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Logo Joke
aka: Logo Gag

Some studios have vanity plates that are recognized everywhere. The moment you see a ring of stars swirling into place above a serene-looking mountain, for example, you know you're looking at a Paramount production. That little kid who tosses a fishing line into the water while sitting in the crook of the moon is instantly recognizable as DreamWorks. Such logos, once they climb to a certain point of universal recognition (no pun intended for those people who are watching a globe spin on their movie screens), are a sure fire form of brand name recognition.

Every once in a while, though, a creator will have fun with it. The Vanity Plate will be changed in some way, just enough to put a new spin on it usually being tied into the movie it's featured in. Match Cuts are also a common form of this. More rarely, the logo will show up in a scene in the middle of the show.

A very specific type of inside joke. A subtrope of Special Edition Title. More examples in the IMDb's Crazy Credits section, or at the Closing Logos Group Wiki


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    Twentieth Century Fox 
  • The 75th Anniversary logo in 2010note  ends with a giant "75" lit up in the sky by searchlights while the camera pans up to highlight it. Because of this, the News Corporation Company byline and the ® sign were engraved onto the structure, because by the time they fade in normally, the logo would be already gone.
  • The second to last note of the Alien³ ident is held for several seconds, rising in crescendo, before cutting off abruptly. (This variation can be heard on the soundtrack album for Predator.)
  • The trailer of Alvin and the Chipmunks: The Squeakquel: Alvin appears on one of the searchlights singing along to the fanfare. Simon and Theodore stand nearby singing along as well. Alvin dashes over to join them for the last notes, nearly knocking Theodore off the platform in the process. After they finish singing, Theodore worriedly glances down at the ground as he is still hanging off the edge of the platform.
  • The trailer for The Book of Life (2014) features a logo styled in a Mexican Day of the Dead variant with a different font and a skull replacing the 0 in "20th".
  • The Cannonball Run ident starts with the familiar theme being "derailed" by sounds of crashing cars and a car chase (between a vehicle and a cop car) that happens in and around the logo.
  • Daredevil DVD: The 20th Century Fox logo turns into something seen though Matt Murdock's enhanced senses. The movie itself has the regular logo.
  • The Day After Tomorrow: The 20th Century Fox logo turns blue and a storm starts to appear in the background.
  • The Diary of a Wimpy Kid ident transitions into a paper sheet drawing of the "75"/main logo, which then segues into the opening shot of the film.
  • Die Hard 2: Die Harder DVD menu: Snow is falling during this film's title card.
  • Edward Scissorhands features an ident that replaces the theme music with orchestral chanting, and the typical yellow colour scheme with snow and a blue background.
  • The Fresh Prince of Bel-Air replaces the usual text in the logo with "The Stuffed Dog Company", along with two dogs replacing the searchlights.
  • Futurama: The logo reads "30th Century Fox Television". The logo even appears in-universe in the episode "That's Lobstertainment!", as seen above. The DVDs even call it "30th Century Fox Home Entertainment".
    • This becomes Hilarious in Hindsight in April 2013 when Rupert Murdoch announced that following the spin-out of News Corporation's publishing operations into a new News Corp., the old News Corp. would be re-named 21st Century Fox.
  • In the 2008 version of Krabat, the background suddenly turns dark and stormy at the end of the Fox logo as a crow flies by squawking.
  • Ice Age 3: Dawn of the Dinosaurs: A stone-age version of the logo appears, with the searchlights replaced by smoking fumaroles. This only appeared in the theatrical release and on the 3D Blu Ray release.
  • A TV spot for Independence Day had the logo be progressively darkened by an alien ship's shadow.
  • Replaced in The League of Extraordinary Gentlemen movie by a more decrepit and dark sign.
  • Monty Python's Flying Circus: The "Twentieth Century Frog" logo combined this with the MGM lion, with three hand-drawn frogs replacing the lion. "Twentieth Century Vole" is also mentioned on the show.
  • Moulin Rouge!: A conductor in a concert hall with draped red curtains walks to the center. The curtains open up, and footage of the Fox logo plays on screen framed by the curtains as the conductor leads the symphony playing the fanfare, seen below the stage.
  • The trailer for Revenge of the Nerds has the logo crumbling and being replaced by the film's one. Also the searchlights are bright and wave wildly (including the searchlights which never normally move),
  • Robin Hood: Men in Tights has a 12th Century Fox logo on an actual fox.
  • The Rocky Horror Picture Show: The 20th Century Fox fanfare played on a piano rather than by a full orchestra.
    • According to Richard O'Brien in the DVD commentary, the sequence originally was going to be normal, and the piano version of the fanfare was to be played at the movie's climax, just before Frankie started singing "Wild & Untamed Thing".
  • The Simpsons: In one Couch Gag, Homer notices the Fox logo on the screen, rips it off furiously, and his family joins him in stomping on it.
    • The episode "MoneyBART", the Couch Gag storyboarded by guerrilla artist Banksy depicts the logo as a giant sweatshop.
    • In The Simpsons Movie's ident, Ralph Wiggum runs out of the "20th" and sings the last few bars of the theme music (badly) before running away. The audio for this has been adapted for the Home Entertainment logo starting with the Sixteenth Season DVD.
    • The episode "Thirty Minutes Over Tokyo" ends with the familiar fanfare replaced with Homer screaming "Ah! Undo! Undo!" (Earlier in the episode, Homer is investing in stocks whilst at an internet cafe. This is Homer's reaction when Lisa tells him that News Corp is part of Fox.)
    • The Christmas Episode "Miracle on Evergreen Terrace" has jingle bells playing with the fanfare.
    • On "The Blunder Years", this and the Gracie Films logo before have Homer loudly screaming over them.
  • Speed 2: Cruise Control has the logo being washed by the ocean.
  • In FOX Searchlight's Sunshine, the logo plays backwards, ending on the Sun... which turns out to be the reflection of the Sun on the Icarus II's solar shield.
  • In the X-Men trilogy, the "X" in the Fox logo remains visible to the end although the rest of the logo has already faded out.
    • X-Men: Days of Future Past brings back the previous Logo Joke of having the "X" in "TWENTIETH CENTURY FOX" fade out a few seconds after the rest of the logo, as well as adding the first few notes of the X-Men theme at the end of the Fox fanfare.
  • In the 1964 comedy What A Way To Go!, the logo is pink (because Gene Kelly's character in said movie loves the color).
  • In Silent Movie, instead of opening normally, the logo appears a few minutes in, on a billboard.
  • The opening of Rio 2 has a samba version of the famous fanfare.
  • Down with Love: To go with the film's Retraux early '60s romantic comedy cinematography, the '60s Fox logo is used, complete with CinemaScope card. Also, the Regency logo is colored pink instead of blue and its jingle was rearranged in a smooth jazz style.

    Sony/Columbia Pictures 
  • Cat Ballou: The Torch Lady transforms into an animated version of Jane Fonda as a cowgirl who is holding two guns and firing them.
  • Men In Black series: In the second movie, the Torch Lady's torch flashes like a neuralizer. Happens in-universe at the end of the film.
    • Trailers also had her wearing sunglasses.
  • The Mouse That Roared: The Torch Lady looks down, sees a mouse at her feet on the pedestal, and runs off-screen, leaving her torch behind. At the end of the film is a title-card sequence where she runs back up the stairs of the pedestal and grabs her torch, via running this opening sequence backward.
  • Thank God It's Friday: The Torch Lady's toga transforms into a disco-themed outfit and she does a dance.
  • Charlie's Angels: The movie begins with the usual Columbia Torch Lady logo. Then the logo pans to the right, as the movie starts off in the sky on a plane.
  • Strait-Jacket: At the end, we see that the lady has been decapitated and her head is placed just below her feet.
  • Zotz!: As the Torch Lady opens the film, in the bottom right-hand corner is the familiar William Castle director chair. In close-up, Castle points to her and says, "Zotz!" Back in wide shot, the Lady looks down at Castle and speaks, "Zotz? What's Zotz?"
    • At the end, the Torch Lady smiles and speaks, "Zotz all!."
  • The Man Called Flintstone: The Torch Lady is replaced with Wilma Flintstone (who is dressed as the Torch Lady).
  • The Grudge 2: The logo starts as usual, but the torch flickers, briefly causing the Torch Lady to turn into Kayako and the word "COLUMBIA" to turn into "GRUDGE 2."
  • What Planet Are You From?: Annette Bening, co-star of the film, takes her long-rumored place as the face of the post-1994 Torch Lady (a composite is actually used for every other Columbia film of this era).
  • Cloudy with a Chance of Meatballs: A giant banana falls on the Torch Lady, unceremoniously knocking her off-screen. A cloud storm then passes by, transitioning to the Sony Pictures Animation. In the sequel, the banana turns out to be a bananostrich ridden by a Strawberry, whose torch overtakes the screen to transition to Sony Pictures Animation.
  • Eight Crazy Nights: Eleanor (Whitey's sister) is on the pedestal dressed up as the Torch Lady, then transforms via a melt effect into the real Torch Lady.
  • Beakmans World: A toy rocket flies around the Torch Lady.
  • The Green Hornet: The torch has a green glow instead of a yellow glow.
    • Twenty Twelve has a bright orange glow that grows to overtake the logo, transitioning directly into the movie - though a review said it'd be better if the statue was in ruins, to fit the movie.
  • Superbad: The 70's variant of the logo is shown, but with new text inserted at the bottom of the screen reading "A Sony Pictures Entertainment Company". When the Torch Burst symbol appears, the background becomes yellow instead of black, and then colorful silhouettes of Evan flash across the screen.
  • Wolf has dark clouds in the background, and then another cloud covers the logo.
  • Django Unchained (co-produced by The Weinstein Company and Columbia Pictures) begins with an early '70s variant of the logo but with slightly distorted colors and a "A Sony Pictures Entertainment Company" byline in an era-appropriate typeface, which comes after The Weinstein Co. logo. (see also Inglourious Basterds below)

  • Lilo & Stitch: The Walt Disney Pictures logo gets abducted by a Tractor Beam. Additionally, the arc is blinking green.
    • An early version of this also featured the logo's text changing from alien characters to English, in one of the deleted scenes.
    • Stitch! The Movie: The logo fades from white-on-blue to green-on-black, and then shimmers away into the starfield behind it.
    • Lilo and Stitch 2: The castle reveals itself from the bottom up, instead of the usual top down. After the logo is fully formed, it suddenly experiences a glitch.
    • Leroy & Stitch: After the logo is formed, the background turns into space as the castle goes into hyperdrive.
    • Stitch!: In the first season opening for the original Japanese version, the Disney logo zooms into view, and then gets zapped by Stitch in his stolen police cruiser.
  • One extended-version trailer for and the ending credits of the home video version of WALL•E has the bulb on Luxo Jr. burning out and then being replaced by WALL-E; on his way out he knocks over the R in Pixar and stands in its place.
    • Although the joke isn't necessarily with the Disney/Pixar logos themselves, if you stick around to the very end of the credits, the Disney and Pixar logos are followed by a Buy 'n' Large logo and jingle.
  • The Haunted Mansion has the castle set against the foyer organ, before fading into the roof of the mansion.
  • Enchanted: The camera zooms in on a tower of the Disney castle to show the book on a stand inside, effectively integrating the logo into the animated prologue.
  • Atlantis: The Lost Empire: The logo looks as if it's been hammered onto brass, and the "arch" looks like an electric spark going over the castle.
  • Inspector Gadget: The castle has alarm clocks, waldo arms, and other paraphernalia inside it. The "arch" is a large gear, or half a gear. Done in the first two. Also, at the end of the first film, the Caravan Pictures Guy walks down the road, pauses, and puts his briefcase down. The Gadget Copter emerges from his hat and he flies off.note 
  • The Lion King, 2002 IMAX version: The castle is rendered in a desert-sand tan, and the arch is formed by a signal flare.
  • The Wild: A CGI teal version of the castle appears as Samson the lion tells one of his famous stories, only to rewind when his son, Ryan, interrupts him, commenting how he heard that story 'like a billion times.' This happens thrice before it goes over normally.
  • Recess: School's Out: After the flash of light, we see the gang standing on the castle and they play out the jingle with their kazoos.
  • Race to Witch Mountain: Darker and Edgier music is used for the Disney castle logo, and at the very end, the castle morphs into a silhouette of the titular mountain.
  • Return To Neverland: A slightly different version of the usual theme played with the spot flying over the castle with a lot more sparkle. A small spot of light is then seen behind the logo as it is projected onto the side of a cloud. The little spot of light (revealed to be Tinkerbell at the end of the opening credits) then moves, causing the logo to vanish.
  • Piglet's Big Movie: The spot and the trail it leaves are pink instead of white. Also, the start of the rendition of the "Winnie the Pooh" theme song for that movie plays over the logo instead of the usual theme.
  • TRON: Legacy: The castle is rendered as a black angular shape covered in Tron Lines within the Grid.
  • Pirates of the Caribbean: On Stranger Tides featured fog appearing where the star in the beginning of the logo would appear, the Jolly Roger flag atop the Disney Castle, mermaids in the moat and a moodier color scheme.
  • Tangled: 50th Disney Animated Canon film disclaimer in the Walt Disney Animation Studios logo.
  • Sleeping Beauty: The trailer for the 1995 re-release included a clip of the Walt Disney Pictures castle transforming into the castle where Aurora's parents live.
  • Mars Needs Moms: The opening animation is tinted red when the arch rises.
  • National Treasure: Book of Secrets: The opening Walt Disney Pictures logo is "darker and more orange" according to the director.
  • Cars: When the Pixar logo finishes, it fades out except for Luxo Jr.'s light like after the end credits for Pixar films, but after it fades out, the words 'Celebrating 20 Years' appear, with Luxo Jr. making the 0 in 20. In its sequel, a similar thing happens. After the logo finishes, the letters disappear, followed by Luxo Jr. and the background. Luxo's head turns into a 'C' in the word 'Celebrating,' and then '25 Years' appears after the previous word fades out.
  • For 3D versions of Pixar movies, the logo plays normally, but the camera starts out from the side of the letter 'P' in 'PIXAR.' The camera moves to the right, until we see the logo at its usual view.
  • In a modification by Danny Elfman, the third to last note of the Frankenweenie ident abruptly becomes a Scare Chord held for several seconds. (This variation is the first track on the film's soundtrack album.) As this happens, the usual blue starry sky setting of the Disney logo transitions into a stormy Deliberately Monochrome setting, as per the movie itself.
  • Fantasia 2000: The logo appears against a space background. At the end of the movie, the arc drawn above the Disney castle fades into the background.
  • Tarzan: When the words "Walt Disney" appear, the blue background is replaced by a jungle-at-night background, transitioning the logo into the movie.
  • Teacher's Pet: The castle is drawn in the style of the series it is based on, and thus series creator Gary Baseman.
  • Toy Story: The Walt Disney logo zooms out, turning into Andy's wallpaper. In the 3D remake, the Pixar logo replaces the Disney logo in the transition. Luckily, the transition is still neat because the Pixar logo shares a similar shade of blue in the background.
  • Wreck-It Ralph: 8-bit Walt Disney Animation Studios logo at the beginning (complete with chiptune version of the music), and the Disney castle logo after the credits becomes a PacMan Kill Screen. The original blue-bar castle can also be seen as part as the Kill Screen. Additionally, the Disney castle logo at the end of the Paperman short preceding Wreck-It Ralph is Deliberately Monochrome, as per the short itself, with a paper airplane providing the over-the-castle arc.
  • Oz: The Great and Powerful: the Disney logo is directly integrated into the Painting the Medium-exploiting opening sequence; as such, it appears as a monochrome paper cut-out model presented in a 1.33:1 aspect ratio (opposed to the 2.40:1 aspect ratio of the core of the movie).
  • Though the logo animation in G-Force is unchanged, there are subtle sound effect additions to the logo (most noticeably when the arch rises and when "Walt Disney Pictures" appears).
  • Prom: Just as the arch light is about to land, the castle suddenly becomes a photograph in a scrapbook which is then covered over by a pencil-drawing castle and "Walt Disney Pictures" text scrap. Notably, the "Walt Disney" scrap is pulled directly from the 90's logo.
  • At the end of the Mickey Mouse cartoon Get a Horse, the logo is in black and white, with "Disney" written in an older signature font. Clarabelle Cow is seen leaping over the castle leaving a trail of pixie dust (or is it?) behind her as she moos.
  • Maleficent teaser trailer: the text is pale blue, and the normal castle is replaced with King Stefan's castle. The camera then swings around to show some distant mountains, starting the action.
    • In the movie itself, the normal castle is shown from the side and turns into Stefan's castle, which the camera then zooms past.
  • In Frozen, all sound and music in both the main logo and the Walt Disney Animation Studios logo is muted and "Vuelie", a song inspired by Saami and Norwegian culture, plays over instead, continuing into the title sequence.
  • Saving Mr. Banks features a vintage Disney logo with "Walt Disney Presents", the words "Walt Disney Productions"note , and the old MPAA seal appearing underneath.

    Dreamworks and Dreamworks Animation 
  • Shark Tale: The boy casts his line and the action switches to the worm at the end, which segues into the movie proper.
  • Bee Movie: A bee scares away the boy and takes his place on the moon.
  • Madagascar: Escape 2 Africa: The penguins knock out the boy and take his place.
  • Monsters vs. Aliens: A UFO abducts the boy with a tractor beam. Furthermore, the logo appears in grainy black-and-white and in the 3D version appears flat.
  • Kung Fu Panda: A leopard in a coolie hat in a Ninja Run, skips across a body of water, fishing pole in hand, leaping up onto the crescent moon to take the boy's place.
    • Kung Fu Panda 2 picks up on Master Oogway's death in the first film by having him go to the moon and take the boy's place.
  • Medal of Honor: The boy throws away the fishing rod, pulls his rifle and puts on his helmet, jumps on a parachute, and gets stuck in the crescent moon. All of that, while the piano theme tune changes to military fanfare.
  • The Ring: The moon becomes the Ring for a split second, along with videotape glitches.
  • Shrek: The S in both "DreamWorks" and "SKG" grow ogre ears.
  • The Lost World: Jurassic Park for PlayStation and Sega Saturn: The boy's line gets a tug, he exclaims, "Caught something!", and the boy is violently yanked off the moon as a raptor squeal is heard.
  • Small Soldiers for PlayStation: The Commando Elite climb up the line and tie the kid up.
  • How to Train Your Dragon: a Night Fury flies around in the background. This otherwise introduces the new vanity plate for DreamWorks Animation (which exploits the 3D with a more elaborate fishline-swinging).
  • Halloween Special Scared Shrekless: The boy is scared by a wolf howl and hides behind the crescent moon.
  • Puss in Boots: The animation is accompanied by lively Spanish music, including the sound of a whip-crack which coincides with the boy casting out his fishing line.
  • Rise of the Guardians: Jack Frost takes the boy's place in the crescent moon, his staff in the place of the fishing rod. He lazily knocks the snowflake off towards the screen, causing the camera to zoom out, and the 'DreamWorks' title then freezes up with frost and explodes into snowflakes.
  • The Croods: The logo is painted on a cave wall, then flakes off and is blown away.
  • Mr. Peabody & Sherman: Sherman sits on the crescent moon, casting the fishing line.

Doing the "normal" logo was usually the exception rather than the rule for LucasArts:
  • Jedi Knight series and The Force Unleashed: multiple variations on drawing a lightsaber / using force powers etc.
  • Afterlife, where the Gold Man first falls into a flaming-red lava pit ... and then flies out with a halo and wings into a heavenly white light off the screen.
  • Rogue Squadron: Logo is blown up by duelling starfighters.
    • In the sequel, the shape of the Gold Man is formed by hundreds of tap-dancing stormtroopers.
  • Armed And Dangerous: features three versions of the 'Gold Man' based on the game characters drinking tea.
  • The Secret of Monkey Island: Special Edition: 90's era Guybrush walks on screen with a treasure map and digs up the logo, which changes to its modern form.
    • Given that the original was released under Lucasfilm Games, there wasn't technically an original logo to dig up...
    • Escape from Monkey Island also had the logo change to a monkey holding a banana.
    • In The Curse of Monkey Island the game starts with the letters C M I done in the style of the THX sound preface, complete with the THX noise, with their slogan replaced with "The monkeys are listening."
  • The end credits of Day Of The Tentacle featured Purple Tentacle scaring the Gold Guy away and taking his place.
  • Big Sky Trooper: The Slug leader and a lackey descend on the Gold Man, discuss how it has bones and appears to be an ad, then destroy it - as the Slug leader declares, the two things he hates are bones and advertising.
  • Star Wars: Starfighter: The Gold Man ducks under a starfighter as it flies above him.
  • Star Wars: Galactic Battlegrounds: The Gold Man falls over to reveal a battle droid hiding behind him, who then shoots the camera.
  • Star Wars Episode I: Racer: A podracer breaks the Gold Man, who is then repaired by some pit droids.
  • Star Wars Episode I: Jedi Power Battles features the Gold Man leaping off of his base and the design above him becoming a lightsaber. Promptly then attacking the screen.
  • Rogue Squadron III: The Star Wars characters dance to a disco version of the main theme, including the Gold Man.
  • Bounty Hunter: Jango ties up the Gold Man and yanks him off the logo, then flies onto it with his jetpack and uses his flamethrower to produce his own golden arc to hold. That gold guy just can't keep his job, can he?
  • In Grim Fandango we see the Gold Man turn into a skeleton, with the ray above also skeletonized.
  • Star Wars: Republic Commando features the Gold man rendered in monochrome and static, in keeping with the Darker and Edgier theme of the game.
  • The trailer for the cancelled Sam & Max: Freelance Police features the Gold Man investigating the logo with a magnifying glass. He drops it, causing the logo to shatter like glass.

    Metro Goldwyn Mayer 
  • On several different Tom and Jerry cartoons, principally those directed by Chuck Jones, Leo the Lion is replaced by Tom, who gives his best housecat "roar".
    • At the end of "Switchin' Kitten", Jerry runs into a mouse hole and imitates the lion.
    • In "Tail In The Trap", the logo appears as a "Wanted" poster which gets shot at.
    • In "Sorry Safari", the words "A Metro-Goldwyn-Mayer Cartoon" appear over a cartoon lion from later in the short.
  • A few MGM cartoons from 1942 had Leo roaring to the tune of the Tiger Rag.
    • The Tex Avery short "Batty Baseball" started with no logo, just the title of the short. After about 30 seconds into the action, one of the players pauses to ask the narrator what happened to the MGM logo. The narrator apologizes and we then see the logo and credits.
  • In the trailer for A Night at the Opera, the lion was replaced by the Marx Brothers themselves, under the banner "Marx Gratia Marxes" (instead of "Ars Gratia Artis"), each taking turns miming the lion's roar. (When it was Harpo, his ever-present taxi-horn sounded instead.)
  • In Tarzan, the Ape Man (the 1981 box-office bomb starring Bo Derek), Tarzan's yell is in place of the MGM lion's roar.
  • In the 2006 Remake of The Pink Panther, after the lion roars, an animated version of Inspector Clouseau appears within the MGM logo, followed by the Pink Panther, then the lion again, reacting Monty Python style.
  • Strange Brew: Standard MGM opening, but the lion, instead of roaring, belches and appears disinterested. The camera then pulls back from the logo and pans towards the Great White North set, where Bob and Doug are trying to make him roar to no avail. A few minutes later, the lion roars in the background, and Bob comments, "Geez, now that hoser's growling!"
  • Silent Movie: The Big Picture Studios logo is essentially that of MGM, but with the studio boss in place of the lion and a seal barking replacing the roar.
  • Steve Irwin's The Crocodile Hunter: Collision Course had an alligator instead of the lion.
    • The trailer for the film had Irwin stepping into the frame and commentating on the lion.
  • The Fearless Vampire Killers has two versions:
  • The Movie of Josie and the Pussycats (a co-production between Universal and Metro-Goldwyn-Mayer) begins with Boy Band music playing over the Universal logo but is immediately followed by the MGM logo as the music continues, with the lion being replaced with a squealing teenage girl.
  • Howling III: The Marsupials replaced the lion roar with a quick film clip a thylacine roaring.
  • The trailer for Clean Slate has the main character's dog in place of the lion doing the roar. This wasn't in the film though (which instead had a special "70th Anniversary" logo shown on MGM's 1994 lineup).
  • Robocop 2014. Instead of the lion roaring, we get the sound of a talk show host doing his vocal warm-up exercises.
  • Night of Dark Shadows and The Girl with the Dragon Tattoo (American adaptation): The lion's roars are muted out.
  • Dr. Strangelove was going to have one. Specifically, the film would be presented by "Macro-Galaxy-Meteor Pictures" instead, and instead of the lion, there's, as the script describes, "A WEIRD, HYDRA-HEADED, FURRY CREATURE". This tied in with the unused Framing Device of the movie being presented as a Found Footage film discovered by aliens and presented as part of a documentary series called "The Dead Worlds of Antiquity".

    MTM Productions/Enterprises 
Mary Tyler Moore's film company, MTM, uses a logo that is a parody of the MGM logo, using a meowing kitten (owned by Moore and named "Mimsie") instead of a roaring lion. (Sometimes Mimsie is shown as a still image, as seen on Lou Grant, Paris, the theatrical release Just Between Friends and the pilot for Three For The Road). MTM has used variations of its own logo for various shows produced by them over the years.
  • For Christmas Episodes, such as those on The Bob Newhart Show, Mimsie was shown encircled by a Christmas wreath in place of the usual gold ribbon.
    • BUT, the original ribbon appears for a split-second, possibly due to an editing error.
  • At the end of the "Put on a Happy Face" episode of The Mary Tyler Moore Show, Mary Tyler Moore herself appeared in place of Mimsie and mouthed the words "Th-th-th-that's all folks!"
  • At the end of the 1991 Mary Tyler Moore Reunion Show, Mimsie does not meow, she says "Bye!" in Mary Tyler Moore's voice.
  • On videos produced by MTM Home Video, the kitten holds a remote control. After meowing, the kitten hits "rewind". The picture winds backwards (and loses color), and the kitten meows again.
  • The Duck Factory: Before the logo starts, a voiceover asks "Where's the cat?" The cat then quacks.
  • Eisenhower and Lutz: Mimsie's "meow" is sung by a group.
  • The Graham Kerr Show: As befits a Cooking Show, the kitten wore a chef's hat.
  • Similarly, on Hill Street Blues, the kitten wore a policeman's hat.
  • Newhart: Bob Newhart's voice says "Meow" — except for the first episode, where she meows normally, and the last episode, where Darryl and Darryl scream "QUIET!".
  • The New WKRP in Cincinnati: Instead of a meow, you hear Les Nessman saying "Ooooh!". There is no sight of a YouTube video with this variant, yet.
  • For Remington Steele the cat wears a Sherlock Holmes deerstalker cap and has a meerschaum pipe in its mouth; when it meows, the pipe falls and lands in front of the word "Productions".
    • Also, there is a mockup on YouTube, but the letters move slowly, and Mimsie drops a gun, firing a hole into an "M".
  • St. Elsewhere: The kitten is dressed for surgery in mask and smock. In the final episode, the kitten appeared beneath the closing credits, hooked up to life support machinery, and flatlined at the end of the credits. (This variant doesn't always appear when shown in syndication.)
  • The Steve Allen Show: The kitten wears heavy black eyeglasses and declares "Schmock!" in the voice of Steve Allen.
  • The White Shadow: A different kitten from the usual Mimsie bounces a basketball off the MTM logo.
  • Xuxa: The kitten uses the voice of Xuxa saying "Ciao!"
  • The feature film A Little Sex has an animated cartoon version of Mimsie crying, followed by a second kitten appearing; the two then rub heads affectionately and purr.
  • Bay City Blues has a cartoon Mimsie catching a baseball. This one and several of the other variations mentioned above can be seen in this compilation.
  • The shortlived series Three For The Road had an unusual variation on its final episode: after Mimsie meowed the gold ribbon and the shot of Mimsie within turned upside down for no apparent reason.
  • Carlton Your Doorman, MTM's only animated production - a TV special/pilot for a spinoff from Rhoda (itself a spinoff from The Mary Tyler Moore Show) - ends with a very annoyed looking white cartoon cat (not a kitten) glaring at the camera ("C'mon, say 'meow'... damn cat," grumbles Carlton).
  • Most startling of all, the TV movie/Poorly Disguised Pilot Vampire has "AN MTM ENTERPRISES INC. PRODUCTION" in blood-red against a black background - and no kitten at all!

    Mutant Enemy Productions 
Note that the variants are all exclusive to Buffy the Vampire Slayer, and so the entries refer to episodes of that show.
  • "Becoming, Part 2": The zombie says "Ohhh, I need a hug." (This was the episode where Buffy killed Angel and left Sunnydale.)
  • "Amends" puts the zombie in a Santa Claus hat.
  • "Graduation Day, Part 2" puts the zombie in a graduation cap.
  • At the end of "Storyteller", the zombie sings, "We are as gods!"
  • "Once More With Feeling": the zombie sings "Grrr... argh."
  • "Bargaining, Part 1": the signoff is actually included in the episode itself, with Tara putting on a zombie finger puppet and going "grrr... argh."
  • "Chosen", the final episode of the series: the zombie looks at the camera, growls, then keeps walking.
  • Parodied in an episode of Robot Chicken, with the zombie doing the normal "Grrr... argh." before going on a rampage & killing people. The scene then cuts to show that it's Joss Whedon messing around, as an executive walks in and says, "Come on, Joss. That's why you got kicked off Wonder Woman."

    Viacom/Paramount Pictures 
  • In Road to Utopia, Bob Hope and Bing Crosby are sledding through the Klondike countryside and enjoying the scenery, when something catches Bob's eye:
    Hope: Hey, get a load of that bread and butter!
    (Cut to a shot of a snow-covered mountain)
    Crosby: Bread and butter? That's a mountain!
    (The "Paramount Pictures" logo suddenly appears in front of said mountain)
    Hope: Maybe a mountain to you, but it's bread and butter to me!
  • It was planned for the end Paramount logo to turn into the Star Trek insignia at the end credits of Star Trek: The Next Generation, but the plan was dropped.
  • Indiana Jones: The mountain fades into...
  • Team America: World Police: The Paramount logo animation runs backward.
  • In Coming to America, the camera zooms in to the mountain — and then over it, until it reaches the fictional African country.
  • In South Park: Bigger, Longer & Uncut, the mountain changes into a construction-paper mountain in the skyline of South Park, Colorado. This one was ruined when Warner Bros. took over the European distribution of the film.
  • The Core: as it finishes, it zooms into the mountain, then starts to move down to the core of the earth.
  • The Ten Commandments: the logo is cued over an image of Mount Sinai, rather than the usual mountain.
  • At the end of the 1951 Popeye cartoon, Alpine For You, after Popeye punches Bluto, Bluto slams into a mountain peak, forming stars around the mountain. After that, "A Paramount Picture" appears over said mountain, closing the cartoon. This joke was preserved on the AAP prints.
  • Popeye, Little Lulu, and Little Audrey also had their own special "Spinning Star" openings, where stars from the logo would zoom in with the characters' headshots.
  • It's never spelled out in the text, but Holy Wood Hill in the Discworld book Moving Pictures is implied to be a worn-down, aged version of the "Paramountain", and in Ginger's dreams is shown surrounded by huge stars (which is Fridge Horror when, as well as being a Shout-Out, these appear to be connected with the established large stars in the skies of the Dungeon Dimensions).
    • Also, when they awaken the Golden Knight from his slumber beneath the Hill, Ginger is carrying a torch and Detritus bangs a gong. In Ginger's dream there's a lion roaring as well, but that never actually happens.
  • Paramount loves the Match Cut. In The Busy World Of Richard Scarry animated series, the Paramount logo morphs into a mountain in Busytown which the Applecopter promptly flies out from behind, again via a fade.
  • As seen on the Exit Through the Gift Shop poster, guerrilla artist Banksy's vanity production company is Paranoid Pictures, whose logo is very similar to Paramount's.
  • The Bad News Bears Go to Japan has Mount Fuji as the mountain.
  • In Hard Rain, the mountain is amidst a huge storm.
  • In Coach Carter, it briefly changes into a drawn version on a notebook.
  • In Four Brothers, it is snowing around the mountain.
  • In The Geisha Boy, Jerry Lewis is seeing the sights in Japan - at Mount Fuji he does a double take as stars surround it like the studio logo.
  • In Friday the 13th (2009), the logo is tinted blood red.
  • In Rear Window, the logo appears on closing window blinds during the end.
  • When Wings received a new soundtrack in 2012, it also had a montage of Paramount logos playing in reverse-chronological order added to the opening.
  • In The Last Airbender, the Paramount stars are accompanied with splashes of water. The Nickelodeon Movies logo afterwards is on fire, and gets covered by earth.

  • A large number of games released on pre-Saturn Sega hardware had customised versions of the Sega logo at the start. Do note that Logo Jokes for Sega CD and Master System games are less common than for Genesis, Game Gear and 32X games because their BIOSs displayed a Sega logo of their own.
    • Note that the site says that the logo used for Sonic the Hedgehog was also used in Sonic 3 & Knuckles, which is not true:
      • Sonic the Hedgehog 2 and Sonic the Hedgehog 4 actually had Sonic run to the right of the screen to make half of the logo appear, and then run back to the left to complete the logo. Sonic the Hedgehog 4: Episode 1 trailers have a black background, with Sonic (In the form of a blue streaking blur) coming towards the viewer three times, the third time in the middle of the screen & leaving the Sega logo in his wake.
      • Sonic 3 and Sonic 3 & Knuckles displayed the Sega logo, then the background turns black and Sonic jumps out from behind the logo. And then the screen flashes white for a second before cutting to the Sonic 3 title screen.
      • Sonic & Knuckles starts out just like the Sonic 3 version, but the background behind the logo fades into Sonic and the Death Egg falling through the sky, with the Death Egg landing in the volcano and causing the Sega logo to shake itself out of existence.
    • The Game Gear version of Sonic the Hedgehog depicts Sonic jumping back and forth, forming the logo, as a reference to Japanese Sega ads that would end with a clay model of Sonic doing the same thing.
    • Aladdin (Virgin Games) has the Genie, clad in referee garb, fire a starting pistol and accidentally shoot Iago.
    • Astal has Astal using his breath attack on four enemies, transforming them into the letters of Sega, then pumping his arms in the air as the bird flies in.
    • Astérix and the Great Rescue has the title character coming upon the Sega logo, then adjusting his hat.
    • Barney's Hide and Seek Game accompanies it with "Boing!"
    • Bass Master Classics puts the logo underwater.
    • Beavis And Butthead has Butt-head come across the logo and whack it.
    • Cool Spot shows the titular mascot hopping up and down in the logo.
    • Eternal Champions had variations for the nine playable characters - each would approach the logo and then harm it in some way (usually blowing it up). For example, Xavier would turn the logo yellow.
    • The Bonkers game had several logos.
    • Boogerman showed the titular hero fart-flying a missing S to the EGA logo, then run over to Interplay's logo and launch a booger at the screen. The Interplay part was retained in the SNES version, where it is the only logo shown.
    • Comix Zone has the logo in Deliberate Monochrome, contorting in various ways, while an odd jazz person says the company's name. The villain's hand then writes in "Presents..."
    • Darxide has the logo on an asteroid... in 3D.
    • Desert Demolition has the Road Runner run up to the logo, then jump as Wile E. runs after him, scattering the letters in the process.
    • A Doraemon game has the eponymous robot underneath the logo, performing the jingle.
    • Earthworm Jim has the titular worm showing off his muscles... until his pants fall down.
      • The second game actually sets up the plot, showing Psy-Crow distracting Jim long enough to kidnap Princess What's-Her-Name. For this reason, it was the only Saturn game to retain its Genesis brethren's Sega logo as well as one of the few Super Nintendo, Game Boy Advance and DOS games to have a real Logo Jokenote . The PS1 version, on the other hand, outright axed the logo.
      • The special edition of the first game Jim performing a variety of inane acts on a Deliberately Monochrome Sega logo (Sega CD) or on the title screen (PC).
    • Garfield Caught In The Act has Garfield dancing on the logo.
    • Panic! for the Sega CD opens with the letters in the logo all mixed up so that they read "GASE", accompanied by an edited version of the clip used for the Sonic games: "Gaaa-Seee". Then Slap and Stick (the game's protagonists) fall from above and land on the logo, which snaps back to normal and is accompanied by the standard "Seee-Gaaa!"
      • The Magic School Bus on Genesis did similar by initially spelling the logo "ASEG" before the Magic School Bus bumps the "A" from below, snapping the logo back to normal. No voiceover though.
    • Ristar has the logo letters forming in space in black and white, with calm music playing. After they form, Ristar says "Come On!"
    • Star Trek: The Next Generation: Echos from the Past has the Sega logo beaming in then out, complete with Star Trek transporter sound effects.
    • The Taz-Mania game has Taz spin up to the logo and eat the "S".
    • Tempo has the logo do a water ripple effect, accompanied by a *BING* sound.
    • Toejam And Earl shows the duo's ship flying toward the Sega logo, then immediately flying over it as they get too close.
    • Vectorman easily gets the best, where you can play a minigame that might get your game started on later levels if you do well enough and, using an off-screen power-up, you can blow up the Sega logo.
    • Virtua Racing demonstrates the power of its cart's SVP chip from the get-go with an elaborate polygonal Sega logo animation.
    • Wiz 'n Liz has a cameo of the player character from The Killing Game Show flying by and exploding in front of the Sega logo for no apparent reason.
  • A rare post-Saturn example: For K-On! Houkago Live on the PSP, the "Seee-Gaaa!" yell is done by Aki Toyosaki in-character as Yui.
  • As a non-sexual-fanservice-laden game, Sonic and Sega All-Stars Racing Transformed uses the Genesis Sonic Sega logo and jingle after the copyright disclaimers.
  • Hell Yeah! Wrath of the Dead Rabbit also opens with the Genesis Sega logo, although in its original, digitized 16-bit format, rather than a remastered version like in All-Stars Racing Transformed.

  • Teenage Mutant Ninja Turtles: Turtles in Time Reshelled featured the four tutles falling into the Ubisoft logo in the same manner they fall into time holes in the game. This was later recycled for Teenage Mutant Ninja Turtles: Smash Up (despite the two games' different art styles).
  • Another of Ubisoft's includes the Raving Rabbids series. Most notably in Rabbids Go Home, where after the logo appears, the 2-D Rabbids seen during level intros run in and swipe the logo in their cart.
  • The Assassin's Creed series gets Animus-inspired variants of the then-current logos.
    • Assassin's Creed IV: Black Flag includes, right after Ubisoft, the Abstergo Entertainment Logo, the The Omniscient Council of Vagueness and Big Bad for the franchise. This is a justified joke, as the whole plot is that Abstergo is producing this very same video game as a facade for their real plans, and to get money so.. Congratulations, you just gave the big bads sixty bucks!
  • Ghost Recon: Future Soldier has the Ubisoft and "Tom Clancy's" logos fading in from the trippy background that's supposed to represent the game's Diegetic Interface. Following that is a shot of three shell casings falling to the ground, with the names of the Ubisoft divisions that developed the game printed on them.
    • H.A.W.X. 2 has an afterburning jet engine fade into the Ubisoft logo.
  • Rayman Origins shows Lums being sucked into the logo vortex, accompanied by sound effects from the game mixed in with the jingle. Afterwards, Globox smacks the Ubisoft logo, transitioning it into the UbiART logo. This same logo sequence is reused in Rayman Legends.
  • At the intro of Myst IV: Revelation, after the logo appears, it explodes and changes into the symbol for Tomahna, with the words "Team Revelation" below it. Then it fades into the window that Atrus is looking out of in his study.
  • Far Cry 3: Blood Dragon loads to a logo sequence done in an 80s style, complete with VHS scan lines and a superimposed play symbol.

    United Artists 
  • A Funny Thing Happened on the Way to the Forum: The United Artists logo is written in a messy Roman font, making it look like "VNITED ARTISTS".
  • Sleeper, Manhattan, Stardust Memories and Raging Bull featured a black & white Transamerica/UA logo. Three of those films were shot in black & white.
  • Fiddler on the Roof originally began with a timpani piece playing over the United Artists logo.
  • A Bridge Too Far originally began with a sepia-toned United Artists hexagon.
  • Some prints of the infamous Heaven's Gate had the words "A Transamerica Company" fading underneath the hexagon underneath.
  • The James Bond film For Your Eyes Only originally began with a UA logo similar to the 1975 logo, but with the "Entertainment from Transamerica Corporation" byline from 1968 fading underneath. Given the year this film came out (1981), and the situation UA was going through at the time, this could be interpreted as UA saying "Farewell" to Transamerica, after 14 years.
  • The indie film Undertow used the early 1980's version of the United Artists logo rather than the current United Artists logo as the film's director wanted the logo to tie in with the film's setting.

    Universal Studios 
  • Battlestar Galactica: The Plan: The planet behind the Universal text isn't Earth, but Caprica.
  • The Burbs: The Universal Globe appears (in a rendition done specially for the movie by Industrial Light and Magic). The text fades out, leaving only the globe, into which the camera then zooms until it turns into a flyover shot of the town the film takes place in.
  • Casper: The globe turns into the moon.
  • Serenity: The Universal spinning-planet logo becomes Earth That Was, with the colony ships blasting off for space.
  • The Mummy Trilogy: The text "UNIVERSAL" disappears and the logo turns into the sun.
    • In the third one, it turns around to zoom on China.
  • The Flintstones in Viva Rock Vegas (as well as the first Flintstones film): the Universal logo is made of bones, named "Univershell", and hovers over Pangaea (prehistoric Earth).
    • In the first film it doesn't appear until the Flintstones go to the drive-in (accompanied by the Revue/Universal Television logo music of the 1960s!), whereas the sequel begins with this variation - actually noticed in the movie by the Great Gazoo ("Did anyone else see those big letters circling the planet?").
  • Changeling and Leatherheads both use the 1930s logo... which is inaccurate, as both films are 1920s period pieces (that coincidentally both happened to be released in 2008).
  • An ad for Universal Studios Theme Park featured the camera zooming in on the Universal Earth until arriving at the park itself.
  • Jurassic Park III: The Universal Earth as well as the Amblin Entertainment logo ripple like water from the sound of heavy footstep.
  • Van Helsing: The Universal Earth is in black and white, and transforms into the flaming end of a torch carried by a member of a Torches and Pitchforks mob.
  • The Wolfman (2010) features two versions. In the theatrical cut, the Universal Earth reveals a full moon. The unrated director's cut kept the Art-Deco Globe logo featured in the original 1941 version, albeit a darker version.
  • Brüno: To fit with "Brüno", "Üniversal".
  • Doom: Mars is used instead of Earth.
  • Two Fast Two Furious: Earth cuts into a hubcap.
  • Land of the Lost, Inglourious Basterds and Drag Me to Hell: The 70s/80s version of the Universal logo.
  • The secret probation edition of National Lampoon's Animal House DVD tile has the universal earth get bigger and bigger until it explodes...with John Belushi's character Bluto exclaiming "I'm a zit, get it?".
  • Sgt. Pepper's Lonely Hearts Club Band: The 1929 Byplane logo is used since the first scene is a flashback to World War I.
  • Smokey and the Bandit Part 2: Animated versions of Bandit's TransAm and Sheriff Justice's police car chase around the globe.
  • Scott Pilgrim vs. The World displays the logo and fanfare in old-school-games style.
    • Also inverted or something when Lucas Lee makes his entrance to the tune of the original fanfare.
  • Pitch Perfect has the Universal fanfare performed a capella then cuts to characters performing it. (coincidently this and the above Scott Pilgrim both feature Anna Kendrick)
  • According to its DVD trivia track, an early version of Shaun of the Dead scored the Universal logo with sound effects from the fruit machine game Ed plays in the pub.
  • The 2010 documentary Catfish, about social media, replicates the Universal logo by using a computer cursor to spin a mildly pixelized Brand X version of Google Earth. Production companies Relativity Media and Rogue Pictures are pixelized and represented as a desktop icon, respectively.
  • The international release of Josie and the Pussycats had the Universal logo turn into a tongue ring shown on a screaming girl's tongue. Although the film opens with both logos, this variation is not on the US release (which got the MGM logo joke seen above; the joke appears on the logo of the company that didn't release it in that territory).
  • The Last Remake Of Beau Geste had a variation of 1936 “Art Deco Globe” with continents on it, followed by Marty Feldman walking in, knocking off all the letters over the sound of glass breaking, stopping the globe, and forming it into a cube, causing all the continents (except for Africa, where the story takes place) to fall off.
  • Land of the Dead and Dead Silence use the 1929 logo.
  • Hop has an egg-shaped globe.
  • The game Wanted: Weapons of Fate had "UNIVERSAL" in keyboard keys flying over a globe model.
  • Man on the Moon uses "Fanfare for Andy", a whimsical acappella piece associated with Andy Kaufman's wrestling career, instead of the standard vanity plate music.
  • Cape Fear: the logo is underwater.
  • Monty Python's The Meaning of Life: The music stops with a record-scratching noise, and the globe starts getting smacked against something. Which turns out to be the result of God trying to fit the round Earth into a square hole.
  • Ted begins with the standard Universal logo (the 100th Anniversary logo in this case), following which it takes a zoom into the globe to arrive on our hero's home.
  • Oblivion (2013): The logo has a ruined, bombed-out Earth with the "Tet" space station floating over it. And the Odyssey in its blind spot on the opposite side of the planet.
  • Waterworld: The Universal Studios spinning-planet logo shows the ocean levels rising up and flooding the continents. The camera zooms into the globe down to sea level, and the Mariner's boat, starting the movie.
  • Xanadu: A recreation of the 1929 Universal globe with biplane flying around opens the film. As the opening credits appear, the globe remains on screen and a succession of increasingly modern flying machines (four-engine airliner, Concorde, flying saucer) emerge from behind the Earth. The music changes in different styles of music as the objects appear.

    Warner Bros 
Since it's just the unveiling of a shield and a snippet of "As Time Goes By", the WB logo often receives a different tint and audio (generally one that starts the movie).
  • Mars Attacks! starts with the usual "sky-borne" WB Shield, from behind which a Martian saucer emerges and wobbles sinisterly off-screen to the strains of a Theremin.
  • The Matrix trilogy: A special version of the WB and Village Roadshow Pictures logos, made of the running green code of the Matrix itself, appear at the start of the film.
  • Sherlock Holmes: The WB shield, Village Roadshow W, and Silver Pictures square, appear as metal-worked sewer covers on a cobblestone street; the camera pulls back to reveal the street as part of the movie's opening chase.
  • Sherlock Holmes: A Game of Shadows: The Warner Bros/Village Roadshow/Silver Pictures logos, and opening title appear in the pages of Dr. Watson's manuscript.
  • Constantine: The Warner Bros. logo starts out in front of the traditional blue sky with fluffy white clouds. Then the sky and clouds turn red and the logo crumbles and blows away, which is a reference to events later in the movie when Constantine goes to Hell. Again.
  • Dreamcatcher : The Warner Bros. and Village Roadshow logos are covered in snow, while the Castle Rock Entertainment lighthouse beams its light across a lake covered in snow.
  • Osmosis Jones: The logo appears as a one-celled organism floating in a dark background.
  • Sesame Street Presents: Follow That Bird: an animated Big Bird blows up a balloon in the shape of the WB shield and says "Sesame Street is brought to you today by the letters W and B."
  • Sucker Punch: WB and Legendary Pictures appear in two consecutive red curtains in a theater - in which the opening scene is first a stage play, then a movie.
  • 300: Not only are the WB and Legendary Pictures logos rendered to look like unearthed ancient gold, but the "As Time Goes By" jingle is also done in a Greek-sounding style.
    • 300: Rise of an Empire: The WB and Legendary logos are emblazoned on doors in a Greek temple that open to the opening scene... literally.
  • Rock N Rolla: The WB and Dark Castle Entertainment logos are spray-painted onto the side of a brick wall.
  • Batman: The Animated Series: The WB Logo fades into a police zepplin.
  • Batman Forever and Batman & Robin: The Warner Brothers logo morphs into the shapes of the Bat Emblem. The latter has the logo freezing.
  • Superman Returns and Superman IV: The Quest For Peace: The opening logo isn't changed, but the accompanying music has a few notes added at the end, effectively playing the Superman fanfare.
  • Gremlins 2: The New Batch: This movie's 1990 release coincided with the 50th anniversary of the first Bugs Bunny cartoon, so Bugs is lounging on top of the WB shield when it zooms into view. Daffy Duck immediately appears and attempts to usurp his place. The characters reappear during the closing credits.
  • The trailer for Batman Begins had the WB shield dissolving into hundreds of bats.
  • The classic Looney Tunes / Merrie Melodies cartoons traditionally began with the WB shield surrounded by brightly colored concentric rings. Some twists: Many of the classic Bugs Bunny cartoons start with Bugs reclining on the shield, and in some cases pulling down the card reading "Looney Tunes" or "Merrie Melodies".
    • One Road Runner cartoon ended with the Coyote essentially quitting, and placing a sign in view advertising for "one gullible coyote" to speak to the movie theater manager, then pulling the closing "Th-Th-That's All Folks" card onto the screen.
    • "Lumberjack-Rabbit", the only Bugs Bunny cartoon in 3-D, started with the WB shield bouncing toward the audience, nearly filling the screen before settling to its normal size, in an effort to play with the 3-D effects.
      • This was also reused for the 2003 Looney Tunes shorts WB made in a short-lived revival attempt (for tying in with Looney Tunes: Back in Action), but the effect was not as convincing. It was also reused on the intro for The Looney Tunes Show, but seemed partly out-of-place because the show wasn't produced in 3-D.
    • In "Porky in Wackyland" (and the remake "Dough for the Do-Do"), the Do-Do rides the WB shield as it emerges from the vanishing point, bops Porky on the head and rides it back out of sight.
  • A variation: For many of their TV cartoons and animated movies, WB would use an intro with Bugs Bunny leaning on the shield and eating a carrot while the last few notes of the Merrie Melodies theme plays. Animaniacs replaced it with the last four notes of their theme ("Those are the facts!"), and that was used until 2008 (at which point, a remade intro returned the Merrie Melodies tune).
  • In Tiny Toon Adventures, Wackyland's first appearances showed the WB shield chasing the 1970s WB "Big W" in the background, with the former hitting the latter with a mallet. HARD.
    • Later, "The Making of Kon Ducki" showed the Warner lot's water tower with the caption "AFTER WE BOOTED OUT COLUMBIA." note 
  • In Green Lantern, the logo as a power ring construct, as well as the DC logo.
  • The WB shield at the beginning of each Harry Potter movie becomes Darker And Rustier as the series progresses. The accompanying music is "Hedwig's Theme," the Bootstrapped Theme for the Harry Potter films, becoming each time more sinister too.
  • The normally bright sky for the background of the logo is replaced with grim, overcast conditions for Twister; the clouds part briefly to reveal the WB shield and then cover it again. The movie was released outside North America by Universal, however (it was a co-production between the two studios), and it's their logo which is revealed internationally... leaving the impression that the solar system is in the middle of a storm.
  • Mortal Kombat 9 has the camera go around from one side of the WB water tower (with the WB logo on the tower and the normally bright sky background) to the other side (with the WB Games logo and, uhhh, a Mortal Kombat dragon logo skyline).
    • Lollipop Chainsaw does a similar gag, starting with the tower having a sparkly rainbow background, then turning around to a darker background with zombies being slaughtered.
  • In The 13 Ghosts of Scooby-Doo episode "That's Monstertainment," the gang is sucked into an old monster movie playing the character roles. The movie starts with Scooby Doo's face in a mock-up of the M-G-M logo reading "A Ranna-Rarrera Extravaganza" below and "Limitus Animatus" around Scooby's face.
    • Scooby-Doo A Bite is taken out of the Warner Bros. shield, although you don't see him Scooby's laugh is heard. Then the logo dissapears and Scooby's Dog Tag reading "SD" appears, underneath it says 'A Mystery Inc. Company".
  • Argo, a 2012 movie set in the 1979-80 Iranian hostage crisis, and Magic Mike, a 2012 70's-style movie, both use the 1972-84 style Warner logo, which was designed by Saul Bass.
    • Magic Mike director Steven Soderbergh fought long and hard to convice Time Warner heads to allow him to use the Bass logo on the film (he also attempted to utilize it for his Ocean's Eleven movies, but was also shot down). It took the studio president's claims that it wouldn't destroy Warner Bros.' reputation did they finally give it a get-go. Soderbergh claimed that the logo harkened back to an era of "great American films" and expressed his admiration of Bass' work.
  • Jonah Hex: The "As Time Goes By" jingle is done in a Western-sounding style.
  • Unaccompanied Minors: The Warner Brothers and Village Roadshow logos get covered in an avalanche of snow.
  • In V for Vendetta the WB logo is in black and white. In addition, the opening notes of the 1812 Overture are playing in the background.
  • On the 2009 version of The Firm, the shield glows neon colors and the fanfare is replaced by Soft Cell's "Tainted Love".
  • Where the Wild Things Are: Each of the logos are static, and have apparently been drawn on by Max. The WB logo has a "wild thing" sort of shape drawn around it, with Max scribbling over the Time Warner byline and replacing it with his name. The Legendary Pictures logo has Max drawing a monster eating it. The Village Roadshow logo has Max turning the logo into his own name, with the "V" becoming an upside down "A", and a crude sword along the bottom of the logo.
  • Yogi Bear has the Warner Bros. logo in green and wood-paneled. The sky in the background is also done in a more realistic style than the animated sky usually seen.
  • You've Got Mail : The background changes into a computer screen and the Warner Brothers logo moves to up-left corner.
  • In Man of Steel, The Warner Brothers, Legendary Pictures, DC Comics and Syncopy Inc logos appear in swirls and bends of Kryptonian metal, similar to a Kryptonian computer display.
  • Wrath Of The Titans : The Warner Bros and Legendary Pictures logos are each scrawled on a wall.
  • The Lego Movie has the Warner Bros. and Village Roadshow logos built out of LEGO bricks, like everything else in the movie.
  • Get Smart: The Warner Brothers logo is a CONTROL-like door, and the Village Roadshow logo is a billboard.
  • The Warner Bros. and Village Roadshow logos in Legend of the Guardians: The Owls of Ga'Hoole appear after the film starts and are shown in the sky with Noctus flying around them, followed by the film's title.
  • Ghost Ship uses the 1948-1967 Warner logo to tie in with its grisly 1962 prologue scene. Village Roadshow and Dark Castle Entertainment don't have period-appropriate logos though, so they had to settle for a sepia tone instead.
  • Charlie and the Chocolate Factory: The Warner Bros. and Village Roadshow logos emerge in an overcast, snowy sky, setting up the long tracking shot around and into the factory that most of the opening credits are run over, and Danny Elfman's score substitutes for the "As Time Goes By" music.
  • Orphan: The WB and Dark Castle logos are covered in glow paint that flicker on and off, foreshadowing Esther's usage of UV paint to hide the "Crazy" part of her Room Full of Crazy in the movie itself. Additionally, Dark Castle is missing its gargoyle head.

    Multiple Companies 
  • In Zodiac, co-produced by Warner and Paramount, both companies' logos are presented in period-appropriate (i.e., 1970s) versions.
  • Gladiator: The DreamWorks and Universal logos are sepia-toned.
  • In the film adaptation of Watchmen, all of the logos (Warner Brothers, Paramount, Legendary Pictures, DC Comics) are rendered in static, monotone black on a yellow background with the "Futura Condensed" font when applicable, mimicking the cover of the comic book.
  • Monty Python's Flying Circus parodied the 20th Century-Fox and MGM logos in the same sequence.
  • For The Powerpuff Girls Movie, Cartoon Network had every single character that the studio created sitting in a movie theater, continuously blinking their eyes as the projector in that theater started to roll and the camera started to pan out. As the lights in the theater dimmed and the camera had each seat in full view, the eyes, still visible in the dark, continued to blink until they slowly formed the then-current Cartoon Network logo.
  • The Cat in the Hat: The Universal, Dreamworks and Imagine Entertainment logos are all drawn and colored Dr. Seuss style. Plus, the Dreamworks logo's kid is wearing the titular hat, and you can see Fish-In-a-Dish swim away in the ripples of the Imagine logo. By far, the only good thing about this atrocity of a movie.
  • Cartoon Network's old "Cartoon Theater" had parodies of the MGM, Paramount and Columbia logos.
    • The third and current "Cartoon Network Studios" logo is a grungy, 1992 version of the network logo that stops blinking when a green scanner runs over it. However, most series/movies have it open up to some rough, animatic-like animation of the main characters (for example, The Grim Adventures of Billy & Mandy has Grim trying to chop off Billy and Mandy's heads).
      • The second version of the logo only had one variation: Dee Dee dances by it, causing some of the letters to spin. Dexter, shortly after, crashes through the logo in a giant robot.
  • Michael Bay Transformers films: While the visuals are unchanged, the logos are accompanied by transformation sound effects.
    • Though in one fan-made trailer, two of the stars are replaced with the Autobot and Decepticon logos, then the spaceship from the 80's cartoon crashes into the Paramount mountain in a homage to that respective scene from the cartoon. Also, in said fan-made trailer's Dreamworks segment, Cybertron is reflected in the water instead of the crescent moon.
  • Minority Report: Fox and Dreamworks are black and white and look like they're underwater, to fit in the Precog tank opening scene.
  • The final shot of Who Framed Roger Rabbit combines the closing logo-gimmicks of Warner Brothers and Disney, with Porky Pig stammering his "That's All, Folks!!" and Tinkerbell giving him a parting tap with a magic wand.
  • In The Curious Case of Benjamin Button, the Paramount and Warner logos appear in a pile of buttons.
    • David Fincher claimed he did the Logo Joke purely as self-compensation for being disappointed by all the creative opening credit proposals pitched to himnote  rather than out of any thematic integration to the film.
  • The logos in The Losers are printed on a comic book page.
  • In Sweeney Todd: The Demon Barber of Fleet Street, both the DreamWorks and Warner Bros. logos have desaturated colors to match the look of the film proper.
  • In The Avengers, the Marvel Studios and Paramount logos (Paramount sporting a 100th anniversary bannernote ) disappear into a glowing swirling mist, which turns out to be the interior of the Tessaract.
  • In Terminator Salvation, the logos for distributor (Warner Bros. in the US, Columbia worldwide) and production company (Halcyon, which only did this film before going bankrupt shortly afterwards and thus don't even have a regular logo to speak of) are shocked by static.
  • The parody The Silence of the Hams was apparently co-produced by Silvio Berlusconi Productions and... Thirtieth Century Wolf (which, confusingly, parodies Fox's name but the MGM logo, with the wolf howling in lieu of the lion growling).
  • In Meet the Parents, logo jokes are incorporated into the opening song, "A Fool In Love" by Randy Newman. A chorus can be heard singing "Look at the light coming out of the earth" at the beginning of the song, which coincides the Universal logo in the movie. Then, after a few lines by Randy, you hear the chorus singing "Look at the boy, sitting on the moon", which coincides with the DreamWorks logo. (Because the movie is handled outside North America by DreamWorks, this musical joke isn't heard on international prints.)
  • In The Smurfs 2, the white & blue hues of the Columbia Torch Lady's dress are more Smurf-like. A Smurf hat flies by her then lands on the title logo of Sony Pictures Animation. The fireworks on The K Entertainment Company logo are also colored Smurf blue instead of white as usual and if you look closely, you can notice some Smurfs on the rails.
  • Casino Royale: Deliberately Monochrome MGM and Columbia logos, to fit with the Deliberately Monochrome prologue scene.
  • American Hustle: 1976 Columbia logo. Atlas Entertainment and Annapurna Pictures were founded in The Nineties and in 2011 respectively however, so they both had to make do with rendering their logos in the style of neon signs.


    Video Games 
  • In the World in Conflict intro, the typical Sierra Entertainment logo (a pan of a snowy Yosemite mountainside with an Asian ident) gets turned into a charred, burning battlefield with helicopters zooming past, and the title card is momentarily seen in Kyrillic spelling, sporting Soviet colours and the hammer and sickle.
    • Massive Entertainment's logo gets a similar treatment, as now silhouettes of American soldiers are seen dodging explosions in the foreground.
  • The SNES version of Mortal Kombat II has a hidden alternative intro: Shao Kahn walks next to the Acclaim logo and taunts it while Kintaro walks in from the right, roars and uses his teleport stomp attack to bend it downwards. Shao Kahn then taunts it again.
  • The South Park first person shooter game had the iguana from Iguana Entertainment's logo bite Kenny's head off.
    • Another iguana example in Turok 3: Shadow of Oblivion. The lizard is lounging on top of the Acclaimnote  logo as usual, when lightning strikes it and turns it into a skeleton, which promptly falls apart.
    • Turok 2, meanwhile, had the iguana dodging arrows fired from Turok's bow, before jumping back up and shooting him to death with what appeared to be dual Sawed Off Shotguns.
    • Various NBA Jam games feature the iguana wearing a basketball jersey and spinning a basketball.
  • Holding the Z-button down on the Nintendo GameCube controller while turning on the system would play different music. Gives different results if you hold the button down on one controllers, or all four.
  • Rare seemed to like these in the Nintendo 64 era:
    • Banjo-Kazooie has the N64 logo walk into the frame and stop to watch a dragonfly whiz by. After a brief consideration on what it just saw, it shrugs and continues on its way. The Rareware logo then pops up, which is promptly crashed into by the dragonfly. Later in the intro, Mumbo plays a xylophone with the Nintendo logo on it (replaced with the Microsoft logo in the HD version).
    • Donkey Kong 64 has the N64 logo dancing to the beats of the opening drums.
    • Conkers Bad Fur Day opens with Conker cutting the N64 logo with a chainsaw. He then replaces it with the Rareware logo, a huge Take That at Nintendo's policy of replacing Rare's logo with their own (cf.: Dixie Kong's hat).
    • Perfect Dark opens with the typical Nintendo and Rare logos looming out of the dark at first, then you are treated to the typical spinning N64 logo... and watch as it slowly changes into a spinning model of the PD logo instead.
  • Neversoft really likes this trope, as seen by the Tony Hawk's Pro Skater games.
  • Ogre Battle: Person of Lordly Caliber had a group of soldiers stab a fallen block until they carved out the Nintendo 64 logo.
  • nVidia sponsorship sometimes plays with this. Call of Juarez has you shooting down the logo so that it falls on an opposing gunfighter. Unreal Tournament 2003 had a player punching through the logo, and UT2004 followed that up with a Skarrj pounding him through it.
    • Borderlands has the logo appear without the nVidia voice. Claptrap comes up, pounds on it, sighs, and then the Nvidia voice plays, making Claptrap go "Ta-da!"
  • A Boy and His Blob (Wii): The Boy and the Blob appear on the Majesco Entertainment logo, then the Boy throws a jellybean over to the nearby WayForward Technologies logo, which is strangely missing the "O"; the Blob moves over, eats the bean, and turns into the "O".
  • The Homestar Runner faux video game company Videlectrix has a logo with a white man running onscreen, tripping and falling, and then getting up in time with the music. In Strong Bad's Cool Game for Attractive People: 8-Bit Is Enough, Strong Bad himself takes the white man's place when he first enters the Videlectrix mainframe.
    • The Awexome Cross '98 game has The Cheat, inside a tire, run over the Videlectrix guy.
    • Peasant's Quest has the Videlectrix guy, carrying a sword and shield, trip and fall on his sword. He doesn't get up.
    • Where's an Egg has a shady man walk in screen and shoot the Videlectrix logo. The shot ricochets off the logo and kills him.
    • Stinkoman: 20X6 has a Mega Man style version of the white man.
  • The early 90's Konami logo featured on their Mega Drive/Genesis, Super NES, and PC Engine games varied a little depending on the system (see them here). For SNES, the laser that shoots out at the beginning of the logo is purple, while the Genesis version is green, and the PCE version blue, and of course, the jingle sounds a little different on all three systems due to their differing sound-chips.
    • Actually, they are even more variations of the standard Konami logo. Playstation games had two major ones : the "Logo coming out of earth" one for Western-released games, and the "Walking Logo" one for Japan-released games; most of the Tokimeki Memorial games had the games' heroines cheerfully shouting "Konami!" as the logo appears ; and who could forget the legendary Metal Gear Solid Konami logo, whose music was a Shout-Out to Hideo Kojima's previous game Policenauts? (sadly, this and all other Policenauts references in the game were lost on gamers outside of Japan, due to the game never making it outside of Japanese territory)
  • No two Nitrome game will ever show the developer's logo forming in the exact same way. Test Subject Blue has the logo as blobs of Blue Enzyme, in Steamlands it's made out of two steam-tanks blasting away at each other, Fault Line has it formed from the nodes when two screens get joined together, etc...
  • The Star Trek games done by Activision always feature the Activision logo de-cloaking in space, and then getting torpedoed by either the Enterprise-E (and in the case of Bridge Commander, possibly the Sovereign) or the Voyager, in the case of Star Trek: Elite Force as they fly by.
  • The Flash game Color My World opens with the Armor Games logo as a billboard in Black And White City.
  • A few Electronic Arts games have the double-lined circle "EA Games" logo done in the style of the game in question.
  • Rockstar Games loves to make use of this trope, examples from their flagship Grand Theft Auto franchise include:
    • Grand Theft Auto Classic (the first game) first depicts the logo for DMA (now Rockstar North) running along a white background, and then getting run over by a car. The Rockstar logo is, appropriate to the name, brought in with the sounds of cameras flashing and paparazzi shouting.
    • Grand Theft Auto II has police car lights rush past the DMA logo, causing it to spin out and fall to the ground.
    • Grand Theft Auto III has a faux-computer boot up saying "RAM OK" and "ROM OK" before forming the Rockstar logo using fast moving lines to create a wireframe.
    • In Grand Theft Auto: Vice City, the opening credits depict the Rockstar Games logo as a Commodore 64-style loading screen.
    • Grand Theft Auto: San Andreas has the Rockstar Games and Rockstar North logos appearing on screen with the sound of spray cans, kinda like graffiti (fitting for the game's 90s-era hip-hop mood).
    • Grand Theft Auto: Chinatown Wars has the logo appear on the outside of a suitcase full of drugs (based on one of the game's main mechanics), which then opens up to reveal the other Rockstar studios involved in the game's development.
    • After having a rather mundane logo intro for the fourth numbered game in the series, Grand Theft Auto V returns to having a nice elaborate logo intro where, after sitting through a small lightshow accompanied by the sounds of a car chase, police sirens, and gunfire, the Rockstar Games logo is formed from one of the stars of the series famous "Wanted Level."
  • Volition Inc. is fond enough of this trope that they did an official video showcasing all of their Logo Jokes up to Saints Row: The Third.
  • Terminal Reality's logo normally depicts a frightening, ghostlike face against a black background with the company's name below it. In Ghostbusters: The Video Game, it gets an appropriate sendoff: the name fades out after a second, and a Ghost Trap flies from offscreen left. The ghostly face is satisfyingly pulled into the trap's cone of light, which gives off a puff of smoke and beeps to confirm a successful capture. Fittingly, the game itself uses Columbia Pictures' 1980s-era logo.
  • In Vampire: The Masquerade – Bloodlines the nVidea logo is filled with blood, which a vampire then drains.
  • Every Apogee Software game featured a different take on their theme and logo.
  • The flash game Gyossait features the tank in the Newgrounds logo abandoned and is covered in weeds.
  • In Bubsy II, on the screen showing Accolade's logo and slogan "Games With Personality," a paw takes off the "per" and replaces it with "purr."
  • For Call of Duty: Finest Hour, Spark included a bonus gag in the animation reel: a German soldier runs up to the logo, and, Pixar style, attempts to crush the "S." When he is unsuccessful, he pulls out a machine gun and shoots the letter down to size, after which it springs back up and propels him into the air.
    • Call of Duty: Black Ops has the developer and publisher's logos appearing on 60's-era paperwork, in the midst of several shots of American soldiers in Vietnam. Black Ops II has the developer's logo appearing over the background from the Strike Force loading screen, representing the normal time period, and then goes back to the paperwork-and-historical-footage for the publisher's logo, representing the flashback missions set in The Eighties.
  • A few of the edutainment titles by Brøderbund Software would show their logo with a fanfare, followed by a character from the game in question slicing out the "o" to turn it into an "ø". To be more specific...
    • In Logical Journey Of The Zoombinis, it starts off with a few zoombinis walking past the logo, with one then jumping up and cutting the "o".
    • In Darby the Dragon, the title character flies around for a bit and uses his wand to slice out the "o".
    • In Gregory and the Hot Air Balloon, the fanfare first plays, and then the title character's dog-like pet lizard crawls around on the "o" causing the slice to fall out.
  • The Nintendo 64 port of Command & Conquer: Tiberian Dawn has the N64 logo appear in wireframe before filling in with color... and then a Commando runs up, plants C4, and blows it up.
  • The Team Fortress 2 retraux fan game Gang Garrison 2 opens with a mock plate for "Faucet", an 8-bit rendition of Valve's plate. Except that here, someone actually opens the faucet, filling the "Faucet" logo on the bottom left with water.
  • Even though Bayonetta does show regular logos when the game is started, there is a nifty little Logo Joke in the prologue: The development team's logo (Team Little Angels) and the developing company's logo (Platinum Games) appear on gravestones, as well as the names of the development team. This sequence then ends with Enzo taking a leak on the director's grave.
    • The Wonderful 101 is the first game from Platinum to show no logos upon starting the game, due to it being a Nintendo-published game. note  Instead, the Nintendo, Platinum, and dev team logos appear in the prologue on city buildings, along with names of the dev staff, then ending with the camera panning into the school bus.
  • Sierra did one in its release of 3D Ultra Pinball: The Fastest Pinball in Space. After the usual fanfare plays, a strange cartoon character walks up carrying the words "Jeff Tunnel Productions", then stops, points to the logo and says, "Phew, Sierra!"

  • Lords of Dogtown: The words "locals only" is spray-painted over the TriStar logo.
    • Look Who's Talking Too: The pegasus from the TriStar logo speaks (in a Mister Ed voice, of course of course).
    • Richard Pryor commentates on Pegasus at the start of Another You.
  • The 'Gracie Films' logo at the end of The Simpsons has been altered for comedy a few times specific to the episode. At the end of every Halloween episode, the accompanying bit of music is played on a pipe organ, along with a woman's shrieking in lieu of the logo's usual "SHHHHH!" sound effect.
  • Gaumont Films:
    • The Crimson Rivers: A literal crimson river cuts through the map of the 90's logo and the space background at the end has a red tint as the logo fades into the opening credits.
    • The little boy picking the flower in the 2000's logo gets roundhouse-kicked in JCVD, the Jean Claude Van Damme self-parody film..
    • OSS 117: Cairo, Nest of Spies and OSS 117: Lost in Rio use period-appropriate Gaumont logos.
  • In the second season of Auf Wiedersehen, Pet the opening Central logo (a white globe) shrinks down and dissolves into a live action shot of a white roulette ball at the start of the opening credits.
  • One episode of Thames Television's The Kenny Everett Video Show had Kenny bursting through the opening logo. The shot was repeated in reverse for the closing logo.
    • Another of Cuddly Ken's programmes replaced the London buildings that made up the Thames logo with women's breasts...
    • One edition of the Morecambe and Wise Christmas shows produced by Thames used a re-recorded version of the Thames logo jingle: "Here they are now, Morecambe and Wi-i-i-i-i-ise!"
    • For the Des O'Connor show, the Thames jingle was played with different instruments. It would then swoop off into the stars, starting off the credits for the show.
    • Armchair Thriller used a nighttime version of the normal logo.
    • For Storyboard, the last note would be reverbed as white streaks would fly in.
  • In the Lakeshore Entertainment title card for Underworld, the normally sunlit sky turns dark, and a full moon comes out.
  • National Treasure, The Jerry Bruckheimer production company had lightning striking a tree as its logo. The thunder sounds accompanying the logo faded into the thunder sounds of the storm in the first scene.
    • Even the "single bolt of lightning" is a reference in itself. The original logo was two lightning bolts striking in the same place from different parts of the screen — being the logo for Don Simpson and Jerry Bruckheimer's company. After Don Simpson's death, Bruckheimer altered the logo to the single bolt of lightning it presently is.
    • Two other Bruckheimer Productions logo jokes: Hurely from G-Force runs on the road, trips on the logo's border frame when it zooms in and flees offscreen when the lighting strikes, and before The Sorcerer's Apprentice the lighting bolts make the same sound that the Tesla coil lighting makes in the film.
    • For Gone in Sixty Seconds (2000), after the logo frames the lightning tree road, it zooms through the frame and resumes running up the road.
    • Déjà Vu has the normal strike, then it rewinds and strikes again.
    • The Lone Ranger features railroad track instead of the road that usually leads to the tree.
  • Another ITV company who went along with the Logo Joke idea was Yorkshire Television - perhaps the best remembered example was their chevron logo zooming off like a firework in the titles to game show 3-2-1.
  • Early editions of Tiswas featured the ATV logo running backward. It was eventually stopped.
  • LWT's adaptation of Just William featured the titular character smashing the logo with a catpult after it had formed up. The endboard after the credits rolled showed it being held together with duct tape.
    • Another variation on LWT's red, white and blue 'ribbon' logo was used at the start of the interview show Russell Harty Plus, where the end of the ribbon would loop into a circle from which the picture would iris in.
    • The short-lived sketch show End of Part Onenote  begins one episode with the ribbon starting at the top left of the screen as usual, but instead of turning horizontal to form the "L" it continues straight down and falls offscreen with a loud crash.
  • The THX logo has quite a few variations, but the funniest is probably the one with the cows.
  • In Tenacious D in The Pick of Destiny, THX: The Audience Is Now Listening is replaced with THC: The Audience Is Now Baking.
  • Doctor Who:
  • Be Kind Rewind: For British distribution by Pathé, its logo got sweded. (Compare with the real deal.)
  • The logo for Shadow Projects, involved in the production of a number of puppet shows, featured a dog. It would normally be heard barking at the end of one of these shows, but on Bear in the Big Blue House, sometimes it would make a different noise, such as meowing or quacking.
  • Taxi: For the Christmas Episode, the off-screen female voice in the John Charles Walters Productions logo says "Merry Christmas, Mr. Walters!" instead of "Good night, Mr. Walters!"
  • When The Beatles' black-and-white movie A Hard Day's Night premiered on NBC in 1967, the network's "In Living Color" peacock intro was replaced with an animated penguin.
  • That said, NBC still likes to play around with their peacock logo:
    • On the week of Earth Day, it is totally green.
    • In the Marsupilami episode, "Toucan Always Get What You Want", Maurice grabs the NBC Peacock. To which the evil Jaguar named Eduardo said "I don't want no stinky bird today, My stomach is craving for the little spotty guy with the tail".
    • When NBC Kids is playing on Saturday mornings, a child's hand will peel off the logo in the corner every so often as if it were a sticker and then later glue it back in place.
    • At the end of commercials for Revolution, the logo has a glowing yellow outline.
    • Similarly, at the end of the commercials for Hannibal, the logo is blood red.
  • Tokusou Sentai Dekaranger, The Movie: The Toei logo takes place on a beach. Here, the logo quickly pans to the left, for the first scene is on a beach too.
  • Gokaiger Goseiger Super Sentai 199 Hero Great Battle: The Toei logo is unchanged, but the Super Sentai 35th Anniversary logo is directly intergrated into the opening as Gosei Red is sent flying through it by the enemy, breaking it to reveal the Legend War.
  • The third part of the Kamen Rider Decade and Double Movie Wars begins on a split screen, representing how Double's chasing of the Dummy Dopant will involuntarily converge with Decade's final battle against Super Shocker. Of course, both screens show the Toei logo twice.
    • In the Double and OOO Movie Wars, the Toei logo is shown in red, yellow, green and purple, mirroring the color schemes of both Riders' basic forms (green and purple for Double and red, yellow and green for OOO).
  • At the start of the 2nd series of the original Life On Mars, BBC1 replaced its usual idents with a recreation of the mirror-globe ident used in the early '70s (the show's setting). BBC Wales opted out of this, choosing instead to use their actual model, replete with bilingual Cymru/Wales branding, and an original BBC Wales announcer.
    • Promos for the American Life On Mars featured a 1970s ABC logo and an Ernie Anderson soundalike.
  • The Marvel Comics "Flipping Pages" logo changes with each film, with the pages shown being altered to the series the film is based on — So the Spider-Man films featured images from the Spider-Man comics, and so on. Some films, such as Fantastic Four also alter the color of the Marvel logo from the traditional red to a color more suited to the series.
  • In a movie-oriented skit, Monty Python did a Terry Gilliam animated logo for "20th Century Vole" pictures, with a small furry rodent rising into the MGM crest with a squeak.
    • In And Now For Something Completely Different, it got changed to "20th Century Frog" along with a croaking frog in the crest. Either done because it sounded better or because it was assumed international moviegoers wouldn't know what a vole is.
    • A later episode opens with the actual Thames logo, followed by a Thames announcer stating, “We’ve got an action-packed evening for you tonight on Thames but right now, here’s a rotten old BBC programme!”
  • An example at the end of an episode: the A.K.A. Cartoon logo at the end of every Ed Eddn Eddy episode is remarkably different in every season, episode and even The Movie.
  • There was a parody of the NBC peacock on "Laugh-In" where the peacock sneezes her feathers off.
  • Studio Canal:
    • Attack the Block has an all-black version of the Studio Canal logo (completle with unusually black clouds), to match the colors of the film's aliens.
    • Irreversible has ominous red clouds, to match the colors of the film's closing (uhhh, "opening" if you want) credits and the N in the logo is backwards (reverse letters are also the case with the Mars Distribution logo in the French print), to match the typography of the film's logo.
  • Community is "A Dan Harmon/Russo Brothers...
    • "...Tantrum."
    • "...Blood Pact."
    • "...Native American History Exhibit."
    • "...Spectacle." And so on...
  • The Knights Of Prosperity had the B, & and B of the B&B animated logo perform a different magic act on every episode, such as the ampersand ("The Amazing Ando" - get it?) sawing the two B's apart.
  • When The Nostalgia Critic reviewed Moulin Rouge! (see above), he parodied said film's variation of the Fox logo, except with Chester A. Bum conducting the Channel Awesome fanfare.
  • Google does this frequently, to celebrate an event, whether minor or major.
  • The otherwise forgettable 1971 film The Christian Licorice Store doesn't have the Cinema Center Films logo (or indeed the title of the film) until about 15 minutes in when a character starts running a film on a home projector and the logo (and title) come up on screen. On the screen in the film, that is.
  • Take Me Home Tonight, set in 1988, opens with the 1980s version of the Imagine Entertainment logo (which is technically inaccurate, as the Imagine logo usually appeared at the end of their movies at the time).
  • During the 1980s, WDIV in Detroit would broadcast Detroit Tigers baseball games, and at the end of the broadcast would feature an animated version of what was then the Detroit Tigers logo either roaring and on occasion eating the opposing team's logo after a victory or mewling with an ice pack on its head after a loss.
    • On the occasions where the opponent's logo would be eaten, there were usually special versions as well. For example, a victory against the Baltimore Orioles would have the tiger spitting out orange feathers.
  • While the practice has declined in popularity, it used to be common for the Christmas issue of British gaming magazines to show the magazine logo covered in snow.
  • When Josh Schwartz's production company changed from College Hill Pictures to Fake Empire, the logo became a sketch pad with "FAKE EMPIRE" on it, though what's drawn on the pad depends on what show precedes it. See for yourself.
  • Jack the Giant Slayer: The Bad Hat Harry logo has five giants walking in place of five men.
  • Shoot 'em Up. The sprocket holes in the New Line Cinema logo appear to the sound of gunshots.
  • IMAX:
  • The Video Games Awesome! website has dozens of banners done in the style of various video game franchise's logos.
  • The Twelve Tasks of Astérix has Studios Idefix (the Latin text is even changed to "Delirant Est Romani", "These Romans Are Crazy").

    Network logo bugs 
  • FOX
    • To promote the release of The Simpsons Movie, the logo was colored yellow, with the "O" replaced by a pink donut.
  • NBC
    • In the months following the 9/11 attacks, the peacock logo had the image of an American flag waving inside of it.
    • The peacock is colored green whenever the network promotes the "Green is Universal" campaign.
  • Cartoon Network
  • Nickelodeon
    • For the first few days leading up to the premiere of Teenage Mutant Ninja Turtles, the logo gained a green turtle shell design.
    • In the early 2000s, there were several animations of Jimmy Neutron experimenting with and altering the logo.
  • Nicktoons
    • The rotating 3D logo was colored slime green during the "Nicktoons Scare-a-Thon" in 2004.
  • FXX
    • During the network's 12-day marathon of The Simpsons, the FXX logo was colored yellow.

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alternative title(s): Logo Gag
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