Josh Nichols:I don't know Drake, all this cheating makes me feel... dirty.
Drake Parker:Well, take a bath when you get home.
Over-the-top Nickelodeon sitcom created by Dan Schneider about two Odd Couple stepbrothers, Drake Parker (Drake Bell) is a popular, conceited, ladies man and dim musician who ends up getting a stepbrother in Josh Nichols (Josh Peck), a goofy, nerdy, affectionate, effeminate, unpopular geek (until Josh Peck lost the weight and became quite handsome that is, although Josh Nichols was still a geek.)The two barely even knew each other before their parents got married, but ended up being fairly close and balancing each other out. Drake taught Josh how to not be so uptight and Josh tends to bring out a nicer side of Drake. Many episodes are about Drake getting Josh to do something a little outrageous and not be so stiff, and it usually involves a plan to make money or get a girl.And then there is Drake's horrible sister, Megan (Miranda Cosgrove), who is several years younger and goes out of her way to torment the two whenever possible. She has no excuse for it, while their parents think she is an angel. The last season saw a reduction in her general mean-spiritedness (more harmless pranks than outright evil torture), but over the course of the series there is only one moment she shows genuine affection towards them.Like its fellow TeenNick programs, the show is aimed at preteens and young teenagers, but notable for many jokes aimed at adults. Homages to many classic sitcoms, innuendo and camp are the order of the day in many episodes. If there's a sitcom trope, Drake and Josh have probably covered it.The show had two TV movies, Go Hollywood (set during the series) is later referenced in its "sequel" via the series' near-end special Really Big Shrimp. About 18 months after the series ended, Merry Christmas Drake and Josh was aired, set about 2 months following the events of the 2nd movie.Drake Bell is an actual musician who wrote and sang the opening theme song.The producers and several cast members (namely Schneider and Cosgrove) have gone on to make the show iCarly which is very much in the same vein of comedy.Despite being the earliest part of the Nick Verse, it wasn't where it originated. Drake And Josh helped, but it started in Zoey 101.
Annoying Laugh: The main trait of Drake's girlfriend Kelly, which is enough grounds for him to break up with her. Things get complicated when Kelly is actually the daughter of his nemesis teacher Mrs. Hayfer.
Drake: The problem?! (to the bassist) You were two beats behind the whole song. (to the rhythm guitarist) You were playing an A minor, not an A7... (to Gary, their drummer) And you? Dude, you're wearing a woman's shirt!
The Bet: The episode The Bet had Drake and Josh betting they could quit their bad habits longer than the other. In this case, Drake's addiction to junk food and Josh's addiction to video games. The episode also has their parents making a bet on which boy would cave in first: Audrey bets Josh would win, and Walter bets Drake would win. Because they both cave, the entire family except Megan has to dye their hair pink.
In another episode Drake and Josh bet who can get more dates in a week. Drake ends up falling in love with the first girl he meets.
Big Bad: The criminals in Go Hollywood. Megan for the series.
Biting-the-Hand Humor: When the brothers are stranded in the tree house, they can't contact their parents due to them having dinner with the Schneiders.
Josh: Stupid Schneiders!
Bland-Name Product: This show is famous for this concept. This show replaces "Apple Inc." with "Pear Inc.", "iPod" with "iBot", "Ghost Busters" with "Ghost Monsters", "Nintendo DS" with "Pintendo GS", "Harry Houdini" with "Henry Doheny", "Chuck E. Cheese's" with "Chuck E. Cheddar's" and "Gamecube" with "Gamesphere". Also, Drake and Josh drink "Mountain Fizz", "Dr.Fizz" and "Mocha-Cola". The list is endless.
Book Ends: The Series Finale ends with the two title characters fighting over a piece of shrimp, then dissolves to a clip of the first skit the duo performed together on The Amanda Show where they did the same thing.
Bottle Episode: The Storm involved scenes within the Parker-Nichols household, with a lot of cameos and continuity characters stranded inside.
Brains and Brawn: An interesting case where one character is both. While always paired with Drake, Josh is always the smarter one but the interesting part is how subtly it's portrayed that Josh is the stronger of the two, frequently lifting Drake off the ground for a Bear Hug as a Running Gag.
Brick Joke: Josh begins one episode by trying to make an egg disappear, in the process ruining Drake's chances with a cheerleader. Then at the end of the episode, he pulls the egg out from behind Drake's ear.
In the show's fourth episode, Josh is hanging from a ledge and becomes hysterical over his dead pet turtle Sheldon. What exactly happened to the turtle isn't addressed again until the episode "Playing the Field", two seasons later.
Butt Monkey: Josh Nichols gets taken advantage of by Drake quite a lot and is the butt of many jokes, and on some occasions Megan will say that he has a huge head- when in actuality there's nothing wrong with his head at all. In one episode, he's literally assaulted in the streets several times. He has been arrested several times, in fact.
His dad, Walter, is an even bigger one.
To a lesser extent, Craig and Eric.
Call Back: In the No Fourth Wall opening of Megan's Revenge, Josh and Drake talk about how their car crashed into their neighbor's mailbox. Josh had been using the car and thought he had set the parking brake, but the car rolled down to crash into the mailbox anyway. He owned up to his apparent mistake and ended up having to do chores for the neighbor to help pay for a new mailbox. But what had actually happened was that Drake used the car after Josh did, and Josh didn't know about it, so it was really his fault that the mailbox was destroyed. Drake, being Drake, got away with no punishment. In the later episode Who's Got Game, when trying to convince his new girlfriend Carly that he was being honest about how his dating her had nothing to do with the bet he and Josh made about who could get the most girls, he admits to the neighbor that it was his fault that her mailbox was destroyed, not Josh's.
In the show's fourth episode, Josh is hanging from a ledge and becomes hysterical over his dead pet turtle Sheldon. What exactly happened to the turtle isn't addressed again until the episode Playing the Field, two seasons later.
Can't Get Away with Nuthin' : Pretty well balanced out with the two boys actually sliding a few things past their parents. But quite often it is Josh who bears the brunt of any punishment.
This was a plot point of one episode. Josh laments that Drake gets away with everything and that he gets away with nothing early on.
Dan Schneider and his wife Lisa Lillien in the Christmas special as the brothers are browsing TV channels.
The Cast Showoff: Drake Bell. It's as if the audience needs to be constantly reminded that Drake Bell has a music career.
Cassandra Truth: Audrey and Walter are nigh oblivious about Megan's regular torment of her brothers.
Believe Me, Brother. Drake's girlfriend Susan is continuously hitting on Josh while framing up Josh for hitting on her. It was due to an accidental camera recording on Drake's band project that Drake learns the truth.
Same with Eric Punches Drake. Eric plays along the rumors that he punched Drake for insulting his sister (instead of just accidentally), elevating him to cool guy status. Feeling abandoned, his Heterosexual Life Partner Craig reveals Eric's weak point for Drake to exploit.
Charlie and the Chocolate Parody: In the episode The Bet, Drake and Josh bet that they can go longer without their particular pleasure than the other can. Drake's pleasure is junk food and after a certain point, at the suggestion of Megan, Josh tries to tempt Drake into giving into his junk food addiction by turning their bedroom into a candy paradise complete with a chocolate milk swimming pool. Josh even wears a brown top hat similar to the one Gene Wilder wears in the 1971 version!
Cold Turkeys Are Everywhere: The entire plot of The Bet. Drake and Josh bet that whoever caves in from eating junk food and playing video games respectively must dye his hair pink. Megan secretly suggested to each of them to sabotage the other in order to win. In their sadistic attempt for the other to cave in, Josh sets up their room into a Willy Wonka-style candy land while Drake plays Josh's Gamesphere right before his eyes. It ended up both of them caving in and losing the bet. But Drake manages to weasel out of it by wearing a wig.
Josh: Well, I caught him sneaking in. He was wearing a suit and when I asked him where he'd been, he says, "I was out buying milk, but I drank it all on the way home".
Drake: Oh, that's bad.
Josh: I know.
Drake: We really needed some milk.
Commitment Issues: Drake goes through a different Girl of the Week every episode (sometimes he'll go through multiple girls in the same episode). He's been shown to be afraid of being steady for too long and will often get bored with his current girlfriend very quickly (possibly the only exception is Carly, the record store worker, and even she disappears eventually). When his brother is struggling with The "I Love You" Stigma and asks him for advice, Drake's immediate response is that saying I love you is a trap.
Compressed Abstinence: In an episode, the titular characters made a bet that they could each quit junk food or videogames respectively longer than the other.
Crapsaccharine World: The expys and celebrity parodies encountered by the main characters are usually bizarre or just... evil.
Criminal Doppelgänger: An episode had Josh be repeatedly mistaken for a wanted criminal after playing one in a dramatization on TV, whose name was the "Theater Thug". This results in him getting beaten up and arrested repeatedly, to the point where he's in the same theater as the actual Theater Thug and is beaten up and arrested while the real guy makes off with the theater's money.
Cross Over: Drake & Josh had a crossover with Zoey 101 and Unfabulous in which a hurricane strikes the shows' respective towns - San Diego, Malibu and Santa Barbara. The three-part special was originally scheduled to air in May 2006, but due to the massive tornado outbreak happening at that time, it ultimately didn't air until October of that year.
Diagonal Billing: Averted. In the first two seasons, Josh Peck was billed first, and the second two seasons, Drake Bell was billed first.
Did You Think I Can't Feel?: Josh usually always suffers as a result of Drake's carelessness, but he usually puts up with it...until the episode "Josh Is Done." Josh gets fed up with Drake after he causes Josh to be late to his very important chemistry test, and so, because the teacher is incredibly strict, Josh has to take a make-up test with one letter grade knocked off. He decides he is "done" with Drake; they may be roommates until Josh leaves for college, but that's all they'll be. Drake is thoroughly convinced that Josh will come crawling back to him soon, and just waits. But Josh's life gets exponentially better without Drake; his rash is gone, Helen doesn't hate him and actually plays racquetball with him, and he gets asked out by a cute cashier. Drake's life on the other hand starts falling apart without Josh in it. Drake finally breaks down and asks Josh to forgive him for being such a horrible brother and come back into his life.
Because Drake ate her big cookie, Megan dyes his hands and feet a sickly greenish color to trick him into thinking he has a rare skin disease called dermatameculitis, which can only be cured by painful injections or dipping the infected areas in lizard pee.
Officer Gilbert sabotages Drake and Josh in every way to make sure they obtain as many tickets as possible and ultimately end up in jail.
Mindy Crenshaw parked Mrs. Hafer's car in the middle of her classroom and framed Drake. Then she became the prosecutor on the trial, and managed to not only almost convince everyone Drake did it, but also to humiliate Josh. The offense? Her grades were a perfect 4.0 until Mrs. Hayfer dared to give her a B. Oh, and she hates Drake and Josh. And she's nuts. Yeah, Dan Schneider is fond of this trope.
The Ditz: Drake's friend Trevor, as emphasized in Dune Buggy and The Wedding.
Embarrassing Cover Up: Driver's License gives a hilarious example after Drake pays for Josh's police ticket.
Josh: Thanks, Drake for saving my butt.
Megan: (comes out of eavesdropping) What's this about?
Josh: (stuttering) I mean... I'm thanking Drake for... (gulps) shaving my butt.
Engineered Heroics: Played straight, but then Subverted in the episode Who's Got Game?. Drake accidentally let it slip that Carly, a girl he was dating, was part of a competition between he and his brother to see who could date the most girls...only he actually liked her. One of his several attempts to show her that he's "honest" involves Craig and Eric to make it seem like he found one of their wallets and returned it to them. Carly clearly sees through this and walks off...and then one of the nerds come back and asks Drake if he stole his mom's credit card from the wallet. He did.
Enter Stage Window: Josh does this to win Mindy back after Ashe broke up with him for not telling Drake about their relationship in "Mindy's Back."
Eskimos Aren't Real: Walter is under the delusion that ships don't sink, citing, like many, Titanic as an example. His wife, being the smart one of the pair, realizes that the movie was based on a true story.
Even Evil Has Standards: When Drake & Josh were arrested for stealing Grill/MP3 hybrids endorsed by Gary Coleman (They had merely been selling them, and had no idea the grills were stolen), they each got a phone call. When Drake made his call, he phoned home & told Megan he was in jail, who laughed it off as a prank, but when Josh phoned seconds later, there was a noticable look of concern on her face when she realised that they really were in jail, and helped the FBI arrest the real thieves.
There was also the time when Mindy framed Drake for putting their teacher's car in her classroom. Drake was likely going to lose until Megan decided to help. She even said she couldn't stand to see him sad, scared and upset like he was unless she caused it.
In "Josh Runs into Oprah," she bakes Josh a birthday cake, which Josh believes is poisoned. Megan sincerely counters that she wouldn't give him something that would make him sick on his birthday. She didn't say it wouldn't explode.
Exact Words: In "The Bet", Drake and Josh make a bet to see who caves in to their vice first. Megan writes up a contract for the bet. In the end, they both end up losing because the contract only says that the loser is whever caves, not whover caves first. The parents also had a contract betting against their sons, also written up by Megan. Since both boys lost, both parents also lost.
Josh: I may have tripped, but this doesn't diminish the impact of this exit!
The scene is referenced again in a later episode when a crappy TV show is made about Drake and Josh Expies Drew and Jerry. Drake and Josh watch a scene of the Drew and Jerry Show, and in it the Jerry character says "I may have stumbled, but that does not lessen the significance of this departure!" This prompts Josh to wonder why they made Jerry such a dork, only to realize the reason and hang his head in shame.
Flanderization: Drake just got dumber and dumber as the show progressed. At the start of the series, he was a teenager who admittedly wasn't too bright, but wasn't too dumb either. Eventually, it got to the point where he couldn't pronounce the word 'America'. As in, the country he lived in.
Fluffy the Terrible: Human version. Ashley Blake's huge bodyguard is named Citrus. He is only there to intimidate the brothers, but he's more like a Gentle Giant as Freight Train. And the end of the episode shows that even he himself hates his bratty boss by placing her back in the trash bin.
Forgotten First Meeting: In one episode Drake And Josh discover that they met when they were nine (rather than in high school as they previously thought).
Four-Temperament Ensemble: Megan (choleric), Audrey (melancholic), Josh (melancholic/sanguine), Walter (sanguine), and Drake (sanguine/choleric).
Freudian Excuse: Officer Gilbert's excuse for wanting to keep Drake and Josh from satisfying Mary Alice and her foster family is due to an incident he had when he got a monkey for Christmas like he wanted, but then it destroyed their tree and presents and escaped. He hated Christmas ever since.
As Josh points out in the letter, the monkey was an adult and obviously too much for the then young Gilbert to handle. The one Drake and Josh send him is a baby and is much more passive.
Fun with Acronyms: In Helicopter, Drake learns from the instructor that in skydiving, you must Squat, Pray, Leap, "Aaaaaah!", and Touchdown!
Generation Xerox: Walter is an awkward and usually clumsy man, clearly inherited by his son Josh.
The Parkers' "attractiveness" seem to run in the blood. A few episodes deal with men (like Gavin) calling Audrey hot. Corey and Toplin (Thornton's little brother) are two boys who "had a thing" for Megan. And as for Drake Parker...
Don't forget about their concerns about going to prison:
Josh: I don't wanna go to jail!
Drake: How do you think I feel, being all good-looking?
This was also the first Nickelodeon show to use "Oh my god". There are also a lot of jokes about death and dying, for a kid's show.
In an episode where they think their father is cheating on their mom:
Drake: I think Dad has a problem.
Josh: I got him that dandruff shampoo.
Drake: Not a dandruff problem, a woman problem.
Josh: Dad has cramps?
A scene features Josh following instructions over a salsa recipe over a radio cooking show. The announcer speaks with a cliche Latin-lover accent. Cut to Josh holding a pepper in each of his hands. The announcer instructs to "Handle the ingredients as if they were a fine woman" and Josh quickly drops the peppers with an embarrassed expression, saying "Sorry, ma'am!"
In Drake & Josh Go Hollywood, Megan angrily exclaims "Those dumb boobs!" after finding out that her brothers put her on the wrong airline flight. A nearby flight attendant reproachfully looks at her chest before walking away.
In Battle of Panthatar, Princess Oblongata's "Robe of Curiosity" anyone?
In The storm Josh walks into his and Drake's room, where the four members of Drake's band are. The moment he sees the drummer, Gary, wearing a blouse and with his face and chest all covered in sunblock, he stops what he's saying, halts in place and asks "'Kay, what's all over his face...?" with a disturbed expression.
In "The Tree House" Josh is trying to help Drake climb through a window. We see Drake's head sticking out the window and he gets an annoyed expression on his face and says "Don't touch me there!"
In "The Great Doheny", Drake's fascination with his date being able to fit her whole fist in her mouth.
Gilligan Cut: At the end of My Dinner With Bobo, Megan refuses to let the boys out of the closet unless they not only return Bobo to the car dealer, but buys the yellow beetle that she wants with the flowery stickers on the bumper. They refuse. Cut to the boys and Megan driving in it.
Another one in Megan's First Kiss, Drake and Josh threaten to rough up Corey after his two-timing nature had been exposed to Megan. Cue scene later in their residence, Megan is seen propping up her brothers who all badly bruised and beaten up, both pummeled down by Corey who happened to be well-versed in martial arts.
Humor Dissonance: A deliberate In-Universe example. In "Josh is Done" Craig and Eric are telling a story about how they were at a pool party once...and one of them accidentally left his socks on! Josh and the other person with him are cracking up at this story.
Hollywood Restraining Order: The episode Josh Runs Over Oprah has the titular TV personality put a restraining order out on Josh for running her over, then trying to get into her hospital room to apologize. He's handed the restraining order at the end of the episode and is despondent...until Drake reveals that Oprah herself signed it.
Hospital Hottie: Drake takes interest in the student nurses in the hospital, prompting him to impersonate a doctor and play the trope as well.
Humiliating Wager: Drake and Josh are addicted to eating junk food/playing videogames, respectively, and each contractually make a bet that they could go without their respective addictions longer than the other one, with their parents getting in on the betting action. The loser would have to die/dye...... their hairpink. Both Drake and Josh crack at the same moment, meaning they both lost (along with both parents), so all of them end up with pink hair.
Hustling The Mark: In Pool Shark, Megan hustles Drake in a dart game, which gives Drake the idea to rip-off others in the Premiere upon learning of Josh's innate talent in billiards.
Hypocritical Humor: One notable example is in the episode "Dr. Phyllis Show", where Drake and Josh both appear on the said fictional show (a parody of Dr. Phil) as the subjects for "bickering brothers". At one point, Dr. Phyllis scolds Drake and Josh having to resort to physical confrontations as she apparently doesn't seem to tolerate it. However, the boys later get into a physical fight with her for insulting her daughter, Liza Tupper.
In Steered Straight, Walter became Audrey's mannequin for a huge girl's prom dress, making him the subject of ridicule throughout the scene.
Walter: (in a prom dress) You boys are getting in a lot of trouble lately. About time you guys act like a man!
(Everyone stares at Walter)
Walter: What? It's a prom dress!
Policeman: Yes, ma'am.
Walter: (annoyed) Sir!
Hypocritical Heartwarming: Megan may torment Drake & Josh, taking great pride in making them miserable... But she also doesn't want other people making her brothers miserable.
The "I Love You" Stigma: In a sweet parting moment at the door Mindy tells Josh that she loves him, which causes all sorts of awkwardness between them. Josh talks to Drake about it and implies he might love her back, causing Drake to slap him across the face. Josh and Mindy discuss it later on and realize that they are too young to understand what "I Love You" means and decide to break up so they can better understand their feelings for each other. They get back together in the Grand Finale.
Imagine Spot: In Sheep Thrills, when Megan promises not to prank the boys for a long time if they take care of and make sure that their parents don't find out about Baaaaahb, her sheep, the boys have one of these, involving them holding each other's hands in a circle dancing in a meadow while Megan showers them with flowers.
Jerk with a Heart of Gold: Drake. One episode in particular involved Josh and Mindy working on a project and discovering they have feelings for each other, but after a short time together she breaks up with him because Josh didn't tell Drake about it since he HATES Mindy. After learning about the whole ordeal, Drake is not only supportive of the relationship but actively helps Josh to get her back, saying if he likes the girl it doesn't matter what anyone else thinks.
Just Fine Without You: In Josh Is Done, Josh decides to stop having anything to do with Drake. Drake figures Josh can't get by without him, but it turns out that Josh gets by fine on his own and Drake needs Josh more than the other way around.
Karma Houdini: Both Parker siblings. In terms of wrongdoings, Drake is almost never caught (as lampshaded by Josh in Dune Buggy), while Megan is never caught.
The theater thug is also this, due to everybody thinking Josh is the theater thug, and beat him up. In the end of the episode the real thug shows up, but get's knocked out. When the police arrive, they arrest Josh thinking he's the thug, while the real one gets away.
Least Rhymable Word: In one episode, Drake tries to find a rhyme for "orange." Surprisingly, he manages to find a rhyme: door hinge.
Let There Be Snow: Subverted in the Christmas Special. A little girl wishes for snow at Christmas in her tropical home and Drake and Josh try to deliver this via a wood chipper. It wasn't working until "Crazy Steve" loaded it up with hard cheese instead of Drake and Josh's original plan, ice, which didn't go to well for them - smashing windows and causing other massive property damage.
Drake Bell is far nicer and more well-grounded than his character, DrakeParker.
Millholland Relationship Moment: In one episode, Josh accidentally destroys a very valuable guitar of Drake's. When Josh eventually admits to it (after having spent the rest of the episode trying to get a replacement, a feat which cost him the only $1,200 he had), Drake reveals that he'd already found out, forgives Josh immediately, and tells Josh that his spending his life savings on a replacement is "the coolest thing anyone's ever done for me."
The Millstone: Josh Is Done showed that Drake is really this in regards to Josh. Without having to worry about Drake's selfishness, Josh would be able to enjoy a very good life. Conversely, without Josh, Drake would fall apart. So really, Drake needs Josh more than Josh needs Drake.
Moral Event Horizon: In-universe, subverted in the episode Josh Runs Into Oprah, when Josh tells Drake that he has crossed this by leaving him to have an involuntary chemical bath...but then Drake gets the rest of the people at the Premiere to throw Josh a surprise party to make it up to him. Which it does.
Offscreen Crash: This happened in episode #2 "Dune Buggy" when Drake (and his friend Trevor) drove a renovated dune buggy out of his parents' garage and into a tree as the result of avoiding a squirrel.
One Dialogue, Two Conversations: Peggy Sherman is talking about Walter's "secret" (an offer to be a top network's weather forecaster) being kept from his family, while the boys misunderstood it to be her desire for married men and destroying their family.
Only Sane Man: Believe it or not, Megan and Mindy. Both have a share of cunning, extremely snarky, and dangerously Genre Savvy. They can basically outprank anyone with convoluted schemes.
In Alien Invasion, Drake and Josh manages to trick Megan in the majority of the episode that she had seen "real" aliens. They go as far as dressing up into alien costumes just to get revenge on Megan. However, as the brothers do a victory dance, a real alien shows up behind Drake and Josh, terrifying the brothers even more. It turns out the alien is one of Megan's friends who helped her reverse the prank.
Overreacting Airport Security: In Drake And Josh Go Hollywood, Drake and Josh put their sister Megan on the wrong plane. After they discover this, the two attempt to run onto the plane and get her out before it takes off. They are stopped by security. Afterwards, the boys are released and one of the officers tell them that they take airport security "very seriously", to which Josh voices his concern on whether or not the strip search was really necessary.
Over-the-Shoulder Carry: In the episode The Drake and Josh Inn, 'Sheet Man' puts Drake over his shoulder and spins him around a few times.
There's a brief clip of Josh carrying Drake over the shoulder in the Season 2 opener.
In the episode Girl Power, Drake briefly has his girlfriend Lucy over his shoulder when they're wrestling to see who is tougher.
Paranoia Gambit: In Megan's Revenge, Drake and Josh are freaking out because they think they killed Megan's hamster (it later turns out that he was just stunned), and Megan claims that she's not mad and isn't going to do anything to them... and then doesn't. However, they're so guarded against the revenge that they just know is coming that they can't sleep, turn down a double date because they're afraid the girls have been sent by Megan, and generally ruin their own lives in fear.
Pac Man Fever: Helen's Groove Machine is Dance Dance Revolution built into the TV like a home console. The most glaring part is that there are 3 dance pads and Josh joins in with Helen and Drake whereas the screen only has room for 2 players. Their dancing is also more choreographed and the footwork barely matches the on-screen directions.
"Inside-Out Burger" is a parody of the burger chain In-N-Out Burger.
Playing Cyrano: In Smart Girl, Josh uses a headset to help Drake talk to a smart girl he likes and compete in an academic contest so he can impress her.
Prince Of Pranksters: Megan, Megan, MEGAN! She pulls pranks on her brothers every other week and Flanderization has turned them from harmless whoopee cushion style antics to freakily sociopathic pranks (she puts explosives in their room in one episode).
Production Foreshadowing: In the episode Really Big Shrimp, one of the marquees at The Premiere theater reads Now She's Carly (referring to Megan's actress Miranda Cosgrove, who would later go on to play the titular character of iCarly).
Rearrange the Song: In "Really Big Shrimp", Drake gets a record deal and records his song for the producers. They change it to a very overprocessed electronic song, and Drake and Josh are very bothered by this.
Josh: We spent like a hundred hours on that dune buggy trying to fix it up and you ruined it! And you're hurt! But all you can think about is "getting away with it". (imitates Drake) "Ooh, I'm Drake! I'm so cool I get away with everything!" (normal voice) Fine, I'll just stay grounded and I'll fix the dune buggy again! So you just keep worrying about yourself. It's what you're best at.
Recurring Extra: Gavin the mullet guy and Crazy Steve showed up more often as their popularity rose.
Red Oni, Blue Oni: Played with. Drake does things without thinking, and is cool and collected, while Josh plans things, but is clumsy and often loud.
Reunion Show: The Christmas Special, as stated 18 months after the show ended (but occurred 2 months after Really Big Shrimp), reuniting the cast for one last spin. One could tell a lot of the actors were getting too old for the roles but it was class of them to do the movie anyway.
Ruritania: Drake ends up accidentally marrying a girl from the country of 'Yudonia'.
Running Gag: Gavin's "I got it"; Josh repeating words for emphasis (emphasis!); Drake (and Megan) mixing up Craig and Eric; Ms. Hayfer hating Drake; Josh being mocked for his big head; Helen hating Josh; Drake and Josh's slowly escalating fighting... the list goes on and on...
Josh of all people turns out to be one in "Megan's New Teacher". He has 5th grade students learn from a college level textbook. When the students tell him the homework was so difficult that even their parents couldn't figure it out, Josh responds by giving them all a quiz that they inevitably fail.
Screams Like a Little Girl: Both brothers, when they were stranded in Mrs. Hayfer's bathroom by her Rottweiler. The neighbors mistook them for "screaming girls" so they called for pet control (who also ends up stranded and using the same trope).
In Really Big Shrimp, one of the "Now Showing" movies in the Premiere Galleria is titled Now She's Carly, a blatant call on Miranda's upcoming show iCarly.
The last scene in Really Big Shrimp involved Drake and Josh fighting over a shrimp that fell on the floor, which is a deja-vu scene between the same actors in one skit of The Amanda Show.
The episode I Love Sushi contains a scene directly mimicking a similar scene in the I Love Lucy episode Job Switching. The title of the episode is no coincidence. The sushi company is even called "Ball and Vance Corp".
Dan Schneider's wife cooking show titled Hungry Girl is featured on the marquee of the movie theater.
One episode opens with Drake and Josh reminiscing on an old gym teacher... named Bilbo. And later on, they debate on whether Clay Aiken or Frodo would win in a slap fight.
Status Quo Is God: Drake will never have a girlfriend for more then an episode (unless one counts Carly, but even then only for two), despite multiple episodes dedicated to him trying to learn how to woo a particular girl he likes.
On the other hand, Josh's status as the Chew Toy / Butt Monkey / Cosmic Plaything was gradually dropped as Josh Peck himself lost a lot of weight and they couldn't use the same "fat people are funny" gag. And he eventually got a hot girlfriend and was in general not too much different from Drake.
The Only One Allowed To Make You Miserable: Megan won't let anyone else make Drake and Josh miserable. For example, when Drake is framed for disassembling his teacher's car and reassembling it inside the classroom and he's pretty much cornered, Megan offers to help, claiming that she wanted to help because Drake looked so miserable...and only Megan is allowed to make him feel that way.
Took a Level in Dumbass: Walter. At first he was a normal every day father but by the end of the show, he's a complete idiot. Easy to tell how hard he fell in intelligence when you compare the respect his family gave him in the first season compared to later episodes when his stupidity is constantly taken advantage of by his children.
The Teaser: Each episode opens with a minute-long No Fourth Wall skit of Drake and Josh conversing with the audience in separate locations of their residence, which may or may not be related to the main plot of the episode. Said skit also highlights the Sibling Yin-Yang aspect between the brothers.
Theme Tune Cameo: The episode Blues Brothers features Drake entering a talent show with his band, with it becoming apparent in the episode they intend to perform "I Found a Way". Doubles as an Actor Allusion, since Drake Parker writes the song in the show, which Drake Bell wrote & performed to serve as the theme song for Drake & Josh in real life.
Title Drop: Played around with in the Christmas special, where Josh addresses themselves as "Josh and Drake" in a signed letter to their parole officer, only to have Drake interrupt by saying that it sounds weird "the other way." Josh begrudgingly changes it to the title proper.
Those Two Guys: Craig and Eric. A Running Gag is Drake and Megan always getting their names mixed up.
Craig: I'm Craig!
Drake: Pfft, like it matters...
Tsundere: Mindy Crenshaw, although it is most evident before she and Josh hook up and after they decide to see other people. They do end up getting back together in the finale.
Unusual Euphemism: When Drake is in disguise and using an Irish accent he uses "Holy shillelagh!"
Weasel Coworker: Drake in Movie Job. Drake is utterly useless at stacking candy, a complete slob, eats popcorn he's supposed to be selling, and is overall just useless. However he's incredibly charming and beloved by boss Helen, to the point he's instantly promoted (while Helen is literally unaware of diligent worker Josh's existence). In the end Drake takes the blame for a publicity idea gone wrong Josh cooks up, and Helen reluctantly fires him, while she "hires" Josh to replace him now aware he exists. Notably while Drake no longer works for Helen, her preference for him over Josh lasts the entire series.
You Say Tomato: Walter constantly mispronouncing "touché" and "capice" was made into a running gag.
Zonk: Parodied in Peruvian Puff Pepper, where Megan orders the eponymous condiment for her salsa which she will enter in a salsa-making contest where Drake and Josh are one of her rival competitors. This pepper "ensures" her victory in the contest. The brothers manage to steal the pepper from her, much to her anger for being unable to retrieve it from her denying brothers. When the brothers had used the pepper for their salsa and won the contest, Megan tricks them to reveal the "secret ingredient" of their salsa. It is then revealed that the pepper had adverse side effects and is illegal, thus disqualifying the brothers' salsa. Since Megan is in second-place, she gets the first prize plasma TV instead.