Webb: Once the people can see that all the contestants are idiots, surely no-one will apply?
Mitchell: Idiots will. In fact, it will make the application process a lot easier since we'll only get idiots.
— "The Apprentice Sketch", That Mitchell and Webb Look
"This makes me sick. We may as well have gone to Mood. [...] Have you ever seen Project Runway? Have you seen the unconventional challenges? Have you seen what the judges do when they're presented with a bunch of fabric?"