Also because I don't see which patriarchal notions would support male consumption of visual porn while women reading more erotic novels is seen as a very natural thing.
I can answer that: most visual media is produced with white, heterosexual males as the target audience. Porn is just a symptom of the larger issue that also encompasses film, television, and video games, which is that producers such as Hollywood have difficulty with the idea that women are anything more than a niche group.
The idea that white, heterosexual males are the only audience worth marketing towards is a very old one that predates both the women's liberation movement and the civil rights movement. The attitude lingers to this day because producers fears change, and would rather do whatever made money yesterday than take a chance on something new today. Problem is, yesterday the blacks were slaves, women were the property of their husbands, and we all pretended gays don't exist.
So, to summarize your chicken and egg scenario, the egg came first. Problem is, the egg wasn't laid by a chicken. It was laid by the hideous beast that became a chicken. The chicken's evolved over the years. It's time the egg caught up.
edited 21st Mar '14 9:00:45 AM by TobiasDrake