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Jumping the Shark
As you can see, the telltale trail becomes noticeable only in hindsight.
The moment when an established long-running series changes in a significant manner in an attempt to stay fresh. Ironically, that moment makes the viewers realize that the show's finally run out of ideas. It's reached its peak, it'll never be the same again, and from now on it's all downhill.
This expression originates from the episode of Happy Days in which Fonzie, dressed in his trademark leather jacket, literally jumps over a shark on water-skis during an episode shot on location.
Some examples of clues which may (although by no means necessarily) indicate that a show's made the "jump":
Cast Changes
In cases where Real Life Writes the Plot, when the actor playing a character core to the show's success dies and a decision is made to also kill off the actor's character. This will often force hasty, if not awkward changes to a program that gets, at best, lukewarm acceptance from the audience.
A baby is added to an otherwise-adult cast, resulting in ill-suited addition of childish themes and endless babytalk from characters who were once intelligent-speaking adults fatally altering the character dynamic.
The storylines, character dynamics, etc. are so farfetched or over-the-top that they stretch the audience's willing suspension of disbeliefway beyond its limits.
The show starts relying too much on "special guest stars" (especially if they're celebrities playing themselves) which wreck the verisimilitude of the show.
Graphical gimmicks such as 3D are used to shore up failing character development.
The Movie of the series is released, after which the creativity level of the actual show starts to wane. Smart executives will tend to watch a show/franchises's level of popularity, and the release of the movie is usually timed to coincide with said franchise's peak. As a result, it will tend to be a sign that it's all down hill from there.
The show moves the existing cast to a new setting.
For games, a Scrappy Mechanic is introduced that changes the balance that made the older games fun.
A particular gimmick or recurring joke that becomes endearing or otherwise perceived to be core to the show's appeal is dropped, either with or without explanation.
A show attempts to become more hip or lose focus by trying to be too many things to too many people. For example, franchises originally associated with a hardcore cult/geek fandom attempt to attract mass mainstream appeal.
The main cast member becomes either the executive producer or co-executive producer. This often becomes "their show" to the detriment of their resentful co-stars. It often shows onscreen.
A show's producers (usually a cult show produced or co-produced in Europe, the UK, and sometimes Japan) decide that it's time to go for an international audience. (e.g., Americanization.). These shows are typically already known to an international audience hence their cult status. It is often agreed that these shows have a charm due to their distinct non-American style and lose something when the overseas producers either decide to internationalize or get Americans involved in production.
A key cast member decides to leave. Especially true of long-serving and/or original cast members. Amplified if said departing cast member also happens to be the last original cast member.
The show is relocated to a timeslot such as 8 PM Friday night, or Otaku O'Clock, when fewer people are going to be watching, or channel hops to a less successful network.
An Ascended Fanboy becomes the writer/director/producer. As a result, the show in question may become susceptible to personal overindulgences in Mythology Gags, Internal Homage, excessive Shout-Out, Actor Allusion, Fan Wank and other sorts of love letters to the show. This tends to happen with long running or multigenerational franchises.
Generally caused by executive meddling and/or being screwed by the network. Too many shark jumping moments in a row can spell seasonal rot. The specific form of executive meddling which causes this, will often be a non-fatal form of The Firefly Effect. This is when the show continues for some length of time, but the executives will get rid of the initial premise in an attempt to increase the show's appeal, and the attempt to do so backfires.
A related term is "nuking the fridge", a reference to an infamous scene in Indiana Jones and the Kingdom of the Crystal Skull. There is little agreement on the differences between jumping the shark and nuking the fridge; commonly named ones are that nuking the fridge is more sudden, more severe, tied to lazy writing rather than attempts to stay fresh, and even specific to film rather than television.
Contrast Growing the Beard, Win the Crowd. For a related phenomenon, see Franchise Original Sin. When it's whole networks instead of just shows, see Network Decay; for print magazines, see Magazine Decay. When a work gets its act together and regains its fandom after such an event see Win Back the Crowd.
When the people start claiming something's a shark jumping moment immediately after it happens, see Ruined FOREVER.
Has nothing to do with the Discovery Channel's Shark Week Air Jaws specials, or tales of peopleactually riding them.
Because there are too many real life examples, and it is probably the most subjective article we have, none will be listed. It is guaranteed that any show of sufficient length (more than two or three seasons) will vary in quality and thus this can start arguments. This page only lists overt lampshades of the phrase instead, preferably self deprecating ones.
Knights of the Dinner Table #151 is titled "Jump the Shark". It features Gary Jackson coming Back from the Dead. On their back page jokes section many issues back, normally consisting of fan submitted jokes, they themselves put together a list of examples of what would be jumping the shark for their comic and the above example was included on the list of possibilities. According to the writers though, the plans to bring Gary Jackson back were in the works before this list was published, making this a Self-Deprecation. Now we'll have to see if the Unresolved Sexual Tension between Brian and Sara is resolved (if it's even a two way street).
Ultimate Spider-Man issue 67 is titled "Jump The Shark", as it's the second half of the Body Swap storyline between Spidey and Wolverine, a two-part Breather Episode following the very bleak Carnage story. To boot, both issues opened with a mini-comic of Bendis apologizing to the reader and engaging in a lot of Self-Deprecation. "Even I couldn't milk three issues out of this..."
Fan Fics
In Light and Dark The Adventures of Dark Yagami, this is referenced and lampshaded during a boat chase. "They did a bunch of jumps over a wall and a cruise boat but missed some sharks and didn't jump them (ITS AN INTERNET THINGY)".
In the short House fanfic titled, well, "Shark", House wakes up in bed with Cameron, Cuddy and Wilson. They quickly realize that they've fulfilled just about every shipping combination, and start to worry if they still have an audience.
"Maybe we can string this out...but let's face facts. We've not only jumped, but boned the shark."
Film
In Sharknado 2: The Second One, Fin runs across the backs of several sharks to reach his friends. Martin jokes, "Talk about jumping the shark!"
Literature
Causes confusion in The Long Earth. When a character said to the other that the show jumped the shark, he didn't mean the trope: "Captain Ahab - The Musical" had a show act where the captain literally jumped over a shark.
Live-Action TV
In the Arrested Development episode "Motherboy XXX", Barry Zuckercorn (played by Henry Winkler, Fonzie himself) visits Buster on a dock, where his hand has been eaten by a seal. On his way to make a Product Placement for Burger King, he is forced to physically jump over the shark.
In the self-referential 200th episode of Stargate SG-1, Marty responds to the suggestion of doing the Wormhole X-Treme!movie with Thunderbirds-style puppets by sarcastically suggesting that they have Puppet O'Neill jump over a puppet shark on a scale motorcycle.
30 Rock: in the episode "The One With the Cast of Night Court", Jenna Maroney was blamed by Harry Anderson, Markie Post, and Charles Johnson for making Night Court "jump the shark" for her three part episode as werewolf lawyer Sparky Monroe.
Harry:You made us jump the shark! You're the reason we didn't have a tenth season! Markie: I had just bought my second home when they brought that idiot werewolf lawyer in! Jenna:(insulted) Uh, that "idiot werewolf" paid for my hand reduction surgery, okay?
The fifth-season premiere of Reno 911, entitled "Jumping the Shark", featured Lt. Dangle actually attempting to jump over a normal fish tank containing a small shark. Naturally, he doesn't quite make it over, and Hilarity Ensues. Incidentally, it was the first new episode to be aired after the release of The Movie, which can also be a major shark-jumping point for some shows.
An episode of That '70s Show in which Fez, imagining how cool it would be to be the Fonzie, has a daydream of himself performing the original jump. Hyde comments that this was the worst moment in television history, and Fez confesses that he stopped watching the show after that. It's interesting, because this is more of a modern perspective rather than one commonly held at the time it aired... like pretty much everything on That '70s Show.
In the last episode of Boston Legal after Alan accepts Denny's proposal of marriage Denny says "It'll be great! Like jumping a shark!"
An episode featured a kid who is believed to be the third Winchester brother. The name of the episode? Jump the Shark. Oh yeah, and the diner where they meet the kid? Cousin Oliver's. Complete with a poster advertising "Fonzarelli's Water Skiing Event".
Referenced again at the end of the episode "The Real Ghostbusters".
One episode of House had House, bored out of his skull during clinic duty, constructing a racetrack from medical tape, tongue depressors, and cards. At the end of the track is a ramp, and under the ramp? A shark. Cuddy catches the car in midair, before it reaches the shark. Whew...
An episode in The X-Files is titled "Jump the Shark". In it, The Lone Gunmen—the quirky trio of conspiracy theorists that had lasted the show's entire run and gotten their own failed spin off—end up thwarting a terrorist's plot to use a neurotoxin made from sharks (somehow). Unfortunately, they died in the process.
Neds Declassified School Survival Guide has an episode about making and taking dares that incorporates one character jumping a bicycle over a tank with a shark in it.
Web Soup host Chris Hardwick used this phrase when a video in their Things You Can't Un-See segment was legitimately disgusting and nauseating. It was a gaping foot wound, which was crawling with live maggots.
Community Season Finale: Troy wants to move in with Abed, but genre savvy Abed says their friendship would jump the shark if they did. Troy responds that when Fonzie literally jumped the shark, it was the best episode ever.
Attack of the Show! did a parody of Discovery Channel's Shark Week with their own jump the shark week, where each day they would jump the shark in classic fashion. Methods included being attacked by a cougar a la 24, having a Dallas style murder mystery, having a Cousin Oliver show up, and having an evil twin a la Knight Rider.
Wipeout couldn't resist mentioning the trope; an episode featured an elimination game called "Jump The Shark", where players had to, well, jump over a spinning shark.
In the Angel episode Smile Time, the owner of the titular puppet show made a deal with demons to keep his show on the air when it was losing ratings. Unfortunately, he neglected to read the fine print. While the term "jump the shark" is never actually used, Gunn's research reveals that the demons have tried this before - "You see the last few seasons of Happy Days?"
The episode "Two and a Half Deaths" from CSI features a scene where Brass mentions the term Jumping The Shark to Grissom. Unfamiliar with what this means, Grissom asks and Brass is about to explain what it means when a scream switches the focus onto something else.
In the last series of Made In Canada, the trope is discussed by the main characters in the episode "Beaver Creek Jumps the Shark", both regarding the Show Within a ShowBeaver Creek (they differ on when the series jumped the shark, but several of the usual candidates - a Cousin Oliver (actually named Oliver), supernatural elements, Shipping Bed Death, a musical episode, a live episode, a real time episode, a guest appearance by Ted McGinley - are mentioned) and their own lives. In the latter case, their lives all seem to have begun their downward slides courtesy of some moment involving their Pointy-Haired Boss Alan Roy.
Two Pints of Lager and a Packet of Crisps once had lead character Jonny attempt (off-screen), to exactly emulate Fonzie's stunt. Given that he died in the attempt and it was a live episode, the producers were no doubt Lampshading these facts. At one point Janet even does a Fonzie impression.
Hizumi: See this? This is a shark. And here I am jumping over it. I'm jumping over a shark here. Shark? Jumping. Over.
Video Games
Kingdom of Loathing contains a certain item, equipped in the torso slot, which drops from a shark. As usual, the item description contains several "examples of what plot elements may cause or be symptomatic of jumping the shark."
One of the skills in the Avatar of Sneaky Pete special challenge path is "Jump the Shark", which gives you extra experience points but causes Sneaky Pete's "studio audience" to hate him (which can actually be useful to some of his skills).
In Tony Hawk's American Wasteland, one of the missions involves feeding imbecilic oil rig worker Mega's pet shark, Fonzie. That involves jumping over him on your board for some reason. Keep in mind that Mega's the kind of guy to name a shark Fonzie unironically, completely unaware of it meaning anything deeper than "That guy on that show I watched when I was like five. He was cool. Ayyyyy!"
In Hallrunner, a game on the Videlectrix website (a gaming website hosted by the creators of Homestar Runner), the object of the game is to make your way through various obstacles while running down a neverending hallway. Upon coming to each obstacle, the player has the option of talking to it, fighting it, or jumping it. If the player chooses "jump" when the obstacle is a shark, he gets the response "You jump the shark. Just like homestarrunner.com."
In Skate 3, the player attempts to jump over a statue of a shark in the opening cinematic. He fails, which is a setup for you to use plastic surgery to create your character. You can jump it in the actual game.
Jumpman Zero has a level called "Jump The Shark", which is basically a big underwater room with a shark in it.
Metal Gear Rising: Revengeance has a trophy titled "Jumping the Shark", which you can get for destroying 10 Hammerhead enemies in the game.
World of Warcraft has a daily quest in Krasarang Wilds called Jumping the Shark. In which your character, with his or her bare hands, jumps on a shark and beats the daylights out of it. This is far from the most outlandish thing most characters have done by this point.
Far Cry 3: Blood Dragon features a scene where Rex launches a car over a shark...well, a Sharktopus, to be more exact. HUD even describes the objective as simply "Jump the shark".
In Saints Row IV, the final mission is called "Punch the shark"(even though no actual sharks are involved). "Jumping" it just doesn't quite cut it anymore.
BlazBlue Continuum Shift Extend has Ragna say that Valkenhayn is jumping the shark when he prepares for his Uber-Verboten Attack in his joke end.
As a self-deprecating joke, a TV show literally called "Jump The Shark" figures into the plot of the Deadpool video game. Apparently it consists entirely of Fonzie-expy contestants jumping over a shark tank with a motorbike.
In Bitmap World, the phrase is used to indicate its very silly and literal meaning. The creators insist that this does not mean their relatively new strip (at the time of publication) is headed in that direction.
Melonpool, after a decade of time-travel history-changing shenanigans, had gotten so convoluted that the author decided on a massive retcon, whose fuzzy science rationale actually had the acronym Jump the S.H.A.R.K..
In Absurd Notions, several years in, the characters buy an aquarium and get a pet Bala shark. They decide that, given that they introduced the shark as a new character to breathe new life into their lives, which had gotten boring, the only honest name to give the shark was "Jump".
Heywood in Mynarski Forest replicated the Fonz's jump, in the strip's background, in mocking recognition that the comic had just had two stories in a row turn out to be All Just a Dream.
xkcd has this comic's Alt Text of "Dinosaurs totally jumped the ichthyosaur when they got rid of the brontosaurus."
In the Rocky IV review, where a completely ridiculous robot that drives in is introduced as the Shark-Jumper 5000, and the introduction of Game Boy in the commentary for the Captain N: The Game Master review.
Mentioned twice in the Independence Day review, although he didn't think the movie was good in the first place, so he was likely confusing the term for a Wall Banger.
Mentioned with a whole rant about how much the shark is abused in the review of The Neverending Story III, when the Rock Biter rode a bike, singing "Born to be Wild". Although since he made it clear the series went downhill with the second movie, this again was misusing the term. Then again, there is no accurate fan speak term for that moment popular enough for him to rant that way about it, so it slides by with Rule of Funny.
Bonus Stage: Joel exclaims "Come quick! We're about to travel over Shark World! I don't know why we haven't done this already." In another episode, Joel states that there are "some sharks [he] refuses to jump".
The title card at the end of the first episode of Madd Man reads "MISSION ACCOMPLISHED: Jumped The Shark On The First Episode"
Two Best Friends Play. After making two episodes independently, they were picked up by the Machinima Youtube channel. They referenced this "selling out" in their next video, Donkey Kong Country Returns, by having Kong physically jump over a shark enemy.
Matt: Jump the shark! Jump the shark! Pat: I don't wanna jump the shark! ...Aw, we jumped it.
Beth E (a reviewer on YouTube) has a show called Shark Jumping where she and a friend try to determine when a series jumped the shark.
Western Animation
Sealab 2021: "Sharko's Machine": Sharko (A Cousin Oliver parody who is Marco's half-shark illegitimate son) is seen jumping over several Fonzies during an absurd Hard Work Montage.
"Sweet Stench of Success", when Bloo becomes an advertising icon who gets his own sitcom spinoff. The preview after the very first episode is "tune in next week when Deo jumps a shark!"
In the final episode, "Goodbye to Bloo", Bloo thinks Mac is moving away forever, and tries to come up with something big they can do for their last day together. After Mac shoots down several of his suggestions as things they have already done before (they are in fact references to the plots of previous episodes), Bloo decides that the only thing left to do is to Jump the Shark. Unable to find a shark in time, he settles for walking over a fish with a paper fin on a bowl.
Kim Possible addresses thoughts on jumping the shark, by hanging up on Ron when he brings it up. This Fanfiction takes the idea a bit further, parodying Happy Days and then revealing it all as just a dream.
Also a Show Within a Show example, is where they lean on the fourth wall about a couple on the show, claiming if they got together the show would practically end. A reference to the soon pairing of Kim and Ron.
One episode of Dora the Explorer had Dora use Jump Star to "jump the shark".
One episode of Squidbillies shown Rusty watching a TV show in a dramatic way, showing a Mailman delivering mail into a mailbox. What is worth a mention in this article is Early commenting on the show with the trope name.
One "Previously On" for a two-part episode of South Park had scenes of Fonzie about to jump a shark cut in. Then when he makes the jump, he gets eaten, seeming to say "Not yet, viewers".
My Life as a Teenage Robot "In-Des-Tuck-Able" serves as the final episode where Tuck is performing a series of dangerous stunts including riding a motorcycle over a Shark Pool. Brad provides the lampshading.
The series lampooned this trope by showing an episode where Bart buys a race horse (Lisa already did that), Lisa notices Marge's gambling problem (we already know that) and adds an improbable twist that horse jockeys are elves in disguise (complete with schlocky musical number). Lampshaded by Comic Book Guy when he is seen wearing a "Worst Episode Ever" shirt.
One Couch Gag had the family do it to land on the couch, only for Homer to lose both legs.
Troy McClure: That's it for our spinoff showcase. But what about the show that started it all? How do you keep "The Simpsons" fresh and funny after eight long years? Well, here's what's on tap for season nine: Magic powers! Wedding after wedding after wedding. And did someone say, "long-lost triplets?" So join America's favorite TV family, and a tiny green space alien named Ozmodiar that only Homer can see, on FOX this fall. It'll be out of this world! Right, Ozmodiar?
Ozmodiar: Damn straight, Troy my man!
This one also constitutes a Meta reference, since in an interview Matt Groening said that you'd know The Simpsons had jumped the shark when they introduced a Great Gazoo-style character.
During the Teen Titans episode where the Titans chased Control Freak into TV land, Robin finds himself on some kind of action challenge show being forced by a suspiciously familiar looking host with a funny accent to waterski off a ramp, at which point a shark leaps out of the water underneath him.
Also in the later episode that introduces Wanda's twin sister Blonda, the B-plot of the episode consists of Timmy doing various "EXTREEEEEME!!" stunts. The very first stunt was him rocketskating over a shark tank.
Dante and Randal in the Clerks series reminisce about the iconic scene from Happy Days, except in their recollection, the shark came back and ate Samuel L. Jackson.
In The Venture Bros. the Monarch references this trope regarding henchmen. You say "jump" they say "what shark".
The series finale of Batman: The Brave and the Bold. Bat-Mite, tired of the show's formula, conspires to get it cancelled by inflicting several classic shark jumps. The list includes giving Batman a love interest and sickeningly cute daughter, inserting obvious toy tie-ins, changing Aquaman's voice actor (to Ted McGinley, no less), giving Ace the Bat-Hound a very familiar nephew, moving the show to Malibu, and finally making Batman use guns. Ambush Bug (voiced by Henry Winkler) tries to stop him by telling Batman that they're in a TV show and if they don't get back to normal fast, declining viewership will destroy their world. They're too late to save the show, but at least they manage to salvage its dignity. The series ends with a giant wrap party where Batman tells the viewers that he'll always be around to fight evil, but for now this is goodbye.
Team Umizoomi has an unusual variation where a shark jumps with the Team.
Mentioned in the Regular Show episode "The Heart of a Stuntman".