Follow TV Tropes

Following

History Horrible / Advertising

Go To


Added DiffLines:

* In May 2020 '''LG Poland''' put out [[https://www.youtube.com/watch?v=8m3snq3dqX8 an ad]] on [=TikTok=] with a DirtyOldMan getting caught taking an upskirt shot, but getting away with it due to the phone's dual-screen feature that lets him hide it. Naturally, the company got a metric ton of outrage over literally bragging about how useful its phones were to sexual harassers, and it didn't take long for the ad to be removed with a statement that it somehow got released without going through their usual approval process.

Added DiffLines:

* One '''Greenpeace''' [[https://www.youtube.com/watch?v=ZreEBnqlZlk ad]] against nuclear power stations that involves a family's recording at a beach being interrupted when a plane crashes into a nearby nuclear power station. Aside from the fact that such stations have strong walls to prevent accidents from occurring, the plane seems to crash into it for absolutely no reason, making it blatant scaremongering. The ad is also poorly acted, and the plane is [[SpecialEffectFailure badly chroma-keyed]]. It was considered bad enough that Greenpeace themselves have disowned it.


* The advertising campaign for '''''Film/BirdsOfPrey''''' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally five months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapterTwo'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red balloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of out-of-context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some misandrist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.


* DC's '''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]] is a painful case of WereStillRelevantDammit. The comic was already in trouble when it' creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of highschoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.

to:

* DC's '''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]] is a painful case of WereStillRelevantDammit. The comic was already in trouble when it' its creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of highschoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.


** In October 2017, [=McDonald's=] announced that for one day only they'd be bringing back Szechuan sauce, which was originally a limited-time promotional tie-in for the movie ''Disney/{{Mulan}}'' in 1998, after [[Recap/RickAndMortyS3E1TheRickshankRedemption the Season 3 premiere]] of ''WesternAnimation/RickAndMorty'' [[TheRedStapler sparked a huge interest in it]]. However, [[https://www.huffingtonpost.com/entry/mcdonalds-szechuan-rick-morty-fans-pissed_us_59d95604e4b046f5ad98aab3 there was a series of problems]]. For starters, many of the restaurants listed as carrying the sauce didn't have it. The ones that did have it had a mere 20 packets when ''hundreds'' of people were lined up outside of the store. There were some cases where they ran out of the sauce before the scheduled time. Riots broke out, fans had mental breakdowns, police had to be called in to handle the situation, and there were even cases of [[ArsonMurderAndJaywalking little kids crying]]. If the [[https://twitter.com/McDonalds/status/916752002268450816 responses to their half-hearted apology on Twitter are any indication]], "Where's Herb?" might have some competition. The WebOriginal/DoubleToasted crew had [[https://youtu.be/FepNoh_Hi1Q a field day when discussing the chaos that transpired]]. WebVideo/RebelTaxi ranked the incident at #5 on his [[https://www.youtube.com/watch?v=nvXAL6mRACA&t=8m17s "Top 10 WORST CARTOON News of 2017" list.]] WebVideo/AniMat's "[[https://youtu.be/36cT4e-3rrw Pick of the Week]]" on ''The Animation Podcast'' was about the aftermath and called out the fans for taking the meme too seriously and [=McDonald=]'s for being responsible for the whole thing. Naturally, people were skeptical when [=McDonald=]'s announced a second run of the sauce. While the second attempt was executed much better, the mark has been made, especially in how it has come to characterize the show's fandom as being incredibly toxic.

to:

** In October 2017, [=McDonald's=] announced that for one day only they'd be bringing back Szechuan sauce, which was originally a limited-time promotional tie-in for the movie ''Disney/{{Mulan}}'' ''WesternAnimation/{{Mulan}}'' in 1998, after [[Recap/RickAndMortyS3E1TheRickshankRedemption the Season 3 premiere]] of ''WesternAnimation/RickAndMorty'' [[TheRedStapler sparked a huge interest in it]]. However, [[https://www.huffingtonpost.com/entry/mcdonalds-szechuan-rick-morty-fans-pissed_us_59d95604e4b046f5ad98aab3 there was a series of problems]]. For starters, many of the restaurants listed as carrying the sauce didn't have it. The ones that did have it had a mere 20 packets when ''hundreds'' of people were lined up outside of the store. There were some cases where they ran out of the sauce before the scheduled time. Riots broke out, fans had mental breakdowns, police had to be called in to handle the situation, and there were even cases of [[ArsonMurderAndJaywalking little kids crying]]. If the [[https://twitter.com/McDonalds/status/916752002268450816 responses to their half-hearted apology on Twitter are any indication]], "Where's Herb?" might have some competition. The WebOriginal/DoubleToasted crew had [[https://youtu.be/FepNoh_Hi1Q a field day when discussing the chaos that transpired]]. WebVideo/RebelTaxi ranked the incident at #5 on his [[https://www.youtube.com/watch?v=nvXAL6mRACA&t=8m17s "Top 10 WORST CARTOON News of 2017" list.]] WebVideo/AniMat's "[[https://youtu.be/36cT4e-3rrw Pick of the Week]]" on ''The Animation Podcast'' was about the aftermath and called out the fans for taking the meme too seriously and [=McDonald=]'s for being responsible for the whole thing. Naturally, people were skeptical when [=McDonald=]'s announced a second run of the sauce. While the second attempt was executed much better, the mark has been made, especially in how it has come to characterize the show's fandom as being incredibly toxic.


* DC's turn to contribute their official WereStillRelevantDammit example was the notoriously awful '''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]]. The comic was already in trouble when it's creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of high schoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.

to:

* DC's turn to contribute their official WereStillRelevantDammit example was the notoriously awful '''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]]. trailer]] is a painful case of WereStillRelevantDammit. The comic was already in trouble when it's it' creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of high schoolers, highschoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.


* Similar to the below-mentioned ''New Warriors'', DC's turn to contribute their official WereStillRelevantDammit example was the notoriously awful '''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]]. The comic was already in trouble when it's creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of high schoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.

to:

* Similar to the below-mentioned ''New Warriors'', DC's turn to contribute their official WereStillRelevantDammit example was the notoriously awful '''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]]. The comic was already in trouble when it's creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of high schoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.
release.


* Similar to the below-mentioned ''New Warriors'', DC's turn to contribute their official WereStillRelevantDammit example was the notoriously awful ''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]]. The comic was already in trouble when it's creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of high schoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.

to:

* Similar to the below-mentioned ''New Warriors'', DC's turn to contribute their official WereStillRelevantDammit example was the notoriously awful ''''Gotham '''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]]. The comic was already in trouble when it's creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of high schoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.

Added DiffLines:

* Similar to the below-mentioned ''New Warriors'', DC's turn to contribute their official WereStillRelevantDammit example was the notoriously awful ''''Gotham High''''' [[https://youtu.be/Q9t4KzJ0qQA trailer]]. The comic was already in trouble when it's creator, Creator/MelissaDeLaCruz, admitted to having not read a single DC comic before writing, and the trailer made that even more apparent: apart from its extremely stereotypical depiction of high schoolers, the trailer seems almost proud to show Bruce Wayne, Selina Kyle and Jack Napier- a variant of Characters/TheJoker exclusive to the 1989 Tim Burton ''{{Film/Batman}}''- attending school together. But ignoring the lack of comics knowledge, there's its shamelessly out-of-touch flaunting of apps like Tinder and Instagram as being the core values of high school, and a creepy "[[FetishRetardant seductive]]" narration by Selina Kyle, describing herself as "that girl next door", something even teen girls themselves don't describe themselves as. It also ends with the line "a triangle is the greatest shape", advertising a "sexy" love triangle between Napier, Wayne and Kyle, a love triangle being something proven to be destructive to a teenager's mental health not withstanding. As of writing, the trailer currently sits at 3,000 likes vs 39,000 dislikes, with the comments turned off- and appears to have effectively killed any interest in the graphic novel before its April release.

Added DiffLines:

* The advertising campaign for '''''Film/BirdsOfPrey''''' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally five months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapterTwo'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red balloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of out-of-context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some misandrist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.


* The advertising campaign for '''''Film/BirdsOfPrey''''' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally five months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapterTwo'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red balloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of out-of-context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some misandrist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.


* British snack company Walkers launched an automated promotional campaign for the UEFA Champions League final with Gary Lineker by encouraging users to tweet selfies to their account with the EngineeredHashtag '''[=#WalkersWave=]''', wherein they would be congratulated by Lineker holding their photo and performing a wave. WhatCouldPossiblyGoWrong [[GoneHorriblyWrong Plenty]], as how the Internet is [[{{Troll}} prone to doing]] - users hijacked the campaign [[http://www.bbc.co.uk/news/uk-40047816 by tweeting images]] of such notorious individuals as {{serial killer}}s [[https://en.wikipedia.org/wiki/Fred_West Fred West]] and [[https://en.wikipedia.org/wiki/Harold_Shipman Harold Shipman]] (making the "Great shot!" which begins each tweet that much more inappropriate), and disgraced public figures Creator/JimmySavile and Wrestling/ChrisBenoit, resulting in massive embarrassment. Within hours, Walkers wound up deleting the tweets, ending the campaign, and [[https://twitter.com/walkers_crisps/status/867794946954149888 issuing an apology.]] Lineker himself [[https://twitter.com/GaryLineker/status/867779684196601856 joked about the gaffe]], saying that he "had an unusual day in some very strange company".


* The advertising campaign for ''Film/BirdsOfPrey'' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally five months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapterTwo'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red baloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of our of context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some misandrist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.

to:

* The advertising campaign for ''Film/BirdsOfPrey'' '''''Film/BirdsOfPrey''''' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally five months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapterTwo'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red baloons, balloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of our of context out-of-context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some misandrist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.


* The advertising campaign for ''Film/BirdsOfPrey'' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally give months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapter2'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red baloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of our of context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some misandrist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.

to:

* The advertising campaign for ''Film/BirdsOfPrey'' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally give five months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapter2'', ''Film/ItChapterTwo'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red baloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of our of context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some misandrist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.


* The advertising campaign for ''Film/BirdsOfPrey'' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally give months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapter2'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red baloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of our of context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some modernist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.

to:

* The advertising campaign for ''Film/BirdsOfPrey'' could very easily be a byword for not only how NOT to drum up hype for a major tentpole picture, but also how to set a movie up for failure, as its promo campaign is often seen as one of the reasons for the film's box office failure, among other things... and that's when this film was ''not'' being given the InvisibleAdvertising trearment. For a start, not a single teaser had arrived until September 2019... which might not have been such a bad thing had this not been ''literally give months'' before the release date. [[https://youtu.be/AhoXR5tyGWY Said teaser]] debuted in front of ''Film/ItChapter2'', and starts out as a cringe-worthy parody before Harley Quinn pops one of Pennywise's red baloons, walks up to the camera and declares, "I'm so fucking over clowns!", before a confusing and poorly edited montage of out-of-context action sequences fly in front of the screen. This understandably left a bad taste in plenty of moviegoers' mouths, and the actual [[https://youtu.be/kGM4uYZzfu0 full trailer]] that debuted two months later was hardly any better, giving only vague details of the plot, and being a sequences of our of context clips that don't give any idea of what the film's supposed to be like at all, thus leaving several scratching their heads in sheer confusion. And apart from that, a number of equally confusing TV spots, incredibly bipolar print ads that looked like unicorn vomit, and some modernist misandrist comments from director Cathy Yan that really did not help this bizarre mess of an advertising campaign. While the film was well received by critics and audiences in the end, the film suffered at the box office, with many holding the advertising (or lack thereof) up with facets such as the R Rating and COVID-19 outbreak as possible explanations.
explanations.

Showing 15 edit(s) of 1409

Top

How well does it match the trope?

Example of:

/

Media sources:

/

Report