People seem to be using them almost as equivalent tropes when they're really not. In the description for Merchandise-Driven
, it starts out by stating that something that's Merchandise Driven "is not merely a television show with a line of toys licensed on the side, but a television show created from a line of toys." Sounds like a clear and solid definition, but then things start to get murkier - "some shows can start out independent, and later become Merchandise Driven after too much success." However, there is something in there that sounds like a key dividing line "the key difference between this and normal licensed merchandising is that here, it is the toy manufacturer who dictates the show's Canon."
And yet, both the page for Merchandise Driven and the rest of the Wiki are filled with examples such as this:
"Digimon. Notable as the marketers didn't care about anything except the merchandise and gave the anime writers a free hand, with diverse results. One even features merchadising from the franchise in the show!"
. Tons of merchandise sold at Target. The new characters introduced for merchandise who don't appear in the show presumably have been Killed Off For Real."
I propose that if there is no evidence that the toy manufacturer is controlling the development of the show, then those items get moved from Merchandise-Driven
to The Merch
. And both are appropriately tagged to make it more clear that Merchandise Driven is only for when the program itself actually is
driven by the merchandise.