"So you and Ikari-kun were trying to nudge Touji and I together to distract us?"Not all shippers do so just because they think the couple is cute. They could have any number of ulterior motives for wanting people to get together, such as removing someone from a love triangle or (for the case of parents) getting grandchildren. Sure, they might also think it's cute or that the persons they ship are good for one another, but at times people gotta use their hearts and their brains... A Sub-Trope of Shipper on Deck. May act like a Shipping Torpedo to anyone who wants a member of their favorite ship for themselves or someone else. Compare Arranged Marriage for when it goes beyond just shipping.
— Hikari, Advice and Trust
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Anime & Manga
- In Ashita no Nadja, Marianne ships Nadja with Keith because not only is Keith in love with Nadja and Nadja is attracted to him as well, but because Nadja's other Love Interest Francis is both Keith's twin younger brother and the guy Marianne has loved for years. So if Keith and Nadja hook up, Marianne will have a chance with Francis.
- Code Geass: Lelouch plans to make his best friend Suzaku marry his younger sister Nunnally so they can be Best Friends-in-Law, with all the benefits it'll bring to their lives and especially his own plans.
- Alas Ramus from The Devil Is a Part-Timer! ships Emi and Maou because she views them as her parents and wants her family to be together.
- Hajiotsu has Shuuko ship Himari and Kai. Since she was the one who instigated the idea of confessing to work on Himari's problems talking to guys, her initial goal for any further suggestion is to simply have Himari loosen up. But when she sees how happy Himari and Kai actually are together, she drops it and wants to help the two get along better as a couple.
- Cuuko from Haiyore! Nyarko-san ships Mahiro with Hasta so she can have Nyarko for herself, although she later changes her plans about Mahiro.
- Kaze no Stigma: Ayano's father ships her and her second cousin Kazuma (a supremely powerful wind mage) so he'll return to his estranged family and hopefully keep the Kannagi line going.
- Chamo from Mahou Sensei Negima! ships every couple he can find since he gets money whenever a Pactio is formed.
- One of the reasons Akane from Ojojojo ships her friends Haru and Tsurezure is so she can ease her guilt over not reaching out to Haru in middle school.
- In Ranma ½, Ryoga's efforts to woo Akane have occasionally gotten support from Ukyo and Cologne, as both see Akane's continued betrothal to Ranma as an impediment to their own agendas.
- Lalaco of Space Patrol Luluco urges Luluco to confess her love to Nova in episode 12, though in principle it's more about teaching Luluco to stand up for her feelings.
- Momo Velia Deviluke from To-Love Ru Darkness has an entire "Harem Plan" dedicated to getting Rito and various other girls together. However it's likely she's just getting everyone together so has an excuse for pursuing Rito herself.
- Karin in UQ Holder! wants Touta to hook up with Kuromaru so she can have Yukihime for herself. While she'd be perfectly happy with any member of Touta's harem hooking up with him except Yukihime, Kuromaru is the only one she actively supports.
- In Fairy Tail, Juvia often ships Lucy with many other characters besides Gray, since Juvia's madly in love with Gray and believes that Lucy is her primary rival for his affections.
- In Mobile Suit Gundam ZZ, the Argama crew began to seriously consider the pros of a Judau/Haman relationship... because they were quite aware that she was a ruthless and exceptionally dangerous dictator who had lingering feelings for Judeau despite the age difference and being enemies, and would happily take any weapon they could get to stop her.
- In The Irregular at Magic High School, the Omnicidal Maniac Maya Yotsuba ships Tatsuya/Miyuki in the hope that, should the latter die, the former will get angry enough to destroy the world. Since Tatsuya went into an infamous Roaring Rampage of Revenge when Miyuki was wounded and all of his emotions save for his affection for Miyuki have been magically supressed, the world going BOOM when she kicks it is not out of the question... Once she gets the opportunity, she forces them into an Arranged Marriage.
- Giuseppe from Wicked City turns out to have an interest into the demoness Makie and the human Renzaburou's potential Interspecies Romance, since if they conceive a child, it'll be the first half-human/half-demon kid ever in existence and the walking, living proof that humans and demons can live in peace.
- The main protagonist of High School D×D, Hyoudo Issei, actively ships his Lancer Kiba Yuto with the Student Council vice-president Shinra Tsubaki because he's afraid that Kiba is becoming too interested in him.
- In Runaways, Nico decides to encourage her then-boyfriend Victor to spend more time with Lillie, who is clearly interested in him, because she's planning to dump him and figures that if he develops a new relationship beforehand, it will soften the blow. It backfires when Lillie gets cold feet and leaves Victor, and he spends the rest of the series pining for Nico to take him back, much to her annoyance.
- Batman had a long Will They or Won't They? with Talia al-Ghul, the daughter of supervillain Ra's Al-Ghul. For the record, Ras completely supported the relationship...because he wanted a male heir, and sees Bruce as one of the few people worthy enough to marry into his family. He eventually got his heir in the form of Bruce and Talia's son Damian, before he defected to become the most recent Robin.
- The Neon Genesis Evangelion fic Advice and Trust: In order to keep everyone from noticing their Secret Relationship, Asuka and Shinji hooked up Hikari and Touji.
- In A Brief History of Equestria, Princess Platinum facilitates Clover's budding romance with Commander Hurricane in part because she genuinely wants her foster sister to be happy, but also to further her agenda of solidifying peace between the unicorns and the pegasi and to get Clover out of reach from the remains of the Unicorn Royal Court.
- In Candy For Your Thoughts, Cody tricks Sierra into thinking that Noah has a crush on her so that she'll leave him alone but not feel bad. It succeeds in that regard, though the couple itself gets a Maybe Ever After.
- In Neon Metathesis Evangelion, Asuka fears "losing" to Shinji and Rei in their romantic triangle. But ah, if she brings them together, that would then be no defeat, right? Also, it would leave her open to pursue Kaji! A master plan... that already crumbles in the very next episode because Shinji is just too damn cute.
- In Clara Kent Superwoman, Lionel Luthor has no problem with his son Lex being close with Clara Kent. If she's human, he can use her as a bargaining chip against Lex. If she's an alien, the Luthor family would gain a powerful and lasting legacy.
- In Our Blades Are Sharp, Roose Bolton plots to give the Bolton family a claim on Winterfell by setting his son and heir Domeric with Sansa Stark. Domeric is aware of his father's plans but doesn't mind as he's in love with his bride-to-be and she reciprocates.
Film — Animation
- In Beauty and the Beast, the Beast's servants, transformed into anthropomorphic household objects due to a curse, try to help Belle and the Beast fall in love so that the curse is broken and they can become human again. The fact that Belle is a very pretty girl who treats them kindly quite helps as well.
- In Frozen's novelization A Frozen Heart Prince Hans's plan to come to Arendelle in an attempt to marry Elsa was a plan conceived by his brother Lars. Lars, who was the only member of his family aside from their mother to treat Hans fairly well, thought Hans should be Elsa's suitor so that he could marry into another family and have excuse to never come back to the Southern Isles. Unfortunately for Lars, Hans let his desire to be a king, years of abuse and want for their father's respect get to him and things took the wrong turn.
- Unscrupulous manager Pinky from Don Bluth's Rock-A-Doodle assigns showbird Goldie Pheasant to seduce The Hero, which would make it harder for Chanticleer's former associates to contact him. Pinky is also The Dragon to the Big Bad Grand Duke, who likewise would profit from keeping The Hero ensconced in the city.
Films — Live Action
- From White Christmas, when Phil is trying set up Bob with a woman (any woman...):
Bob: What's behind all this, anyway?Phil: Only your happiness.Bob: When you get an idea that's for my ultimate happiness, there's always a little angle for you. What is it?Phil: Do you really want to know?Bob: I really want to know.Phil: All right, I'll really tell you. Ever since we became producers you've gone absolutely berserk with work. The strange thing is you like it, you like being Rodgers and Hammerstein.Bob: It was your idea.Phil: Sure, but I didn't think I was going to create a Frankenstein. I've not had one minute to myself.Bob: What do you want me to do?Phil: I want you to get married; I want you to have nine children. And if you only spent five minutes a day with each kid that's 45 minutes. I could go and get a massage or something.
- Downplayed in The Count of Monte Cristo: as the Count is preparing his will, he adds that if his protege Maximilien is not elsewhere engaged, Maximilien should marry the Count's freed slave/adopted daughter Haydee. However, as it's important for his plans that Haydee not have any contact with outside society, he doesn't push either into seeing the other.
- In Twilight, Bella sets up each member of her Unwanted Harem with one of her female friends.
- In Drop Dead Diva, Luke is a shipper for Jane/Owen because he was ordered to make Jane give up any vestige of her life as Deb, including keeping her away from Grayson.
- Community: Abed accuses Annie of shipping Troy/Britta in order to keep Britta away from Jeff so that Annie can have him to herself. She is indignant, saying that she really does think that Troy and Britta would be happy together—Jeff is just a bonus.
- Oshin has Oshin's second son Hitoshi, a businessman who wants to marry off his little sister Tei to his Number Two Tatsunori to strengthen the Family Business. They do marry, but that's because Tei does like Tatsunori for being a good guy.
- King of Fighters: It's implied that Takuma ships his son Ryo with King so that he can have a new Heir to the Dojo. That, and King is generally a good person.
- In the semi-canon spin-off game KOF: KYO, Chizuru has some plans centered on Yuki and Kyo's High-School Sweethearts bond. She asks Yuki to lay low and makes Kyo believe that she's been kidnapped, using her sudden absence as a Secret Test of Character destined to see if Kyo can protect his loved ones... And this is before she finds out that Yuki is a Barrier Maiden whose safety should be entrusted to Kyo, so she won't be sujected to a Targeted Human Sacrifice to empower Orochi.
- Averted in Warcraft III: the manual claims that just about everybody looks happily on the relationship between crown prince Arthas of Lordaeron and Kul Tiras admiral Proudmoore's daughter Jaina (who also holds a high rank in the Dalaran Magocracy), but there's no official pressure on them, and their respective duties make it difficult to see each other.
- One of Ayano "Yandere-chan" Aishi's many options for Removing the Rival in Yandere Simulator is playing matchmaker, hooking a rival up with someone who has a crush on them in order to get them the hell away from Senpai.
- Awkward Zombie has this strip, in which the Avatar from Fire Emblem Awakening is depicted as one of these. For context, Galeforce is a Game-Breaker skill exclusive to a female-only class. Via some complex rules of inheritance and gender-exclusivity, a daughter fathered by Gaius can get that class. The woman Gaius was about to ask out in the first panel always has a son, while Tharja, on the other hand, always has a daughter...
- In Homestuck, Karkat encourages Dave and John to hook up with Jade and Rose respectively because their only other romantic options are trolls, and at that point Karkat disapproves of inter-species romance. However, he has a secondary motivation: wanting to keep them away from his crush Terezi.
- Subverted in Shortpacked!: Amber once had a long-distance boyfriend with a female roommate. Amber was slightly worried, but Nathan assured her there was nothing going on. It turned out Meredith even gave him fashion advice—an absolutely repulsive pedostache that caused Amber to break up almost as soon as they met in person. Cut to the freshly-shaved Nathan and Meredith in bed.
- In Girl Genius Ardsley Wooster ships Gil/Agatha principally out of fear that Gilgamesh might decide to melt England if Agatha ends up with anyone else.
- Ultra Fast Pony: In "Pirate Shipping", Apple Bloom takes it upon herself to find a romantic partner for her schoolteacher, Cheerilee, and she quickly settles on her own older brother, Big Macintosh, as the best candidate. After her manipulations result in Big Mac and Cheerilee actually getting married, AB lets slip that she did it all solely to gain herself more influence in Cheerilee's classroom.
- Downplayed in Avatar: The Last Airbender: Uncle Iroh pushes Zuko to go out and have fun with a girl, not so much because they're so cute together but because he knows it'd do his nephew a world of good.
- South Park: In "Cartman Finds Love", Cartman frequently locks two kids of the same race in the school locker room to prove his racist motion that people should only marry within their own race.
- In the episode "Tweek x Craig", the two characters were at first shipped by In-Universe Yaoi Fangirls (which is in itself a reaction to the real life shipping of South Park characters). The fact that the whole town follows suit ties into the season-long arc about Political Correctness Gone Mad: people love their supposed romance simply because it's a gay relationship, not out of any real concern about Tweek or Craig themselves. (Ironically, Craig's dad, who has a hard time coming to terms with Craig's supposed sexuality, would be an exception: he eventually supports them because he thinks it makes Craig happy.)
- While partially for the sake of shipping, Wander from Wander over Yonder ships Hater/Dominator for the sake of turning both (but especially Hater) into good guys.
- In one episode of American Dad! Hayley has Roger become her life coach and Roger gets her a job. Roger then encourages her to get with a co-worker she meets. Turns out the man is married and his wife can get his money in a divorce only if he is caught cheating. Of course the wife is another of Roger's personas.
- In "Four Little Words," Stan tries to set his boss, Bullock, up with one of Francine's friends just so that he'll have a social life and not keep them late at the office anymore. It goes badly, but due to crazy hijinks, he winds up adopting a baby by the end of the episode and thus has a life outside of work anyway.
- In Young Justice, both M'gann and Artemis are initially interested in Superboy. In one episode, the two are somewhat teasingly suggesting that the other hook up with someone else (M'gann suggests Wally for Artemis, Artemis suggests Kaldur for M'gann). M'gann probably had an extra motive, since at the time Wally had a thing for her despite her obvious (but polite) disinterest.
- In an episode of Danny Phantom, the ghost villain Technus starts to subtly push Danny together with ghost hunter Valerie to distract them both from his master plan.
- In Kick Buttowski, the titular character try to set his best friend Gunther up with Jackie so he can have the Stalker With a Crush get off his back and to make him happy.
- Lori Loud wants to make sure that her brother, Lincoln, has a good relationship with Ronnie Anne Santiago, the younger sister of her boyfriend, Bobby. This is understandable, considering Bobby broke up with Lori after Lincoln (unintentionally) upset Ronnie.
- Kaeloo: Stumpy wants Kaeloo and Mr. Cat to get together... so that they can have babies, which he can babysit to make money.