But if it's really good, you're gonna need a bigger room.
And when you're in the bigger room you might not know what to do.
You might have to think of how you got started: sitting in your little room."
Examples:Anime & Manga
- Mokoyama from Yakitate!! Japan got this way when he was hired by St. Pierre, becoming more interested in luxury and makeovers than baking.
- Final Fantasy VII: Advent Children reveals this has happened to the entire playable cast bar Cloud. Even Vincent, who puts up a gunslinger of a fight against the antagonists and seems to honestly be in better shape than the rest, refuses to hop in the fight and forces everyone else to sit back and watch.
- In The Life of Émile Zola, Zola's friend Paul Cezanne accuses Zola of this, saying that Zola has given up his youthful passion for the comfortable life of a famous writer. Zola later admits Cezanne is right, but Zola finds his passion again when he stands up for the wrongly imprisoned Alfred Dreyfus.
- A theme in Rocky III is that Rocky Balboa got so caught up in the fame and money that he lost his edge. His rival Clubber Lang paints himself as the hungry new star and Rocky of being a "paper champion" living on past glory. Heck, the theme for the movie even includes the trope name.
Mickey: "The worst thing that happened to you, that can happen to any fighter: you got civilized."
- A theme in Citizen Kane, as Kane, a young crusading newspaper owner, becomes The Man in his later life.
- Wayne's World, although Wayne and Garth get past it quickly when they see the price they are paying.
- Two For The Money. Matthew McConaughey is a former athlete who becomes a successful sports betting advisor due to his knowledge, meticulous research and expert analysis. Once he reaches the top he becomes so enamoured of his own legend that he stops doing the work that made him so good in the first place.
- The main theme of The Candidate. Bill McKay is an idealistic liberal crusader recruited for a Senate campaign that neither he nor his campaign manager thinks he has any chance of winning—the idea is that simply by running, Bill will raise awareness of his liberal causes. However, as the campaign unfolds, it turns out that Bill does have a chance to win. Faced with the chance to actually be a senator, Bill rapidly starts making compromises and selling out his principles. In the end he wins, but he's sold his soul and has no idea what to do.
- In The Citadel, Andrew Manson starts out as a crusading young doctor doing pioneering research in tuberculosis. But this leaves him hungry and broke, so he sells out and joins a practice catering to rich hypochondriacs. He earns a lot of money, but feels guilty.
- The Great Gatsby: Gatsy had a lot of dreams and wanted to do a lot of great things, but his infautation with Stepford Smiler Daisy led him to become millionaire by being a smuggler:
Well, there I was, way off my ambitions, getting deeper in love every minute, and all of a sudden I didn't care. What was the use of doing great things if I could have a better time telling her what I was going to do?
- The Stand: Played completely straight with the musician Larry Underwood, although he eventually stops acting that way.
- Played with in the second season of Extras. The main character, Andy, gets his own sitcom which makes him ridiculously famous...but the show has been meddled with so much that it's no longer any good in Andy's opinion (and in the opinion of LOTS of other people.) Andy struggles with continuing to do the show and being a rich laughingstock or quitting the show (and permanently damaging his career) to do better work.
- Trope Namer is Rocky III anthem "Eye Of The Tiger" by Survivor. The song is basically a summary of Rocky's meteoritic rise and subsequent Badass Decay during the film. Of course it also details Rocky's triumphant comeback as he regains his killer instinct, the titular "eye of the tiger."
"Went the distance now I'm back on my feet,
Just a man and his will to survive.
So many times it happens too fast,
You trade your passion for glory."
- Many stories in the WWF/WWE highlight this trope as the frequent downfall of heels (and occasionally faces) who have been champions for long periods of time. Eventually a combination of arrogance and complacency lands them a defeat at the hands of their title hungry rival.
- Stone Cold's infamous Face-Heel Turn had him ally with Arch-Enemy Vince McMahon to claim the title at Wrestlemania 17. However Austin's main drive was largely to torment and harass Vince and his allies. His Badass Decay got to the point where Vince himself was actively trying to provoke him into attacking him so he'd snap out of it. Fittingly Austin did eventually return to his old self by screwing Vince and the entire WWF - by handing a win to WCW, no less.
- CM Punk accused John Cena, in his hometown of Boston no less, of having sold-out his ideals and no longer being the plucky underdog he portrayed himself as. Punk pointed out he was now a multi-time champion and merchandise machine. His greatest insult came when he claimed that as much as Cena wanted to pretend he was like his beloved Red Sox, he was more like the New York Yankees.
- This is the plot of Merrily We Roll Along (both the Kaufman and Hart play and the musical loosely based on it), only done Back to Front.
- Ace Hardlight in Ratchet: Deadlocked.
- Seems to happen to at least one Griffin family member at least once a season on Family Guy.
- Daria has a variant in one episode where artsy Jane gets a job doing copies of famous pictures for some easy money. She soon loses motivation to do her own original work and is noticeably stung when a customer notes that her technique is becoming lazy.
- Pirate Captain in The Pirates! In an Adventure with Scientists actually trades his Team Pet (who turns out to be a surviving Dodo) for a load of treasure just to win Pirate of the Year.
- Arthur Christmas turned out to have three generations of Santas fall into this. The realized they forgot Christmas was about the children, not themselves.