->''"It's still '''[[SmartMark real to me]]''', [[http://www.youtube.com/watch?v=BvTNyKIGXiI damn it!"]]''
-->-- '''Dave Wills''', the Crying Wrestling Fan
%% One quote per page, please. Additional entries can go on the /Quotes/ tab.

"Kayfabe" is a carny term thought to have originated from the PigLatin for "be fake", possibly originally by pronouncing it backward ("kay-feeb"). ProfessionalWrestling adopted the term as a reference to the standard FourthWall features of separating the audience from the action. It is meant to convey the idea that, [[SuspiciouslySpecificDenial yes, pro wrestling is a genuine sport, and yes, this is how these people act in real life]]. It is essentially WillingSuspensionOfDisbelief specifically for pro wrestling.

Back in the old days, though, kayfabe was much more; it was pro wrestling's real life {{Masquerade}}. Wrestlers, promoters, and everybody else involved with the business alike resorted to any means necessary to guard the secret that wrestling was rigged, from wrestlers roughing up any reporters who dared ask, "It's all fake, right?" to (alleged) [[KilledToUpholdTheMasquerade death threats]] towards anybody who threatened to expose the secret, through contacts with the Mafia and other organized crime. Heels and faces weren't allowed to travel, eat, or be seen with their "enemies" in public. Wrestlers lived their gimmicks 24/7 and those playing [[WildSamoan Wild Samoans]] or [[ForeignWrestlingHeel Foreign Wrestling Heels]] could not speak English in public if their characters didn't. There are even rumors that some wrestlers would lie under oath in court to maintain the illusion, and some old-time heels tell stories about carrying guns for their own protection from those fans who took it [[SeriousBusiness just a bit too seriously]].

Naturally, there had always been skeptics that denied pro wrestling's legitimacy from the beginning,[[note]]The well-known ProWrestlingEpisode of the ''WesternAnimation/TheFlintstones'' features Fred Flintstone scoffing at wrestling and asserting that it's fake; this was in ''1963''! and the ''TheThinMan Goes Home'' was cracking jokes about the pretense in 1945[[/note]] but fans widely started to figure out the truth in the '70s (if indeed they ever really didn't know before--with any live TV audience there is a certain amount of kayfabe of a sort going on with them too, remember), and once Wrestling/VinceMcMahon[='=]s [[Wrestling/{{WWE}} World Wrestling Federation]] rose to prominence in the '80s, the secret was pretty much out for any but the most die-hard (and thick-headed) fans. And even they finally got it in the '90s, when [=McMahon =] himself revealed it on ''[[Wrestling/WWERaw Monday Night RAW]]''. [=McMahon =] was also forced to break kayfabe when he hosted a tribute broadcast to Wrestling/ChrisBenoit after the wrestler was found dead with his family, which aired a few days after [=McMahon=]'s "character" was supposedly either KilledOffForReal or at least was to be out of commission for a while; a day later, when the details of Benoit's death became known (that he had committed murder-suicide), [=McMahon=] further dissolved kayfabe in a follow-up broadcast in which he discussed the tragedy. Other kayfabe-breaking incidents have occurred during live broadcasts, with the announcers outright referring to "wrestling angles" and "storylines", perhaps most notably the off-camera accident that killed Wrestling/OwenHart during a pay per view broadcast, forcing the announcers to explain what had happened.

Another aspect was legal: steroids. [=McMahon=] had to explain that pro wrestling was ''entertainment'' and ''not'' a "sport", and therefore avoid having real sports governing bodies from investigating. (Not that he didn't have [[https://en.wikipedia.org/wiki/Vince_McMahon#Legal_trial legal issues]] surrounding steroids.)

"Breaking kayfabe", for a pro wrestler, is tantamount to "breaking character" for an actor.

Note that even in the current era, when pro wrestling is known to be staged, kayfabe is still a big deal; most wrestling organizations expect wrestlers to maintain kayfabe at all times, and one (Deep South Wrestling, one of Wrestling/{{WWE}}'s farm leagues) levied substantial fines on its wrestlers for breaking kayfabe at public appearances, before it was shut down. This has become more apparent now thanks to most wrestlers having an online presence, as they can now extend it beyond what is seen on camera, playing up their personas and engaging in icy and confrontational conversations with their opponents on the likes of Website/{{Twitter}}.

Some people compare modern kayfabe to Creator/PennAndTeller's tricks which seem to give away the magic's "secret", while actually setting you up for a different, more impressive effect.

Kayfabe can be heavily bent, if not outright broken, by a WorkedShoot.

As a side note, if you happen to know anybody who claims to have been a wrestling fan "back when it was real", unless Willard Scott announces their birthday on ''The Today Show'', they were taken in by kayfabe. By all accounts, wrestling was pretty much completely show within 10-15 years after the turn of the 20th century. This was necessary to compete with the emerging sport of boxing, which naturally lends itself to long, drama filled, multi-round fights, whereas a real wrestling match could last about ten exciting seconds, or two boring hours.

The late Wrestling/GorillaMonsoon, one half of the best commentary duo of his era, had "KAYFABE" on his car's license plate.

The night after the ''Exposed! Secrets of Pro Wrestling'' special came out (years after kayfabe was exposed in mainstream wrestling), Wrestling/MickFoley was the only one to try to "restore" kayfabe by claiming "I didn't do so well, last week- but I was watching TV last night, and the Secrets of Pro Wrestling were revealed to me!" Although Foley was probably just taking the mickey (pardon the pun) out of the ridiculous show.

Conversely, some fans would prefer not to see "real" fighting, and prefer kayfabe. The arguments include:
* If it was real, it would be too disgusting to watch, like boxing or Joe Theisman's {{Squick}} moment on ''Monday Night Football''.
* Real fights tend to be very short, as demonstrated by the UFC or MMA in general.
* Conversely, real fights can bore viewers by going on for the full length of time, ending with a (sometimes controversial) judges' decision. Since pro wrestling is scripted, boring matches ''should'' logically be less common, as no wrestler wants to bore his audience.
* Real fights tend to be visually boring. Wrestling is more theatrical, and requires different skills (including gymnastics and even a little ballet).
* As demonstrated in the NFL, when the injuries are real, the quality of the games slowly degrades over the course of the season until it is not much higher than college games'. Kayfabe allows for (relatively) minimal injuries over a long period of time - or rather, allows professional wrestlers methods for working around the injuries they do sustain in order to keep the matches exciting.
* [[OpposingSportsTeam Unlike actual sports]], wrestling involves an underlying morality of good vs. evil (or {{face}} vs. {{heel}}) which has been a part of literature for centuries. These are powerful and primordial tropes, and most people find them deeply satisfying. In fact, tropes in general seep in much more easily and clearly in a fictional sport, theoretically leading to more interesting storylines. Parodied in an episode of ''WesternAnimation/SouthPark'' where the kids think wrestling is only about the stories ("W.T.F.").
* Wrestling provides lots of good ol' fashioned, unabashed NarmCharm.

To put it another way, wrestling fans who treat the sport as if what we see on TV is real are not so different than people who talk about soap opera characters like they are real people. All fictional works require some suspense of disbelief to get the audience really connected. The only real difference between that and kayfabe is that professional wrestling extends that fiction beyond the edge of the camera frame.

At the core, we all know that it's scripted, but knowing that doesn't stop you enjoying it. We know that movies and TV shows are "fake" too, but a well told story, particularly one with lots of action, is well received regardless.
!!Kayfabe In Other Media:

* No-one sees Franchise/TheMuppets unless they're in action - they do their own press conferences and when they [[MuppetCameo cameo in other works]], they're treated like regular people.
* Creator/StephenColbert's character on ''Series/TheColbertReport'' was actually a character that happened to have the same name and certain life events as the real Colbert.
* Creator/MileyCyrus's songs and performances centre around a stereotypical off-the-rails-FormerChildStar image, but her interviews constantly reiterate that it's just a persona and she's actually quite well-adjusted (although she does like her drugs).
* Creator/TomBaker, the Fourth Doctor on ''Series/DoctorWho'' kept up the pretence that he ''was'' The Doctor whenever he met fans, and would never be seen smoking or drinking in public to uphold this.
* The Washington Generals are the ultimate {{jobber}} to the Harlem Globetrotters as the constant losers in a fake league that focusses on showmanship rather than actual basketball, in the early days of the exhibition matches, they would even play as several different teams to create the illusion of a whole league rather than just two teams, much like old-school jobbers.
* This practice was used in roller derby predominantly in the 1970s. Modern Roller Derby uses aspects of Kayfabe only to the extent that skaters may adopt [[AlterEgoActing slightly different on-track personalities]]; the action is entirely unstaged.[[note]]In many cases, roller derby is an actual competition without a predetermined (read: rigged) outcome, instead of just being "sports entertainment" (examples of the latter include "Rollergames", and "Rollerjam").[[/note]]
* The actors on ''Series/TrailerParkBoys'' would always appear in public in-character during the show's original run; they didn't appear as "themselves" until the original cancellation. Now with the show back, they appear as exaggerated versions of themselves alongside their characters. While it wasn't that difficult to determine that it was a {{mockumentary}} (it after all has credits listing the actor's real names and the writing staff), it did lead some people to believe it was a real documentary show.
* ''Series/HoganKnowsBest'' and ''Series/BrookeKnowsBest'' were rumored to be some of the most heavily scripted "reality" shows every made.
* The cast of one of the original modern reality shows, ''Series/TheOsbournes'', prided themselves on the fact their show was not scripted like most of the ones that followed. However, ''The Osbournes'' is a large reason why most of them ''are'' now, since filming in this style took a lot more time (and money) to get enough usable footage.
* It's an open secret that a lot of ''Series/TheJerrySpringerShow'' is staged and many of the guests were actors playing roles (some come back several times as different people!), but it doesn't stop people from watching it.
* On his podcast, Creator/AdamCarolla interviewed an actor who talked about all the "True Story" bio pics he appeared in as [insert fallen star here]'s drug dealer.
* {{Music/GWAR}}'s members never did interviews out of character (or costume) for many years. In their early days, {{Music/Fozzy}} did the same.
* Mick Foley's second book ''Foley Is Good!...And the Real World is Faker Than Pro Wrestling'' was all about pointing out instances of this.
* ''Magazine/WeeklyWorldNews'' never once ran a disclaimer or otherwise indicated they were a parody, even though some articles they printed were potential grounds for libel lawsuits.