[[caption-width-right:300: Then and now.]]

->''"GRRL POWAH!"''

The ''Spice Girls'' were a British (English) GirlGroup who played a huge role in forming the 1990's for young girls across the globe. With songs mostly written and produced by Richard Stannard, Max Martin, and Matt Rowe, their sound was created to appeal to pre-teens and teenagers alike, using familiar riffs and somewhat suggestive lyrics. As a result, not only were they able to easily break through to the American market, but the group can also be credited as a major factor in shifting the tide in TheNineties from AlternativeRock to teen pop music (later solidified by boy bands, Music/BritneySpears, and Music/ChristinaAguilera).

The quite intentionally tailored five girl band consisted of [[TheHero Geri "Ginger Spice" Halliwell,]] [[TheLancer Melanie "Scary Spice" Brown,]] [[TheHeart Emma "Baby Spice" Bunton,]] [[TheBigGuy Melanie "Sporty Spice" Chisholm,]] and [[TheSmartGuy Victoria "Posh Spice" Beckham (nee Adams).]] Despite most European pop bands finding it difficult to break into American mainstream, The ''Spice Girls''' very first single, "Wannabe," shot straight to number one in more than 30 countries, including UsefulNotes/TheUnitedStates.

After their overnight success, a movie, ''Film/SpiceWorld'' was released in 1997.

Sixty five million records later, the ''Spice Girls'' became one of the best selling girl groups of all time. They performed at the launch of ChannelFive in 1997. They suffered a setback in June 1998 after a relatively short run (considering their phenomenal success) when Geri Halliwell (aka Ginger Spice) had a bit of a CreatorBreakdown and left the group just days before they were due on stage to perform a sold-out concert at Wembley Stadium. Still, the show went on, and the remaining four released a third album without Halliwell, ''Forever.'' After numerous denials that they were going to split, they did.

That wasn't the end of the ''Spice Girls,'' however. In 2007, they confirmed that all five would return for a reunion tour, which sold out in every single country they visited. The tour grossed over 100 million USD and was accompanied by a successful greatest hits album, which featured a new single by the girl group. In 2012 they reunited for a performance at the London Olympics.

!! Discography:

* ''Spice'' (1996)
* ''Spiceworld'' (1997)
* ''[[NewSoundAlbum Forever]]'' (2000)
* ''{{Greatest Hits|Album}}'' (2007)

!! This girl group provides examples of:

* AloofDarkHairedGirl: This is Victoria's reputation and appeal/gimmick (until she becomes a blonde in the reunion, at least). Somewhat averted by Melanie C who, while camera-shy, came across as friendlier than Vicky.
* AmbiguouslyGay: Music/MelanieC, although this was a fabrication by the media, she is actually straight. (Mel B was the one who went public about having a relationship with a woman.)
* BreakUpSong: "Goodbye", the first single released after Geri's departure.
* BrieferThanTheyThink: 3 albums, 2 with the original group, 5 years releasing, 3 tours, yet spearheaded the whole Teen Pop movement and opened the doors for many artists in the late 90's & early 00's.
* ChildhoodFriendRomance: Theme found in "Viva Forever", a LoveNostalgiaSong.
* {{Cloudcuckoolander}}: All of them play up to this in ''Spice World''. Geri tends to come across as a mild version in her interviews.
* CulturalRebel: That was the plan, anyway.
* CuteBruiser: Mel C. Emma counts too; believe it or not, she's a master of Goju.
* TheCutie: Emma's appeal/gimmick, making her a perfect KidAppealCharacter.
* DaddysGirl: Geri. Partially {{Gender Flip}}ped by Emma, who's very close to her mother.
* {{Dojikko}}: Geri.
* DontYouDarePityMe: ''Guess I'd rather be hated then pitied'' in Naked off their debut.
* EmotionlessGirl: Victoria (at least to the public).
* EmbarrassingNickname: Geri alluded to this in one interview, saying that Emma got, "Aww, it's Baby Spice" while she more often heard, "Oy, Ginger!"
* EveryoneLovesBlondes: Emma. Geri too; technically she's a natural blonde.
* FailedAuditionPlot: Completely subverted ''and'' averted by Geri. She showed up to the auditions for the band ''after'' the first round had already been screened and decisions were being made. She wasn't prepared and had very little idea what she was even auditioning for, yet she managed to get a spot as one of the five on the strength of her personality and determination.
* TheFashionista: Victoria.
* FieryRedhead: Geri.
* {{Flanderization}}: All of them.
* FollowTheLeader: Geri's video for "It's Raining Men" is an homage to Irene Kara's "What a Feeling" from ''Film/{{Flashdance}}'', including the dancing accident when the vinyl record fails.
* ForgotFlandersCouldDoThat: Especially egregious with Victoria, who seemed to turn into the one that was just meant to stand there and look pretty. Despite singing on almost every track on all three albums, she is often touted as "the one who never sings" because she ''doesn't'' a have a solo part in Wannabe, the song which the girls perform most (she missed the session when the song was written because she had to attend a wedding). She even parodied this perception of herself during the reunion tour when she walked the runway as a fashion model instead of singing a solo like the others. Thing is, the girl can actually sing. Check out her [[http://www.youtube.com/watch?v=LsOeQCIrAhs&NR=1 audition tape]].
* FourElementEnsemble: Holler (Fire - Mel B, Earth - Mel C, Water - Emma, and Wind - Victoria) and "Let Love Lead the Way" (first two roles swapped with the latter two)
* GenkiGirl: Geri. Mel B has shades of this too.
* TheGimmick
* GirlGroup: Mentioned again because, well, ''they are'' the trope image.
* GirlishPigtails: Emma.
* GreatestHitsAlbum
* HeadbuttingHeroes: According to the girls themselves, there was ''a lot'' of tension between Geri and Mel B.
** According to Mel B, she and Mel C had "a few punch-ups". In her first autobiography Geri also alludes to Mel C and Mel B having physical "sibling scraps".
* HornedHairdo: Mel B occasionally had that kind of hairdo in a somewhat RuleOfCool manner.
* IconicOutfit: Geri's [[WearingAFlagOnYourHead Union Jack dress]] in the 1997 Brit Awards.
* ImportantHaircut: Victoria chopped all of her hair off just before getting married and Geri dyed her signature fire-engine-red hair a much more muted strawberry blonde after she left the group. Victoria also dyed her hair blonde and has continued to do so for many years now.
** Mel C also got her hair cut short and dyed it blonde for her solo career and Mel B had her hair straightened.
** Also technically inverted with Victoria who started alternating between hair extensions and short hair in 2000. In 2011 she actually grew her hair long for the first time since before the group formed rather than getting extensions.
* IntercourseWithYou / GettingCrapPastTheRadar: What sounds like a silly arse kicking song in childhood sounds like a sex song in adulthood; ''2 Become 1, Holler, If U Can't Dance'' and many more. There were also two unreleased songs which attempted this (both were eventually deemed too rude for airplay). The first one was called ''Feed Your Love'' and was allegedly about giving a blow job and the second one was called ''C U Next Thursday'', which if you look at [[CountryMatters first letters of each word ...]]
* {{Irony}}: The "one who never sang" Victoria ended up as the one who remained in the public eye the most.
** It should be noted, though, that Victoria didn't remain in the public eye because of her music.
* KidAppealCharacter: Emma is the youngest. She's a type 2 and her nickname even plays this for laughs.
* LicensedGame: ''Spice World'', a RhythmGame for the original Playstation.
* LittleBlackDress: Victoria is fond of wearing these.
* TheMovie: ''Film/SpiceWorld''.
* MsFanservice: Geri mostly, though Emma (especially in her solo career) and Victoria contribute as well.
* TheMusical: [[JukeboxMusical 'Viva Forever']], announced by the girls in June 2012 and being written by [[Series/AbsolutelyFabulous Jennifer Saunders]] for a December 2012 premiere.
* MyFriendsAndZoidberg: For some strange reason, Victoria got shoehorned into the Zoidberg part, although Mel C sometimes fills it instead.
* NewSoundAlbum: ''Forever'' introduced a very American R&B sound, which led to it not being very well received (in the collective minds of British public it has been mostly forgotten). Their previous albums had been more rooted in pop and 90s dance music.
** To be fair the ''Forever'' album, it was produce by Darkchild who had had a hand in making hits for groups like Destiny's Child. While certainly not ''bad'' it was just too far removed from what fans had come to expect from the Spice Girls and, as such, was a huge disappointment.
* NotSoStoic: Victoria very rarely smiled during her run with the band. In fact, she smiled so little that any time she was caught grinning, it was almost shocking to anyone seeing it for the first time. Particularly because she has an absolutely ''adorable'' smile.
* [[OneSteveLimit One Melanie Limit]]: Averted.
* OopNorth: The Mels.
* PersonalityPowers
* PowerOfFriendship: Theme of ''Headlines (Friendship Never Ends)'' and one of their major messages.
* PrettyInMink: Three of the remaining four in the ''Goodbye'' music video (Mel C is the exception).
* RapunzelHair: Victoria in the ''Holler'' video. Especially jarring because she has a pixie cut in the simultaneous video ''Let Love Lead the Way''. Also in ''Holler'' Emma's hair is shown to be down to her waist in her water scenes while it's at its usual length for the dance scenes.
* RedOniBlueOni: Geri/Mel B VS Emma/Victoria, whilst Mel C is a purple oni.
* [[ScaryBlackMan Scary Black Woman]]: Mel B, who was indeed nicknamed "Scary Spice".
* SeriesFauxnale: Many, including the girls themselves, believed that ''Goodbye'' might be their last single. Obviously, it isn't.
* SheCleansUpNicely: Since she was "Sporty Spice" Mel C was always dressed in a very simple and tomboyish style. She is so well known for it, it's always a little strange to see her [[http://images2.fanpop.com/image/photos/9700000/-This-Time-promotial-photos-melanie-chisholm-9739263-1772-2360.jpg more dressed up.]]
* {{Shorttank}}: Justified with Melanie "Sporty Spice" Chisolm.
* SpokenWordInMusic: "Naked" has this at the beginning of the song, after the first chorus, and the middle is done as a phone conversation heard on Emma's end: "Hello...it's me...I thought you'd understand...well, maybe I should give it my best shot...I keep seeing such a pretty picture...But I don't want to be hated or pitied either...maybe I should leave it up to your imagination...I just want to be me..."
* TomboyAndGirlyGirl: The Mels are the Tomboys, while Emma and Victoria are on the Girly Girl side. Geri seems to be halfway between both types.
* TookALevelInBadass: Mel C went from being a cute, sporty chick who wore very little makeup comparatively to sporting a {{gold tooth}} and a nose ring, dyeing red streaks in her hair and doing backflips and karate moves on stage.
* WearingAFlagOnYourHead: Geri and her famed Union Jack dress (which became her signature outfit of sorts) from the Brit Awards.
* WinterRoyalLady: The girls evoke this appearance in the ''Goodbye'' music video, though Victoria makes it a somewhat WomanInBlack version.
* {{Zeerust}}: The music video for "Spice Up Your Life".