Trivia / The Watch

  • Box Office Bomb: Budget, $68 million. Box office, $68,267,862.
  • Executive Meddling: The title being changed and the marketing being shifted to focus on the aliens, spoiling what was meant to be a surprise plot point.
  • Old Shame: For Richard Ayoade, who seemed especially sarcastic towards it during the promotional circuit.
  • Too Soon: The movie, whose original title was Neighborhood Watch, had its marketing pulled from movie theaters in the wake of the fatal shooting of 17-year-old Trayvon Martin by a neighborhood watch person in Sanford, Florida. The film was subsequently renamed The Watch, with the marketing revamped to focus more on the alien aspect than the neighborhood watch.
    • It didn't help that one trailer showed Jonah Hill's character pretending to shoot a child.