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->''"What's happening with video games is the same thing that happens with anything new and interesting. At the beginning, everybody wants to see what it is. They gather around and check it out. But gradually, people start to lose interest.''\\\
''"The people who don't lose interest become more and more involved... And the medium starts to be influenced by only those people. It becomes something exclusive to the people who've stuck with it for a long time. And when the people who were interested in it at first look back at it, it's no longer the thing that interested them."''
-->-- '''Creator/ShigeruMiyamoto'''

One of life's little oddities is the nebulous relationship between the fans of media and the creators, producers, and distributors of that media. In theory, the creators call the shots; they decide what's happening and the fans follow as they will. But that's a bit naive; it's the fans who keep the ratings up, the sales high and the money flowing in, and if you displease them, they can just go elsewhere and take the gravy train with them. The existence of things like FanonDiscontinuity, DorkAge, AuthorsSavingThrow and {{Fanon}} means that any property successful enough to cultivate a group of [[TheContributors intensely devoted fans]] is going to be at least partially concerned with satisfying their wishes; to some degree at least, you have to give your viewers what they want.

So, just give the fans exactly what they want and everything will work out. Simple, huh?

Not quite. Generally speaking, the more intensely devoted fans in a fandom are usually outnumbered by the casual fans, but the more devoted a fan becomes, the more active (and louder) they become in the fandom. So while [[SilentMajority a few million casual fans]] might enjoy an episode without ever making it widely known, [[VocalMinority a handful of devoted]] and [[FanDumb occasionally unhinged]] fans are screaming on a web forum about how the show is now DarthWiki/RuinedFOREVER, which can be seen and heard by everyone... including the people making the show. The producers may then start pandering to these voices exclusively, believing them to be the voice of everyone watching (which they will often claim to be) -- but "everyone" in this case may in fact consist only of a handful of people, and what this minority wants and what the other, less noisy fans want can differ drastically.

This presents a major problem. The property can end up becoming a private club, accessible only to a select few. Excluding the casual fans means they'll simply drift away to find something else to spend their time on, and raising the entry bar too high means you run the risk of [[ContinuityLockout locking out]] new fans who may have possibly been interested in the property, but now find it too difficult to access. While the vocal minority might now be satisfied (and you [[BrokenBase can't even]] [[UnpleasableFanbase count on that]]), they rarely translate to enough ratings and / or sales to justify the property's continued existence -- and to make matters worse, even this hardcore minority may begin to drift away for numerous reasons (changing tastes, burnout, [[FleetingDemographic lessened interest]], etc). This results in diminishing returns ending in eventual cancellation if unchecked.

Furthermore, the overall quality of the property can begin to suffer; just because someone is intensely committed to a particular work of fiction doesn't necessarily mean they know what makes good fiction ''work''. The hardcore fans are generally fascinated by the backstory, trivia and continuity which can build up around a franchise, but this doesn't [[ContinuityPorn necessarily make riveting entertainment to anyone less interested in all of this stuff]]. And if you somehow get the story's [[ContinuitySnarl continuity hopelessly tangled up]] or make any mistakes, this makes things ''worse''; not only have you lost the interest of the people who don't care about this stuff, you've annoyed the people who do, and it's now guaranteed they won't be shy about saying so. In many cases, pandering to the base rarely succeeds in making anyone happy, not even the fans it's supposed to win over, because ultimately what most devoted fans want is the same as the casual ones; interesting and engaging stories, not just constant pandering.

A wise producer understands a simple rule that helps them avoid all of this; generally speaking, you've got the hardcore minority regardless -- they'll usually (but ''not'' always) keep following the story, even if they're dragged in kicking and screaming. You need to win over the undecided. They understand that for every fan who writes a frothing invective on the Internet or a rabid email, there's probably ten or more who are perfectly content with what's happening.

On the flip side, however, {{tropes are not bad}}; pandering to the base can and indeed in many cases does work out just fine. Sometimes giving the fans what they want is the same as giving the wider audience what they want as well. And while they [[FanDumb can at times be annoying]], the fans are still part of your audience, and if you're deliberately pissing them off, you're still pissing off a potentially significant segment of your own audience, who will desert you if you go too far; make them angry enough, and they may become loud enough to scare away more casual fans or potential new fans. Furthermore, relying on the approval of the {{silent majority}} over the noisy fans presents its own pitfalls -- in particular, you ''might not actually have it''. The fan criticism you're receiving may have a point.

Compare VocalMinority, which usually is the bases being pandered to. Sometimes the base in question is the LowestCommonDenominator. Can result in TheChrisCarterEffect, BetterOnDVD, ContinuityLockOut, ContinuityPorn. Compare/contrast RunningTheAsylum, which is sometimes the writers pandering to the fans, and sometimes pandering [[AuthorAppeal to themselves]]. Can also result to fans screaming DarthWiki/RuinedForever as well as an UnpleasableFanbase. When the pandering actually does work, it's SugarWiki/AndTheFandomRejoiced.

This phenomenon is sometimes called "fanservice", but don't confuse this with [[{{Fanservice}} our definition of said trope]] (although the two can often be related, depending on what exactly the fanbase being pandered to is demanding).

Not to be confused with PandaingToTheAudience; this trope has nothing to do with pandas.

!!Tropes this often involves (but are not necessarily this themselves):
* AllThereInTheManual
* AscendedMeme
* AuthorsSavingThrow
* BreakoutCharacter
* ContinuityNod
* CoolCar
* CostumePorn
* {{Crossover}}
* ADayInTheLimelight
* DerailingLoveInterests (to set up the FanPreferredCouple)
* DiscontinuityNod
* EvasiveFightThreadEpisode
* FandomNod
* HumongousMecha
* MarySue or MartyStu
* MythologyGag
* RelationshipUpgrade
* RevisitingTheRoots
* SavedByTheFans
* SchematizedProp
* SequelDifficultySpike
* SequelEscalation
* SheCleansUpNicely
* ShipTease
* SpotlightStealingSquad
* StuffBlowingUp
* TakeThatScrappy
* TransformationSequence
* WolverinePublicity
* YoYoPlotPoint

* PanderingToTheBase/TheNostalgiaCritic


* The "[[Advertising/GetAMac I'm a Mac/I'm a PC]]" ads for Apple can be seen as an inverse case of this. The ads seem to exist to reassure prospective Apple newbies that they're cool rather than providing a reason why knowledgeable Mac users (those interested in more than making fan videos on Website/YouTube, and someone likely to use Photoshop) would want to stay. Not with much success - many people (across the OS divide) [[MisaimedFandom see the Mac guy as a stuck-up poseur and the PC guy as, well,]] [[Literature/CompleteWorldKnowledge John Hodgman]].
** The UK ones are probably worse; they star Mitchell and Webb, and the Mac and PC guys are ''just'' close enough to [[Series/PeepShow Jeremy and Mark]] that PC Guy looks like a RomanticRunnerUp and Mac Guy like a {{Jerkass}}. Creator/CharlieBrooker pointed this out in a column about how much he hates Macs.
** There is also a small division of grammar vigilantes who berate Apple for claiming that Macs are not Personal Computers. Especially after Apple switched from IBM-Freescale [=PowerPC=] to Intel [=x86=].

[[folder:Anime & Manga]]
* [[http://mangacast.net/?p=1846 This entry at MangaCast]] discusses the increase of HoYay moments in stories published in ''Magazine/ShonenJump''. Although the author is a yaoi fangirl (or "fujoshi") herself, she's not entirely pleased with the rate of fanservice:
-->'When Jump started to give bits and pieces of fanfare for fujoshis, it became fun in the beginning. It felt great to be reassured of your fandom. Of course, those moves were little and those who don't know probably wouldn't notice it, but we fujoshis do and we treasured it like our first love letter. [...But] the magazine became over-saturated with fujoshi overtones and it's no longer fun. [...] the fujoshi {{Moe}} and maybe even regular moe diluted the core of their stories. Perseverance. Victory. Friendship. Although a few titles still keep these values, most have been written simply to whet the fantasies of the readers. In the end, you find yourself wondering, "Why did I even read this story to begin with?"'
* One of the major theories of why UsefulNotes/TheJapaneseInvasion had begun to grind to a halt in TheNewTens is that the anime industry in Japan in general has been pandering more and more to its core otaku base at the expense of a most likely wider audience creating a vicious circle of appeal to otaku, sales lower as you appeal to less of a wider audience, increasing prices for little content to make up for the loss and then circling back around to appeal to otaku even more and on and on.
* The entire relation between ''Franchise/{{Gundam}}'' fans of the original time-line (Universal Century) and the Alternate Timelines is entirely shaped by the very different expectations of each side as well as VocalMinority. Disentangling what each group really wants and trying to appeal to both sides is for many what is ruining the original appeal of the series. The fact the UC and Alternate Timelines appeal to different tastes with the same success hasn't helped matters.
* Fans often clain that [[Anime/MobileSuitGundamSEED Kira Yamato]] was thrust back into the spotlight (from episode 39 onwards) of ''Anime/MobileSuitGundamSEEDDestiny'' (taking the spotlight from Shinn Asuka, the ''de facto'' main character of ''Destiny''), was because, in Japan, Kira was, and still is, one of the most popular characters in the ''SEED'' universe, and perhaps, the Gundam franchise. However, according to WordOfGod [[http://forums.sgcafe.com/anime/23434-yet-another-seed-destiny-interview.html the character was always planned to take a big role before the show started]].
* The staff behind ''Anime/CodeGeass'' has intimated that fan response incited them into expanding the role of one character as the series progressed.
** [[http://i34.tinypic.com/rj45et.jpg This]] is a stellar example of non-sexual fanservice. Most fans have been wanting to do this to Suzaku for quite a while now.
* ''Anime/LuckyStar'' had its pandering in the form of Konata and Kagami getting more screentime than the other two mains because a large group of fanboys enjoyed the incidental yuri fodder. They won but fans of other characters lost out.
* ''Anime/PuellaMagiMadokaMagicaTheMovieRebellion'' shows the audience of the original series many things they wanted see, including: focusing on Madoka and Homura relationship up to an open declaration of love, '''heavy''' LesYay between Sayaka and Kyoko, [[spoiler:showing Charlotte the Witch's human form and giving her an owner-pet like relationship with Mami, making [[DieForOurShip Hitomi]] briefly into an antagonist, and having Kyubey's evil plan being loudly defeated,]] and throughout showing all five girls attending school with no tears in sight, albeit under ambiguous circumstances.
* Kenjiro Hata seems to have a good handle on this trope. When Athena was introduced in ''Manga/HayateTheCombatButler'', the fandom exploded with praise for how the story had changed for the serious and the better character introduction. Since her arcs ended, and Athena faded back into the background, the fandom has returned to the less vocal minority, and Hata has made note how he's happy the story has returned to it's normal functioning many times.
* Like ''Magazine/ShonenJump'', LightNovels and other manga publishers suffer from a similar issue. Whereas ''Magazine/ShonenJump'' was pandering more and more to fujoshi, light novels went the opposite approach and aimed for ''{{fanservice}}'' and ''{{Moe}}''. As more [[BleachedUnderpants hentai artists]] do the artwork for the novels, authors have to accomodate to their style which has difficulty in drawing men, and so use the visual novel-style approach to their storylines (read: lots and lots of cute girls and a token guy). [[http://www.sankakucomplex.com/2010/09/27/jump-new-mangaka-dont-put-any-effort-into-drawing-men/ A chief shounen editor expresses his mind.]]
-->'"We’ve got a lot of followers who are looking to become mangaka, and there’s something I noticed about their works – I’d like to write a bit about what we’ve noticed. It’s about art – there seem to be few people who can draw cool looking men. Especially their faces. People who can draw a man who looks cool to other men, with a sense of sex appeal. Are there no rookies about who can do that…Looking at recent contributions, everyone can draw cute girls. But however you look at it they put no effort into men. I suspect those who can draw cool men will command the next era in manga (though this is an exaggeration). Keep trying!'"
* The [[FanNickname KeyAni]] trio of animes (''VisualNovel/{{Kanon}}'', ''VisualNovel/{{Air}}'' and ''VisualNovel/{{Clannad}}'') are notable for barely having any sexual {{fanservice}} in the Harem genre, where the AccidentalPervert is the default for a lead. They find other ways to please a loyal fanbase for obsessive fans. One shot in the ''Clannad'' anime has the camera pan up while fading to white, [[ShoutOut finishing with simply the title of the show]].
* The live-action ''Manga/DeathNote'' movies have a very common FandomSpecificPlot, wherein [[spoiler:L defeats Kira]].
* In the ''Anime/MobileSuitGundamWing'' novel sequel ''Frozen Teardrop'', the [[IdenticalGrandson Identical Students]] of Trowa and Quatre spend a lot of time together. This could possibly be the author (also the head writer of the anime) granting a concession to the YaoiFangirls, since Trowa[=/=]Quatre was one of if not ''the'' most popular yaoi pairing amongst that fandom. It's not a complete concession, though; Quatre's successor is his identical ''sister''.
* ''GundamBuildFighters'' and ''GundamBuildFightersTry'' are for all intents and purposes this in addition to being so blatantly MerchandiseDriven even for a ''Gundam'' show. And it works ''spectacularly'' to the point of saving the franchise from being killed off.
* In ''Anime/ValvraveTheLiberator'', the [[http://www.valvrave.com/special/#s7 five most popular characters survived]] even though one appeared to be the target of karmic backlash.
* ''Anime/CarnivalPhantasm'' seems to have been made exclusively for fans of ''{{VisualNovel/Tsukihime}}'' and ''VisualNovel/FateStayNight'', being little more than a SliceOfLife comedy consisting of the cast of the previously mentioned visual novels.
* In the eyes of some fans, ''Anime/SaintSeiyaOmega'' was hit hard with this during its second season. The Clothstones and sleeker Cloth designs, which a lot of people complained about, were swapped out for the old Cloth Boxes and bulkier Cloth designs, and a good chunk of the main cast, like Souma and Yuna, was severely shafted in favor of the Gold and Legendary Saints.
* Fansubs are as a rule made by and for OccidentalOtaku and assume a greater familiarity with the UsefulNotes/JapaneseLanguage and Japanese culture than professional subtitles do. Their translations also tend to be more literal.
* Creator/FourKidsEntertainment added additional ShipTease in ''Anime/{{Pokemon}}'' between Ash and Misty in order to appeal to new found shippers who were reading more into subtext than the writers actually intended. It got to the point where they even created an original ImageSong about shipping the two, though just as many moments were removed as were added.
* Discussed, in-universe, in ''Manga/{{Bakuman}}'', and deconstructed. When Mashiro and Takagi, collectively "Muto Ashirogi," are desperate to keep their first series going, and so incorporate fan suggestions into their manga. [[DumbassHasAPoint Miura, for all his flaws, immediately notices something's up]], and gives the two a lecture, pointing out that the fans sending mail don't necessarily represent what the majority of the readership wants[[note]]The letter writers are mostly girls, but he notes that the magazine is aimed at boys, and even the female readers want to read a shonen manga[[/note]], and that the fans ultimately want to see what ''they'' come up with.
-->'''Miura''': If it's an idea you would have thought of anyway, fine. It's okay for a manga artist to adapt like that. But if you go around absorbing everything your fans give you, you end up with gibberish, like this. Listen, fan mail is something to encourage you, not something to steal ideas from. If you start using all these suggestions, then your work won't be Muto Ashirogi's anymore. It'll be something your fans created... understand?
* ''Manga/FairyTail'':
** Many situations in the ''Tartarus'' arc are considered this after the fans complained throughout the ''Grand Magic Games'' arc.
** Seilah returning after the amount of backlash her fight with the Strauss siblings got.
* ''Manga/{{Naruto}}'': In retrospect, the movie ''[[Anime/NarutoTheMovieRoadToNinja Road to Ninja]]'' was this for the Naruto/Sakura [[{{Shipping}} shippers]], as it was a {{Non Serial Movie}} that contains ShipTease upon ShipTease involving those characters. The movie was released at the time when their ShipTease had pretty much stopped in the manga[[note]]save for a few moments that ultimately turned out to be the author by his own admission [[TrollingCreator pulling the legs of the fans]][[/note]], and in hindsight it was very likely an early apology from the studio for the impending ShipSinking of the Naruto/Sakura pairing, which would officially come in [[Anime/TheLastNarutoTheMovie the canonical movie that came after it]] and the manga's epilogue. Ironically, a lot of Naruto/Sakura shippers [[HateDumb later accused]] both the author and Creator/StudioPierrot of pandering instead to the followers of the FanPreferredCouple, Naruto/Hinata, by making it {{Canon}}. However, the author, Creator/MasashiKishimoto, [[WordOfGod has stated several times]]--most notably in [[http://www.animegamesonline.com/2017/01/naruto-creator-masashi-kishimoto-2017-interview/ this 2017 Jump Festa interview]]--that Naruto ending up with Hinata was entirely '''his''' idea, that '''he''' decided on Naruto/Hinata being the main OfficialCouple since "pretty early on" and "from an early stage," and that Sakura was '''never''' going to be Naruto's true love interest.
* Many fans of ''Anime/{{Danganronpa 3}}'' have accused Side:Hope of being this, with [[spoiler: the entire cast of ''VisualNovel/SuperDanganRonpa2'' coming BackFromTheDead, Kirigiri surviving and Naegi becoming Headmaster of Hopes Peak Academy with the implication that he and Kirigiri ended up together]]. Whatever this is a good idea or not is [[BrokenBase up to debate]].
* ''Anime/YuGiOhTheDarkSideOfDimensions'' is a new Yu-Gi-Oh movie set after the series' end with heavy focus on Seto Kaiba, the series' first BreakoutCharacter, and uses common fandom plots like a new villain with ties to established characters attacking post-series, Yugi and Kaiba dueling, someone trying to bring back Atem, Yami Bakura being involved in even more tragedy in Bakura's life, and Atem acting as a BigGood to his friends [[spoiler:who comes back at the last second to help Yugi]].
* ''Anime/LoveLive'': [[{{Tsundere}} Maki]]/[[TheFakeCutie Nico]] was one of the most popular {{Fan Preferred Couple}}s despite being ShipsThatPassInTheNight for the entire first season, as they rarely interacted and didn't have many in-story reasons to. The second season took note of how much the fans loved them together and ramped up the ShipTease, although there was zero explanation for why two characters that barely acknowledged each other's existence before were suddenly all over each other.

[[folder:Comic Books]]
* A recurring problem in comic books for the past few decades.
** The big comic-book universes are shackled by ContinuityPorn, their obsession with trivia, and the need of their fans for everything in a particular [[TheVerse verse]] to be internally consistent and logical (despite the fact that by this point [[ContinuitySnarl this is next to impossible to achieve]]). This results in periodic reboots ([[ContinuityLockOut which are almost impenetrable]] if you're a casual fan and don't care), where the writers have to retool everything in order to assure the most hardcore fans that no, it all really does make sense; as well as individual series having their plots derailed by massive, universe-spanning crossovers.
** To an extent Creator/{{Marvel|Comics}} managed this with their ComicBook/{{Ultimate|Marvel}}s remake. It simplifies plots of the original comics, for good or for bad, but if you come to it without preconceptions, it actually reads pretty well, at least till you get to ''[[CrisisCrossover Ultimatum]]''
** Marvel has been accused of [[WriterOnBoard Pandering to Themselves]] with ''ComicBook/OneMoreDay'' and subsequent storylines, which flew in the face of widespread complaints from the fanbase. Even people who disliked the Parker/Watson marriage resented the manner in which it was broken up.
** DC followed suit with their Earth-One series of graphic novels. Part of the rationale of ''The ComicBook/{{New 52}}'' reboot was to simplify continuity. Then again, part of the rationale for ''every'' reboot is to simplify continuity.
* [[http://maelithil.livejournal.com/108053.html This reaction]] to the official DC Comics novel ''Inheritance'' takes a similar attitude to HoYay in Western comics:
-->Believe me, there was LOUD, LOUD SQUAWKING. I've reached the phase wherein I'm too embarrassed to continue, and too curious to stop. It's too rich to be subtextual porn; it's too laden with innuendo to be textual and ''serious''.
-->It's unbelievable, luxuriously, lustily GAY. Bad-fanfic kind of gay. The "OMG, what are you DOING?!" kinda gay. The shrieking and the "How did they even PUBLISH this!?" kind. [...] Oh, God, if it weren't so raw in its obviousness, I'd be in slash nirvana.
* In a [[TropesAreTools positive example]] of this, James Roberts, writer of ''ComicBook/TransformersMoreThanMeetstheEye'', wrote the character of [[WrenchWench Nautica]] into the story solely because he knew the fans wanted there to be a female Lost Light crewmember. The character was [[EnsembleDarkhorse immensely popular with both fans and critical reviewers]] and greatly helped to placate fans who grumbled about the lack of female characters in IDW's ''Transformers'' continuity. It helps that she was actually given plot relevance rather than simply being thrown in for the sake of it.

[[folder:Fan Works]]
* Being a heavily reviewed fic, ''FanFic/YouGotHaruhiRolled'' acquired a fanbase of its very own. The writer, superstarultra, is in contact with some of his most loyal reviewers via private messaging, and has freely taken their suggestions, creating a whole {{Fanon}}. Over time, some of his reviewers have expressed a preference for his interpretation of the Anti-SOS Brigade, and though they have never become a SpotlightStealingSquad (which is probably a good thing) superstarultra did write a whole chapter filled with nods to this Fanon which only exists in private messages.
* ''WebVideo/UltraFastPony'' references this in the episode "The Best Episode Ever", where Twilight organizes a play because she misunderstands what the ''UFP'' fandom wants.
-->'''Fluttershy:''' So why do we have to do this?\\
'''Twilight:''' Well, according to the fans of the show, we need to have more "[[GirlOnGirlIsHot smoking hot thespian action]]". [...] As long as we give the fans everything we think that they want, I'm sure this will be the ''best episode ever''.

[[folder:Films -- Animation]]
* ''WesternAnimation/MyLittlePonyEquestriaGirls'':
** The film features a ''ton'' of this in the form of background ponies appearing as humans (namely Derpy Hooves) as well as a few nods such as the Cutie Mark Crusaders dancing to their theme song as well as the great and powerful '''TRIIIIXIIIEE''' ([[AntiClimax needing some peanut butter crackers]]). The more idealistic fans see it as a successful attempt to WinBackTheCrowd from the AudienceAlienatingPremise and enjoyed it. The less accepting fans, however, see their appearances as blatant pandering and an attempt to cover up what was perceived as bad writing and CanonDefilement. Not so much pandering to the base as the PeripheryDemographic, but they would be far more receptive to something like this than the franchise's traditional base anyway, who would just see it as a fun commercial[[note]]WordOfGod is that the show is designed to appeal to parents as well, and just happened to appeal to bronies, which Hasbro has ''zero'' problems with.[[/note]].
** The movie's sequel, ''WesternAnimation/MyLittlePonyEquestriaGirlsRainbowRocks'' ups the appeal, with inclusion of other fan-favorite background characters without any speaking lines, including Octavia (who has actually does have one line), Lyra and Bon-Bon (with a dash of the fandom's ShipTease), Bulk Biceps and Maud Pie. It also has much more Trixie (who plays a secondary antagonist in the film), and much more Derpy (having her own band where she plays the saw).

[[folder:Films -- Live-Action]]
* The 2002 ''Film/ScoobyDoo'' live-action movie is an example of this. This includes such fan-made theories as the allusion to drugs, Fred and Daphne as lovers, Velma being teased as a lesbian, and [[spoiler:[[TheScrappy Scrappy-Doo]] [[FaceHeelTurn being made into the main villain]].]]
* Creator/KevinSmith admits that he made ''Film/JayAndSilentBobStrikeBack'' purely for his fans who wanted a Jay and Silent Bob movie with tons of references to his other films, as well as lot of swearing, crude jokes, and FanService.
* For all the TheyChangedItNowItSucks that the ''Film/TransformersFilmSeries'' gets from the fanbase, the writers did a surprisingly bold move when the desire to include fan favorite Soundwave into the first ''Film/{{Transformers}}'' film hit the wall with Creator/MichaelBay's demands for what the movie Transformers would be able to do, like refusing to allow mass-shifting. In the original draft Soundwave was supposed to be the one hacking the defense network and tracking Sam Witwicky down. Part of the story involved him mass shifting from a small infiltrator robot into a Humvee. Bay vetoed this plot and Soundwave's role was divided up among a few additional robots. Instead of just naming the primary one Soundwave to salvage the plotline to appease Bay, they named the robot Blackout, with Frenzy, Barricade and Scorponok taking on the role Soundwave and Ravage would have had. The writers then proclaimed said "Do Soundwave right or not at all." ''Film/TransformersRevengeOfTheFallen'' in turn showed a strong Soundwave/Ravage showing, with Soundwave as a spy satellite.
* The film version of ''Film/HowTheGrinchStoleChristmas'' changed a lot from the original book (and that's putting it politely), but it also incorporated both of the songs from [[WesternAnimation/HowTheGrinchStoleChristmas the well-known animated version]]. Because, you know, it just wouldn't be the Grinch without that theme song, right?
* Similarly, the 2005 film ''Film/TheHitchhikersGuideToTheGalaxy'' included a lengthy and completely superfluous second intro involving the title book flying through space to the tune of "Journey of the Sorceror", a sequence copied from Series/TheBBC miniseries.
* ''Film/HatchetII'' was intended to be the same as the original ''Film/{{Hatchet}}'', but more, for the sake of fans. It was also littered with in-jokes and one ContinuityNod after another. [[ContestedSequel Reception was mixed.]]
* The works of Creator/TylerPerry aren't known for being critical darlings (and even has his share of [[Creator/SpikeLee black]] [[WesternAnimation/TheBoondocks critics]]), but despite that he still has a very loyal and dedicated fanbase. Enough so to the point that [[http://articles.nydailynews.com/2011-09-13/entertainment/30173758_1_forbes-list-browns-and-house-tyler-perry Perry is actually the highest paid man in Hollywood.]]
* Peter Jackson has been accused of doing this with ''Film/TheHobbit'', by introducing characters from ''Film/TheLordOfTheRings'', such as Frodo, Galadriel and Saruman, who didn't have any part to play in the original novel (which was written well before ''Literature/TheLordOfTheRings'') but who were made immensely popular and well-known to movie-goers thanks to the movies. He also made three movies out of one book much shorter than any one volume of LOTR, introduced some subplots very loosely based on material from the LOTR appendices, and inserted several {{Continuity Nod}}s or {{Mythology Gag}}s to the LOTR movies to such a degree that several critics have called him out on the {{Fanservice}} and {{Padding}}, and likened the experience to the bad sort of {{Fanfiction}}.
* Franchise/MarvelCinematicUniverse:
** Some people accused ''Film/IronMan2'' of setting up the greater Marvel Cinematic Universe more than its own, due to the greater presence of {{Call Forward}}s like Captain America's shield, a clip from ''Film/TheIncredibleHulk'', Tony being evaluated for the Avengers, Black Widow, Nick Fury's return, and [[spoiler:Thor's hammer being found]]. However, Nick Fury doesn't appear until more than an hour in and even then his purpose is more to [[WhatTheHellHero get Tony off of his ass and work]] than to convince him to join the Avengers. He even tells Tony that how annoyed he is Tony has become his problem to deal with when ComicBook/{{SHIELD}} has more on its plate to handle. Pandering also seems to be parodied when Coulson discovers an incomplete ComicBook/CaptainAmerica shield. Tony asks for it excitedly... and uses it to prop up his machine.
** Due to Loki's popularity skyrocketing after the release of ''Film/{{The Avengers|2012}}'', the script for ''Film/ThorTheDarkWorld'' was rewritten to give him more focus, at the expense of Malekith and the Dark Elves.
* ''Film/XMenDaysOfFuturePast'':
** The CosmicRetcon of the [[Film/XMenTheLastStand two most]] [[Film/XMenOriginsWolverine disliked movies]] in the series can be seen as this. Even more so since among the things retconned out is ''Origins''' reviled version of SelfDemonstrating/{{Deadpool}}, which eventually opened the door to a [[Film/{{Deadpool2016}} much more fan-friendly and faithful version]] of the popular character. [[TropesAreTools This was in no way a bad thing, being praised by fan and critic alike and making money at the box office]].
** Making Kitty the key to sending people into the past may have been an attempt to placate the fans who were mad that Logan was sent back instead of her. In this case, it's something that only pleased some of the base.
* ''StarWars'' ''[[Film/TheForceAwakens Episode VII: The Force Awakens]]'' does this with its heavier emphasis on practical effects, and closer look and feel to the original trilogy. Ironically, the special effects reel revealed that the film actually didn't use less special effects than the prequels, and shot-for-shot actually contains ''more'' CGI than ''Film/ThePhantomMenace'' does. The difference mostly just comes from smarter use and ten+ years of technology making ConspicuousCGI less of a problem. So in this case, it's more of just telling the base what they want to hear than actually pandering to them.
* ''Film/StarTrekBeyond''.
** [[https://www.youtube.com/watch?feature=player_detailpage&v=XRVD32rnzOw The first trailer]] was unfairly criticized by fans (and even some creators) for being "way too action-oriented" or for "having a ''Film/GuardiansOfTheGalaxy'' vibe" (like that's a bad thing?) with Music/{{Beastie Boys}}' "Sabotage" playing in the background[[note]]which was a CallBack to Kirk's childhood in the first movie[[/note]] as well as "not being ''Star Trek''" from [[TheyChangedItNowItSucks what they've come to know it as]]. This was despite how well the trailer kept with the tone set by the [[Film/StarTrek last]] [[Film/StarTrekIntoDarkness two]] movies. Many blamed Creator/{{Paramount}} for hiring Creator/JustinLin[[note]]a self-admitted {{Trekkie}}[[/note]], who previously did ''Film/{{The Fast and the Furious}}' 3-6'', as director to "explicitly make it [[ActionizedSequel actionized]] at the expense of the [[Series/StarTrekTheOriginalSeries source material]]", even though [[Film/StarTrekIITheWrathOfKhan many]] [[Film/StarTrekVITheUndiscoveredCountry beloved]] [[Film/StarTrekFirstContact entries]] in the series did the exact same thing. The [[https://www.youtube.com/watch?feature=player_detailpage&v=Tvq3y8BhZ2s second]] and [[https://www.youtube.com/watch?v=3MBXBMkcUNo third]] trailers were much more well-recieved; having being seen as "improvements" as they seemingly had more gravitas and sincerity. Keep in mind these were only the '''trailers''' and not the actual movie[[note]]which ''unsurprisingly'' turned out [[https://www.rottentomatoes.com/m/star_trek_beyond/ to be well received]][[/note]].
** [[spoiler:The design of the alternate reality's USS ''Enterprise''-A, revealed in the final scene, is marginally closer to Matt Jeffries' iconic ''Enterprise'' from ''[[Series/StarTrekTheOriginalSeries The Original Series]]'' in comparison to the previous ship. This is possibly in response to the fans' overall dissatisfaction of the previous ship's look despite being an awesome starship that was fairly respectful to the original.]]
* The Franchise/DCExtendedUniverse has been attempting to do this ever since its [[Film/ManOfSteel first entry]]'s mixed-to-negative critical and audience reception:
** With ''Film/BatmanVSupermanDawnOfJustice'', Warner Brothers tried their damnedest to give hardcore superhero fans ''everything'' they wanted to see on the big screen, even if it didn't really make sense for many of those things to be in the same movie. The film finally delivered on the ComicBook/{{Batman}}[=/=]ComicBook/{{Superman}} crossover that fans had wanted to see for years, but also stuck in numerous unnecessary subplots intended to set up a future ''ComicBook/JusticeLeague'' movie, as well as shoehorning in [[TheCameo cameos]] from other DC superheroes, and loosely adapting both ''ComicBook/TheDarkKnightReturns'' and ''ComicBook/TheDeathOfSuperman'' (two classic stories that had nothing to do with each other, and '''really''' didn't fit in a film that took place before the formation of the Justice League). The result ran over three hours long, and was widely panned as a disjointed, thinly plotted mess that cared more about satisfying loyal fans than about trying to tell a good story.
** After the backlash against ''Film/BatmanVSupermanDawnOfJustice'' for being too grim and the extremely positive fan reaction to ''Film/SuicideSquad'''s much more fun-looking trailers, WB reshot parts of ''Suicide Squad'' to be more like the trailers. Unfortunately, this caused the film to have a distractingly uneven tone and inconsistent editing and be panned in reviews too.
** After all of the above happened, WB repeatedly and emphatically promised that ''Film/JusticeLeague2017'' would have a more light-hearted tone, humor, and a brighter color palette than ''Batman V Superman'' and ''Suicide Squad''. When a personal tragedy forced director Zack Snyder to step down, they hired Joss Whedon, who had directed the much-loved ''Film/TheAvengers2012'', to wrap up production and do reshoots. They also had the film cut down to only 2 hours in length, most likely as a response to complaints about ''Batman V Superman'' feeling overly long and bloated, and brought Batman and Superman's characterizations in it [[CharacterRerailment much closer to their comic book counterparts']]. The general reaction to all of this attempted course correction was "[[DamnedByFaintPraise Not as bad as BvS]], but not great either and the ExecutiveMeddling in it is really obvious."
* ''Film/{{Deadpool}}'' and ''Film/{{Logan}}'' at 20th Century Fox both arguably demonstrate why this [[TropesAreTools isn't always a bad thing]]. Both of them were largely made to satisfy the VocalMinority of hardcore Creator/MarvelComics fans who had been clamoring for R-rated ComicBook/{{Deadpool}} and ComicBook/{{Wolverine}} movies for ''years'', arguing that only an "R" rating could do either character justice. In fact, they probably ''wouldn't'' have been made if not for the fan demand, since an R-rated superhero film is [[WhatDoYouMeanItsNotForKids a bit of a marketing headache]] by its very nature. But against all odds, both movies turned out to be huge critical and commercial successes. General audiences loved their first taste of Deadpool's [[CrossesTheLineTwice twisted humor]], and seemed to find the BloodierAndGorier ''Logan'' to be a refreshing change of pace from the BloodlessCarnage of earlier ''X-Men'' films. Sometimes, it seems, listening to hardcore fans can be a good way to tap into the most appealing aspects of a long-running series.

* ''Franchise/StarWars'':
** Many books, in both ''[[Franchise/StarWarsLegends Legends]]'' and the [[Franchise/StarWarsExpandedUniverse current continuity]], like to repeat famous lines from the movies as shout outs, unfortunately to the point where it's getting a little hard to believe. Sure there must be ''someone'' in that universe who ''doesn't'' "have a bad feeling about this".
** Almost every ship in the expanded universe seems to be based on the ones from the original trilogy. More accurately, the most iconic ones; the X-Wing, TIE series, Star Destroyers, and the Death Star, even unto the Old Republic era, which takes place 4,000 years before ''A New Hope''. Speaking of which, the Sith have been going after/building giant superweapons for at least that long; you'd think they'd have caught on by now. Most stories also like to include an Artoo & Threepio-like pair of robots, or at least one of the two.
* The way Artemis/Holly is becoming more and more canon in ''Literature/ArtemisFowl''. [[spoiler: They've now kissed and had Artemis' alternate personality, Orion, tell Holly that Artemis thinks of her constantly and is very passionate about her. And Orion spends the entire book mooning over Holly, which he claims he picked up from the real Artemis. Though he does have a very limited social group.]] They've been the FanPreferredCouple since the very first book.
* ''Kaspar's Box'', from The Three Kings series by Creator/JackLChalker. Best known for his physical transformation fetish (and having the strongest fans with similar tastes), there's a purely gratuitous physical transformation which has absolutely nothing to do with the plot, hasn't anything to do with the universe the story appears in, happens offscreen, literally comes out of nowhere, doesn't have any real repercussions, and the effect never happens again. For all intents and purposes, it looks like it was simply thrown in to appease his biggest fans.
* And Another Thing by Eoin Colfer, a book continuing the Hitchhiker's Guide series, is littered with references to the books Douglas Adams wrote. It is a fun book with some interesting ideas, but it could be convincingly argued that it contained far more call backs than were sensible for no other reason than to cater to fans who simply have to see the phrase "Pan-Galactic Gargle Blaster" on every other page.

[[folder:Live-Action TV]]
* In the opinion of many fans, ''Series/XenaWarriorPrincess'' did this by playing up lesbian subtext between the two leads in order to pander to a VocalMinority.
* ''Franchise/StarTrek'' descended into this territory during the final season of ''[[Series/StarTrekEnterprise Enterprise]]'', though this is considered to be a good thing given that that show's final season is generally considered its best.
* ''Series/DoctorWho'':
** Creator/JohnNathanTurner's tenure as producer of ''Doctor Who'' (1980-1989) is frequently criticised for doing this. He was probably the first producer to really interact with and respond to the desires of the fanbase, an approach that initially made him quite popular. Unfortunately, this same approach eventually resulted in [[FanWank constant ham-fisted continuity references]], return appearances from one-off villains who hadn't been seen in ten years, sequels to stories that hadn't been broadcast in ''twenty'' years, an overdose of self-indulgence, and the gradual feeling that the only people who could enjoy the show were anoraky types who kept detailed charts of every single thing that happened in the show's twenty-five-year history and had them close at hand while watching. To make matters worse, some of the original material being referenced was material that was missing and presumed wiped, making it near-impossible to actually go back and catch up on it. As it turned out, the fanbase was quick to realize that what they ''thought'' they wanted wasn't actually what they ''really'' wanted, and today Nathan Turner's tenure is considered controversial by fans, to say the least; he's often blamed for the show's gradual decline in popularity and eventual cancellation in the 1980s.
*** For an example of what might be considered the nadir of this approach, watch the serial "Attack of the Cybermen", which is almost incomprehensible without a degree in background knowledge of the show's history. And if you are that kind of fan, you'll be outraged by the conflicts between the story and the stories it was trying to reference, which caused a ContinuitySnarl that some people think was the reason that the 2000s Cyberstories started from scratch with Cybermen from a parallel universe.
*** Graham Williams, the producer preceding John Nathan-Turner, actually advised JN-T not to do this, on the grounds that fans were with you anyway and it was casual viewers who had to be convinced. (For example, he'd made "The Invasion of Time", a direct sequel to "The Deadly Assassin", a story fans at the time hated for {{Fan Disliked Explanation}}s [[CriticalDissonance but that got excellent ratings, AI scores and critical appraisal]].)
** A lot of people think RTD bringing Rose Tyler back in Series 4 and giving her a conveniently human clone of the Doctor through a massive AssPull was pandering, many feeling her departure in Series 2 was one of the best companion departures. That said, Rose is already one of the most divisive characters in New Who", mostly due to conflict between her fandom and her hatedom.
** "Journey's End", the episode in which the above occurs, is similarly contentious among fandom due to the fact that it ''also'' brings back every single companion who'd appeared up to that point, as well as a bunch of characters from ''two'' spin-off shows and a whole bunch of lingering plot strands from about four years. For many, it is to the new series what "Attack of the Cybermen" above is to the classic series.
* Reading interviews with ''Series/{{Heroes}}'' producers about all the major story decisions they made based entirely on what the fans wanted (the death of Simone and survival of the first-season BigBad Sylar into Season Two, among the worst examples), one wonders if they have any confidence at all in their own storytelling abilities.
* When it comes to the female guest stars, ''Series/{{Supernatural}}'' is certainly guilty of this. Jo was a love interest for Dean; she was hated by the fans and so got booted. Bela was introduced -- to say that she was hated would be an understatement -- [[spoiler:and she got ripped to pieces with Hellhounds (off-screen).]] It was then revealed that Katie Cassidy as Ruby had to leave too (however, that was because they didn't have the budget to pay for her return). Kripke has also ended up apologising for the oft-reviled "Red Sky At Morning" and a few other unpopular episodes. While you appreciate the thought, you kind of wish they had the stones to ignore the bitchier parts of their fanbase. Ruby was a subversion before she got KilledOffForReal. It's revealed in season four that she simply got a new meatsuit [[spoiler: after being forced out of the old one by Lilith]].
** This might not necessarily be a bad thing here, since the female viewership were not only trying to ship clearly straight (frequently related) heterosexual men together, they were picking up on and complaining about the stereotypical way the show portrayed female leads. In Jo's case, the writers began to see the fan's point; according to her actress, they told her she came off more as a 14-year old sister than a love interest. The female fanbase warmed to Jo after she stood up to Dean when he tried to pick her up, and positively started liking her and Ellen after their AlasPoorScrappy moment. Later seasons seem to have picked up on how much the fangirls hate the stereotypical GirlOfTheWeek. Meg (as played by Rachel Miner) and Pam (the blind seer) both played against the female stereotypes and were both reasonably well received.
** More creepily, the writers throw in a buttload of ho-yay moments and the characters spend a lot of time tied up and broken. Episodes written by Sera Gamble in particular tend to throw in a lot of female-directed fan service. It's probably one of the main reason the show has run for eight seasons, despite the writing quality not being consistently good and the [[BrokenBase base being irreparably broken]]. They've figured out what sells.
** As a part of Jeremy Carver's general attempt to WinBackTheCrowd lost during season 6 and especially season 7 he turned up the HoYay between Dean and Castiel UptoEleven, at one point even scripting an 'I love you', which made it as far as being acted out before Jensen Ackles (the actor who plays Dean) decided it was out of character. This worked a bit too well; it drew back a lot of old viewers upset at Castiel's absence from season 7 and drew in a lot of new viewers interested in the possibility of a HoYay ship going canon, but then a script supervisor tweeted that there wasn't and never was any intention to actually go through with it, followed by a guest director insulting the shippers by tweeting that they were getting upset over a storyline that didn't exist and calling them 'weirdos'. This led to a MASSIVE backlash, and accusations of queerbaiting so strong that Misha Collins (the actor who plays Castiel, as well as the most interactive and PR conscious person on the show) had to step in to do damage control. [[http://www.policymic.com/articles/69757/supernatural-needs-to-admit-dean-is-bisexual This article partially explains what happened.]]
** [[Creator/FeliciaDay Charlie Bradbury]] was accused of this too. The writers attempted to sidestep the DieForOurShip issues that plagued other female characters by making her a lesbian. When she proved to be a BaseBreakingCharacter, the writers went out of their way to give her more focus and repeatedly (offscreen) take levels in badass in a very jarring manner, leading to her being called a CreatorsPet by detractors. Even those who liked her often thought that she came across as the creators trying too hard to make an EnsembleDarkhorse. [[spoiler:Then they killed her off, which effectively pissed off the fans who ''did'' like the way she had been written.]]
* In a rare doubly positive subversion, after years of sinking ratings under MMPR Productions, ''Series/PowerRangersNinjaStorm'' managed to produce a LighterAndSofter version of the show full of LampshadeHanging. The ratings took a dramatic upswing. The most vocal sect of the online fandom erupted at a perceived insult to the beloved departing production regime from a poorly worded press release and at the perception that the series had now become an AffectionateParody of itself, necessitating an injection of fandom rejoicing in the form of ''Series/PowerRangersDinoThunder'' and the return of Tommy Oliver. ''Dino Thunder'' not only maintained the bump ''Ninja Storm'' enjoyed, it further increased the ratings.
** As it turned out, test audiences of children polled after ''Ninja Storm'' had wrapped agreed with the fandom that Lothor was the weakest part of the show and demanded scarier villains.
** [[BeCarefulWhatYouWishFor Ask and ye shall receive...]] immediately following ''Ninja Storm'', ''Dino Thunder'' has Mesogog. Two seasons later, ''Series/PowerRangersMysticForce'' has the Master/Octomus, complete with the scene from its source ''Series/MahouSentaiMagiranger'' in which he emerges from Matoombo. Finally, ''Series/PowerRangersRPM'' has Venjix, who wiped out most of humanity, [[spoiler: got a OneHitKill attack later on, pulled off an EvilPlan that was even better than Lothor's, and may still be alive as of the series finale.]]
* ''Series/{{Lost}}'' getting rid of [[AbortedArc Nikki and Paolo]] due to the fanbase's hatred of them.
* ''Series/{{Smallville}}'' started doing this towards the end in regards to the Chlollie ship (Chloe Sullivan and [[ComicBook/GreenArrow Oliver Queen]]). The very first time the two characters had met, Chloe was definitely attracted to Ollie, but the show apparently meant for that initial moment to be as far as it went, and played the moment for humor. But due to massive fan demand, in Season 9 the show explored the idea of Chloe and Oliver initially becoming FriendsWithBenefits (who [[EveryoneCanSeeIt clearly want something more, though they deny it]]) and then later embarking on a romantic relationship. Although there were naturally a few dissenters, most of the fanbase enjoyed it so much (or at least, were ''okay'' with it, which was actually a rather significant accomplishment for any ship in the SV fanbase), that the writers [[spoiler: gave the ship a vague ending at the end where, 8 years later, Chloe is seen with a child that is implied to be hers and Ollie's, without actually confirming whether they're still together. This way, the comic book fans are free to speculate that Ollie ends up with Black Canary like he does in the regular DC Comics, while Chlollie shippers are free to speculate that he and Chloe are still together.]] A remarkable example of a new ship gaining PopularityPower.
* ''Series/BuffyTheVampireSlayer:'' [[SeasonalRot Season 7]] is often criticized for pandering to hardcore Buffy/Spike shippers at the expense of story logic, in particular the episodes "Beneath You", "First Date", and "Lies My Parents Told Me." The latter episode all but stated that Spike was the ''only person'' Buffy still cared about.
** Characters such as Spike, Faith, Mayor Wilkins, and Anya were initially set up to either be one episode characters or appear in just a handful of episodes. Their popularity often saw them get more prominent screen time.
* The writers of ''Series/EverybodyLovesRaymond'' initially had the show centered around the title character of Raymond and the way his interactions with his zany family members would bring out his neuroses, causing hilarity to ensue. However as time went on, execs apparently noticed that the rivalry between his wife and his mother was polling well with certain key demographics and gradually the show started playing up their rivalry to the point where it seemed to become the show's new focus, instead of Ray and his neuroses. Ray himself frequently got reduced to being a quivering punching bag who would be swatted around between his wife and his mom as each angrily demanded that he argue against the other on her behalf, and the show even started making the wife become a {{Designated Hero}}ine in the later seasons and clearly wanted the audience to cheer her on against Ray's mom. What made it rather ridiculous in the eyes of many fans was the fact that the wife and the mom were ''exactly the same'' in that they were both arrogant and mean, and in the wife's case, which made it very hard for many fans to root for her, though she certainly did have an ardent fanbase. The whole thing ended up being something of a base breaker.
* The [[Creator/DanSchneider creator]] of ''Series/ICarly'' panders to the shippers on that show generally by teasing the side that are OutOfFocus at the moment. He started by pandering to those who ship Sam\Freddie as they fell out of focus after the "iKiss" episode. He uses his blogs and episode 'commentary' posts, where he always makes little references to them together without actually confirming any kind of feelings or love between them.
** As the end of Season 4 and the start of Season 5 have a canon Sam/Freddie romance arc, it could make one wonder if his pandering was because he knew he was going to eventually do something that would at least partially satisfy them, or if they were just so numerous and responsive that he put it onto the show when it could quite easily have not been done at all.
** He also immediately switches from pandering to the Sam/Freddie fans, to pandering to the Carly/Freddie fans the moment he put the episode out, by saying things like "you don't know how the next episode goes" and "watch the final scene closely", which were identical things to what he used to tell the Sam/Freddie fans when it was Carly/Freddie in the limelight. This time around people realized what he was doing, and they did not react at all like he would have expected.
** He also panders to the base in a non-shipping way - in ''Series/ICarly'' and ''Series/{{Victorious}}'' he's given the EnsembleDarkHorse characters a bigger role once he found out how much the community liked them.
* ''Series/{{Glee}}'' is a big offender: the writers have acknowledged that they [[ThrowItIn make it up]] as they go along, and ''many'' plot points were encouraged/demanded by or flat-out dreamed up by the audience, including: Creator/IdinaMenzel as [[spoiler:Rachel's biological mother]], the Brittany/Santana relationship (largely spearheaded [[OneOfUs by actor]] Creator/NayaRivera), Creator/GwynethPaltrow's performance of an Music/{{Adele}} song ("Turning Tables"), and more.
** ''Glee'' also has a strong following with the gay audience. Cue Season 2 [[SpotlightStealingSquad pushing Kurt center stage]] and focusing more on {{Gay Aesop}}s. Conversely, this also caused ''Glee'' to develop a large {{Hatedom}} who felt they went [[{{Anvilicious}} overboard]] with it.
** The rabid Klaine fans are a VERY VocalMinority that may be a factor in Blaine's RelationshipSue status. Most Klaine fans wanted less songs and more actual ''writing'' for Blaine. Also, Dave Karofsky was intended to be a violent, homophobic, bully and, later, something of a sexual predator. As it turns out, a lot of the gay male fans ended up actually identifying with him, or just [[TheBear found Max Adler attractive]]. The character was later brought back and allowed to redeem himself..
** In Season 5, the writers decided to [[ArtifactTitle abandon the Glee Club entirely]] and also pandered to the Brittana shippers by dumping Santana's girlfriend.
* There is a huge amount of pandering to the Arthur/Merlin shippers when it comes to promoting ''Series/{{Merlin 2008}}'', especially from Cult Fix, which releases ten teasers concerning upcoming episodes. These teasers will always involve at ''least'' one example of ShipTease between Merlin and Arthur, whether it involve piggy-back rides, loss of clothing, Merlin caught in compromising positions, conversations about peeing, or other bits of slash-bait. Often they word their teasers in such a way that insinuates the scenes are far more homoerotic than they actually appear in the episode. The teasers for the episode "Aithusa" also mentioned that the show's only female characters (Morgana and Guinevere) would not be appearing in the episode -- the marginalization of women being a cause of much celebration for the slash fan-girl mentality.
* ''{{Revenge}}'', at least so far, seems to be doing this correctly on the creator's end. [[WordOfGod Writer/executive producer Mike Kelley]] [[http://jezebel.com/5877590/revenge-fans-have-actually-had-an-effect-on-the-storyline admits to listening to the fans when it comes to influencing the show's direction]], though he's aware that taking the fans' feedback too far can have disastrous consequences (see the ''Series/{{Heroes}}'' entry).
* Following the cancellation of the UK children's game show ''Series/{{Knightmare}}'', a petition was set up in an attempt to revive the show. In 2002 a 13 minute pilot for a new updated series was produced called ''[[http://en.wikipedia.org/wiki/Knightmare#Knightmare_VR Knightmare VR]]'' using funds granted by the National Lottery. The producer, Tim Child, stated that he mainly chose to make the pilot due to the pressure and interest from the Knightmare fan base years after the original series ended. Unfortunately the new update deviated too much from the formula established in the original series and fan reaction to the pilot was generally negative. The proposed series never came to fruition.
* The ''Series/{{Battlestar Galactica|2003}}'' movie "The Plan" spends time filling minor plotholes from the first two seasons, such as what happened to Shelley Godfrey. Most of these weren't terribly relevant to the plot after their initial episode, so they were never visited again in the series proper, but a handful of vocal fans kept asking the creators to answer these questions, so they did.
* ''Series/{{Arrow}}'' has been accused, especially prevalent by the fact that there isn't a large gap between production and transmission, meaning the series was able to actually take fan reaction of the first half of Season 1 to heart. It's evident (especially when one looks at social media) that the showrunners can be swayed by fan opinions. The promotion of EnsembleDarkhorse characters like Slade Wilson, Felicity Smoak, and Roy Harper to the main cast for season 2, alongside toning down some of the more disliked parts (Thea's brattiness, Oliver's ruthlessness,) are seen as this, although since the show only just wrapped Season 1, it remained to be seen whether that was pandering or merely listening while smoothing out some EarlyInstallmentWeirdness. The show's Fanservice might be a better example, since the second season ad campaign (titled "Coming Back Strong" and consisting solely of the male actors [[http://swoonworthy.net/arrow-4-reasons-favorite-new-show/ posing shirtless.]]) was much more blatant about it.
** Later seasons continued this with [[FanPreferredCouple the popular Olicity ship]]. The popularity of the pairing and Felicity's popularity in general led to Felicity eventually becoming Oliver's official love interest in place of Laurel. This caused problems though, as the show runners continued to pander to the Olicity shippers to the point of allowing Olicity and Felicity to overtake the plot with [[RomanticPlotTumor soap opera-like relationship drama]], causing both the popularity of the ship and [[CreatorsPet Felicity herself]] [[TheScrappy to fall dramatically]] (it should be noted the main reason why the Olicity ship was so popular was because it ''lacked'' drama and the relationship was much healthier than the Lauriver ship). Another case in which pandering to a specific part of fanbase is proven to be the wrong decision.
* Series/TheVampireDiaries has a habit of keeping the [[BigBad Big Bads]] past season finales because they are popular with fans, while at the same time killing off other fan favorites such as Anna and Kol (even though he was a DracoInLeatherPants). The most blatant examples are Katherine and Klaus, the latter who was rendered literally unkillable because if he died, all of the main characters would die with him. [[spoiler: Katherine finally met her end in Season 5]]
* ''Series/ClassicAlbums'': On one hand the individual episodes of this TV documentary series about classic music albums will mostly attract fans of that particular artist or people with knowledge beforehand of that particular album. On the other hand music and rock fans can also enjoy the series, even if they aren't particularly fan of said album or artist.
* ''Series/MontyPythonsFlyingCircus'' became this in the fourth season, where Cleese was no longer involved and most of the material felt rather repetitious. Many sketches have scenes that are clearly only there to amuse and please their own fans, who by this point laughed and cheered at every odd thing they came up with. This is in high contrast with the earlier seasons where the audience merely snickered or almost didn't react at all, save for a few friends of the Pythons in the studio audience.
* Creator/SamRaimi [[http://editorial.rottentomatoes.com/article/sam-raimi-interview/ admitted]] ''Series/AshVsEvilDead'' was done to satisfy the "small but very dedicated fan base for the ''Franchise/EvilDead'' films", which even after the [[Film/EvilDead2013 2013 remake]] still wanted more, and with a RoleReprisal by Creator/BruceCampbell.
* ''Series/GameOfThrones''
** The show has been accused of this with the additional Tyrell scenes in Season 5 which didn't happen in the books. Margaery Tyrell and her grandmother Olenna Tyrell have become quite popular characters and the scenes are well-acted... however, overall they don't contribute much to the plot. Even worse, the writers were already making huge cuts to the material in Season 5, meaning other storylines seriously suffer and feel very rushed.
** The reappearance of the EnsembleDarkhorse [[spoiler: Benjen Stark]] in Season 6 is also a pretty glaring example. Not only does it give validation to fans of the books who were adamantly convinced that [[spoiler: "Coldhands" was Benjen]] (a widespread theory that was nonetheless [[{{Fanon}} never actually proven]]), but he's portrayed as a OneManArmy who effortlessly cuts down White Walkers in a snazzy black ninja-cowl. His big stylized action sequence is pretty at odds with the show's usual grounded realism, and it comes off more as a love letter to a popular character than a realistic fight scene.
** Some of the sexual content is this. In an interview, [[WordOfGod one of the co-directors of the series]] admitted that the HBO executives told him and his colleague to add more nudity and sex scenes to appeal to "the perverted part of the fanbase."
* ''Franchise/KamenRider'' does this from time to time, usually giving extra spotlight or new power-ups to {{Ensemble Darkhorse}}s. One confirmed example comes from ''Series/KamenRiderGaim'', where TheRival Kaito wasn't originally going to get a SuperMode, but that changed after the staff found out how popular he was. [[spoiler:Kaito also becomes the effective FinalBoss of the story, but it's not clear if this was planned all along or if his popularity influenced that too.]]

* The titles of three releases by the Japanese pop group [[http://en.wikipedia.org/wiki/Perfume_%28group%29 Perfume]] include the phrase "fan service", namely the CD single ''Fan Service (sweet)'', the concert DVD ''Fan Service (bitter)'' and the box set ''Fan Service Prima Box''. The last is perhaps a genuine example of fanservice, since it comprises three discontinued CD singles from earlier in their career, which fans wanting to complete their collection would otherwise have to look for on the secondhand market. A [[http://search.japantimes.co.jp/cgi-bin/fm20080314l2.html review]] of ''Prima Box'' in the ''Japan Times'' refers to Perfume's 'coy, knowing references to ''{{otaku}}'' (obsessive fan) culture'.
* The Song Study version of {{Music/Devo}}'s album, ''Something for Everybody''. Fans participated in an online survey to determine which songs would end up on the album. On the other hand, it is quite clear that the whole Song Study campaign was meant to poke fun at the entertainment industry's extensive uses of focus groups and online surveys, and Devo simultaneously released a "88% focus group approved" version of ''Something for Everybody'' that contained all the songs that were cut from the Song Study version.
* Music/TaylorSwift has been accused of this by some fans after her second album, which, in stark contrast to her first album (which, for the most part, was startlingly mature and dark, but well-liked by listeners of all ages), is more decidedly geared towards teenagers. Let it not be ignored that the ''small'' majority of her first album's sales were from the teenage crowd.
* NerdRock duo Paul and Storm explicitly admit to this in their concerts, particularly during ''The Captain's Wife's Lament'' (a song that, did they not continually interrupt themselves, would last somewhere on the light side of 90 seconds, but often takes ten minutes or more to get through).
* Similarly to Devo's album, but unironically, Music/JethroTull did their own "song study" when selecting the tracks for their 1987 comeback album, ''Crest Of A Knave''. [[JustifiedTrope Justified]] as they had wanted to avoid the backlash they suffered through when releasing their previous album in 1984, the synth-heavy[[note]]most of the instrumentation being programmed on a Fairlight CMI workstation and Linndrum drum machine, with the exception of the acoustic track, "Under Wraps II"[[/note]], very uncharacteristic ''Under Wraps'' album. The album became a moderate hit and even won a (controversial at the time, but for unrelated reasons) Grammy award.
* Music/FrankZappa: Zappa is an odd example of this trope. On one hand he simply did what he liked, telling the audience literally to get fucked if they hated what he did on stage or in his work. A huge chunk of his lyrics are inside jokes, incomprehensible to anyone but him and his band members. Yet on the other hand he did put in a lot of inside jokes and clues (''conceptual continuity'') that only his hardcore fans would recognize and cheer about.
* Music/NeilYoung's refusal to do this is what made his record company sue him for producing experimental electronic music "that didn't sound like Neil Young"; it's also why many older fans tend to respond to each new release with an apprehensive "oh, dear God, what's he done ''now''?"

* The expression "pandering (or, less judgmentally, 'playing') to the base" originated in [[UsefulNotes/AmericanPoliticalSystem U.S. politics]], where the primary system requires candidates to win the approval of their party's rank-and-file before formulating a broader appeal in the general election. Essentially, if a candidate wants to be elected, they have to persuade the party faithful to vote for them before targeting the wider majority. Of course, this can and has meant that the party may nominate someone who speaks to their specific views but lacks mainstream electability. Another feature of how Congressional districts are distributed is that by this point almost every district in the country is safe for either a Republican or Democrat candidate. Combined with the primary system, this means that it is quite common for the district to elect a candidate who not only is extreme by national standards, but can be an extremist even by the standards of the state. What often happens in Presidential elections, especially for the party currently out of government, is that the chosen candidate must pander to the far wing of the party during the primaries, but then move back to a more middle of the road position for the actual Presidential race.
** While primary elections play this trope straight, general elections more or less invert the trope. Since 75-80% of American voters vote the same way in every election no matter what, the general election becomes about courting the remaining 20-25%, known as "swing voters." While swing voters make up a much smaller subset than the parties' respective bases, they are an unquestionably more important one. As the expression goes, "40% of voters always vote Republican, 40% always vote Democrat, and the other 20% always decide the election."
** Third-party candidates completely avert the trope. They usually run on platforms that state that [[NotSoDifferent the two major parties both suck]], and that they are actually [[TakeAThirdOption the sensible alternative to both mainstream candidates]]. The structure of the American electoral system makes it almost impossible for third-party candidates to win, but they can certainly impact election results.
* Political parties are frequently accused of this (and usually are guilty), especially during elections which pit members of the same party against each other. (Known in the United States as "primary elections," as distinct from "general elections" which feature all candidates.) Politicians who aspire to higher office often engage in this as well, in order to please the base ahead of a "primary election."
** In some democracies, candidates are nominated by and from a narrower group of professional party "members," rather than ordinary voters. Depending on how strict the party's formal membership rules are, and how small the membership is, this can result in nominations being dictated by an even more ideologically extreme, or simply eccentric faction of the public. This can actually present something of a paradox for small parties: the party knows on some level it needs to broaden their appeal, yet because the party membership is tiny and dominated by "true believers," it's hard for them to put forth more moderate or mainstream candidates.
* The German CSU (Christian Social Union, a conservative party) is notorious for doing this. They only exist in Bavaria but caucus together with the CDU (Christian Democrat Union, maybe slightly less conservative) on the federal level. One of the things it is most known for is viciously attacking "Berlin" - ''even while they are in government''. You see, Bavaria has a strong current of people who don't think too highly of the "Prussians" in the rest of Germany and many of them vote CSU...

[[folder:Pro Wrestling]]
* ProfessionalWrestling writer Wrestling/VinceRusso is infamous for catering exclusively to the hardcore Internet "{{Smart Mark}}s" (who [[{{Kayfabe}} know that wrestling is fake]] but enjoy it as an art form). His biggest mistake was that he would often try to [[ShockingSwerve swerve]] these fans with confusing WorkedShoot angles. This is a problem for two reasons. First, the casual fans (90% of the fanbase) didn't know enough about the background of these swerves and were just confused by what was going on. Second, the smart marks (by nature of being smart marks) weren't fooled. What's more, he would often load these angles with obscure references that only the most hardcore fan would know of. What is truly bizarre is that Russo caters to the fans' knowledge of tabloid-like stories of backstage shenanigans, but does not cater to what they want most (long, well-wrestled matches with minimal interference and shenanigans). Russo has some very strange beliefs about who his audience is.
* Wrestling/RingOfHonor, at its outset, was more or less ''defined'' by catering to the hardcore wrestling fanbase. The result is a generally entertaining product, but not without a little elitist snobbery. Note that hardcore in this case means "purist fan" instead of [[GarbageWrestling hardcore wrestling]].
* Wrestling/{{WWE}} has been doing this lately with ''NXT''. The commentary team of Josh Mathews and Wrestling/MichaelCole full with their commentary with {{Continuity Nod}}s, talk about the indies, wrestling dirtsheets and blogs and even AscendedMeme. Even the pros and rookies do it from time to time.
* Speaking of ''NXT'', Season 3 rookie Diva Wrestling/AJLee's gimmick is basically pandering to the nerd audience.
* Wrestling/CMPunk's TheReasonYouSuckSpeech that led to his (kayfabe) suspension was one big pander to the Smarks and everything they hate about WWE, as Punk listed wrestlers that had supposedly been held back and criticized higher-ups like John Lauranitis. It becomes funnier if one wonders just how many Smarks believed Punk was truly being defiant when, in reality, none of what he said would have made it on the air without WWE approval.
* One could argue that WWE's "New Era" is nothing but pandering to the smark base. After mass online backlash against Wrestlemania 32, WWE immediately (literally starting with the Raw after Mania) began calling up several people from NXT - many of which had been signed out of the indie circuits - and pushing them while cutting out sketch promos, promoting matches more on wrestling than story, and hyping things like the revived Cruiserweights. The most blatant case may have been Summerslam 2016, where the WWE title match pitted babyface vs babyface in Dean Ambrose against Dolph Ziggler while the first ever Universal Title match pitted smark favorite Seth Rollins against indie darling Finn Balor (with Balor winning the belt just ''three weeks'' after being called up). It hasn't really worked: Summerslam was considered one of the weakest PPVs of the year, ratings for Raw remain tepid (while Smackdown, which has emphasized storylines more, has seen its ratings rise since late 2016), and, with almost no huge story arcs having been built, there seems to be even less fan enthusiasm for Wrestlemania 33.

* The ''Radio/TorchwoodTheLostFiles'' audio drama "The House of the Dead" is one long grovel to the fans who were outraged that Jack never told Ianto he loved him in those exact words during the [[Series/{{Torchwood}} televised serial]] ''Children of Earth''.

* At the time of the 2004 lockout, the UsefulNotes/NationalHockeyLeague had trouble getting new fans to appreciate the game because offense had declined in the league thanks to offside traps. The NHL tried to eliminate this but couldn't because hardcore fans vocally complained that defense was being taken out of the game. After the lockout, the NHL passed new rules to thwart the offside trap, mainly because they were forced to be more fan friendly.
** The NHL is a great example of PanderingToTheBase. Demographically, the sport is [[MonochromeCasting overwhelmingly white]]. Its vocal base is [[UnfortunateImplications very proud of that]], to the point of really not liking it when anything is done to appeal to a broader audience; usually couching their argument in a "[[ItsPopularNowItSucks They're Making It Like The NBA]]" form.
* By contrast, UsefulNotes/ has begun pandering to the more casual fans in the last few decades or so, particularly with the designated hitter in 1973 and interleague play in 1997. There are still traditionalists out there who despise both.
* For years, many college basketball fans and experts wanted a rule in the game where teams in the foul bonus could choose to just inbound the ball after being fouled rather than shoot free throws, thus preventing the end of games from turning into drawn-out free throw shooting contests. The NCAA finally instituted the rule in 1999 - and then repealed it two months later when it appeared coaches were having trouble deciding what to do in that situation.
* The UsefulNotes/NationalFootballLeague changed its overtime rules in 2010 to encourage teams to try for touchdowns, because many fans didn't like the old rules. To explain the new rules: What had previously been flat sudden death overtime (game ends on the next score) was changed so the the overtime won't immediately end if the team possessing the ball first scores a field goal; the other team will get the chance to score and then the game will end when either squad takes the lead.
* ESPN's Sunday Night Baseball program has been accused of pandering to certain teams' fans. What was once a Sunday night tradition to see two different teams slowly became the Red Sox, Yankees, Dodgers and Cardinals show, in an attempt to pander to said fans.

[[folder:Tabletop Games]]
* Mark Rosewater's columns on [[http://www.magicthegathering.com Magic: The Gathering.com]] have used this argument to justify such things as bad cards, skill-testers, overly simple Core Sets, and its focus on recent-duration formats. While Creator/WizardsOfTheCoast appreciates its devoted fanbase, it needs to ensure that newer players have a clear path into learning the game without being inundated with complexities early on.
* Similarly, Upper Deck Entertainment and {{Creator/Konami}} have been doing this with the ''TabletopGame/YuGiOh'' card game, specifically demanding that older and more rabid fans not bash on the younger demographic or the anime-based cards that they make for them. The problem is that the anime-based cards that they make are almost always underpowered, and prime targets for bashing.
* One of the great balancing acts of the modern era is on display whenever [[TabletopGame/{{Warhammer 40000}} Games Workshop]] begins working on a new army codex. Pandering to the base is a great temptation, especially when there's two different bases to pander to. Take the Eldar Wraithlord for example. As it is now, it's a monster in both shooting and close combat and greatly feared when it's taken in numbers. When they release a new Eldar codex, they have three roads they could go: they could pander to their Eldar players and make it more powerful; they could pander to the Wraithlord detractors and nerf it something awful; or they could potentially anger BOTH sides and leave it relatively unchanged. The attention given to Space Marines far outweigh attention to other armies in the codex. Meanwhile, Commissars feature heavily in the books, despite being fairly minor in the actual game/overall plot.
* Creator/WhiteWolf's ''TabletopGame/OldWorldOfDarkness'' setting had a specific form of this - every 'splatbook' (or expansion pack) they released inevitably raised the power level, awareness or general coolness of the group being discussed; they'd be depicted as being better than (or at least putting one over on) every other faction. Until the next one, where the next group would top ''that''. Some fans said they felt sorry for the one that had to go first, since the second was better, etc. putting the first faction at the bottom of the heap. It was a form of serial base-pandering, with different bases inside the White Wolf fandom. This is averted with the ''TabletopGame/NewWorldOfDarkness'', where each 'splatbook' simply fleshes out and expands on the splat, as well as having discussions on both its strength and merits ''and'' its flaws and weaknesses. No splat is ever portrayed as inherently "superior" to any other.
* Creator/GregCostikyan (one of the authors of ''TabletopGame/{{Paranoia}}'') has written [[http://www.costik.com/weblog/2003/08/grognard-capture.html an essay about "grognard capture"]], "grognard" being a term for Napoleon's old guard, and the full term used by hardcore wargame players to refer to products that seek to capture the market of the hardest of the hardcore. It's worth mentioning that in the article Costikyan is somewhat dismissive of Nintendo's strategy of blatantly seeking the non-gamer market for the DS while positioning the PSP as the "hardcore" platform, something that, if nothing else, did indeed make tons of cash for the company.

* [[JustForFun/ZerothLawOfTropeExamples Shakespeare did it.]] ''Theatre/{{Macbeth}}'' was first performed in front of an audience including King James I, and popular {{Fanon}} at the time was that James was descended from main character Banquo. Shakespeare reversed Banquo's role into a benevolent character to appeal to James. There's also some speculation that several scenes of the Three Witches were added later because they were found to be popular.
* ''Theatre/LoveNeverDies'', a sequel to ''Theatre/ThePhantomOfTheOpera'', changes the personalities of several characters from the original (in particular, Raoul) just to please Christine/Erik shippers.

* In its later days, ''Toys/{{Bionicle}}'' practically ran on this, by having many story elements, from names of fictional animals all the way to upcoming characters and even ENTIRE story threads depend on the decisions made by fans (more specifically, only the members of Website/BZPower). Even the most minor, insignificant details that didn't affect the story in the ''least'' got explanations that, more often than not, were needless and/or ridiculous. It didn't help that many fans had a blase attitude on that site, which meant that more critical fans (some of whom didn't even visit the site out of spite) tended to get overshadowed by their votes. Yes, they had polls on what to make canon, because the situation was getting too out of hand, and this trend still continues even after the line has been canceled and rebooted with a new canon. Though the writer was denied further access to the site due to a new policy, fans have continued pestering him on the official LEGO Message Board, where he continued giving the OK to the ideas of a select few BZP members (this time mostly without polls), retroactively adding needless details to the abandoned story of the original canon. This has also lead to some amount of fan controversy. As for [[Toys/{{Bionicle2015}} the reboot]], it so far offers [[MythologyGag little nods and visual references]], as well as curious {{easter egg}}s featuring the Mask of Time hidden in the scenery to keep older fans interested.
* Due to the massive PeripheryDemographic of ''WesternAnimation/MyLittlePonyFriendshipIsMagic'', Hasbro produced quite a few pony related toys that are quite obviously geared towards the adult fanbase. The most notable of these are toy versions of EnsembleDarkhorse characters like Derpy Hooves, Lyra, Trixie, Vinyl Scratch, Nightmare Moon, and Queen Chrysalis, who almost certainly wouldn't have gotten toys if not for the fanbase. The large Funko figures are a particular example, being released in waves of two figures (up until wave 8, which added Discord as a third figure), with the top six background ponies[[note]]Derpy, Dr. Hooves, Lyra, Bon Bon, Vinyl Scratch, and Octavia[[/note]] all getting figures released before Applejack and Rarity got theirs to complete the Mane 6.

[[folder:Video Games]]
* Creator/{{Nintendo}}:
** Theirs is a case of learning from experience: The UsefulNotes/{{Nintendo 64}} and UsefulNotes/NintendoGameCube were ultimately perceived by some critics as being only for little kids and hardcore Nintendo fanboys, which resulted in teenagers, adults, and third-party developers going for the [=PlayStation=] instead. With the Wii, Nintendo seems to be avoiding this perception. However, a good number of third party developers, mostly in western nations, have either failed or rejected to follow Nintendo's direction, with most of their top tier titles still on Creator/{{Sony}} and [[Creator/MicrosoftStudios Microsoft]]'s platforms. That got to change over time: A couple high profile flops on the UsefulNotes/PlayStation3, and the fact that of the largest developers, the ones giving the Wii the least support have been showing losses (Creator/TakeTwoInteractive and Creator/ElectronicArts), while the ones giving the Wii support are doing well (Creator/{{Activision}} and Creator/{{Ubisoft}}). The CEO of Take-Two even said they couldn't ignore the Wii's success anymore.
** Nintendo eventually tried to please the "core" fans by announcing many games aimed to them during E3 2009. Titles include ''VideoGame/MetroidOtherM'', ''VideoGame/SuperMarioGalaxy2'', ''VideoGame/NewSuperMarioBrosWii'', ''VideoGame/GoldenSunDarkDawn'', ''VideoGame/KingdomHearts358DaysOver2'', ''VideoGame/TheLegendOfZeldaSpiritTracks'', ''VideoGame/TheConduit'', and ''[[VideoGame/MarioAndLuigiBowsersInsideStory Mario & Luigi: Bowser's Inside Story]]''.
** E3 2010 provided an interesting reversal: Microsoft and Sony both seemed to be making overtures at casual gamers, with ''both'' of them showcasing Wii remote ''and VideoGame/WiiSports'' [[FollowTheLeader clones]], while Nintendo unabashedly went after core gamers with their announcements of ''VideoGame/TheLegendOfZeldaSkywardSword'', ''VideoGame/KirbysEpicYarn'', ''VideoGame/DonkeyKongCountryReturns'', remakes of ''VideoGame/TheLegendOfZeldaOcarinaOfTime'' and ''VideoGame/StarFox64'', ''VideoGame/GoldenEyeWii'', and a new ''VideoGame/KidIcarus'' game, after a two ''[[SequelGap decade]]''-long dry spell. Most critics and reporters had Nintendo winning the conference in a walk, and even many gamers are, if not fully won over, at least cautiously optimistic.
** Nintendo later leaned back towards this trope with the UsefulNotes/WiiU, specifically stating that while the console would still have features and games geared towards casuals, it would also have games and features catered towards the more dedicated fan, pointing out that the "U" in Wii U means the console was made for "you (the consumer)". The gamble wasn't very succesful, as the console sold far less than all previous home console systems made by the company, prompting them to swing back towards casual marketing (though not all the way) with the UsefulNotes/NintendoSwitch.
* ''VideoGame/TheLegendOfZeldaTwilightPrincess'' was intentionally designed by Nintendo [[SpiritualSuccessor to evoke the same mood and atmosphere]] of ''[[VideoGame/TheLegendOfZeldaOcarinaOfTime Ocarina of Time]]''. ''Ocarina'' is the highest-rated game of the franchise, so when ''Twilight Princess'' was released, it was heaped with praise from both critics and fans alike as being a return to form for the series after two more [[VideoGame/TheLegendOfZeldaMajorasMask experimental]] [[VideoGame/TheLegendOfZeldaTheWindWaker games]]. So much that, infamously, a less-than-positive review from Gamespot coined the EightPointEight phenomenon.
* ''Franchise/{{Pokemon}}'':
** ''[[VideoGame/PokemonGoldAndSilver HeartGold and SoulSilver]]''. The game is rife with cameos from characters across all generations and references to other games in the series. Perhaps the most prominent of these is the return of Pokémon following the Player, which hadn't been seen since ''[[VideoGame/PokemonRedAndBlue Pokémon Yellow]]'', a purely cosmetic function that has no effect on gameplay whatsoever, and it's ''glorious.''
** ''VideoGame/PokemonBlack2AndWhite2'' can be seen as this by those who feel that very little work was put in to make these sequels stand out. There's also the World Tournament which boasts the ability to battle Gym Leaders from every single past generation. It sounds impressive but in reality it's just a cosmetic version of the Battle Tower.
** ''VideoGame/PokemonXAndY'' set a new record, with extensive pandering to Gen 1 fans. The Kanto starters are given away, the Gen 1 games get a 2-hour anime special, and [[BreakoutCharacter Charizard]] gets two [[SuperMode Mega Evolutions]] while the other 2 Kanto starters get one each. And speaking of Mega Evolutions, it was [[WordOfGod officially stated]] that popular Pokemon are most likely to be the ones who get them, even if other Pokemon need them more. The actual new Pokemon introduced in the generation make up ''only 15% of the total Kalos Pokedex.'' ''Mewtwo'' also got ''two'' Mega Evolutions, despite being [[OlympusMons powerful enough as is]], and the fact that it getting Mega Evolution [[PlotHole makes no sense considering the origins of Mega Evolution.]] They promoted Mewtwo and used its popularity, to the point that they ignored their own plot to do so. And about that Kalos Pokédex - not only do the new Pokémon take up a tiny percentage of the 'dex, it would still be the smallest amount of new Pokémon to date (with only 69, where all other regions had at least 100). The ''6th'' Gen was also the first to put the most emphasis on Competitive Battling instead of the actual campaign. Mechanics such as Super Training, Wonder Trade, easier breeding (Smeargle, a mon with the ability to copy any move in the game with its Sketch ability, is found on the same route as the Day-Care Center), and quicker leveling up were all made available to the player extremely early. Almost every major addition or change to the game was done so to cater to the competitive battling crowd.
** Also the trope behind the revival of both the anime's original theme song and the "Gotta catch 'em all!" slogan not seen since Generation II.
** Zigzagged with the [[VideoGame/PokemonRubyAndSapphire Hoenn remakes]]. The EnsembleDarkHorse GiantSpaceFleaFromNowhere Latias and Latios got Mega Evolutions - and you can fly on them. In exchange, more underpowered Pokemon like Beedrill, Glalie and Pidgeot also got Mega Evolutions. The post-game Battle Resort also contains even more pandering to competitive battlers than even X and Y did, offering not only a secondary Day Care on an easy egg hatching route, but having {{Non Player Character}}s that [[BreakingTheFourthWall Break the Fourth Wall]] to talk about the Pokemon World Championships and telling the player that sometimes, in order to win, they'll have to abandon their favourites and only use strong Pokemon. (An IronicEcho of Karen's infamous line from Gold and Silver)
%%** Five words: '' '''[[http://www.polygon.com/2014/5/7/5690692/pokemon-omega-ruby-alpha-sapphire-trailer-nintendo-3ds Omega Ruby]]''' '' [[http://www.polygon.com/2014/5/7/5690692/pokemon-omega-ruby-alpha-sapphire-trailer-nintendo-3ds and]] '' '''[[http://www.polygon.com/2014/5/7/5690692/pokemon-omega-ruby-alpha-sapphire-trailer-nintendo-3ds Alpha Sapphire]]''' ''.
* ''VideoGame/SuperMarioBrosTheLostLevels'' (also known as the Japanese version of ''Super Mario Bros 2'') is one of the earliest examples of the trope. Nintendo created a sequel to the original ''VideoGame/SuperMarioBros'' that was a MissionPackSequel designed for players who mastered the first game and its subtitle was dubbed "For Super Players". Nintendo of America feared that the game would be too difficult for American players and would tarnish sales after the first ''Mario'' game sold so well. And they were right; ''Lost Levels'' has enemy placement and traps designed to catch players off guard very frequently, and many levels require a deep understanding of SMB physics to complete, including exploitation of glitches. Among other things, the game introduced the PoisonMushroom, warp pipes that send the player ''backwards'' in the level progression, and Bloopers that fly. To top it off, the final set of worlds can only be unlocked by ''beating the game eight times in a row'' — a fact which the game gives no real indication of. Western players would eventually get the game in ''Super Mario All-Stars'' with ''slightly'' reduced difficulty, but still [[NintendoHard bone crushingly hard]] overall and players would also get the original version of the game on the Wii's UsefulNotes/VirtualConsole.
* ''Franchise/FireEmblem'':
** A lot of fans accused Intelligent Systems of pandering to the {{yaoi fangirl}}s in the tenth game: The Ike/Soren base conversation is ''very'' sappy and more full of HoYay than their supports in the previous game, and they have a paired ending. The perception is that this is at the expense of the ShipTease Ike had with women in the previous game, though some of that was added by the localization, and said localization seemed to have toned down the HoYay in the ninth game.
** The second set of DLC for ''VideoGame/FireEmblemAwakening'' was this, adding a BeachEpisode and HotSpringsEpisode where the 2 guys and girls from each generation voted most popular by Japanese fans got fanservice artwork, a set of [[BrutalBonusLevel brutally hard challenge maps]] aimed at those who bashed the main story chapters for being too simplistic and easy, and a set of DLC exploring the BadFuture and the EnsembleDarkhorse 2nd generation characters.
** ''VideoGame/FireEmblemFates'' tries to content the fans of ''Awakening'' and the fans of the previous games with two campaigns, one where you can grind freely like ''Awakening'' and one with more limited resources like earlier titles. Unfortunately the result is OneGameForThePriceOfTwo. Intelligent Systems is also finally openly catering to the YaoiFangirls as ''Fates'' directly includes Yaoi with [[GayOption same-sex marriage options]] moving past mere subtext, and also features characters who are in-universe [[YuriFan Yuri]] and [[YaoiFangirl Yaoi fans]].
* ''VideoGame/Splatoon2'':
** The game's Hero Mode is dedicated almost entirely to pandering to Marie[[note]]who won the Callie vs. Marie Splatfest in the last game[[/note]] fans--she's your MissionControl, she gets a ton of character development, and [[TheWoobie it's honestly hard not to feel sorry for her]] when she starts worrying about where her cousin is. Of course, this [[OutOfFocus came at the expense of Callie]] (at least as popular as Marie), who is kidnapped right off the bat and, for a very long time, was almost completely absent from the game even after being rescued. This in turn led to more pandering, this time to Callie's largely dissatisfied fanbase, once it was revealed that the 3.0 update would add her to the Octo Canyon hub after completing the game.
** [[TokenHeroicOrc Marina's]] presence in the game as one of the stage announcers is almost certainly due to the massive popularity of the Octolings in the original game.
* ''Franchise/FinalFantasy'':
** ''VideoGame/FinalFantasyVII'' and all of its compilations. After the original game gained its massive popularity, new additions were added on to the story to "expand" its content, or "explain" points in the story that were generally the most confusing or significant. In actuality, these add-ons were created to help cater to the needs of the ''many'' fans of the game; indulging popular characters such as Cloud Strife, Vincent Valentine, and Sephiroth; and increasing (and complicating) the already large and solid storyline with new plotlines and characters. At this point, ''VideoGame/FinalFantasyVII'' is practically a new franchise itself.
** The producers of ''[[Anime/FinalFantasyVIIAdventChildren Advent Children]]'' admitted in an interview that the reason Cloud acts like a conflicted, pensive loner instead of the strong and confident leader he had become at the end of ''VideoGame/FinalFantasyVII'' was because that was the way he had been depicted in most {{doujinshi}}.
** ''VideoGame/CrisisCore'' is, in fact, prefaced with the new symbol created for ''VideoGame/FinalFantasyVII'', called the ''Compilation of Final Fantasy VII''. Considering the series is famous for love-it-then-leave-it tactics in regards to the various games, the fact that ''Final Fantasy VII'' has not one, not two, but fully six games featuring the same characters shows a dramatic shift in the management of the series.
** The ''VideoGame/FinalFantasyVII'' compilation was a way of pandering to the base through the intellectual property, but it also gave Creator/SquareEnix developers a chance to try their hand at different genres while still creating popular titles.
* The ''Franchise/KingdomHearts'' series, which a lot of the staff of ''VideoGame/FinalFantasyVII'' work on, has also seen a rise in this; the most blatant being the very existence of ''VideoGame/KingdomHearts358DaysOver2'', which stars [[EnsembleDarkhorse the members of Organization XIII]]. The pandering went as far back as the Final Mix edition of the original ''KingdomHearts'', which threw in a Sora and Riku flashback scene right at the very end of the game that seemed designed solely to cater to the YaoiFangirls of the base.
* In sequels, this can result in [[SequelDifficultySpike the difficulty approaching, and even going past]], NintendoHard, as each sequel is designed to challenge players who completed (all of) the previous game(s). The ''VideoGame/GuitarHero'' franchise sank into this, with certain note and chord arrangements clearly mixed for challenge instead of logical chord placement on the higher difficulties. This gets worse (or better, if you're one of the hardcore players) with each installment. In fact, ''Guitar Hero 4'''s guitar is generally easier than 3's due to these complaints.
* ''VideoGame/DevilMayCry''. A chief complaint of the second game from Western audiences was that it lacked the first game's challenge, even the infamous [[HarderThanHard Dante Must Die]] mode providing little difficulty. The version of the ''third'' game released in the West went too far in the other direction, with each difficulty spiked up to be the equivalent of the Japanese version's next-higher setting. "Normal" was the Japanese "Hard," "Hard" was the Japanese "Very Hard," and "Dante Must Die" was just plain ridiculous. The fourth game, as well as the third game's special edition, [[SequelDifficultyDrop were toned down.]]
* This was one of the primary reasons the ''VideoGame/{{Xenosaga}}'' series was stopped at the third installment.
* Fighting and destroying [[spoiler:[[TheScrappy 343 Guilty Spark]]]] in ''VideoGame/{{Halo 3}}'' could be considered [[AntiClimaxBoss more fanservice than boss battle]].
* The entirety of the ''VideoGame/SuperSmashBros.'' series, particularly after they introduced the trophies in ''Melee'', allowing them to pay homage to games and characters who aren't playable.
** The series been criticized by some western gamers for doing this too much in the direction of Japanese fans at the expense of the rest of the world, as many playable characters reflect Japanese popularity rather than global fame. The inclusion of Marth and Roy in ''Smash Bros. Melee'', for instance, provoked some head-scratching, given it predated the release of any FireEmblem game in America. The constant inclusion of Jigglypuff, likewise, though now seen by westerners as a sort of weird-but-fun franchise tradition, has its roots in pandering to Japanese audiences, where Jigs has long been one of the most popular Pokemon.
* The additional battle against Algus/Argath in the PSP version of ''VideoGame/FinalFantasyTactics''. Since he's a massive {{Jerkass}} and one of the [[TheScrappy most hated characters in video games]], one may think killing him once is not enough.
** And then Square Enix did it again in ''VideoGame/FinalFantasyXIV'' with a ''Tactics''-themed storyline that brings Argath back yet again so you can fight him [[spoiler:and his new Lucavi Demon form.]]
* Some critics have argued that the maturity and decline stages of the MMOG life cycle have more to do with this than the actual age of the game. The logic is that at some point developers cave to the demands of the loudest fans--usually more high-end content and [[LinearWarriorsQuadraticWizards boosts to their favorite playstyle]]--and so the raised barrier of entry makes the game far less appealing to new players. This can also manifest as a new race or class almost nobody wanted save those who had plain run out of things to do. Designs incorporating many wings, belts, zippers, or [[DracoInLeatherPants draconian pants]] are common. The launch of the Kamael in Lineage II [[TheyChangedItNowItSucks caused a heavy exodus towards]] private servers, for instance.
* ''VideoGame/CallofDutyBlackOpsIII'' features a segment in which the player is thrown into a dream version of World War II. A new Call of Duty game set in World War II was what many fans had been wanting for a while so that mission should have been giving fans at least some of the thing they want but considering that the developers didn't even bother to add period accurate weapons and instead everyone just uses mid 21st century weapons, it made the segment feel like a middle-finger to those who wanted a World War II game. A good example of this trope not working as intended.
* ''VideoGame/WorldOfWarcraft'':
** ''Cataclysm'' gave what a contingent of fans had long wanted: letting players fly in Azeroth, new race/class combinations (with controversal lore used to justify Tauren paladins), playable Goblins for the Horde (a much loved race that had until then been kept out of the Horde/Alliance factions), playable Worgen for the Alliance (which retconned their somewhat vague origin from alien beings to lycanthropes).
** ''Mists of Pandaria'' turned Garrosh into a full villain, likely influenced by his vast hatedom, and ended with what many of his more vocal haters had asked for since Cataclysm, raising Vol'jin to Warchief.
** ''Legion'' took this UpToEleven , letting an extremely controversial mass murderess who had committed several atrocities ranging from sick experiments on captives to genocides against settlements, enslaving Alliance P.O.W's and raising the enemy dead against their will, become Warchief. Yes, Sylvanas Windrunner, who had a massive fanbase due to her FanService appeal yet having committed atrocities that rivaled the Lich King, has become the leader of the Horde (though there is a bit of CreatorsPet in play as well, with Sylvanas being the favorite character of lead writer David Kosak).
** ''War For Azeroth'' is set to pander to the ''really'' long-time Veterans, from RTS-esque gameplay to the constant calls for a ''true'' return to the Alliance vs Horde narrative, and even an outright battle for Lordaeron, appealing to old "Take Lordaeron back" Alliance diehards even more.
* ''We ♥ Katamari'', the first sequel to the wildly popular ''VideoGame/KatamariDamacy'', is literally all about this: The whole game is essentially one big thank-you to the game's fans, and the plot itself deals with the King of All Cosmos becoming wildly popular for his Prince's katamaris and receiving an onslaught of requests for new katamaris to roll up from the fans.
** Despite a few alterations throughout its lifespan, the Katamari series defines its base as content with the material from the first game, only wanting to take it to different home and portable consoles. The base has also been pandered to greatly by the ''Katamari Forever'' soundtrack, which features remixes and re-imaginings of old Katamari tunes, often re-done by previous Katamari artists that composed different tunes in the series. This pandering is in no way a bad thing, as the soundtrack was amazing, as if the previous soundtracks were now GrowingTheBeard.
* ''VideoGame/TeamFortress2'''s class updates seem to be one long string of Valve weaponizing memes. They also managed to make "Your mom" jokes with style.
* ''Series/BackyardSports''. They try to attract only young sports fans now.
* ''VideoGame/Left4Dead2'' has a new campaign planned called The Passing, which brings together the old survivors from the first game and the new survivors together. This is definitely nothing more than appealing to the fans who been wanting to see the two survivor groups together ever since ''Left 4 Dead 2'' was made.
** That has more to do with the fact that said fans don't like the WildMassGuessing DownerEnding theories that have been floating around.
** Done again for The Sacrifice campaign and comic version to explain to fans how exactly [[spoiler: Bill dies]] and how the survivors from ''VideoGame/Left4Dead'' went down south.
** Valve also ported over every single campaign from ''Left 4 Dead'' 1 into ''Left 4 Dead 2'' as a throw to fans that have been porting the maps over themselves (with varying results) so the fans can play ''Left 4 Dead 1'''s maps with elements used in ''Left 4 Dead 2''. Of course, this [[InternetBackdraft pissed off players who bought]] ''[[InternetBackdraft Left 4 Dead 1]]'' [[InternetBackdraft already]].
* The entire point of ''VideoGame/SonicTheHedgehog4'', which features a return to the classic gameplay.
** Sonic Team has done this when it comes to Franchise/{{Sonic|TheHedgehog}}'s rival Shadow. When he proved to be [[EnsembleDarkhorse popular]], his apparent death in ''VideoGame/SonicAdventure2'' was {{retcon}}ned to him surviving with amnesia, and much of the plot focus was put on him in ''VideoGame/SonicHeroes''. He even got [[VideoGame/ShadowTheHedgehog a game centered entirely on him]] intended to resolve his plot arc. This made him a BaseBreakingCharacter, dividing him between fans who are still happy with him being around and fans who consider him a [[SpotlightStealingSquad spotlight stealing squad]].
** In ''VideoGame/SonicGenerations'', Classic Sonic doesn't speak. This was not a design choice for the Classics, it was technical limitations, and in a few games he did actually speak. However, the fans didn't want to have Classic Sonic talk, so SEGA decided to make him mute for no reason whatsoever. Despite this, they thought it would make sense for Classic Tails and Robotnik to be able to talk.
** After ''Sonic Gererations'' which was a crossover of sorts between the classic and modern games as a result of time travel, came ''Sonic Lost World'' which features badniks from the very first Sonic game for no particular reason other than this and also goes out of its way to avoid referencing the modern games.
** ''VideoGame/SonicAndKnuckles'' had a lock-on feature that was all about this. The game itself worked fine on its own, but lacked the save feature of ''Sonic 3'' and was a little bit shorter. The real draw was that you could attach your old ''Sonic'' games to extend their replay value, if you already had them (which was likely if you were interested in ''S&K'' in the first place).
** ''VideoGame/ShadowTheHedgehog'' had Shadow swearing (though he usually just said damn and nothing greater than that), using guns, riding motorcycles, and fighting aliens to save the world. The developers stated that the game was made with those specific elements since they were trying to cater to Western audiences, but this backfired greatly and caused both critics and fans to heavily pan the game for drifting away from the things that made ''Sonic'' games good in the first place.
* ''Franchise/StreetFighter'':
** The announcement of ''VideoGame/StreetFighterIV'' was the result of fans and competitive players constantly bugging Creator/{{Capcom}} for it every chance they got.
** ''VideoGame/StreetFighterV'' seems to be doing to almost to a fault, with the initial release squarely aimed at competitive players with many features deemed as being for casuals delayed for at least a month.
* When ''VideoGame/MarvelVsCapcom3'' was first shown at E3 2010, many long time fans were disappointed at how different the game seemed to be from ''VideoGame/MarvelVsCapcom2''. After that, each and every successive demo build of the game featured changes that brought the game closer to its predecessor. The final result, a game that feels like a natural evolution of the previous game (while still showing some influences from ''VideoGame/TatsunokoVsCapcom''). The only reason the game doesn't seem to be as unbalanced as the previous one is that this time, they seem to be making every character a GameBreaker.
** There also are several nods to the ''[=MvC2=]'' community, ''especially'' [[FountainOfMemes EMP Yipes]] and '''[[http://www.youtube.com/watch?v=sZZUMjoxfZA MAHVEL,]] [[http://www.youtube.com/watch?v=A6ga9Jvdw9U BAYBEE!]]'''. Three of the [[FanNickname Four]] [[GameBreaker Gods]] (ComicBook/{{Magneto}}, ComicBook/{{Storm}}, and--to the anger of some--Sentinel) are back, Magneto and Sent have their '''[[MemeticMutation MAG]]-[[PrecisionFStrike FUCKIN']]-[[MemeticMutation NETO]]''' and '''[[MemeticMutation DAT MANGO SENTINEL]]''' custom colors as actual outfits, {{Deadpool}} has a win quote against Magneto [[AscendedMeme referencing this]] ([[http://www.youtube.com/watch?v=qxAbRmOiqvo&t=03m23s "I just beat Mag-freakin'-neto! Where yo curleh mustache at?!"]]), and [[MemeticMutation Pringles]] have been prizes.
* ''VideoGame/SuperRobotWars'' has a lot of this (like any crossover, of course), including giving the player [[SparedByTheAdaptation the ability to save heroes that originally died on their shows]] or [[HeelFaceTurn recruiting villains that weren't all that evil]]. Inversely, they also let players kill villains that [[DisneyVillainDeath didn't get directly killed by the heroes]] or worse, [[KarmaHoudini got away scot-free]].
* DICE, makers of the ''VideoGame/{{Battlefield}}'' series, have been doing this heavily with ''VideoGame/{{Battlefield 3}}'' and ''Bad Company 2'', feeding the flames of their stalwarts' huge FandomRivalry with ''VideoGame/ModernWarfare''. In addition, their marketing for the original ''Bad Company'' pandered to people who disliked popular games in ''other genres entirely''.
* Episode 5 of ''VideoGame/StrongBadsCoolGameForAttractivePeople'' begins with an arcade machine breaking down and emitting ominous smoke. When Strong Sad says that the fan is broken and needs to be serviced, Strong Bad replies, "Where are we going to find [[LampshadeHanging fan service around here]]?" At that moment, fan-favorite Trogdor busts out of the broken machine.
* ''VideoGame/{{Tekken}} Tag Tournament 2'' brought back Jun Kazama due to fan demand, despite the fact that the game was based on the characters who had appeared in the 4th, 5th and 6th games (in none of which she appeared). It can be justified as [[DreamMatchGame the game is non-canon]], and she had appeared in some of Jin's endings. Similarly, Kunimitsu, another fan-fave missing since ''Tekken 2'', was included in the game's console port as free DLC alongside several other "missing" characters like Michelle, Alex, P. Jack, and Ogre.
* The "Citadel" DLC for ''VideoGame/MassEffect3'' is one giant opportunity for ''Mass Effect'' fans to put aside the series of {{Player Punch}}es that comprise the plot of ''3'' and reunite for one last grand hurrah with all their previous squadmates, with touching {{Callback}}s and {{Continuity Nod}}s galore. [[spoiler:Unfortunately, it's a party that Mordin, Thane and Legion aren't allowed to attend.]]
* The VideoGame/GundamVsSeries, especially since ''Extreme Vs.'' has become a serial case of this trope. An incredible amount of fanservice abounds, whether it's the mobile suits themselves, the works covered and referenced, the soundtrack and voice-over work or even the quirks lifted directly from the shows. And yet despite or perhaps ''because'' of all that, it manages to work exceptionally well.
* In the ''Franchise/StarWars'' games, the iconic opening crawl, music, and IdiosyncraticWipes are things that fans have come to expect, nay, ''demand''. Additionally, everything that was said about ''Star Wars'' media in the "Literature" section also applies here.
* A former employee of Creator/{{Irem}}'s arcade division blame this phenomenon as one of the reason behind the company's downfall in [[https://www.youtube.com/watch?v=YDXl1-tkUC0 this video]]. Basically: Instead of using "regular" players for location-testing, Irem had their arcade games tested by fans of the company's previous games and hardcore fans of arcade gaming in general, who were much more skilled than the average player. These way above-average gamers made the games look "too easy" during testing so Irem adjusted the difficulty accordingly, but in tuning the game around the top 1%, Irem made the games [[NintendoHard too difficult]] to appeal to the average arcade-goer.
* ''VisualNovel/MysticMessenger'''s "Another Story" route was basically this from Cheritz, fulfilling the longtime fan demand for a V romance route and also making Unknown romantically obsessed with the player character. A lot of fans were ecstatic about this but some other fans had more negative responses to it, saying that V's core trait of being unconditionally devoted to Rika was [[CharacterDerailment derailed]] and his character StrangledByTheRedString with the player character just to please vocal V fans.
** The later addition of an Unknown/Ray route to Another Story also qualifies for this trope as, like with V, the original story gave no indication that Unknown/Ray was ever intended to be a love interest and even made it very clear that [[spoiler:his brother Seven]] was the only person remotely capable of helping him overcome his severe trauma and mental illness. But many fans still wanted to romance him, so Cheritz gave them their wish.
* Encouraged in-universe in ''[[VideoGame/OppressiveGames POWER]]'', where keeping your politician's positions close to your state's preferred positions will help you win elections. This can lead to odd situations like a Democrat, a Republican, a libertarian and a Nazi running for the same seat with everyone having the same positions.

[[folder:Web Animation]]
* One of [[WebAnimation/ZeroPunctuation Yahtzee's]] videos included a note to any potential writers that fans will never appreciate them and you'll be happier the moment you excise the grating sound of their pleading from your memory. [[HypocriticalHumor Then he suggests buying]] TheMerch. This memorable clip also ran for a few months at the end of every video as part of an actual ad for said merch (replacing a more generic one).

[[folder:Web Comics]]
* ''Webcomic/QuestionableContent'' does this from time to time, with obvious anime references and quirky, odd female characters populating much of the strip.
** Marigold is a cute-but-curvy girl with low self-esteem (despite -- or [[DCupDistress because of?]] -- her large breasts) and a major fandom for ''VideoGame/WorldOfWarcraft'' and popular anime series. She probably represents the fans better than anyone else in the cast.
** Claire, a transgender character to appeal to the ever growing number of LGBT readers of the comic.

[[folder:Western Animation]]
* ''WesternAnimation/BeastWars'':
** While the series was directly connected to the original ''[[WesternAnimation/TheTransformers Transformers]]'' series, ''WesternAnimation/TransformersAnimated'' just overdoses on the {{Mythology Gag}}s and use of characters from the original show to pander to the older ''Transformers'' fans. You don't have to be familiar with the original versions of these characters to understand and enjoy even the most {{Fanwank}}-heavy scenes and episodes. It's just a bonus, if you ''are'' familiar, to see things that hearken back to your favorite past series.
** Also, it's the first place to have characters originating from the ''WesternAnimation/BeastWars'' era, namely Blackarachnia, Waspinator, Strika (Beast Machines) and Spittor. There's also a couple of Anime/UnicronTrilogy references (Bulkhead and Lugnut) and cameos (Red Alert as a medic rather than security guard, Safeguard, and Hot Shot), and it also has some G1 era characters that were exclusive to Japanese fiction (the concept of the Headmaster, Grandus, Dai Atlas).
** It also owes big chunks of the premise to the [[Film/{{Transformers}} 2007 movie]], such as the Allspark (previously a Transformers version of the afterlife, a term now replaced by "The Well of All Sparks") and Megatron's original form.
** Also worth noting is the process through which many of these character's appearances are decided: the writers plan out the story beforehand and ask the lead character designer (who is [[RunningTheAsylum a longtime fan of many different ''Transformers'' series]]) what character would be good to use in a role they already have.
** The continuity ties increased rapidly at the end of the 2nd season. A fan from a newsgroup was actually recruited as a consultant for it.
* ''WesternAnimation/WolverineAndTheXMen'': In both [[WolverinePublicity the title]] and [[SpotlightStealingSquad giving him the most screentime]].
* ''WesternAnimation/AdventureTime'' started as a silly action cartoon but as time passed the show gathered many shippers, the creators realized that and made romance one of the focuses. They started making episodes whose only focus is ShipTeasing, Finn and Flame Princess' drama, Jake's and Lady Rainicorn family, [[LesYay Princess Bubblegum and Marceline]], especially the [[GenderBender Fionna]] and Ice King fanfic book episodes that only exist to pander these fans, season 5 is full of this. All this teasing is great for the shippers but the older fans and kids not interested in romance lose.
* ''WesternAnimation/AquaTeenHungerForce Colon Movie Film For Theaters''. If you have not seen everything show-related, [[ContinuityLockout you will be lost]]. The movie states this up-front; during the opening "Things not to do in the theater" musical number, one of the lines is "If you don't understand it, ''[[ContinuityPorn you shouldn't be here!]]''"
* The co-creators of ''WesternAnimation/AvatarTheLastAirbender'' referred to their chibi-short tribute to the show's {{Shipping}} phenomenon as "fanservice". With its obvious detachment from the main storyline and nicely animated comedic anime effects (all [[MoodWhiplash subsequent]] to the mid-season [[DownerEnding downcast ending]] of the finale), the short was almost unanimously well-received by both shippers and non-shippers alike. There was also an in-universe play near the show's end parodying the show itself.
* Due to popular demand during Seasons 8-12, ''WesternAnimation/FamilyGuy'''s former resident CreatorsPet had been [[TakeThatScrappy getting their just desserts]] and resident DesignatedMonkey Meg had been [[ThrowTheDogABone thrown a bone]] ("[[ADayInTheLimelight Dial Meg]] [[Awesome/FamilyGuy For Murder]]"). The writers havd also decreased the {{Overly Long|Gag}} [[CutawayGag Manatee Gags]] in favor of less derailed episode plots and {{lampshade|Hanging}}d/{{deconstruct|ion}}ed the character changes.
* ''WesternAnimation/MyLittlePonyFriendshipIsMagic'':
** In "The Last Roundup," there's a largely filler scene in which a perennial EnsembleDarkHorse background character with the FanNickname Derpy Hooves is actually canonically revealed to have that name, and gets several lines. This later got a controversial AuthorsSavingThrow which was partly due to this and partly due to Derpy's [[TheKlutz clumsiness]], name and SimpletonVoice [[UnfortunateImplications implying she was mentally handicapped]].
** Season 4 is running with this trope after the [[BrokenBase massive fiasco]] that the finale of season 3 brought up with Twilight's promotion to Princess of Equestria. In the second part of the premiere, she's shown to be unable to fight off a couple of plant buds that spew knockout gas on her own, and from the third episode to the eighth, she only uses her wings twice in circumstances where it's easy to ignore, and her status isn't brought up to so much as ask for a taxi in a long line in Manehattan -- not that any of the ponies even acknowledges her as a royal. The developers seem to be going to great lengths to deliberately avert MarySue tropes that the fandom has associated with alicorns, such as GodModeSue and BlackHoleSue.
** The [[MilestoneCelebration 100th episode]], which is titled "SliceOfLife". Involves the main characters being busy dealing with a monster--the fact that the monster is [[PandaingToTheAudience part panda]] may be some kind of a StealthPun--while the episode itself focuses on characters that are considered very popular {{Ensemble Darkhorse}}s in the fanbase, which includes characters like Derpy, Doctor Whooves, Vinyl Scratch, Octavia and others. Furthermore, it canonizes several elements of {{Fanon}}, such as [[FanNickname Steven Magnet's name]], Vinyl and Octavia living together in Ponyville, and Derpy being a mailpony. It also includes Lyra and Bon-Bon, who are often [[FanPreferredCouple shipped together]] in the fandom; the episode explains them as simply being best friends ([[ShippingGoggles not that the shippers care, of course]])... however, it also had them bicker LikeAnOldMarriedCouple in a subtle reference to how often they're shipped.
* After the very controversial reception obtained by ''WesternAnimation/Ben10AlienForce'' and ''WesternAnimation/Ben10UltimateAlien'' for being different than the [[WesternAnimation/{{Ben10}} original show]] and DarkerAndEdgier, the writers went for this trope when working on ''WesternAnimation/Ben10Omniverse'': the tone got DenserAndWackier, references to the original show were made to the point of ContinuityPorn, most villains and characters who were important in AF and UA (like Kevin, Gwen or Ben's girlfriend Julie) got either PutOnABus or DemotedToExtra, and flashbacks parts and episodes taking place in the original series era were included. Other than reversing the position of the fandom (many of the sequels fans hate it and many of the original series fans adore it), it didn't exactly change the situation.
** Surprisingly, [[FranchiseOriginalSin the series before]] ''[[FranchiseOriginalSin Omniverse]]'' [[FranchiseOriginalSin demonstrated many of the same flaws]], but just weren't as pronounced as they were in ''Omniverse''.
* ''WesternAnimation/TeenageMutantNinjaTurtles2012'' has been featuring an overload of references to the past cartoons, films, and comics to keep older fans interested, especially when it comes to [[WesternAnimation/TeenageMutantNinjaTurtles1987 the 1987 cartoon]]. This includes several characters from it or nods to the characters' 1987 incarnations (such as Splinter being the human Hamato Yoshi again or [[spoiler: Baxter being mutated into a fly]]), several plot homages to the 80's cartoon, and even [[spoiler: a cameo appearance from the '87 turtles at the end of one episode, [[RoleReprisal with their original voice actors]] no less.]]
* ''WesternAnimation/TheSimpsons'', ''WesternAnimation/{{Futurama}}'' and ''WesternAnimation/SouthPark'' are all examples of shows that have become increasingly self-referential after a few seasons, with only their own fans able to get most of these references.
* ''WesternAnimation/TheLegendOfKorra'':
** The show has an automobile company that was founded by the descendant of [[FruitCart the fan-favorite Cabbage Merchant]] from the earlier series. As the owner is arrested and dragged away in one episode, he even yells "No! Not my Cabbage Corp!" much like his predecessor's "My cabbages!" whenever his cart was destroyed. They're even voiced by the same actor.
** One of the most common criticisms of the earlier seasons is that they focus too much on a LoveDodecahedron at the expense of the much more interesting MythArc. After [[WesterAnimation/AvatarTheLastAirbender the first series]] spawned a notoriously large {{Shipping}} fanbase, the creators anticipated the same response for Korra and planned an elaborate romantic storyline to sate those fans. Unfortunately, it came off as a RomanticPlotTumor to many.
** In the GrandFinale, [[spoiler:Korra and Asami become the OfficialCouple]], which led to a small segment of the fanbase accusing the creators of [[{{Asspull}} pulling it out at the last minute]] as pandering. The creators denied this, insisting that the whole thing had been planned for quite some time...while admitting that the cameos from [[spoiler:Tahno and a number of other minor characters]] ''were'' shameless pandering.
*** [[WordOfGod Bryan]] even discussed this trope in relation to the [[spoiler:Korrasami]] deal [[http://bryankonietzko.tumblr.com/post/105916338157/korrasami-is-canon-you-can-celebrate-it-embrace on his tumblr page]]:
---> "There is the inevitable reaction, “Mike and Bryan just caved in to the fans.” Well, which fans? There were plenty of [[spoiler:Makorra]] shippers out there, so if we had gone back on our decision and gotten those characters back together, would that have meant we caved in to those fans instead?"
* Due to the controversy that "You're Getting Old" had caused, Seasons 15 (B) and 16 of ''WesternAnimation/SouthPark'' had been making references to earlier episodes, reappearances from old characters, deconstructed character changes and dialled down the topical humor.
* It's very unlikely almost anyone in the target demographic of ''WesternAnimation/{{Arthur}}'' notices Maria, the [[MemeticBystander popular, rabbit background character]] from Arthur's school. Despite this she has a LowerDeckEpisode named "Maria Speaks" all about her. It obviously panders to the PeripheryDemographic.
* Luna Loud from ''WesternAnimation/TheLoudHouse'' is a character with a lot [[LesYay same-sex]] fan shipping, artwork and fanfiction, comes the episode 'L is for Love' where is revealed that she has a crush on a girl named Sam, thus revealing she's bisexual. A lot of fans were pleased with this development.
* Season 2 of ''WesternAnimation/ReadyJetGo'' is this big time. Resident [[EnsembleDarkhorse Ensemble Darkhorses]] Mitchell, Lillian, and Dr. Skelley get more screentime, [[spoiler: Mindy finally turning five and going to space]], and loads of references to previous episodes. It's gotten to the point where you have to watch season 1 just to understand season 2. It also helps that the season had started production in August of 2016 and wrapped up sometime in late 2017, and by then the show had already garnered a fanbase.

* According to this [[http://arvindn.livejournal.com/96382.html blog post]], Website/LiveJournal did this constantly, which prevented the site from becoming mainstream.
** On the other hand, LJ has instituted many changes in its commenting system and design that are meant to appeal to those outside its fanbase (or at least the English-speaking ones).
* Creator/JeffDunham has been becoming this, as his shows have become more rooted in shock humor and stereotypes (with increased emphasis on BreakoutCharacter Achmed) in order to appeal more to the conservative Southern crowd (Dunham is a Texas native).
* Creator/PeterKay gets accused of this by some other stand-ups. Creator/RichardHerring said his act consisted mostly of "remembering things that happened in the 1970s".
* Debian is currently planned to pander to the VocalMinority that hates [=GNOME=] 3 by switching from [=GNOME=] to Xfce as the default desktop environment for Debian 8 "Jessie".
* Is the reason why Series/The90sAreAllThat exists. During the tail end of the TurnOfTheMillennium and going through TheNewTens, 90s nostalgia was reaching an all time high, especially among "Generation Y" babies born in the late 80s and early 90s (i.e. the people who spent most of their childhoods in TheNineties). Since Nickelodeon was seen as a major victim of NetworkDecay during this time, there were lots of petitions and requests for Nick to bring back their 90s era programming in some form, much like what Creator/CartoonNetwork did by introducing Boomerang. At long last the 90s kids got what they wished for and ''The 90s Are All That'' premiered on Nickelodeon's "for teens and older audiences" channel Creator/TeenNick in 2011 as a late night block that brought with it shows like the titular Series/AllThat, WesternAnimation/{{Rugrats}}, WesternAnimation/HeyArnold, and many more. This block is also notable for finally re-airing the infamous "lost movie" Film/CryBabyLane (during Halloween no less) for the first time since it was banned more than 10 years prior.
* Fascism (particularly UsefulNotes/BenitoMussolini's brand of it) has been described as an ideology that was whatever the public wanted it to be, as long as it was set to marching music.
* [[http://rabble.ca/columnists/2015/02/how-stephen-harper-holds-his-own This article]] on the continued success of [[UsefulNotes/{{Canada}} Prime Minister Stephen Harper]].
* According to Simon and Martina of WebVideo/EatYourKimchi, base pandering is one of the big weaknesses of K-drama. The directors would change the relationships of the characters, based on what they see the fans demand. This would lead to 180 turns where characters that hated each other, would become lovers the next episode without any logical setup.
* [[https://www.youtube.com/watch?v=xgjKJ8dSaX8 This video]] by Midnight's Edge argues that the phenomenon of recent blockbuster movies that feature China in some way, include Chinese characters and/or involve Chinese companies in their production, obeys the growth of the [=PRC=]'s market as a sizable source of revenue for Hollywood.