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* GettingCrapPastTheRadar: Much of the video for ''clump'' is a shot of Jonna's head bouncing to the beat as she lies on a bed, as if [[DoesThisRemindYouOfAnything someone is just above her on the same bed.]]

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* GettingCrapPastTheRadar: GettingCrapPastTheRadar:
**
Much of the video for ''clump'' is a shot of Jonna's head bouncing to the beat as she lies on a bed, as if [[DoesThisRemindYouOfAnything someone is just above her on the same bed.]]]]
** 'y' ends on a man being hung while some kind of liquid pours off of him onto a pot of soil, with the last shot showing something moving beneath. The imagry might be as odd as the rest of the video, but it's tied to the mandrake folk tale. The liquid in question is most likely semen, since mandrakes are supposed to take root from the semen of a hanged man.


iamamiwhoami is wildly known for their evolving use of social media to spread their music. ''bounty''[='=]s video series contained clues to a puzzle that was originally sent to an MTV blogger, as well as links to other videos on YouTube to allow fans to assemble a larger picture for themselves. YouTube user [=ShootUpTheStation=] was flown out to Sweden to take part in the concert / art film ''IN CONCERT'', which was only [[KeepCirculatingTheTapes broadcast once via streaming.]] Their first live concert was advertised via a phone number that featured an exclusive song. ''BLUE'' was partially funded by fans donating directly through the band's website, and ''CONCERT IN BLUE'' featured fan-submitted photos and videos in the second half of the performance. For the offline world, the band's videos have been sold as LeFilmArtistique [=DVDs=] available with physical copies of their albums.

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iamamiwhoami is wildly known for their evolving use of social media to spread their music. ''bounty''[='=]s video series contained clues to a puzzle that was originally sent to an MTV blogger, as well as links to other videos on YouTube Website/YouTube to allow fans to assemble a larger picture for themselves. YouTube Website/YouTube user [=ShootUpTheStation=] was flown out to Sweden to take part in the concert / art film ''IN CONCERT'', which was only [[KeepCirculatingTheTapes broadcast once via streaming.]] Their first live concert was advertised via a phone number that featured an exclusive song. ''BLUE'' was partially funded by fans donating directly through the band's website, and ''CONCERT IN BLUE'' featured fan-submitted photos and videos in the second half of the performance. For the offline world, the band's videos have been sold as LeFilmArtistique [=DVDs=] available with physical copies of their albums.


[[https://www.youtube.com/user/iamamiwhoami iamamiwhoami]] is a Sweden-based audiovisual dream pop band fronted by Jonna Lee and produced by her long-time producer Claes Björklund. Every song released has a visual component to it as well, available both on DVD and the band's YouTube channel; each release also [[ConceptVideo leads directly into the next song]]. Short clips began appearing on Youtube on December 4, 2009, leading many to speculate that the then-anonymous project was being backed by The Knife, Goldfrapp, [[Music/NineInchNails Trent Reznor]] or even Music/LadyGaga. A second arc of nine videos later appeared, chronicling the discovery and captivity of a mandragora (a mythical plant-based creature, here explored for its EnthrallingSiren qualities) played by Lee. These were later released as the album ''bounty''. Lee's identity wasn't revealed until the song "t", in which her face appeared unobscured for the first time.

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[[https://www.youtube.com/user/iamamiwhoami iamamiwhoami]] is a Sweden-based audiovisual dream pop band fronted by Jonna Lee and produced by her long-time producer Claes Björklund. Every song released has a visual component to it as well, available both on DVD and the band's YouTube Website/YouTube channel; each release also [[ConceptVideo leads directly into the next song]]. Short clips began appearing on Youtube on December 4, 2009, leading many to speculate that the then-anonymous project was being backed by The Knife, Goldfrapp, [[Music/NineInchNails Trent Reznor]] or even Music/LadyGaga. A second arc of nine videos later appeared, chronicling the discovery and captivity of a mandragora (a mythical plant-based creature, here explored for its EnthrallingSiren qualities) played by Lee. These were later released as the album ''bounty''. Lee's identity wasn't revealed until the song "t", in which her face appeared unobscured for the first time.



* ConceptAlbum / ConceptVideo: To the point that every video on her YouTube channel more or less links straight into the next one -- only ''BLUE''[='=]s videos are separate. Each album also has its own plot line:

to:

* ConceptAlbum / ConceptVideo: To the point that every video on her YouTube Website/YouTube channel more or less links straight into the next one -- only ''BLUE''[='=]s videos are separate. Each album also has its own plot line:


[[http://www.youtube.com/user/iamamiwhoami iamamiwhoami]] is a Sweden-based audiovisual dream pop band fronted by Jonna Lee and produced by her long-time producer Claes Björklund. Every song released has a visual component to it as well, available both on DVD and the band's YouTube channel; each release also [[ConceptVideo leads directly into the next song]]. Short clips began appearing on Youtube on December 4, 2009, leading many to speculate that the then-anonymous project was being backed by The Knife, Goldfrapp, [[NineInchNails Trent Reznor]] or even Music/LadyGaga. A second arc of nine videos later appeared, chronicling the discovery and captivity of a mandragora (a mythical plant-based creature, here explored for its EnthrallingSiren qualities) played by Lee. These were later released as the album ''bounty''. Lee's identity wasn't revealed until the song "t", in which her face appeared unobscured for the first time.

to:

[[http://www.youtube.com/user/iamamiwhoami iamamiwhoami]] is a Sweden-based audiovisual dream pop band fronted by Jonna Lee and produced by her long-time producer Claes Björklund. Every song released has a visual component to it as well, available both on DVD and the band's YouTube channel; each release also [[ConceptVideo leads directly into the next song]]. Short clips began appearing on Youtube on December 4, 2009, leading many to speculate that the then-anonymous project was being backed by The Knife, Goldfrapp, [[NineInchNails [[Music/NineInchNails Trent Reznor]] or even Music/LadyGaga. A second arc of nine videos later appeared, chronicling the discovery and captivity of a mandragora (a mythical plant-based creature, here explored for its EnthrallingSiren qualities) played by Lee. These were later released as the album ''bounty''. Lee's identity wasn't revealed until the song "t", in which her face appeared unobscured for the first time.


[[http://www.youtube.com/user/iamamiwhoami iamamiwhoami]] is a Sweden-based audiovisual dream pop band fronted by Jonna Lee and produced by her long-time producer Claes Björklund. Every song released has a visual component to it as well, available both on DVD and the band's YouTube channel; each release also [[ConceptVideo leads directly into the next song]]. Short clips began appearing on Youtube on December 4, 2009, leading many to speculate that the then-anonymous project was being backed by The Knife, Goldfrapp, [[NineInchNails Trent Reznor]] or even LadyGaga. A second arc of nine videos later appeared, chronicling the discovery and captivity of a mandragora (a mythical plant-based creature, here explored for its EnthrallingSiren qualities) played by Lee. These were later released as the album ''bounty''. Lee's identity wasn't revealed until the song "t", in which her face appeared unobscured for the first time.

to:

[[http://www.youtube.com/user/iamamiwhoami iamamiwhoami]] is a Sweden-based audiovisual dream pop band fronted by Jonna Lee and produced by her long-time producer Claes Björklund. Every song released has a visual component to it as well, available both on DVD and the band's YouTube channel; each release also [[ConceptVideo leads directly into the next song]]. Short clips began appearing on Youtube on December 4, 2009, leading many to speculate that the then-anonymous project was being backed by The Knife, Goldfrapp, [[NineInchNails Trent Reznor]] or even LadyGaga.Music/LadyGaga. A second arc of nine videos later appeared, chronicling the discovery and captivity of a mandragora (a mythical plant-based creature, here explored for its EnthrallingSiren qualities) played by Lee. These were later released as the album ''bounty''. Lee's identity wasn't revealed until the song "t", in which her face appeared unobscured for the first time.


* AnonymousBand: Formerly. iamamiwhoami kept silent about names and identities for almost two years, finally speaking about the project in 2012, although it was already known that Jonna Lee and her long-time producer Claes Bjorklund were behind iamamiwhoami. It was later revealed the duo were collaborating with director Robin Kempe-Bergman, cinematographer John Strandh and set producer Agustin Moreaux for the visuals aspects of the project.

to:

* AnonymousBand: Formerly. iamamiwhoami kept silent about names and identities for almost two years, finally speaking about the project in 2012, although it was already known that Jonna Lee and her long-time producer Claes Bjorklund Björklund were behind iamamiwhoami. It was later revealed the duo were collaborating with director Robin Kempe-Bergman, cinematographer John Strandh and set producer Agustin Moreaux for the visuals aspects of the project. Björklund, drummer Thomas Hedlund and backing vocalist Beatrice Johannson are the current live band.



* ReCut: ''BLUE'' appears on iTunes as a standard edition album, but any version (CD, vinyl or digital exclusive) purchased through the band's record label nets the listener an "expanded edition", with three segues and the entire album FadingIntoTheNextSong. The digital version, ''BLUE island'', is a LimitedSpecialCollectorsUltimateEdition that includes even more audiovisual content.

to:

* ReCut: ''BLUE'' appears on iTunes as a standard edition album, but any version (CD, vinyl or digital exclusive) purchased through the band's record label nets the listener an "expanded edition", with three segues and the entire album FadingIntoTheNextSong. FadingIntoTheNextSong (though an edited version of "thin" appears on these formats.) The digital version, ''BLUE island'', is a LimitedSpecialCollectorsUltimateEdition that includes even more audiovisual content.



* WildHair: After being struck by lightning during ''play''.
* WorldOfSymbolism: The amount present within the series has led to a few EpilepticTrees.

to:

* WildHair: After being struck by lightning during ''play''.
''play'', Jonna' signature flowing hair is a frizzy, chaotic mess.
* WorldOfSymbolism: The amount present within the series band's work has led to a few many EpilepticTrees.

Added DiffLines:

** The residence returns in ''CONCERT IN BLUE'', where Shadows (actors in white zentai) appear to live.


[[quoteright:329:http://static.tvtropes.org/pmwiki/pub/images/iamamiwhoami-O_6642.jpg]][[caption-width-right:329:Plastic-wrapped mandrake siren? Your guess is as good as ours.]]

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[[quoteright:329:http://static.tvtropes.org/pmwiki/pub/images/iamamiwhoami-O_6642.jpg]][[caption-width-right:329:Plastic-wrapped mandrake siren? Your guess is as good as ours.]]org/pmwiki/pub/images/19c57ed031d31a17885953a6e49bbf69.jpg]][[caption-width-right:329:"It's how it goes."]]



iamamiwhoami is wildly known for their evolving use of social media to spread their music. ''bounty''[='=]s video series contained clues to a puzzle that was originally sent to an MTV blogger, as well as links to other videos on YouTube to allow fans to assemble a larger picture for themselves. YouTube user [=ShootUpTheStation=] was flown out to Sweden to take part in the concert / art film ''IN CONCERT'', which was only [[KeepCirculatingTheTapes broadcast once via streaming.]] Their first live concert was advertised via a phone number that featured an exclusive song. ''BLUE'' was partially funded by fans donating directly through the band's website. For the offline world, the band's videos have been sold as LeFilmArtistique [=DVDs=] available with physical copies of their albums..

to:

iamamiwhoami is wildly known for their evolving use of social media to spread their music. ''bounty''[='=]s video series contained clues to a puzzle that was originally sent to an MTV blogger, as well as links to other videos on YouTube to allow fans to assemble a larger picture for themselves. YouTube user [=ShootUpTheStation=] was flown out to Sweden to take part in the concert / art film ''IN CONCERT'', which was only [[KeepCirculatingTheTapes broadcast once via streaming.]] Their first live concert was advertised via a phone number that featured an exclusive song. ''BLUE'' was partially funded by fans donating directly through the band's website. website, and ''CONCERT IN BLUE'' featured fan-submitted photos and videos in the second half of the performance. For the offline world, the band's videos have been sold as LeFilmArtistique [=DVDs=] available with physical copies of their albums..
albums.




to:

* ''CONCERT IN BLUE'' (2015)



* LimitedSpecialCollectorsUltimateEdition: ''BLUE''[='=]s digital exclusive version, ''BLUE island'', that features additional audiovisual content, including a longer album and exclusive galleries.

to:

* LimitedSpecialCollectorsUltimateEdition: ''BLUE''[='=]s digital exclusive version, ''BLUE island'', that features additional audiovisual content, including a longer album, a full length film version of the album and exclusive galleries.


** The prelude series of videos introduced a riddle that was sent, in full, to [[http://newsroom.mtv.com/2010/03/05/iamamiwhoami-mail/ a journalist at MTV]]. Clues peppered the group's first 13 videos on Youtube. The solution was revealed during their streamed concert film ''IN CONCERT'', one full year after the riddle was put out into the wild. [[spoiler: Each of the six animals shown produces a sound similar to a letter in the word "bounty" (in order: goat braying, owl hooting, whale singing, bee buzzing, llama spitting and monkey crying.)

to:

** The prelude series of videos introduced a riddle that was sent, in full, to [[http://newsroom.mtv.com/2010/03/05/iamamiwhoami-mail/ a journalist at MTV]]. Clues peppered the group's first 13 videos on Youtube. The solution was revealed during their streamed concert film ''IN CONCERT'', one full year after the riddle was put out into the wild. [[spoiler: Each of the six animals shown produces a sound similar to a letter in the word "bounty" (in order: goat braying, owl hooting, whale singing, bee buzzing, llama spitting and monkey crying.)]])




Added DiffLines:

** Done quite frequently with music itself with the melody or lyrics of various short songs and preludes later being expanded into fuller songs. A key example would be "Shadowshow" which was first used twice on "In Concert".

Added DiffLines:

* LimitedSpecialCollectorsUltimateEdition: ''BLUE''[='=]s digital exclusive version, ''BLUE island'', that features additional audiovisual content, including a longer album and exclusive galleries.


Added DiffLines:

* ReCut: ''BLUE'' appears on iTunes as a standard edition album, but any version (CD, vinyl or digital exclusive) purchased through the band's record label nets the listener an "expanded edition", with three segues and the entire album FadingIntoTheNextSong. The digital version, ''BLUE island'', is a LimitedSpecialCollectorsUltimateEdition that includes even more audiovisual content.


** The first two lines of ''BLUE'', "What lies beyond the fringe of the woods? / Dust to dust, so we leave for good," reference the fact that the first two albums were full of forest imagery, and that the entirety of ''BLUE'' takes place in and around the ocean.



** ''BLUE'': The same woman (or a different one)

to:

** ''BLUE'': The same woman (or a different one)one) leaves the woods for the ocean, and is chased by three all-black figures.


* ''bounty'' (2011; physical release in 2013)



* ''bounty'' (2013; originally released online 2010-2011)


A second album, ''kin'', was released on June 11, 2012. Like ''bounty'' before it, each song off the album received a video, all of which were released on their Website/YouTube channel bi-weekly up until the release of ''kin'' itself. ''kin''[='=]s videos showcased Lee hunted by faceless, shaggy-furred creatures in a wide variety of landscapes. The previously digital-only collection ''bounty'' got a physical release a year later. Their third album ''BLUE'' followed suit, with the first single "fountain" released without warning in early 2014. iamamiwhoami also announced their involvement with two film designers, in a project called WAVE.

iamamiwhoami is wildly known for their evolving use of social media to spread their music. ''bounty''[='=]s video series contained clues to a puzzle that was originally sent to an MTV blogger, as well as links to other videos on YouTube to allow fans to assemble a larger picture for themselves. YouTube user ShootUpTheStation was flown out to Sweden to take part in the concert / art film ''IN CONCERT'', which was only [[KeepCirculatingTheTapes broadcast once via streaming.]] Their first live concert was advertised via a phone number that featured an exclusive song. ''BLUE'' was partially funded by fans donating directly through the band's website. For the offline world, the band's videos have been sold as LeFilmArtistique DVDs available with physical copies of their albums.d two film designers.

to:

A second album, ''kin'', was released on June 11, 2012. Like ''bounty'' before it, each song off the album received a video, all of which were released on their Website/YouTube channel bi-weekly up until the release of ''kin'' itself. ''kin''[='=]s videos showcased Lee hunted by faceless, shaggy-furred creatures in a wide variety of landscapes. The previously digital-only collection ''bounty'' got a physical release a year later. Their third album ''BLUE'' followed suit, with the first single "fountain" released without warning in early 2014. iamamiwhoami also announced their involvement with two film designers, in a project called WAVE.

[=WAVE=].

iamamiwhoami is wildly known for their evolving use of social media to spread their music. ''bounty''[='=]s video series contained clues to a puzzle that was originally sent to an MTV blogger, as well as links to other videos on YouTube to allow fans to assemble a larger picture for themselves. YouTube user ShootUpTheStation [=ShootUpTheStation=] was flown out to Sweden to take part in the concert / art film ''IN CONCERT'', which was only [[KeepCirculatingTheTapes broadcast once via streaming.]] Their first live concert was advertised via a phone number that featured an exclusive song. ''BLUE'' was partially funded by fans donating directly through the band's website. For the offline world, the band's videos have been sold as LeFilmArtistique DVDs [=DVDs=] available with physical copies of their albums.d two film designers.
albums..

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