by simply asking him "Young man, what did you say your name was?" Charlie didn't say to begin with.
  • King Incognito: As an eccentric recluse with a mysterious image to maintain, Mr. Wonka likely sees assuming a humble identity as the only way he can venture outside his factory.
  • Long Last Look: The last thing he does, before teleporting away to who-knows-where, is take one long, last look at "my friend, my factory".
  • Master Actor and Master of Disguise: Beyond the heavy physical disguise, the lively, quick-on-his-feet Mr. Wonka affects a plodding walk and an air of weariness as the tramp. He is also able to conceal his true Large Ham nature. Moreover, his address to the audience in the final scene suggests that he can assume other disguises and identities as well, all the better to hide in their world.note 
  • Morality Pet: Charlie, though he doesn't know it, can defrost Mr. Wonka's Sugar-and-Ice Personality and bring out his kindest nature for several reasons: The boy appreciates his work in a way that others don't, he shows him unconditional kindness and politeness no matter what "form" he takes, and he reminds him of his own childhood self. (Again, there's some Rewatch Bonus here — pay attention to his reaction to Charlie's reaction to the sight of the Chocolate Room, or the boy insisting that "an Everlasting Gobstopper is still an amazing present.")
  • No Name Given: As The Tramp.
  • Old Beggar Test: An unusual example of the trope since his meeting Charlie in disguise is a Contrived Coincidence rather than planned, and Charlie innocently, unknowingly proves his worth to him by just being his imaginative, appreciative, polite self rather than helping a stranger upon being asked.
  • Rule of Three: The tramp appears three times — twice in Act One, and finally in the last moments of the show.
  • Shapeshifting Excludes Clothing: When he vanishes, his disguise lands on the ground in a heap.
  • Shocking Voice Identity Reveal: The audience last sees Mr. Wonka in his tramp disguise and realizes that they are one and the same as soon as he begins singing in his "true" voice.
  • The Three Faces of Adam: Charlie is the Hunter, while Mr. Wonka is both the Lord and the Prophet — he wants to create new works elsewhere, but not before he finds someone who can ensure the continued success of the factory, which he still cares deeply about. His masquerade as the tramp is the visualization of his Prophet aspect: elderly, world-weary, fearful that the values he cherishes (innocence and creativity in particular) mean nothing to younger generations. As Charlie has more in common with Mr. Wonka than he realizes — not for nothing is the Pep-Talk Song Wonka sings to him called "A Little Me" — it's more pronounced than in other versions that the two are distinct-yet-related aspects of one metaphorical being. Among touchpoints between the two:
    • They are the only characters who get solo songs (two apiece).
    • They are the only characters who have Catch Phrases.
    • Each gets a bit of stage business in which they send something into the air: Charlie "sends" his letter to Mr. Wonka by folding it into a paper airplane and casting it to the winds (whereupon it "flies" up to the balcony). During "Simply Second Nature", when a sudden wave of his walking stick reveals a butterfly perched upon it, Mr. Wonka gently takes it in his hand and releases it into the air.
  • The Tramp: Mr. Wonka didn't choose his alter ego lightly. On the one hand, it's a reflection of his wanderlust, a desire to be free to travel infinite worlds and just create. On the other, it reflects his inner fear that the outside world may love his sweets but has turned its back on all he stands for, leaving him a "forgotten man" with no real purpose in the larger scheme of things.
  • Wham Line: His Triumphant Reprise of "It Must Be Believed to Be Seen" serves as Mr. Wonka's way of revealing to the audience 1) he was the tramp, 2) he's only retiring from running the factory, not from creating things, and 3) he's traveling to their world next! Even if one has guessed the first part, the second and third parts are definitely Not His Sled surprises.
  • Wig, Dress, Accent: The basis of his disguise. Wig: Straggling, graying hair and a full beard to go with it. Dress: A tattered overcoat, scarf, cap, and gloves in varying shades of gray and black, with sagging boots to complete the ensemble. Accent: A ragged-with-age, lower-pitched voice.
  • Your Favorite: In the opening scene, Charlie mentions that the Whipple-Scrumptious Fudgemallow Delight is his favorite variety of Wonka Bar. Mr. Wonka remembers this detail and uses it to engineer Charlie's Golden Ticket find.

Example of: