Follow TV Tropes

Following

History Main / DrinkOrder

Go To



%% Image selected per Image Pickin' thread: https://tvtropes.org/pmwiki/posts.php?discussion=1368923794001540000
%% Please do not replace or remove without starting a new thread.
%%
[[quoteright:350:https://static.tvtropes.org/pmwiki/pub/images/drinkorder350_2306.jpg]]
[[caption-width-right:350:[[http://laughingsquid.com/wp-content/uploads/2013/05/P-FilmDrinks_ZOOM-1.jpg Shaken, not stirred.]]]]

->'''Bartender:''' What will it be?\\
'''Meryl Stryfe:''' ''[Bangs fist on counter]'' A banana sundae!\\
'''Milly Thompson:''' A gâteau mille-feuille with Ceylon tea!\\
'''Drunk Customer:''' Listen missies, the gag won't work unless you order milk!
-->-- ''Manga/{{Trigun}}''

One of the most widely used pieces of shorthand for telling the audience about a character's personality: have the character order a drink.

Some drinks are particularly trope rich:

* [[SpotOfTea Tea]], the most popular beverage in the world after water. No surprise, given that besides Britain, Ireland, and the Commonwealth, tea predominates in the former Soviet Union, East Asia, and South and Southeast Asia, and is highly competitive in the Middle East and North Africa--a collection of regions that, all told, contains about half to two-thirds of the world population. Styles, strengths, sweetness, and other ingredients are [[UsefulNotes/TeaAndTeaCulture strongly regional]] and indicative of class wherever you go.
* [[MustHaveCaffeine Coffee]], its principal rival. As celebrated in the United States as tea is in the Commonwealth. Generally if a nation doesn't have a massive following for tea, that's because coffee of one form or another has taken that place instead. As with tea, you see a large variance in styles, strengths, and accompanying ingredients, with preferences often cutting across class lines. A character gets extra tough guy points if he makes a point of ordering "[[RealMenTakeItBlack Coffee. Black.]]"
* [[WineIsClassy Wine]]: the drink of the sophisticated intellectual, particularly if they're well-versed enough to know a Cabernet Sauvignon from a Pinot Noir, or that "[17XX/18XX/19XX/20XX] was a very [good/bad] year for Chateau L'[whatever]." Unless it's clear we're talking about the cheap stuff, in which case it's the tipple of choice for TheAlcoholic--there's a reason we call them "winos". Wine is one of the few drinks that women order that don't generally bring any connotations with it, good or bad.
* Beer: Traditionally the drink of the plebeian, the working-class everyday Joe, and /or the sports stalwart. In recent times, however, it might be considered the mark of a {{hipster}}, particularly if the order is for something obscure, only available in a few select locales, or otherwise hard to obtain. A hipster might even drink a very common, cheap beer "ironically." (Pabst Blue Ribbon is particularly common among ironic drinkers.) On a darker note, Bottled beer is often the sign of an [[TheAlcoholic alcoholic]] and/or [[AbusiveParents abusive parent]]; empty ones make for [[GrievousBottleyHarm instant on-hand weapons]] they can use to threaten people with.
* Whisk(e)y: Depends on the type. If a character orders Scotch or Irish whisky, they may be portrayed as sophisticated or worldly. On the other hand, if they order bourbon or rye (American or Canadian) they may be portrayed as a rough around the edges badass--unless it's a "sophisticated" rye or bourbon like Woodford Reserve or Booker's, which brings it back into "worldly" territory , albeit with connotations of "straight-talking American." This doesn't work as much with Canadian rye--even though there are more "sophisticated" Canadian whiskys, all but the most exclusive have a rough connotation, and so most of the time Canadian rye says "working-class person from Ontario or the Midwestern U.S. who probably watches way too much hockey." Regardless of the type, whisk(e)y is always portrayed as a [[RatedMForManly manly drink]]--a woman who likes whisk(e)y is, if not mannish, then definitely tough and determined (recall Creator/JudiDench's bourbon-sipping [[Characters/JamesBondM M]] from the Franchise/JamesBond films).
* Vodka (neat, as opposed to in a cocktail) will be consumed by either VodkaDrunkenski from the former Communist Bloc, or someone who wants to get hammered very quickly.
* Rum: a drink of straight rum instantly brings up nautical connotations. Either the person is a sailor (or pirate!), or wishes to be, if they didn't grow up in the tropics where rum is plentiful (and possibly the only drink available.) However, drinking rum as part of a mixed drink tends to dilute the nautical connotation. The well-known Rum & Coke is the domain of students and younger men. Rum might also suggest the person is rather old-fashioned.
* Gin: A classy drink, with British connotations, which increase immensely if the gin is paired with tonic water for the classic "gin and tonic." [[note]] The drink was actually invented by British officers who needed to drink quinine, the active ingredient in tonic water, to help ward off malaria while posted in colonies in the tropics. Gin goes well with tonic water, and has the added bonus of getting one gently soused.[[/note]]
* Martini: The drink of the UptownGirl and the UpperClassWit, an elegant-looking cocktail that connotes style and grace -- or possibly a wish to get very drunk, very fast (what is today considered the traditional recipe is six parts gin and one part vermouth, which usually translates to a little over three drinks' worth as half-measures are used), while still looking stylish. If they specifically order it [[Franchise/JamesBond "Shaken, not stirred"]] then they are probably don't know the first thing about drinks and probably won't enjoy it.[[note]] The earliest recipes for Martini are often as "sweet" as 50/50 gin and vermouth, but the proportion of gin has increased as distilling techniques have improved, making pure gin more palatable. A recipe often ascribed to UsefulNotes/WinstonChurchill mentions that his favorite martini was just pure gin with a quick glance at a vermouth bottle; a recipe ascribed to Creator/NoelCoward holds that a martini should consist of gin from a bottle "waved in the direction of Italy". [[/note]]
* Other cocktails: Drier and more concentrated cocktails have a similar implication to the Martini. Sweet, fruit-based cocktails, and any with a very elaborate garnish, are associated with young women who aren't as classy as they're pretending, people who just turned 21 years old[[note]]The legal drinking age [[WeAllLiveInAmerica in the U.S.]][[/note]], and CampGay men.
* Soft drinks or water, when in a bar, represents an especially straitlaced person, or a stone-cold badass who doesn't give a damn about what anyone thinks, and wants to keep his wits about him. Or they're the DesignatedDriver. In fact, many real-life bars have a policy of not charging for anyone asking for soft drinks or water if they're accompanied by drinkers, because they want to encourage Designated Driving. [[note]]This is possible because bars typically mix their own sodas using municipal water and bulk-bought syrup, for pennies per drink.[[/note]] If they order a whole ''pitcher'' of ice water, it's probably {{Foreshadowing}} for a FireBreathingDiner scene.
* Milk: As water, but with more emphasis on naivety, or someone who's out of their element. Or someone who's ''really'' [[RealMenWearPink too badass to give a damn]], possibly ordering milk to make exactly that point. Or, as with water, the milk-drinker could be preparing to cope with the aftereffects of some BlazingInfernoHellfireSauce. (Not to be confused with DrunkOnMilk.)
* Finally, The GargleBlaster is the choice of every madman with a death wish.

The drink order can be code for nationality, and social class. See UsefulNotes/NationalDrinks for more details.

See also LuxuriousLiquor, when what is communicated by a character's choice of drink (one rarely ordered but always found on hand) is their liquid assets.

Sometimes though, characters make a special point of ordering against type, such as an hardboiled character ordering milk (as mentioned above) or [[RealMenWearPink something sweet and girly]].

Compare YourFavorite. Drink orders in themselves are likely to be formed as TheTriple.
----
!!Examples

[[foldercontrol]]

!!Strong Drinks
[[folder: Advertising]]
* Played with in a Stella Artois ad which features several characters with well-know drink orders, such as the Dude from ''Film/TheBigLebowski'' and Carrie Bradshaw from ''Series/SexAndTheCity'' foregoing their usual drink order in favor of a Stella, with the implication that their beer is good enough to trigger such a drastic change.
[[/folder]]

[[folder:Anime and Manga]]
* In an episode of ''Anime/RahXephon'', Makoto Isshiki orders Bond's signature drink. Unlike Bond, he isn't a dashing spy, but (like Bond) he ''is'' a cold-hearted seducer.
** [[IntrepidReporter Futagami]] takes it upon himself to order hot rum during the ChristmasEpisode, all the while while [[GuileHero subtly grilling]] the aforementioned [[SmugSnake Isshiki]] for information.
* ''Anime/{{Monster}}'' uses whether or not one orders alcohol for character development. A recovering alcoholic orders whiskey, but then manages to stop himself from drinking it; a chronic lush orders coffee to indicate she's taking things seriously; and a workaholic orders whiskey to illustrate that he's actually treating his vacation as such.
* ''Manga/BlackLagoon'': The Lagoon Company's drink of choice when on the boat is Heineken. When they're at the Yellow Flag, they'll usually knock back rum or whiskey, with the hardest drinker by far being [[HardDrinkingPartyGirl Revy]]. Contrary to the usual with this trope, NaiveNewcomer Rock is quite capable of keeping up with her, given his prior job as a Japanese {{salaryman}}.
* Ricardo from ''Anime/ElCazadorDeLaBruja'' orders "Beer and milk" in any bar. The beer is for himself; the milk is for the CuteMute orphan girl Lirio, whom he takes care of.
* The nameless InformationBroker and her successors from ''Anime/{{Mnemosyne}}'' always introduce themselves by ordering a Grasshopper from the bar.
* In the ''Manga/{{Area 88}}'' manga, Mickey and his father (two wealthy New York men living in the early 1970s) are shown drinking martinis in a flashback.
** Farina, a Mafia don and arms dealer, is often shown drinking red wine.
* Seri Awashima from ''Anime/{{K}}'' takes a martini with "six parts gin to one part vermouth, and... five scoops of red bean paste" - to which the bartender, Kusanagi, replies, "Your taste in drinks is the one thing I could never love about you, Seri," - introducing her TrademarkFavoriteFood and their ShipTease in one quick exchange.
* ''Webcomic/AxisPowersHetalia'':
** Russia: [[VodkaDrunkenski Vodka]].
* Yuuko and the black Mokona from ''Manga/XxxHolic'' are often asking for more liquor. Doesn't seem to impact their ability to run the shop, though.
* ''Manga/YuGiOh'': Pegasus and the world's finest wine (or fruit juice in the English dub).
* ''Anime/TenchiMuyo'': As the local Ladette, Ryoko adores drinking sake.
* ''Franchise/LupinIII'': When the gang is drinking, Goemon gets a bottle of sake.
* In [=S1E29=] of ''Anime/BakutenShootBeyblade'', Kyōju needs some time alone to make sense of his life since the day he met Takao. To this end, he goes to a bar where he orders milk on the rocks, much to the [[FaceFault disbelief]] of the other patrons. Him ordering milk is both a gag because it contrasts with the trenchcoat-and-hat badass way he enters the bar, but it also is a gag because the whole atmosphere doesn't fit Kyōju to begin with. He's a nerd, somewhat prone to stress, and shy and polite. Of course he'd order milk!
[[/folder]]

[[folder:Audio Plays]]
* ''[[AudioPlay/ChooseMe Choose Me: Mark or Doug]]'' takes place mainly in a bar, so each of the characters order a drink. [[TheEveryman Mark]] orders a Gin and Tonic, [[TheCharmer Doug]] presumably mixes his mentioned favorite drink- a Singapore Sling, and [[PlayerAndProtagonistIntegration you]] choose your own alcoholic drink, though Doug recommends later on to have a Daiquiri, a Cosmopolitan, or a [[DoubleEntendre Sex on the Beach]].
[[/folder]]

[[folder:Comics]]
* Captain Haddock, of ''Franchise/{{Tintin}}'', will have a Loch Lomond whisky. In ''Recap/TintinTintinAndAlphArt'' (never completed due to AuthorExistenceFailure), he was actually suffering from ill-effects as a result of ''not'' drinking. However, if whisky's not available, he's been known to favour rum.
** Tintin himself, meanwhile, invariably goes with something softer.
* The drink of choice for John Constantine of ''ComicBook/{{Hellblazer}}'' is a gin over ice.
* Marv from ''ComicBook/SinCity'' ordered "a shot and a brew" and told the waitress to keep it coming. He seems to like whiskey and beer. Due to his size, he doesn't seem to get drunk easily.
* ''Comicbook/{{Wolverine}}'' had two main vices for much of his history: cigars and beer. Although the former has appeared much less frequently in more recent books,[[note]]he does, however, continue to smoke in the ''X-Men'' film series[[/note]] he continues to chug beer by the gallon (and thanks to his HealingFactor he can do it and not get drunk). Despite the wide varieties of beer which seldom tend to come up in the media, he doesn't seem to have a favorite beyond "beer." Notably, in one instance Armor asks him if she can help with a problem, and Logan (who already has about half a dozen empties lying around him) simply responds, "Are you a beer?"
** Logan's love of beer even becomes a minor plot point after his death. Cyclops decides the best way to honor him is to head down to a local tavern, chug a few brews, and get into a bar fight. Meanwhile, Armor decides to blow off steam with a beer after getting her ass kicked fighting recreations of all Logan's old enemies in the Danger Room. She's interrupted by Hellion, and when he realizes what she's doing he asks if he can help. Armor gives a CallBack to the above conversation with Logan and simply asks, "Are you a beer?" Hellion does manage to talk her out of it.
* Agent Graves of ''ComicBook/OneHundredBullets'' seems to drink nothing but vodka. He's also fond of various sweet foods, like pie.
** Cole Burns' favorite drink is Cuervo Gold with limes.
[[/folder]]

[[folder:Fan Works]]
* ''Fanfic/{{Bait and Switch|STO}}'':
** Kanril Eleya tends to order a GargleBlaster of a cocktail called the Hathon hammer when she's off-duty. The drink uses Klingon bloodwine as its base, then you add two shots of kava juice and one shot of kanar, a syrupy Cardassian liquor, then you shake it over ice and serve it in a martini glass. Eleya has some serious [[TheLadette Lad-ette]] tendencies, so it fits.
** ''Fanfic/RealityIsFluid'' has Professor Atani Dukat of the Cardassian Science Ministry say she's never liked kanar and order a Samarian sunset instead. This after she verbally disowns her father, [[Series/StarTrekDeepSpaceNine Gul Dukat]], during the preceding MissionBriefing; she's working towards improved relations with Bajor.
* ''Fanfic/RainbowDoubleDashsLunaverse:'' Trixie and ''monsieur bourbon''. Hilarity usually follows afterward, as she suffers AccentRelapse and becomes far more gregarious. Except at the Grand Galloping Gala, where she restrains herself to a martini (stirred, not shaken).
[[/folder]]

[[folder:Films -- Live-Action]]
* ''Film/XMenFilmSeries'':
** Logan's strong preference for beer stems from his [[CanadaEh Canadian]] background, and it's also an indicator that he has lived for many years as a vagabond.
** ''Film/XMenFirstClass'':
*** When Xavier is at Oxford, he orders a pint of beer and chugs down a yard of ale, which is stereotypically more "plebian" than, let's say, a martini. This signifies that despite his posh background, he enjoys interacting with people who are outside of his social class.
*** Lehnsherr orders German beer in the hopes of gaining the attention of the two Nazis that he has targeted.
*** Charles and Erik wish to maintain an air of sophistication when they visit Angel at the strip club, so both men are sipping champagne.
*** In a DeletedScene, Xavier and Moira cheerfully get drunk on champagne, and his choice of bubbly is presumably an attempt to impress her.
** ''Film/XMenDaysOfFuturePast'':
*** The Vietnamese general orders whiskey for both himself and Mystique. In the case of the latter, it represents her tough and determined nature.
*** 1973 Xavier is frequently seen consuming whiskey. It is generally viewed as a "manly" drink, but it's inverted in this case because he's an [[DrowningMySorrows extremely depressed]] ManChild.
* In ''Film/RustlersRhapsody'', the hero, on realising he's in "One of those tough bars" orders a gin. With a human hair in it. Later, the Town Drunk, on getting a gin, complains "Where's my hair?"
** "It's in there."
* Inspector Tequila Yuen, the CowboyCop from the Creator/JohnWoo movie ''Film/HardBoiled'' and the game ''VideoGame/{{Stranglehold}}'' has his nickname because he prefers to drink Tequila Slammers, which are made by pouring equal parts tequila and soda into a shot glass, placing one's hand over the glass and then slamming it on top of the bar in order to mix it before drinking.
* In ''Film/TheBigLebowski,'' Sam Elliott's character, an old cowboy-type, asks for [[http://www.straightdope.com/columns/read/319/whatever-happened-to-the-soft-drink-sarsaparilla sarsaparilla]] (an old-school soft drink). Dude will have a White Russian.
* ''Film/WaynesWorld'': When going out to have a drink and talk business with the guy who's offering them a syndicated TV-show, The Company Guy and Wayne drink beer while [[CloudCuckooLander Garth]] drinks [[UmbrellaDrink something huge, bright blue and garnished with what looks like an entire pineapple]].
* ''Film/ThreeAmigos''. When they visit a BadGuyBar the title characters try to order beer. When they're told all the bar has is tequila, they order some and are surprised at how strong it is.
* Characters in ''{{Giallo}}'' and other Italian genre movies drink J&B scotch. [[http://atrocitynights.com/JnB/JnB.htm No exceptions.]]
* ''Film/JamesBond'' has his trademark vodka martini. [[{{Catchphrase}} Shaken, not stirred]].
** In ''Film/GoldenEye'', Judi Dench's new M mentions in her meeting with Bond that she prefers bourbon--the first sign of her no-nonsense, razor-sharp manner; her predecessor was a cognac man.
* In Jerry Lewis's ''Film/{{The Nutty Professor|1963}}'', Buddy Love's drink of choice is an Alaskan Polar Bear Heater - vodka, rum, bitters, a smidgen of vinegar, vermouth, gin, brandy, lemon peel, orange peel, a cherry, and scotch.
* ''Film/GranTorino'': True to "Old Working-class Midwestern Man" form, Walt Kowalski drinks Pabst Blue Ribbon by the case. In the bar, he orders a PBR with a shot of Jack Daniel's, and basically forces his priest to change his order from a Coke to a gin and tonic.
* In ''Film/AFaceInTheCrowd'', Mel and Marcia have very dry martinis, the precise order being "just let the vermouth blow a kiss to the gin."
* Ordell Robbie in ''Film/JackieBrown'' is very partial to the screwdriver: Vodka and orange juice.
* In ''Film/TheGodfather Part II,'' Michael and Fredo are at an outdoor cafe in Havana. Fredo asks Michael how to say "banana daiquiri" in Spanish. Michael replies, "banana daiquiri." Fredo orders the daiquiri, and Michael orders a club soda.
* In ''Film/{{Casablanca}},'' Rick never drinks in his bar, until Ilsa comes in. Captain Renault notes that "a precedent is being broken." Later that night, Rick drinks alone, waiting for Ilsa to return. In their conversation the next day, he reveals what he was drinking: "Maybe it was the bourbon."
* In ''Film/HonkyTonkFreeway'', Carol defends her drinking to husband Sherm, claiming she's not a drunk because she only orders cocktails. When their waiter comes over, she immediately orders five Old Fashioneds.
* Eddie [[AwesomeMcCoolName Valiant]], HardboiledDetective of ''Film/WhoFramedRogerRabbit,'' orders a Scotch on the rocks. ''[[SugarWiki/FunnyMoments And he means ice.]]''
** Though with a toon as bartender, [[LiteralGenie he ends up with actual rocks in his drink anyway.]]
* ''Film/JohnWickChapter2'': {{Professional Killer}}s John Wick and Cassian are trying their best to murder each other when they inadvertently enter a TruceZone and have to stop fighting. The manager suggests they have a drink at the bar instead. Both of them order on each other's behalf, being [[GoKartingWithBowser familiar with the other's preference]] (Cassian drinks gin, John drinks bourbon).
* ''Franchise/MarvelCinematicUniverse'':
** Tony Stark is seen drinking all sorts of beverages, but being worldly and manly, he appears to prefer Scotch whisky or hot sake. His second drink of choice is champagne.
** Thor is seen enjoying his beer in ''Thor'', ''Age of Ultron'' and ''Ragnarok'', which fits him being a {{Hunk}}. In ''Ragnarok'', he derisively tells Doctor Strange that he doesn't drink tea.
** Loki sips mead in ''Film/ThorRagnarok'' while posing as Odin, which is appropriate for the king of Asgard. Later, he's twice seen drinking whatever's being served in a cocktail glass (maybe a Sakaaran martini) which he holds incorrectly by the bowl instead of the stem: just another mooch working his way through Grandmaster's entourage.
* Darryl Zero of ''Film/TheZeroEffect'' stockpiles Tab soda, amongst several other strange food obsessions.
* Frank Booth of ''Film/BlueVelvet'' is very vocal about his choice of beer: "HEINEKEN?! FUCK THAT SHIT! PABST! BLUE! RIBBON!"
** Jeffery, the protagonist, only drinks Heineken.
* ''Franchise/PiratesOfTheCaribbean'': Captain Jack Sparrow loves rum. Sadly, the rum is always gone.
* ''Film/{{Sideways}}'': Miles loves Pinot Noir, but will not drink any fucking ''Merlot''
.[[/folder]]

[[folder:Literature]]
* Literature/JamesBond drinks vodka martinis, "shaken, not stirred."
** Creator/IanFleming explained this preference by noting that it really only mattered if the bartender were female. [[{{Gainaxing}} Shake it!]]
** In ''Literature/CasinoRoyale'' he's poisoned and almost dies, when ordering a stirred one. A shaken, on the other hand, will break up the poison and thus reveal if the drink is poisoned.
** He also preferred it made with Russian or Polish vodka.
** His superior M rarely drinks, but when he does, he favors a particularly cheap Algerian wine, which he dubs "the Infuriator".
* In Literature/{{Discworld}}:
** A witch will have absinthe and feel "a bit woozy after the sixth glass." In her native land, however, she will drink either a local beer or scumble, which is a healthy tonic made from apples ("Well, mainly apples") that can also [[GargleBlaster crinkle paint at twenty paces]]. The scumble Nanny Ogg makes is not a drink. It evaporates before it can touch the tongue. It is instead "drunken through the sinuses." Two spoonfuls was enough to knock out an Igor.
** Nanny Ogg, who prides herself on being the lowest common denominator, will have whatever's available, the stronger the better. And fill that big glass right up to the top if you please. And if the bottle runs empty before the glass is full, you can top it off with whatever form of alcohol is the next bottle.
** Special sheep liniment is not for sheep. It is ideal for shepherds on cold nights, and for [[TheAlcoholic Feegles]] at any time.
** Wizards are fond of beer, and in large quantities. Ridcully takes "good Ankh-Morpork ale" when he can, and we certainly know what goes into that! (Which is why all the other wizards drink beer instead.)
** [[AllTrollsAreDifferent Trolls]] drink -- well, they drink molten rock, is what they drink.
--->'''Barman''': One molten sulphur on coke with phosphoric acid...\\
'''Detritus''': [[UmbrellaDrink With umbrella in it.]]
** And Klatchian coffee, while not alcoholic, probably does not belong on the "soft" list. Drinking it causes one to become extremely knurd ([[SdrawkcabName the opposite of drunk]]), and when you're knurd you see the world ''exactly the way it is''. Enthusiasts therefore take the precaution of becoming thoroughly soused beforehand.
** The preferred method of getting drunk enough to enjoy KlatchianCoffee is Desert Orakh. The exact method of manufacture is unknown, apart from the fact that it involves leaving cactus sap and scorpion venom in the desert for a week.
* Holden Caulfield from ''Literature/TheCatcherInTheRye'' orders scotch and soda, when he can get away with drinking.
* Creator/StephenKing has various AuthorAvatar characters who will drink whatever they can get their hands on, usually "hard stuff" like vodka, whiskey or scotch.
** Anne Anderson gave a demonstration of her character in ''Literature/TheTommyknockers'' when she ordered a sombrero (which has "cream in it. ''Cream.''"), and threatened the waiter with the force of her wrath should it not be mixed exactly to her wishes.
* In the ''ComicBook/XWingSeries'' comics, Rogue Squadron's favorite drink is [[http://starwars.wikia.com/wiki/Lum lum]], which is a foamy, strong ale. In the novels, they've switched over to [[http://starwars.wikia.com/wiki/Lomin_ale Lomin ale]]. Corellians like Corran Horn, Wedge Antilles, and Han Solo like Corellian drinks, most notably a whiskey called Whyren's Reserve. In ''ComicBook/StarWarsUnion'', while Han and Luke are talking about Luke's upcoming marriage Luke orders hot chocolate, but Han gives him his whiskey for the subject.
* Chronologically, ''Literature/FearAndLoathingInLasVegas'' opens with Raoul Duke and Doctor Gonzo drinking Singapore Slings with mezcal on the side. They actually drink more or less everything over the course of the novel (along with a truly frightening array of drugs), but Duke (much like Creator/HunterSThompson) prefers rum and Wild Turkey 101 bourbon, and Doctor Gonzo has a liking for mezcal--which includes tequila, but is not just tequila (much like Oscar Zeta Acosta; the preference for a stereotypically Mexican drink is a fairly clear indication that Doctor Gonzo, while officially Samoan, is really Mexican).
* In ''The Wonder Spot'', Sophie's first college roommate is a rich jet-setter who wastes everyone's time at a bar the night they meet while she considers her options, some of which Sophie hasn't heard of. First she settles on a mint julep, then goes along with Sophie when she orders a White Russian, making the bartender pour out the julep.
* [[LazyBum Jim Pooley and John Omally]], main protagonists of Creator/{{Robert Rankin}}'s ''Brentford Trilogy'' usually choose a local ale called Large (although they are not picky when drinks are free), [[GrumpyOldMan Old Pete]] swears by dark rum, Neville, the part-time barman prefers vintage whisky and [[OldMaster Professor]] [[CoolOldGuy Slocombe]] enjoys [[LongLived very]] old brandy.
* Cormoran Strike of ''Literature/TheCuckoosCalling'' drinks a Cornish ale called Doom Bar. When he wants to get plastered, he simply drinks more of it.
* ''Literature/AConfederacyOfDunces'': Oh, so many:
** Mrs. Reilly likes a Muscatel (i.e. Moscato) for when she drinks (i.e. often); she keeps them in the oven, to Ignatius' consternation.
** Santa Battaglia, meanwhile, likes Early Times bourbon whiskey and always seems to have some on hand.
** At the Night of Joy bar, Ignatius, pretentious ass that he is, orders a fancy New Orleans chicory coffee rather than anything alcoholic (yet another thing about his character). The barkeep tells him they only have instant; Ignatius is outraged. He eventually settles on a brandy.
** The very, very CampGay Dorian Greene drinks frozen daiquiris and similar such drinks.
* ''Literature/ThingsFallApart'': All the men drink traditional Igbo palm wine, there being no other alcoholic beverages available. There are some variations in how they like it, though.
* The eponymous detective of ''Literature/NeroWolfe'' surveys 49 beers, selects Remmer's as his tipple of choice, and drinks six quarts a day -- [[TheAlcoholic eight times the recommended daily average]]. Refusing to drink until a particularly notorious killer is caught is portrayed as SeriousBusiness.
* In ''Literature/TheKingkillerChronicle'', {{the Bard}} Kvothe regularly performs at an upmarket tavern and is happy to let his admirers buy him [[WineIsClassy vintage Sounten]] -- [[GuileHero which is to say]], the bartender gives him a mug of water and half the cost of the wine.
* ''Literature/TheElenium'': Krager drinks wine in [[TheAlcoholic great quantity]]. His favorite variety is Arcian Red, and he comments unfavorably on vintages from the Tamuli Empire. In fact, the most reliable way for the heroes to get him to talk is to keep him sober for a few days, then wave a bottle of Arcian Red under his nose.
* In ''It All Started With Columbus'', in order to pay down war debts from UsefulNotes/TheAmericanRevolution, UsefulNotes/AlexanderHamilton established a mint, which sold mint for mint juleps for Southern army officers. This "put the new government on its feet and removed a good many Southern colonels from theirs."
* Used to establish several characters in ''Literature/{{Victoria}}''. For example, the can-do Southerner Bill [=McMoster=] offers the protagonist John Rumford a classy Bourbon, while the aristocratic Germanophile William Kraft prefers rare European wines.
* ''Franchise/StarWarsExpandedUniverse'': In ''Literature/TheThrawnTrilogy'', Luke Skywalker mentions that Lando introduced him to an exotic beverage called [[http://starwars.wikia.com/wiki/Hot_chocolate hot chocolate]], which he enjoys. Later-written books and comics will, if they don't make up a new drink, also have him ordering or making hot chocolate, and he liked it enough to stash some of the pods needed to make it in his brother-in-law's freighter. His wife, family, and various friends also come to like it. [[RuleOfThree But it isn't uj cake]].
* Creator/EnidBlyton's ''Literature/TheFamousFive'' get through a lot of ginger beer, [[BeamMeUpScotty though never lashings thereof]].
* Alcoholic {{Mook}} Krager in ''Literature/TheElenium'' has a trademark favorite wine, Acian Red.
* [[ArtfulDodger Royce Melborn]] in ''Literature/TheRiyriaRevelations'' is known to favor Montemorcey wine.
* Shows up a few times in ''Literature/HonorHarrington''. Vying for "most notable" are Honor's predilection for hot chocolate and Old Tilman Ale (seemingly the only beer Manticoran officers ever share), and Delacourt, the vintage of wine that Honor breaks out to celebrate any really special occasion.
* In ''Literature/TheCanterburyTales'', the Summoner likes strong red wine.
* In ''Literature/ASongOfIceAndFire'': Roose Bolton seems to invariably drink hippocras.
* ''Literature/TheStand'': The Kid is obsessed with Coors beer (so much so that he "would piss Coors if he could) and Rebel Yell whiskey. Interestingly, in the story he drives right down I-70 in Colorado, which would take him practically within sight of the brewery itself, but it's not mentioned.
* In the ''Literature/ElementalAssassin'' novels, Gin Blanco's trademark drink is gin.
[[/folder]]

[[folder:Live Action TV]]
* ''Series/{{Alias}}'': Julian Sark prefers the pricey and rare Chateau Pétrus 1982 (a fact that the Covenant [[YourFavorite is aware of]]), which is a strong indication of his sophisticated tastes. He also has a fondness for high-end champagne. He even nonchalantly pops off the cork from the bottle while ''[[TheUnfettered completely surrounded by numerous agents with lots of guns]].''
** When he adopts the alias of Bob Brown, an American, he orders beer at the bar. This choice of drink is supposed to hint that Bob is middle-class, unlike Sark's posh Englishman routine.
* Artie kills a lot of Salty Dogs over the course of ''Series/TheLarrySandersShow''.
* Sea breeze is the drink of choice for [[Series/JustShootMe Dennis Q. Finch]].
** And for Lorne in ''Series/{{Angel}}''!
* J.D. and his appletinis on ''Series/{{Scrubs}}''.
--> '''J.D.''': An appletini and the girliest drink in the house.\\
'''Bartender''': Two appletinis coming up.
* A typical bar order for the main character of the Canadian TV series ''Butch Patterson: Private Dick'' consists of "eighteen gin and tonics, nine rum and cokes, three bottles of wine, six banana daquiries, fourteen whiskeys, and a large jug of draft beer."
* On ''Series/SnuffBox'', Matt Berry has a very distinctive way of ordering "Whiskeyyyyy!" at the gentleman's club he frequents.
* [[Series/MadMen Don Draper]] will have an Old Fashioned made with rye, generally Canadian (and particularly Canadian Club, of which he keeps a bottle in his office). Before [[TheAlcoholic Season 4]], anyway.
** Betty seems to prefer white wine and/or gimlets, although she goes for red wine in the earlier seasons when drinking alone around the house.
** Henry Francis seems to like brandy before bed.
** Roger Sterling seems to drink whatever's handy, but has a general preference for vodka, and starting in Season 4 there always seems to be a bottle of Smirnoff in his office. ProductPlacement, anyone?
** Ted Chaough orders an "Old Spanish" at a bar at one point. This is not a real drink, but a ShoutOut to ''Series/ThirtyRock'' (in which it is a rather disgusting-sounding wine cocktail).
* In a late episode of ''Series/{{MASH}}'' Rosie's bar gets trashed and Rosie injured, so the surgeons fill in for her. She tells Hawk & BJ about an Australian MP who comes in and orders "coffee," but that's a code word for whiskey. If he doesn't get what he wants, for free, he'll shut her down. Unfortunately, Charles is the one tending bar when the guy comes in.
-->"You put coffee in my coffee!"
** Hawkeye and his Swampmate generally favored the extremely dry martini, often made with "gin" from their private still.
--->"''You pour six jiggers of gin, and you drink it while staring at a picture of Lorenzo Schwartz, the inventor of vermouth.''"
*** Another episode gave the recipe as "''Five parts gin and a moment of silence for the vermouth.''"
** In the final episode, Hawkeye is said to have ordered a double bourbon at the Officer's Club instead of his usual martini (after driving a jeep through the wall), which helps show something is seriously wrong with him.
** Winchester's preferred drink is cognac. When Klinger orders one "with a beer chaser", he cringes in disgust.
* ''Series/RumpoleOfTheBailey'': Rumpole's drink of choice is "Pommeroy's Plonk," aka "Chateau Fleet Street," aka "Chateau Thames Embankment," aka whatever claret Pommeroy's Wine Bar stocks for two quid a bottle. She-Who-Must-Be-Obeyed (i.e. his wife Hilda) is typically seen quaffing gin and tonic. The clerk Henry goes for Dubonnet and lemonade, while Claude Erskine-Brown fancies himself a wine connoisseur[[note]]A case of TheCastShowoff: Julian Curry, who played Erskine-Brown, really is an amateur wine expert and has done a bit of work in informing the public about fine wine.[[/note]] and Sam Ballard CantHoldHisLiquor and therefore drinks mineral water.
* The women in ''Series/CougarTown'', despite being ''[[HardDrinkingPartyGirl heavy]]'' drinkers, are never seen drinking anything stronger than wine. The men will drink wine but also beer.
* [[{{Series/Cracker}} Fitz]] will have a Scotch and dry. Make it a double if someone else is paying.
* Henry Crabbe from ''Series/PieInTheSky'' always has "gin and tonic. No ice; no slice." He explains in the second episode that he doesn't trust any ice cube that he doesn't know where the water's been, and that too many places now use lemon slices that were pre-sliced in a factory somewhere and shipped to the bar in individual plastic bags; in context, he's clearly bunging it on a bit for his audience, but it's characteristic enough to be his real reason.
* A RunningGag on ''Series/{{NCIS}}'' is Gibbs's love of [[BrandX bourbon-brand bourbon]]. Shepard drinks bourbon as well, which is a plot point in one episode when he finds a bottle of scotch in her study and realizes that someone else had been there. La Grenouille drinks reserve Courvoisier, a brand favored by Napoleon, in one scene and serves some to Ducky-as-Harot, who brings it up frequently after. The rest aren't seen drinking as often, but when they are, Tony usually comes back to sake bombs, and Ducky, left to his own devices, drinks the Macallan.
* Vince Noir in ''Series/TheMightyBoosh'' in keeping with his androgynous persona, prefers flirtinis with a twist of lime. Which becomes amusing when he makes the drink fashionable in a pub frequented by hoary old fishermen.
** "Flirtinis all round!"
* On ''Series/InsomniacWithDaveAttell'', Dave would usually order a couple shots of Jager at any bar he visited.
* ''Series/ThirtyRock'':
** Jack is always drinking scotch. There is one exception, in the scene where he meets C.C.; she hears him ordering "white rum with diet ginger ale and a splash of lime" and remarks, "Wow. I never would've pegged you for a University of Tennessee sorority girl." She herself has a shot of whiskey. After she leaves, the bartender gives Jack his drink, saying, "Here's your [[Literature/NancyDrew Nancy Drew]]," and Jack stiffly tells him that "for men it's called a [[Literature/TheHardyBoys Hardy Boy]]."
** In Tracy's EstablishingCharacterMoment, he [[ManChild asks for apple juice in a fancy restaurant]], and, when told they don't have it, settles for a vodka tonic.
** At her high school reunion, trying to feel successful and sophisticated, Liz orders a Manhattan. The bartender says, "Sure, what kind of bourbon?" and she folds and amends her order to a white wine spritzer.
** Also, when Liz is suspended from work in "Jackie Jormp-Jomp", she runs into a group of middle-aged, wealthy women (who would probably read ''Real Simple'' if their income was reduced by a zero or two) who drink white wine in the afternoons and go out to spas and for meals on weekdays. [[spoiler:Turns out, it's a [[FightClubbing fight club]].]]
* ''Series/CallTheMidwife'': The nurses smuggle in small bottles of whatever they can into Nonnatus House (most often cheap spirits, and most often gin) but Trixie has developed a fondness for Babycham sparkling perry, and Cynthia and Jenny join her (historically accurate; Babycham was very popular among young women in the late 50s). It also seems the nuns drink whisky sours before going carolling, and Constable Noakes likes himself some whisky.
* In season 3 of ''Series/{{Chuck}}'', Casey recommends Johnnie Walker Black to Chuck when the latter must contend with the guilt of burning his first asset
* Throughout the ''Franchise/StarTrek'' franchise, Romulan Ale (a blue alcoholic beverage) pops up from time to time as a somewhat popular ([[ForbiddenFruit if outlawed in the Federation]]) alcoholic drink amongst Starfleet officers, its popularity and contraband status evidently being on par with Cuban Cigars. Interestingly enough, in ''Film/{{Star Trek VI|The Undiscovered Country}}'', when Kirk and [=McCoy=] are on trial for assassinating Chancelor Gorkon, their previous consumption of Romulan Ale is not brought up to merely suggest intoxication, rather than impact their overall credibility (showing that nobody, even people plotting against the Starfleet officers, takes the ban seriously enough to use their violating it against them).
** In one instance, a Romulan diplomat is seen discussing the effectiveness of replicated 'kali'fal' (a blue drink implied to be 'Romulan Ale' by its proper name). He remarks that the replica is accurate in most respects, but not near as aromatic as the genuine article. Apparently real Romulan Ale should forcibly open one's sinuses well before the first sip.
** [[Series/StarTrekTheOriginalSeries Chekov and Scotty]] once compare drink orders. Chekov likes vodka--which Scotty calls "soda pop." His drink of choice is scotch--which, according to Chekov, "was inwented by a little old lady from [[TheGreatPoliticsMessUp Leningrad]]."
** A popular drink among Klingons is bloodwine, which has twice as much alcohol as whiskey.
** Captain Picard also carts around a few bottles of the family vineyard's signature red. While he doesn't drink it particularly regularly, he will crack open a bottle for special occasions such as first contact or his birthday.
* [[AcademicAlphaBitch Paris Geller]] of ''Series/GilmoreGirls'' drinks a triple esspresso, which symbolizes her painfully intensive nature.
* In ''Series/PrettyLittleLiars'', Ezra Fitz was suspected to be the mysterious ''board shorts'', after his regular order - boysenberry pie and ''board shorts ale'' beer, is revealed.
** A non alcoholic example is the Liars' regular coffee order. Emily drinks a straight Americano. Maya, Alison and Cece refer to her as "Americano" at a certain point in the series. Her simple taste is supposed to represent her [[GirlNextDoor unassuming nature]], and also refer to the fact that she herself ''isn't'' straight (it was even lampshaded by Cece). Artistic Aria always orders a soy Latte. Her vegan diet is described in the series as yet another aspect of her general [[{{Hipster}} hipster-ness]]. Girly [[BigEater Hanna]] always orders a Latte, sometimes with whipped cream (which goes back to her days as unpopular [[InSeriesNickname Hefty Hanna]]). Overacheiver Spencer is known for her notorious MustHaveCaffeine ways, and always orders a strong drink. Her dependence on caffeine is somewhat reperesntative of her tendency for prescription drug abuse.
* ''Series/SexAndTheCity'' has the iconic Cosmopolitans, the drink of choice for Carrie and her girlfriends. When not drinking a Cosmo, Carrie usually alternates for a dirty martini.
* In ''Series/{{Supernatural}}'', most of the hunters, including Bobby and the Winchesters, drink whiskey and beer. Ash drinks PBR. Rufus is partial to Johnny Blue. However, Garth is a lightweight, who does better with sticking to milkshakes. Crowley drinks Craig, with which Rufus also has some familiarity.
* On ''Series/ParksAndRecreation'', manly man Ron Swanson naturally sticks to Scotch whisky especially Lagavulin. "Clear alcohols are for rich women on diets." Nick Offerman is now making advertisements for Diageo, the company that owns Lagavulin, because his character brought attention to the brand.
* Seen on ''Series/TwoAndAHalfMen'' with first season one-shot character Bill, formerly Jill. Trying to make a good impression on Charlie, who still hasn't recognized him as Jill, Bill reflexively orders white wine, before evidently deciding that he doesn't want to come across as feminine, so he switches to beer, chickens out and makes it a light beer, then goes back to beer.
** When [[StalkerWithACrush Rose]] visits the bar, she first orders pure grain alcohol. When told they don't have it, she instead orders a Sprite, completely inverting the Tracy example from ''Series/ThirtyRock'', but still demonstrating that the character is a CloudCuckoolander.
* Naturally, drink orders are a regular part of ''Series/{{Cheers}}''.
** In one episode, novice drinker makes his first-ever bar order: "a carafe of your house whiskey." When Sam reacts with surprise, he asks "oh, was that a bad order?" "Not if you're a party of twenty."
** In [[CountryMouse Woody's]] first appearance on the show he talks about how excited he is to be a bartender in a big city as opposed to his farm town. He goes into detail about how back home all anyone ever ordered was beer, which was disappointing for someone who spent years learning how to mix drinks since "any monkey can pull on a tap." Unfortunately, he's telling this story to Norm and Cliff, who being hard-working stiffs, have one order.
-->'''Woody:''' ''(Finally finishing his story)'' So what'll it be?\\
'''Norm:''' Beer.\\
'''Cliff:''' Same.
* Subverted in ''Fleming: The Man Who Would Be Bond''. Creator/IanFleming goes to a jazz club and orders the drink he would one day make famous. The bartenders wordlessly plonks down a beer instead.
* ''Series/AllInTheFamily'': Edith always fetched a beer for Archie when he came home from work.
* ''Series/{{Frasier}}'': Drinks in both cases; Sherry for Frasier and Niles, Ballantine for Martin. Frasier running out of sherry was used as a metaphor at the end of the series, as was the Ballantine brewery closing around Daphne's wedding.
* ''Series/{{Glee}}'': Will has an appreciation for beer, having at least one in several episodes and its mentioned that he always stocks up on the good stuff.
* On ''{{Series/Highlander}}'', Methos was rarely seen without his beer.
* ''Series/HowIMetYourMother'':
** Barney Stinson can be constantly seen drinking Red Bull energy drinks. In fact, because of the amount of free advertising he has given them, Creator/NeilPatrickHarris now gets free Red Bull for Life. And they also gave him a mini fridge.
* ''Series/StillStanding'': Beer for Bill.
* ''Series/{{Supergirl}}'':
** Maggie Sawyer, according to Alex, loves scotch.
** Jeremiah Danvers evidently likes margaritas. When the Danvers family celebrates Jeremiah's rescue from Cadmus, Maggie brings a bottle of tequila to the party, prompting Jeremiah to say, "Okay, she's family."
* ''Series/TalesOfTheGoldMonkey'': Corky and a cold beer.
[[/folder]]

[[folder:Music]]
* Music/SnoopDogg likes his (Seagram's) Gin and Juice.
* The late Lemmy Kilmister of ''Music/{{Motorhead}}'' claimed to have drunk a bottle of Jack Daniel's whiskey [[FunctionalAddict every day]] for over thirty years. In some circles the Jack and Coke was named in his honour.
* Creator/JosephHaydn liked his Tokay wine (Tokay or Tokaji is wine from the Tokaj region of Hungary, famous for [[https://en.wikipedia.org/wiki/Botrytis_cinerea botrytized]] wines that are either very strong or very sweet). And when we say liked, we mean ''liked''. Granted, anyone with social ambitions in Austria at the time was supposed to like Tokay, but Haydn took it to extremes even by the standards of the time.
* [[Music/{{Vocaloid}} Vocaloids]]:
** Meiko: Sake
** Yowane Haku: Sake as well
** Tonio: Martini
* Music/{{Rush}} drummer Neil Peart's bandmates Alex Lifeson and Geddy Lee both have huge wine cellars (Geddy in particular has a thing for burgundies). Geddy also has a [[http://www.caplanskys.com/menu breakfast]] named after him at Caplansky's Delicatessen in Toronto- salami and lox scrambled into eggs, with rye toast and latkes with applesauce, "just the way he likes it."
** Neil, himself, loves The Macallan, a brand of fine scotch.
[[/folder]]

[[folder:Politics]]
* Given the personal nature of tastes, what one drinks plays a very large part in identity politics. One extreme example is the "log cabin and hard cider campaign" run by UsefulNotes/WilliamHenryHarrison in the US presidential election of 1840. The campaign started when an opposition newspaper mocked candidate Harrison's age by remarking "give him a barrel of hard cider, and ... a pension of two thousand [dollars] a year[[note]]About $50,000 in 2018 money. Not a ''whole'' lot, but more than enough to live a life of comfort, if perhaps not luxury.[[/note]] ... and ... he will sit the remainder of his days in his log cabin." Given that hard cider was the main beverage of the grain-poor Thirteen Colonies but had long past been replaced by beer and whiskey and the only people who still lived in log cabins were crazy old coots out in the middle of nowhere, this was basically the period equivalent of everything that has ever been said about John [=McCain=]. Harrison decided to [[InsultBackfire turn this around]], declaring himself "the log cabin and hard cider candidate" to promote an image of old-fashioned, working-class frontier values (i.e, "small town values"), which was actually very much against his background, as he had been born on his family's Virginia plantation.
[[/folder]]

[[folder:Standup Comedy]]
* Billy Connolly routine: "Hey barman, is Jimmy 'Chainsaw' [=McHaggerty=] in here? How about Angus Kick-em-in-the-balls-first-and-ask-questions-later [=McGuinness=]?" Et cetera with similar scary names, to which the barman says no. Billy (in a sissy voice) "Then I'll have a Campari and soda please".
[[/folder]]

[[folder:Tabletop Games]]
* In the [=VIPER=] sourcebook for 5th edition ''TabletopGame/{{Champions}}'', the titular villainous organization provides "Snake Beer" at all its bases. Quality varies, as they normally hijack beer shipments and slap a new label on the cans/bottles. But for the average [=VIPER=] recruit, the important thing is that it's free. (For the leadership, the important thing is that it keeps their members from getting sloshed in bars and talking too much.)
* In ''TabletopGame/{{Pathfinder}}'''s setting of Golarion, the god Cayden Cailean is an enthusiast of all alcohol, but particularly likes beer. His holy symbol is a tankard, one of his holy days is the First Brewing, and adventurers can buy the beer he was allegedly drunk on when he [[DeityOfHumanOrigin ascended to godhood]]. He and the dwarven god Torag have drinking contests from time to time.
[[/folder]]

[[folder:Theatre]]
* Blanche from ''Theatre/AStreetcarNamedDesire'' is a heavy alcoholic, but loathes beer and only drinks whiskey.
* ''Theatre/StateOfTheUnion'' has a scene (shortened in the film version) in which Spike tells the Matthews' butler what drinks should be served: Judge Alexander (a Southerner) will "probably stick to straight bourbon"; his LadyDrunk wife requests Sazeracs and a lot of them. The only other character with a notably specific drinking preference is Sen. Conover, who takes Scotch and soda after dinner.
* In ''Theatre/TheTimeOfYourLife'', Joe, being something of a RichIdiotWithNoDayJob, likes to loaf around at Nick's and order champagne, though Nick's isn't the kind of high-class joint that would ordinarily stock up with it.
* In ''Theatre/MarginForError'', the Consul acquired his taste for brandy when he was Consul in British South Africa. He is proud to note that his old stock of brandy was "reclaimed" from a Rothschild cellar. The fanatically pro-German Horst's preference is pale Hofbrau.
* Elwood P. Dowd would always order two martinis when he went to the bar -- one for himself, and one for Theatre/{{Harvey}}. Of course, the locals figure he's just downing both of them himself and then drunkenly gushing about the tall anthropomorphic rabbit friend of his.
* In the song "Your Majesties" from ''Theatre/CinderellaRodgersAndHammerstein'', the Steward offers the King and Queen "the best of all the vintages from every nation's vine." The Queen reads off the LongList, but the King insists:
-->I want the wine of my country!\\
I want the wine of my country!\\
I want the wine of my country!\\
The wine of my country is beer!
[[/folder]]

[[folder:Video Games]]
* In the world of ''VideoGame/MonkeyIsland'', grog is [[GargleBlaster a mixture of kerosene, propylene glycol, artificial sweeteners, sulphuric acid, rum, acetone, red dye no. 2, SCUMM, axle grease, battery acid, and/or pepperoni.]]
* ''VideoGame/TeamFortress2'' The Demoman is never without a bottle of scrumpy.
* According to ''VideoGame/PokerNightAtTheInventory'' and ''VideoGame/PokerNight2'':
** [[Webcomic/PennyArcade Tycho Brahe]] prefers Gin Fizzes.
** [[Franchise/SamAndMaxFreelancePolice Sam]] likes fruity drinks with umbrellas in them.
** [[Franchise/EvilDead Ashley "Ash" Williams]], of course, drinks mead.
** [[WesternAnimation/TheVentureBrothers Brock Samson]] drinks beer.
* ''VideoGame/TeamFortress2'': The Demoman and his [[TheAlcoholic liquor]], natch.
* In ''VideoGame/SimonTheSorcerer'', dwarves like beer a lot. [[spoiler: They like it so much that "beer" is the password to their mine.]]
* ''Franchise/TheElderScrolls'': The [[HornyVikings Nords]] in ''[[VideoGame/TheElderScrollsVSkyrim Skyrim]]'' favor mead as their alcoholic beverage of choice, to the point that a meadery is one of the most powerful and corrupt institutions in Skyrim. Outlanders occasionally complain about mead, wishing more taverns served beer instead. Mead is SeriousBusiness: Only call a Nord a "milk-drinker" [[BerserkButton if you're prepared for a fight]].
* In ''VideoGame/{{Catherine}}'', the protagonist [[TheEveryman Vincent]] often spends times drinking in the local watering hole, the Stray Sheep, with his friends. All of them have their own drinks of choice ([[ChivalrousPervert Orlando]] and [[ButtMonkey Tobias]] like beer, while [[TheStoic Jonny]] favours Japanese sake), and you can order your own drinks: beer, sake, whiskey, or cuba libre. All of them offer a BoozeBasedBuff, and as a nice touch, you also get some cool trivia on the drinks as well.
* ''VideoGame/PunchOut'': In the original Arcade game, Soda Popinski's name was Vodka Dunkeiski and he was [[TheAlcoholic constantly drinking Vodka]].
* In ''VideoGame/StarOcean1'' and ''VideoGame/StarOceanTheSecondStory'', manly Cius and Iria, and boozer Opera, like various alcoholic drinks.
[[/folder]]

[[folder:Visual Novels]]
* ''VisualNovel/KatawaShoujo'': Lily and [[WineIsClassy red wine]].
* ''VisualNovel/HigurashiWhenTheyCry'': Despite her very young age, Rika really does like wine. We see her a lot with a bottle of it, in front of her [[UnusuallyUninterestingSight friends]], in omakes and official art. Of course, this serves a very specific purpose: [[spoiler: If you were [[GroundhogDayLoop stuck in]] [[CruelAndUnusualDeath her situation]], you'd [[DrowningMySorrows drink heavily]] too]]. Also, she always drinks [[spoiler:[[VisualNovel/UminekoWhenTheyCry Bernkastel]] brand wine.]]

[[/folder]]

[[folder:Webcomics]]
* In ''Webcomic/AnsemRetort'', Axel has a noted fondness for tequila. Another time, our... erm... "[[VillainProtagonist heroes]]" use liquor for TimeTravel and recruit Marluxia to "drink the gay drinks... because you're gay".
---> '''Marluxia:''' So you're saying you want me to drink appletinis until we go back in time?
* Graham in ''Webcomic/WizardSchool'' orders a [[http://www.meetmyminion.com/?p=1131 "Scotch. With extra scotch."]]
* Jimbo from ''WebComic/QuestionableContent'' offers the opinion that "Some of these fancy beers are pretty good. Not Narraganset, but pretty good." Seeing as Jimbo is a blue-collar stiff from Massachusetts, his beer preference is perfectly congruous with the character.
* ''Webcomic/BobAndGeorge'' like beer.
* ''Webcomic/SchlockMercenary'':
** Schlock is fond of a drink mix called "Ovalkwik." The ingredient list is [[http://www.schlockmercenary.com/d/20010225.html here]].
--->'''Ch'Vorthq:''' Sergeant, you will be drinking a very heavy stimulant cocktail cut with shampoo and high-tensile inert carbon.\\
'''Schlock:''' I don't drink it, I eat it straight.\\
'''Ch'Vorthq:''' And I suspect you're addicted to it.\\
'''Schlock:''' ''(aims [[{{BFG}} plasgun]])'' Step away from the tub of happiness.
** Gav is a cryo-frozen refugee from the 21st century, and is very fond of Guinness beer. It still exists in the 31st century, but was pretty hard to find. That is, until Gav [[MesACrowd accidentally cloned himself 950 million times]], and suddenly every brewery within a thousand light years wanted to take advantage of the sudden economic opportunity this presented.
* ''Webcomic/DanAndMabsFurryAdventures'': Dan loves ale and according to his sister has eaten almost nothing else in the last three years.
* ''Webcomic/ArthurKingOfTimeAndSpace'': Gawaine's call for beer is really just indicative of a general fondness for alcohol; he actually prefers [[http://www.arthurkingoftimeandspace.com/1186.htm something]] [[http://www.arthurkingoftimeandspace.com/1779.htm stronger]].
* Both Helens' Trademark Favourite Drink in ''Webcomic/{{Narbonic}}'' is pink boxed wine. Dave prefers Guinness.
[[/folder]]

[[folder:Web Video]]
* Talon from ''Webvideo/DeathFromAbove'' is the badass version of the milk drinker. Not just milk in fact but chocolate milk.
* Although [[TheAlcoholic he'll drink anything in a pinch]] Paultin's preferred drink in ''WebVideo/DiceCameraAction'' is wine.
* [[WebVideo/AitorMolinaVs Aitor Molina]] loves Karlova caramel vodka, to the point he was in a relationship with [[TheGhost a woman with that name]].
* WebVideo/TheAngryVideoGameNerd loves a bottle of Rolling Rock.
* ''Roleplay/MallFight'': Diablo drinks enough vodka to put [[VideoGame/TeamFortress2 the Heavy]] to shame. [[note]]Not that this is [[CantHoldHisLiquor at all difficult]].[[/note]]
* ''WebVideo/TheHappyVideoGameNerd'': While the Angry Nerd [[INeedAFreakingDrink drinks beer to get through shitty games]], the Happy Nerd drinks wine to celebrate good games.
[[/folder]]

[[folder:Western Animation]]
* In an early episode of ''WesternAnimation/{{Futurama}}''. Bender is seen ordering three very specific, high class wines at a dinner party... He then instructs the waiter to "Mix them all together in a big jug" (like a hillbilly).
** Three very specific, high class [[http://www.bumwine.com/ fortified wines]].
** Fry can frequently be seen downing a can of Slurm.
* In ''WesternAnimation/TheVentureBrothers'', Rusty is at a low-rent strip club where beer is the drink of choice - he orders a Rob Roy, and the burly bartender reaches down under the bar, looking like he's going after a baseball bat (but reaches for a drink recipe card.)
* In ''WesternAnimation/TheBrothersGrunt'', all Grunts adore martinis. After Perry's coronation, the assembled Grunts drink a martini toast to their new leader. During the celebrations that followed, the Poobah is chugging martinis as fast as Ringo can mix them.
* ''WesternAnimation/{{Kaeloo}}'': In [[CowboyEpisode Episode 88]], Mr. Cat orders a whiskey at an Old West Saloon. He does the same thing in Episode 87 when at a restaurant, but [[TeamMom Kaeloo]] refuses to let him drink alcohol.
* On ''WesternAnimation/KingOfTheHill'', Hank, Bill, Dale, and Boomhauer, all drink beer when they're off the clock, showing them as working-class guys (Hank specifically says they do it to relax after a hard day). They also obsessively only drink the fictional Alamo brand, which is brewed in America (specifically Texas), showing the obsessive patriotism the four of them subscribe to (especially since Alamo is implied to not even be that good).
* ''WesternAnimation/KingsOfTheInlandEmpire'': All four of the main manly men love light beer and energy drinks. In fact, they buy a tap in their kitchen that simultaneously dispenses Coors Light ''and'' Monster Energy Fuel.
* ''WesternAnimation/FamilyGuy'': Brian likes his alcohol, especially Martinis and Jack Daniel's Tennessee bourbon whiskey.
* ''WesternAnimation/TheSimpsons'':
** Homer and Duff Beer in earlier seasons.
** The AffablyEvil Mr. Scorpio loves German beer so much, it's mentioned in his TheVillainSucksSong (in a reference to the "he loves only gold" line from the ''Film/{{Goldfinger}}'' theme).

[[/folder]]

[[folder:Real Life]]
* Creator/HunterSThompson was noted for his fondness for both rum and Wild Turkey 101, a fondness shared by his [[AuthorAvatar alter ego]] Raoul Duke (as anyone who's read or seen ''Literature/FearAndLoathingInLasVegas'' can attest).
** His contract riders for speaking engagements are legendary. In ''Fear and Loathing in America: The Brutal Odyssey of an Outlaw Journalist'', Thompson says he typically received so much Wild Turkey he ended up giving quarts away before leaving town, and some schools actually took him up on his half-joking offer to reduce his speaking fee, should they provide him with '''cocaine'''.
** In "The Kentucky Derby is Decadent and Depraved":
--> "Yeah, what are you drinkin?" I ordered a Margarita with ice, but he wouldn't hear of it: "Naw, naw...what the hell kind of drink is that for Kentucky Derby time? What's wrong with you, boy?" He grinned and winked at the bartender. "Goddam, we gotta educate this boy. Get him some good whiskey..." I shrugged. "Okay, a double Old Fitz on ice." Jimbo nodded his approval."
* UsefulNotes/FrederickTheGreat was fond of [[{{Uncoffee}} coffee boiled in champagne]], which combined perfectly two of his passions: modernity and [[ForeignCultureFetish French culture]]. Coffee was very modern in the early 18th century, and champagne is of course French. Note that this didn't keep him from [[{{Hypocrite}} banning coffee to commoners]] to protect the brewing industry, despite [[HypocriticalHumor his hatred of beer (he found it too German)]].
* [[http://en.wikipedia.org/wiki/Charles,_Prince_of_Wales Charles]], [[UsefulNotes/TheBritishRoyalFamily Prince of Wales]], prefers [[http://en.wikipedia.org/wiki/Laphroaig Laphroaig scotch]], the mesquite barbecue of scotches. It's the only scotch ever to carry the Prince of Wales' royal warrant (which means they are his official supplier and can use this fact in advertisements).
* Creator/ChristopherHitchens was famously an aficionado of Scotch, particularly Johnnie Walker Black Label--hence his amusement at its popularity among Middle Eastern and Third World autocrats.
* Creator/JosephHaydn loved Tokaji (or Tokay) wine. Loving Tokaji was typical of a man of his era and position (as court composer to a Hungarian noble family in the 18th century--Austrian and Hungarian nobles and their associates were all supposed to be Tokaji devotees), but Haydn took it to the next level.
* Creator/DanAykroyd is the part-owner of a vodka brand, Crystal Head Vodka, which comes in a skull-shaped bottle. He works it into almost all of his appearances on TV or in film and is rarely seen outside in public without ''something'' with the logo on his person. He also owns a vineyard and has his own wine brand, and owns the distribution rights to Patron tequila in his native Canada. Essentially, [[TheAlcoholic dude likes his booze]].
* Creator/MichaelJFox, according to his ''Lucky Man'' memoir, his favorite drink is beer.
* [[RugbyIsSlaughter Rugby]] players are memetically fueled by beer. To the point that the bridge to a standard rugby song is just "FREE BEER FOR ALL THE RUGGERS" repeated three times followed by "[[ItMakesSenseInContext Jesus saves, Jesus save, Jesus saves!]]" Though how true this is on and individual basis in the modern era, with no shortage of health nuts running around, varies from entirely too true to total aversion.
[[/folder]]

!!Softer Drinks

[[folder:Advertising]]
* This Coffee Mate [[https://www.ispot.tv/ad/Iuyi/coffee-mate-a-cup-or-twohundred advert]] has the guy not only having drank 200 of them but also ''dressing'' in the same design and color scheme of the drink ''and'' the drink being with him and ''every'' one of his pictures.
[[/folder]]

[[folder:Anime and Manga]]
* ''Webcomic/AxisPowersHetalia'':
** England: [[SpotOfTea Tea]].
** Macau: Tea, according to another chibi
** Taiwan: Bubble tea, according to her ImageSong.
* [[ProductPlacement Dr Pepper]] for Okarin in ''VisualNovel/SteinsGate''. He drinks it '''all the time.'''
* ''Manga/OuranHighSchoolHostClub'': The entire club is ''fascinated'' by Instant Coffee, which they think is an absolutely brilliant invention if one doesn't have time to grind actual beans (like commoners). They've more or less made it the "official drink of the Host Club".
* In ''Manga/{{Eyeshield 21}}'', Marco loves cola.
* In ''Anime/HandMaidMay'', Cyberdoll Sara loves milk.
* ''Franchise/SailorMoon'':
** Pluto/Setsuna: Green Tea.
** Mamoru/Tuxedo Mask: Never really got one, but the anime [[MustHaveCaffeine frequently showed him drinking coffee]]. It was even used in a joke where in a romantic moment alone with Usagi he suddenly abandoned her to go to the kitchen and drink more coffee.
* ''Anime/YuGiOh5Ds:'' Following in his predecessors' footsteps, Yusei Fudo can't shake his connection with milk after that one episode.
** Jack Atlas has Blue-Eyes Mountain Coffee.
* Gintoki from ''Manga/{{Gintama}}'' loves to drink strawberry milk.
* Shizuo Heiwajima from ''{{LightNovel/Durarara}}'' likes milk (and dairy products in general, according to his profile) probably far more than is healthy. Not only is he known to down around six bottles of it during a meal, but it's one of the few things that's managed to avert one of his trademark {{Unstoppable Rage}}s entirely. Understandably, he needs it for his RequiredSecondaryPowers, that is, bones that are MadeOfIron that can handle his HairTriggerTemper-induced SuperStrength.
* ''Manga/{{Kekkaishi}}'''s Yoshimori loves his coffee-flavored milk, in part because of his TripleShifter lifestyle.
* ''Anime/PuellaMagiMadokaMagica'': [[SpotOfTea Mami's tea]]. She summons a cup of it from... [[{{Hammerspace}} somewhere]] after defeating a witch. [[spoiler:This takes a horrifying turn when she dies in battle, and the witch's grief seed smashes her teacup, spilling tea and/or blood everywhere.]]
* ''Anime/FutureGPXCyberFormula'':
** Karl Lichter von Randoll absolutely ''loves'' black tea, to the point he would drink tea in pit lanes, during pit stops and even ''in the middle of the races''.
* ''Anime/MetalFightBeyblade'': Doji and orange juice.
* ''Anime/MawaruPenguindrum'' has the CreepyTwins Shirase and Souya like drinking carrot juice. [[spoiler: Even in their bunny forms.]]
* Anita King of ''Anime/RODTheTV'' loves milk, and has been known to power chug it by the quart.
* Yang Wen-li in ''Anime/LegendOfGalacticHeroes'' enjoys black tea very much, and likes to drink it with brandy as well.
* ''Manga/{{Saki}}'': Kouko Fukuyo, a mahjong commentator, has a fridge full of apple juice or mixes with apple juice.
* There's something of a RunningGag in ''Manga/WanderingSon'' where Takatsuki is shown several times drinking orange juice while Saori drinks green tea.
* ''Manga/TheDisastrousLifeOfSaikiK'''s titular character loves coffee jelly above most everything else, with plots regarding him spending a month's allowance on a particularly fancy one only to end up having to exchange it for a kid's lost autographed baseball of equal value, desperately trying to shake off his friends during a class trip so he can eat a legendary dish of it in peace, and blowing all of his new years' money on a jelly maker instead of a new TV so he can make it himself.
* Parodied in ''Anime/YokaiWatch'' when two fifth-graders Eddie and Bear become inspirited by a {{youkai}} that makes kids put on airs. The two start drinking milk in [[WineIsClassy wine glasses]] and talking about the milk like it's wine.
[[/folder]]

[[folder:Comic Books]]
* Franchise/{{Batman}} orders black coffee ("and keep it coming") in the epilogue of ''ComicBook/KingdomCome''. Franchise/{{Superman}} has milk, and Franchise/WonderWoman just water. It's not clear if this is her usual order, as [[spoiler:she's revealed to be pregnant.]]
** [[ComicBook/RobinSeries Tim Drake]] loves Zesti, a brand of soda, and then there's his memetic dependency on [[MustHaveCaffeine coffee]].
* ''ComicBook/{{Asterix}}'': Obelix favours goats' milk. If he orders several cups, he's in a bad mood.
* ''GIJoe'': All of the Dreadnoks are inordinately fond of grape soda. Sometime after the fall of Cobra, Torch eventually went into the business of making the stuff himself with the wildly successful "Uncle Winkin's Hard Grape Soda Company". He probably did this solely to get it for free and just the way he likes it.
* [[ComicBook/DisneyDucksComicUniverse Uncle Scrooge's]] favorite drink is nutmeg tea.
[[/folder]]

[[folder:Fan Works]]
* Inverted in ''Fanfic/TheWrongReflection''. Eleya mentions in passing to Kai Kira Nerys that she can't stand Earl Grey, [[Series/StarTrekTheNextGeneration Captain Picard's]] drink of choice. Fitting, because as a starship CO she's got [[Series/StarTrekDeepSpaceNine Sisko's]] pragmatism and [[Series/StarTrekTheOriginalSeries Kirk's]] attitude.
* In the ''Kim Possible'' fic ''Fanfic/ImScaredToo'', the goofy NiceGuy Ron isn't fond of coffee. When he does drink it, he likes his coffee [[SweetTooth very sweet]]. More specifically, a light roast coffee with a splash of cream and seven sugars.
* From ''Franchise/HarryPotter'' fanfic, ''[[http://www.fanfiction.net/s/5733297/1/A-Time-for-Changeling A Time for Changeling]]'' Bathilda Bagshot tended to become pretty upset if she didn't get her pumpkin juice.
* In ''The Legend of Royal Blue and La Sylphide'', Nooroo drinks grape juice boxes to recharge his powers.
* {{Deconstructed|Trope}} in ''Fanfic/PrincessCelestiaHatesTea''. Everyone in Equestria and beyond adamantly believes tea is Celestia's favorite beverage. When she tries to come clean and admits that she actually hates the stuff, her subjects refuse to believe it and accuse her of being the Changeling Queen or Discorded.
* In ''Fanfic/SugarPlums'', Suigetsu who in canon prefers soft or drinkable meals is introduced to smoothies, which becomes something from that point on he either is drinking in a scene, or requesting immediately after.
* In ''Fanfic/{{Fake}}'', the {{ojou}} Sachiko dislikes coffee and rarely drinks it. It's too bitter and stains teeth too easily. According to her, ladies prefer tea.
* In an untitled fanfiction of ''Series/TheXFiles'', a villain strips Scully of her ID and puts her in a childish outfit that conceals her breasts. A woman at her workplace thinks she actually ''is'' a child ([[PlotHole although that's rather odd because Scully hadn't shrunk]]) and offers her a juice box.

[[/folder]]

[[folder:Film]]
* Creator/BobHope in ''Film/RoadToUtopia''. Hope's character tries to fit in at tough-guy frontier bar, but then orders a lemonade. Realizing his mistake, he quickly turns to the bartender and growls, "...in a dirty glass!"
* LovableRogue Brodie Bruce of ''Film/{{Mallrats}}'' spends much of the movie sipping from a dixie cup full of soda that he brought from home. At one point he successfully orders a fast-food cashier to "Fill this up with Coke. No Ice."
* In the epic comedy ''Film/TheBluesBrothers'', Creator/JohnCandy in the role of a police detective attends the film's pivotal fund-raising concert in order to arrest the performing band, but decides he wants to see them perform first and orders three Orange Whips for himself and the much more "serious" uniformed state troopers he is with.
** The line was [[ThrowItIn ad-libbed]] as an informal promotion of a non-alcoholic orange creame beverage sold by the family of the film's costumer. Since the film the beverage has morphed into a sweet alcoholic cocktail.
* ''Franchise/BackToTheFuture'':
** When times get rough in 1885 in ''Film/BackToTheFuturePartIII'', genius Emmett "Doc" Brown heads to the bar. The Hill Valley saloon is so RatedMForManly that when Marty tries to order a nonalcoholic drink, the barflies laugh while the bartender pours him a free shot of whiskey--that [[GargleBlaster BURNS]] the bar top where it spills. However, Doc is [[CantHoldHisLiquor apparently so bad at being drunk]] that the bartender keeps some sarsaparilla [[note]]an old West-era soft drink[[/note]] in stock just for him. Doc ends up drinking one single shot of whiskey, which knocks him out entirely.
** Used for humor in the [[Film/BackToTheFuture first film]], when Marty gets George to man up and try asking Loraine to the dance, he goes up to the counter of the diner and orders milk. ''[[PunctuatedPounding slaps bar]]'' "[[MundaneMadeAwesome Chocolate!]]" The glass slides in from off-screen, George takes a big sip, and heads off to talk to Loraine as Marty looks on, dubious.
* In ''Film/{{Shane}}'', a line is quickly drawn between the titular character and the drunken members of the Ryker gang when he walks into their bar and orders a soda-pop.
* ''Film/RustlersRhapsody''. When Rex O'Herlihan walks into a Western bar he first orders a glass of warm milk. When everyone in the bar in the bar stares at him he changes his order to a sarsaparilla. See the entry under "Strong Drinks" above for what happens next.
* Xander Cage in ''Film/{{xXx}}'' orders club soda and cranberry juice. This could just be to contrast him against the James Bond-types who he's intended to be an inversion of, or because he's an extreme-sports fanatic and doesn't want his reflexes dulled while he's undercover. Some people theorise that Xander is in fact UsefulNotes/StraightEdge.
* In ''Film/TheGreatMuppetCaper'', Fozzie is messing with some champagne served in a coupe (no, not his '50 Studebaker). He takes a sip, then turns around and informs the people behind him, "Hey, if you add enough sugar to this stuff it tastes just like ginger ale!" He gives the distinct impression that he finds this to be an improvement (possibly the fact that he was adding sugar to it was a pretty solid hint).
* Harley Stone in ''Film/SplitSecond'' survives on nothing but heavily-sweetened coffee and chocolate since his partner was killed by a monster no one else believes in.
-->'''CONSTABLE:''' Would you like some coffee with your sugar, guvner?
* ''Film/{{Catwoman}}'' has Catwoman showing up at a bar after her transformation with a very specific order..
--> '''Catwoman:''' White Russian, no ice, no vodka... hold the Kahlua.\\
'''Bartender:''' Cream, straight up.
* ''[[Film/TheAssignment1997 The Assignment]]'' (1997). At the officer's club Annibal orders a white wine and a club soda. A CIA agent played by Creator/DonaldSutherland deduces that the soda is for Annibal because he's afraid of InVinoVeritas while ass-kissing his superiors. Annibal informs him that the soda is actually for his wife.
* In ''Film/JoeVersusTheVolcano'', the islanders are known for their love of orange soda--to the point where its cans become part of the national costume.
* In ''Film/TheProfessional'', Leon drinks nothing but milk, and is often shown going to the local store to buy more. It's part of his portrayal as a curiously innocent and childlike assassin. Part of Mathilda's training involves drinking lots of milk, which she does not care for.
* Alex of ''Film/AClockworkOrange'' with his Milk Plus, which he drinks in preparation for a bit of the old Ultraviolence.
* ''Film/TheAmazingSpiderMan'': This incarnation of Spider-Man seems to have a fondness for chocolate milk.
* ''Film/ForrestGump'' was a big fan of the soft drink Dr. Pepper. (Unfortunately, drinking too many caused him to need to make a [[PottyEmergency run to the bathroom]] right when he met President UsefulNotes/JohnFKennedy.)
* ''Film/PokemonDetectivePikachu'': Like with [[VideoGame/DetectivePikachu the video game]] Pikachu really enjoys coffee, so much so that he's [[MustHaveCaffeine pretty much addicted to it]]. He also knows several brands of coffee and even asks a Ludicolo barista to whip up one of his favorite brews. On the downside, [[{{Gasshole}} it gives him gas]].
[[/folder]]

[[folder:Literature]]
* In the ''Series/DoctorWho'' novel ''The Infinity Casket'', Rose orders water at a tough SpacePirates tavern, and the Doctor hastily adds the dirty glass.
* ''Literature/CiaphasCain'', '''HERO OF THE IMPERIUM!!!'''', once trekked across an Ork-infested continent in order to get to the nearest available pot of tanna tea. (OK, to be honest, he actually made the trip because it was [[FakeUltimateHero the closest point of relative safety on the planet]], but the fact that he did get the tea at the end was certainly an added bonus.)
** Tanna is a national drink of all Valhallans, Cain just picked this habit from his long association with them. He's just as well would take an (alcoholic) amasec, [[CallARabbitASmeerp a brandy analogue]].
* Starting from the [[Literature/TheThrawnTrilogy first]] major Franchise/StarWarsExpandedUniverse trilogy, [[Franchise/StarWars Luke Skywalker's]] favorite drink is an exotic but very safe, comforting beverage called "hot chocolate". As his wife muses, it fits his farmboy personality perfectly.
** Wookieepedia says that toppings for hot chocolate include "orchid bean extract" ([[spoiler:vanilla]]), "tang bark" ([[spoiler:cinnamon]]) and "mallow paste" ([[spoiler:marshmallows]]).
* ''Film/DocSavage: The Man of Bronze'' film. While at Captain Seas' dinner party, Doc's aides order lemonade, root beer and a glass of milk, and Doc himself asks for a Coke.
* ''Franchise/TheHitchhikersGuideToTheGalaxy''
** In ''Literature/TheRestaurantAtTheEndOfTheUniverse'', Arthur Dent tries very patiently to get a simple cup of tea from the Sirius Cybernetics Corporation Nutri-Matic Drinks Synthesizer which, while it claims to produce the widest possible range of drinks personally matched to the tastes and metabolism of whoever cares to use it, invariably produces a liquid which is "almost, but not quite, entirely unlike tea" (possibly a TakeThat at coffee). Arthur's determination leads him to explain the process of making tea, from geography to the social aspects to preparation. In the end, it almost gets him and everyone else on the ''Heart of Gold'' killed by Vogons, but he does indeed get a cup of good tea out of it.
** [[Radio/TheHitchhikersGuideToTheGalaxy The radio series]] had a sentient-machine that dispensed drinks apparently tailored to every customer's exact tastes and nutritional needs, provoking Arthur to exclaim "Wonderful, apparently I'm a masochist on a diet" before beginning another rant about tea, and the fall of [[ItMakesSenseInContext a civilisation and the creation of a race of bird-men]].
* ''Literature/{{Dragaera}}'''s Vlad Taltos is a wine connosseur and also favors "klava," a coffee derivative probably based on [[http://homepage.interaccess.com/~june4/eggcoffee.html Hungarian egg coffee]].
* Ubiquitous in Creator/TamoraPierce books. Because her books take place in medieval settings, where beer at breakfast was common (they hadn't really figured out sanitation yet), but [[MoralGuardians have child-to-teenage protagonists]], she explains ''why'' they're going with the soft option:
** In the ''Literature/CircleOfMagic'' books, mages are usually teetotalers for good reason--when the four protagonists tried some alcohol, they destroyed a barn.
** In the ''Literature/TortallUniverse'', [[Literature/ProtectorOfTheSmall Keladry]] prefers cider and [[Literature/ProvostsDog Beka Cooper]] drinks twilsey[[note]]barley water[[/note]] at taverns because they dislike the uncontrolled feeling that alcohol brings. Lord Raoul is also a teetotaler after being TheAlcoholic in his youth.
* ''Literature/HoratioHornblower:'' Hornblower tries to drink very lightly when he's at functions with alcohol since he likes to be in control of himself at all times. (He does get drunk in ''The Commodore'' after having to [[spoiler:prevent his aide from assassinating the Czar]] and winds up sleeping with a Countess... also, half the fleas in the Russian palace.) Usually he drinks coffee or whatever [[{{Uncoffee}} pitiful substitute is left on the ship]], like burnt toast.
* In ''Literature/TheDisasterArtist'' (making this a RealLife example as well,) Tommy Wiseau's beverage of choice whenever he goes out to eat is hot water. What does this say about his personality? Well, it's one of many things he does [[EstablishingCharacterMoment in the first chapter alone]] that's [[CloudCuckoolander so peculiar that no one knows how to react]]; Sestero mentions he's ''never'' seen a waiter who didn't balk at that order.
** He's also noted to chug Red Bull around the clock.
* ''Literature/CharlieWilsonsWar'': Gust Avrakotos is disgusted when the two supposed tough guys from the CIA active services division order diet coke and chocolate milk. Meanwhile the Swiss ArmsDealer they're negotiating with is drinking cognac.
* ''Literature/SweetValleyHigh'': The protagonist twins (and most of their friends) always drink root beer.
* In ''Literature/{{Fifteen}}'', the protagonist is 15 years old and doesn't like coffee, but wants to drink it to seem mature, however, she associates it with people older than her.
[[/folder]]

[[folder:Live-Action TV]]
* ''Series/StarTrekVoyager'': Janeway loves her "coffee, black".
-->"Coffee. The finest organic suspension ever devised. It's gotten me through the past three years. I beat the Borg with it."
** ''Series/StarTrekTheNextGeneration'': Picard, on the other hand, prefers "Tea. Earl Grey. Hot." Amusingly enough, this is not supposed to be a character definition, but a requirement of the replicator. Hilariously, the first time he's seen ordering it, during the season 2 episode "Contagion", he gets a potted plant because the ''Enterprise'''s computers were messed up.
*** Of course, you would think that the replicator could just be programmed to give him the exact tea he wants whenever he just says "tea", but then it wouldn't be RuleOfFunny, would it?
*** Geordi once asked for some water, and it ''still'' wanted to know the exact temperature. When the ''Chief Engineer'' has to do stuff like that, the problem's on the replicator's end.
*** Klingons as a whole stick to the harder bloodwines; Worf rather likes the stuff himself, but his Earth-conditioned taste leads him to prefer bloodwine young and sweet, which the Federation replicators can't seem to make properly. He thus prefers a softer "warrior's drink": prune juice.
** Miles O'Brien of ''Series/StarTrekTheNextGeneration'' and ''Series/StarTrekDeepSpaceNine'' drinks "Coffee, Jamaican blend, double-strong, double sweet."
*** While Captain Sisko typically drinks Raktajino (with a jacarine peel), a Klingon coffee. This is also popular with several members of his staff.
*** In a ShoutOut to Bond, Julian will order his martinis "stirred, not shaken." He's also fond of Tarkalian tea.
* [[Series/{{Mash}} Radar O'Reilly]]: Grape Nehi.
** In a couple early episodes, we learn General Clayton's "usual" is sherry and ginger ale.
** In the episode where they get the Officer's Club, it's shown Frank Burns' usual drink is a Shirley Temple.
* Ryuu Tendou from ''Series/ChoujinSentaiJetman'', being straight-laced, super serious [[TheHero hero]], usually orders milk in bars. Hot or cold.
* In Season 5 of ''Series/MadMen'' there's a scene where Sally is at lunch in a restaurant with Megan and one of Megan's friends. Sally orders coffee and puts lots of sugar in it (the scene cuts to an overhead shot of the sugar landing into the coffee and fades out before she stops), illustrating how Sally's growing up but is still somewhat of a kid.
* ''Series/BreakingBad'': [[CreatureOfHabit Lydia]] is known for ordering chamomile tea with soy milk and stevia. Laura Fraser, who played her, commented ''"Why would you put milk in chamomile tea? I don't get that. That should have been clue #1 there, of how deranged she was going to get."'' [[spoiler:This became a very important plot point in the series finale, as Walter White, knowing her habit, mixes the stevia with ricin to fatally poison her.]]
* ''Series/CallTheMidwife'': Horlicks for everyone--nuns, nurses, doctors, patients--especially when on duty or [[ComfortFood under stress]].
* ''Series/JeevesAndWooster'': Bertie puts five lumps of sugar into a small cup of tea.
* ''{{Series/Batman}}'' (Adam West) enters a 60's disco, that barred Robin, since he was under 21, and orders orange juice, trying to "blend in."
* ''Series/{{Shoestring}}'': Eddie Shoestring goes into a punk club and orders orange juice.
* ''Series/TheATeam'': B.A.'s favorite beverage was milk ... and it was the team's favorite way to slip in a sleeping pill to carry the bruiser onto an airplane (whenever a mission required them to travel long distances quickly).
* ''Series/TheBigBangTheory'': Sheldon seems to be very fond of strawberry quik.
* In ''Series/BoardwalkEmpire'', crime boss Arnold Rothstein loves milk, which emphasizes his StraightEdgeEvil nature.
* ''Series/BuffyTheVampireSlayer'':
** Buffy and Willow both like mochas for the caffeine and sugar.
** Giles and his tea.
* ''Series/{{CSI}}'' Greg loves Blue Hawaiian coffee, and you should not try to get into his stash.
* ''Series/FamilyTies'': While the Keatons may disagree strongly on politics, they ''all'' really love their orange juice. They can be seen drinking it in just about every episode.
* ''Series/TheFlash2014'''s H.R. from season 3 turns out to be a big coffee drinker. [[spoiler: It's not available on Earth-19, where he hails from.]]
* ''Series/{{Frasier}}'' and Niles both make ridiculously complex and nitpicky coffee orders at their favorite coffeeshop, which is often played for laughs. In one instance Frasier sends back his drinks multiple times with different requests and changes.
* In the ''Series/{{Friends}}'' episode "The One Where Monica and Richard Are Just Friends" [[https://www.youtube.com/watch?v=9z6DT3tTvwE Chandler takes out a bottle of Hershey Syrup to make chocolate milk]]. He offers to make one for Ross, but Ross demurs, "No thanks, I'm 29."
* Spinelli of ''Series/GeneralHospital'', like any good hacker, can't function without his orange soda.
* JJ from ''Series/GoodTimes'' loved unsweetened [[ProductPlacement Kool-Aid]] (refered to as "Kool-Aid Sour")
* ''Series/HappyDays'': Richie's breakfast meal includes [[TrademarkFavoriteFood blueberry pancakes]] and freshly squeezed orange juice.
* ''Series/HouseOfAnubis'': When Alfie is cursed to turn into a child, he becomes even more immature than he already is. One scene has him drinking chocolate milk, and blowing bubbles in his drink until Nina gets angry.
* ''Series/{{JAG}}'': AJ likes strong coffee ("Cup of Joe".)
* From the ''Franchise/KamenRider'' franchise:
** ''Series/KamenRiderBlade'': Kotaro buys milk by the crate and keeps his refrigerator constantly stocked.
* ''Series/HowIMetYourMother'': Marshall and Ted share a passion for Surge soda.
* In ''Series/ItsAlwaysSunnyInPhiladelphia'', the [=McPoyle=] family is obsessed with drinking milk, among other creepy habits.
* ''Series/KenanAndKel'': Who loves orange soda? ''Kel'' [[CatchPhrase loves orange soda!]] Unless he [[StatusQuoGameShow goes on a game show dressed up as a girl]].
* On ''Series/LaverneAndShirley,'' Laverne loves milk and Pepsi. Mixed together. Yes.
* On ''Series/{{Leverage}}'' Hardison fills his fridge full of orange soda.
** His EvilCounterpart (played by Creator/WilWheaton) prefers cherry soda.
* ''Series/TheMarvelousMrsMaisel'': Whenever his family is at Steiner Resorts in the Catskills, [[Creator/TonyShalhoub Abe Weissman]] always drinks copious amounts of the resort's signature tomato juice. To the point that when he turns down tomato juice one day (after inadvertently learning that Midge is now a stand-up comedian), [[OOCIsSeriousBusiness Joel and his parents know something's up with him]].
* Patrick Jane of ''Series/TheMentalist'' loves tea.
* ''Series/StarTrekTheNextGeneration'':
** Picard: Tea, Earl Grey, hot.
** Worf developed a taste for prune juice, which apparently tastes just like really strong Klingon Blood Wine of exceptional quality... or just tastes really nasty. Klingon tastes are strange. A group of [[ProudWarriorRace Klingon]] [[RedShirt warriors]] picked a fight with Worf in a bar, ostensibly for this, but also because he was serving in Starfleet instead of the Klingon military.
* ''Series/StarTrekDeepSpaceNine'':
** Miles O'Brien's drinks Jamaican blend coffee, double strong, double sweet.
** Sisko likes "Raktajino," the Klingon version of coffee. Raktajino eventually becomes the beverage of choice for almost the entire crew of [=DS9=].
*** Jadzia's an even bigger Raktajino addict than Sisko, to the degree where after she [[spoiler: got killed by Dukat, Ezri (the [[TheNthDoctor next host]] with her shared memories) ordered some before realizing that she hated raktajino.]]
* ''Series/StarTrekVoyager'':
** Captain Janeway: [[MustHaveCaffeine Coffee, Black]]. This helps show that she's a tough customer. Coffee is apparently her BerserkButton. She'll demand coffee whether you're capable of serving it or not.
* On ''Series/ThreesCompany'', each of the landlords had his own drink obsession. Roper always wanted cocoa, and Furley's favorite poison was root beer. Of course, there was also Mrs. Roper's constant desire for (and denial of) sex, but that's another story.
* Monica from ''Series/TouchedByAnAngel'' loves coffee so much she tried to put it in everything, much to Tess' horror (she once made coffee-flavored biscuits). Her 100th-case party had the following edibles: coffee ice cream, coffee cake, coffee cookies, chocolate-covered coffee beans, and mocha latte with whipped cream and cinnamon sprinkles.
* Agent Cooper from ''Series/TwinPeaks'' is completely enamored of coffee at the local diner.
* ''Series/WhatsHappening'': Dee Thomas uses part of her $1 weekly allowance to buy strawberry milkshakes.
* ''Series/{{NCIS}}'':
** Gibbs also likes to drink coffee.
** Abby and her Kaf-Pow! soda.
[[/folder]]

[[folder:Music]]
* Music/JonathanCoulton, on geek preferences: "Code Monkey like Fritos, Code Monkey like Tab and Mountain Dew..."
* [[Music/{{Vocaloid}} Vocaloids]]:
** Hiyama Kiyoteru: Iced Coffee
* Johann Sebastian Bach wrote the Coffee Cantata, which tells the story of a young woman who really likes her coffee.
* All of the members of Music/TheyMightBeGiants love coffee enough that it gets mentioned at least once per album, and an entire segment of their {{Rockumentary}} was about how much coffee they drank.
* Music/{{Rush}} drummer Neil Peart has a thing for milkshakes in general, it seems: he claims to make the world's best milkshake himself, and in his book ''Roadshow'', he writes about riding through an extremely hot area of the Western U.S. and eventually desperately craving a chocolate milkshake. (Neil, while motorcycling, travels in what amounts to a suit of black leather armor- gloves, pants, boots, heavy jacket, and full-face helmet. Hot weather + full-body armor means overheating, which means sweating more, which means dehydration.) He desperately searches for a Dairy Queen (claiming their milkshakes are at least consistently passable) but, failing to find one, stops at a roadside ice cream shack. He then complains about the "frozen glop of chocolate-flavored goo in a styrofoam cup claiming to be a milkshake" he was served in his journal for the day later on.
* Music/InsaneClownPosse has a running theme of Faygo, a regional brand of soda pop, which they work into lyrics: "Send yo mama straight out to the sto'/Tell that bitch to bring home a Faygo". Members of the audience often douse themselves and the band in the stuff. As a family-friendly company, however, the makers of Faygo have, on multiple occasions, clarified that they are in no way affiliated with the hyper-violent Insane Clowns.[[note]]Faygo actually stopped giving tours of their production facilities because juggalos would regularly show up and create nuisances.[[/note]]
* [[Music/HelloProject Morning Musume's]] Sayashi Riho has a special liking for Cider. Which is a soft drink in Japan, which is good, considering that Sayashi is 13.
* The Thin White Duke, Music/DavidBowie's 1970s persona, allegedly subsisted exclusively on red bell peppers, milk and cocaine.
[[/folder]]

[[folder:Theatre]]
* From ''Theatre/InTheHeights'', part of Benny's morning routine is to get his "boss' second coffee, one cream, five sugars."
* In ''Theatre/TheGoldenApple'', the second verse of "Scylla and Charybdis" mentions that Scylla has:
-->Bought a vineyard up in Maine\\
That makes passable champagne\\
Though his ulcers keep him down\\
To sarsparilla
* In ''Theatre/HolyMusicalBatman'' Alfred asks Bruce Wayne and Dick Grayson--who have just met--if he can get them a drink. They respond in unison:
-->[[ManChild A juice box. And make it a Mott's, goddamnit!]]
[[/folder]]

[[folder:Video Games]]
* Hawke from ''VideoGame/AdvanceWars'' apparently like black coffee. Just look at his profile on the game.
* ''VideoGame/DetectivePikachu'' absolutely ''loves'' [[MustHaveCaffeine coffee]]. He knows a great deal about coffee, has a favorite café, and will tell Tim what he enjoys about different blends.
* Gunther Hermann of the original ''Videogame/DeusEx'' like orange soda. He gets very irritable when a soda machine gives him lemon-lime soda instead of orange, causing him to suspect that the maintenance man is fucking with him. The sequel [[BrickJoke shows that his tiny conspiracy theory]] was right.
* Link in ''Franchise/TheLegendOfZelda'' seems to be very fond of milk, as it's become a recurring healing item since at least ''VideoGame/TheLegendOfZeldaOcarinaOfTime''. If you're doing a [[LowLevelRun Three-Heart Challenge]], milk can be even more useful than potions because it comes in two doses.
** ''VideoGame/TheLegendOfZeldaMajorasMask'' has a milk bar. One character is visibly drunk on the final day if you do his part right. DrunkOnMilk.
* ''VideoGame/FireEmblemAwakening'': Maribelle's favorite thing to drink is tea.
* ''VideoGame/TeamFortress2'':
** Luna loves her water.
** [[FragileSpeedster Scout]] is pretty obsessed with [[CaffeineBulletTime Bonk]], Crit-a-cola, and their merchandise.
* Jasper Gein of ''VideoGame/SilentHill4'' acts as a BrokenBridge, mumbling about how thirsty he is and how he could use some chocolate milk, refusing to move until you give him some.
* In ''VideoGame/TheWorldEndsWithYou'', Neku likes coffee.
* ''VideoGame/PunchOut'': Soda Popinski loves soda, as is obvious from his name: punching it out of his hand has similar but less severe repercussions, although considering how often he drinks it, you basically have to do it and one of the in-game challenges involves beating him without interrupting him when he's taking a drink.
* ''VideoGame/DeadlyPremonition'': Agent York cannot get by without coffee. It isn't just that he MustHaveCaffeine--he relies on his coffee to ''tell the future for him.'' ([[CloudCuckoolander He's just that kind of person.]]) He also has a thing for biscuits, but mostly just the ones [[SupremeChef Thomas]] makes.
* ''VideoGame/BestFiends'': Edward the Mosquito's favorite food is coconut water, as a replacement for blood. [[InsectGenderBender This is despite the fact he's a male mosquito that shouldn't have been drinking blood in the first place.]]
* ''VideoGame/ProfessorLayton'', being the QuintessentialBritishGentleman, enjoys a good SpotOfTea.
[[/folder]]

[[folder:Visual Novels]]
* A scene in Lucien's first season of ''VisualNovel/SweetEnchantments'' helps to establish the cast's personalities via the coffee Zain serves them: Lucien's is "dark as midnight," Roman's is [[SweetTooth loaded with whipped cream and syrup]], and Runa's is spiked with liqueur.
* ''VisualNovel/KatawaShoujo'': Lily and [[SpotOfTea tea]].
* ''VisualNovel/DanganronpaTriggerHappyHavoc'': Celestia "Celeste" Ludenberg likes both milk tea (and she'll get ''pissed'' [[BerserkButton if it's not properly done]]).
* ''Franchise/AceAttorney'':
** Godot: [[MustHaveCaffeine Coffee]]. One of the rare cases where he appreciates the taste more than the caffeine (although he still despises decaf). TruthInTelevision, as people who appreciate coffee for the taste usually do prefer the regular kind. The decaffeinating process adversely affects the quality of the bean (long story short, the caffeine gets brewed out), so, all other factors being equal, a cup of decaf will always be inferior.
** Edgeworth: Tea.
* ''VisualNovel/MissingStars'': Beatrice is very fond of coffee and drinks a lot of it.
[[/folder]]

[[folder:Web Comics]]
* Coffee of Doom in ''Webcomic/QuestionableContent'' ''does'' do the fancy-schmancy drinks, but in "small", "medium", "large", "WTF" [[CouchGag and occasionally "Fuck You, Bladder"]] sizes. When someone uses a certain chain's faux-Italian size names, the offender is told "No habla Starbucks".
** [[https://www.youtube.com/watch?v=r2y_GwKzxck Is it French or is it Italian?]] Perhaps [[GratuitousForeignLanguage Fretalian]]....
* Kreyul from ''Webcomic/NightmareFactory'' loves his boba tea, and it's rare to see him without it.
* ''Webcomic/TheOrderOfTheStick'': Human [[BigBad Xykon]] is shown in ''Start Of Darkness'' to enjoy coffee--specifically godawful coffee, which forces his brain to relive every great cup of coffee he's ever had. Discovering he can no longer drink it after becoming a [[TheUndead lich]] makes him a ''little'' bit upset.
* Doc of ''Webcomic/TheWhiteboard'' enjoys Mountain Dew so much, he brews his own extra-potent blend. He also uses Dew to brew coffee.
* ''Webcomic/ZebraGirl'' Sandra really [[http://zebragirl.keenspot.com/images/entry24.jpg likes coffee.]] She's not addicted, but she doesn't need to eat and she can't taste anything else.
* ''Webcomic/{{Homestuck}}'': Dave and apple juice.
* ''Webcomic/{{Sheldon}}'': Gramp [[MustHaveCaffeine really likes his coffee]].
* ''Webcomic/{{Polandball}}'': [[QuintessentialBritishGentleman Great Britain]] with tea.
* ''Webcomic/TowerOfGod'': TheChessmaster Yu Han-Sung loves [[MustHaveCaffeine instant coffee]].
* ''Webcomic/ArthurKingOfTimeAndSpace'': Guenevere [[http://www.arthurkingoftimeandspace.com/1069.htm gets through]] [[http://www.arthurkingoftimeandspace.com/2037.htm a lot of milk]].
* ''Webcomic/{{Narbonic}}'': Dave likes Mountain Dew.
[[/folder]]

[[folder:Web Original]]
* [[https://metro.co.uk/2015/10/22/15-things-only-people-who-dont-drink-coffee-will-understand-5442264/ On this list]] of thoughts by someone who [[DoesNotLikeSpam dislikes coffee]], one of them is that they feel like a child ordering hot chocolate instead, especially because they like it with marshmallows and cream.
[[/folder]]

[[folder:Western Animation]]
* ''WesternAnimation/TheSimpsons'':
** The Australians' affinity for beer is parodied when Marge fruitlessly tries to order coffee.
-->'''Marge:''' I'll just have a coffee.\\
'''Australian Bartender:''' Beer it is.\\
'''Marge:''' No, Cof-fee.\\
'''Bartender:''' Be-er?\\
'''Marge:''' Coffee. C-O-\\
'''Bartender:''' B...E...
** During the show's beginnings as animated shorts on ''Series/TheTraceyUllmanShow'', the family would often celebrate good times by going out for Frosty Chocolate Milkshakes. This didn't carry over to the full-length episodes, however. (Except for the occasional MythologyGag.)
** In the episode "Viva Ned Flanders", Ned is having trouble deciding what drink to order as he very seldom drinks. One of the drinks he considers is called a ''Children's'' something-or-other.
* ''WesternAnimation/KimPossible'': Dr. Drakken takes chocolate milk. Even worse, he insists on calling it "Cocoa Moo," acting as though he had just had all of his evil sucked out. "Cocoa Moo", mentioned in a couple of other episodes, might be a brand name in the ''KP''-verse.
* ''WesternAnimation/AvatarTheLastAirbender'': Uncle Iroh has a passion for tea.
* The "ginger ale... in a dirty glass" bit was also used in the ''[[WesternAnimation/AdventuresOfTheGalaxyRangers Galaxy Rangers]]'' episode "Don Quixote Cody." We are talking about a cartoon from the middle eighties...and the two Rangers were on duty, after all. {{Fanon}} will usually depict Niko as a tea-drinker, and Goose taking his coffee strong enough to melt the spoon.
* In the ''WesternAnimation/BatmanTheAnimatedSeries'' episode "Showdown", the muscular and scarred bounty hunter Jonah Hex walks into an Old West saloon and orders milk -in a ''clean'' glass.
* In [[CowboyEpisode Episode 88]] of ''WesternAnimation/{{Kaeloo}}'', Stumpy orders a soda at an Old West Saloon.
* In the ''WesternAnimation/ReadyJetGo'' episode "[[Recap/ReadyJetGoS2E19AstronautEllenOchoa Astronaut Ellen Ochoa]]", Ellen Ochoa drinks some lemonade from the kids' lemonade stand. This gives us some insight into her character by telling us that even though she's a major scientist, she's really just a normal person and is also OneOfTheKids.
* ''WesternAnimation/TheLooneyTunesShow'': Bugs Bunny and coffee, to the point one of the episodes centered on him trying to beat his addiction to coffee by replacing it with an energetic drink. After finding out that the drink was worse and more addictive, Bugs decided to refrain to one cup per day... [[LoopholeAbuse The doctor never specified the size of the cup]].
* The titular characters of ''WesternAnimation/BikerMiceFromMars'' love root beer.
* ''WesternAnimation/JohnnyTest'': Dukey "likes a cup of joe".
* The [[WesternAnimation/Ben10AlienForce three]] [[WesternAnimation/Ben10UltimateAlien shows]] [[WesternAnimation/Ben10Omniverse following]] [[WesternAnimation/{{Ben10}} the original Ben 10]], the title character was shown to love smoothies, which is also a case of irony as between the original series and Alien Force he refused to drink them. Ben says it was an acquired taste.
* ''Franchise/GIJoe'': The Dreadnoks sure do love their grape soda.
* Tino, Lor, Carver, and Tish from ''WesternAnimation/TheWeekenders'' really like junk food, especially Chug-A-Freezes.
* ''WesternAnimation/{{Arthur}}'': Mr. Ratburn's stern sister Patty likes her green tea steeped for exactly 3 1/2 minutes. She's able to tell when her tea is steeped for only 2 3/4 minutes.
[[/folder]]

[[folder:Real Life]]
* Comedian Maria Bamford mentions Diet Coke in a lot of her jokes.
* Music/EltonJohn and Diet Coke, at least in TheNineties. He was a celebrity endorser of the drink in television ads, and it was a fixture of his contract riders.
* Much like Elton John, former Disney studio chairman and Creator/DreamWorksAnimation founder Jeffrey Katzenberg has a favorite drink in Diet Coke. Reportedly, he was handed a Diet Coke upon entering animation meetings at Disney and also is alleged to down cans of it a day.
* One would think the famously macho manly-man that was UsefulNotes/TheodoreRoosevelt would down whiskey, wouldn't you? Turns out Teddy wasn't that big of a fan of alcohol, but ''loved'' coffee (with lots and lots of sugar). His son described his coffee cup as being "more in the nature of a bathtub." Supposedly after being served a cup of Maxwell House coffee he described it as "good to the last drop," which the company turned into their slogan.
** This actually makes sense when you remember that Teddy had rather severe asthma. Coffee is a vasodilator and was a fair remedy for asthma in an era before corticosteroids.
* UsefulNotes/UlyssesSGrant was famous for drinking coffee for breakfast.
* UsefulNotes/LyndonJohnson loved the citrus soda Fresca so much that he had a special tap installed in the Oval Office that dispensed nothing but the drink.
* Various cultures often have a [[HollywoodCuisine stereotypical drink associated with them]], which is often fodder for slurs.
** Britain -- A SpotOfTea.
** [[UsefulNotes/TheOtherRainforest The Pacific Northwest]] -- [[MustHaveCaffeine Coffee]].
** Japan - Green Tea.
* When he was coaching the Washington Redskins in the 1970s, famously quirky head coach George Allen had the same thing every day for lunch. [[TrademarkFavoriteFood A Peanut butter & jelly sandwich]] and a glass of milk, made by his secretary. This prompted NFL Films President Steve Sabol to say once "Thanks to him, I'll never look at a jar of peanut butter the same way again."
* John Paul I [[MustHaveCaffeine loved coffee]].
* Wrestling/CMPunk's Pepsi Globe tattoo.
* Gamers with Mountain Dew and [[TrademarkFavoriteFood Doritos]] (according to the people who make them anyway).
* Creator/MichaelJFox really loves his Diet Pepsi. Although, according to his ''Lucky Man'' memoir, it was his second favorite drink behind beer.
* [[ComicStrip/{{Peanuts}} Charles M. Schulz]] was known to [[http://parade.condenast.com/23210/parade/what-was-charles-schulzs-daily-routine/ ingest a ham sandwich and a glass of milk]] when drawing comic strips.
* Music/MileyCyrus: Starbucks iced coffee was also regularly in her hands during paparazzi photos taken of her during her Creator/DisneyChannel days as well.
* Golfer Arnold Palmer loved to drink iced tea mixed with lemonade, so much his name is synonymous with it. Contrary to popular belief, he didn't invent it because he was a teetotaler; Palmer enjoyed a good stiff cocktail, but he couldn't drink booze while playing, so he came up with the signature iced tea/lemonade mix as a way to still enjoy a "cocktail" when having lunch on the green.
* Averted by Creator/ShirleyTemple, who had nothing to do with the non-alcoholic cocktail named after her. In fact, she actually hated it because it's so sweet.
* Tomato juice is popular among airline travelers, possibly because the altitude can alter people's sense of taste.
[[/folder]]

!!Against Stereotype

[[folder:Anime and Manga]]
* Roberta from ''Manga/BlackLagoon'' orders milk, and she's a human Terminator! It's a good way to provoke a fight. Also drinking milk in the series were Torch, a psychopathic Mormon {{pyromaniac}} and Rotton the Wizard a (not so) BadassLongcoat who can't hold his liquor. However, in a later appearance of Roberta, she orders tequila, signaling a return to her bloodthirsty past personality.
* One of the many ways that ''VideoGame/DevilMayCry'' showcases Dante's quirkiness despite his status as a badass is in, among other things, his tendency to instantly assume that people who enter his shop are looking for the bathroom, his fondness for tomato juice, and his habit of ordering a strawberry sundae from any bar he walks into. The last one in particular is seen in the very first scene in the [[Anime/DevilMayCryTheAnimatedSeries anime]].
* Badass giant robot pilot Van of ''Anime/GunXSword'' has as his drink of choice... ''milk.'' He does have an excuse, however - he CantHoldHisLiquor worth a damn.
* Same with above example, although the guy in question is Yusei Fudo of ''Anime/YuGiOh5Ds''. Has a yellow shape on his face? Criminal. Wears leather or denim with shoulder, elbow and knee pads? Biker. Bar near a prison? This guy came from prison. [[TheStoic Completely emotionless face]]? No Nonsense type of guy. What does he order? ''Get me Milk.''
** Of course, he expects to ride in a high-speed motorcycle race at any time, so staying sober is probably a good idea.
*** FridgeBrilliance and JustifiedTrope here. Previous episodes showed Yusei's age as 18 years old (at the time). The Japanese Legal Drinking Age is 20. Also a CastingGag as above-mentioned Van shares a Seiyuu with Jack Atlas.
* The favorite drink of Anime/AfroSamurai: "Lemonade. Ice cold." (Lemonade is a major part of one of his few good childhood memories.) Do ''not'' interrupt the man while he's drinking, either.
* Colonel [[spoiler:Paya]] Livingston from ''Anime/DaiMahouTouge'' orders "the usual" at the bar and gives the barkeep a jar with "sake" written on it. However, "the usual" turns out to be chocolate milk, which the barkeep pulls from under the counter.
* In ''Manga/DragonBall'' we see Gilan, a dinosaur/dragon that competes in the Martial Arts Tournament. He goes to a bar and orders milk. A group of men mocks him but he pays no attention until one of them trips with his tail. The four men attacked him while Gilan asked the bartender for more milk. He literally defeated all of them before the glass got full.
[[/folder]]

[[folder:Comic Books]]
* Another classic example is when ComicStrip/ThePhantom goes to town in the guise of Mr. Walker, to extract information. He will invariably visit the grungiest bar in the seediest part of Morristown and order milk. Nobody ever mocks him for it... more than once (''"It is good for the bones" [starts breaking bones])''. And they will ''always'' have a bottle handy.
** Naturally. They need it to make Caucasians, which in turn is the girliest cocktail ever and only an acceptable guy's drink after ''Film/TheBigLebowski'' was made.
* In the Marvel [[ComicBook/GIJoeARealAmericanHeroMarvel G.I. Joe]] comic, Zartan's Dreadnoks all drink grape sodas, usually served as if they were alcoholic.
** Many members of the Joe team drink the fictional Yo-Joe Cola, which reportedly tastes nasty.
* Jackie Estacado of ''ComicBook/TheDarkness'' is a non-drinker, and only orders non-alcoholic items at the local bar because "likes himself the way he is."
* Franchise/{{Batman}} seldom drinks alcohol, however, as he plays up the role of the RichIdiotWithNoDayJob, he is known to order Ginger Ale and pretend that it is champagne or the like. On the rare occasions when he does, he favors bourbon.
* In the early days of the comic book, ComicBook/LuckyLuke would always drink lemonade or [[AnachronismStew Coca-Cola]] when he was at a saloon. But ever since the comic changed its publisher, he always orders beer.
* In ''ComicBook/MesmoDelivery'', Rufo, a huge, [[TopHeavyGuy broad-shouldered]] former boxer now working as truck driver, stops at a roadside diner and since he's working gets himself a glass of milk, unfortunately since he also has a rather pudgy, round face the other customers decide to call him a big baby.
* When [[ComicBook/SamAndMaxFreelancePolice Sam & Max]] hit up a bar before travelling to ancient Egypt, Sam orders a root beer and an Orange Julius; Max demands dish water in a dirty glass.
[[/folder]]

[[folder:Film]]
* A Creator/JohnWayne quote ([[BeamMeUpScotty that he never said]]): "Get off your horse and drink your milk."
* Forgot the exact source, but a bartender in some western once explained he keeps milk around because people tough enough to dare order milk at his bar really aren't the kind of people he'd want to offend by not having any.
* Jean Girard from ''Film/TalladegaNightsTheBalladOfRickyBobby'' daintily sips an espresso from a real china cup and saucer as he drives his stock car. It's against stereotype for NASCAR, but totally in-stereotype for a gay Frenchman. At least he's not downing Bordeaux during a race.
* The Mariachi from ''Film/ElMariachi'' and ''Film/{{Desperado}}'', despite his badass [[TheGunslinger gunslinger]] persona, orders soda when visiting a bar. He explains that he doesn't drink because he's a musician and afraif that it would ruin his voice.
* When Bond loses it all in ''Film/CasinoRoyale2006'', he evidently does not give a damn about whether his martini is shaken or stirred.
* Billy Costigan in ''Film/TheDeparted'' orders a cranberry juice. A mob flunkie who cracks a joke about it gets the glass in his face.
* In ''Film/{{Clockers}}'', one of the main characters is a low-level drug dealer who at one point walks into a bar and orders chocolate milk, specifically "Chocolate Moos." He thinks it will help his ulcer.
* In ''Film/{{Sidekicks}}'', Creator/ChuckNorris drinks milk... which [[MemeticBadass automatically means milk is awesome]].
* Creator/CharlieChan is TheTeetotaler, but in spite of the fact that he's Chinese and is a teetotaler he is no fan of a SpotOfTea; he prefers sarsaparilla (a root beer-like beverage).
* Rory, a badass [[TheYardies Yardy]] gangster in ''Film/LockStockAndTwoSmokingBarrels'' likes frothy drinks of the UmbrellaDrink type. On one occasion, he does order a cocktail with a very high alcohol content, but that was only so he could spit it on someone who [[DisproportionateRetribution annoyed him]] and [[KillItWithFire set them on fire]].
* In ''Film/FinalJustice'', Joe Don Baker's character is made fun of by a comically tiny Maltese Man for wanting to order milk (after trying and failing to procure some Maalox). This goes well for neither the tiny man nor the other Maltese guys in the bar.
* {{Invoked}} in ''Film/VictorVictoria'' when King Marchant goes to a working-class bar looking for a fight. He orders milk.
--> '''Local tough:''' Cow's milk or mother's milk?\\
'''King:''' How 'bout your sister's? ''(cue BarBrawl)''
* Played with in ''WesternAnimation/Shrek2''. Puss in Boots orders milk in the BadGuyBar. Then again, [[FurryReminder he's a cat]].
[[/folder]]

[[folder:Literature]]
* Archie Goodwin of the ''Literature/NeroWolfe'' series generally orders milk (although he doesn't completely avoid strong drinks).
* In ''Literature/TheThrawnTrilogy'', Mara Jade Skywalker, a female Rambo and MamaBear with a lightsaber, also loves hot chocolate. Of course, she used to be a courtier (well, court assassin), where the drink was too unsophisticated; after that she was a smuggler, and her business partners, "like the good smugglers they were, had turned up their noses at all nonalcoholic drinks in general." By the time she marries Luke, she's looking for the comforting, homey atmosphere. See above.
* Literature/{{Biggles}} is an absolute teetotaller, and is seen in one of the early stories taking enormous risks in competition with a fellow airman over a crate of lemonade. This makes rather more sense when you know that it was originally a crate of excellent pre-war whisky, but was [[RetCon retconned]] later when the books became popular among children. In the post-[=WWI=] books he's teetotal even in the original editions, but this is because a mix of PTSD and lovesickness led to him becoming an alcoholic, which nearly got him killed on the last day of the war.
* In ''Franchise/StarWars'', Darth Maul opts to order pure water - dedicated warrior that he is, he'd not dull his senses on a mission with anything alcoholic. Woman at the bar is somewhat disdainful, partly that he's not spending much... she gets a [[DeathGlare glare]], and a [[JediMindTrick mind whammy]] to bring him his drink and leave him alone.
* ''Literature/HonorHarrington'''s drink of choice is hot chocolate when she's on duty. When she's not, then it's an ''Old Tillman'' in a frosty stein, and she and her hubby just ''love'' to snark at her brother-in-law, a [[AGlassOfChianti known wine snob]].
** In ''Field Of Dishonor'', Denver Summervale's snobbishness is indicated ({{lampshaded}}, even) by his insistence on only drinking whiskey from Earth (known as "T-Whiskey"), which is exorbitantly expensive on Manticore, despite local versions of the drink being comparable in quality.
** The only time we see Citizen Admiral Thiesman drinking alcohol in the books is when he is the commander of the Havenite forces at [=DuQuesne=] Base, when he [[DrowningMySorrows becomes a heavy drinker of T-Whiskey]][[note]]Which he suspects of being fake, given how horrible it tastes[[/note]] after coming to the [[HeelRealization full realization of what kind of people running the government he serves]], and [[MyCountryRightOrWrong how powerless he is to do anything about it.]]
* In ''Literature/TheDresdenFiles'':
** Sanya, a Russian-born Knight of the Cross, prefers brandy to stereotypical vodka (as many educated and cultured Russians do), but will happily drink either.
** Father Forthill has been known to keep a hip-flask of good scotch on him.
** Harry himself will drink anything that contains enormous amounts of sugar and caffeine, coca-cola being his first choice. His alcoholic beverage of choice is beer. Specifically, Mac's beer (which is actually an ale). It's brewed personally by Mac, every step of the way, and served at room temperature, old-world style. This has first-time patrons at Mac's skeptical, for about the first sip. Karrin Murphy, all-American to the core, once complained it had "too much flavor".
* In one of the ''Literature/TheAdventuresOfSamuraiCat'' books, Miaowara Tomokato goes into a rough bar and orders a saucer of milk. And gets it, though he needs to disassemble most of the patrons before being allowed to drink it in peace.
* In the Literature/{{Discworld}} books, hard-boiled cop Commander Vimes drinks lemonade. Justified, in that he's a recovering alcoholic. In ''Discworld/{{Snuff}}'', his butler has invented a cocktail which is non-alcoholic but nonetheless has a kick to it, since it includes some powerful spices.
* In one of Creator/EEDocSmith's ''Literature/{{Lensman}}'' books Kimball Kinnison goes into a bar and orders a pineapple pop, in order to deliberately provoke a fight.
* In the Literature/CaptainFuture homage novel ''Avengers of the Moon'', our hero orders a drink in a BadGuyBar to avoid hostile attention, but as he's not used to drinking (he's [[OriginStory still quite young]]) the others recommend a session ale. Then Captain Future faces the problem of how you drink while wearing an oxygen mask ([[BoringButPractical through a straw]], as it happens).
* In the [[TabletopGame/BattleTech Mechwarrior: Dark Age]] novel ''Ghost War'', intelligence operative Mason Dunne is at a party and notes that the bar has his favorite Irish Whisky on tap... but then deliberately avoids ordering it; his cover identity prefers a different drink, and he wants nothing, no matter how how small, to link back to his true identity.
* ''Literature/WinnieThePooh'': Roo has milk (or, really, anything except extract of malt).
* Literature/HarrietTheSpy insists on having milk when she gets home from school.
* In Creator/CliffordSimak's Hugo Winner ''Literature/WayStation,'' the alien called Ulysses is nuts about coffee.
* In ''Literature/RangersApprentice'', all of the Rangers have an addiction to coffee and manage to get a few of their non-Ranger friends hooked on the drink as well.
* Chicago plastic surgeon [[http://articles.chicagotribune.com/2001-05-22/news/0105220126_1_reconstructive-surgery-surgeon-joke Frank W. Pirruccello]] wrote a series of amateur detective novels (among them ''The Praying Mantis Murder'' and ''The Capgras Syndrome'') in which the dyspeptic middle-aged private eye was often found at the counter of his local diner nursing a cup of coffee that was about half milk.
* In Mary Russell's ''Literature/TheSparrow'', Sofia Mendes loves Turkish coffee.
* ''Literature/WaxAndWayne'': In ''Literature/BandsOfMourning'', the Basin has started developing soft drinks. Wax almost spits it across the bar for being too sweet, and when he looks back ten seconds later he discovers that Steris has drank it all. Later, Marasi finds out that the Southerners have a sweetened hot chocolate drink, which she insists is going to quickly become more valuable than their miraculous MagiTech.
[[/folder]]

[[folder:Live-Action TV]]
* In "Gunmen of the Apocalypse", the Western episode of ''Series/RedDwarf'':
-->'''Rimmer:''' I've seen Westerns. I know how to speak cowboy. Leave the talking to me. [''turns to the bar woman''] A dry white wine and Perrier, please.
** Oddly enough, in the same scene, the barmaid is completely confused by the Cat's trying to order tequila.
* In ''Series/StarTrekTheNextGeneration'', all Klingons take bloodwine (straight out of the barrel). Worf, who was raised on Earth, likes his bloodwine "very young and very sweet" but Federation replicators can't do it justice and Starfleet is rather more strict in their opinion of drunken revelry. His drink of choice? Prune juice, introduced to him by the ship's bartender, Guinan. (ExpandedUniverse novels suggest that prune juice has become a major Federation export to the Klingon Empire.)
-->'''Worf:''' This is a ''warrior's'' drink!
** Lampshaded the first time Worf walks into Quark's on Deep Space 9 in ''Series/DeepSpaceNine'': "[[Recap/StarTrekDeepSpaceNineS04E01E02TheWayOfTheWarrior The Way of the Warrior]]". Quark offers him bloodwine, he orders "prune juice, chilled". Quark does a double take and Worf [[DeathGlare glares at him]] until he supplies the beverage.
* One of the rules for ''Radio/TheLoneRanger'' screenwriters was that he never touched alcohol - even the saloons had to resemble cafés.
* On ''Series/{{Hustle}}'', stylish con man Mickey Bricks seems to be a fan of orange juice.
* In one episode of ''Series/{{ER}}'', Mark Greene's father orders a fancy latte and explains to his son (paraphrased), "We're navy, but this is still California."
* Series/TheMiddleman orders milk from bars. This wouldn't be against stereotype since he's such a boyscout, but he proceeds to torture his interrogation victim every time he takes a sip. The man cracks when he goes to get another bottle. "[[Anime/AfroSamurai Lemonade. Ice cold]]".
* BA Baracus, the resident ScaryBlackMan from ''Series/TheATeam'' is a strict teetotaller and only drinks milk.
* The [=McPoyles=] in ''Series/ItsAlwaysSunnyInPhiladelphia'', the criminal inbred rivals to The Gang, show up to the bar after word of mouth marketing reached them about The Gang's wild, total freedom policy:
--> '''Liam''': I heard you got 'anything goes' going on in here. So can we get a couple glasses of milk?
* ''Series/ElChapulinColorado'' features the outlaw and horrible villian El Cuajinais, entering the bar and ordering... a glass of milk.
-->'''Waiter''': A glass of milk?
-->'''Cuajinais''': ON THE ROCKS.
-->'''Waiter''': Alright.
-->'''Cuajinais''': *''grabs his shirt threateningly''* And without pasteurizating. I HATE SOFT DRINKS.
* In the short-lived show ''Legend'', Nicodemus Legend is well-known for never drinking alcohol. But Ernest Pratt, the writer who publishes under the alias of Nicodemus Legend, does not follow this practice. In order to get his liquor without upsetting all the people who know that Legend doesn't drink, he drinks his whiskey from a teacup.
* In the ''Series/{{Community}}'' episode "[[Recap/CommunityS2E10MixologyCertification Mixology Certification]]" Troy, to honor his deceased uncle, wants to order a Seven and Seven as his first drink after turning 21, but is convinced by Jeff and Britta not to since that is "a high school drink for girls". [[spoiler:In the end, he ends up ordering it anyway, but ends up leaving it on the counter to go take his drunk-off-their-asses friends home.]]
* In one episode of ''Series/TheYoungOnes'' where they go to the pub, [[TheQuincyPunk Vyvyan]] cheerfully orders a Babycham.
* In the ''Series/{{Supernatural}}'' episode "Swap Meat", one of the first indications that Sam may not [[FreakyFridayFlip be quite himself]] comes when he orders an enormous sweet, fruity, frosted mixed drink instead of the Winchester brother standard of cheap American lager.
** When the brothers travel back in time to TheWildWest, Dean annoys Sam by ordering sarsaparilla for his little brother and a straight whiskey for himself, only to end up gagging on his shot (due to either poor quality or high alcohol content) much to Sam's amusement.
-->'''Sam:''' You know, the sarsaparilla's not bad.
[[/folder]]

[[folder:Video Games]]
* In ''VideoGame/FinalFantasyIV'', a sidequest sees Cecil having to go to a bar and buy some time by talking with the barmaid. So, he orders a drink. What does newly-reformed soul-full-of-light Cecil order? Milk, of course.
* ''VideoGame/FinalFantasyTactics'': Milk is Ramza's drink of choice, too, prompting the bartender to comment.
* In ''VideoGame/PokerNightAtTheInventory'', the Heavy of ''VideoGame/TeamFortress2'', among other averted HuskyRusskie stereotypes, says that he happens to enjoy a nice peach bellini.
* In ''VideoGame/BrutalLegend'' the HeavyMetal loving humans of Ironheade are all beer drinkers. They even have a "Sacred Beer Tree" that naturally produces ice cold lager. Once you get to the PlayableEpilogue you can even visit their beach party and enjoy a beer with them.
-->'''Eddie''': How about when we get to town we have a big pow-wow with your whole army? We'll have a campfire, and I'll tell you all about what I do and where I came from over a big flagon of mead.
-->'''Ophelia''': What's a flagon of mead?
-->'''Eddie''': It's a drink. Aren't we in medieval times?
-->'''Ophelia''': Uhh... we only have beer. But you can have as many kegs as you want.
-->'''Eddie''': TO BLADEHENGE!
[[/folder]]

[[folder:Web Video]]
* Papa John's Pepsi Max are of legendary status in ''WebVideo/H3h3productions''.
* Mountain Dew Baja Blast serves as this for the entire ''WebVideo/ThomasWoodenRailwayCommunity'', but especially for [=MrMPS=].
* ''WebVideo/SuperMarioLogan'': Black Yoshi loves grape Kool-aid and [[TrademarkFavoriteFood fried chicken]]. In "Black Yoshi's in Trouble!", to help Mario reform Black Yoshi, Craig the Devil convinced Black Yoshi that there's no Kool-aid or fried chicken in Hell.
* Creator/BradJones absolutely LOVES Crystal Pepsi. He loves it so much that he's trying to start a letter campaign to bring it back.
** Good news: It's back, or as near as makes no difference. Bad news: he can't drink it with his Jewish friends, because the brand is "Not See Kola".
* LetsPlay/{{Yogscast}}: LetsPlay/SimonLane and LetsPlay/LewisBrindley also seem to drink tea quite a bit. Then again, they're British.
* In the various ''Creator/MrT'' ''Versus'' comics, Mr. T's exhortations for kids to drink their milk has been [[{{Flanderization}} transformed into]] a full-on obsession with the drink, with him getting into many fights over milk, and the easiest way [[WhyDidItHaveToBeSnakes to get him on a plane]] is to drug his milk.
* Agent Logan from the WebOriginal/ProtectorsOfThePlotContinuum is addicted to iced tea, deprivation of which sends him into a homicidal rage.
* Common in ''Roleplay/MallFight'':
** Connor loves Yoo-hoo, guzzling it down alcohol. %%Someone accidentally a word, can a troper familiar with the character figure out what this was supposed to be?
** Tox has 7-UP.
* In ''Always a Hero'', you'd better have a glass of orange juice waiting for Cora when she comes to visit. The pulpier, the better!
[[/folder]]

[[folder:Western Animation]]
* The Flash's RoguesGallery appears in one episode of ''WesternAnimation/JusticeLeague Unlimited'', planning a hit on The Flash in a BadGuyBar. After claiming to be, in their own words, "The hardest men in town", their drink orders are immediately revealed to consist of an Arnold Palmer (lemonade iced-tea), a cherry coke, a decaf soy latte, and a glass of milk.
** What makes this funnier is the fact that only the milk is treated as an odd order. Captain Cold feels a need to justify it by saying [[{{Squick}} his ulcer's been acting up]].
* In ''Series/TheSuperMarioBrosSuperShow'' episode "Pirates of the Koopa", Mario and Luigi pose as pirates to infiltrate 'Blackbeard' Koopa's hideout. Luigi asks the bartender to "Gimme a milk." At their odd looks, Mario adds, "In a dirty glass!"
[[/folder]]

[[folder:Real Life]]
* Creator/MrT is famous for his love of milk, which sets a good example for children.
[[/folder]]

!!Other

[[folder:Anime and Manga]]
* ''Anime/{{Monster}}'' has an interesting take on this with the resident LadyDrunk, Eva. After hitting RockBottom a number of times, [[HopeSpot Eva finds a chance at happiness]] alongside her [[JerkWithAHeartOfGold surly but gold-hearted]] [[BodyguardCrush bodyguard]], Martin -- who, among other things, inspires her to try to quit drinking. Unfortunately for her though, [[YankTheDogsChain Martin gets himself killed on her behalf]] and Eva is once again alone in the world. How does she respond to this? By immediately waltzing into the nearest bar and ordering [[spoiler:coffee]].
[[/folder]]

[[folder:Film]]
* ''Film/KingsmanTheSecretService'': Every alcoholic beverage in the film is named down to its vintage. For instance, the Kingsmen toast with an 1815 Napoleonic brandy whenever they lose one of their own. The most memorable is perhaps Eggsy's (taught to him by Harry):
--> '''Eggsy''': "Martini. Gin, not vodka, obviously. Stirred for 10 seconds while glancing at an unopened bottle of vermouth."
* A successful filmmaker in ''Film/FourRooms'' (played by Quentin Tarrantino) raves about his Cristal for almost 10 minutes of screentime. He shares it generously, but one of his buddies (played by Bruce Willis) drinks something brown in a chaser.
* [[Film/MysteryTeam Chocolate milk!]]
* In ''Film/XMenFirstClass'', It's subtle, but every time they're in a pub, Charles orders a cola, rather than alcohol, for Raven. [[FridgeBrilliance He doesn't want her]] [[GlamourFailure "slipping up"]] and exposing her true form.
* Parodied in the second ''[[Film/TheNakedGun Naked Gun]]'' movie:
--> '''Lt. Frank Drebin:''' Give me the strongest thing you've got.\\
'''Waiter:''' ''[brings out a bodybuilder]''\\
'''Drebin:''' On second thought, how about a black Russian.\\
'''Waiter:''' ''[looks at camera, shakes head]''
* This trope backfires badly in ''Film/AttackOfTheKillerTomatoes'' when an undercover agent [[TooDumbToLive asks for a Bloody Mary]].
[[/folder]]

[[folder:Literature]]
* {{Dracula}} [[IDoNotDrinkWine does not drink...]] ''[[IDoNotDrinkWine wine]]''.
* Neither do the Igors of Pratchett's Discworld... which is the cue to extract the ubiquitous canteen from its hiding place on your person and offer them a slug.
* [[Literature/XWingSeries Rogue Squadron pilots]] in the comics have lum as their general drink of choice during off hours; the squadron during the books prefers lomiin-ale. In ''Isard's Revenge'' a pilot from the comics lineup temporarily returned to the squadron and was a little shocked when he was told that they'd never drink lum. Whether these are alcoholic or not depends on who you ask.
* ''Literature/HarryPotter'' students will drink butterbeer, while their professors enjoy Firewhiskey or a Gilly water.
** The composition of butterbeer is up for debate. J. K. Rowling claimed she made it up but described it as probably tasting "a bit like less sickly butterscotch". It is mildly alcoholic, not enough to get humans tipsy but enough to get a house elf drunk. The Harry Potter wiki describes an actual beverage called butterbeer which was documented in a 1588 cookbook from Tudor England containing beer, butter, sugar, eggs, nutmeg and cloves, probably resembling early eggnog; [[SupremeChef Heston Blumenthal]] [[https://www.youtube.com/watch?v=H_Jgq-VQE-o made some to a Tudor-era recipe in 2009]], and contrary to his usual portrayal as a "[[CordonBleughChef culinary mad scientist]]", he hardly changed a thing about it, it was so good. Home attempts at {{Defictionalization}} tend to revolve around either these old beer recipes, actual butterscotch spirits, or for kid-friendly consumption, cream soda. A soda base is plausible when you consider that old-fashioned sodas got their carbonation from yeast--the same way beer gets its alcohol and fizz, the main difference being time--and do actually contain trace amounts of alcohol. "The Wizarding World of Harry Potter" theme park serves its own, secret, soda-like butterbeer formula.
** Butterbeer is favoured by students visiting Hogsmeade, but at Hogwarts proper the most popular drink is pumpkin juice. Less unusual drinks seen in Hogsmeade and its surrounds include tea, coffee, and Madame Rosmerta's oak-matured mead.
** In ''Prisoner of Azkaban'', the trio overhear some of the staff discussing Sirius Black with the Minister. [=McGonagall=] has a small gillywater, Hagrid has ''four'' flagons of mead (hey, he's half-giant), Flitwick a cherry syrup and soda with an umbrella, and the Minister has redcurrant rum.
* ''Literature/ASongOfIceAndFire'':
** Stannis Baratheon is a hard and bitter man, and to reflect this, he drinks plain water with a pinch of salt.
*** It probably doesn't hurt that his older brother is a massive alcoholic and he's spent his entire life trying to get out of his shadow.
** Aeron Damphair, a priest of the Drowned God, carries a water skin filled with seawater, which he drinks from.
** Roose Bolton, a health nut, drinks the medicinal wine hippocras.
** And then there's Robert/Robin Arryn's favorite drink. It's his mother's milk. He's ''far'' too old to be suckling.
* Creator/SteveMartin, in his book on writing, uses the following (roughly paraphrased) example to illustrate his point on demonstrating characterization through actions. (Frappe is, like many unfathomable terms, a regional term for what would otherwise be called a milkshake, or it can be a fancy coffee drink. Presumably it means he's considerably less of a threat than you might think.)
-->[A red guy walks into a bar.]
-->'''Bartender:''' What'll you have, red guy?
-->'''Red guy:''' I'll have a frappe.
* Creator/PGWodehouse's Gussie Fink-Nottle has an addiction to orange juice which he drinks the same way as his friend [[Literature/JeevesAndWooster Bertie Wooster]] drinks alcohol (whenever he has received bad news to strengthen himself for example).
* ''Literature/AConfederacyOfDunces'': Ignatius will have a Dr. Nut (an almond-flavored soft drink produced in New Orleans at the time).
[[/folder]]

[[folder:Live-Action TV]]
* In ''Series/FawltyTowers'', Basil Fawlty insults another person's lack of sophistication by saying "they wouldn't know a Bordeaux from a Claret." The joke is, of course, that a claret is a type of dry, dark Bordeaux tailored to British tastes, and so in British wine parlance those two names are synonyms.
* ''Series/KenanAndKel'': "Who loves orange soda? Kel loves orange soda! Is it true? Mmm-hmmmm! I do, I do, I doo-oo!"
* One episode of ''Series/TheBigBangTheory'' had Penny practicing making alcoholic drinks, and got frustrated when Sheldon wouldn't order. When he does...
-->'''Sheldon''': I'll have a virgin Cuba Libre.
-->'''Penny''': That's rum and Coke, without the rum.
-->'''Sheldon''': Yes.
-->'''Penny''': So, Coke?
-->'''Sheldon''': Could you make it diet?
-->'''Penny''': (Growls) There's a can in the fridge.
* In ''Series/KungFu'', Caine, being a Shaolin monk with appropriately simple tastes, usually just asks for plain water when at a bar.
* In ''Series/OnceUponATime'', The Charming Family's signature drink order is hot chocolate with cinnamon. Snow White, her daughter Emma, and Emma's son Henry all either drink it on-screen or mention that they like it at one point or another.
* Some ''Franchise/StarTrek'' captains have drinks they're always ordering, to the point of the order becoming a CatchPhrase on the level of "Energize" or "Engage." Picard's got his "tea, earl gray, hot," Sisko's got his Raktajino (Klingon coffee), and Janeway has her "Coffee. ''Black.''" (In fact, her [[MustHaveCaffeine coffee addiction]] becomes a RunningGag sometimes.)
* ''Series/BlakesSeven''. In one episode where [[TheDragon Travis]] is supposed to be a [[SpaceWestern tough gunslinger]], he walks into a bar and orders a vitazade. Which [[HilariousInHindsight unfortunately is now an Irish soft drink]]. Apart from this the usual booze of choice is "adrenaline and soma", implied to be a pick-me-up with the [[Literature/BraveNewWorld soma]] to take the edge off.
[[/folder]]

[[folder:Music]]
* John Lee Hooker's Blues song: "One Bourbon, One Scotch, One Beer" has said drink order as the chorus.
** [[https://www.youtube.com/watch?v=VezDgfZKUdg "Whiskey and women just about done wrecked my life."]]
[[/folder]]

[[folder:New Media]]
* "What your drink says about you" lists are practically their own genre of Internet humor. Examples [[http://drunkard.com/issues/54/54_secret_language.html here]] and [[http://www.cracked.com/article_15170_what-your-favorite-drink-says-about-you.html here]].
* From the PlotHole-time onwards, WebVideo/TheNostalgiaCritic orders the ridiculously sweet sounding "cupcake vodka".
[[/folder]]

[[folder:Video Games]]
* ''Franchise/MassEffect'':
** Being a classy and intelligent woman, [[TeamMom Doctor Chakwas]] enjoys high-end spirits, particularly Serrice Ice Brandy. You can even obtain some and have a drink with her, reminiscing about the old crew and your adventures in the first installment.
** Shepard seems to favor '[[GargleBlaster whatever the bartender can throw at me]], and keep them coming.' It almost gets them killed when one JerkAss batarian bartender poisons Shepard with [[BizarreAlienBiology turian]] booze. Depending on how you play Shepard, you can pay the bastard back by making him drink it.
** If the player is persistent enough at the bar in the Citadel, the bartender will ramp it up all the way to ryncol, a krogan drink that is insanely toxic. The barkeep warns Shepard that drinking it will make them set off radioactivity alarms for a while. If the player chooses to partake, Shepard (who is already well snockered at this point) passes out and wakes up on the floor of the bar's bathroom.
** In ''Mass Effect 3'', vaguely Scottish engineer Donnelly declares that The Illusive Man's preference for bourbon over scotch is proof that he's evil.
* ''VideoGame/BarOasis'' has several signature drinks, all of them alcohol, and are associated with characters. Boa Noite is for Carla, Caol Ila a la Murakami and Desree is for Desree Mboshi, the titular drink Oasis for Risa, Ile de Re a la Eric for Eric Lang, and Guinness for Sheila.
** As for the gameplay, the game [[ZigZaggingTrope zig-zags]] this trope. You may have men order June Bugs or women ordering a Black Russian. And it's possible for both to get drunk on Cinderellas (basically, a juice cocktail) and Shirley Temples.
* ''Videogame/KantaiCollection:'' The feature "Anchorage Bar" will make your current "secretary" [[MoeAnthropomorphism ship girl]] serve a certain drink that's mostly appropriate to their age (or at least, how old they look). Most destroyers and coastal defense ships, who look like little girls, serve juice; the only "older" girls who serve juice are Tenryuu, Naka, Sakawa and Nagato. Most older ship girls (heavy cruisers, battleships, aircraft carriers) serve hard drinks that vary between each girl and the hour you visit them. A few of them may serve food (of different kinds) in addition to drinks.
[[/folder]]

[[folder:Web Comics]]
* IN ''Webcomic/{{Sinfest}}'', [[http://www.sinfest.net/archive_page.php?comicID=4365 a stripper succubus orders the "usual"]]: a flaming witch's brew. Containing EyeOfNewt and toe of frog.
* The AI characters in ''WebComic/QuestionableContent'' share a fondness for tea. They can't actually drink it, but the smell can apparently cause their sensory apparatus to go haywire and evoke soothing mental images.
[[/folder]]

[[folder:Western Animation]]
* Barney's girlfriend (a [[NoCelebritiesWereHarmed Yoko Ono pastiche]]) in the Be Sharps episode of ''WesternAnimation/TheSimpsons'' orders "A single plum, floating in perfume, served in a man's hat." Moe conveniently has exactly that behind the bar.
* An amusing scene in one episode of Disney's ''WesternAnimation/AladdinTheSeries'' had Mechanicles enter the BadGuyBar and order mint tea. Abis Mal mocks him for it.
* Played with surrealistically in ''WesternAnimation/SouthPark''. Officer Barbrady walks into Tweak's dad's coffee joint and orders "the usual", which turns out to be a slap across the face with a cat.
* In [[CowboyEpisode Episode 88]] of ''WesternAnimation/{{Kaeloo}}'', Quack Quack walks into an Old West Saloon and orders [[TrademarkFavoriteFood a yogurt drink]].
* ''WesternAnimation/FamilyGuy'': Stewie is very fond of Lois's breast milk, to the point of addiction.
[[/folder]]

[[folder:Real Life]]
* [[TheGildedAge Late-19th century]] railroad magnate and famed gourmand "Diamond" [[BigEater Jim Brady]] loved orange juice (or as he called it, his "Golden Nectar") and would often wash down his huge meals with a gallon of the stuff.
[[/folder]]

----

to:

%% Image selected per Image Pickin' thread: https://tvtropes.org/pmwiki/posts.php?discussion=1368923794001540000
%% Please do not replace or remove without starting a new thread.
%%
[[quoteright:350:https://static.tvtropes.org/pmwiki/pub/images/drinkorder350_2306.jpg]]
[[caption-width-right:350:[[http://laughingsquid.com/wp-content/uploads/2013/05/P-FilmDrinks_ZOOM-1.jpg Shaken, not stirred.]]]]

->'''Bartender:''' What will it be?\\
'''Meryl Stryfe:''' ''[Bangs fist on counter]'' A banana sundae!\\
'''Milly Thompson:''' A gâteau mille-feuille with Ceylon tea!\\
'''Drunk Customer:''' Listen missies, the gag won't work unless you order milk!
-->-- ''Manga/{{Trigun}}''

One of the most widely used pieces of shorthand for telling the audience about a character's personality: have the character order a drink.

Some drinks are particularly trope rich:

* [[SpotOfTea Tea]], the most popular beverage in the world after water. No surprise, given that besides Britain, Ireland, and the Commonwealth, tea predominates in the former Soviet Union, East Asia, and South and Southeast Asia, and is highly competitive in the Middle East and North Africa--a collection of regions that, all told, contains about half to two-thirds of the world population. Styles, strengths, sweetness, and other ingredients are [[UsefulNotes/TeaAndTeaCulture strongly regional]] and indicative of class wherever you go.
* [[MustHaveCaffeine Coffee]], its principal rival. As celebrated in the United States as tea is in the Commonwealth. Generally if a nation doesn't have a massive following for tea, that's because coffee of one form or another has taken that place instead. As with tea, you see a large variance in styles, strengths, and accompanying ingredients, with preferences often cutting across class lines. A character gets extra tough guy points if he makes a point of ordering "[[RealMenTakeItBlack Coffee. Black.]]"
* [[WineIsClassy Wine]]: the drink of the sophisticated intellectual, particularly if they're well-versed enough to know a Cabernet Sauvignon from a Pinot Noir, or that "[17XX/18XX/19XX/20XX] was a very [good/bad] year for Chateau L'[whatever]." Unless it's clear we're talking about the cheap stuff, in which case it's the tipple of choice for TheAlcoholic--there's a reason we call them "winos". Wine is one of the few drinks that women order that don't generally bring any connotations with it, good or bad.
* Beer: Traditionally the drink of the plebeian, the working-class everyday Joe, and /or the sports stalwart. In recent times, however, it might be considered the mark of a {{hipster}}, particularly if the order is for something obscure, only available in a few select locales, or otherwise hard to obtain. A hipster might even drink a very common, cheap beer "ironically." (Pabst Blue Ribbon is particularly common among ironic drinkers.) On a darker note, Bottled beer is often the sign of an [[TheAlcoholic alcoholic]] and/or [[AbusiveParents abusive parent]]; empty ones make for [[GrievousBottleyHarm instant on-hand weapons]] they can use to threaten people with.
* Whisk(e)y: Depends on the type. If a character orders Scotch or Irish whisky, they may be portrayed as sophisticated or worldly. On the other hand, if they order bourbon or rye (American or Canadian) they may be portrayed as a rough around the edges badass--unless it's a "sophisticated" rye or bourbon like Woodford Reserve or Booker's, which brings it back into "worldly" territory , albeit with connotations of "straight-talking American." This doesn't work as much with Canadian rye--even though there are more "sophisticated" Canadian whiskys, all but the most exclusive have a rough connotation, and so most of the time Canadian rye says "working-class person from Ontario or the Midwestern U.S. who probably watches way too much hockey." Regardless of the type, whisk(e)y is always portrayed as a [[RatedMForManly manly drink]]--a woman who likes whisk(e)y is, if not mannish, then definitely tough and determined (recall Creator/JudiDench's bourbon-sipping [[Characters/JamesBondM M]] from the Franchise/JamesBond films).
* Vodka (neat, as opposed to in a cocktail) will be consumed by either VodkaDrunkenski from the former Communist Bloc, or someone who wants to get hammered very quickly.
* Rum: a drink of straight rum instantly brings up nautical connotations. Either the person is a sailor (or pirate!), or wishes to be, if they didn't grow up in the tropics where rum is plentiful (and possibly the only drink available.) However, drinking rum as part of a mixed drink tends to dilute the nautical connotation. The well-known Rum & Coke is the domain of students and younger men. Rum might also suggest the person is rather old-fashioned.
* Gin: A classy drink, with British connotations, which increase immensely if the gin is paired with tonic water for the classic "gin and tonic." [[note]] The drink was actually invented by British officers who needed to drink quinine, the active ingredient in tonic water, to help ward off malaria while posted in colonies in the tropics. Gin goes well with tonic water, and has the added bonus of getting one gently soused.[[/note]]
* Martini: The drink of the UptownGirl and the UpperClassWit, an elegant-looking cocktail that connotes style and grace -- or possibly a wish to get very drunk, very fast (what is today considered the traditional recipe is six parts gin and one part vermouth, which usually translates to a little over three drinks' worth as half-measures are used), while still looking stylish. If they specifically order it [[Franchise/JamesBond "Shaken, not stirred"]] then they are probably don't know the first thing about drinks and probably won't enjoy it.[[note]] The earliest recipes for Martini are often as "sweet" as 50/50 gin and vermouth, but the proportion of gin has increased as distilling techniques have improved, making pure gin more palatable. A recipe often ascribed to UsefulNotes/WinstonChurchill mentions that his favorite martini was just pure gin with a quick glance at a vermouth bottle; a recipe ascribed to Creator/NoelCoward holds that a martini should consist of gin from a bottle "waved in the direction of Italy". [[/note]]
* Other cocktails: Drier and more concentrated cocktails have a similar implication to the Martini. Sweet, fruit-based cocktails, and any with a very elaborate garnish, are associated with young women who aren't as classy as they're pretending, people who just turned 21 years old[[note]]The legal drinking age [[WeAllLiveInAmerica in the U.S.]][[/note]], and CampGay men.
* Soft drinks or water, when in a bar, represents an especially straitlaced person, or a stone-cold badass who doesn't give a damn about what anyone thinks, and wants to keep his wits about him. Or they're the DesignatedDriver. In fact, many real-life bars have a policy of not charging for anyone asking for soft drinks or water if they're accompanied by drinkers, because they want to encourage Designated Driving. [[note]]This is possible because bars typically mix their own sodas using municipal water and bulk-bought syrup, for pennies per drink.[[/note]] If they order a whole ''pitcher'' of ice water, it's probably {{Foreshadowing}} for a FireBreathingDiner scene.
* Milk: As water, but with more emphasis on naivety, or someone who's out of their element. Or someone who's ''really'' [[RealMenWearPink too badass to give a damn]], possibly ordering milk to make exactly that point. Or, as with water, the milk-drinker could be preparing to cope with the aftereffects of some BlazingInfernoHellfireSauce. (Not to be confused with DrunkOnMilk.)
* Finally, The GargleBlaster is the choice of every madman with a death wish.

The drink order can be code for nationality, and social class. See UsefulNotes/NationalDrinks for more details.

See also LuxuriousLiquor, when what is communicated by a character's choice of drink (one rarely ordered but always found on hand) is their liquid assets.

Sometimes though, characters make a special point of ordering against type, such as an hardboiled character ordering milk (as mentioned above) or [[RealMenWearPink something sweet and girly]].

Compare YourFavorite. Drink orders in themselves are likely to be formed as TheTriple.
----
!!Examples

[[foldercontrol]]

!!Strong Drinks
[[folder: Advertising]]
* Played with in a Stella Artois ad which features several characters with well-know drink orders, such as the Dude from ''Film/TheBigLebowski'' and Carrie Bradshaw from ''Series/SexAndTheCity'' foregoing their usual drink order in favor of a Stella, with the implication that their beer is good enough to trigger such a drastic change.
[[/folder]]

[[folder:Anime and Manga]]
* In an episode of ''Anime/RahXephon'', Makoto Isshiki orders Bond's signature drink. Unlike Bond, he isn't a dashing spy, but (like Bond) he ''is'' a cold-hearted seducer.
** [[IntrepidReporter Futagami]] takes it upon himself to order hot rum during the ChristmasEpisode, all the while while [[GuileHero subtly grilling]] the aforementioned [[SmugSnake Isshiki]] for information.
* ''Anime/{{Monster}}'' uses whether or not one orders alcohol for character development. A recovering alcoholic orders whiskey, but then manages to stop himself from drinking it; a chronic lush orders coffee to indicate she's taking things seriously; and a workaholic orders whiskey to illustrate that he's actually treating his vacation as such.
* ''Manga/BlackLagoon'': The Lagoon Company's drink of choice when on the boat is Heineken. When they're at the Yellow Flag, they'll usually knock back rum or whiskey, with the hardest drinker by far being [[HardDrinkingPartyGirl Revy]]. Contrary to the usual with this trope, NaiveNewcomer Rock is quite capable of keeping up with her, given his prior job as a Japanese {{salaryman}}.
* Ricardo from ''Anime/ElCazadorDeLaBruja'' orders "Beer and milk" in any bar. The beer is for himself; the milk is for the CuteMute orphan girl Lirio, whom he takes care of.
* The nameless InformationBroker and her successors from ''Anime/{{Mnemosyne}}'' always introduce themselves by ordering a Grasshopper from the bar.
* In the ''Manga/{{Area 88}}'' manga, Mickey and his father (two wealthy New York men living in the early 1970s) are shown drinking martinis in a flashback.
** Farina, a Mafia don and arms dealer, is often shown drinking red wine.
* Seri Awashima from ''Anime/{{K}}'' takes a martini with "six parts gin to one part vermouth, and... five scoops of red bean paste" - to which the bartender, Kusanagi, replies, "Your taste in drinks is the one thing I could never love about you, Seri," - introducing her TrademarkFavoriteFood and their ShipTease in one quick exchange.
* ''Webcomic/AxisPowersHetalia'':
** Russia: [[VodkaDrunkenski Vodka]].
* Yuuko and the black Mokona from ''Manga/XxxHolic'' are often asking for more liquor. Doesn't seem to impact their ability to run the shop, though.
* ''Manga/YuGiOh'': Pegasus and the world's finest wine (or fruit juice in the English dub).
* ''Anime/TenchiMuyo'': As the local Ladette, Ryoko adores drinking sake.
* ''Franchise/LupinIII'': When the gang is drinking, Goemon gets a bottle of sake.
* In [=S1E29=] of ''Anime/BakutenShootBeyblade'', Kyōju needs some time alone to make sense of his life since the day he met Takao. To this end, he goes to a bar where he orders milk on the rocks, much to the [[FaceFault disbelief]] of the other patrons. Him ordering milk is both a gag because it contrasts with the trenchcoat-and-hat badass way he enters the bar, but it also is a gag because the whole atmosphere doesn't fit Kyōju to begin with. He's a nerd, somewhat prone to stress, and shy and polite. Of course he'd order milk!
[[/folder]]

[[folder:Audio Plays]]
* ''[[AudioPlay/ChooseMe Choose Me: Mark or Doug]]'' takes place mainly in a bar, so each of the characters order a drink. [[TheEveryman Mark]] orders a Gin and Tonic, [[TheCharmer Doug]] presumably mixes his mentioned favorite drink- a Singapore Sling, and [[PlayerAndProtagonistIntegration you]] choose your own alcoholic drink, though Doug recommends later on to have a Daiquiri, a Cosmopolitan, or a [[DoubleEntendre Sex on the Beach]].
[[/folder]]

[[folder:Comics]]
* Captain Haddock, of ''Franchise/{{Tintin}}'', will have a Loch Lomond whisky. In ''Recap/TintinTintinAndAlphArt'' (never completed due to AuthorExistenceFailure), he was actually suffering from ill-effects as a result of ''not'' drinking. However, if whisky's not available, he's been known to favour rum.
** Tintin himself, meanwhile, invariably goes with something softer.
* The drink of choice for John Constantine of ''ComicBook/{{Hellblazer}}'' is a gin over ice.
* Marv from ''ComicBook/SinCity'' ordered "a shot and a brew" and told the waitress to keep it coming. He seems to like whiskey and beer. Due to his size, he doesn't seem to get drunk easily.
* ''Comicbook/{{Wolverine}}'' had two main vices for much of his history: cigars and beer. Although the former has appeared much less frequently in more recent books,[[note]]he does, however, continue to smoke in the ''X-Men'' film series[[/note]] he continues to chug beer by the gallon (and thanks to his HealingFactor he can do it and not get drunk). Despite the wide varieties of beer which seldom tend to come up in the media, he doesn't seem to have a favorite beyond "beer." Notably, in one instance Armor asks him if she can help with a problem, and Logan (who already has about half a dozen empties lying around him) simply responds, "Are you a beer?"
** Logan's love of beer even becomes a minor plot point after his death. Cyclops decides the best way to honor him is to head down to a local tavern, chug a few brews, and get into a bar fight. Meanwhile, Armor decides to blow off steam with a beer after getting her ass kicked fighting recreations of all Logan's old enemies in the Danger Room. She's interrupted by Hellion, and when he realizes what she's doing he asks if he can help. Armor gives a CallBack to the above conversation with Logan and simply asks, "Are you a beer?" Hellion does manage to talk her out of it.
* Agent Graves of ''ComicBook/OneHundredBullets'' seems to drink nothing but vodka. He's also fond of various sweet foods, like pie.
** Cole Burns' favorite drink is Cuervo Gold with limes.
[[/folder]]

[[folder:Fan Works]]
* ''Fanfic/{{Bait and Switch|STO}}'':
** Kanril Eleya tends to order a GargleBlaster of a cocktail called the Hathon hammer when she's off-duty. The drink uses Klingon bloodwine as its base, then you add two shots of kava juice and one shot of kanar, a syrupy Cardassian liquor, then you shake it over ice and serve it in a martini glass. Eleya has some serious [[TheLadette Lad-ette]] tendencies, so it fits.
** ''Fanfic/RealityIsFluid'' has Professor Atani Dukat of the Cardassian Science Ministry say she's never liked kanar and order a Samarian sunset instead. This after she verbally disowns her father, [[Series/StarTrekDeepSpaceNine Gul Dukat]], during the preceding MissionBriefing; she's working towards improved relations with Bajor.
* ''Fanfic/RainbowDoubleDashsLunaverse:'' Trixie and ''monsieur bourbon''. Hilarity usually follows afterward, as she suffers AccentRelapse and becomes far more gregarious. Except at the Grand Galloping Gala, where she restrains herself to a martini (stirred, not shaken).
[[/folder]]

[[folder:Films -- Live-Action]]
* ''Film/XMenFilmSeries'':
** Logan's strong preference for beer stems from his [[CanadaEh Canadian]] background, and it's also an indicator that he has lived for many years as a vagabond.
** ''Film/XMenFirstClass'':
*** When Xavier is at Oxford, he orders a pint of beer and chugs down a yard of ale, which is stereotypically more "plebian" than, let's say, a martini. This signifies that despite his posh background, he enjoys interacting with people who are outside of his social class.
*** Lehnsherr orders German beer in the hopes of gaining the attention of the two Nazis that he has targeted.
*** Charles and Erik wish to maintain an air of sophistication when they visit Angel at the strip club, so both men are sipping champagne.
*** In a DeletedScene, Xavier and Moira cheerfully get drunk on champagne, and his choice of bubbly is presumably an attempt to impress her.
** ''Film/XMenDaysOfFuturePast'':
*** The Vietnamese general orders whiskey for both himself and Mystique. In the case of the latter, it represents her tough and determined nature.
*** 1973 Xavier is frequently seen consuming whiskey. It is generally viewed as a "manly" drink, but it's inverted in this case because he's an [[DrowningMySorrows extremely depressed]] ManChild.
* In ''Film/RustlersRhapsody'', the hero, on realising he's in "One of those tough bars" orders a gin. With a human hair in it. Later, the Town Drunk, on getting a gin, complains "Where's my hair?"
** "It's in there."
* Inspector Tequila Yuen, the CowboyCop from the Creator/JohnWoo movie ''Film/HardBoiled'' and the game ''VideoGame/{{Stranglehold}}'' has his nickname because he prefers to drink Tequila Slammers, which are made by pouring equal parts tequila and soda into a shot glass, placing one's hand over the glass and then slamming it on top of the bar in order to mix it before drinking.
* In ''Film/TheBigLebowski,'' Sam Elliott's character, an old cowboy-type, asks for [[http://www.straightdope.com/columns/read/319/whatever-happened-to-the-soft-drink-sarsaparilla sarsaparilla]] (an old-school soft drink). Dude will have a White Russian.
* ''Film/WaynesWorld'': When going out to have a drink and talk business with the guy who's offering them a syndicated TV-show, The Company Guy and Wayne drink beer while [[CloudCuckooLander Garth]] drinks [[UmbrellaDrink something huge, bright blue and garnished with what looks like an entire pineapple]].
* ''Film/ThreeAmigos''. When they visit a BadGuyBar the title characters try to order beer. When they're told all the bar has is tequila, they order some and are surprised at how strong it is.
* Characters in ''{{Giallo}}'' and other Italian genre movies drink J&B scotch. [[http://atrocitynights.com/JnB/JnB.htm No exceptions.]]
* ''Film/JamesBond'' has his trademark vodka martini. [[{{Catchphrase}} Shaken, not stirred]].
** In ''Film/GoldenEye'', Judi Dench's new M mentions in her meeting with Bond that she prefers bourbon--the first sign of her no-nonsense, razor-sharp manner; her predecessor was a cognac man.
* In Jerry Lewis's ''Film/{{The Nutty Professor|1963}}'', Buddy Love's drink of choice is an Alaskan Polar Bear Heater - vodka, rum, bitters, a smidgen of vinegar, vermouth, gin, brandy, lemon peel, orange peel, a cherry, and scotch.
* ''Film/GranTorino'': True to "Old Working-class Midwestern Man" form, Walt Kowalski drinks Pabst Blue Ribbon by the case. In the bar, he orders a PBR with a shot of Jack Daniel's, and basically forces his priest to change his order from a Coke to a gin and tonic.
* In ''Film/AFaceInTheCrowd'', Mel and Marcia have very dry martinis, the precise order being "just let the vermouth blow a kiss to the gin."
* Ordell Robbie in ''Film/JackieBrown'' is very partial to the screwdriver: Vodka and orange juice.
* In ''Film/TheGodfather Part II,'' Michael and Fredo are at an outdoor cafe in Havana. Fredo asks Michael how to say "banana daiquiri" in Spanish. Michael replies, "banana daiquiri." Fredo orders the daiquiri, and Michael orders a club soda.
* In ''Film/{{Casablanca}},'' Rick never drinks in his bar, until Ilsa comes in. Captain Renault notes that "a precedent is being broken." Later that night, Rick drinks alone, waiting for Ilsa to return. In their conversation the next day, he reveals what he was drinking: "Maybe it was the bourbon."
* In ''Film/HonkyTonkFreeway'', Carol defends her drinking to husband Sherm, claiming she's not a drunk because she only orders cocktails. When their waiter comes over, she immediately orders five Old Fashioneds.
* Eddie [[AwesomeMcCoolName Valiant]], HardboiledDetective of ''Film/WhoFramedRogerRabbit,'' orders a Scotch on the rocks. ''[[SugarWiki/FunnyMoments And he means ice.]]''
** Though with a toon as bartender, [[LiteralGenie he ends up with actual rocks in his drink anyway.]]
* ''Film/JohnWickChapter2'': {{Professional Killer}}s John Wick and Cassian are trying their best to murder each other when they inadvertently enter a TruceZone and have to stop fighting. The manager suggests they have a drink at the bar instead. Both of them order on each other's behalf, being [[GoKartingWithBowser familiar with the other's preference]] (Cassian drinks gin, John drinks bourbon).
* ''Franchise/MarvelCinematicUniverse'':
** Tony Stark is seen drinking all sorts of beverages, but being worldly and manly, he appears to prefer Scotch whisky or hot sake. His second drink of choice is champagne.
** Thor is seen enjoying his beer in ''Thor'', ''Age of Ultron'' and ''Ragnarok'', which fits him being a {{Hunk}}. In ''Ragnarok'', he derisively tells Doctor Strange that he doesn't drink tea.
** Loki sips mead in ''Film/ThorRagnarok'' while posing as Odin, which is appropriate for the king of Asgard. Later, he's twice seen drinking whatever's being served in a cocktail glass (maybe a Sakaaran martini) which he holds incorrectly by the bowl instead of the stem: just another mooch working his way through Grandmaster's entourage.
* Darryl Zero of ''Film/TheZeroEffect'' stockpiles Tab soda, amongst several other strange food obsessions.
* Frank Booth of ''Film/BlueVelvet'' is very vocal about his choice of beer: "HEINEKEN?! FUCK THAT SHIT! PABST! BLUE! RIBBON!"
** Jeffery, the protagonist, only drinks Heineken.
* ''Franchise/PiratesOfTheCaribbean'': Captain Jack Sparrow loves rum. Sadly, the rum is always gone.
* ''Film/{{Sideways}}'': Miles loves Pinot Noir, but will not drink any fucking ''Merlot''
.[[/folder]]

[[folder:Literature]]
* Literature/JamesBond drinks vodka martinis, "shaken, not stirred."
** Creator/IanFleming explained this preference by noting that it really only mattered if the bartender were female. [[{{Gainaxing}} Shake it!]]
** In ''Literature/CasinoRoyale'' he's poisoned and almost dies, when ordering a stirred one. A shaken, on the other hand, will break up the poison and thus reveal if the drink is poisoned.
** He also preferred it made with Russian or Polish vodka.
** His superior M rarely drinks, but when he does, he favors a particularly cheap Algerian wine, which he dubs "the Infuriator".
* In Literature/{{Discworld}}:
** A witch will have absinthe and feel "a bit woozy after the sixth glass." In her native land, however, she will drink either a local beer or scumble, which is a healthy tonic made from apples ("Well, mainly apples") that can also [[GargleBlaster crinkle paint at twenty paces]]. The scumble Nanny Ogg makes is not a drink. It evaporates before it can touch the tongue. It is instead "drunken through the sinuses." Two spoonfuls was enough to knock out an Igor.
** Nanny Ogg, who prides herself on being the lowest common denominator, will have whatever's available, the stronger the better. And fill that big glass right up to the top if you please. And if the bottle runs empty before the glass is full, you can top it off with whatever form of alcohol is the next bottle.
** Special sheep liniment is not for sheep. It is ideal for shepherds on cold nights, and for [[TheAlcoholic Feegles]] at any time.
** Wizards are fond of beer, and in large quantities. Ridcully takes "good Ankh-Morpork ale" when he can, and we certainly know what goes into that! (Which is why all the other wizards drink beer instead.)
** [[AllTrollsAreDifferent Trolls]] drink -- well, they drink molten rock, is what they drink.
--->'''Barman''': One molten sulphur on coke with phosphoric acid...\\
'''Detritus''': [[UmbrellaDrink With umbrella in it.]]
** And Klatchian coffee, while not alcoholic, probably does not belong on the "soft" list. Drinking it causes one to become extremely knurd ([[SdrawkcabName the opposite of drunk]]), and when you're knurd you see the world ''exactly the way it is''. Enthusiasts therefore take the precaution of becoming thoroughly soused beforehand.
** The preferred method of getting drunk enough to enjoy KlatchianCoffee is Desert Orakh. The exact method of manufacture is unknown, apart from the fact that it involves leaving cactus sap and scorpion venom in the desert for a week.
* Holden Caulfield from ''Literature/TheCatcherInTheRye'' orders scotch and soda, when he can get away with drinking.
* Creator/StephenKing has various AuthorAvatar characters who will drink whatever they can get their hands on, usually "hard stuff" like vodka, whiskey or scotch.
** Anne Anderson gave a demonstration of her character in ''Literature/TheTommyknockers'' when she ordered a sombrero (which has "cream in it. ''Cream.''"), and threatened the waiter with the force of her wrath should it not be mixed exactly to her wishes.
* In the ''ComicBook/XWingSeries'' comics, Rogue Squadron's favorite drink is [[http://starwars.wikia.com/wiki/Lum lum]], which is a foamy, strong ale. In the novels, they've switched over to [[http://starwars.wikia.com/wiki/Lomin_ale Lomin ale]]. Corellians like Corran Horn, Wedge Antilles, and Han Solo like Corellian drinks, most notably a whiskey called Whyren's Reserve. In ''ComicBook/StarWarsUnion'', while Han and Luke are talking about Luke's upcoming marriage Luke orders hot chocolate, but Han gives him his whiskey for the subject.
* Chronologically, ''Literature/FearAndLoathingInLasVegas'' opens with Raoul Duke and Doctor Gonzo drinking Singapore Slings with mezcal on the side. They actually drink more or less everything over the course of the novel (along with a truly frightening array of drugs), but Duke (much like Creator/HunterSThompson) prefers rum and Wild Turkey 101 bourbon, and Doctor Gonzo has a liking for mezcal--which includes tequila, but is not just tequila (much like Oscar Zeta Acosta; the preference for a stereotypically Mexican drink is a fairly clear indication that Doctor Gonzo, while officially Samoan, is really Mexican).
* In ''The Wonder Spot'', Sophie's first college roommate is a rich jet-setter who wastes everyone's time at a bar the night they meet while she considers her options, some of which Sophie hasn't heard of. First she settles on a mint julep, then goes along with Sophie when she orders a White Russian, making the bartender pour out the julep.
* [[LazyBum Jim Pooley and John Omally]], main protagonists of Creator/{{Robert Rankin}}'s ''Brentford Trilogy'' usually choose a local ale called Large (although they are not picky when drinks are free), [[GrumpyOldMan Old Pete]] swears by dark rum, Neville, the part-time barman prefers vintage whisky and [[OldMaster Professor]] [[CoolOldGuy Slocombe]] enjoys [[LongLived very]] old brandy.
* Cormoran Strike of ''Literature/TheCuckoosCalling'' drinks a Cornish ale called Doom Bar. When he wants to get plastered, he simply drinks more of it.
* ''Literature/AConfederacyOfDunces'': Oh, so many:
** Mrs. Reilly likes a Muscatel (i.e. Moscato) for when she drinks (i.e. often); she keeps them in the oven, to Ignatius' consternation.
** Santa Battaglia, meanwhile, likes Early Times bourbon whiskey and always seems to have some on hand.
** At the Night of Joy bar, Ignatius, pretentious ass that he is, orders a fancy New Orleans chicory coffee rather than anything alcoholic (yet another thing about his character). The barkeep tells him they only have instant; Ignatius is outraged. He eventually settles on a brandy.
** The very, very CampGay Dorian Greene drinks frozen daiquiris and similar such drinks.
* ''Literature/ThingsFallApart'': All the men drink traditional Igbo palm wine, there being no other alcoholic beverages available. There are some variations in how they like it, though.
* The eponymous detective of ''Literature/NeroWolfe'' surveys 49 beers, selects Remmer's as his tipple of choice, and drinks six quarts a day -- [[TheAlcoholic eight times the recommended daily average]]. Refusing to drink until a particularly notorious killer is caught is portrayed as SeriousBusiness.
* In ''Literature/TheKingkillerChronicle'', {{the Bard}} Kvothe regularly performs at an upmarket tavern and is happy to let his admirers buy him [[WineIsClassy vintage Sounten]] -- [[GuileHero which is to say]], the bartender gives him a mug of water and half the cost of the wine.
* ''Literature/TheElenium'': Krager drinks wine in [[TheAlcoholic great quantity]]. His favorite variety is Arcian Red, and he comments unfavorably on vintages from the Tamuli Empire. In fact, the most reliable way for the heroes to get him to talk is to keep him sober for a few days, then wave a bottle of Arcian Red under his nose.
* In ''It All Started With Columbus'', in order to pay down war debts from UsefulNotes/TheAmericanRevolution, UsefulNotes/AlexanderHamilton established a mint, which sold mint for mint juleps for Southern army officers. This "put the new government on its feet and removed a good many Southern colonels from theirs."
* Used to establish several characters in ''Literature/{{Victoria}}''. For example, the can-do Southerner Bill [=McMoster=] offers the protagonist John Rumford a classy Bourbon, while the aristocratic Germanophile William Kraft prefers rare European wines.
* ''Franchise/StarWarsExpandedUniverse'': In ''Literature/TheThrawnTrilogy'', Luke Skywalker mentions that Lando introduced him to an exotic beverage called [[http://starwars.wikia.com/wiki/Hot_chocolate hot chocolate]], which he enjoys. Later-written books and comics will, if they don't make up a new drink, also have him ordering or making hot chocolate, and he liked it enough to stash some of the pods needed to make it in his brother-in-law's freighter. His wife, family, and various friends also come to like it. [[RuleOfThree But it isn't uj cake]].
* Creator/EnidBlyton's ''Literature/TheFamousFive'' get through a lot of ginger beer, [[BeamMeUpScotty though never lashings thereof]].
* Alcoholic {{Mook}} Krager in ''Literature/TheElenium'' has a trademark favorite wine, Acian Red.
* [[ArtfulDodger Royce Melborn]] in ''Literature/TheRiyriaRevelations'' is known to favor Montemorcey wine.
* Shows up a few times in ''Literature/HonorHarrington''. Vying for "most notable" are Honor's predilection for hot chocolate and Old Tilman Ale (seemingly the only beer Manticoran officers ever share), and Delacourt, the vintage of wine that Honor breaks out to celebrate any really special occasion.
* In ''Literature/TheCanterburyTales'', the Summoner likes strong red wine.
* In ''Literature/ASongOfIceAndFire'': Roose Bolton seems to invariably drink hippocras.
* ''Literature/TheStand'': The Kid is obsessed with Coors beer (so much so that he "would piss Coors if he could) and Rebel Yell whiskey. Interestingly, in the story he drives right down I-70 in Colorado, which would take him practically within sight of the brewery itself, but it's not mentioned.
* In the ''Literature/ElementalAssassin'' novels, Gin Blanco's trademark drink is gin.
[[/folder]]

[[folder:Live Action TV]]
* ''Series/{{Alias}}'': Julian Sark prefers the pricey and rare Chateau Pétrus 1982 (a fact that the Covenant [[YourFavorite is aware of]]), which is a strong indication of his sophisticated tastes. He also has a fondness for high-end champagne. He even nonchalantly pops off the cork from the bottle while ''[[TheUnfettered completely surrounded by numerous agents with lots of guns]].''
** When he adopts the alias of Bob Brown, an American, he orders beer at the bar. This choice of drink is supposed to hint that Bob is middle-class, unlike Sark's posh Englishman routine.
* Artie kills a lot of Salty Dogs over the course of ''Series/TheLarrySandersShow''.
* Sea breeze is the drink of choice for [[Series/JustShootMe Dennis Q. Finch]].
** And for Lorne in ''Series/{{Angel}}''!
* J.D. and his appletinis on ''Series/{{Scrubs}}''.
--> '''J.D.''': An appletini and the girliest drink in the house.\\
'''Bartender''': Two appletinis coming up.
* A typical bar order for the main character of the Canadian TV series ''Butch Patterson: Private Dick'' consists of "eighteen gin and tonics, nine rum and cokes, three bottles of wine, six banana daquiries, fourteen whiskeys, and a large jug of draft beer."
* On ''Series/SnuffBox'', Matt Berry has a very distinctive way of ordering "Whiskeyyyyy!" at the gentleman's club he frequents.
* [[Series/MadMen Don Draper]] will have an Old Fashioned made with rye, generally Canadian (and particularly Canadian Club, of which he keeps a bottle in his office). Before [[TheAlcoholic Season 4]], anyway.
** Betty seems to prefer white wine and/or gimlets, although she goes for red wine in the earlier seasons when drinking alone around the house.
** Henry Francis seems to like brandy before bed.
** Roger Sterling seems to drink whatever's handy, but has a general preference for vodka, and starting in Season 4 there always seems to be a bottle of Smirnoff in his office. ProductPlacement, anyone?
** Ted Chaough orders an "Old Spanish" at a bar at one point. This is not a real drink, but a ShoutOut to ''Series/ThirtyRock'' (in which it is a rather disgusting-sounding wine cocktail).
* In a late episode of ''Series/{{MASH}}'' Rosie's bar gets trashed and Rosie injured, so the surgeons fill in for her. She tells Hawk & BJ about an Australian MP who comes in and orders "coffee," but that's a code word for whiskey. If he doesn't get what he wants, for free, he'll shut her down. Unfortunately, Charles is the one tending bar when the guy comes in.
-->"You put coffee in my coffee!"
** Hawkeye and his Swampmate generally favored the extremely dry martini, often made with "gin" from their private still.
--->"''You pour six jiggers of gin, and you drink it while staring at a picture of Lorenzo Schwartz, the inventor of vermouth.''"
*** Another episode gave the recipe as "''Five parts gin and a moment of silence for the vermouth.''"
** In the final episode, Hawkeye is said to have ordered a double bourbon at the Officer's Club instead of his usual martini (after driving a jeep through the wall), which helps show something is seriously wrong with him.
** Winchester's preferred drink is cognac. When Klinger orders one "with a beer chaser", he cringes in disgust.
* ''Series/RumpoleOfTheBailey'': Rumpole's drink of choice is "Pommeroy's Plonk," aka "Chateau Fleet Street," aka "Chateau Thames Embankment," aka whatever claret Pommeroy's Wine Bar stocks for two quid a bottle. She-Who-Must-Be-Obeyed (i.e. his wife Hilda) is typically seen quaffing gin and tonic. The clerk Henry goes for Dubonnet and lemonade, while Claude Erskine-Brown fancies himself a wine connoisseur[[note]]A case of TheCastShowoff: Julian Curry, who played Erskine-Brown, really is an amateur wine expert and has done a bit of work in informing the public about fine wine.[[/note]] and Sam Ballard CantHoldHisLiquor and therefore drinks mineral water.
* The women in ''Series/CougarTown'', despite being ''[[HardDrinkingPartyGirl heavy]]'' drinkers, are never seen drinking anything stronger than wine. The men will drink wine but also beer.
* [[{{Series/Cracker}} Fitz]] will have a Scotch and dry. Make it a double if someone else is paying.
* Henry Crabbe from ''Series/PieInTheSky'' always has "gin and tonic. No ice; no slice." He explains in the second episode that he doesn't trust any ice cube that he doesn't know where the water's been, and that too many places now use lemon slices that were pre-sliced in a factory somewhere and shipped to the bar in individual plastic bags; in context, he's clearly bunging it on a bit for his audience, but it's characteristic enough to be his real reason.
* A RunningGag on ''Series/{{NCIS}}'' is Gibbs's love of [[BrandX bourbon-brand bourbon]]. Shepard drinks bourbon as well, which is a plot point in one episode when he finds a bottle of scotch in her study and realizes that someone else had been there. La Grenouille drinks reserve Courvoisier, a brand favored by Napoleon, in one scene and serves some to Ducky-as-Harot, who brings it up frequently after. The rest aren't seen drinking as often, but when they are, Tony usually comes back to sake bombs, and Ducky, left to his own devices, drinks the Macallan.
* Vince Noir in ''Series/TheMightyBoosh'' in keeping with his androgynous persona, prefers flirtinis with a twist of lime. Which becomes amusing when he makes the drink fashionable in a pub frequented by hoary old fishermen.
** "Flirtinis all round!"
* On ''Series/InsomniacWithDaveAttell'', Dave would usually order a couple shots of Jager at any bar he visited.
* ''Series/ThirtyRock'':
** Jack is always drinking scotch. There is one exception, in the scene where he meets C.C.; she hears him ordering "white rum with diet ginger ale and a splash of lime" and remarks, "Wow. I never would've pegged you for a University of Tennessee sorority girl." She herself has a shot of whiskey. After she leaves, the bartender gives Jack his drink, saying, "Here's your [[Literature/NancyDrew Nancy Drew]]," and Jack stiffly tells him that "for men it's called a [[Literature/TheHardyBoys Hardy Boy]]."
** In Tracy's EstablishingCharacterMoment, he [[ManChild asks for apple juice in a fancy restaurant]], and, when told they don't have it, settles for a vodka tonic.
** At her high school reunion, trying to feel successful and sophisticated, Liz orders a Manhattan. The bartender says, "Sure, what kind of bourbon?" and she folds and amends her order to a white wine spritzer.
** Also, when Liz is suspended from work in "Jackie Jormp-Jomp", she runs into a group of middle-aged, wealthy women (who would probably read ''Real Simple'' if their income was reduced by a zero or two) who drink white wine in the afternoons and go out to spas and for meals on weekdays. [[spoiler:Turns out, it's a [[FightClubbing fight club]].]]
* ''Series/CallTheMidwife'': The nurses smuggle in small bottles of whatever they can into Nonnatus House (most often cheap spirits, and most often gin) but Trixie has developed a fondness for Babycham sparkling perry, and Cynthia and Jenny join her (historically accurate; Babycham was very popular among young women in the late 50s). It also seems the nuns drink whisky sours before going carolling, and Constable Noakes likes himself some whisky.
* In season 3 of ''Series/{{Chuck}}'', Casey recommends Johnnie Walker Black to Chuck when the latter must contend with the guilt of burning his first asset
* Throughout the ''Franchise/StarTrek'' franchise, Romulan Ale (a blue alcoholic beverage) pops up from time to time as a somewhat popular ([[ForbiddenFruit if outlawed in the Federation]]) alcoholic drink amongst Starfleet officers, its popularity and contraband status evidently being on par with Cuban Cigars. Interestingly enough, in ''Film/{{Star Trek VI|The Undiscovered Country}}'', when Kirk and [=McCoy=] are on trial for assassinating Chancelor Gorkon, their previous consumption of Romulan Ale is not brought up to merely suggest intoxication, rather than impact their overall credibility (showing that nobody, even people plotting against the Starfleet officers, takes the ban seriously enough to use their violating it against them).
** In one instance, a Romulan diplomat is seen discussing the effectiveness of replicated 'kali'fal' (a blue drink implied to be 'Romulan Ale' by its proper name). He remarks that the replica is accurate in most respects, but not near as aromatic as the genuine article. Apparently real Romulan Ale should forcibly open one's sinuses well before the first sip.
** [[Series/StarTrekTheOriginalSeries Chekov and Scotty]] once compare drink orders. Chekov likes vodka--which Scotty calls "soda pop." His drink of choice is scotch--which, according to Chekov, "was inwented by a little old lady from [[TheGreatPoliticsMessUp Leningrad]]."
** A popular drink among Klingons is bloodwine, which has twice as much alcohol as whiskey.
** Captain Picard also carts around a few bottles of the family vineyard's signature red. While he doesn't drink it particularly regularly, he will crack open a bottle for special occasions such as first contact or his birthday.
* [[AcademicAlphaBitch Paris Geller]] of ''Series/GilmoreGirls'' drinks a triple esspresso, which symbolizes her painfully intensive nature.
* In ''Series/PrettyLittleLiars'', Ezra Fitz was suspected to be the mysterious ''board shorts'', after his regular order - boysenberry pie and ''board shorts ale'' beer, is revealed.
** A non alcoholic example is the Liars' regular coffee order. Emily drinks a straight Americano. Maya, Alison and Cece refer to her as "Americano" at a certain point in the series. Her simple taste is supposed to represent her [[GirlNextDoor unassuming nature]], and also refer to the fact that she herself ''isn't'' straight (it was even lampshaded by Cece). Artistic Aria always orders a soy Latte. Her vegan diet is described in the series as yet another aspect of her general [[{{Hipster}} hipster-ness]]. Girly [[BigEater Hanna]] always orders a Latte, sometimes with whipped cream (which goes back to her days as unpopular [[InSeriesNickname Hefty Hanna]]). Overacheiver Spencer is known for her notorious MustHaveCaffeine ways, and always orders a strong drink. Her dependence on caffeine is somewhat reperesntative of her tendency for prescription drug abuse.
* ''Series/SexAndTheCity'' has the iconic Cosmopolitans, the drink of choice for Carrie and her girlfriends. When not drinking a Cosmo, Carrie usually alternates for a dirty martini.
* In ''Series/{{Supernatural}}'', most of the hunters, including Bobby and the Winchesters, drink whiskey and beer. Ash drinks PBR. Rufus is partial to Johnny Blue. However, Garth is a lightweight, who does better with sticking to milkshakes. Crowley drinks Craig, with which Rufus also has some familiarity.
* On ''Series/ParksAndRecreation'', manly man Ron Swanson naturally sticks to Scotch whisky especially Lagavulin. "Clear alcohols are for rich women on diets." Nick Offerman is now making advertisements for Diageo, the company that owns Lagavulin, because his character brought attention to the brand.
* Seen on ''Series/TwoAndAHalfMen'' with first season one-shot character Bill, formerly Jill. Trying to make a good impression on Charlie, who still hasn't recognized him as Jill, Bill reflexively orders white wine, before evidently deciding that he doesn't want to come across as feminine, so he switches to beer, chickens out and makes it a light beer, then goes back to beer.
** When [[StalkerWithACrush Rose]] visits the bar, she first orders pure grain alcohol. When told they don't have it, she instead orders a Sprite, completely inverting the Tracy example from ''Series/ThirtyRock'', but still demonstrating that the character is a CloudCuckoolander.
* Naturally, drink orders are a regular part of ''Series/{{Cheers}}''.
** In one episode, novice drinker makes his first-ever bar order: "a carafe of your house whiskey." When Sam reacts with surprise, he asks "oh, was that a bad order?" "Not if you're a party of twenty."
** In [[CountryMouse Woody's]] first appearance on the show he talks about how excited he is to be a bartender in a big city as opposed to his farm town. He goes into detail about how back home all anyone ever ordered was beer, which was disappointing for someone who spent years learning how to mix drinks since "any monkey can pull on a tap." Unfortunately, he's telling this story to Norm and Cliff, who being hard-working stiffs, have one order.
-->'''Woody:''' ''(Finally finishing his story)'' So what'll it be?\\
'''Norm:''' Beer.\\
'''Cliff:''' Same.
* Subverted in ''Fleming: The Man Who Would Be Bond''. Creator/IanFleming goes to a jazz club and orders the drink he would one day make famous. The bartenders wordlessly plonks down a beer instead.
* ''Series/AllInTheFamily'': Edith always fetched a beer for Archie when he came home from work.
* ''Series/{{Frasier}}'': Drinks in both cases; Sherry for Frasier and Niles, Ballantine for Martin. Frasier running out of sherry was used as a metaphor at the end of the series, as was the Ballantine brewery closing around Daphne's wedding.
* ''Series/{{Glee}}'': Will has an appreciation for beer, having at least one in several episodes and its mentioned that he always stocks up on the good stuff.
* On ''{{Series/Highlander}}'', Methos was rarely seen without his beer.
* ''Series/HowIMetYourMother'':
** Barney Stinson can be constantly seen drinking Red Bull energy drinks. In fact, because of the amount of free advertising he has given them, Creator/NeilPatrickHarris now gets free Red Bull for Life. And they also gave him a mini fridge.
* ''Series/StillStanding'': Beer for Bill.
* ''Series/{{Supergirl}}'':
** Maggie Sawyer, according to Alex, loves scotch.
** Jeremiah Danvers evidently likes margaritas. When the Danvers family celebrates Jeremiah's rescue from Cadmus, Maggie brings a bottle of tequila to the party, prompting Jeremiah to say, "Okay, she's family."
* ''Series/TalesOfTheGoldMonkey'': Corky and a cold beer.
[[/folder]]

[[folder:Music]]
* Music/SnoopDogg likes his (Seagram's) Gin and Juice.
* The late Lemmy Kilmister of ''Music/{{Motorhead}}'' claimed to have drunk a bottle of Jack Daniel's whiskey [[FunctionalAddict every day]] for over thirty years. In some circles the Jack and Coke was named in his honour.
* Creator/JosephHaydn liked his Tokay wine (Tokay or Tokaji is wine from the Tokaj region of Hungary, famous for [[https://en.wikipedia.org/wiki/Botrytis_cinerea botrytized]] wines that are either very strong or very sweet). And when we say liked, we mean ''liked''. Granted, anyone with social ambitions in Austria at the time was supposed to like Tokay, but Haydn took it to extremes even by the standards of the time.
* [[Music/{{Vocaloid}} Vocaloids]]:
** Meiko: Sake
** Yowane Haku: Sake as well
** Tonio: Martini
* Music/{{Rush}} drummer Neil Peart's bandmates Alex Lifeson and Geddy Lee both have huge wine cellars (Geddy in particular has a thing for burgundies). Geddy also has a [[http://www.caplanskys.com/menu breakfast]] named after him at Caplansky's Delicatessen in Toronto- salami and lox scrambled into eggs, with rye toast and latkes with applesauce, "just the way he likes it."
** Neil, himself, loves The Macallan, a brand of fine scotch.
[[/folder]]

[[folder:Politics]]
* Given the personal nature of tastes, what one drinks plays a very large part in identity politics. One extreme example is the "log cabin and hard cider campaign" run by UsefulNotes/WilliamHenryHarrison in the US presidential election of 1840. The campaign started when an opposition newspaper mocked candidate Harrison's age by remarking "give him a barrel of hard cider, and ... a pension of two thousand [dollars] a year[[note]]About $50,000 in 2018 money. Not a ''whole'' lot, but more than enough to live a life of comfort, if perhaps not luxury.[[/note]] ... and ... he will sit the remainder of his days in his log cabin." Given that hard cider was the main beverage of the grain-poor Thirteen Colonies but had long past been replaced by beer and whiskey and the only people who still lived in log cabins were crazy old coots out in the middle of nowhere, this was basically the period equivalent of everything that has ever been said about John [=McCain=]. Harrison decided to [[InsultBackfire turn this around]], declaring himself "the log cabin and hard cider candidate" to promote an image of old-fashioned, working-class frontier values (i.e, "small town values"), which was actually very much against his background, as he had been born on his family's Virginia plantation.
[[/folder]]

[[folder:Standup Comedy]]
* Billy Connolly routine: "Hey barman, is Jimmy 'Chainsaw' [=McHaggerty=] in here? How about Angus Kick-em-in-the-balls-first-and-ask-questions-later [=McGuinness=]?" Et cetera with similar scary names, to which the barman says no. Billy (in a sissy voice) "Then I'll have a Campari and soda please".
[[/folder]]

[[folder:Tabletop Games]]
* In the [=VIPER=] sourcebook for 5th edition ''TabletopGame/{{Champions}}'', the titular villainous organization provides "Snake Beer" at all its bases. Quality varies, as they normally hijack beer shipments and slap a new label on the cans/bottles. But for the average [=VIPER=] recruit, the important thing is that it's free. (For the leadership, the important thing is that it keeps their members from getting sloshed in bars and talking too much.)
* In ''TabletopGame/{{Pathfinder}}'''s setting of Golarion, the god Cayden Cailean is an enthusiast of all alcohol, but particularly likes beer. His holy symbol is a tankard, one of his holy days is the First Brewing, and adventurers can buy the beer he was allegedly drunk on when he [[DeityOfHumanOrigin ascended to godhood]]. He and the dwarven god Torag have drinking contests from time to time.
[[/folder]]

[[folder:Theatre]]
* Blanche from ''Theatre/AStreetcarNamedDesire'' is a heavy alcoholic, but loathes beer and only drinks whiskey.
* ''Theatre/StateOfTheUnion'' has a scene (shortened in the film version) in which Spike tells the Matthews' butler what drinks should be served: Judge Alexander (a Southerner) will "probably stick to straight bourbon"; his LadyDrunk wife requests Sazeracs and a lot of them. The only other character with a notably specific drinking preference is Sen. Conover, who takes Scotch and soda after dinner.
* In ''Theatre/TheTimeOfYourLife'', Joe, being something of a RichIdiotWithNoDayJob, likes to loaf around at Nick's and order champagne, though Nick's isn't the kind of high-class joint that would ordinarily stock up with it.
* In ''Theatre/MarginForError'', the Consul acquired his taste for brandy when he was Consul in British South Africa. He is proud to note that his old stock of brandy was "reclaimed" from a Rothschild cellar. The fanatically pro-German Horst's preference is pale Hofbrau.
* Elwood P. Dowd would always order two martinis when he went to the bar -- one for himself, and one for Theatre/{{Harvey}}. Of course, the locals figure he's just downing both of them himself and then drunkenly gushing about the tall anthropomorphic rabbit friend of his.
* In the song "Your Majesties" from ''Theatre/CinderellaRodgersAndHammerstein'', the Steward offers the King and Queen "the best of all the vintages from every nation's vine." The Queen reads off the LongList, but the King insists:
-->I want the wine of my country!\\
I want the wine of my country!\\
I want the wine of my country!\\
The wine of my country is beer!
[[/folder]]

[[folder:Video Games]]
* In the world of ''VideoGame/MonkeyIsland'', grog is [[GargleBlaster a mixture of kerosene, propylene glycol, artificial sweeteners, sulphuric acid, rum, acetone, red dye no. 2, SCUMM, axle grease, battery acid, and/or pepperoni.]]
* ''VideoGame/TeamFortress2'' The Demoman is never without a bottle of scrumpy.
* According to ''VideoGame/PokerNightAtTheInventory'' and ''VideoGame/PokerNight2'':
** [[Webcomic/PennyArcade Tycho Brahe]] prefers Gin Fizzes.
** [[Franchise/SamAndMaxFreelancePolice Sam]] likes fruity drinks with umbrellas in them.
** [[Franchise/EvilDead Ashley "Ash" Williams]], of course, drinks mead.
** [[WesternAnimation/TheVentureBrothers Brock Samson]] drinks beer.
* ''VideoGame/TeamFortress2'': The Demoman and his [[TheAlcoholic liquor]], natch.
* In ''VideoGame/SimonTheSorcerer'', dwarves like beer a lot. [[spoiler: They like it so much that "beer" is the password to their mine.]]
* ''Franchise/TheElderScrolls'': The [[HornyVikings Nords]] in ''[[VideoGame/TheElderScrollsVSkyrim Skyrim]]'' favor mead as their alcoholic beverage of choice, to the point that a meadery is one of the most powerful and corrupt institutions in Skyrim. Outlanders occasionally complain about mead, wishing more taverns served beer instead. Mead is SeriousBusiness: Only call a Nord a "milk-drinker" [[BerserkButton if you're prepared for a fight]].
* In ''VideoGame/{{Catherine}}'', the protagonist [[TheEveryman Vincent]] often spends times drinking in the local watering hole, the Stray Sheep, with his friends. All of them have their own drinks of choice ([[ChivalrousPervert Orlando]] and [[ButtMonkey Tobias]] like beer, while [[TheStoic Jonny]] favours Japanese sake), and you can order your own drinks: beer, sake, whiskey, or cuba libre. All of them offer a BoozeBasedBuff, and as a nice touch, you also get some cool trivia on the drinks as well.
* ''VideoGame/PunchOut'': In the original Arcade game, Soda Popinski's name was Vodka Dunkeiski and he was [[TheAlcoholic constantly drinking Vodka]].
* In ''VideoGame/StarOcean1'' and ''VideoGame/StarOceanTheSecondStory'', manly Cius and Iria, and boozer Opera, like various alcoholic drinks.
[[/folder]]

[[folder:Visual Novels]]
* ''VisualNovel/KatawaShoujo'': Lily and [[WineIsClassy red wine]].
* ''VisualNovel/HigurashiWhenTheyCry'': Despite her very young age, Rika really does like wine. We see her a lot with a bottle of it, in front of her [[UnusuallyUninterestingSight friends]], in omakes and official art. Of course, this serves a very specific purpose: [[spoiler: If you were [[GroundhogDayLoop stuck in]] [[CruelAndUnusualDeath her situation]], you'd [[DrowningMySorrows drink heavily]] too]]. Also, she always drinks [[spoiler:[[VisualNovel/UminekoWhenTheyCry Bernkastel]] brand wine.]]

[[/folder]]

[[folder:Webcomics]]
* In ''Webcomic/AnsemRetort'', Axel has a noted fondness for tequila. Another time, our... erm... "[[VillainProtagonist heroes]]" use liquor for TimeTravel and recruit Marluxia to "drink the gay drinks... because you're gay".
---> '''Marluxia:''' So you're saying you want me to drink appletinis until we go back in time?
* Graham in ''Webcomic/WizardSchool'' orders a [[http://www.meetmyminion.com/?p=1131 "Scotch. With extra scotch."]]
* Jimbo from ''WebComic/QuestionableContent'' offers the opinion that "Some of these fancy beers are pretty good. Not Narraganset, but pretty good." Seeing as Jimbo is a blue-collar stiff from Massachusetts, his beer preference is perfectly congruous with the character.
* ''Webcomic/BobAndGeorge'' like beer.
* ''Webcomic/SchlockMercenary'':
** Schlock is fond of a drink mix called "Ovalkwik." The ingredient list is [[http://www.schlockmercenary.com/d/20010225.html here]].
--->'''Ch'Vorthq:''' Sergeant, you will be drinking a very heavy stimulant cocktail cut with shampoo and high-tensile inert carbon.\\
'''Schlock:''' I don't drink it, I eat it straight.\\
'''Ch'Vorthq:''' And I suspect you're addicted to it.\\
'''Schlock:''' ''(aims [[{{BFG}} plasgun]])'' Step away from the tub of happiness.
** Gav is a cryo-frozen refugee from the 21st century, and is very fond of Guinness beer. It still exists in the 31st century, but was pretty hard to find. That is, until Gav [[MesACrowd accidentally cloned himself 950 million times]], and suddenly every brewery within a thousand light years wanted to take advantage of the sudden economic opportunity this presented.
* ''Webcomic/DanAndMabsFurryAdventures'': Dan loves ale and according to his sister has eaten almost nothing else in the last three years.
* ''Webcomic/ArthurKingOfTimeAndSpace'': Gawaine's call for beer is really just indicative of a general fondness for alcohol; he actually prefers [[http://www.arthurkingoftimeandspace.com/1186.htm something]] [[http://www.arthurkingoftimeandspace.com/1779.htm stronger]].
* Both Helens' Trademark Favourite Drink in ''Webcomic/{{Narbonic}}'' is pink boxed wine. Dave prefers Guinness.
[[/folder]]

[[folder:Web Video]]
* Talon from ''Webvideo/DeathFromAbove'' is the badass version of the milk drinker. Not just milk in fact but chocolate milk.
* Although [[TheAlcoholic he'll drink anything in a pinch]] Paultin's preferred drink in ''WebVideo/DiceCameraAction'' is wine.
* [[WebVideo/AitorMolinaVs Aitor Molina]] loves Karlova caramel vodka, to the point he was in a relationship with [[TheGhost a woman with that name]].
* WebVideo/TheAngryVideoGameNerd loves a bottle of Rolling Rock.
* ''Roleplay/MallFight'': Diablo drinks enough vodka to put [[VideoGame/TeamFortress2 the Heavy]] to shame. [[note]]Not that this is [[CantHoldHisLiquor at all difficult]].[[/note]]
* ''WebVideo/TheHappyVideoGameNerd'': While the Angry Nerd [[INeedAFreakingDrink drinks beer to get through shitty games]], the Happy Nerd drinks wine to celebrate good games.
[[/folder]]

[[folder:Western Animation]]
* In an early episode of ''WesternAnimation/{{Futurama}}''. Bender is seen ordering three very specific, high class wines at a dinner party... He then instructs the waiter to "Mix them all together in a big jug" (like a hillbilly).
** Three very specific, high class [[http://www.bumwine.com/ fortified wines]].
** Fry can frequently be seen downing a can of Slurm.
* In ''WesternAnimation/TheVentureBrothers'', Rusty is at a low-rent strip club where beer is the drink of choice - he orders a Rob Roy, and the burly bartender reaches down under the bar, looking like he's going after a baseball bat (but reaches for a drink recipe card.)
* In ''WesternAnimation/TheBrothersGrunt'', all Grunts adore martinis. After Perry's coronation, the assembled Grunts drink a martini toast to their new leader. During the celebrations that followed, the Poobah is chugging martinis as fast as Ringo can mix them.
* ''WesternAnimation/{{Kaeloo}}'': In [[CowboyEpisode Episode 88]], Mr. Cat orders a whiskey at an Old West Saloon. He does the same thing in Episode 87 when at a restaurant, but [[TeamMom Kaeloo]] refuses to let him drink alcohol.
* On ''WesternAnimation/KingOfTheHill'', Hank, Bill, Dale, and Boomhauer, all drink beer when they're off the clock, showing them as working-class guys (Hank specifically says they do it to relax after a hard day). They also obsessively only drink the fictional Alamo brand, which is brewed in America (specifically Texas), showing the obsessive patriotism the four of them subscribe to (especially since Alamo is implied to not even be that good).
* ''WesternAnimation/KingsOfTheInlandEmpire'': All four of the main manly men love light beer and energy drinks. In fact, they buy a tap in their kitchen that simultaneously dispenses Coors Light ''and'' Monster Energy Fuel.
* ''WesternAnimation/FamilyGuy'': Brian likes his alcohol, especially Martinis and Jack Daniel's Tennessee bourbon whiskey.
* ''WesternAnimation/TheSimpsons'':
** Homer and Duff Beer in earlier seasons.
** The AffablyEvil Mr. Scorpio loves German beer so much, it's mentioned in his TheVillainSucksSong (in a reference to the "he loves only gold" line from the ''Film/{{Goldfinger}}'' theme).

[[/folder]]

[[folder:Real Life]]
* Creator/HunterSThompson was noted for his fondness for both rum and Wild Turkey 101, a fondness shared by his [[AuthorAvatar alter ego]] Raoul Duke (as anyone who's read or seen ''Literature/FearAndLoathingInLasVegas'' can attest).
** His contract riders for speaking engagements are legendary. In ''Fear and Loathing in America: The Brutal Odyssey of an Outlaw Journalist'', Thompson says he typically received so much Wild Turkey he ended up giving quarts away before leaving town, and some schools actually took him up on his half-joking offer to reduce his speaking fee, should they provide him with '''cocaine'''.
** In "The Kentucky Derby is Decadent and Depraved":
--> "Yeah, what are you drinkin?" I ordered a Margarita with ice, but he wouldn't hear of it: "Naw, naw...what the hell kind of drink is that for Kentucky Derby time? What's wrong with you, boy?" He grinned and winked at the bartender. "Goddam, we gotta educate this boy. Get him some good whiskey..." I shrugged. "Okay, a double Old Fitz on ice." Jimbo nodded his approval."
* UsefulNotes/FrederickTheGreat was fond of [[{{Uncoffee}} coffee boiled in champagne]], which combined perfectly two of his passions: modernity and [[ForeignCultureFetish French culture]]. Coffee was very modern in the early 18th century, and champagne is of course French. Note that this didn't keep him from [[{{Hypocrite}} banning coffee to commoners]] to protect the brewing industry, despite [[HypocriticalHumor his hatred of beer (he found it too German)]].
* [[http://en.wikipedia.org/wiki/Charles,_Prince_of_Wales Charles]], [[UsefulNotes/TheBritishRoyalFamily Prince of Wales]], prefers [[http://en.wikipedia.org/wiki/Laphroaig Laphroaig scotch]], the mesquite barbecue of scotches. It's the only scotch ever to carry the Prince of Wales' royal warrant (which means they are his official supplier and can use this fact in advertisements).
* Creator/ChristopherHitchens was famously an aficionado of Scotch, particularly Johnnie Walker Black Label--hence his amusement at its popularity among Middle Eastern and Third World autocrats.
* Creator/JosephHaydn loved Tokaji (or Tokay) wine. Loving Tokaji was typical of a man of his era and position (as court composer to a Hungarian noble family in the 18th century--Austrian and Hungarian nobles and their associates were all supposed to be Tokaji devotees), but Haydn took it to the next level.
* Creator/DanAykroyd is the part-owner of a vodka brand, Crystal Head Vodka, which comes in a skull-shaped bottle. He works it into almost all of his appearances on TV or in film and is rarely seen outside in public without ''something'' with the logo on his person. He also owns a vineyard and has his own wine brand, and owns the distribution rights to Patron tequila in his native Canada. Essentially, [[TheAlcoholic dude likes his booze]].
* Creator/MichaelJFox, according to his ''Lucky Man'' memoir, his favorite drink is beer.
* [[RugbyIsSlaughter Rugby]] players are memetically fueled by beer. To the point that the bridge to a standard rugby song is just "FREE BEER FOR ALL THE RUGGERS" repeated three times followed by "[[ItMakesSenseInContext Jesus saves, Jesus save, Jesus saves!]]" Though how true this is on and individual basis in the modern era, with no shortage of health nuts running around, varies from entirely too true to total aversion.
[[/folder]]

!!Softer Drinks

[[folder:Advertising]]
* This Coffee Mate [[https://www.ispot.tv/ad/Iuyi/coffee-mate-a-cup-or-twohundred advert]] has the guy not only having drank 200 of them but also ''dressing'' in the same design and color scheme of the drink ''and'' the drink being with him and ''every'' one of his pictures.
[[/folder]]

[[folder:Anime and Manga]]
* ''Webcomic/AxisPowersHetalia'':
** England: [[SpotOfTea Tea]].
** Macau: Tea, according to another chibi
** Taiwan: Bubble tea, according to her ImageSong.
* [[ProductPlacement Dr Pepper]] for Okarin in ''VisualNovel/SteinsGate''. He drinks it '''all the time.'''
* ''Manga/OuranHighSchoolHostClub'': The entire club is ''fascinated'' by Instant Coffee, which they think is an absolutely brilliant invention if one doesn't have time to grind actual beans (like commoners). They've more or less made it the "official drink of the Host Club".
* In ''Manga/{{Eyeshield 21}}'', Marco loves cola.
* In ''Anime/HandMaidMay'', Cyberdoll Sara loves milk.
* ''Franchise/SailorMoon'':
** Pluto/Setsuna: Green Tea.
** Mamoru/Tuxedo Mask: Never really got one, but the anime [[MustHaveCaffeine frequently showed him drinking coffee]]. It was even used in a joke where in a romantic moment alone with Usagi he suddenly abandoned her to go to the kitchen and drink more coffee.
* ''Anime/YuGiOh5Ds:'' Following in his predecessors' footsteps, Yusei Fudo can't shake his connection with milk after that one episode.
** Jack Atlas has Blue-Eyes Mountain Coffee.
* Gintoki from ''Manga/{{Gintama}}'' loves to drink strawberry milk.
* Shizuo Heiwajima from ''{{LightNovel/Durarara}}'' likes milk (and dairy products in general, according to his profile) probably far more than is healthy. Not only is he known to down around six bottles of it during a meal, but it's one of the few things that's managed to avert one of his trademark {{Unstoppable Rage}}s entirely. Understandably, he needs it for his RequiredSecondaryPowers, that is, bones that are MadeOfIron that can handle his HairTriggerTemper-induced SuperStrength.
* ''Manga/{{Kekkaishi}}'''s Yoshimori loves his coffee-flavored milk, in part because of his TripleShifter lifestyle.
* ''Anime/PuellaMagiMadokaMagica'': [[SpotOfTea Mami's tea]]. She summons a cup of it from... [[{{Hammerspace}} somewhere]] after defeating a witch. [[spoiler:This takes a horrifying turn when she dies in battle, and the witch's grief seed smashes her teacup, spilling tea and/or blood everywhere.]]
* ''Anime/FutureGPXCyberFormula'':
** Karl Lichter von Randoll absolutely ''loves'' black tea, to the point he would drink tea in pit lanes, during pit stops and even ''in the middle of the races''.
* ''Anime/MetalFightBeyblade'': Doji and orange juice.
* ''Anime/MawaruPenguindrum'' has the CreepyTwins Shirase and Souya like drinking carrot juice. [[spoiler: Even in their bunny forms.]]
* Anita King of ''Anime/RODTheTV'' loves milk, and has been known to power chug it by the quart.
* Yang Wen-li in ''Anime/LegendOfGalacticHeroes'' enjoys black tea very much, and likes to drink it with brandy as well.
* ''Manga/{{Saki}}'': Kouko Fukuyo, a mahjong commentator, has a fridge full of apple juice or mixes with apple juice.
* There's something of a RunningGag in ''Manga/WanderingSon'' where Takatsuki is shown several times drinking orange juice while Saori drinks green tea.
* ''Manga/TheDisastrousLifeOfSaikiK'''s titular character loves coffee jelly above most everything else, with plots regarding him spending a month's allowance on a particularly fancy one only to end up having to exchange it for a kid's lost autographed baseball of equal value, desperately trying to shake off his friends during a class trip so he can eat a legendary dish of it in peace, and blowing all of his new years' money on a jelly maker instead of a new TV so he can make it himself.
* Parodied in ''Anime/YokaiWatch'' when two fifth-graders Eddie and Bear become inspirited by a {{youkai}} that makes kids put on airs. The two start drinking milk in [[WineIsClassy wine glasses]] and talking about the milk like it's wine.
[[/folder]]

[[folder:Comic Books]]
* Franchise/{{Batman}} orders black coffee ("and keep it coming") in the epilogue of ''ComicBook/KingdomCome''. Franchise/{{Superman}} has milk, and Franchise/WonderWoman just water. It's not clear if this is her usual order, as [[spoiler:she's revealed to be pregnant.]]
** [[ComicBook/RobinSeries Tim Drake]] loves Zesti, a brand of soda, and then there's his memetic dependency on [[MustHaveCaffeine coffee]].
* ''ComicBook/{{Asterix}}'': Obelix favours goats' milk. If he orders several cups, he's in a bad mood.
* ''GIJoe'': All of the Dreadnoks are inordinately fond of grape soda. Sometime after the fall of Cobra, Torch eventually went into the business of making the stuff himself with the wildly successful "Uncle Winkin's Hard Grape Soda Company". He probably did this solely to get it for free and just the way he likes it.
* [[ComicBook/DisneyDucksComicUniverse Uncle Scrooge's]] favorite drink is nutmeg tea.
[[/folder]]

[[folder:Fan Works]]
* Inverted in ''Fanfic/TheWrongReflection''. Eleya mentions in passing to Kai Kira Nerys that she can't stand Earl Grey, [[Series/StarTrekTheNextGeneration Captain Picard's]] drink of choice. Fitting, because as a starship CO she's got [[Series/StarTrekDeepSpaceNine Sisko's]] pragmatism and [[Series/StarTrekTheOriginalSeries Kirk's]] attitude.
* In the ''Kim Possible'' fic ''Fanfic/ImScaredToo'', the goofy NiceGuy Ron isn't fond of coffee. When he does drink it, he likes his coffee [[SweetTooth very sweet]]. More specifically, a light roast coffee with a splash of cream and seven sugars.
* From ''Franchise/HarryPotter'' fanfic, ''[[http://www.fanfiction.net/s/5733297/1/A-Time-for-Changeling A Time for Changeling]]'' Bathilda Bagshot tended to become pretty upset if she didn't get her pumpkin juice.
* In ''The Legend of Royal Blue and La Sylphide'', Nooroo drinks grape juice boxes to recharge his powers.
* {{Deconstructed|Trope}} in ''Fanfic/PrincessCelestiaHatesTea''. Everyone in Equestria and beyond adamantly believes tea is Celestia's favorite beverage. When she tries to come clean and admits that she actually hates the stuff, her subjects refuse to believe it and accuse her of being the Changeling Queen or Discorded.
* In ''Fanfic/SugarPlums'', Suigetsu who in canon prefers soft or drinkable meals is introduced to smoothies, which becomes something from that point on he either is drinking in a scene, or requesting immediately after.
* In ''Fanfic/{{Fake}}'', the {{ojou}} Sachiko dislikes coffee and rarely drinks it. It's too bitter and stains teeth too easily. According to her, ladies prefer tea.
* In an untitled fanfiction of ''Series/TheXFiles'', a villain strips Scully of her ID and puts her in a childish outfit that conceals her breasts. A woman at her workplace thinks she actually ''is'' a child ([[PlotHole although that's rather odd because Scully hadn't shrunk]]) and offers her a juice box.

[[/folder]]

[[folder:Film]]
* Creator/BobHope in ''Film/RoadToUtopia''. Hope's character tries to fit in at tough-guy frontier bar, but then orders a lemonade. Realizing his mistake, he quickly turns to the bartender and growls, "...in a dirty glass!"
* LovableRogue Brodie Bruce of ''Film/{{Mallrats}}'' spends much of the movie sipping from a dixie cup full of soda that he brought from home. At one point he successfully orders a fast-food cashier to "Fill this up with Coke. No Ice."
* In the epic comedy ''Film/TheBluesBrothers'', Creator/JohnCandy in the role of a police detective attends the film's pivotal fund-raising concert in order to arrest the performing band, but decides he wants to see them perform first and orders three Orange Whips for himself and the much more "serious" uniformed state troopers he is with.
** The line was [[ThrowItIn ad-libbed]] as an informal promotion of a non-alcoholic orange creame beverage sold by the family of the film's costumer. Since the film the beverage has morphed into a sweet alcoholic cocktail.
* ''Franchise/BackToTheFuture'':
** When times get rough in 1885 in ''Film/BackToTheFuturePartIII'', genius Emmett "Doc" Brown heads to the bar. The Hill Valley saloon is so RatedMForManly that when Marty tries to order a nonalcoholic drink, the barflies laugh while the bartender pours him a free shot of whiskey--that [[GargleBlaster BURNS]] the bar top where it spills. However, Doc is [[CantHoldHisLiquor apparently so bad at being drunk]] that the bartender keeps some sarsaparilla [[note]]an old West-era soft drink[[/note]] in stock just for him. Doc ends up drinking one single shot of whiskey, which knocks him out entirely.
** Used for humor in the [[Film/BackToTheFuture first film]], when Marty gets George to man up and try asking Loraine to the dance, he goes up to the counter of the diner and orders milk. ''[[PunctuatedPounding slaps bar]]'' "[[MundaneMadeAwesome Chocolate!]]" The glass slides in from off-screen, George takes a big sip, and heads off to talk to Loraine as Marty looks on, dubious.
* In ''Film/{{Shane}}'', a line is quickly drawn between the titular character and the drunken members of the Ryker gang when he walks into their bar and orders a soda-pop.
* ''Film/RustlersRhapsody''. When Rex O'Herlihan walks into a Western bar he first orders a glass of warm milk. When everyone in the bar in the bar stares at him he changes his order to a sarsaparilla. See the entry under "Strong Drinks" above for what happens next.
* Xander Cage in ''Film/{{xXx}}'' orders club soda and cranberry juice. This could just be to contrast him against the James Bond-types who he's intended to be an inversion of, or because he's an extreme-sports fanatic and doesn't want his reflexes dulled while he's undercover. Some people theorise that Xander is in fact UsefulNotes/StraightEdge.
* In ''Film/TheGreatMuppetCaper'', Fozzie is messing with some champagne served in a coupe (no, not his '50 Studebaker). He takes a sip, then turns around and informs the people behind him, "Hey, if you add enough sugar to this stuff it tastes just like ginger ale!" He gives the distinct impression that he finds this to be an improvement (possibly the fact that he was adding sugar to it was a pretty solid hint).
* Harley Stone in ''Film/SplitSecond'' survives on nothing but heavily-sweetened coffee and chocolate since his partner was killed by a monster no one else believes in.
-->'''CONSTABLE:''' Would you like some coffee with your sugar, guvner?
* ''Film/{{Catwoman}}'' has Catwoman showing up at a bar after her transformation with a very specific order..
--> '''Catwoman:''' White Russian, no ice, no vodka... hold the Kahlua.\\
'''Bartender:''' Cream, straight up.
* ''[[Film/TheAssignment1997 The Assignment]]'' (1997). At the officer's club Annibal orders a white wine and a club soda. A CIA agent played by Creator/DonaldSutherland deduces that the soda is for Annibal because he's afraid of InVinoVeritas while ass-kissing his superiors. Annibal informs him that the soda is actually for his wife.
* In ''Film/JoeVersusTheVolcano'', the islanders are known for their love of orange soda--to the point where its cans become part of the national costume.
* In ''Film/TheProfessional'', Leon drinks nothing but milk, and is often shown going to the local store to buy more. It's part of his portrayal as a curiously innocent and childlike assassin. Part of Mathilda's training involves drinking lots of milk, which she does not care for.
* Alex of ''Film/AClockworkOrange'' with his Milk Plus, which he drinks in preparation for a bit of the old Ultraviolence.
* ''Film/TheAmazingSpiderMan'': This incarnation of Spider-Man seems to have a fondness for chocolate milk.
* ''Film/ForrestGump'' was a big fan of the soft drink Dr. Pepper. (Unfortunately, drinking too many caused him to need to make a [[PottyEmergency run to the bathroom]] right when he met President UsefulNotes/JohnFKennedy.)
* ''Film/PokemonDetectivePikachu'': Like with [[VideoGame/DetectivePikachu the video game]] Pikachu really enjoys coffee, so much so that he's [[MustHaveCaffeine pretty much addicted to it]]. He also knows several brands of coffee and even asks a Ludicolo barista to whip up one of his favorite brews. On the downside, [[{{Gasshole}} it gives him gas]].
[[/folder]]

[[folder:Literature]]
* In the ''Series/DoctorWho'' novel ''The Infinity Casket'', Rose orders water at a tough SpacePirates tavern, and the Doctor hastily adds the dirty glass.
* ''Literature/CiaphasCain'', '''HERO OF THE IMPERIUM!!!'''', once trekked across an Ork-infested continent in order to get to the nearest available pot of tanna tea. (OK, to be honest, he actually made the trip because it was [[FakeUltimateHero the closest point of relative safety on the planet]], but the fact that he did get the tea at the end was certainly an added bonus.)
** Tanna is a national drink of all Valhallans, Cain just picked this habit from his long association with them. He's just as well would take an (alcoholic) amasec, [[CallARabbitASmeerp a brandy analogue]].
* Starting from the [[Literature/TheThrawnTrilogy first]] major Franchise/StarWarsExpandedUniverse trilogy, [[Franchise/StarWars Luke Skywalker's]] favorite drink is an exotic but very safe, comforting beverage called "hot chocolate". As his wife muses, it fits his farmboy personality perfectly.
** Wookieepedia says that toppings for hot chocolate include "orchid bean extract" ([[spoiler:vanilla]]), "tang bark" ([[spoiler:cinnamon]]) and "mallow paste" ([[spoiler:marshmallows]]).
* ''Film/DocSavage: The Man of Bronze'' film. While at Captain Seas' dinner party, Doc's aides order lemonade, root beer and a glass of milk, and Doc himself asks for a Coke.
* ''Franchise/TheHitchhikersGuideToTheGalaxy''
** In ''Literature/TheRestaurantAtTheEndOfTheUniverse'', Arthur Dent tries very patiently to get a simple cup of tea from the Sirius Cybernetics Corporation Nutri-Matic Drinks Synthesizer which, while it claims to produce the widest possible range of drinks personally matched to the tastes and metabolism of whoever cares to use it, invariably produces a liquid which is "almost, but not quite, entirely unlike tea" (possibly a TakeThat at coffee). Arthur's determination leads him to explain the process of making tea, from geography to the social aspects to preparation. In the end, it almost gets him and everyone else on the ''Heart of Gold'' killed by Vogons, but he does indeed get a cup of good tea out of it.
** [[Radio/TheHitchhikersGuideToTheGalaxy The radio series]] had a sentient-machine that dispensed drinks apparently tailored to every customer's exact tastes and nutritional needs, provoking Arthur to exclaim "Wonderful, apparently I'm a masochist on a diet" before beginning another rant about tea, and the fall of [[ItMakesSenseInContext a civilisation and the creation of a race of bird-men]].
* ''Literature/{{Dragaera}}'''s Vlad Taltos is a wine connosseur and also favors "klava," a coffee derivative probably based on [[http://homepage.interaccess.com/~june4/eggcoffee.html Hungarian egg coffee]].
* Ubiquitous in Creator/TamoraPierce books. Because her books take place in medieval settings, where beer at breakfast was common (they hadn't really figured out sanitation yet), but [[MoralGuardians have child-to-teenage protagonists]], she explains ''why'' they're going with the soft option:
** In the ''Literature/CircleOfMagic'' books, mages are usually teetotalers for good reason--when the four protagonists tried some alcohol, they destroyed a barn.
** In the ''Literature/TortallUniverse'', [[Literature/ProtectorOfTheSmall Keladry]] prefers cider and [[Literature/ProvostsDog Beka Cooper]] drinks twilsey[[note]]barley water[[/note]] at taverns because they dislike the uncontrolled feeling that alcohol brings. Lord Raoul is also a teetotaler after being TheAlcoholic in his youth.
* ''Literature/HoratioHornblower:'' Hornblower tries to drink very lightly when he's at functions with alcohol since he likes to be in control of himself at all times. (He does get drunk in ''The Commodore'' after having to [[spoiler:prevent his aide from assassinating the Czar]] and winds up sleeping with a Countess... also, half the fleas in the Russian palace.) Usually he drinks coffee or whatever [[{{Uncoffee}} pitiful substitute is left on the ship]], like burnt toast.
* In ''Literature/TheDisasterArtist'' (making this a RealLife example as well,) Tommy Wiseau's beverage of choice whenever he goes out to eat is hot water. What does this say about his personality? Well, it's one of many things he does [[EstablishingCharacterMoment in the first chapter alone]] that's [[CloudCuckoolander so peculiar that no one knows how to react]]; Sestero mentions he's ''never'' seen a waiter who didn't balk at that order.
** He's also noted to chug Red Bull around the clock.
* ''Literature/CharlieWilsonsWar'': Gust Avrakotos is disgusted when the two supposed tough guys from the CIA active services division order diet coke and chocolate milk. Meanwhile the Swiss ArmsDealer they're negotiating with is drinking cognac.
* ''Literature/SweetValleyHigh'': The protagonist twins (and most of their friends) always drink root beer.
* In ''Literature/{{Fifteen}}'', the protagonist is 15 years old and doesn't like coffee, but wants to drink it to seem mature, however, she associates it with people older than her.
[[/folder]]

[[folder:Live-Action TV]]
* ''Series/StarTrekVoyager'': Janeway loves her "coffee, black".
-->"Coffee. The finest organic suspension ever devised. It's gotten me through the past three years. I beat the Borg with it."
** ''Series/StarTrekTheNextGeneration'': Picard, on the other hand, prefers "Tea. Earl Grey. Hot." Amusingly enough, this is not supposed to be a character definition, but a requirement of the replicator. Hilariously, the first time he's seen ordering it, during the season 2 episode "Contagion", he gets a potted plant because the ''Enterprise'''s computers were messed up.
*** Of course, you would think that the replicator could just be programmed to give him the exact tea he wants whenever he just says "tea", but then it wouldn't be RuleOfFunny, would it?
*** Geordi once asked for some water, and it ''still'' wanted to know the exact temperature. When the ''Chief Engineer'' has to do stuff like that, the problem's on the replicator's end.
*** Klingons as a whole stick to the harder bloodwines; Worf rather likes the stuff himself, but his Earth-conditioned taste leads him to prefer bloodwine young and sweet, which the Federation replicators can't seem to make properly. He thus prefers a softer "warrior's drink": prune juice.
** Miles O'Brien of ''Series/StarTrekTheNextGeneration'' and ''Series/StarTrekDeepSpaceNine'' drinks "Coffee, Jamaican blend, double-strong, double sweet."
*** While Captain Sisko typically drinks Raktajino (with a jacarine peel), a Klingon coffee. This is also popular with several members of his staff.
*** In a ShoutOut to Bond, Julian will order his martinis "stirred, not shaken." He's also fond of Tarkalian tea.
* [[Series/{{Mash}} Radar O'Reilly]]: Grape Nehi.
** In a couple early episodes, we learn General Clayton's "usual" is sherry and ginger ale.
** In the episode where they get the Officer's Club, it's shown Frank Burns' usual drink is a Shirley Temple.
* Ryuu Tendou from ''Series/ChoujinSentaiJetman'', being straight-laced, super serious [[TheHero hero]], usually orders milk in bars. Hot or cold.
* In Season 5 of ''Series/MadMen'' there's a scene where Sally is at lunch in a restaurant with Megan and one of Megan's friends. Sally orders coffee and puts lots of sugar in it (the scene cuts to an overhead shot of the sugar landing into the coffee and fades out before she stops), illustrating how Sally's growing up but is still somewhat of a kid.
* ''Series/BreakingBad'': [[CreatureOfHabit Lydia]] is known for ordering chamomile tea with soy milk and stevia. Laura Fraser, who played her, commented ''"Why would you put milk in chamomile tea? I don't get that. That should have been clue #1 there, of how deranged she was going to get."'' [[spoiler:This became a very important plot point in the series finale, as Walter White, knowing her habit, mixes the stevia with ricin to fatally poison her.]]
* ''Series/CallTheMidwife'': Horlicks for everyone--nuns, nurses, doctors, patients--especially when on duty or [[ComfortFood under stress]].
* ''Series/JeevesAndWooster'': Bertie puts five lumps of sugar into a small cup of tea.
* ''{{Series/Batman}}'' (Adam West) enters a 60's disco, that barred Robin, since he was under 21, and orders orange juice, trying to "blend in."
* ''Series/{{Shoestring}}'': Eddie Shoestring goes into a punk club and orders orange juice.
* ''Series/TheATeam'': B.A.'s favorite beverage was milk ... and it was the team's favorite way to slip in a sleeping pill to carry the bruiser onto an airplane (whenever a mission required them to travel long distances quickly).
* ''Series/TheBigBangTheory'': Sheldon seems to be very fond of strawberry quik.
* In ''Series/BoardwalkEmpire'', crime boss Arnold Rothstein loves milk, which emphasizes his StraightEdgeEvil nature.
* ''Series/BuffyTheVampireSlayer'':
** Buffy and Willow both like mochas for the caffeine and sugar.
** Giles and his tea.
* ''Series/{{CSI}}'' Greg loves Blue Hawaiian coffee, and you should not try to get into his stash.
* ''Series/FamilyTies'': While the Keatons may disagree strongly on politics, they ''all'' really love their orange juice. They can be seen drinking it in just about every episode.
* ''Series/TheFlash2014'''s H.R. from season 3 turns out to be a big coffee drinker. [[spoiler: It's not available on Earth-19, where he hails from.]]
* ''Series/{{Frasier}}'' and Niles both make ridiculously complex and nitpicky coffee orders at their favorite coffeeshop, which is often played for laughs. In one instance Frasier sends back his drinks multiple times with different requests and changes.
* In the ''Series/{{Friends}}'' episode "The One Where Monica and Richard Are Just Friends" [[https://www.youtube.com/watch?v=9z6DT3tTvwE Chandler takes out a bottle of Hershey Syrup to make chocolate milk]]. He offers to make one for Ross, but Ross demurs, "No thanks, I'm 29."
* Spinelli of ''Series/GeneralHospital'', like any good hacker, can't function without his orange soda.
* JJ from ''Series/GoodTimes'' loved unsweetened [[ProductPlacement Kool-Aid]] (refered to as "Kool-Aid Sour")
* ''Series/HappyDays'': Richie's breakfast meal includes [[TrademarkFavoriteFood blueberry pancakes]] and freshly squeezed orange juice.
* ''Series/HouseOfAnubis'': When Alfie is cursed to turn into a child, he becomes even more immature than he already is. One scene has him drinking chocolate milk, and blowing bubbles in his drink until Nina gets angry.
* ''Series/{{JAG}}'': AJ likes strong coffee ("Cup of Joe".)
* From the ''Franchise/KamenRider'' franchise:
** ''Series/KamenRiderBlade'': Kotaro buys milk by the crate and keeps his refrigerator constantly stocked.
* ''Series/HowIMetYourMother'': Marshall and Ted share a passion for Surge soda.
* In ''Series/ItsAlwaysSunnyInPhiladelphia'', the [=McPoyle=] family is obsessed with drinking milk, among other creepy habits.
* ''Series/KenanAndKel'': Who loves orange soda? ''Kel'' [[CatchPhrase loves orange soda!]] Unless he [[StatusQuoGameShow goes on a game show dressed up as a girl]].
* On ''Series/LaverneAndShirley,'' Laverne loves milk and Pepsi. Mixed together. Yes.
* On ''Series/{{Leverage}}'' Hardison fills his fridge full of orange soda.
** His EvilCounterpart (played by Creator/WilWheaton) prefers cherry soda.
* ''Series/TheMarvelousMrsMaisel'': Whenever his family is at Steiner Resorts in the Catskills, [[Creator/TonyShalhoub Abe Weissman]] always drinks copious amounts of the resort's signature tomato juice. To the point that when he turns down tomato juice one day (after inadvertently learning that Midge is now a stand-up comedian), [[OOCIsSeriousBusiness Joel and his parents know something's up with him]].
* Patrick Jane of ''Series/TheMentalist'' loves tea.
* ''Series/StarTrekTheNextGeneration'':
** Picard: Tea, Earl Grey, hot.
** Worf developed a taste for prune juice, which apparently tastes just like really strong Klingon Blood Wine of exceptional quality... or just tastes really nasty. Klingon tastes are strange. A group of [[ProudWarriorRace Klingon]] [[RedShirt warriors]] picked a fight with Worf in a bar, ostensibly for this, but also because he was serving in Starfleet instead of the Klingon military.
* ''Series/StarTrekDeepSpaceNine'':
** Miles O'Brien's drinks Jamaican blend coffee, double strong, double sweet.
** Sisko likes "Raktajino," the Klingon version of coffee. Raktajino eventually becomes the beverage of choice for almost the entire crew of [=DS9=].
*** Jadzia's an even bigger Raktajino addict than Sisko, to the degree where after she [[spoiler: got killed by Dukat, Ezri (the [[TheNthDoctor next host]] with her shared memories) ordered some before realizing that she hated raktajino.]]
* ''Series/StarTrekVoyager'':
** Captain Janeway: [[MustHaveCaffeine Coffee, Black]]. This helps show that she's a tough customer. Coffee is apparently her BerserkButton. She'll demand coffee whether you're capable of serving it or not.
* On ''Series/ThreesCompany'', each of the landlords had his own drink obsession. Roper always wanted cocoa, and Furley's favorite poison was root beer. Of course, there was also Mrs. Roper's constant desire for (and denial of) sex, but that's another story.
* Monica from ''Series/TouchedByAnAngel'' loves coffee so much she tried to put it in everything, much to Tess' horror (she once made coffee-flavored biscuits). Her 100th-case party had the following edibles: coffee ice cream, coffee cake, coffee cookies, chocolate-covered coffee beans, and mocha latte with whipped cream and cinnamon sprinkles.
* Agent Cooper from ''Series/TwinPeaks'' is completely enamored of coffee at the local diner.
* ''Series/WhatsHappening'': Dee Thomas uses part of her $1 weekly allowance to buy strawberry milkshakes.
* ''Series/{{NCIS}}'':
** Gibbs also likes to drink coffee.
** Abby and her Kaf-Pow! soda.
[[/folder]]

[[folder:Music]]
* Music/JonathanCoulton, on geek preferences: "Code Monkey like Fritos, Code Monkey like Tab and Mountain Dew..."
* [[Music/{{Vocaloid}} Vocaloids]]:
** Hiyama Kiyoteru: Iced Coffee
* Johann Sebastian Bach wrote the Coffee Cantata, which tells the story of a young woman who really likes her coffee.
* All of the members of Music/TheyMightBeGiants love coffee enough that it gets mentioned at least once per album, and an entire segment of their {{Rockumentary}} was about how much coffee they drank.
* Music/{{Rush}} drummer Neil Peart has a thing for milkshakes in general, it seems: he claims to make the world's best milkshake himself, and in his book ''Roadshow'', he writes about riding through an extremely hot area of the Western U.S. and eventually desperately craving a chocolate milkshake. (Neil, while motorcycling, travels in what amounts to a suit of black leather armor- gloves, pants, boots, heavy jacket, and full-face helmet. Hot weather + full-body armor means overheating, which means sweating more, which means dehydration.) He desperately searches for a Dairy Queen (claiming their milkshakes are at least consistently passable) but, failing to find one, stops at a roadside ice cream shack. He then complains about the "frozen glop of chocolate-flavored goo in a styrofoam cup claiming to be a milkshake" he was served in his journal for the day later on.
* Music/InsaneClownPosse has a running theme of Faygo, a regional brand of soda pop, which they work into lyrics: "Send yo mama straight out to the sto'/Tell that bitch to bring home a Faygo". Members of the audience often douse themselves and the band in the stuff. As a family-friendly company, however, the makers of Faygo have, on multiple occasions, clarified that they are in no way affiliated with the hyper-violent Insane Clowns.[[note]]Faygo actually stopped giving tours of their production facilities because juggalos would regularly show up and create nuisances.[[/note]]
* [[Music/HelloProject Morning Musume's]] Sayashi Riho has a special liking for Cider. Which is a soft drink in Japan, which is good, considering that Sayashi is 13.
* The Thin White Duke, Music/DavidBowie's 1970s persona, allegedly subsisted exclusively on red bell peppers, milk and cocaine.
[[/folder]]

[[folder:Theatre]]
* From ''Theatre/InTheHeights'', part of Benny's morning routine is to get his "boss' second coffee, one cream, five sugars."
* In ''Theatre/TheGoldenApple'', the second verse of "Scylla and Charybdis" mentions that Scylla has:
-->Bought a vineyard up in Maine\\
That makes passable champagne\\
Though his ulcers keep him down\\
To sarsparilla
* In ''Theatre/HolyMusicalBatman'' Alfred asks Bruce Wayne and Dick Grayson--who have just met--if he can get them a drink. They respond in unison:
-->[[ManChild A juice box. And make it a Mott's, goddamnit!]]
[[/folder]]

[[folder:Video Games]]
* Hawke from ''VideoGame/AdvanceWars'' apparently like black coffee. Just look at his profile on the game.
* ''VideoGame/DetectivePikachu'' absolutely ''loves'' [[MustHaveCaffeine coffee]]. He knows a great deal about coffee, has a favorite café, and will tell Tim what he enjoys about different blends.
* Gunther Hermann of the original ''Videogame/DeusEx'' like orange soda. He gets very irritable when a soda machine gives him lemon-lime soda instead of orange, causing him to suspect that the maintenance man is fucking with him. The sequel [[BrickJoke shows that his tiny conspiracy theory]] was right.
* Link in ''Franchise/TheLegendOfZelda'' seems to be very fond of milk, as it's become a recurring healing item since at least ''VideoGame/TheLegendOfZeldaOcarinaOfTime''. If you're doing a [[LowLevelRun Three-Heart Challenge]], milk can be even more useful than potions because it comes in two doses.
** ''VideoGame/TheLegendOfZeldaMajorasMask'' has a milk bar. One character is visibly drunk on the final day if you do his part right. DrunkOnMilk.
* ''VideoGame/FireEmblemAwakening'': Maribelle's favorite thing to drink is tea.
* ''VideoGame/TeamFortress2'':
** Luna loves her water.
** [[FragileSpeedster Scout]] is pretty obsessed with [[CaffeineBulletTime Bonk]], Crit-a-cola, and their merchandise.
* Jasper Gein of ''VideoGame/SilentHill4'' acts as a BrokenBridge, mumbling about how thirsty he is and how he could use some chocolate milk, refusing to move until you give him some.
* In ''VideoGame/TheWorldEndsWithYou'', Neku likes coffee.
* ''VideoGame/PunchOut'': Soda Popinski loves soda, as is obvious from his name: punching it out of his hand has similar but less severe repercussions, although considering how often he drinks it, you basically have to do it and one of the in-game challenges involves beating him without interrupting him when he's taking a drink.
* ''VideoGame/DeadlyPremonition'': Agent York cannot get by without coffee. It isn't just that he MustHaveCaffeine--he relies on his coffee to ''tell the future for him.'' ([[CloudCuckoolander He's just that kind of person.]]) He also has a thing for biscuits, but mostly just the ones [[SupremeChef Thomas]] makes.
* ''VideoGame/BestFiends'': Edward the Mosquito's favorite food is coconut water, as a replacement for blood. [[InsectGenderBender This is despite the fact he's a male mosquito that shouldn't have been drinking blood in the first place.]]
* ''VideoGame/ProfessorLayton'', being the QuintessentialBritishGentleman, enjoys a good SpotOfTea.
[[/folder]]

[[folder:Visual Novels]]
* A scene in Lucien's first season of ''VisualNovel/SweetEnchantments'' helps to establish the cast's personalities via the coffee Zain serves them: Lucien's is "dark as midnight," Roman's is [[SweetTooth loaded with whipped cream and syrup]], and Runa's is spiked with liqueur.
* ''VisualNovel/KatawaShoujo'': Lily and [[SpotOfTea tea]].
* ''VisualNovel/DanganronpaTriggerHappyHavoc'': Celestia "Celeste" Ludenberg likes both milk tea (and she'll get ''pissed'' [[BerserkButton if it's not properly done]]).
* ''Franchise/AceAttorney'':
** Godot: [[MustHaveCaffeine Coffee]]. One of the rare cases where he appreciates the taste more than the caffeine (although he still despises decaf). TruthInTelevision, as people who appreciate coffee for the taste usually do prefer the regular kind. The decaffeinating process adversely affects the quality of the bean (long story short, the caffeine gets brewed out), so, all other factors being equal, a cup of decaf will always be inferior.
** Edgeworth: Tea.
* ''VisualNovel/MissingStars'': Beatrice is very fond of coffee and drinks a lot of it.
[[/folder]]

[[folder:Web Comics]]
* Coffee of Doom in ''Webcomic/QuestionableContent'' ''does'' do the fancy-schmancy drinks, but in "small", "medium", "large", "WTF" [[CouchGag and occasionally "Fuck You, Bladder"]] sizes. When someone uses a certain chain's faux-Italian size names, the offender is told "No habla Starbucks".
** [[https://www.youtube.com/watch?v=r2y_GwKzxck Is it French or is it Italian?]] Perhaps [[GratuitousForeignLanguage Fretalian]]....
* Kreyul from ''Webcomic/NightmareFactory'' loves his boba tea, and it's rare to see him without it.
* ''Webcomic/TheOrderOfTheStick'': Human [[BigBad Xykon]] is shown in ''Start Of Darkness'' to enjoy coffee--specifically godawful coffee, which forces his brain to relive every great cup of coffee he's ever had. Discovering he can no longer drink it after becoming a [[TheUndead lich]] makes him a ''little'' bit upset.
* Doc of ''Webcomic/TheWhiteboard'' enjoys Mountain Dew so much, he brews his own extra-potent blend. He also uses Dew to brew coffee.
* ''Webcomic/ZebraGirl'' Sandra really [[http://zebragirl.keenspot.com/images/entry24.jpg likes coffee.]] She's not addicted, but she doesn't need to eat and she can't taste anything else.
* ''Webcomic/{{Homestuck}}'': Dave and apple juice.
* ''Webcomic/{{Sheldon}}'': Gramp [[MustHaveCaffeine really likes his coffee]].
* ''Webcomic/{{Polandball}}'': [[QuintessentialBritishGentleman Great Britain]] with tea.
* ''Webcomic/TowerOfGod'': TheChessmaster Yu Han-Sung loves [[MustHaveCaffeine instant coffee]].
* ''Webcomic/ArthurKingOfTimeAndSpace'': Guenevere [[http://www.arthurkingoftimeandspace.com/1069.htm gets through]] [[http://www.arthurkingoftimeandspace.com/2037.htm a lot of milk]].
* ''Webcomic/{{Narbonic}}'': Dave likes Mountain Dew.
[[/folder]]

[[folder:Web Original]]
* [[https://metro.co.uk/2015/10/22/15-things-only-people-who-dont-drink-coffee-will-understand-5442264/ On this list]] of thoughts by someone who [[DoesNotLikeSpam dislikes coffee]], one of them is that they feel like a child ordering hot chocolate instead, especially because they like it with marshmallows and cream.
[[/folder]]

[[folder:Western Animation]]
* ''WesternAnimation/TheSimpsons'':
** The Australians' affinity for beer is parodied when Marge fruitlessly tries to order coffee.
-->'''Marge:''' I'll just have a coffee.\\
'''Australian Bartender:''' Beer it is.\\
'''Marge:''' No, Cof-fee.\\
'''Bartender:''' Be-er?\\
'''Marge:''' Coffee. C-O-\\
'''Bartender:''' B...E...
** During the show's beginnings as animated shorts on ''Series/TheTraceyUllmanShow'', the family would often celebrate good times by going out for Frosty Chocolate Milkshakes. This didn't carry over to the full-length episodes, however. (Except for the occasional MythologyGag.)
** In the episode "Viva Ned Flanders", Ned is having trouble deciding what drink to order as he very seldom drinks. One of the drinks he considers is called a ''Children's'' something-or-other.
* ''WesternAnimation/KimPossible'': Dr. Drakken takes chocolate milk. Even worse, he insists on calling it "Cocoa Moo," acting as though he had just had all of his evil sucked out. "Cocoa Moo", mentioned in a couple of other episodes, might be a brand name in the ''KP''-verse.
* ''WesternAnimation/AvatarTheLastAirbender'': Uncle Iroh has a passion for tea.
* The "ginger ale... in a dirty glass" bit was also used in the ''[[WesternAnimation/AdventuresOfTheGalaxyRangers Galaxy Rangers]]'' episode "Don Quixote Cody." We are talking about a cartoon from the middle eighties...and the two Rangers were on duty, after all. {{Fanon}} will usually depict Niko as a tea-drinker, and Goose taking his coffee strong enough to melt the spoon.
* In the ''WesternAnimation/BatmanTheAnimatedSeries'' episode "Showdown", the muscular and scarred bounty hunter Jonah Hex walks into an Old West saloon and orders milk -in a ''clean'' glass.
* In [[CowboyEpisode Episode 88]] of ''WesternAnimation/{{Kaeloo}}'', Stumpy orders a soda at an Old West Saloon.
* In the ''WesternAnimation/ReadyJetGo'' episode "[[Recap/ReadyJetGoS2E19AstronautEllenOchoa Astronaut Ellen Ochoa]]", Ellen Ochoa drinks some lemonade from the kids' lemonade stand. This gives us some insight into her character by telling us that even though she's a major scientist, she's really just a normal person and is also OneOfTheKids.
* ''WesternAnimation/TheLooneyTunesShow'': Bugs Bunny and coffee, to the point one of the episodes centered on him trying to beat his addiction to coffee by replacing it with an energetic drink. After finding out that the drink was worse and more addictive, Bugs decided to refrain to one cup per day... [[LoopholeAbuse The doctor never specified the size of the cup]].
* The titular characters of ''WesternAnimation/BikerMiceFromMars'' love root beer.
* ''WesternAnimation/JohnnyTest'': Dukey "likes a cup of joe".
* The [[WesternAnimation/Ben10AlienForce three]] [[WesternAnimation/Ben10UltimateAlien shows]] [[WesternAnimation/Ben10Omniverse following]] [[WesternAnimation/{{Ben10}} the original Ben 10]], the title character was shown to love smoothies, which is also a case of irony as between the original series and Alien Force he refused to drink them. Ben says it was an acquired taste.
* ''Franchise/GIJoe'': The Dreadnoks sure do love their grape soda.
* Tino, Lor, Carver, and Tish from ''WesternAnimation/TheWeekenders'' really like junk food, especially Chug-A-Freezes.
* ''WesternAnimation/{{Arthur}}'': Mr. Ratburn's stern sister Patty likes her green tea steeped for exactly 3 1/2 minutes. She's able to tell when her tea is steeped for only 2 3/4 minutes.
[[/folder]]

[[folder:Real Life]]
* Comedian Maria Bamford mentions Diet Coke in a lot of her jokes.
* Music/EltonJohn and Diet Coke, at least in TheNineties. He was a celebrity endorser of the drink in television ads, and it was a fixture of his contract riders.
* Much like Elton John, former Disney studio chairman and Creator/DreamWorksAnimation founder Jeffrey Katzenberg has a favorite drink in Diet Coke. Reportedly, he was handed a Diet Coke upon entering animation meetings at Disney and also is alleged to down cans of it a day.
* One would think the famously macho manly-man that was UsefulNotes/TheodoreRoosevelt would down whiskey, wouldn't you? Turns out Teddy wasn't that big of a fan of alcohol, but ''loved'' coffee (with lots and lots of sugar). His son described his coffee cup as being "more in the nature of a bathtub." Supposedly after being served a cup of Maxwell House coffee he described it as "good to the last drop," which the company turned into their slogan.
** This actually makes sense when you remember that Teddy had rather severe asthma. Coffee is a vasodilator and was a fair remedy for asthma in an era before corticosteroids.
* UsefulNotes/UlyssesSGrant was famous for drinking coffee for breakfast.
* UsefulNotes/LyndonJohnson loved the citrus soda Fresca so much that he had a special tap installed in the Oval Office that dispensed nothing but the drink.
* Various cultures often have a [[HollywoodCuisine stereotypical drink associated with them]], which is often fodder for slurs.
** Britain -- A SpotOfTea.
** [[UsefulNotes/TheOtherRainforest The Pacific Northwest]] -- [[MustHaveCaffeine Coffee]].
** Japan - Green Tea.
* When he was coaching the Washington Redskins in the 1970s, famously quirky head coach George Allen had the same thing every day for lunch. [[TrademarkFavoriteFood A Peanut butter & jelly sandwich]] and a glass of milk, made by his secretary. This prompted NFL Films President Steve Sabol to say once "Thanks to him, I'll never look at a jar of peanut butter the same way again."
* John Paul I [[MustHaveCaffeine loved coffee]].
* Wrestling/CMPunk's Pepsi Globe tattoo.
* Gamers with Mountain Dew and [[TrademarkFavoriteFood Doritos]] (according to the people who make them anyway).
* Creator/MichaelJFox really loves his Diet Pepsi. Although, according to his ''Lucky Man'' memoir, it was his second favorite drink behind beer.
* [[ComicStrip/{{Peanuts}} Charles M. Schulz]] was known to [[http://parade.condenast.com/23210/parade/what-was-charles-schulzs-daily-routine/ ingest a ham sandwich and a glass of milk]] when drawing comic strips.
* Music/MileyCyrus: Starbucks iced coffee was also regularly in her hands during paparazzi photos taken of her during her Creator/DisneyChannel days as well.
* Golfer Arnold Palmer loved to drink iced tea mixed with lemonade, so much his name is synonymous with it. Contrary to popular belief, he didn't invent it because he was a teetotaler; Palmer enjoyed a good stiff cocktail, but he couldn't drink booze while playing, so he came up with the signature iced tea/lemonade mix as a way to still enjoy a "cocktail" when having lunch on the green.
* Averted by Creator/ShirleyTemple, who had nothing to do with the non-alcoholic cocktail named after her. In fact, she actually hated it because it's so sweet.
* Tomato juice is popular among airline travelers, possibly because the altitude can alter people's sense of taste.
[[/folder]]

!!Against Stereotype

[[folder:Anime and Manga]]
* Roberta from ''Manga/BlackLagoon'' orders milk, and she's a human Terminator! It's a good way to provoke a fight. Also drinking milk in the series were Torch, a psychopathic Mormon {{pyromaniac}} and Rotton the Wizard a (not so) BadassLongcoat who can't hold his liquor. However, in a later appearance of Roberta, she orders tequila, signaling a return to her bloodthirsty past personality.
* One of the many ways that ''VideoGame/DevilMayCry'' showcases Dante's quirkiness despite his status as a badass is in, among other things, his tendency to instantly assume that people who enter his shop are looking for the bathroom, his fondness for tomato juice, and his habit of ordering a strawberry sundae from any bar he walks into. The last one in particular is seen in the very first scene in the [[Anime/DevilMayCryTheAnimatedSeries anime]].
* Badass giant robot pilot Van of ''Anime/GunXSword'' has as his drink of choice... ''milk.'' He does have an excuse, however - he CantHoldHisLiquor worth a damn.
* Same with above example, although the guy in question is Yusei Fudo of ''Anime/YuGiOh5Ds''. Has a yellow shape on his face? Criminal. Wears leather or denim with shoulder, elbow and knee pads? Biker. Bar near a prison? This guy came from prison. [[TheStoic Completely emotionless face]]? No Nonsense type of guy. What does he order? ''Get me Milk.''
** Of course, he expects to ride in a high-speed motorcycle race at any time, so staying sober is probably a good idea.
*** FridgeBrilliance and JustifiedTrope here. Previous episodes showed Yusei's age as 18 years old (at the time). The Japanese Legal Drinking Age is 20. Also a CastingGag as above-mentioned Van shares a Seiyuu with Jack Atlas.
* The favorite drink of Anime/AfroSamurai: "Lemonade. Ice cold." (Lemonade is a major part of one of his few good childhood memories.) Do ''not'' interrupt the man while he's drinking, either.
* Colonel [[spoiler:Paya]] Livingston from ''Anime/DaiMahouTouge'' orders "the usual" at the bar and gives the barkeep a jar with "sake" written on it. However, "the usual" turns out to be chocolate milk, which the barkeep pulls from under the counter.
* In ''Manga/DragonBall'' we see Gilan, a dinosaur/dragon that competes in the Martial Arts Tournament. He goes to a bar and orders milk. A group of men mocks him but he pays no attention until one of them trips with his tail. The four men attacked him while Gilan asked the bartender for more milk. He literally defeated all of them before the glass got full.
[[/folder]]

[[folder:Comic Books]]
* Another classic example is when ComicStrip/ThePhantom goes to town in the guise of Mr. Walker, to extract information. He will invariably visit the grungiest bar in the seediest part of Morristown and order milk. Nobody ever mocks him for it... more than once (''"It is good for the bones" [starts breaking bones])''. And they will ''always'' have a bottle handy.
** Naturally. They need it to make Caucasians, which in turn is the girliest cocktail ever and only an acceptable guy's drink after ''Film/TheBigLebowski'' was made.
* In the Marvel [[ComicBook/GIJoeARealAmericanHeroMarvel G.I. Joe]] comic, Zartan's Dreadnoks all drink grape sodas, usually served as if they were alcoholic.
** Many members of the Joe team drink the fictional Yo-Joe Cola, which reportedly tastes nasty.
* Jackie Estacado of ''ComicBook/TheDarkness'' is a non-drinker, and only orders non-alcoholic items at the local bar because "likes himself the way he is."
* Franchise/{{Batman}} seldom drinks alcohol, however, as he plays up the role of the RichIdiotWithNoDayJob, he is known to order Ginger Ale and pretend that it is champagne or the like. On the rare occasions when he does, he favors bourbon.
* In the early days of the comic book, ComicBook/LuckyLuke would always drink lemonade or [[AnachronismStew Coca-Cola]] when he was at a saloon. But ever since the comic changed its publisher, he always orders beer.
* In ''ComicBook/MesmoDelivery'', Rufo, a huge, [[TopHeavyGuy broad-shouldered]] former boxer now working as truck driver, stops at a roadside diner and since he's working gets himself a glass of milk, unfortunately since he also has a rather pudgy, round face the other customers decide to call him a big baby.
* When [[ComicBook/SamAndMaxFreelancePolice Sam & Max]] hit up a bar before travelling to ancient Egypt, Sam orders a root beer and an Orange Julius; Max demands dish water in a dirty glass.
[[/folder]]

[[folder:Film]]
* A Creator/JohnWayne quote ([[BeamMeUpScotty that he never said]]): "Get off your horse and drink your milk."
* Forgot the exact source, but a bartender in some western once explained he keeps milk around because people tough enough to dare order milk at his bar really aren't the kind of people he'd want to offend by not having any.
* Jean Girard from ''Film/TalladegaNightsTheBalladOfRickyBobby'' daintily sips an espresso from a real china cup and saucer as he drives his stock car. It's against stereotype for NASCAR, but totally in-stereotype for a gay Frenchman. At least he's not downing Bordeaux during a race.
* The Mariachi from ''Film/ElMariachi'' and ''Film/{{Desperado}}'', despite his badass [[TheGunslinger gunslinger]] persona, orders soda when visiting a bar. He explains that he doesn't drink because he's a musician and afraif that it would ruin his voice.
* When Bond loses it all in ''Film/CasinoRoyale2006'', he evidently does not give a damn about whether his martini is shaken or stirred.
* Billy Costigan in ''Film/TheDeparted'' orders a cranberry juice. A mob flunkie who cracks a joke about it gets the glass in his face.
* In ''Film/{{Clockers}}'', one of the main characters is a low-level drug dealer who at one point walks into a bar and orders chocolate milk, specifically "Chocolate Moos." He thinks it will help his ulcer.
* In ''Film/{{Sidekicks}}'', Creator/ChuckNorris drinks milk... which [[MemeticBadass automatically means milk is awesome]].
* Creator/CharlieChan is TheTeetotaler, but in spite of the fact that he's Chinese and is a teetotaler he is no fan of a SpotOfTea; he prefers sarsaparilla (a root beer-like beverage).
* Rory, a badass [[TheYardies Yardy]] gangster in ''Film/LockStockAndTwoSmokingBarrels'' likes frothy drinks of the UmbrellaDrink type. On one occasion, he does order a cocktail with a very high alcohol content, but that was only so he could spit it on someone who [[DisproportionateRetribution annoyed him]] and [[KillItWithFire set them on fire]].
* In ''Film/FinalJustice'', Joe Don Baker's character is made fun of by a comically tiny Maltese Man for wanting to order milk (after trying and failing to procure some Maalox). This goes well for neither the tiny man nor the other Maltese guys in the bar.
* {{Invoked}} in ''Film/VictorVictoria'' when King Marchant goes to a working-class bar looking for a fight. He orders milk.
--> '''Local tough:''' Cow's milk or mother's milk?\\
'''King:''' How 'bout your sister's? ''(cue BarBrawl)''
* Played with in ''WesternAnimation/Shrek2''. Puss in Boots orders milk in the BadGuyBar. Then again, [[FurryReminder he's a cat]].
[[/folder]]

[[folder:Literature]]
* Archie Goodwin of the ''Literature/NeroWolfe'' series generally orders milk (although he doesn't completely avoid strong drinks).
* In ''Literature/TheThrawnTrilogy'', Mara Jade Skywalker, a female Rambo and MamaBear with a lightsaber, also loves hot chocolate. Of course, she used to be a courtier (well, court assassin), where the drink was too unsophisticated; after that she was a smuggler, and her business partners, "like the good smugglers they were, had turned up their noses at all nonalcoholic drinks in general." By the time she marries Luke, she's looking for the comforting, homey atmosphere. See above.
* Literature/{{Biggles}} is an absolute teetotaller, and is seen in one of the early stories taking enormous risks in competition with a fellow airman over a crate of lemonade. This makes rather more sense when you know that it was originally a crate of excellent pre-war whisky, but was [[RetCon retconned]] later when the books became popular among children. In the post-[=WWI=] books he's teetotal even in the original editions, but this is because a mix of PTSD and lovesickness led to him becoming an alcoholic, which nearly got him killed on the last day of the war.
* In ''Franchise/StarWars'', Darth Maul opts to order pure water - dedicated warrior that he is, he'd not dull his senses on a mission with anything alcoholic. Woman at the bar is somewhat disdainful, partly that he's not spending much... she gets a [[DeathGlare glare]], and a [[JediMindTrick mind whammy]] to bring him his drink and leave him alone.
* ''Literature/HonorHarrington'''s drink of choice is hot chocolate when she's on duty. When she's not, then it's an ''Old Tillman'' in a frosty stein, and she and her hubby just ''love'' to snark at her brother-in-law, a [[AGlassOfChianti known wine snob]].
** In ''Field Of Dishonor'', Denver Summervale's snobbishness is indicated ({{lampshaded}}, even) by his insistence on only drinking whiskey from Earth (known as "T-Whiskey"), which is exorbitantly expensive on Manticore, despite local versions of the drink being comparable in quality.
** The only time we see Citizen Admiral Thiesman drinking alcohol in the books is when he is the commander of the Havenite forces at [=DuQuesne=] Base, when he [[DrowningMySorrows becomes a heavy drinker of T-Whiskey]][[note]]Which he suspects of being fake, given how horrible it tastes[[/note]] after coming to the [[HeelRealization full realization of what kind of people running the government he serves]], and [[MyCountryRightOrWrong how powerless he is to do anything about it.]]
* In ''Literature/TheDresdenFiles'':
** Sanya, a Russian-born Knight of the Cross, prefers brandy to stereotypical vodka (as many educated and cultured Russians do), but will happily drink either.
** Father Forthill has been known to keep a hip-flask of good scotch on him.
** Harry himself will drink anything that contains enormous amounts of sugar and caffeine, coca-cola being his first choice. His alcoholic beverage of choice is beer. Specifically, Mac's beer (which is actually an ale). It's brewed personally by Mac, every step of the way, and served at room temperature, old-world style. This has first-time patrons at Mac's skeptical, for about the first sip. Karrin Murphy, all-American to the core, once complained it had "too much flavor".
* In one of the ''Literature/TheAdventuresOfSamuraiCat'' books, Miaowara Tomokato goes into a rough bar and orders a saucer of milk. And gets it, though he needs to disassemble most of the patrons before being allowed to drink it in peace.
* In the Literature/{{Discworld}} books, hard-boiled cop Commander Vimes drinks lemonade. Justified, in that he's a recovering alcoholic. In ''Discworld/{{Snuff}}'', his butler has invented a cocktail which is non-alcoholic but nonetheless has a kick to it, since it includes some powerful spices.
* In one of Creator/EEDocSmith's ''Literature/{{Lensman}}'' books Kimball Kinnison goes into a bar and orders a pineapple pop, in order to deliberately provoke a fight.
* In the Literature/CaptainFuture homage novel ''Avengers of the Moon'', our hero orders a drink in a BadGuyBar to avoid hostile attention, but as he's not used to drinking (he's [[OriginStory still quite young]]) the others recommend a session ale. Then Captain Future faces the problem of how you drink while wearing an oxygen mask ([[BoringButPractical through a straw]], as it happens).
* In the [[TabletopGame/BattleTech Mechwarrior: Dark Age]] novel ''Ghost War'', intelligence operative Mason Dunne is at a party and notes that the bar has his favorite Irish Whisky on tap... but then deliberately avoids ordering it; his cover identity prefers a different drink, and he wants nothing, no matter how how small, to link back to his true identity.
* ''Literature/WinnieThePooh'': Roo has milk (or, really, anything except extract of malt).
* Literature/HarrietTheSpy insists on having milk when she gets home from school.
* In Creator/CliffordSimak's Hugo Winner ''Literature/WayStation,'' the alien called Ulysses is nuts about coffee.
* In ''Literature/RangersApprentice'', all of the Rangers have an addiction to coffee and manage to get a few of their non-Ranger friends hooked on the drink as well.
* Chicago plastic surgeon [[http://articles.chicagotribune.com/2001-05-22/news/0105220126_1_reconstructive-surgery-surgeon-joke Frank W. Pirruccello]] wrote a series of amateur detective novels (among them ''The Praying Mantis Murder'' and ''The Capgras Syndrome'') in which the dyspeptic middle-aged private eye was often found at the counter of his local diner nursing a cup of coffee that was about half milk.
* In Mary Russell's ''Literature/TheSparrow'', Sofia Mendes loves Turkish coffee.
* ''Literature/WaxAndWayne'': In ''Literature/BandsOfMourning'', the Basin has started developing soft drinks. Wax almost spits it across the bar for being too sweet, and when he looks back ten seconds later he discovers that Steris has drank it all. Later, Marasi finds out that the Southerners have a sweetened hot chocolate drink, which she insists is going to quickly become more valuable than their miraculous MagiTech.
[[/folder]]

[[folder:Live-Action TV]]
* In "Gunmen of the Apocalypse", the Western episode of ''Series/RedDwarf'':
-->'''Rimmer:''' I've seen Westerns. I know how to speak cowboy. Leave the talking to me. [''turns to the bar woman''] A dry white wine and Perrier, please.
** Oddly enough, in the same scene, the barmaid is completely confused by the Cat's trying to order tequila.
* In ''Series/StarTrekTheNextGeneration'', all Klingons take bloodwine (straight out of the barrel). Worf, who was raised on Earth, likes his bloodwine "very young and very sweet" but Federation replicators can't do it justice and Starfleet is rather more strict in their opinion of drunken revelry. His drink of choice? Prune juice, introduced to him by the ship's bartender, Guinan. (ExpandedUniverse novels suggest that prune juice has become a major Federation export to the Klingon Empire.)
-->'''Worf:''' This is a ''warrior's'' drink!
** Lampshaded the first time Worf walks into Quark's on Deep Space 9 in ''Series/DeepSpaceNine'': "[[Recap/StarTrekDeepSpaceNineS04E01E02TheWayOfTheWarrior The Way of the Warrior]]". Quark offers him bloodwine, he orders "prune juice, chilled". Quark does a double take and Worf [[DeathGlare glares at him]] until he supplies the beverage.
* One of the rules for ''Radio/TheLoneRanger'' screenwriters was that he never touched alcohol - even the saloons had to resemble cafés.
* On ''Series/{{Hustle}}'', stylish con man Mickey Bricks seems to be a fan of orange juice.
* In one episode of ''Series/{{ER}}'', Mark Greene's father orders a fancy latte and explains to his son (paraphrased), "We're navy, but this is still California."
* Series/TheMiddleman orders milk from bars. This wouldn't be against stereotype since he's such a boyscout, but he proceeds to torture his interrogation victim every time he takes a sip. The man cracks when he goes to get another bottle. "[[Anime/AfroSamurai Lemonade. Ice cold]]".
* BA Baracus, the resident ScaryBlackMan from ''Series/TheATeam'' is a strict teetotaller and only drinks milk.
* The [=McPoyles=] in ''Series/ItsAlwaysSunnyInPhiladelphia'', the criminal inbred rivals to The Gang, show up to the bar after word of mouth marketing reached them about The Gang's wild, total freedom policy:
--> '''Liam''': I heard you got 'anything goes' going on in here. So can we get a couple glasses of milk?
* ''Series/ElChapulinColorado'' features the outlaw and horrible villian El Cuajinais, entering the bar and ordering... a glass of milk.
-->'''Waiter''': A glass of milk?
-->'''Cuajinais''': ON THE ROCKS.
-->'''Waiter''': Alright.
-->'''Cuajinais''': *''grabs his shirt threateningly''* And without pasteurizating. I HATE SOFT DRINKS.
* In the short-lived show ''Legend'', Nicodemus Legend is well-known for never drinking alcohol. But Ernest Pratt, the writer who publishes under the alias of Nicodemus Legend, does not follow this practice. In order to get his liquor without upsetting all the people who know that Legend doesn't drink, he drinks his whiskey from a teacup.
* In the ''Series/{{Community}}'' episode "[[Recap/CommunityS2E10MixologyCertification Mixology Certification]]" Troy, to honor his deceased uncle, wants to order a Seven and Seven as his first drink after turning 21, but is convinced by Jeff and Britta not to since that is "a high school drink for girls". [[spoiler:In the end, he ends up ordering it anyway, but ends up leaving it on the counter to go take his drunk-off-their-asses friends home.]]
* In one episode of ''Series/TheYoungOnes'' where they go to the pub, [[TheQuincyPunk Vyvyan]] cheerfully orders a Babycham.
* In the ''Series/{{Supernatural}}'' episode "Swap Meat", one of the first indications that Sam may not [[FreakyFridayFlip be quite himself]] comes when he orders an enormous sweet, fruity, frosted mixed drink instead of the Winchester brother standard of cheap American lager.
** When the brothers travel back in time to TheWildWest, Dean annoys Sam by ordering sarsaparilla for his little brother and a straight whiskey for himself, only to end up gagging on his shot (due to either poor quality or high alcohol content) much to Sam's amusement.
-->'''Sam:''' You know, the sarsaparilla's not bad.
[[/folder]]

[[folder:Video Games]]
* In ''VideoGame/FinalFantasyIV'', a sidequest sees Cecil having to go to a bar and buy some time by talking with the barmaid. So, he orders a drink. What does newly-reformed soul-full-of-light Cecil order? Milk, of course.
* ''VideoGame/FinalFantasyTactics'': Milk is Ramza's drink of choice, too, prompting the bartender to comment.
* In ''VideoGame/PokerNightAtTheInventory'', the Heavy of ''VideoGame/TeamFortress2'', among other averted HuskyRusskie stereotypes, says that he happens to enjoy a nice peach bellini.
* In ''VideoGame/BrutalLegend'' the HeavyMetal loving humans of Ironheade are all beer drinkers. They even have a "Sacred Beer Tree" that naturally produces ice cold lager. Once you get to the PlayableEpilogue you can even visit their beach party and enjoy a beer with them.
-->'''Eddie''': How about when we get to town we have a big pow-wow with your whole army? We'll have a campfire, and I'll tell you all about what I do and where I came from over a big flagon of mead.
-->'''Ophelia''': What's a flagon of mead?
-->'''Eddie''': It's a drink. Aren't we in medieval times?
-->'''Ophelia''': Uhh... we only have beer. But you can have as many kegs as you want.
-->'''Eddie''': TO BLADEHENGE!
[[/folder]]

[[folder:Web Video]]
* Papa John's Pepsi Max are of legendary status in ''WebVideo/H3h3productions''.
* Mountain Dew Baja Blast serves as this for the entire ''WebVideo/ThomasWoodenRailwayCommunity'', but especially for [=MrMPS=].
* ''WebVideo/SuperMarioLogan'': Black Yoshi loves grape Kool-aid and [[TrademarkFavoriteFood fried chicken]]. In "Black Yoshi's in Trouble!", to help Mario reform Black Yoshi, Craig the Devil convinced Black Yoshi that there's no Kool-aid or fried chicken in Hell.
* Creator/BradJones absolutely LOVES Crystal Pepsi. He loves it so much that he's trying to start a letter campaign to bring it back.
** Good news: It's back, or as near as makes no difference. Bad news: he can't drink it with his Jewish friends, because the brand is "Not See Kola".
* LetsPlay/{{Yogscast}}: LetsPlay/SimonLane and LetsPlay/LewisBrindley also seem to drink tea quite a bit. Then again, they're British.
* In the various ''Creator/MrT'' ''Versus'' comics, Mr. T's exhortations for kids to drink their milk has been [[{{Flanderization}} transformed into]] a full-on obsession with the drink, with him getting into many fights over milk, and the easiest way [[WhyDidItHaveToBeSnakes to get him on a plane]] is to drug his milk.
* Agent Logan from the WebOriginal/ProtectorsOfThePlotContinuum is addicted to iced tea, deprivation of which sends him into a homicidal rage.
* Common in ''Roleplay/MallFight'':
** Connor loves Yoo-hoo, guzzling it down alcohol. %%Someone accidentally a word, can a troper familiar with the character figure out what this was supposed to be?
** Tox has 7-UP.
* In ''Always a Hero'', you'd better have a glass of orange juice waiting for Cora when she comes to visit. The pulpier, the better!
[[/folder]]

[[folder:Western Animation]]
* The Flash's RoguesGallery appears in one episode of ''WesternAnimation/JusticeLeague Unlimited'', planning a hit on The Flash in a BadGuyBar. After claiming to be, in their own words, "The hardest men in town", their drink orders are immediately revealed to consist of an Arnold Palmer (lemonade iced-tea), a cherry coke, a decaf soy latte, and a glass of milk.
** What makes this funnier is the fact that only the milk is treated as an odd order. Captain Cold feels a need to justify it by saying [[{{Squick}} his ulcer's been acting up]].
* In ''Series/TheSuperMarioBrosSuperShow'' episode "Pirates of the Koopa", Mario and Luigi pose as pirates to infiltrate 'Blackbeard' Koopa's hideout. Luigi asks the bartender to "Gimme a milk." At their odd looks, Mario adds, "In a dirty glass!"
[[/folder]]

[[folder:Real Life]]
* Creator/MrT is famous for his love of milk, which sets a good example for children.
[[/folder]]

!!Other

[[folder:Anime and Manga]]
* ''Anime/{{Monster}}'' has an interesting take on this with the resident LadyDrunk, Eva. After hitting RockBottom a number of times, [[HopeSpot Eva finds a chance at happiness]] alongside her [[JerkWithAHeartOfGold surly but gold-hearted]] [[BodyguardCrush bodyguard]], Martin -- who, among other things, inspires her to try to quit drinking. Unfortunately for her though, [[YankTheDogsChain Martin gets himself killed on her behalf]] and Eva is once again alone in the world. How does she respond to this? By immediately waltzing into the nearest bar and ordering [[spoiler:coffee]].
[[/folder]]

[[folder:Film]]
* ''Film/KingsmanTheSecretService'': Every alcoholic beverage in the film is named down to its vintage. For instance, the Kingsmen toast with an 1815 Napoleonic brandy whenever they lose one of their own. The most memorable is perhaps Eggsy's (taught to him by Harry):
--> '''Eggsy''': "Martini. Gin, not vodka, obviously. Stirred for 10 seconds while glancing at an unopened bottle of vermouth."
* A successful filmmaker in ''Film/FourRooms'' (played by Quentin Tarrantino) raves about his Cristal for almost 10 minutes of screentime. He shares it generously, but one of his buddies (played by Bruce Willis) drinks something brown in a chaser.
* [[Film/MysteryTeam Chocolate milk!]]
* In ''Film/XMenFirstClass'', It's subtle, but every time they're in a pub, Charles orders a cola, rather than alcohol, for Raven. [[FridgeBrilliance He doesn't want her]] [[GlamourFailure "slipping up"]] and exposing her true form.
* Parodied in the second ''[[Film/TheNakedGun Naked Gun]]'' movie:
--> '''Lt. Frank Drebin:''' Give me the strongest thing you've got.\\
'''Waiter:''' ''[brings out a bodybuilder]''\\
'''Drebin:''' On second thought, how about a black Russian.\\
'''Waiter:''' ''[looks at camera, shakes head]''
* This trope backfires badly in ''Film/AttackOfTheKillerTomatoes'' when an undercover agent [[TooDumbToLive asks for a Bloody Mary]].
[[/folder]]

[[folder:Literature]]
* {{Dracula}} [[IDoNotDrinkWine does not drink...]] ''[[IDoNotDrinkWine wine]]''.
* Neither do the Igors of Pratchett's Discworld... which is the cue to extract the ubiquitous canteen from its hiding place on your person and offer them a slug.
* [[Literature/XWingSeries Rogue Squadron pilots]] in the comics have lum as their general drink of choice during off hours; the squadron during the books prefers lomiin-ale. In ''Isard's Revenge'' a pilot from the comics lineup temporarily returned to the squadron and was a little shocked when he was told that they'd never drink lum. Whether these are alcoholic or not depends on who you ask.
* ''Literature/HarryPotter'' students will drink butterbeer, while their professors enjoy Firewhiskey or a Gilly water.
** The composition of butterbeer is up for debate. J. K. Rowling claimed she made it up but described it as probably tasting "a bit like less sickly butterscotch". It is mildly alcoholic, not enough to get humans tipsy but enough to get a house elf drunk. The Harry Potter wiki describes an actual beverage called butterbeer which was documented in a 1588 cookbook from Tudor England containing beer, butter, sugar, eggs, nutmeg and cloves, probably resembling early eggnog; [[SupremeChef Heston Blumenthal]] [[https://www.youtube.com/watch?v=H_Jgq-VQE-o made some to a Tudor-era recipe in 2009]], and contrary to his usual portrayal as a "[[CordonBleughChef culinary mad scientist]]", he hardly changed a thing about it, it was so good. Home attempts at {{Defictionalization}} tend to revolve around either these old beer recipes, actual butterscotch spirits, or for kid-friendly consumption, cream soda. A soda base is plausible when you consider that old-fashioned sodas got their carbonation from yeast--the same way beer gets its alcohol and fizz, the main difference being time--and do actually contain trace amounts of alcohol. "The Wizarding World of Harry Potter" theme park serves its own, secret, soda-like butterbeer formula.
** Butterbeer is favoured by students visiting Hogsmeade, but at Hogwarts proper the most popular drink is pumpkin juice. Less unusual drinks seen in Hogsmeade and its surrounds include tea, coffee, and Madame Rosmerta's oak-matured mead.
** In ''Prisoner of Azkaban'', the trio overhear some of the staff discussing Sirius Black with the Minister. [=McGonagall=] has a small gillywater, Hagrid has ''four'' flagons of mead (hey, he's half-giant), Flitwick a cherry syrup and soda with an umbrella, and the Minister has redcurrant rum.
* ''Literature/ASongOfIceAndFire'':
** Stannis Baratheon is a hard and bitter man, and to reflect this, he drinks plain water with a pinch of salt.
*** It probably doesn't hurt that his older brother is a massive alcoholic and he's spent his entire life trying to get out of his shadow.
** Aeron Damphair, a priest of the Drowned God, carries a water skin filled with seawater, which he drinks from.
** Roose Bolton, a health nut, drinks the medicinal wine hippocras.
** And then there's Robert/Robin Arryn's favorite drink. It's his mother's milk. He's ''far'' too old to be suckling.
* Creator/SteveMartin, in his book on writing, uses the following (roughly paraphrased) example to illustrate his point on demonstrating characterization through actions. (Frappe is, like many unfathomable terms, a regional term for what would otherwise be called a milkshake, or it can be a fancy coffee drink. Presumably it means he's considerably less of a threat than you might think.)
-->[A red guy walks into a bar.]
-->'''Bartender:''' What'll you have, red guy?
-->'''Red guy:''' I'll have a frappe.
* Creator/PGWodehouse's Gussie Fink-Nottle has an addiction to orange juice which he drinks the same way as his friend [[Literature/JeevesAndWooster Bertie Wooster]] drinks alcohol (whenever he has received bad news to strengthen himself for example).
* ''Literature/AConfederacyOfDunces'': Ignatius will have a Dr. Nut (an almond-flavored soft drink produced in New Orleans at the time).
[[/folder]]

[[folder:Live-Action TV]]
* In ''Series/FawltyTowers'', Basil Fawlty insults another person's lack of sophistication by saying "they wouldn't know a Bordeaux from a Claret." The joke is, of course, that a claret is a type of dry, dark Bordeaux tailored to British tastes, and so in British wine parlance those two names are synonyms.
* ''Series/KenanAndKel'': "Who loves orange soda? Kel loves orange soda! Is it true? Mmm-hmmmm! I do, I do, I doo-oo!"
* One episode of ''Series/TheBigBangTheory'' had Penny practicing making alcoholic drinks, and got frustrated when Sheldon wouldn't order. When he does...
-->'''Sheldon''': I'll have a virgin Cuba Libre.
-->'''Penny''': That's rum and Coke, without the rum.
-->'''Sheldon''': Yes.
-->'''Penny''': So, Coke?
-->'''Sheldon''': Could you make it diet?
-->'''Penny''': (Growls) There's a can in the fridge.
* In ''Series/KungFu'', Caine, being a Shaolin monk with appropriately simple tastes, usually just asks for plain water when at a bar.
* In ''Series/OnceUponATime'', The Charming Family's signature drink order is hot chocolate with cinnamon. Snow White, her daughter Emma, and Emma's son Henry all either drink it on-screen or mention that they like it at one point or another.
* Some ''Franchise/StarTrek'' captains have drinks they're always ordering, to the point of the order becoming a CatchPhrase on the level of "Energize" or "Engage." Picard's got his "tea, earl gray, hot," Sisko's got his Raktajino (Klingon coffee), and Janeway has her "Coffee. ''Black.''" (In fact, her [[MustHaveCaffeine coffee addiction]] becomes a RunningGag sometimes.)
* ''Series/BlakesSeven''. In one episode where [[TheDragon Travis]] is supposed to be a [[SpaceWestern tough gunslinger]], he walks into a bar and orders a vitazade. Which [[HilariousInHindsight unfortunately is now an Irish soft drink]]. Apart from this the usual booze of choice is "adrenaline and soma", implied to be a pick-me-up with the [[Literature/BraveNewWorld soma]] to take the edge off.
[[/folder]]

[[folder:Music]]
* John Lee Hooker's Blues song: "One Bourbon, One Scotch, One Beer" has said drink order as the chorus.
** [[https://www.youtube.com/watch?v=VezDgfZKUdg "Whiskey and women just about done wrecked my life."]]
[[/folder]]

[[folder:New Media]]
* "What your drink says about you" lists are practically their own genre of Internet humor. Examples [[http://drunkard.com/issues/54/54_secret_language.html here]] and [[http://www.cracked.com/article_15170_what-your-favorite-drink-says-about-you.html here]].
* From the PlotHole-time onwards, WebVideo/TheNostalgiaCritic orders the ridiculously sweet sounding "cupcake vodka".
[[/folder]]

[[folder:Video Games]]
* ''Franchise/MassEffect'':
** Being a classy and intelligent woman, [[TeamMom Doctor Chakwas]] enjoys high-end spirits, particularly Serrice Ice Brandy. You can even obtain some and have a drink with her, reminiscing about the old crew and your adventures in the first installment.
** Shepard seems to favor '[[GargleBlaster whatever the bartender can throw at me]], and keep them coming.' It almost gets them killed when one JerkAss batarian bartender poisons Shepard with [[BizarreAlienBiology turian]] booze. Depending on how you play Shepard, you can pay the bastard back by making him drink it.
** If the player is persistent enough at the bar in the Citadel, the bartender will ramp it up all the way to ryncol, a krogan drink that is insanely toxic. The barkeep warns Shepard that drinking it will make them set off radioactivity alarms for a while. If the player chooses to partake, Shepard (who is already well snockered at this point) passes out and wakes up on the floor of the bar's bathroom.
** In ''Mass Effect 3'', vaguely Scottish engineer Donnelly declares that The Illusive Man's preference for bourbon over scotch is proof that he's evil.
* ''VideoGame/BarOasis'' has several signature drinks, all of them alcohol, and are associated with characters. Boa Noite is for Carla, Caol Ila a la Murakami and Desree is for Desree Mboshi, the titular drink Oasis for Risa, Ile de Re a la Eric for Eric Lang, and Guinness for Sheila.
** As for the gameplay, the game [[ZigZaggingTrope zig-zags]] this trope. You may have men order June Bugs or women ordering a Black Russian. And it's possible for both to get drunk on Cinderellas (basically, a juice cocktail) and Shirley Temples.
* ''Videogame/KantaiCollection:'' The feature "Anchorage Bar" will make your current "secretary" [[MoeAnthropomorphism ship girl]] serve a certain drink that's mostly appropriate to their age (or at least, how old they look). Most destroyers and coastal defense ships, who look like little girls, serve juice; the only "older" girls who serve juice are Tenryuu, Naka, Sakawa and Nagato. Most older ship girls (heavy cruisers, battleships, aircraft carriers) serve hard drinks that vary between each girl and the hour you visit them. A few of them may serve food (of different kinds) in addition to drinks.
[[/folder]]

[[folder:Web Comics]]
* IN ''Webcomic/{{Sinfest}}'', [[http://www.sinfest.net/archive_page.php?comicID=4365 a stripper succubus orders the "usual"]]: a flaming witch's brew. Containing EyeOfNewt and toe of frog.
* The AI characters in ''WebComic/QuestionableContent'' share a fondness for tea. They can't actually drink it, but the smell can apparently cause their sensory apparatus to go haywire and evoke soothing mental images.
[[/folder]]

[[folder:Western Animation]]
* Barney's girlfriend (a [[NoCelebritiesWereHarmed Yoko Ono pastiche]]) in the Be Sharps episode of ''WesternAnimation/TheSimpsons'' orders "A single plum, floating in perfume, served in a man's hat." Moe conveniently has exactly that behind the bar.
* An amusing scene in one episode of Disney's ''WesternAnimation/AladdinTheSeries'' had Mechanicles enter the BadGuyBar and order mint tea. Abis Mal mocks him for it.
* Played with surrealistically in ''WesternAnimation/SouthPark''. Officer Barbrady walks into Tweak's dad's coffee joint and orders "the usual", which turns out to be a slap across the face with a cat.
* In [[CowboyEpisode Episode 88]] of ''WesternAnimation/{{Kaeloo}}'', Quack Quack walks into an Old West Saloon and orders [[TrademarkFavoriteFood a yogurt drink]].
* ''WesternAnimation/FamilyGuy'': Stewie is very fond of Lois's breast milk, to the point of addiction.
[[/folder]]

[[folder:Real Life]]
* [[TheGildedAge Late-19th century]] railroad magnate and famed gourmand "Diamond" [[BigEater Jim Brady]] loved orange juice (or as he called it, his "Golden Nectar") and would often wash down his huge meals with a gallon of the stuff.
[[/folder]]

----
[[redirect:DrinkBasedCharacterization]]

Added DiffLines:

* In [=S1E29=] of ''Anime/BakutenShootBeyblade'', Kyōju needs some time alone to make sense of his life since the day he met Takao. To this end, he goes to a bar where he orders milk on the rocks, much to the [[FaceFault disbelief]] of the other patrons. Him ordering milk is both a gag because it contrasts with the trenchcoat-and-hat badass way he enters the bar, but it also is a gag because the whole atmosphere doesn't fit Kyōju to begin with. He's a nerd, somewhat prone to stress, and shy and polite. Of course he'd order milk!


* In Jerry Lewis's ''Film/TheNuttyProfessor'', Buddy Love's drink of choice is an Alaskan Polar Bear Heater - vodka, rum, bitters, a smidgen of vinegar, vermouth, gin, brandy, lemon peel, orange peel, a cherry, and scotch.

to:

* In Jerry Lewis's ''Film/TheNuttyProfessor'', ''Film/{{The Nutty Professor|1963}}'', Buddy Love's drink of choice is an Alaskan Polar Bear Heater - vodka, rum, bitters, a smidgen of vinegar, vermouth, gin, brandy, lemon peel, orange peel, a cherry, and scotch.


** Loki sips mead in ''Film/ThorRagnarok'' while posing as Odin, which is appropriate for the master of Valhalla. Later, he's twice seen drinking whatever's being served in a cocktail glass (maybe a Sakaaran martini) which he holds incorrectly by the bowl instead of the stem: just another mooch working his way through Grandmaster's entourage.

to:

** Loki sips mead in ''Film/ThorRagnarok'' while posing as Odin, which is appropriate for the master king of Valhalla.Asgard. Later, he's twice seen drinking whatever's being served in a cocktail glass (maybe a Sakaaran martini) which he holds incorrectly by the bowl instead of the stem: just another mooch working his way through Grandmaster's entourage.


* In the song "Your Majesties" from ''Film/{{Cinderella}}'', the Steward offers the King and Queen "the best of all the vintages from every nation's vine." The Queen reads off the LongList, but the King insists:
-->I want the wine of my country!\\
I want the wine of my country!\\
I want the wine of my country!\\
The wine of my country is beer!


Added DiffLines:

* In the song "Your Majesties" from ''Theatre/CinderellaRodgersAndHammerstein'', the Steward offers the King and Queen "the best of all the vintages from every nation's vine." The Queen reads off the LongList, but the King insists:
-->I want the wine of my country!\\
I want the wine of my country!\\
I want the wine of my country!\\
The wine of my country is beer!


* Other cocktails: Drier and more concentrated cocktails have a similar implication to the Martini. Sweet, fruit-based cocktails, and any with a very elaborate garnish, are associated with young women who aren't as classy as they're pretending, people who just turned 21 year old, and CampGay men.

to:

* Other cocktails: Drier and more concentrated cocktails have a similar implication to the Martini. Sweet, fruit-based cocktails, and any with a very elaborate garnish, are associated with young women who aren't as classy as they're pretending, people who just turned 21 year old, years old[[note]]The legal drinking age [[WeAllLiveInAmerica in the U.S.]][[/note]], and CampGay men.


** Loki sips [[WineIsClassy wine]] in ''Film/ThorRagnarok'' while posing as Odin, which is appropriately kingly, and later, he's twice seen with a Sakaaran martini to enhance his aura of sophistication among the Grandmaster's entourage.

to:

** Loki sips [[WineIsClassy wine]] mead in ''Film/ThorRagnarok'' while posing as Odin, which is appropriately kingly, and later, appropriate for the master of Valhalla. Later, he's twice seen with drinking whatever's being served in a cocktail glass (maybe a Sakaaran martini to enhance martini) which he holds incorrectly by the bowl instead of the stem: just another mooch working his aura of sophistication among the way through Grandmaster's entourage.


* ''Roleplay/MallFight'': Diablo drinks enough vodka to put [[VideoGame/TeamFortress2 the Heavy]] to shame. [[note]]Not that this is [[CantHoldHisLiquor at all difficult.[[/note]]

to:

* ''Roleplay/MallFight'': Diablo drinks enough vodka to put [[VideoGame/TeamFortress2 the Heavy]] to shame. [[note]]Not that this is [[CantHoldHisLiquor at all difficult.difficult]].[[/note]]


* Rum: a drink of straight rum instantly brings up nautical connotations. Either the person is a sailor (or pirate!), or wishes to be, if they didn't grow up in the tropics where rum is plentiful (and possibly the only drink available.) However, drinking rum as part of a mixed drink -- like the well-known Rum and Coke -- tends to dilute the nautical connotation.

to:

* Rum: a drink of straight rum instantly brings up nautical connotations. Either the person is a sailor (or pirate!), or wishes to be, if they didn't grow up in the tropics where rum is plentiful (and possibly the only drink available.) However, drinking rum as part of a mixed drink -- like the well-known Rum and Coke -- tends to dilute the nautical connotation.connotation. The well-known Rum & Coke is the domain of students and younger men. Rum might also suggest the person is rather old-fashioned.



* Martini: The drink of the UptownGirl and the UpperClassWit, an elegant-looking cocktail that connotes style and grace -- or possibly a wish to get very drunk, very fast (what is today considered the traditional recipe is six parts gin and one part vermouth, which usually translates to a little over three drinks' worth as half-measures are used), while still looking stylish.[[note]] The earliest recipes for Martini are often as "sweet" as 50/50 gin and vermouth, but the proportion of gin has increased as distilling techniques have improved, making pure gin more palatable. A recipe often ascribed to UsefulNotes/WinstonChurchill mentions that his favorite martini was just pure gin with a quick glance at a vermouth bottle; a recipe ascribed to Creator/NoelCoward holds that a martini should consist of gin from a bottle "waved in the direction of Italy". [[/note]]
* Other cocktails: Drier and more concentrated cocktails have a similar implication to the Martini. Sweet, fruit-based cocktails, and any with a very elaborate garnish, are associated with young women who aren't as classy as they're pretending, and CampGay men.

to:

* Martini: The drink of the UptownGirl and the UpperClassWit, an elegant-looking cocktail that connotes style and grace -- or possibly a wish to get very drunk, very fast (what is today considered the traditional recipe is six parts gin and one part vermouth, which usually translates to a little over three drinks' worth as half-measures are used), while still looking stylish. If they specifically order it [[Franchise/JamesBond "Shaken, not stirred"]] then they are probably don't know the first thing about drinks and probably won't enjoy it.[[note]] The earliest recipes for Martini are often as "sweet" as 50/50 gin and vermouth, but the proportion of gin has increased as distilling techniques have improved, making pure gin more palatable. A recipe often ascribed to UsefulNotes/WinstonChurchill mentions that his favorite martini was just pure gin with a quick glance at a vermouth bottle; a recipe ascribed to Creator/NoelCoward holds that a martini should consist of gin from a bottle "waved in the direction of Italy". [[/note]]
* Other cocktails: Drier and more concentrated cocktails have a similar implication to the Martini. Sweet, fruit-based cocktails, and any with a very elaborate garnish, are associated with young women who aren't as classy as they're pretending, people who just turned 21 year old, and CampGay men.

Added DiffLines:

* Other cocktails: Drier and more concentrated cocktails have a similar implication to the Martini. Sweet, fruit-based cocktails, and any with a very elaborate garnish, are associated with young women who aren't as classy as they're pretending, and CampGay men.

Added DiffLines:

* ''Videogame/KantaiCollection:'' The feature "Anchorage Bar" will make your current "secretary" [[MoeAnthropomorphism ship girl]] serve a certain drink that's mostly appropriate to their age (or at least, how old they look). Most destroyers and coastal defense ships, who look like little girls, serve juice; the only "older" girls who serve juice are Tenryuu, Naka, Sakawa and Nagato. Most older ship girls (heavy cruisers, battleships, aircraft carriers) serve hard drinks that vary between each girl and the hour you visit them. A few of them may serve food (of different kinds) in addition to drinks.

Added DiffLines:

* In ''Literature/{{Fifteen}}'', the protagonist is 15 years old and doesn't like coffee, but wants to drink it to seem mature, however, she associates it with people older than her.


Added DiffLines:

* In the ''Series/{{Friends}}'' episode "The One Where Monica and Richard Are Just Friends" [[https://www.youtube.com/watch?v=9z6DT3tTvwE Chandler takes out a bottle of Hershey Syrup to make chocolate milk]]. He offers to make one for Ross, but Ross demurs, "No thanks, I'm 29."


Added DiffLines:

* ''Series/HouseOfAnubis'': When Alfie is cursed to turn into a child, he becomes even more immature than he already is. One scene has him drinking chocolate milk, and blowing bubbles in his drink until Nina gets angry.


* Parodied in ''Anime/YokaiWatch'' when two fifth-graders Eddie and Bear become inspirited by a {{youkai}} that makes kids put on airs. The two start drinking milk in [[WineIsClassy wine cups]] and talking about the milk like it's wine.

to:

* Parodied in ''Anime/YokaiWatch'' when two fifth-graders Eddie and Bear become inspirited by a {{youkai}} that makes kids put on airs. The two start drinking milk in [[WineIsClassy wine cups]] glasses]] and talking about the milk like it's wine.


* Parodied in ''Anime/YokaiWatch'' when two fifth-graders Eddie and Bear become inspirited by a {{youkai}} that makes kids put on airs. The two start drinking milk in [[WineIsClassy wine cups]] and talking about the milk like it's wine.



* Franchise/{{Batman}} orders black coffee ("and keep it coming") in the epilogue of ''ComicBook/KingdomCome''. Franchise/{{Superman}} has milk, and Franchise/WonderWoman just water. [[spoiler: It's not clear if this is her usual order, as she's revealed to be pregnant.]]

to:

* Franchise/{{Batman}} orders black coffee ("and keep it coming") in the epilogue of ''ComicBook/KingdomCome''. Franchise/{{Superman}} has milk, and Franchise/WonderWoman just water. [[spoiler: It's not clear if this is her usual order, as she's [[spoiler:she's revealed to be pregnant.]]



* In an untitled fanfiction of ''Series/TheXFiles'', a villain strips Scully of her ID and puts her in a childish outfit that conceals her breasts. A woman at her workplace thinks she actually ''is'' a child ([[PlotHole although that's rather odd because Scully hadn't shrunk]]) and offers her a juice box.



[[folder:Web Original]]
* [[https://metro.co.uk/2015/10/22/15-things-only-people-who-dont-drink-coffee-will-understand-5442264/ On this list]] of thoughts by someone who [[DoesNotLikeSpam dislikes coffee]], one of them is that they feel like a child ordering hot chocolate instead, especially because they like it with marshmallows and cream.
[[/folder]]



* The Australians' affinity for beer is parodied on ''WesternAnimation/TheSimpsons'' when Marge fruitlessly tries to order coffee.

to:

* ''WesternAnimation/TheSimpsons'':
**
The Australians' affinity for beer is parodied on ''WesternAnimation/TheSimpsons'' when Marge fruitlessly tries to order coffee.



* ''WesternAnimation/KimPossible'': Dr. Drakken takes chocolate milk. Even worse, he insists on calling it "Cocoa Moo," acting as though he had just had all of his evil sucked out. "Cocoa Moo", mentioned in a couple of other episodes, might be a brand name in the KP-verse.

to:

** In the episode "Viva Ned Flanders", Ned is having trouble deciding what drink to order as he very seldom drinks. One of the drinks he considers is called a ''Children's'' something-or-other.
* ''WesternAnimation/KimPossible'': Dr. Drakken takes chocolate milk. Even worse, he insists on calling it "Cocoa Moo," acting as though he had just had all of his evil sucked out. "Cocoa Moo", mentioned in a couple of other episodes, might be a brand name in the KP-verse.''KP''-verse.

Added DiffLines:

* In ''Fanfic/{{Fake}}'', the {{ojou}} Sachiko dislikes coffee and rarely drinks it. It's too bitter and stains teeth too easily. According to her, ladies prefer tea.

Showing 15 edit(s) of 1067

Top

How well does it match the trope?

Example of:

/

Media sources:

/

Report