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Barbara "Barbie" Millicent Roberts
- Voiced by: Kelly Sheridan (from Nutracker to Mermaid Tale, from Mermaid Tale 2 to Great Puppy Adventure) Diana Kaarina (from Fashion Fairytale to Princess Charm School), Kate Higgins (Life in the Dreamhouse), Erica Lindbeck (from Spy Squad to present)
- The Ace: She has acquired plenty of useful skills from her numerous jobs.
- All Women Love Shoes: She owns a countless number of footwear.
- The Beautiful EliteNikki: Barbie's a girl with everything!
- Barbie Doll Anatomy: Her lack of genitals makes her the trope namer. This applies to all the other dolls on this page, too.
- Celebrity Star: Shes a famous actress in-universe.
- Cool Big Sis: To Skipper, Stacie, Kelly/Chelsea, and Krissy. She's their sweet older sibling.
- Everyone Loves Blondes: She has several friends, and had more than one boyfriend.
- The Fashionista: Mattel originally promoted her as a "Teenage Fashion Model", a job she occasionally resumes today. Sometimes she also designs and/or sells clothes.
- Girly Girl with a Tomboy Streak: She's quite feminine but has had numerous camper and sports sets. She doesn't mind getting down and dirty.
- Hair of Gold, Heart of Gold: She's always depicted with blonde hair and often presented as very sweet and feminine, although this is sometimes subverted as she occasionally has other hair colors.
- The Heroine: The star of this toyline, and the majority of stories that tie into it.
- Hidden Depths: A Fashion Fairytale shows that shes just as human as the rest of us (but plastic).
- Impossible Hourglass Figure: Her waist looks pretty small in comparison to her bust and hips.
- Jack of All Trades: Provides the page image.I've had so many careers, it's hard to keep track of all 135 of them...and counting!
- Ms. Imagination: Her role as narrator of several direct-to-video movies proves her as quite the storyteller.
- Nice Girl: She's rarely ever mean or unpleasant and always enjoys helping others.
- Official Couple: She and Ken have stayed a couple since The '60s, bar a brief breakup during the Turn of the Millennium.
- Only Known by Their Nickname: She's never referred to as "Barbara".
- Pimped-Out Dress: She's often portrayed wearing many of these.
- Princess Classic: She always plays as one if there's a story involving a princess.
- Spoiled Sweet: She's obviously wealthy but is still the nicest girl you'll meet.
- Unlimited Wardrobe: It's literally the size of a small country in Life in the Dreamhouse.
- Vague Age: Barbie is often portrayed as being a teenager in several adaptations, but has also had pregnant married friends, gotten married herself, and gone through just about every career known to man throughout the doll's history.
- Vocal Evolution: Kelly Sheridan's voice for Barbie got more high-pitched and squeaky as the years passed.
- Voiced by: Paula Rhodes (Life in the Dreamhouse)
- Bookworm: She loves reading.
- Brainy Brunette: In 2011, Skipper's hair color changed from blonde to brunette.
- Characterization Marches On: Early Skipper accessories and commercials make her behavior seem no less girly than that of Barbie.
- Gamer Chick: Skipper is more of a techno-gadget chick, but she's definitely got the female nerdity down.
- GeekKen: Hey, Skipper! You're missing some great surfing!Skipper: (typing on her phone) You surf the way you wanna surf, I'll surf the way I wanna surf.
- Hipster: Part of her style.
- Only Known by Their Nickname: "Skipper" sounds like a nickname but she has never been called anything else.
- Phoneaholic Teenager: Since her 2011 redesign, her being attached to her smartphone has become a core aspect of her character (especially in Life in the Dreamhouse).
- She Is All Grown Up: A 1970s doll called "Growing Up Skipper" could increase her height and chest size with a turn of her arm.
- Skunk Stripe: As of 2011, she has single streak of pink in her long brown hair.
- You Don't Look Like You: Her modern brunette teenage version doesn't look much like her original design. It's heavily implied that she dyed her hair.
- Chuck Cunningham Syndrome: She's been absent since the 70s. It's assumed that Stacie is just her with a new name.
- Demoted to Extra: His doll is still in use however is extremely rarely used. His last appearance was in a 2008 Mary Poppins set.
- Outnumbered Sibling: Out of the Roberts siblings, he's the one boy. He was also the only brunette sibling until Skipper's 2011 redesign.
- Polar Opposite Twins: Although not reintroduced in the Barbie: Life in the Dreamhouse web series, Word of God says that Todd is intended to be a smart, bookish, Lovable Nerd, while his twin sister Stacie is an energetic, all-around Passionate Sports Girl.
- Voiced by: Paula Rhodes (Life in the Dreamhouse)
- Control Freak: Stacie organizes festivities for Chelsea's sixth birthday with "military-precision scheduling".
- Genki Girl: She tends to get really hyperactive
- Passionate Sports Girl: Stacie is usually quite into sports.
- Retcon: She's often referred to as being a modern incarnation of Tutti.
- Sudden Name Change: She is assumed to be a Tutti under a new name.
- Tomboy and Girly Girl: To Chelsea's girly girl.
- Tomboyish Ponytail: She usually has her hair up in a ponytail, befitting her sporty nature.
Kelly Roberts/Chelsea Roberts
- Voiced by: Laura Gerow (Life in the Dreamhouse)
- Big Sister Worship: Chelsea truly admires her big sister Barbie and wants to be just like her.
- Characterization Marches On: As Kelly, Chelsea was relatively quiet, unassuming, and unconfident, often relying on her big sister Barbie for guidance, although the Barbie: Life in the Dreamhouse series portrays her as a loud, sassy little girl who loves the spotlight and being the center of attention.
- Girlish Pigtails: She's the current youngest Roberts sister
- Sudden Name Change: From "Kelly" to "Chelsea".
- Tomboy and Girly Girl: To Stacie's tomboy.
- You Are Better Than You Think You Are: Kelly's roles in the early Barbie movies often involved her portraying an timid, unconfident toddler who was ultimately given a confidence boost from Barbie.
- Young Entrepreneur: She opens a successful café that sells different kinds of lemonade.
- The Baby of the Bunch: Literally. She's an infant and is Barbie's youngest sister.
- Chuck Cunningham Syndrome: Excluded from the "Barbie and Her Sisters" toyline and from the Barbie: Life in the Dreamhouse web series.
Margaret and George Roberts
- Feminine Women Can Cook: Among her many domestic abilities, Margaret is a rather good cook.
- Happily Married: They're the happily married parents of Barbie and the other Roberts children.
- Invisible Parents:
- They're not toy line characters and have only appeared in extended media.
- They've yet to appear in Barbie: Life in the Dreamhouse, although "Let's Make a Doll" implies that at least one of Barbie's friends (Nikki) met them.
- Mother Nature, Father Science: Margaret is a kind, nurturing homemaker while her husband George is a caring, but stern man who works long shifts as an engineer.
- Like Mother, Like Daughter: Barbie and Margaret are said to be very similar in terms of both appearance and personality.
Barbie's Mainline Lovers, Friends, and Foes
- Voiced by: Adrian Petriw (from A Fashion Fairytale to The Princess and the Popstar) Sean Hankinson (Life in the Dreamhouse)
- Cuteness Proximity:I suffer from 'Hyper Cuteness Sensitivity Disorder'. Whenever I'm in close proximity to something adorable I, well....faint. It's quite common.
- Gadgeteer Genius: Ken often tries to help Barbie by making new inventions.
- Official Couple: He and Barbie have stayed a couple since The '60s, bar a brief breakup during the Turn of the Millennium.
- Usually, but "Cool Shaving Ken" from the 1990s had a beard that could be removed with warm water and would eventually grow back.
- Averted in Life in the Dreamhouse, where after waiting all day for Barbie he's grown some stubble overnight.
- Prince Charming: He serves this role in videos adapting fairy tales.
- Understanding Boyfriend: When Barbie needs a shoulder to cry on, he'll not only let her lean on his, but pull out some tissues to dry her eyes and cupcakes to eat away her sorrows.
- Berserk Button: Don't mess with his big brother.
- Big Brother Instinct: In the same sense that Chelsea always strives to act like her big sister Barbie, Tommy openly admires his brother Ken and hopes to become like him.
- Chuck Cunningham Syndrome: He inexplicably disappeared from the main line through the years.
- Spear Counterpart: To Kelly/Chelsea. He's Ken's kid brother in the same way Barbie has hers.
- Voiced by: Ashlyn Nicole Selich (Life in the Dreamhouse)
- Adorkable: Her appeal comes from the fact she's not as glamorous as Barbie, but doesn't feel ashamed of it. The Life in the Dreamhouse website even uses this word in reference to her.
- Childhood Friends: She and Barbie have been friends ever since they were both little girls growing up in Willows, Wisconsin.
- Commuting on a Bus: Discontinued in 1967 and replaced with PJ. She was bought back in the late 1980s, discontinued soon after being married, and brought back again in 2001 for the Happy Families set. When she was brought back in 2013, Midge was reverted back to being single, with her entire family (Alan included) being gone.
- Happily Married: Midge began dating Allen in 1963. They were married in 1991 and have since had three children.
- Progressively Prettier: Mattel originally introduced her to appease people who wished their dolls didn't look so unrealistically beautiful. However, she eventually became harder and harder to distinguish from Barbie. Life in the Dreamhouse, both the show and the toys, show at least a little effort to make her homelier than Barbie.
- Youthful Freckles: Most Midge dolls have these.
- Significant Green-Eyed Redhead: She is of Irish or Scottish descent.
- Chuck Cunningham Syndrome: When Midge was brought back in 2013, Alan wasn't.
- Happily Married: Allan married Midge in the early '90s, and they stayed together up through the start of the following decade.
- Spell My Name with an "S": It was originally spelled "Allan Sherwood".
- Voiced by: Maryke Hendrikse (from Diamond Castle to present), Katie Crown (Life in the Dreamhouse)
- Breakout Character: It's hard to believe she didn't appear until 1988, nearly 30 years into Barbie's existence. Despite this, she's been featured in nearly every line since she made her debut and become Barbie's best friend, taking over from Midge and Christie who've both been Out of Focus.
- Celebrity Star: A famous fashion designer.
- Hidden Depths: See The Smart Girl.
- Latino Is Brown: Downplayed. She's darker than Barbie but not that brown.
- The Smart Girl: Teresa may be a Cloudcuckoolander, but she has a lot of intelligence hidden under that.
- Supreme Chef: She loves baking cupcakes.
- Black Best Friend: The only African-American male doll in Barbie's line, and Ken's most-frequently appearing friend after Allan got Put on a Bus.
- Token Minority Couple: He becomes the boyfriend of Barbie's most frequently-appearing African-American friends. His girlfriends so far include Christie, and currently Nikki.
- Voiced by: Tara Sands (Life in the Dreamhouse)
- Big Eater: It helps her build up energy for different sports.
- Competition Freak: She loves challenging the other girls in her favorite games.
- Genki Girl: She's perky and inexhaustible, much to the dismay of Skipper, Stacie, and Chelsea.
- Land Down Under: Cali Girl Summer and her brother Blaine are both Australian natives. This might not apply to Life in the Dreamhouse Summer, who does not have an Australian accent.
- Passionate Sports Girl: Cali Girl Summer loves tennis, while her Life in the Dreamhouse counterpart loves everything from football to Call of Fashion.
- Sore Loser: She seems prone to freaking out and throwing tantrums if she can't win a game.
- Land Down Under: Blaine and his sister are both Australian natives.
- Romantic False Lead: He temporarily became Barbie's new boyfriend.
- The Rival: To Ken, since they both dated Barbie.
- Voiced by: Nakia Burrise (Life in the Dreamhouse)
- Black Best Friend: Currently the only African-American among Barbie's companions.
- Celebrity Star: Of her own 'in the know' Vlog.
- Only Sane Woman: Life in the Dreamhouse portrays Nikki as Barbie's most level-headed friend.
- Sassy Black Woman: Nikki's cast profile at the Life in the Dreamhouse website states that she is "Smart, sassy, and totally fun to be around".
- Voiced by: Britt Irvin (from A Fashion Fairytale to A Fairy Secret), Haviland Stillwell (Life in the Dreamhouse)
- Attention Whore: Oftentimes it seems like Raquelle only hangs around Barbie in hopes of outshining her.
- Butt-Monkey: Karma bites her for trying to steal Barbie's spotlight.
- Friendly Rival: Since she still hangs out with Barbie and her friends, she can't hate her that much.
- It's All About Me: She has a rather large ego.
- The Klutz: She can't act as graceful as Barbie can.
- Poke the Poodle: Her evil plan is to... 'catch [Barbie] in a fashion fail and post pics on the Internet'.
- Voiced by: Charlie Bodin (Life in the Dreamhouse)
- Casanova Wannabe: He constantly flirts with ladies, but always strikes out.
- Half-Identical Twins: Raquelle's twin brother.
- One Steve Limit: Happy Family Midge and Alan had a son named Ryan. Dreamhousers consequently became pretty confused when Midge developed a crush on this Ryan.
- The Rival: Constantly vies against Ken for Barbie's affections.
- Small Name, Big Ego: He feels rather confident about his handsomeness and songwriting talent despite his failure to sell any CDs.
A character introduced in the Rockers line.
- Suspiciously Similar Substitute: of Aja from Jem as they are both Asian. However, Dana is Korean American, while Aja is Japanese American.
- Multi-Ethnic Name: Whether she's known as Dana, Becky or Bibi, her last name is always Yeosan, which is clearly Korean. However, it probably would be more accurate to spell it as Yeo-san.
- Sudden Name Change: In the Sensations (Bibops in Europe) line, she was renamed Becky (or Bibi in Europe).
- Token Minority: She's Korean.
- Name's the Same: In the movie based on the Sensations line, the band is till called the Rockers despite Sensations being in the title, and Dana remains Dana.
- No Name Given: Dana's name is never said at all in the movies.
- Voiced by: Joanne Wilson
Another character in the Rockers line.
- Ambiguously Brown
- Sudden Name Change: To Belinda in the Sensations dolls.
- Name's the Same: Same situation as Dana.
- No Name Given: Again, same as Dana.
- Black Best Friend
Ophelia/Becky "Diva/Bopsy'' Butler
Another Rockers character.
- Significant Green-Eyed Redhead: She is of Irish descent.
- Stage Name: Diva, which is ironic because she's no diva at all.
- Sudden Name Change: To Ophelia "Bopsy" in the Sensations dolls. In Europe, she was known by her real name which was Becky (which was Dana's name in the American version).
- Mixed Ancestry
- Name's the Same: Same as Dana and Dee-Dee.
- Only Known by Their Nickname: She was only called Diva in the movies.
- Voiced by: Creator/Stephanie Sheh
Barbie's Japanese-American-British friend who is a main character in the franchise since 2016.
- Pimped-Out Dress: in Spy Squad.
- Action Girl
- Token Minority: She's Japanese-American-British.
- True Blue Femininity: Most of her outfits.
- Raven Hair, Ivory Skin
- Famous-Named Foreigner: Not really a person, but she has the same name as the car company (which also happens to be Japanese).
- Multi-Ethnic Name
Taylor and Carrie
Two girls who are secret fairies and friends in Barbie a Fairy Secret.
Barbie's Extended Family
- Alliterative Name: Both her given name and surname begin with "f.
- Chuck Cunningham Syndrome: She completely disappeared from the Barbie line in the late 70s and hasn't been reintroduced since.
- Generic Girl: Francie does not appear to have distinctive personality traits outside of being the slightly younger cousin and possible Foil to Barbie.
- Chuck Cunningham Syndrome: She and Francie both disappeared from the Barbie doll line for unknown reasons.
- Perpetual Smiler: Out of all the dolls, Jazzie was definitely the cheekiest.
- Totally Radical: Heck, she even had a love interest named "Dude".
- Voiced by: Patricia Drake (from A Fashion Fairytale to A Perfect Christmas)
So In Style
- Voiced by: Lillian Sofia (Life in the Dreamhouse)
- Black and Nerdy: She loves science and math.
- Performance Artist: she's into dancing and theater.
Janessa, Kianna, Courtney, and Zahara
- Child Prodigy: Kianna, a music prodigy who is portrayed as being rather smart and precocious.