These are what we call the 'YMMV items.' Things that some people find in this work. We call them 'your mileage might vary' because not everyone sees these things in the same way. This starts discussions in the trope lists, a thing we don't want. Please use the discussion page if you'd like to discuss any of these items.
Also Inverted. The last line of the commercial is "Anything is possible when your man smells like Old Spice and not a lady". However, Old Spice was originally called "Early American Old Spice for Women".
Memetic Badass: The Old Spice Guy, and by extension any man who uses Old Spice, can perform outrageous feats like become a one man band by flexing their muscles.
Memetic Mutation: Look at [X]. Now back to me. Back to [X]. Now back to me. Sadly, [X] isn't me, but it could smell like me.
The [X] is/are now diamonds!
Memetic Sex God: The Old Spice Guy, and by extension any man who uses Old Spice, will be irresistible regardless of the situation.