"Russia and the United States are at war. Missiles have been fired by both sides. Washington and Moscow are in flames. Details on these and other stories in just a moment, but first, this word about hair care."Exhibited by entire newspaper editing teams at our heroes' hometown papers, the Worst News Judgment Ever gets relatively mundane news stories placed in prominent locations (i.e., A1, above the fold, bannered across five or six columns, and with an overblown mug shot). Our heroes have an easy time finding whatever they happen to be looking for, usually seeing the paper in a vending machine. With that sort of placement, you don't even need to buy the paper — it's all in the giant-print headline. Usually, the news judgment is so wildly overblown as to cause disconnection from the audience; you will rarely, if ever, see a Lampshade Hanging pointing out this ridiculous fallacy. While improbable in the real world, the overplayed story in question usually provides our protagonists with a Red Herring. On the other hand, if the main headline is earth-shattering enough, one may start to wonder why there are any other articles on the front page at all. When the main headline reads "Extinction of Humanity Imminent", then how in the heck is "New Petitions Against Tax" newsworthy? In a comedy or an old movie, will manifest itself at the end of a Spinning Paper montage. There is also an inverted version of this trope that is usually used intentionally for ironic purposes: an important story (often describing the events that occurred in the movie we've just seen) is shown stuck in a corner on the newspaper, while a vapid story (such as a celebrity scandal) sucks up the headline space. The paper is showing terrible judgement by emphasizing the wrong story. (Given, among other examples, the protest of MSNBC's Mika Brzezinski over having to lead with a Paris Hilton story when there were several more serious stories worthy of attention, this could be considered Truth in Television.) This variant is almost always used as a commentary on society's preoccupation with meaningless gossip, but it is sometimes used to show that the world has virtually ignored a story that would have changed everything (such as proof of the existence of aliens, vampires, or similar). In this case, it's not so much bad judgement — the paper would have no way of knowing that the freak meteor shower was the remains of a destroyed alien invasion fleet — but probably still counts as an example of this trope because the audience knows that the small story is actually of critical importance. Sometimes this will be used as a joke; the "main", plot-important story is used as the main headline, with an even more important story stuck in a corner. For example, in The Trapped Trilogy, one newspaper main headline was about a serial killer escaping. A smaller one was the second coming of Jesus Christ. Some times you'll find comments about the lack of meaningful other news as a joke. Often used to demonstrate that Old Media Are Evil. Likely to take place in School newspapers. Compare Coincidental Broadcast when used to relay plot-relevant information, and Yet Another Baby Panda when news broadcasts conclude with a fluffy piece. See also Local Angle. Kent Brockman News often features this.
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- In the second Johnny Turbo mini-comic, Tony holds up a newspaper that had "FEKA's CD system failing in Japan!!" taking up the top third of the front page. Because low sales of a video game system is shocking, ground-breaking news.
- After a fight between giant Mecha in Bokurano, a newscaster announces that, despite the fact that a behemoth appeared nearby and many of the aquarium animals were lost, the dolphins probably escaped to the ocean. Much to everyone's relief. The behemoth appearance was also responsible for the deaths of thousands but hey, dolphins are symbolic.
- Mika Masuko, the School Newspaper News Hound in Yes! Pretty Cure 5, has a tendency to put the story about the Bishōnen she keeps running into as the top story. The story about the five superpowered heroines fighting evil is far less prominent and more understated, if it appears at all. This, however, benefit well for the Precures, who want their identities kept hidden.
- In One Piece, anything plot-relevant will always be in the front page of the papers. Apparently, the characters (or at least Trafalgar Law) expect this, since at one point, he tells Don Quixote Doflamingo that if Doflamingo's resignation from the Seven Warlords does not appear on the front page of the next day's paper, Law will not return Doflamingo's head scientist back. There is no mention on what Law would do if the announcement happened anywhere else in the paper. Indeed, Doflamingo's resignation was put on the front page, though the same paper also mentions the teaming up of several notorious pirate captains, Luffy and Law included, placed in the newspaper's middle pages. Justified, however, in that Doflamingo has the clout needed to demand the press to put exactly what he wants into the papers in order to get what he wants.
- Drifting Classroom is about an entire school full of students and teachers which one day suddenly disappears for no discernible reason. Obviously, this would receive lots of media attention, since it's a case of lots of possibly dead children as well as something seemingly scientifically impossible. But when it's mentioned in the news report in volume 2, the report about it begins with the words "In other news..." So apparently a scientifically impossible mass disappearance of children isn't as important as whatever it was that the TV news reported about before it.
- This web site lists several Silver Age Superman examples. In Related News...
- In the Marvel Universe, the Daily Bugle has been known to devote the entire front page to op-ed pieces such as "Spider-Man: Threat or Menace?", complete with banner headlines.
- There was a fun story where Jonah tried to beat this habit, only for all his other ideas to be shot down by his editor. (For example, they tried to run a story about a supervillain's plot to kill New York with poisoned newspaper ink, which got shot down because it would make people paranoid about buying newspapers.) He eventually runs the "Spider-Man: Menace" story again, and the readership makes fun of him for beating a dead horse.
- In the very first Spider-Man story in Amazing Fantasy #15, Spidey makes the top front-page headline of at least four newspapers, apparently for doing nothing more than showing off his powers and webshooters in front of audiences. And this in 1962, the year, among other things, of Algerian independence, the beginning of the Second Vatican Council, and the Cuban Missile Crisis. And given that the Fantastic Four had been introduced the previous year, Spidey wasn't even the first or most impressive superhero in the Big Apple.
- In a Spider-Man arc by Todd McFarlane, Spider-Man went to Canada to investigate a string of savage murders allegedly committed by the Wendigo. During the arc, he encountered Wolverine, who revealed that a mundane human serial killer was the real culprit. The actual murders received banner 72 point headlines, but when the truth was revealed to the public, the retraction was buried on page 15 or so. Sadly, a case of Truth in Television (during the McCarthy hearings, while his flamboyant accusations were front-page news, whenever any of his accusations were proven wrong, the retractions were buried near the obituaries).
- In a TV news example, the X-Men saved the Big Applesauce from one of the Mole Man's creatures which Channel 4 talked about for all of 30 seconds, despite spending two minutes on "That useless tart dancing topless in a nightclub" to which Colossus replies, "Who is this Hilton girl again?"
- In an Ambush Bug letter column, a reader suggested that the Daily Planet couldn't be such a great metropolitan newspaper if it kept running headlines like "SUPERMAN FOILS ALIEN GORILLA HOAX — Presidential election results on page 32."
- Typical headlines in Transmetropolitan include things like "deranged artificial penises loose in water supply!" and "rogue Japanese ambassador starts 'onnabe' meme", some of the many reasons why Spider (himself a journalist) hates the city. Though once he harassed a senator for pictures of his penis, as a lead-up to a story on an illegal porn studio.
- "Monkey Business," in issue #67 of The Powerpuff Girls has the girls' apologies for ruining Mojo Jojo's restaurant business twice making the front page of the Townsville Times.
- An old Diabolik story had a journalist and his editor believing that the title character was a lousy criminal that Ginko made appear incredibly skilled to hide his own incompetence, and printed it on paper. For this, Diabolik murdered them in most spectacular fashion, as the King of Terror couldn't tolerate anyone threatening his status as The Dreaded nor insults to the one cop who actually keeps him somewhat in check.
- Libeled Lady, in which "PEER'S WIFE ROUTS RICH PLAYGIRL" is the front-page headline. It's even worse news judgment, because it isn't true, and the playgirl accused of trying to break up a peer's marriage sues for libel.
- The Girl in Gold Boots
Buz: Aha, front page!Mike: Yeah, front page of the LA Times: '$40 Robbery, No One Hurt.'
- The Beatniks. Mooney thinks he'll become famous because "I SHOT THAT FAT BARKEEP!"
- The inverted version is shown in Dog Soldiers: The screen shows an article depicting the events of the film, only to quickly pan out, revealing it as a secondary story to the main headline (the result of an International Football match). The secondary story is about the only survivor of a British soldier unit who were attacked by Werewolves.
- The theft of fifteen puppies in 101 Dalmatians (live action) somehow makes the front page of a national newspaper, also the wedding of two nobodies is covered by The Independent. Of course this is Disney England, where the puppy crisis warrants a dozen or so squad cars to comb the Home Counties for these missing dogs. Never mind that there could be murderers to catch. If one treats the puppies as human children, then the theft of that many puppies would be equivalent to a massive kidnapping worthy of the attention of the nation's law enforcement officials.
- In The Italian, it's a huge headline and a big story in the newspaper when Corrigan the political boss's daughter gets sick. This is necessary to the plot so Beppo the protagonist can find out about Corrigna's daughter and take his revenge.
- Jesus Christ Vampire Hunter and "CRITICAL LESBIAN SHORTAGE".
- In Batman & Robin, news of Bruce Wayne attending the opening of an observatory is the big front-page headline. Bemoaned by the Agony Booth here. "It must have been a slow news day". This example is particularly silly, given that Batman and Robin just fought Mr. Freeze in a very public battle with a whole lot of collateral damage.
- Give My Regards to Broad Street MUSIC EMPIRE COLLAPSES! as sole story on top of the fold of a paper.
- Harry Potter and the Order of the Phoenix not only averts this—a lot of the stuff would be important normally, but is often buried because of pressure from the Ministry of Magic—but makes the Spinning Paper trope work.
- A plot point in Men in Black; the stories about aliens you see in the tabloid newspapers are real, it's just that no one believes them.
Agent J: These are the hot sheets?Agent K: Best investigative reporting on the planet. But go ahead, read the New York Times if you want. They get lucky sometimes.
- Played with in the direct-to-video The Onion Movie. A woman witnesses a house explode on the other side of the street and calls the Onion News hotline. The following scene shows an Onion van arriving on the spot to report on her husband's missing socks, which makes the front page. The people in the neighborhood exhibit similar behavior, being far more interested in the presence of the Onion news team than the catastrophe that had just taken place.
- In Patton, Patton makes a speech to a crowd of British women about how the Americans and British will rule the world, neglecting to mentions the Russians. Cut to newsreel proclaiming "Patton insults Russian allies". Possibly makes it Truth in Television. The Truth in Television version would've been even worse. Apparently, Patton did mention the Russians, but news reports didn't mention that. However, (in the film version) this would have to be seen in historical context — even the slightest hint of a rift between Russia and the West would have had incredibly far-reaching and potentially catastrophic results during World War II, and that conflict did have a decisive impact on history for the next 50 years, so it makes sense that that part of Patton's speech would receive dramatically more attention than anything else he said (which was otherwise just what people expected from such a speech anyway.)
- Damien: Omen II. Death in freak elevator "accident" does not warrant a front page.
- The local paper in Christmas with the Kranks felt that a story about a couple not celebrating Christmas that year was worth being put on the front page. Really. Given that the townsfolk become an angry mob when they hear that the title characters aren't celebrating Christmas, what would stop some newspaper?
- Sextette. Apparently, the sex life and consummation of an 85-year-old woman with a 32-year-old Brit is front page news across the world, instead of on Ripley's Believe It or Not! or maybe Faces of Death.
- Happens quite a bit in It Happened One Night, where Ellie Andrews' love life makes not only the front page of all the major New York papers, but is the top headline for every single one of them.
- In My Name Is Bruce, an old newspaper has the headline claiming the birth of a two-headed horse. A smaller article announces a local spelling bee. An even smaller article mentions how one hundred Chinese immigrants were killed when a local mine collapsed.
- At the end of Van Wilder, the main character's love interest gets a story published on the front page of the school paper chronicling Van's expulsion hearing. That's not the poor news judgment. That comes into play when you consider that the "story" is more of a trashy gossip column, filled with embarrassing sexual details about the writer's ex-boyfriend. Those sort of pieces do get published, but even a student paper isn't going to stick that on the front page of the graduation edition. Or any other edition, really. Then there's the framed front-page story about the difference between light and dark beer... by a journalist who goes on to win a Pulitzer.
- Low-budget D-movie Maneater is downright hilarious with this. At one point, it's revealed that USA Today and Entertainment Weekly are interested in a tiger killing some people in the Appalachian Mountains. The sense that doesn't make is extraordinary.
- Back to the Future Part II:
- In the alternate future (courtesy of Biff), Doc holds up a newspaper where the front page story is about how he was proclaimed insane and committed. While he is a strange, prominent figure in the town, it doesn't really merit the front page. Particularly implausible is the fact that "Doc Brown" is used to identify him in the banner headline, while the sub head refers to him as "local inventor" or whatever. Because yeah, only a minority of readers would require clarification.
- Jonathan Chait has harsh words regarding the editorial priorities of the Hill Valley Telegraph.
- Apparently, in the world of My Pet Monster, a dog being the favorite to win a dog show is worthy of the front page.
- Lampshaded in The Great Muppet Caper. Kermit and Fozzie, playing reporters, spend the opening number surrounded by a balloon crash, a jailbreak, and general mayhem culminating in a daring daylight jewel robbery. This last, which sets off the plot of the movie, is the cover story in every major paper — except Kermit and Fozzie's, which runs the headline "Identical Twins Join Chronicle Staff". Their editor is furious not only because of the huge missed story, but because Kermit and Fozzie don't even look alike. That's because Fozzie had his hat off.
- S1m0ne had a radio broadcast version when the reporter said that things like the threat of nuclear destruction have all been overshadowed by the preparations for the Academy awards.
- In Osmosis Jones, there are two instances. Frank vomiting on Shane's teacher manages to make the front page in major newspapers across the country. This starts to be Refuge in Audacity later, though:
Frank: I know your daughter, Hurley, had to transfer schools...Mrs. Boyd: Shirley. My daughter's name is Shirley.Frank: Oh, that is much prettier. Tom Brokaw called her Hurley.
- Later the newscasters for NNN are giving a desperate last broadcast after Thrax takes the DNA bead, saying they have "lost contact with the lower extremities", the screen flickering and sound full of static, when one starts to introduce a segment about "household appliances that can improve your golf swing!". This is lampshaded: the other screams at her for being a moron.
- The travel plans and marriage plans of French playboy Michel Marnet in Love Affair are fodder for radio commentators and front-page newspaper headlines.
- Spoofed in National Lampoon's Vacation where Chevy Chase is reading a newspaper with the headline: AMERICAN COUPLE MISSING AS JAPAN SLIDES INTO THE SEA.
- Apparently, in the Zombiverse (as seen in Zombi 3D), reports of the ongoing zombie problem are more important for a music station to broadcast than is actual music.
- This is a key plot point in The Paper: on the day when every other news outlet in the New York area leads with the story of the apparently racially-motivated murder of two white financiers, the eponymous newspaper, the New York Sun (which was actually an Expy of the New York Post, and not the Real Life New York Sun), led with a story about one of their columnist's cars being towed.
- Anchorman 2: The Legend Continues, which is set in 1980, sends this up by having Ron Burgundy and his crew effectively inventing the trope — at least as far as its use by 24-Hour News Networks is concerned. Stuck in a 2 AM timeslot and having made a bet with the prime time anchor that they could get higher ratings, they decide to give people what they want to see, so rather than actual news they present cute animal stories, tributes to American patriotism, gimmicky sports highlights, and celebrity fluff. This works spectacularly.
- In The Mighty Ducks series, Pee-Wee hockey results making front-page news seems a little ridiculous even by hockey-loving Minnesota standards. It goes even more overboard in the sequel, where the hockey finals of Junior Goodwill Games not only get huge newspaper coverage, but the finals preview includes a giant Floating Head Syndrome image hyping Coach Bombay vs. Wolf Stansson.
- In Test Pilot, apparently every time Jim goes up to test a plane it is front-page, above-the-fold newspaper material.
- Throughout Silent Movie, the headlines of the paper being shown all center around Mel Funn's silent movie project and his progress in recruiting first-rate talent for the picture. The second most important article on the front page tends to be about the newspaper salesman being repeatedly injured because the deliverymen keep throwing a large bundle of papers at him instead of leaving it on the curb.
- In Odd Squad: The Movie, the sportscaster blows off his duties in favor of covering the hyper-awesome Weird Team's exploits.
- Dave Barry mocked the once-prevalent use of this trope in political campaign ads in Dave Barry Hits Below the Beltway. In his satirical campaign ads, both candidates used "realistic newspaper headlines" with illegible articles, the headlines detailing all sorts of atrocities committed by the opponent. In one of his year in review columns, he described the North Koreans becoming increasingly bored and annoyed since they invaded and took over the U.S. and it hadn't made the news at all. Eventually they figure out a solution: start a Reality TV show. The show is called something along the lines of We Have Taken Over Your Country Imperialist Pigs. Which quickly got canceled because nobody in the show was blonde.
- Left Behind: Every child on the planet has just disappeared, along with a great many Christians. The planet is plagued by horrific plane crashes and car accidents as a result. The Pope himself is gone, and the Catholic church has fallen into disarray. What stories do Global Weekly consider the most important to cover? A convention of Jews in New York, and a recent recall election in Romania. This stuff wouldn't be front page material on a slow news day.
- "Ladies and gentlemen, we have an urgent news bulletin! A minor reporter from the midwest who you have never heard of and who nobody but his 3 friends give a flying fuck about, is feared dead following a "mysterious car bombing"! In other news, all children in the entire world vanished last night, experts say it was likely the result of "excess electromagnetism" or some shit, so in other words we have no idea and it could happen again to all of us at any second. In sports news..."
- The hiring of a pilot for Air Force One is a major headline in the aftermath of the worst disaster humanity has ever known. note While arguably a prestigous position, even aviation magazines probably aren't going to be covering this event in light of everything else that's happened to that point.
- Harry Potter
- In Harry Potter and the Order of the Phoenix, Harry is lying down next to the window in order to hear the TV news to see if there is anything about mysterious disappearances or deaths, which would tell him that Voldemort is moving. Instead, he ends up hearing a newspiece about a bird that has learned water skiing in order to keep the heat away. Although it is made clear that this is the traditional silly/'feel good' at the end of the news bulletin and not a lead story. Harry is also sensible enough to note that if they had enough time during the broadcast for water-skiing birds, there clearly weren't any murders that day to report on.
- In the third book, Ron's family winning a large cash prize in a contest run by the paper is the leading article. Granted, the newspaper would want to toot its own horn, and they'd probably mention it somewhere on the front page, but that's still not enough to make it the leading story. Especially considering that barely a month earlier, a teacher lost his memory, a student nearly died, and a prominent citizen lost his position on the Hogwarts Board of Governors. And all this under suspicious circumstances, in a children's school which most wizards consider to be the safest place around. You'd think they'd at least have pointed out that one of the kids featured in the article was the girl who almost died at Hogwarts.
- As the fifth book shows, the Ministry of Magic isn't afraid of squashing the Prophet from running stories it doesn't like (and the Prophet generally is fine with complying). Given that the news-worthy events of the second book also involved the Ministry making very bad moves (Fudge wrongly arrested Hagrid and kicked out Dumbledore, still didn't stop the danger to the students, and ended up having it revealed that he and the Board of Governors were bullied into it by Lucius Malfoy), it wouldn't be that hard to see the Ministry downplaying those events, or having them ignored entirely.
- A Series of Unfortunate Events: "HEIMLICH HOSPITAL ALMOST FORGETS PAPERWORK!" Wait until the readers of the Daily Punctilio read about this!
- In the Alex Rider series, the death of a small time journalist is on the front page. Turns out because he wasn't really dead, it was MI6 trying to scare him out of revealing the truth about Alex, so they had to make sure he saw the story.
- Featured several times in Jasper Fforde's Thursday Next series, particularly Lost In A Good Book:
"Toad News Network was the top news station, Lydia Startright their top reporter. If there was a top event, you could bet your top dollar that Toad would make it their top story. When Tunbridge Wells was given to the Russians as war reparations there was no topper story — except, that is, the mammoth migrations, speculation on Bonzo the Wonder Hound's next movie or whether Lola Vavoom shaved her armpits or not. My father said that it was a delightfully odd — and dangerously self-destructive — quirk of humans that we were far more interested in pointless trivia than genuine news stories."[upon finding a new Shakespeare play] "He showed me a copy of The Owl. The headline read: ‘New play by Will found in Swindon’. The Mole had the headline: ‘Cardenio sensation!’ and The Toad, predictably enough, led with ‘Swindon Croquet Supremo Aubrey Jambe found in bath with chimp’."
- Somewhat lampshaded in Jeffrey Archer's The Fourth Estate. Richard Armstrong goes into a tirade against the editor of one of his newspapers that led with "Extra Benefits for Nurses" while his rival Keith Townsend had his newspaper lead with "Top Pop Star in Drug Scandal". The editor replies that the pop star in question had never had a hit in the top 100 and was caught smoking a joint in the privacy of his own home. After Townsend pulls more stunts like a bingo contest and a nude on page three, Armstrong eventually fires his editor.
- In Charlie and the Chocolate Factory, the announcement of the Golden Ticket contest and the subsequent search for the tickets dominates newspaper front pages — and, in adaptations, television news as well — for weeks on end. Granted, the contest is Serious Business to most of the world, with people being driven to ridiculous and even criminal means to find the tickets.
- In Why Not Me, the Franken-Lieberman victory in the presidential election is such a Foregone Conclusion that the top headline after Election Day is "PRINCE CHARLES KILLED IN POLO MISHAP!"
Live Action TV
- HLN. Critics contend this spinoff news network of CNN places heavy emphasis on events or items of little to no news value — fluff human interest items, "Missing White Woman Syndrome" cases and "humorous" police news, dubious medical/consumer news and/or advice, "fads," Hollywood/sports news and rumors, overblown coverage of certain criminal trials (e.g., Casey Anthony, Jodi Arias), and confrontational editorializing — over-serious investigative/watchdog journalism and commentary.
- Parodied on Corner Gas, where the local Dog River Howler is deliberately, ridiculously sensationalist; for example, when the town gets stop signs at an intersection, the headline is "Crosswalk Hell". Many characters make it a point to skip right by the front page to find something interesting.
- Lindsey's law firm promoting him to senior partner apparently got actual news coverage.
- The part where a minor heiress had her picture shown in a major fashion magazine in such a way to also include her father's bodyguard, a person who Cordelia is looking for when she conveniently decides to take a break and look through a magazine instead. Biggest Ass Pull ever.
- The first season of 24, which was still in production when the 9/11 attacks happened, has a plane explode in midair in the first episode, and then drop off the news cycles very rapidly (and being replaced with "Super Tuesday Coverage") for obvious reasons. Later seasons somewhat avert this though.
- Parodied in Monty Python's Flying Circus:
- In one sketch, a character reads a newspaper which has an advert for a breakfast cereal as the banner headline and main story, with "World War III declared" squashed in the bottom of the page.
- In another episode:
"Well, everyone is talking about the Third World War which broke out this morning. But here on Nationwide we're going to get away from that a bit and look instead at the latest theory that sitting down regularly in a comfortable chair can rest your legs."
- Played with occasionally on The Colbert Report since the show won a Peabody award. Colbert will mention the Peabody at the top of the show, and lead into more "award-winning journalism" — only for the top story to be the most irrelevant garbage he could find. (They can't retract the award, so why not?)
- The fact that both The Colbert Report and The Daily Show have won Peabodies for outstanding excellence in journalism means they have to try that much harder to remind people that they are both comedy shows. As far as Jon Stewart and the real Stephen Colbert are concerned, they'd rather the awards go to actual news organizations. For added irony value, the Stephen Colbert character is, in large part, a parody of Bill O'Reilly who, on multiple occasions, has been caught claiming to have won not one, but two, Peabodies in spite of the fact that he never actually did. (The Peabodies are given out to shows across the entire medium of television, and there are no limits to the awards that can be given.)
- There's an episode where the entire front page of the Daily Planet was devoted to a bank robbery. The commentary track joked about how you don't get a font that big unless the world is ending.
- Another episode had the Daily Planet featuring Lois Lane's historical report on a former hero society up on the front page. Apparently nothing happened anywhere in the world that day.
- In the Mystery Science Theater 3000 episode "Girl In Gold Boots", one of the characters in the movie robs a gas station. Later, he is seen laughing as he reads about it in the newspaper. Mike Nelson comments, "Yeah, front page of the L.A. Times—forty-dollar robbery, nobody hurt!" This is actually something of a Running Gag on MST3K, as the mock-up newspapers used in old movies tend to have extremely bland filler stories on the front page alongside the plot-related headline (and of course the guys lampshade it). Further details can be found on the Wikia page "New Petitions Against Tax".
- Babylon 5. Londo is visibly annoyed when the article on him becoming Emperor of the Centauri is overshadowed by banner headlines about comedy duo Rebo and Zooty.
- Used as the big clue in a Jonathan Creek episode. Tourists have taken footage of the still living murder victim in the park while someone reads that morning's newspaper. The editor of the local newspaper was in on the plot and produced a copy of the newspaper front page ahead of time to film the victim before she was murdered. They then staged the story in the pre-printed headline. This explained why a big story was bumped to the third page.
- Saturday Night Live
- An episode hosted by Conan O'Brien contained a skit about the career of a boxer from the early 20th century. It ended with a headline about his retirement but under that was a small blurb about the beginning of World War I.
- A 1980 SNL sketch spoofed the concept by having a panel of journalists discussing the big issues of the day. The catch was that four of the five reporters were from supermarket tabloids. Buck Henry's character, a serious journalist from a legitimate publication, was increasingly dumbfounded by the others' dismissal of important issues such as the upcoming election and the state of the nation's economy in favor of alien encounters and Elvis sightings.
- Back in the '70s, there were months of daily reports in the "legitimate" media that Generalísimo Francisco Franco is still alive (at least until his death). At that point, Saturday Night Live weekly anchor Chevy Chase announced every week that Generalísimo Francisco Franco was still dead. This was invoked by The Colbert Report and other satirical news outlets with the death of Osama bin Laden.
- The Chaser, similar to The Onion example, parodied this in the wake of a scandal surrounding AFL star Wayne Carey with "Iraq war continues, Melbourne newspaper struggles for Carey angle". Another episode revealed that the news of Chas Licciardello's arrest for selling fake weapons outside a Canterbury Bulldogs game had been the top story on one radio station, followed by Israel declaring war on Lebanon.
- Lampshaded on Home and Away when Robbie couldn't believe that the front page story in The Coastal News was a planned resort for the bay being announced, only a day after the apparent death of serial killer Eve Jacobsen/Zoe MacCallister, AKA the Summer Bay Stalker.
- Just about every instance of the Bluth family landing itself in legal trouble on Arrested Development makes the nightly news. Reporter John Beard wants to be sure viewers know "What this means for your weekend!"
- In the second series of Prison Break, it seems unlikely that the Fox River Eight would receive so much media attention considering the President of the United States died in suspicious circumstances on the night of their escape. One prisoner was convicted of killing the new President's brother, which would hype the prison break story. Still, given a headline of "President Dies" or "Eight Escape Prison" it isn't hard to figure which should have gotten the headline. Also, a few of the later news stories were placed as traps by the FBI.
- Studio 60 on the Sunset Strip takes place in a world where the revelation of a decade-old drunk driving arrest of a network executive (not star... executive) is able to hit the top of the news-cycle... Can most people even name a single network executive?
- Likewise, on The West Wing, the panic over the photographs of Sam with his High-Class Call Girl friend Laurie already seems slightly out of proportion. Now, sure, we can just about accept that Sam is a well-known face in the universe of The West Wing. However, in real life, most people probably don't know that there is such a job position as a White House Deputy Communications Director, or who fills it...and then C.J. announces that the paper they were sold to is The Daily Mirror, a British tabloid. For the record, in order for the British tabloids to care about an American speechwriter's platonic hug with a prostitute, they would have to have run through not only every scandal they could unearth about their own government and celebrities, but every scandal they could make up about their own government and celebrities.
- The Goodies. In "War Babies" banner headlines declare that a woman has given birth to a full-sized Bill Oddie, whilst in a tiny corner of the newspaper is the news that World War II has just started.
- Played for Laughs on Boy Meets World, where the news of Cory and Topanga's breakup takes up the whole front page of the school newspaper.
- Doctor Who: In "The War Machines", the death of a tramp makes the front page of The Times. Actual deaths in 1966 included writers Evelyn Waugh and C.S. Forester, actors Buster Keaton and Montgomery Clift, comedian Lenny Bruce and Captain Cook's 200 year-old tortoise. Their deaths did not make the front page of The Times.
- In an episode of The Real Mccoys, the news of grandpa being arrested for burning his trash was all over the headlines. An old man going to jail for burning his trash, the most important thing going on that day.
- Played for Laughs in an episode of the [adult swim] series Newsreaders. A segment is given to a story about the creator of "Motorboating Dad's", a new parenting method designed to teach young boys how to grow up to be womanizing douchebags. At the end of the segment, the man states that if what he is doing is so evil, then he challenges a time traveler to kill him as if he were Hitler. After a few moments of confidence in the fact that he must be right, since no time traveling assassins came back to kill him, the segment ends right as one appears. Lampshaded immediately.
Thanks, but I think you missed the bigger story there.
- One episode of Parks and Recreation features a copy of the local paper with a headline announcing the arrival of spring. "Most residents welcome the new season."
- The Onion would have many examples of this if it weren't a parody newspaper and not obligated to do real reporting. However, "No Jennifer Lopez News Today" is a parody of this trope: a story about reporters desperate to find reasons to reprint the famous photo of Lopez in her Grammy Awards dress (which is printed twice alongside the article).
- An even older article had the story: "CNN Still Releasing News Piled Up During Elián González Saga". They included stuff like "China's Communist Government Falls", "Bubonic Plague Outbreak in Africa", "Los Angeles swallowed by the Sea" and "Mexico invades Texas". A photograph in the article shows a stack of videotapes with labels like "Library of Congress Demolition" and "Albrightnote Rape Footage".
- Our Dumb Century had an article about the 1992 Somali genocide being ignored by Americans in favor of "Dream Team Excitement" (the U.S. Olympic basketball team).
- In 2008, People magazine ran a cover story about Ellen DeGeneres getting married to Portia De Rossi. The story about American Michael Phelps being the first person EVER to win 8 gold medals in swimming got a tiny little mention in the corner. An Op Ed later chewed them out for it.
- The same thing happened in 2011 when they ran a cover story about relation troubles between the current The Bachelor couple, and demoted a story about the earthquake and tsunami that devastated Japan to a small thumbnail image on the top left corner.
- People does this most of the time, being dedicated to celebrity gossip and human interest stories rather than important news.
- Private Eye parodies this sort of thing regularly in the 'Colour Section', with common versions being popular celebrity news being rewritten as a story "Exclusive to All Newspapers" and described in straightforward, "Man Rides Bike" style — often with a mention of a far more important story being on Page 94. It's "Street of Shame" (Newspaper News) section may instead attack such things directly, and it also has the occasional feature "Going Live" to note the more absurd examples of a journalist standing on the street outside a house where something interesting happened several hours ago.
- The death of a single drug addict makes the front page of the Los Angeles Times in Eazy-E's "Boyz N Tha Hood." "Little did he know I had a loaded 12 gauge/ One sucka dead, L.A. Times front page."
- Joe Jackson takes several shots at the British tabloids and their front-page stories in his song "Sunday Papers":
If you want to know about the gay politicianIf you want to know how to drive your carIf you want to know about the new sex positionYou can read it in the Sunday papers, read it in the Sunday papers
- During the introduction to "MLF Lullaby", Tom Lehrer quipped that "Much of this discussion took place during the baseball season, so the Chronicle may not have covered it".
- Played straight in Apartment 3-G in June 2009, where a major news network breaks into programming to announce the return of a minor Tibetan lama from China. For bonus points, the reporter mentions the name of the man who accompanied him — Margo's erstwhile fiancée.
- In Bloom County, one story arc in which space aliens attack Earth with death rays and abduction beams (starting in Bloom County itself, of course) and harvest humans for food and sex slaves toys with this trope when Milo reports all of this to his editor-in-chief (who's already an alcoholic and a chronically nervous wreck) at the Bloom Beacon:
Editor: "You mean you want me to bump my Jack Kemp adultery rumor story to page TWO!?Milo: "I didn't say that!"
- There was an unsold Doc Savage newspaper strip that was shopped around to newspapers in 1936. (The first week's worth of strips were eventually published in Doc Savage: Manual of Bronze from Millennium Comics.) The first strip had a villain reading a newspaper that proclaimed as its lead story 'SAVAGE TO SAIL ON THE CAMERONIC', with a subheading 'Famous Adventurer Refuses Interview — Will Not Make Statement'. So the lead story is that someone is sailing on an ocean liner and refusing to talk about it. The mind boggles as to what the rest of the article must have contained. Although the placing of this article on page 1 is a prime example of this trope, stories like this commonly appeared in newspapers of the time. People were fascinated by the travel plans of celebrities, and if they were intending to travel they'd pick a ship based more on who they were sailing with than on the safety or comforts of the vessel in question.
- Found in FoxTrot, where Andy is watching the OJ Simpson trials. Suddenly, breaking news: aliens have landed and are now addressing the UN! Amazing! Now back to the OJ Simpson trials... Andy remarks that now she understands why Elvis shot that television.
- The title hero of Mark Trail loses his beloved puppy. This apparently is so important that the newspaper runs a two-column story on the disappearance, complete with an enormous picture of the dog.
- One political cartoon involved aliens coming to Earth and saying such things as "We come in peace and bring a cure for cancer." Meanwhile the news reporters are running the opposite direction yelling "J-Lo had twins! J-Lo had twins!"
Stand Up Comedy
- An old George Carlin bit has him doing a promo for the nightly news: "The sun did not come up this morning, huge cracks have appeared in the earth's surface, and big rocks are falling out of the sky. Details 25 minutes from now on Action Central News."
- Chris Rock joked in 2004 that George Bush was trying to distract us from the war in Iraq by making news stories that the media would cover instead. He was the one who sent the girl to Kobe Bryant's hotel room, he killed Laci Peterson, he sent the little boy to Michael Jackson's house, and he made Paris Hilton's sex tape.
- Eddie Izzard inverts this in Definite Article, when he notes that even papers don't steep too low:
Thimbles don’t get enough press these days, do they? I don’t think they ever did, because very rarely you see, "'Thimbles? Ooh!' Says Man."
- The title screen of Paperboy is a newspaper declaring on the front page that "Amazing Paperboy Delivers!" If he runs out of lives or loses all his customers, his subsequent firing makes the front page as well. And if he makes it through the week alive and retires (after just one week?!)... same thing. Newspaper delivery truly is Serious Business. Some Fridge Logic here: if no one is reading the paper, is it news? The paperboy example is, of course, spoofed in the movie Press Start.
- A running gag is that no one reads Aya's Bunbunmaru newspaper in Touhou, which probably has to do with the second running gag that Aya can't keep a straight story, will often ignore facts or focus on the wrong details, or write outright useless stories that will be weeks old when the paper is finally distributed.
- A former police officer being convicted of poisoning a customer is definitely newsworthy. However, the news article Gumshoe brings Phoenix in Phoenix Wright: Ace Attorney: Trials & Tribulations says absolutely nothing about the case (not even the defendant's or victim's name) and focuses on what a shoddy defense Phoenix gave her. True, his defense was inexplicably poor and the idea that he might have essentially thrown the case might be newsworthy, but at the expense of all other information? Of course it wasn't Phoenix at all, but Furio Tigre dressed as Phoenix.
- In later Pokémon games the TV-news-crew apparently have nothing better to do but follow you around and tell their audience about stuff like you catching a Level 3 Bidoof, or inform the world that your plants need watering. Never mind that there's an evil organization about possibly stealing Pokémon and trying to destroy the world...
- Similarly, most of the Pokemon News Flash segments in Pokémon Channel (particularly the ones with Meowth) mostly have news that's not only trivial, but also virtually pointless.
- Max Payne: Max sees a bunch of newspapers and newscasts with a story about the murder of his colleague. On the very same night he was murdered that is.
- The newspapers ending each level in Hitman: Blood Money will always give the 72 point treatment to whichever assassination 47 has just pulled off. Meanwhile, stories like the death of the United States vice president are relegated to minor blurbs.
- In Super Mario Sunshine, the Delfino Emergency Broadcast System will frequently scroll plot-important updates across the bottom of the screen. Generally, these involve things that would genuinely qualify as important news in this world, such as the kidnapping of Princess Peach or the game's villain being spotted about town. However, at one point, the D.E.B.S. sees fit to broadcast the sighting of a Yoshi egg on a local rooftop. Funnier yet, it ends the announcement in question with "reports are unconfirmed", as if it's a difficult feat to go look on top of the roof in question.
- In Fallout 3, Three Dog of Galaxy News Radio seems to focus specifically on the Lone Wanderer, either praising or insulting them based on the player's actions. Lampshaded when he covers the Lone Wanderer starting a Collection Sidequest for Nuka Cola Quantum, stating that it's a slow news day. Since the only events of the world before the Lone Wanderer and later the Enclave arrives are "Brotherhood paladins kill Super Mutants", "Raiders ransack caravans, burn villages and use victim's bodies as home decoration" or "Ghouls spotted and/or eliminated somewhere", seeing some change is noteworthy for everybody.
- Generally averted in Fallout: New Vegas, where Mr. New Vegas, the Radio host of Radio Vegas's news reports are generally news worthy. And the Courier is rarely ever mentioned by name, except for the one news story relating to him being shot in the head and recovering (which is what kicks off the game). Played straight in a few stories, such as the one relating to the Camp Golf rookies and their training scores.
- In Fallout 4, Travis of Diamond City Radio generally tries to report the news as is while remaining impartial (though he's generally supportive of the Minutemen overall) as well as usually dancing around the player's involvement in the events, but he's also hindered by the fact that he's a nervous wreck of a man. By completing his sidequest however, he becomes a better DJ and reporter and will report the news with more detail and confidence while still remaining mostly impartial.
- At the end of Rock Band 3, a series of Spinning Newspapers tells of the ensuing riot after your band's definitive performance, your rise to global super-stardom, the media attention that swamps you and how your band eventually goes missing in a plane crash over the seas of Venezuela. The final article telling of the search being called off with no hope of survivors has on the side a piece headlined "Starlet drinks coffee!"note . For the curious, your band didn't actually die; it was a scheme to escape the media attention, giving you an opportunity for a tropical vacation.
- Quite a few clues in Nancy Drew games can be gleaned from newspaper articles or magazines. Sometimes the relevant not-especially-newsworthy article will share the front page with several others... each of which is a Continuity Nod to a previous game from the series, and just as trivial.
- In Starcraft II, UNN reporter Kate Lockwell is interviewing the Crown Prince while the Dominion is facing both an invasion by the Zerg and a rebellion... and anchor Donny Vermillion decides to ask him about his love life. Here, the bad news judgement is in the questions — any sane reporter would ask him about Raynor's rebellion, or the war with the Zerg. Fortunately, Valerian gives a quick and simple answer to Vermillion's question (he actually has a crush on Lockwell) before moving on to more important matters.
- The level "Manifest Destiny" in L.A. Noire. In one day, a source leaks that the LAPD has been taking kickbacks from a famous madam to keep prostitutes in the town off the streets, the conspiracy which stretches to the top of the department. Meanwhile, a group of Marines have stolen a massive shipment of heroin, cigarettes, and guns. Their deal with the Mafia goes south, leading Mickey Cohen to order them all killed on the same day. This includes, among other things, massacring two of them on the red carpet at Graumann's Chinese Theater and firing upon a crowded public bus with a machine gun. Phelps and Earle get involved in a running gun battle which ultimately leaves two dozen plus dead bodies strewn across Los Angeles. So what story catches headlines? Phelps cheating on his wife with a German lounge singer.
- Invoked in the flash game The Republia Times. You play as the newspaper editor of a People's Republic of Tyranny and ordered to puff up pieces that keep people entertained (to bring in more readers) or inspire loyalty while downplaying negative news. Thus until you're contacted by La Résistance you're encouraged to produce papers with huge articles about a celebrity wedding while stories like a terrorist bomb causing 600 casualties being relegated to the side column.
- In Chulip, the local paper will post about any and all events that go on in Long Life Town, including who Our Protagonist has kissed.
- In Tomodachi Life, this is the point of Mii News. Other than announcing when something's unlocked, their main point in the game... Is to announce silly news articles, such as a Mii reentering Kindergarten, or a Mii finding a lost sock. Sometimes interviewed Miis will lampshade this with these possible responses:
In other words, we're having a really slow news day, right?
Isn't there anything more interesting going on?
Do you guys ever cover anything serious?
- In the "Pandoran Gazette" (which comes with the Collector's Edition) in Borderlands 2, this is lampshaded.
Local Newspaper Writer Desperate To Fill Space On Page
Two hundred words. That's a lot of words. I mean, relatively, I guess it isn't - War and Peace was a lot of words. At least three hundred, definitely. But in a world where a headline like "Man eaten alive by giant ape monster" doesn't warrant much more than a shrug, it's hard to find two hundred words worth of news that will actually excite people.
- Drakensang 2: River of Time plays with this: there is a newspaper boy in Nadoret, the main city in the game, selling both the local paper and the all-Aventurian paper. The loal paper contains one article each, mentioning recent events in the game, while the 'big' paper gives a historical overview, but is more window-dressing, containing little that is relevant to the game.
- Woman kisses toad - yuck!
- The Adventures of Dr. McNinja: On this (VERY spoileriffic) page, a time traveller looks at the newspaper to find out what year it is. The front page headline reads "IT IS OCT 4TH, 1979! THAT'S IT. NOTHING IS GOING ON. SLOW DAY."
NOBODY EVEN DIED
Why don't you draw in your own picture of what happened to you yesterday?
And then we'll give you plenty of space to write about something.
- Schlock Mercenary plays this trope straight when a story about a brontosaurus at a zoo projectile vomiting on the crowd gets more attention than the Lunar Space Elevator getting cut and almost killing everyone within a kilometer of the moon's equator.
- Bob the Angry Flower: Robert invents a portal to heaven, and uses it in national public scientific research. Everyone who could possibly object is too busy listening to things like a gay star.
- This trope was the entire point of Andrew Hussie's old What A Scoop! miniseries.
- According to this Scandinavia and the World strip, Denmark's take on global news is like this.
- Polandball pokes fun at this in the most offensive way possible in Nice Hat.
- Biter Comics: The local news station covers the hard hitting story of... the couple that's been married for a long time.
- Saturday Morning Breakfast Cereal has this:
Superman: I'm going to the press, and we'll see what the headline is when they find an entire county of impoverished minorities has disappeared.Headline: Celebrity Nipples: A Retrospective
- The first game in The Trapped Trilogy ends with a newspaper with a headline about a serial killer who's the main character of the game, and the main villain of the series on the loose. Headline-worthy material, to be sure, except that just below it is a story about the second coming of Jesus.◊
- The Jib Jab video, "What We Call the News" sums up this trope in a nutshell.
- In Darwin's Soldiers 3 a fight between two characters literally tears up the entire Las Vegas strip. Also, a different character was killed in a convenience store. Somehow, the latter event made the papers, but the former did not.
- Parodied in Yu-Gi-Oh! The Abridged Series episode 24:
News Caster: We interrupt this program to give you an urgent report. It seems that the Domino Museum is holding an extremely boring exhibition on ancient Egypt. Apparently this qualifies as news. In other plot-related stories, Seto Kaiba is about to receive an important phone call.
- Played for Laughs in Suburban Knights, in which a recorded news broadcast from the eighties gives most of its focus on the disappearance of a geeky LARPER named Chuck Gaffers. The story following that?
On a lighter note, the president has been shot.
- In Video Game High School, a news segment about the president being kidnapped is interrupted with news about varsity captain of VGHS getting fragged in a pubstomp.
- In a Strong Bad Email segment, Strong Bad runs his own news show and keeps teasing "The World in Crisis" as a major news story… that gets pre-empted for such significant news as a line forming at Bubs' Concession Stand, Strong Mad saying "I SHOULD WIN!" regarding sports, and a weather report allegedly given by an inanimate object. He never explains "The World in Crisis" story.
- Welcome to Night Vale: While Cecil's sense of what makes a news story noteworthy is often a bit skewed, he usually does manage to pick out the relevant stories to report on. However, he really drops the ball in Ep. 31, "A Blinking Light up on the Mountain". He neglects to mention (first) that the mountain is new, (second) that the new mountain rose out of a new set of mud plains, and (third) that the mud plains are currently covered by an invading army.
Cecil: We've tried to turn off the faucets, but the handles just spin loosely and have seemingly no effect on the smell. We tried calling the plumber but they just screamed something about there being four suns. 'Four suns!' they howled into the phone, before muttering for a while about nothing being as it seems, we've been duped by God, all is lost, blah-blah, something-something living nightmares. So, I guess we’re going to have to contact the Water Department directly about this issue. (beat) Oh! Also, I should have mentioned earlier, the two suns have now doubled to four suns. There are now four suns in the sky. So that’s awful.
- Returns in Ep. 60 "Water Failure" when, despite several incrediby news-worthy happenings around town, Cecil keeps getting sidetracked by station problems, such as the water being off so he can't make coffee:
- Lampshaded in one of the missions on the WGBH FFFBI site, where one of the items in the mission dossier is a newspaper article about New Delhi getting new binumerical street signs (that does come in handy in teaching the agent Hindi numerals) that ends with the line "Bystanders agreed with India Inquirer reporters that it was indeed a slow day for news."
- In Vinesauce Tomodachi Life, the already bizarre news reports in the game get cranked up in a side episode where Vinny plays the prequel Tomodachi Collection. At several points in the episode, Vineschnoz (a clone of Vinny's Mii that sports a Gag Nose) tries to share his hot news. Thanks to the game corruptions Vinny is implementing, his reports range from odd (saying some Gratuitous Japanese) to weird (a conspiracy theory involving ents and "ÄSlw b" that he says twice) to slightly frightening (talking about the aforementioned "ÄSlw b" while being covered up by a glitched texture wall). For some reason, the last report he gives out is completely normal (by Tomodachi standards of normal).
- Camp Lazlo: The attempts to jazz up the camp newsletter end up this territory:
Local hamster builds giant toothbrush out of toothpicks...THIS IS THE SCOOP OF THE CENTURY??? ARE YOU ALL MAD???
- An episode of Chilly Beach had two spinning papers covering the local election, and a third announcing that "Small town can support three newspapers!"
- The Danger Mouse finale, "The Intergalactic 147," has the news reporter taking his bulletin of the strange white planet on a collision course for Earth and turning it into a contest to name the planet.
- Family Guy: Quahog 5 News is frequently guilty of this trope, overplaying pop culture or non-news "news" while giving no attention to legitimate news.
Leela: "Take a look at this!"Bender: "'High School Gym Renovations On Schedule'? What a load!"
- Lampshade Hanging with "Paper boys get award on slow news day." The same episode featured, "Monster To City: GRRRRRR"
- In the episode "A Clockwork Origin", we see a copy of a "USB Today" newspaper citing its top story as "Trial of the Century. Carbon-based life form accused of Creationism." The less emphasized story? "Carbon-based life discovered."
- "Roswell That Ends Well" has the Planet Express crew sent back in time to 1947 Roswell. Leela grabs a newspaper -
- Hey Arnold!: Stoop kid afraid to leave stoop. Hey Arnold liked to occasionally play this straight, including the day we saw "Stoop kid to leave stoop". The legend dies.
- In the My Little Pony: Friendship Is Magic episode "Ponyville Confidential" the Cutie Mark Crusaders write stories about such gossip as the Mayor dying her mane or Princess Celestia acting like a normal pony. This is hardly the Cutie Mark Crusaders' fault, however, as any attempts at normal news are thrown out by the paper's editor (Diamond Tiara) who insists that the paper exclusively prints stories that basically turn it into a gossip rag. What makes it even worse is that when the CMC try to quit the paper, she blackmails them into continuing. Luckily she gets her comeuppance at the end, getting fired from her editor position and relegated to the unglorious and dirty job of running the presses, while the colt that was previously doing that job gets promoted to staff photographer.
- In Ratatouille the newspapers in Paris, France apparently consider events in the hospitality industry worthy of the front page, instead of the business or lifestyle sections. Sure, the French take their food a bit more seriously than the inhabitants of other countries, but not to that extent.
- In The Ren & Stimpy Show, Stimpy gives the ailing Ren a sponge bath, then Ren has a total relapse when it is the next day's front page story — complete with secondary headline "Hundreds Witness Soapy Scenario!"
- Robot Chicken
- The Simpsons does this all the time, often pointed out by having the "top story" edge out an article along the lines of "China Invades US".
- Examples of this are: Main Headline "Cavalry Kids Lead Charge In Cleanup" with secondary headline "President Shoots Wife", and Main Headline "Lottery Drawing Today" with secondary headline "President, Rock Star To Swap Wives".
- In the episode "You Kent Always Say What You Want", Kent Brockman begins his Smartline show with:
Kent Brockman: Tonight on Smartline, our report from the Middle East will not be seen, so that we may bring you a man who bought an ice cream cone.Homer Simpson: That's me.
- In "Lisa Vs. Malibu Stacy", Kent Brockman closes his show with a report about the doll Lisa helped design (mostly because his daughter asked him to. After all, she was right about the Berlin Wall) As the closing music starts playing, Kent suddenly blurts out "Oh, and the President was arrested for murder but more on that tomorrow night... or you can turn to another channel. [Looks off to the side] Oh. Do not turn to another channel."
- In "Krusty Gets Kancelled", Mayor Quimby admits in a speech that he used the city's treasury to fund the murder of his enemies, but closes with the "I'm a bad wittle boy" catchphrase popularized by the villain of the week. The following newspaper shows the headline "Quimby re-elected in landslide", while a secondary story in smaller type underneath reads "Two more bodies resurface in harbor". Of course, it also shows the residents of Springfield are complete idiots. Earlier in said episode, the newspaper gives banner coverage to "Gabbo," as part of the media build-up to the revelation of Gabbo as a ventriloquist's dummy and host of an afternoon children's program competing against Krusty's program.
- Other headlines the Springfield Shopper has seen fit to feature on the front page include "Man Marries Woman in Wedding Ceremony"; and "Old Man Yells at Cloud."◊
- Justified in one episode in which the incredibly mundane headline is accompanied by a smaller one reading "Slow News Day Grips City."
- The strapline to a story about Sideshow Bob's prison pardon reads "#1 Local Issue".
- Some minor piece of local news is preceded by a picture of a thin smoke trail leading out of the Capitol building, and Kent Brockman saying, "... leaving the Vice-President in charge."
- Played with in a Halloween episode:
Kent: [grim] And those little kittens played with that ball of yarn, [despondent sigh] all through the night. [perks up] On a lighter note, a Kwik-E-Mart clerk was brutally murdered last night.
- "... which if true, means death for us all. And now, 'Kent's People!''"
- "I'm Kent Brockman, on the eleven o'clock news tonight... a certain type of soft drink has been found to be lethal. We won't tell you which one until after sports and the weather with 'Funny' Sonny Storm!"
- Another quote like the above "A certain house-hold fabric could kill you! Find out after the break!"
- Later in the same episode that the page image comes from, the squirrel is assassinated. Brockman promises "to stay with the story all night if we have to." Note this was the same episode where the major news story had previously been "boy trapped at bottom of well."
- It's lampshaded on one occasion where Kent closes a live report from the field with "There are those who would say that this is not news."
- And in "I'm Spelling As Fast As I Can," Brockman deems Lisa Simpson getting into the Spellympics to be of more paramount importance than the destruction of Paris (as apparently does Marge, who switches off the television as soon as he starts to tell Springfield about the latter).
- In "Homer's Odyssey", the Springfield Shopper repeatedly headlines Homer's safety advocating, culminating with, "Enough Already Homer Simpson!◊"
- Lampshaded to death on South Park. If a newsperson shows up in an episode, they're guaranteed to end every scene they're in with something like "In other news, we enter our sixth straight day of absolutely no news at all occurring." In one episode, Stan's dad forces them to watch a Presidential nominee debate between Barack Obama and Hilary Clinton. Just then there is "Breaking News" to show that Britney Spears has pissed on a lady bug while on a camping trip. We then "return to the stupid Presidential debate."
- Spongebob Squarepants: Spongebob was assigned by Mr. Krabs to be the reporter of his new newspaper. While looking for a story, Spongebob ignores a bank robbery, two guys wrecking a car, and a monster, and instead he writes about Patrick staring at a pole.
- Looney Tunes
- The 1943 Bugs Bunny cartoon Tortoise Wins by a Hare shows a newspaper with a banner headline "HARE RACES TORTOISE TODAY", while a much smaller headline on the same page reads "Adolph Hitler Commits Suicide". A pity it didn't get more prominence, since it was uncannily prophetic…!
- In the Wartime Cartoon "Scrap Happy Daffy", the fact that Daffy Duck has a really huge pile of scrap metal is somehow enough to warrant a front page headline in "The American Press". Hoarding was Serious Business in World War II.
- A news headline in Gravity Falls: "Cheese crust pizza declared 'delicious'." Somewhere underneath it in the margins: "War or something..."
- In the American Dad! episode "Star Trek", Steve tries to be a "bad boy" to become popular and the newspapers depict his Poke the Poodle moments (littering, talking to strangers, etc.) as horrible offenses. Lampshaded in a secondary headline saying it was a slow news week.
- A 1934 Van Beuren Studios cartoon titled "A Little Bird Told Me" depicts birds operating a newspaper. They get a scoop and decide to print an extra edition. The news consists of a (live-action) human boy eating jam out of a jar with his hands.
- Played with in an episode of Rocky and Bullwinkle. Bullwinkle has just found a ruby-studded model boat, and the narrator mentions it made the front page of the papers. This is followed with several rapid-fire scenes of people reading the headlines of the front pages of the various papers, which are either serious news or celebrity gossip. Rocky corrects the narrator, and says it's the first page of the classifieds, which incorrectly claims that Bullwinkle is trying to sell the boat (He said he wanted to sail the yacht at an interesting party, and the paper said he would sell the boat to an interested party). This dinky and incorrect ad placed in a small-town Minnesota paper still somehow manages to end up in the classified section of a paper read by a nobleman in Pakistan.
- Cloudy with a Chance of Meatballs: Weather News Network is really bad about this in both films. The world's weather is being thrown into chaos, and Sam has just shown footage of a tornado made out of spaghetti on the channel. Yet when Sam interrupts their broadcast right before the climax, one can see that they were reporting in large letters: "SEALS GET WET". The sequel also shows the same channel reporting on Flint's blunder with the Surprise Box at Livecorp at the beginning of the film...something that is decidedly not related to weather at all.
- In the Uncle Grandpa episode "Escalator", a news station apparently spends the entire episode reporting on what they call "the worst situation in the history of the Universe": Uncle Grandpa and Pizza Steve getting trapped on a broken escalator. Not an elevator. An escalator. On the reel, you can see a number of news items consisting mostly of gibberish phrases like "Acorn Futures Skyrocket", of which only the one that says "Christopher Columbus escapes Time Jail" Makes Sense In Context.
- For many of these real-life examples that occur in modern times, it is important to remember that most people in advanced nations no longer bother to read newspapers and instead get their information on the internet. Therefore, they only read the stories and articles that interest them. It was the same way back when newspapers had their heyday, but back then if you wanted to read the one story in the newspaper you were actually interested in, you had to buy the whole paper. Now, if you go to the Fox News, CNN, or MSNBC webpage, there may be hundreds of stories, but you're only going to point-and-click-and-read the ones you want to. This is why that often insignificant celebrity gossip or events that are trivial in terms of the big picture are prominently displayed on the page.
- During the height of the Paris Hilton nonsense (covered in more detail below) surrounding her going to jail, when on-air anchors were loudly voicing their displeasure at having to report on such a unimportant event, one of the the senior editors for a news site wrote a concise article where he put the responsibility right back where it belongs, on the people reading the news. He wrote that while he personally could not stand Paris Hilton, could not stomach the fact that he was writing about her, and (like everyone else) heartedly wished she would go away, she was the only thing that people wanted to read about. He also said that there were plenty of links on their web page to actual, important news, but no one was reading them. Everyone was clicking the links for the Paris Hilton stories and breathlessly reading those. These created a monster that fed itself.
He had to get people to come to his news web page in order to get page views, the more page views he had, the more popular his site was, the more popular his site was the higher it was on the radar of the advertisers who bought ad space, and the more advertisers who bought ad space, the more revenue he could earn that would allow him to earn a profit and stay in business. It was only commmon sense, therefore, to give the people what they wanted in order for him to stay in business. He finished by saying that knowing all of that didn't make him feel any better about himself for running a Paris Hilton story.
- Many small-town newspapers — in particular mom-and-pop run weeklies, with circulation in rural communities and where the owners and/or news staff have little to no actual journalism training or news sense — tend to emphasize "chicken dinner" stories (e.g., "Church supper draws 300 people"), social events, personality features, or fluff anecdotes about nothing in general above actual news. Much like the fictional example given in the lead of this article, the headlines run front page above the fold, with oversized photographs and large-font headlines emblazoned across the page. Actual news — a fire, crime, or controversial issues affecting local government/schools — may be buried deep in the paper or completely ignored. While some editors say this is because the event in question may be several days old and in their mind covered sufficiently by competing media (i.e., TV and daily newspapers in the paper's circulation area) with more resources, others do this because of their lack of training/skill/news sense, or the staff's priorities (for instance, a perception that their readers want "good news" over the negative).
- The term "junk food news" is used by some sarcastically to define news they say is "sensationalized, personalized, and homogenized inconsequential trivia." Critics contend that such news — often celebrity/show business/Hollywood rumors, the latest (ultimately short-lived) fads, dubious medical/consumer advice/claims/research that is little more than a pitch for some useless product, major sports events/rumors, certain criminal trials (e.g., the murder trials of O.J. Simpson and Casey Anthony), "weird" news, "humorous" police blotter items and "chicken dinner fluff" — take the place of serious, investigative/watchdog journalism. For example, a news story recounting the legal troubles of Lindsay Lohan might receive banner news attention while a story about, say, a binding referendum that could expand or scale back gun control policies, or a vote on requiring an ID to purchase cleaning fluid, gets little to no attention. More can be read at that other Wiki. Supporters of the "junk food news" theory might claim that such news detracts from a journalist's actual mission (to keep government in check) and has allowed — either by acting passively or as part of some larger "conspiracy" — government to, in their words, "infringe on the rights of others." Those who debunk that argument will counter with claims that actual news is given sufficient coverage and that the public is interested in pop culture (e.g., how their favorite team did if they've played in a championship game, the latest news on Michael Jackson, etc.).
- With regard to police news, many newspapers will publish a listing of police calls from within the cities and counties within the circulation area, and on occasion such calls will involve unusual circumstances (e.g., officers finding a boa constrictor while searching a car trunk for stolen goods, a drunk driving suspect who was totally naked). While virtually everyone would agree such calls are a matter of record, regardless of the circumstances, and more often than not merit separate stories, the disproportionate emphasis on the "offbeat" calls and such getting banner headline coverage (above serious police/crime/court stories) is the point of contention.
- In addition to "humorous" police news, some critics contend that "missing white woman" (i.e., "damsel in distress") stories, or stories about a search for a missing person the media supposedly portrays as "sympathetic", get disproportionate media coverage over serious reporting on police issues and criminal/court proceedings. The term "Missing White Woman Syndrome" comes from the victim of such incidents, usually a young, attractive white woman of a middle to upper-middle class background, often illustrated through extensive use of formal photographs and other pictures of said victim in "happy times" with family and friends, and interviews with close friends and family (often tearfully pleading for the safe return of their friend/daughter, even though they know it isn't going to happen). In contrast, except if they are sufficiently well-known that their disappearance cannot be ignored or if the editor/publisher's values are different than larger media, men and/or the women who don't fit the stereotypical "totally hot babe" definition (e.g., a fat, ugly short woman) frequently gets none of the coverage... or if they do, get buried deep in a little-read section of the newspaper under a small headline. More can be read at that other Wiki.
- Project Censored annually complies a list of stories it says were the most ignored and/or underreported by the mainstream media during the past year; the 2011 top "ignored" story was "More soldiers committed suicide than died in combat in 2010." Supporters say that pop culture, personality features and "chicken dinner" stories with little or no actual headline value get preference over the actual stories.
- This sometimes cannot be avoided, often when a major news event occurs just as the paper is about to go to press. Unwilling to recompose the layout, some editors will simply drop the major event in a corner and leave the rest of the front page intact. The same thing can happen with news magazines which are written well ahead of being put on shelves. In other words, something similar to Animation Lead Time. For example, the May 2nd 2011 edition of the Danville Commercial-News led with an article about a local shopping mall agreement, relegating the death of Osama bin Laden to a single column halfway down the right of the page.
- This can appear to be the case for newsmagazines (Time, etc.) that are printed and on the newsstands well in advance of the date printed on the cover.
- Mock the Week's 2011 series made no mention of the phone hacking scandal that came to a head in July 2011, because the news really broke after they'd finished filming the last full episode. The continuity announcer was almost apologetic in this respect.
- Happened all the time in the 1930s Newsreel, which was always geared more toward light entertainment than the dissemination of information. In a decade when North America witnessed (among other things) more bank runs, home foreclosures, protest marches, public works programs, constitutional controversies, and natural disasters than it would ever be possible to mention on a single page, the most obsessively promoted story in the newsreels was... the Dionne Quintuplets. These were five identical little girls born to a French-Canadian family from Ontario, and their appearance marked the first mass-media coverage of multiple births in history. Newsreel reporters tirelessly covered the Dionne girls as they grew up throughout the 1930s, as they were at the time the only known case of surviving quintuplets. Unfortunately, their remarkable situation was exploited both by their physician and by the Canadian government when the Dionnes were taken from their parents as infants and used/abused as a tourist attraction. The Other Wiki has the entire sordid story here.
- The whole hullabaloo was parodied more than six decades later in the South Park episode "Quintuplets 2000," which had the townspeople becoming obsessed with some Romanian quintuplets in a story that also doubled as commentary on the then-current Elian Gonzalez case.
- Then there were the criminals of the time. In the first part of 1934, there were often going to be a couple of newspaper stories on bank robber John Dillinger on a daily basis — especially in Midwestern cities.
- Extremely high-profile celebrity deaths, such as those of Princess Diana and Michael Jackson, and their aftermaths aren't exactly unimportant, but they have an alarming tendency to dominate international media for weeks on end at the expense of equally or more newsworthy stories. Diana's overshadowed the death of Mother Teresa the same week, and Jackson's death (especially in the U.S.) seemingly overshadowed any other story of the summer of 2009, from Iranian voter revolts to North Korean missile tests. 24-Hour News Networks are especially bad about this.
- For all the coverage Whitney Houston's death got, you could be forgiven for thinking she only ever sang one song over and over again for her entire life.
- Alongside that, celebrity disappearances, such as John-John, John F. Kennedy's son, get oodles of media attention even when there's nothing to actually report on.
- Regarding Michael Jackson's death, KNX 1070, a news radio station in Los Angeles, created a new section, "The Michael Jackson Update," for any little bits of information regarding his death. This section went on for at least a month and was repeated each hour.
- Yahoo News is notorious for this; its headlines are very rarely useful at all. In the UK, they seem to be obsessed with Cheryl Cole, often reporting the tiniest bit of information about her. They seem to think it's amazing that she couldn't break into the U.S. market. Her overexposure in the news may actually have caused people to become sick of her out of Hype Backlash.
- In early 2000, a panel of American journalists selected and ranked "the 100 most important news stories of the last century." Even allowing for a bias in favor of American news their judgment was a little questionable, especially since stories that were reported upon as they happened — as opposed to even more terrible events the world learned about long after they happened — were given higher priority. Granted, number of fatalities does not directly equate to newsworthiness. Examples:
- The Holocaust — which killed 11 million people, yet wasn't made public until it was too late — finished in seventh place, right below the assassination of John F. Kennedy, which killed one.
- Babe Ruth's 60th home run made the list, while the Cambodian genocide of the '70s didn't.
- The seven people who died in the Challenger explosion were seen as a bigger deal than the 20 million people who starved to death in China's Great Leap Forward.
- Nixon's resignation as a result of Watergate was counted a more important story than the German invasion of Poland which started World War II.
- The November 5, 2008 Edition of one Oklahoma newspaper made no mention of who won the presidency, only noting that McCain won the county.
- Lampshaded by Rosie O'Donnell. Her legal troubles made the front page on several newspapers, on day when over a dozen soldiers were killed in Iraq. "We interrupt this story that is coming from Iraq, cause Rosie's suing Donald; Donald's suing Rosie back."
- North Korea's second nuclear bomb test was lost in the UK among stories of Susan Boyle and Katie Price. (If it had worked, there would be more commotion.) The only reason that most people in the UK became aware of this story was due to a radio newsreader who, due to a slip of the tongue, announced that North Yorkshire had tested the bomb. The clip was repeated endlessly over the next few days.
- December 2007/January-February 2008: In the U.S., NFL Playoffs and anything remotely having to do with the New England Patriots completely eclipsed the assassination of Benazir Bhutto, the Prime Minister of Pakistan and the first woman to be elected as the leader of a Muslim nation, and the election that marked the return of Pakistan to something more closely resembling democracy.
- Since Hard Copy was canceled in 1999 and most of that show's staffers moved over to Entertainment Tonight, their definition of "Entertainment" seemingly consists of reality show stars' foibles, anorexic twins, triple team coverage of Jennifer Aniston getting a latte, and Vanessa Minnillo getting dirty looks while wearing a fat suit. The box office gets covered in a shameful fashion, any actual breaking news gets less coverage than the "ET Birthday Quiz", and film critic Leonard Maltin has given up on getting more than 20 seconds on the show and does all of his true reviewing on Reelz Channel. Also takes the trope of Viewers Are Morons to an extreme ("Real or rumor: This film premiere took place last night. That is real!").
- The Colorado "Balloon Boy" incident. It's almost as if the family orchestrated it just to show the media's ridiculous priorities. Denver stations showed the whole thing live (as did the major cable news networks), and focused on the story for a while afterward. It was even lampshaded by cable news channels, which spent a considerable amount of air time discussing whether or not they should be covering the incident.
- Saturday Night Live: "On Thursday, a boy hid in a box. I guess that was a faster way to tell that story."
- Most local news stations tend to cover disasters like plane crashes and the like from a regional angle, even if it has no connection whatsoever with the state or the local area: "No Wisconsin residents were on board the XYZ Airlines flight which crashed enroute from Atlanta to Los Angeles."
- One day in Spring 2009, the Northern Ireland section of BBC News Online was headlined with "Dog found wearing sunglasses". With a picture of said dog.
- On March 5 every year in the United Kingdom, well, it seems to be the day for this. Celebrity news and so-called funny stories dominate the headlines, with everything else... well, sidelined.
- Soviet newspapers famously assigned Moon landing of Apollo 11 to the same level of importance as several Polish films being aired on TV. As opposed to some examples, it was due to politics, not infatuation with stupid gossip.
- The separation of Cheryl Cole (née Tweedy) from Ashley Cole, in the week that the British MP expenses' row investigation was still ongoing. This even led to the affair being dubbed by one pundit on a radio station as "Cherylexpensegate."
- When CNN had their Windows 2000 computers struck by the Zotob computer worm the network inexplicably spent three hours covering it as a live breaking news story when it was just mainly confined to their computers and not really causing all that much havoc beyond late night mocking and the Turner IT team having to fix every computer in CNN Center.
- When Tiger Woods returned to golf, it was second or even first priority on the news. Wonderfully parodied by Private Eye, who ran the headline "Man Who Plays Golf Plays Golf".
- In general, a frequently raised criticism of twenty-four-hour news services is that it leads to this; instead of providing everything that's happening, what usually happens is that the news services pick one 'main' story and thrash it to death. This inevitably leads to situations where there's constant coverage of next-to-nothing happening around the 'main' story which nudges out 'lesser' stories which actually are occurring. The stereotypical example of this is reporters standing outside someone's house delivering reports which run along the lines of, "Well, nothing's happening right now — but we'll be the first to tell you when it does!"
- It also leads desperate reporters to engage in wild conjectures in order to fill up time — conjectures that may stick in the minds of viewers. This is especially true in the case of major plane crashes, where reporters seem to be congenitally incapable of refraining from looking for oversimplified, sensational, terrifying, and universally wrong explanations for the accident.
- Remember the dead baby in the restroom at the Superdome during Katrina? A completely unfounded rumor, reported as news by every 24-hour news channel.
- It also leads desperate reporters to engage in wild conjectures in order to fill up time — conjectures that may stick in the minds of viewers. This is especially true in the case of major plane crashes, where reporters seem to be congenitally incapable of refraining from looking for oversimplified, sensational, terrifying, and universally wrong explanations for the accident.
- Did anything else happen in the state of Florida on the night of July 8th, 2010? Every single newspaper in the state, or at least the southeastern part, put aside stories like the oil spill in the Gulf Coast, the state Legislative session being extended to deal with said spill, the Palm Beach County teacher's union at an impasse with the school district, the Russian spy controversy, a Pakistani suicide blast, and other news to focus on LeBron James announcing that he will sign with the Miami Heat.
- Porra, G1! is a Brazilian Tumblr that covers big news website mistakes (from simple misspellings to big ones such as writing "Players only returned to practice in the next Friday") and examples of this trope (one of the best so far: "Google employee rides his bike in front of the company's building in Zurich").
- News about the Comprehensive Spending Review in Britain, containing the most wide-ranging budget cuts for years, was quickly overshadowed by a football player signing a new contract with his club, and all sorts of important stories like that same player's wife getting a boob job.
- A local newspaper in Nottinghamshire decided to print a story about Michele Bachmann on pages 4 and 5, with an article about her for some random reason. Particularly odd was the fact that there was major news on that day about the financial markets in Britain.
- The local FOX affiliate for Jacksonville listed the most important news stories of 2010. What made this list instead of the Wall Street bailouts, the Stimulus Package, the Matthew Shepard Anti-Gay Hate Crime laws, the withdrawal of combat troops from Iraq, or Arizona's immigration laws? Lindsay Lohan being sentenced to rehab again.
- The tabloid series Inside Edition seems to exist solely to report every move Bristol Palin makes. Yes, they have stretched a brief news story from 2008 across several years.
- The Daily Star often prioritises gossip over news, and as such runs into this quite a lot. Most notably, the UN sanctioning action in Libya was relegated to page nine, after a model's tits, coverage on the personal life of Katie Price, whose last action of note was in 2004, and Comic Relief. The front page didn't even mention Libya. At the same time, its stablemate, the Daily Express, was more concerned with petrol prices than covering the actual conflict.
- The Daily Express is notorious for finding any excuse to put stories about Princess Diana on the cover (especially conspiracy theories about her death), which has earned the paper the nicknames Diana Express, Di'ly Express and Daily Ex-Princess. When other papers were reporting Saddam Hussein's death sentence, the Express ran with: SPIES COVER UP DIANA 'MURDER'. In 2007 this was temporarily replaced by the Madeleine McCann kidnap story, which the Express ran on one hundred consecutive front pages.
- On April 8, 2011; Portsmouth, Virginia NBC affiliate WAVY-TV began covering the story of a baby black bear running loose in Virginia Beach on their 5:00 newscasts. Where this becomes an example is when they stayed with the story for much of their remaining newscasts (even pre-empting NBC Nightly News in doing so). All this was begin covered to where there was little mention in those newscasts of the potential threat of a government shutdown due to disagreements over spending cuts in the Congressional budget. Ultimately, the bear was lowered down just as WAVY switched to NBC's prime-time lineup.
- On September 11, 2012 NBC's Today Show controversially decided to skip coverage of the annual September 11th Memorial Services in New York and Washington D.C. to continue a scheduled interview with Kardashian mother Kris Jenner. ABC and CBS both showed the coverage live even interrupting programming on the West Coast (the memorial was showing live on the East Coast) to show the memorial. Notably New York NBC affiliate WNBC did interrupt the program during the interview to show their own local coverage of the memorial.
- News in general tends to focus on what's happening in/affecting the country it's made in. This often means big international news affecting more people is often only broadcast after small local headlines, if at all. For instance, in the UK the 2010 Brazilian floods, which killed at least 51 people and forced 120,000 to leave their homes, was broadcast second to doctors in the U.K getting a pay rise.
- When the Libyan rebels suddenly appeared on the green square of Tripoli, everyone wanting to know what the hell happened was sure to avoid CNN as they ran a headline about a celebrity car crash.
- The Labour Government of the UK thought they could use the 9/11 attacks as an opportunity to release a huge pile of press-releases that would have made them look bad (in the words of a memo that was supposed to remain internal, "It's now a very good day to get out anything we want to bury."). Obviously the 9/11 attacks weren't a small story, but by using them this way the government hoped the distraction offered by the event would keep the British electorate from noticing things that were more directly relevant to them due to them being lost under a barrage of 9/11 coverage. Of course this backfired horribly when the aforementioned memo was leaked to the press. The British public were outraged by the apparent lack of compassion and cynicism displayed, and several governmental careers were ended prematurely in the ensuing scandal — the special advisor resigned, the department's communication chief became resigned,note his boss had to clarify the situation, and the phrase "bury bad news" entered the lexicon.
- Having said that, while everyone remembers the attempt to "bury" a story, few people remember what the story actually was, so you could say that the approach did work after a fashion. The item in question, which was indeed published on the 12th of September, announced changes to payments to councillors that were expected to be unwelcome... of course, no one remembers that incident because of the previous day's events.
- During the Miami Bass rap group 2 Live Crew's legal problems in 1990 stemming from their third album, As Nasty As They Wanna Be, being declared legally obscene, Rolling Stone Magazine ran an article which included the group's leader Luke (Luther Campbell) looking at a newspaper and pointing out how Nelson Mandela coming to the U.S. was on page 3.
- After the failed assassination attempt on Ronald Reagan in 1981, news agencies across the United States reported that he had not been hit. This is perhaps the biggest example of misreporting a major news story in American history. Here you can see ABC News reporting that he wasn't wounded, and then seconds later the revelation that yes, he was. "The president has not been wounded... He was wounded? My god! The president was hit? He's in stable condition, all this information!" Actually, he was undergoing major, potentially life threatening surgery to remove the bullet at the time. Additionally, later all three networks and CNN reported erroneously claimed that White House Press Secretary James Brady (who had suffered a head wound that left him confined to a wheelchair) had died (with new CBS Evening News anchor Dan Rather actually announcing a moment of silence). Also, at one point an equally inaccurate report stating that Reagan had died was reported before that was corrected. When the erroneous announcement of Brady's death was corrected and send to Reynoldsnote ; Reynolds finally blew up; screaming at staffers to "... get it straight so we can report this thing accurately".
- On September 16, 2013, people in the Denver, Colorado metro area wanting to know about the massacre of twelve civilians in Washington, D.C.'s Navy Yard made sure to avoid The Denver Channel (Denver's ABC affiliate), as they were leading with ad nauseum coverage of flooding over the previous week that had inundated many parts of the Front Range.
- For the record, Denver's ABC affiliate has been criticized before for Skewed Priorities. For example, in June 2013, when central Colorado was ravaged by wildfires, they pre-empted ABC World News with Diane Sawyer in favor of wildfire coverage. They have also been criticized for completely pre-empting some shows like Jeopardy! and Wheel of Fortune when the other Denver news stations like 9News would simply run a continuous scrolling ticker along the bottom of the screen.
- The same happened with those September 2013 floods as well: Based on a read of users posting on the 7News Facebook page, they are falling into the stereotypical criticism of 24 hour cable news channels (thrashing a story to death and putting it ahead of everything else). The comments for September 17th, for example, include one user who wrote, "Please, please go back to regular programming. Don't get me wrong[:] you have covered the storms and floods with [due] diligence and we appreciate it. Now you are just repeating yourselves and grasping for something to say to fill time." Another user wrote, "Can you guys start to show our show's ?????? I understand, people are having trouble, but having to watch it 24 hours a day is way too much. Go to another channel and run your live coverage."
- Lyndon B Johnson once said, "If one morning I walked on top of the water across the Potomac River, the headline that afternoon would read: 'PRESIDENT CAN'T SWIM'."
- If you were in Denver, Colorado at any time in January 2014, the NFL playoffs, AFC championship game of January 19th, and anything having to do with the Denver Broncos or Peyton Manning making the Super Bowl completely overshadowed such things as the Arapahoe High School shooting and death of Claire Davis. Anything having to do with the Broncos also eclipsed such things as a Jefferson County sheriff's deputy being killed in a car accident on January 26th. Controversy also ensued when a number of angry KUSA viewers vented their frustrations on the KUSA Facebook page for their decision to interrupt coverage of a Stadium Series hockey game between the New York Rangers and New Jersey Devils at Yankee Stadium that had been on the air for three hours in favor of showing the Bronco players arriving in New Jersey. One user said it best: "Why would you interrupt a hockey game to show people getting off a plane? I understand it is the Broncos, but getting off a plane is not "breaking news"".
- January 23rd, 2014: MSNBC anchor Andrea Mitchell interrupts a congresswoman being interviewed about the NSA to break news about Justin Bieber being arrested in Florida for drag racing on public streets while drunk and stoned. Justin Bieber's arrest also overshadowed such things as a massive pileup in whiteout conditions on Interstate 94 in Indiana that killed three people, a fire at a nursing home in Quebec, and the suicide of a University of Pennsylvania student.
- It should also be noted that countless other celebrities have also been arrested on DWIs, but haven't been given a fraction of the attention that Bieber's incident got. The last celebrity DWI to cause a comparable media circus to Bieber's was Mel Gibson's back in 2006.
- The assault on Filipino host and comedian Vhong Navarro generated a mother lode of news reports showing the finer details about the incident, and allegations on the actor supposedly raping a (then) little-known starlet. So much that it practically buried news on a flooding that took place in southern Philippines, among other things, to which critics and media watchdog groups aren't happy about.
- Another Philippine example: On 22 August 1983, the day after Senator Benigno "Ninoy" Aquino Jr was shot dead, at least one major news headline proclaimed … "TWO KILLED BY LIGHTNING". Justified because, this being Martial Law, all news media were under government censorship and control—but the increasingly Genre Savvy electorate got just outraged enough that the death signalled the beginning of the end for the Marcos regime, famously toppling it from office in the 1986 People Power "Revolution". (According to the founders of the Philippine Daily Inquirer broadsheet, this trope is what pushed them to start their own paper.)
- March 12, 2014: In Denver, Colorado, a man abducts a 4 year old child while stealing an SUV in Longmont. He then leads police on a 90 minute car chase along Interstate 76 and E-470, during which he carjacks two other vehicles, before finally being caught in south Denver; all of this is recorded by a news helicopter. This entire chase for the most part, at least in the Denver metro area, overshadowed a gas explosion in New York City that destroyed two Harlem apartment buildings and killed at least eight people.
- Inverted in 2006 after a hotly disputed presidential election in Mexico, the losing candidate, Andrés Manuel Lopez Obrador, decided to proclaim himself "Legitimate President of Mexico" in a public ceremony with his followers. Except for a few sympathizing newspapers and CNN, the event was largely ignored by the Mexican press, and as a result he and his followers accused them of this trope.
- In February-April 2014, Ukraine had a revolution, leading to Russia to take over Crimea and stir up trouble in eastern Ukraine, thereby raising the specter of civil war in Ukraine and returning the memory of the Cold War and generally giving everyone the geopolitical jitters. Meanwhile, a Malaysia Airlines Boeing 777 bound for Beijing mysteriously disappeared, probably crashing somewhere in the Indian Ocean, and there was a big search for the debris. CNN followed the latter to almost egregious degrees - BuzzFeed stats say that on March 12th, the network devoted 256 out of 271 broadcast minutes covering Flight 370 on the same day that there was a fatal gas explosion in East Harlem that killed eight people, among other newsworthy stories. You would have been better off tuning in to a local New York City news station if you wanted to know about that explosion.
- CNN also drew criticism from a number of sources, like Stephen King, for exploiting the grieving relatives of the victims on the plane in an effort to boost ratings. One month after the crash, he said on Twitter, "This constant rehashing of the tragedy shows no respect to the families; it turns them into supporting players in CNN's ratings quest." Their coverage eventually fell into the lines of "Well, nothing's happening right now — but we'll be the first to tell you when it does!" They even went so far as to call the 102nd anniversary of the sinking of the RMS Titanic as "breaking news". That particular gaffe was even called out by the parody Twitter account for The Newsroom character Will McAvoy. To put things into perspective, there came a point where the questions changed from "When will they find the plane wreckage?" to "When will CNN shut up about the plane and cover more important issues at home?"
- Ironically, the shootdown of a different Malaysia Airlines plane, Flight 17 over Ukraine in July, and the news media's focus on it, brought the Ukraine-Russia conflict back to light in turn, and CNN's coverage of that Malaysia Airlines plane actually won them an award for Best Live Television Journalism.
- An aversion: when Indonesia AirAsia Flight 8501 crashed in bad weather flying to Singapore in October 2015, some suspected that it would be the next MH 370 (seeing how this is the same part of the world where MH 370 crashed without a trace) with regards to news coverage. However, the Charlie Hebdo shooting in Paris a little less than two weeks after Flight 8501 crashed moved the focus of news teams from Indonesia to France, although there were still some headlines about the plane crash during breaks in the coverage of the shootings in Paris.
- Metrojet Flight 9268, the Russian plane shot down by ISIS at the end of October 2015, dominated the news for two weeks before being completely wiped out by the November 13 Paris attacks. In the U.S., the attacks were quick to wash away interest in a growing protest sparked in the University of Missouri. Many of the protesters sparked anger at the attacks pulling the spotlight off of them.
- Yet another aversion with Germanwings Flight 9525, which crashed in the French Alps flying from Barcelona to Dusseldorf. On social media, this story was abruptly overshadowed by news about Zayn Malik's departure from One Direction. But as far as actual news coverage though the Germanwings story was still far and away the most covered story, with the Malik story being barely a blip on the radar. News that three of the passengers on the flight were American, followed by further news about the plane crash being deliberate, likely means the story won't quickly disappear like with Flight 8501 or February's TransAsia Flight 235 and potentially be even bigger than either of the Malaysia Airlines stories.
- When a U.S. Presidential Election approaches, don't expect to hear anything else on the news from October 1st to Election Day...unless a massive hurricane hits the New York City area, does more than $60 billion in damage, and causes the area to have potentially week-long power outages. In that case, don't even expect to hear election news, even if you're in California.
- This 2015 intro to WTKR news in Virginia. The anchor treats a bridge renaming just as seriously as a double murder and a homegrown terrorist. Also note that it was reported ahead of a school lockdown.
- This Cracked article says that your Facebook account's "trending" stories feed has very bad priorities, and tends to have links to stories on "celebrity engagements, baby bumps, stories about actresses making public appearances with faces that don't look exactly like your favorite version of their faces from 1994, etc." To demonstrate, the article talks about the suspension of Brian Williams from NBC News. But then it points out, "It turns out Facebook isn't a dummy. We click junk. Which is why print media looks different from our trending stories. On the day that most of us were tapping the Williams stories," almost every major print newspaper in the United States ran front page articles on the death of American aid worker / ISIS hostage Kayla Mueller in an airstrike, and the announcement that Jon Stewart was leaving The Daily Show was never mentioned in print newspapers, but was, along with Williams' suspension, one of the two trending searches on Google that day, while stories about Mueller and a shooting of an Arab family in Chapel Hill, North Carolina, were ignored. In conclusion, it explains that the discrepancy highlights the difference between a newspaper and a tabloid (the newspapers supply information you need to know, and the tabloids provide you with information you want to knownote ).
- In May 2008, Cyclone Nargis struck the coast of Myanmar, devastating the city of Yangon and killing over 138,000 people, becoming the deadliest natural disaster in the country's history. Five and a half years later, Typhoon Haiyan hit the Philippines. It killed more than 6,000 Filipinos, also becoming the deadliest storm in its country's history. Still, it's a far cry from what Myanmar saw. But only one of these storms became a major worldwide news story, and it wasn't Nargis.
- The shooting of nine black people, including a South Carolina state senator, in a Charleston church in June 2015 dominated the news for a week...only to quickly wiped out of American consciousness upon the Supreme Court's national legalization of gay marriage (though the latter was important on its own). The Charleston church shooting did return to the forefront shortly afterwards, although this time it was less about the shooting itself than the issue of the prominence of Confederate symbols that arose as a result of the tragedy (since the guy who did it was found to be a white supremacist).
- The murders of WDBJ-TV reporter Allison Parker and her cameraman Adam Ward would probably have likely quickly dropped off the radar and out of public consciousness...had the murders not been filmed on camera by the shooter, happened during a live morning broadcast, and uploaded online. Thus, the video went viral and the story quickly ballooned into a national juggernaut, wiping the likes of Donald Trump and the Ashley Madison hacking scandal off the front pages of the papers, completely overshadowing the sentencing of Aurora theater shooter James Holmes to life in prison and a far deadlier massacre in Chicago, and generating far greater news coverage and public interest than a number of shootings with higher body counts (i.e. Sikh Temple, Navy Yard, UCSB) ever did, and outdoing such big stories as the Charlie Hebdo shootings or the Charleston church massacre (This graph proves how much more public interest the Virginia story had than the Charleston one) and approaching Sandy Hook levels. In fact, it practically turned the tenth anniversary of Hurricane Katrina into an afterthought in the minds of most people who didn't live in New Orleans. Ironically, the media turned to the execution-style shooting of an off-duty sheriff's deputy in Houston, Texas, a few days later (in which only one person got killed compared to two at the Virginia shooting). Even with the media having moved on to Texas public interest was still on Virginia.
The shooter in question, a disgruntled ex-employee of WDBJ-TV, was known to have exhibited this. In news coverage on the life of gunman Vester Flanigan II (also known by his on-air name Bryce Williams) in the days following the shooting, his shortcomings as a reporter and employee — everything from ethics to ability to get along with his co-workers to overall completeness and accuracy of stories he was assigned to cover — were noted in several stories. To fit the trope: The Associated Press Stylebook, in its section on "Briefing of Media Law" (which Flanigan presumably was familiar with) details liability for newsgathering conduct, including "intrusion upon seclusion," "trespassing," "electronic eavesdropping" and "misrepresentation." It was the former two that, according to several accounts, Flanigan was considering (but ultimately did not do) when attempting to pursue a story on an unknown topic wanted a cameraman with whom he was with to accompany him; this happened shortly before he was fired by WDBJ.
- Exploited during the World Championship 2006 in Germany, when the nation (and the world at large) where busy with European Football, while the German government seriously attempted to do changes to the Grundgesetz (the German Constitution), knowing the presses wouldn't report such an issue when there is such another "major" event in place. The changes failed to manifest thankfully; one of them was to allow the German army to work inside the country and if need be even against civilians. Something like this would be cause for a major public scandal which, expectedly, also didn't happen. You can panic now knowing stuff like this could happen again.
- Hurricane Joaquin was all over the news for the last week of September 2015, with fears of it being the next Sandy. On October 1st, not long after it hit Category 4 strength, a shooting at a community college in Oregon killed 10 people. By the end of the night, the shooting was getting wall-to-wall coverage and an outpouring of grief nationwide (as is normal with every similar mass shooting incident) — and dethroning the WDBJ shooting as the most high-profile of the year and the biggest wake-up call on gun control since Newtown — and Joaquin had become all but an afterthought to everyone in America except meteorologists — even those in its path. It moved out to sea a day later, with coverage of the storm by then almost exclusive to the Weather Channel. Most notably, Joaquin caused the sinking of a cargo ship, which killed more than three times the number of people as the Oregon shooting did. With this, it proves that even with a lower body count, a manmade gun violence or terrorist attack will always carry greater weight than weather-related deaths.
- The death of Robin Williams fits this trope, as it completely cannibalized news of the death of Lauren Bacall (as well as nearly every other news story that week; note that the shooting death of Michael Brown, although having occurred two days prior, didn't become a big deal until the end of the week and the ALS Ice Bucket Challenge, although already big on social media, only gained mainstream traction the week afterwards) just one day later. Keep in mind that Williams was active for nowhere near as long as Bacall, who was the last living Golden Age-era actor and was working long before Williams was even born (however, he remains far more known among the public at large than Bacall, and while she died of natural causes at the age of 89, Williams' suicide at the age of 63 justifiably took everyone by surprise and thus was given higher prevalence in the media).
- The first wave of the 2014 Ferguson protests was overshadowed by Robin Williams' death on one side and the ALS Ice Bucket challenge on the other. The second wave - after the grand jury declined to indict Officer Darren Wilson - on the other hand, completely dominated everything else that happened — with another police death, the July choking of 43-year old Eric Garner, sharing the spotlight — for the two weeks that followed.
- Challenged by some reporters (this one for instance) who point out that they do in fact often cover the very stories that people complain are being "ignored by the mainstream media." The problem is that people are more likely to read the fluff pieces, which in turn makes them more valuable for ad revenue, which in turn makes editors place them higher, which in turn means more people read them—ultimately creating a form of Self-Fulfilling Prophecy. So if you ever wonder why the media fixates on silly articles, take a harder look at which news articles you choose to read.
- On January 3, 2016 Cleveland's ABC station broke into a new episode of America's Funniest Home Videos to announce the firing of Cleveland Browns head coach Mike Pettine and general manager Ray Farmer while every other Cleveland channel broke the news with a scrolling ticker, not interrupting programming. One hour later they broke into a new episode of Galavant to carry a half-hour long news conference regarding the firing. Once again the other Cleveland stations did not break in to air the press conference besides Cleveland's CBS channel, which broke into programming on the channel's sister station for the press conference, since the channel was independent and not airing any programming of worth.
- The media's handling of Islam-related terrorist attacks came to light after the Brussels bombings of March 22, 2016. As shown by this graphic, international reaction to terrorism seems to depend on what country the incident happened in. Since the beginning of 2015, there have been dozens of Islam-related attacks, but they only seem to gain major international attention, outrage, and/or solidarity if they take place in Western countries — namely the two Paris attacks (Charlie Hebdo in January and the November 13th coordinated assaults), the San Bernardino, California shootings of December, the Brussels bombing, and later, the June massacre at a gay nightclub in Orlando and the Bastille Day attack in Nice. While the October bombing of a Russian passenger jet over Egypt also got plenty of attention, most of the talk about it was political rather than sympathetic to the victims. Compare that to the public's indifference to attacks in cities like Beirut, Baghdad, Ankara, St. Petersburg, and Istanbul, many of which had higher body counts than the Brussels, Paris, Orlando, Nice, and San Bernardino events. This has led many to complain that it seems terrorist attacks in countries that are war-torn, unstable, corrupt, poor, and/or contain a Arab/Muslim-majority population, are seen by the rest of society as normal and routine, and the rest of the world values only Western lives and reacts only when Al-Qaeda or ISIS hit particularly close to homenote . Not helping the case here is that some of these unreported attacks took place around the same time as the Western ones, i.e., the Beirut bombings taking a place a day before the November Paris events (as the link in the bullet point above discusses) or two major Turkey bombings in the two weeks prior to Brussels.
- The three main factors that determine public interest in a story about gun violence is the death toll, the demographical makeup of the victims, and the motivation of the shooter. In the Obama administration alone, there were hundreds of mass shootings in the nation and about ten that the flag was lowered for. The ones that shocked the nation the most during this time period were the Sandy Hook shooting in 2012 (where the gunman was targeting children) and the Orlando massacre (because of the Islamic connection, homophobic motive, and most importantly, due to it having the highest body count of any mass murder in the United States since the 19th century purges of Indian tribes by western settlers). The only other ones that quickly gained major coverage were those where there was something to hook the public (i.e. Fort Hood's narrative of an Islamic soldier betraying his country, Tucson was an assassination attempt on Congresswoman Gabrielle Giffords, Aurora shooter James Holmes's "Batman" narrative and the fact that seventy people were injured although only twelve of them died, Isla Vista's misogynistic narrative, Charleston's white supremacist rhetoric and the Confederate flag debate, and San Bernardino being the first major ISIS-related shooting in America). Other stories with equally high body counts, like the Sikh Temple, Washington Navy Yard, or Umpqua Community College shootings didn't really have a hook that kept people focused in on the story.
- What happens when two major news events happen close together and you have to cover both? The Washington Post does a documentation of how there have been cases where they did a double-headline on their front page. In this case, the arrest of the Unabomber coincided with the Secretary of Commerce being killed in a plane crash. Both got headlines on the front page. In other cases, though, where two major events happened at the same time, only one event got a headline. Sometimes this was justified: for instance, the crash of Air Florida Flight 90 in 1982 happened on the same day that a fatal derailment happened in the Washington Metro tunnels. The coincidence of the events was part of the story, so it probably seemed unnecessary to break them apart.
- Another example given is how the eruption of Mount Saint Helens in 1980 coincided with riots breaking out in Miami over the acquittal of four police officers. Naturally, most people remember May 18th for the former story as opposed to the latter. The Washington Post handled the matter by running headlines for both Mount Saint Helens and the riots on the front page, but put more photos on the front page of the eruption.
- If you wanted to know more about the 2016 7.0 earthquake in Japan, you wouldn't have gone to CNN. They spent more attention both on the air and online about a zoo employee being killed by a tiger instead. Both stories, however, were overshadowed by the larger 7.8 earthquake in Ecuador.
- Chyna and Prince died on the same day in 2016. Coverage of Prince completely eclipsed that of Chyna. Although Chyna's death could be considered more "shocking" than Prince's because she was 12 years younger than him, Prince is far more widely known to the general public. Prince's death also overshadowed a series of drug-related murders in rural Ohio and a mass kidnapping in South Sudan. While all death is tragic, Prince's was due to natural causes rather than intentional murder.
- In the 2016 presidential election race, there's been a noticeably disproportionate amount of airtime given to Donald Trump. The reasons why are best explained here.
- On rare occasions, awareness campaigns have helped rescue a very serious but little-known story from this status and get it to the headlines. This was most effectively seen with the "Bring Back our Girls" movement in response to the mass kidnappings of schoolgirls from the Nigerian town of Chibok by members of Islamic militant group Boko Haram. Although the story largely went unnoticed throughout much of April, it quickly gained international attention after reports of Boko Haram planning on selling them as sex slaves. Immediately after that, #BringBackOurGirls was tweeted over a million times, as an image of a frowning Michelle Obama holding up a sign with the hashtag became a symbol of the international outrage and solidarity with Nigeria that happened afterwards. Unfortunately, most of the schoolgirls have yet to be rescued as of 2016.
- The Kony 2012 video also got a similar reaction, although the Internet quickly turned it into a Black Comedy kind of meme, so people didn't take it quite as seriously as the Nigerian girls.
- Gordie Howe was a legend in the world of ice hockey. Even if he wasn't quite at the level of Wayne Gretzky, he was still one of the most respected names in the industry. Unfortunately, he had the misfortune of dying shortly after Muhammad Ali and Kimbo Slice, the former of who was an even bigger icon (and about fifteen years younger) and the latter who, while more of an cult name in the MMA world, died at the young age of 42. But then, Howe's death was completely overshadowed by the murder of pop singer Christina Grimmie at a concert in Orlando, Florida. Grimmie was largely unknown to the greater public, being mostly recognized for her stint on The Voice, but she had a cult fanbase on YouTube. But she was only 22 when she was shot and killed by a fan (possibly an ex-boyfriend) after a concert. While Howe's death was sad, it was hardly surprising as he was 88. Much like with the Robin Williams / Lauren Bacall example, this wasn't about Howe having less recognition than Grimmie so much as the fact that the latter's death was a shocking murder that nobody saw coming. Also not helping Howe's case were the other major news stories surrounding it, namely the announcement of Hillary Clinton as the Democratic presumptive nominee for the U.S. presidential electionnote and the controversy surrounding the sentence of former Stanford University swimmer Brock Turner for sexual assault. However, all of these stories were eventually overshadowed by the Orlando nightclub shooting, as it was the deadliest mass shooting in modern American history. The shooting also made the deaths of legendary voice actress Janet Waldo and (in a lesser way) of Michu Meszaros, the actor that portrayed Alf in costume, complete afterthoughts outside of television-related sites.
- Of course, the thing about the Orlando nightclub shooting is that in time, a lot of focus stopped being about the actual crime itself and more about foot-in-mouth remarks that Republican presumptive nominee Donald Trump had made on social media in response to the massacre.
- Also Orlando nightclub shooting related: a few days after it happened, a boy was killed by an alligator in the Seven Seas Lagoon at the nearby Walt Disney World Resort. Such an event would have probably only been a local news story (with many a blip on national newscasts) if it weren't for the fact that it happened shortly after both the nightclub shooting and Christina Grimmie's murder, was less than a month after another high profile child-wild animal encounternote and it was apparently the first recorded instance of an alligator attack on Disney property.
- Something worth noting is that after massacres like Sandy Hook, Aurora, Virginia Tech, Columbine, San Bernardino, Charleston, or Orlando - basically any mass murder where the incident is a shooting - most American news media uses these events to debate over gun control rather than terrorism or mental illness.
- The Nice, France truck incident of July 14, 2016 would be somewhat overshadowed by news media within 24 hours by an attempted military coup in Turkey. This was subverted on social media, however, where Nice was for the most part the bigger story of the two (not that Turkey didn't get its fair share of attention either).
- On July 18, 2016 a lone-wolf terrorist on a train in Germany attacked people with an axe, injuring four people before he was killed by police, but for those living in Cleveland, Ohio and in fact most of the United States, that story was totally ignored by the presence of the 2016 Republican National Convention in Cleveland, which every local news channel was covering the course of the whole week. It even dwarfed a shooting at an anti-violence rally in nearby Euclid, Ohio and the death of TV actor and producer Garry Marshall. The shooting at a Munich McDonald's four days later, on the other hand, quickly took center stage, as, aside from the Republican convention being over by that point, the shooting was actually deadly, having killed nine people. Making matters worse, however, was the fact that the gunman was targeting children.
- Most American newspapers headlined their July 27, 2016 editions with the news that Hillary Clinton had become the Democratic presidential nominee. The majority of the headlines, however, were accompanied by photos of Bill Clinton and/or Hillary's defeated rival Bernie Sanders, rather than of Hillary.
- In August 2016, Louisiana was hit with its worst flooding since Katrina, but due to coverage of the Olympics and the Election, it was largely ignored by television news. On the Internet, however, the flooding was in a much brighter spotlight. Since the storm did not have a name and the death toll was quite small, the story would have likely gone under the radar outside Louisiana had it not been for the fact that Baton Rouge was already reeling from a police-on-black death and a murder of a police officer by a black man, or that the lack of news coverage didn't incite such a major controversy.
- The divorce of Brad Pitt and Angelina Jolie in September 2016 devoured all other news stories the week it was announced. Coverage of a series of bombings in New York City and New Jersey dominated the early part of that week before Brangelina took over the news cycle. The Pitt-Jolie saga also eclipsed stories like Yahoo announcing a data breach of 500 million users, a shipwreck of a boat of Egyptian migrants, and a gasoline shortage in the southeast. The story of another police-on-black death in Charlotte, North Carolina initially went under the radar due to the divorce coverage, but as the subsequent riots grew bigger the story quickly exploded, with a shooting at a Washington state mall only temporarily unseating it as the top news story in the nation.