"Now she is going to make the Disney face: her lip is going to quiver and her eyes will flutter but they won't ever actually close, but do not feel sorry for her!"
— Jeff Winger about Annie Edison, Community
Gibbs [quoting someone else]: "Her eyes just screamed, 'Help me!'"
Tony: I love that look on a woman.
(913): Very cute, but more “I wanna put you in my pocket and keep you as a pet” and less “please bang me” type of cute.
His appeal didn't spring from any sort of trustiness, but instead from the feeling that if left to his own devices he'd probably end up walking off a cliff somehow — he evoked a strange sort of protective instinct in people.
—Baccano! 1933 - The Slash
Haruhi: In this situation, moe is an important concept to keep in mind.
Kyon: Sorry, what'd you say?
Haruhi: Moe! Moe! This girl's a prime example of moe. It's a rule that in stories with strange things going on, you need to have one moe character. Someone with glasses, or in a maid costume or anything fetishy. It's essential! And that's just the beginning! She's tiny but she's got bigger breasts than me! I mean, look at these things! They're immense! This is another important aspect of moe.
Kyon: Indeed. [...] So Haruhi, you brought this girl, Miss Asahina, all the way up here just because she happens to be cute, tiny and extremely well-endowed? Is that what you're trying to tell me?
Haruhi: That's right!
Kyon: She truly is an idiot.
—The Melancholy of Haruhi Suzumiya, Episode 1
That girl... how do I say this... she has this aura that seems like a little child, right? Like you can't just leave her alone, or like it kinda tickles your maternal instincts...
She does look kinda weak, but it only makes me wanna protect her, ya know?
—Junpei Iori about Fuuka Yamagishi from Persona 3
The power of cute compels you!
— Yui and Ritsu, K-On!