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[[quoteright:169:[[Literature/SnowCrash http://static.tvtropes.org/pmwiki/pub/images/Snow_Crash__Hiro_Protagonist_by_nClaire.jpg]]]]
[-[[caption-width-right:169:'Cause you can be way cooler inside a computer.]]-]
[-[[caption-width-right:169:[[http://nclaire.deviantart.com/art/Snow-Crash-Hiro-Protagonist-132297300?offset=20 Image]] by [[http://cryoclaire.deviantart.com/ cryoclaire]].\\
Used with permission.]]-]

The modern form of {{Avatar}} that most people are likely to encounter in RealLife: a digital representation of a person in a computer world, broadly, the Internet. It can be as simple as the small graphic attached to posters' names on countless web forums, blogs, and the like; or it can be as complicated as a fully-animated 2D or 3D game character. For futuristic incarnations, add a dose of VirtualReality to the mix. In some definitions, "avatar" is taken to mean "any game character you control"; in others (which is the definition used for this trope), a line is drawn between game characters and avatars that's more in line with avatar archetype. If Alice is controlling a character, like Mario, designed solely by the game designers, she's playing as that character. If she's controlling a character made to reflect her desired persona, almost always with a considerable degree of customization, she's controlling her avatar. This includes pretty much every [[{{MMORPG}} MMO]] since [=MMOs=] have had graphics, and many if not most computer {{RPG}}s also rely on it.

While the {{Ur Example}}s can be found in old games -- the 1979 DungeonCrawler ''Avatar'', the use of the Avatar in ''VideoGame/UltimaIV'' in 1985, the first online social world ''{{Habitat}}'' in 1987 -- the TropeNamer and TropeCodifier is generally thought to be Creator/NealStephenson's ''Literature/SnowCrash''. Creator/WilliamGibson had written about 3D characters in {{Cyberspace}} roughly 6 years earlier, and Creator/VernorVinge even earlier, but ''Literature/SnowCrash'' used the name "avatar" for them and ultimately popularized the concept.

In fiction, Digital Avatars are often found in {{Cyberspace}}, particularly incarnations of TheMetaverse. The inverse of the Digital Avatar is the ProjectedMan, where a computer entity gets a digital representation to function in the real world. Just because it's not real doesn't mean there can't be romance: see KissMeImVirtual.

%%(Because the DigitalAvatar is now rather ubiquitous, please restrict examples to the most prominent ones: in non-interactive works where they are a notable part of the story, and in VideoGames where their use is important and/or influential to others that came after them.)

Compare DeepImmersionGaming.



* Demonstrated flawlessly in [[http://www.youtube.com/watch?v=Kwke0LNardc this]] Super Bowl Coca-Cola commercial.

[[folder:Anime & Manga]]
* ''Franchise/DotHack'' tells its story from the viewpoint of the character's {{Digital Avatar}}s in an {{MMORPG}}.
** The exception is ''Anime/DotHackLiminality'' which was focused entirely in the real world. It should also be noted that ''.hack//SIGN'' was the only series to display the real world in an off-color shade of blue, while very other series has used normal colors. Real Colors appeared in one real world segment of Sign however [[spoiler: at the very end and Tsukasa's player An Shoji is shown awake leaving the hospital and accidentally meeting the player behind Subaru]]
* ''Franchise/GhostInTheShell'', being a textbook {{Cyberpunk}} setting, has the full virtual reality with customised avatars variant.
* Doing this is what initially drew attention to Lain from ''Anime/SerialExperimentsLain''. [[spoiler:The reason? She's an ArtificialHuman with a software uploaded into her mind, and being in the Wired is what liberates that software.]]
* Half of the ''Anime/SummerWars'' movie is told in a MMORPG-like virtual world called Oz, in which everyone has their own avatar.
* In ''Literature/SwordArtOnline'', players of SAO are initially able to design their own avatars, but are quickly forced to change to avatars that look like their real-world selves. ALO, meanwhile, only lets players choose their race, with the character's actual appearance initially being random.
** The randomization aspect may be the case with another VRMMO game, but this time avatars don't really look like their user (Much to Kirito's dismay).
* Used twice over in ''LightNovel/AccelWorld'', where characters actually have two avatars. The first is their common, everyday avatars used when they net dive, typically chosen or even designed by their owners (main character Haruyuki's pink pig was forced on him by bullies) so there tends to be an element of wish fullfilment there. The second avatar applies to Burst Linkers and is used in the fighting game they compete in in the Accelerated World. What makes this second avatar so special is that, though it's the game that generates it, Brain Burst uses the player's psychological traumas and desires to generate the avatar's states. As stated with Dusk Taker, this means the fighting avatar can infallibly tell you something about the person controlling it. (In Dusk Taker's case it was that he felt he had nothing of his own and had to steal other people's stuff.)
* ''Literature/HalfPrince'' has each player's avatar in ''Second Life'' be based on their appearance, though minor alterations, like which race they pick or a change in hair and eye color, are allowed. They can also choose to be made 30% prettier or uglier.

[[folder:Comic Books]]
* ''ComicBook/Kimmie66'' is chock full of 'em. The main character is actually strange for having an avatar that actually resembles her.

[[folder:Fan Works]]
* The ''Anime/MobileSuitGundamWing'' {{Doujin}} ''Oz'' has a whole lot of fun with this trope. Relena gets [[TrappedInTVLand trapped in Quatre's new VR game]], and Heero goes in after her. When his friends come in to help, the game temporarily puts them in Relena's "body" before it assigns them a new role. Which means we get the hilarity of seeing the normally soft-spoken and polite princess acting like the ArrogantKungFuGuy (ripping a slit in "her" skirt for mobility and attacking Heero with a ''bo'' staff), the ChivalrousPervert (who decides to make the most of a strange situation and [[ManIFeelLikeAWoman cop a feel]]), and the RichBitch (who takes advantage of the body to try and seduce Heero).
* In a variation in ''Fanfic/WithStringsAttached'', the Fans use avatars (preset, generic avatars) to interact with the four when they meet with them telepathically. When Shag mentions that they're using avatars, George mildly freaks out because he's only familiar with the [[{{Avatar}} traditional definition of “avatar”]] and thinks the Fans are divine. Shag hastily explains.

[[folder:Films -- Live-Action]]
* ''Film/TheLawnmowerMan'', especially during the finale, in what also may be a literal example.
* ''Film/JohnnyMnemonic'', also during its finale.
* "Residual self-images" in ''Film/TheMatrix''.
* TheAntichrist Franco Maccalusso has one in the Day Of Wonders virtual reality program in the Film/{{Apocalypse}} film series. In essence, he is fulfilling what the Literature/BookOfRevelation says about "the image of the beast", that it "should both speak, and cause as many as wouldn’t worship the image of the beast to be killed."
* Ramona in ''Film/TheSingularityIsNear''.

* Friendly AI [=H.I.V.E.mind=] of the ''Literature/HIVESeries'' appears to the main characters as a holographic head, but in the digital world he is a blue wireframe man. When [[spoiler:Otto]] develops the ability to interface with computers mentally, he appears as a gold-yellow transparent avatar.
* ''Literature/SnowCrash'', as above, being the TropeCodifier and partial TropeNamer in that the avatars in TheMetaverse were among the first to have the term used in the way we know it today. To be fair, the quip under the page pic of ''Snow Crash'' protagonist [[PunnyName Hiro]] [[MeaningfulName Protagonist's]] avatar (yes, that's his real name) is inaccurate as Hiro is just as badass IRL as he is in the Metaverse.
* The William Gibson book ''Literature/CountZero'' (from the same universe as ''Literature/{{Neuromancer}}'') is probably the TropeMaker at least as far as the {{Cyberpunk}} genre is concerned; it was published in 1986, ''Literature/SnowCrash'' in 1992.
-->A square of cyberspace directly in front of him flipped sickeningly and he found himself in a pale blue graphic that seemed to represent a very spacious apartment, low shapes of furniture sketched in hair-fine lines of blue neon. A woman stood in front of him, a sort of glowing cartoon squiggle of a woman, the face a brown smudge. "I'm Slide," the figure said, hands on its hips ... [She] gestured, a window suddenly snapping into existence behind her.
* The construction of Digital Avatars and how they function are a major element of Creator/TadWilliams' ''Literature/{{Otherland}}'' series, one of the more modern takes on TheMetaverse in fiction.
* Creator/VernorVinge has used this a few times:
** His cult-classic novella "Literature/TrueNames", published in 1981, five years before Gibson, is often cited as the TropeMaker.
** In ''Literature/RainbowsEnd'', the widespread use of "wearable" computers makes this extremely common. The hacker known as Rabbit actually appears as a giant rabbit, for example.
* In Creator/DanielKeysMoran's Continuing Time series, the equivalent of the Internet can only be reasonably accessed via a custom-written software agent that is capable of filtering and categorizing the tremendous amount of information available. It also acts as the user's in-verse avatar and oftentimes is borderline [=AI=].
* ''Literature/{{Spectral Shadows}}'' has these in Serial 2, which takes place in an online roleplaying game. Some characters, such as Christine or Russel, take on anthro forms even though they are humans in reality. Over in Serial 11 we have ''VideoGame/SecondLife'' knock off ''Another Life'', which contains these.
* The protagonist of ''Literature/CyberJolyDrim'' designs these.
* Most interactions in ''Literature/ReadyPlayerOne'' are done via these. [[spoiler:Wade also finds out that his best friend Aech, whose avatar is a white male, is actually a black female (and lesbian) in RealLife]]. Interestingly, unlike most [=MMORPGs=], OASIS only allows a user to have one avatar at a time. If that avatar dies, it's gone for good, including all its experience, items, and money. At that point, the user can create a new avatar but must start from scratch. [[spoiler:At the end, [[EvilInc IOI]] uses an artifact that kills nearly half the avatars in the world in a desperate attempt to keep the Wade and his friends from the final gate. Wade gets lucky, because, earlier in the novel, he obtains a strange coin that turns out to be an extra life, which re-spawns him at the same location sans all his items]].
* In ''Literature/LabyrinthOfReflections'', Leonid has a number of avatars he uses throughout the novels. His first described avatar is Prince Ivan, a classic archetype in Russian fairy tales. When playing the ''VideoGame/{{Doom}}''-inspired game ''Labyrinth of Death'', he adopts the persona of a master gamer known as Literature/TheGunslinger. Later, when hiding out on a fantasy server, he creates an avatar of an elf healer named Elenium. During the first novel, he accidentally finds himself in a virtual brothel, where the girls can adopt any appearance and role the client desires. He himself is surprised to find the picture of his virtual assistant (whom he called Vicka) in the catalog and requests the girl In the end, [[spoiler:the girl's name turns out to actually be Vicka, and her avatar matches her RealLife appearance. In the second book, Vicka secretly adopts a new avatar named Nike, and Leonid nearly gets in trouble with her when he tells Nike he likes her ''before'' knowing it's his wife]]. One of the plot points in the second book is an attempt to make avatars stick around for a while after their users log off, thus creating "virtual ghosts". This is all done to [[spoiler:try to create true AI]].

[[folder:Live-Action TV]]
* ''Series/{{Caprica}}'': This is a cornerstone of the setting, where one of the most popular recreational activities (particularly amongst the young) is a VirtualReality outgrowth of [=MMOs=], with people representing themselves in this way. By the end of the pilot two avatars have gone [[ArtificialIntelligence sapient]] and now have a consciousness and will separate from the originals. Notably, one of them ([[spoiler:Tamara Adama]]) was created post-mortem.
* Used in the Season 16 finale of ''Series/TheAmazingRace''. When the teams did a challenge at Industrial Light & Magic, several of the racers were recreated as their own avatars.
* Seska has one in the revised version of Tuvok's holodeck program ''Insurrection Alpha'' in the ''Series/StarTrekVoyager'' episode "Worst Case Scenario", taking over where her deceased actual self left off. Tom Paris comments that Seska wouldn't let a little thing like death stop her from getting even with Tuvok for his betrayal of the Maquis.

* [[http://www.youtube.com/watch?v=urNyg1ftMIU "Do You Wanna Date My Avatar"]] a music video used to promote Creator/FeliciaDay's VlogSeries ''WebVideo/TheGuild'', which is about a group of gamers.

[[folder:Video Games]]
* ''Habitat[=/=]Club Caribe'', created by Creator/LucasArts for the Comodore 64, was one of the first graphical online virtual worlds, a mostly social world with an "Adventuring" game component. The avatar concept is introduced a little differently than in the post-Literature/SnowCrash sense: Avatars are a separate species of being from humans led by an Oracle. The Oracle decided they were getting dull and lazy, and so initiated contact with humans to spice things up.
* In ''VideoGame/UltimaIV: Quest of the Avatar'', the PlayerCharacter fits the model of the DigitalAvatar, with its complex morality system and all, but the story of the game is about the player seeking to become the Avatar by embracing virtue and questing for the Codex of Ultimate Wisdom.
* ''VideoGame/SecondLife'' is particularly known for the extensive free-form customization of its avatars, massively multiplayer [[WideOpenSandbox sandbox]] that it is. In any given public gathering you may find yourself next to any number of attractive humans, one or more dragons, [[UsefulNotes/FurryFandom furries]] and PettingZooPeople, {{Anime}} characters, superheros, {{Cyberpunk}}, {{Fantasy}} and SciFi personas in ImpossiblyCoolClothes, a wiggling jello mold, a toy-sized teddy bear, a GiantMecha, an abstract sculpture, an animated set of furniture...
* Every current major game console, bar handhelds, now have some form of personal presence with a 3d DigitalAvatar as part of it. The UsefulNotes/{{Wii}} had its cute little VideoGame/{{Mii}}s first; they've now added similar functionality to the 3DS. Sony introduced ''UsefulNotes/PlaystationHome'' to the UsefulNotes/{{Playstation 3}} as one of many FollowTheLeader worlds being inspired by ''VideoGame/SecondLife'' at the time (but without most of the freedom) and the UsefulNotes/Xbox360 introduced Mii-like cartoon avatars with its [=Xbox=] Live interface revamp. Also, there is a handful of games in both the current Nintendo and Xbox consoles that allow the player to use their own avatar as a PC, most notably the Wii's eponymous series of games.
* The player in ''VideoGame/{{Rez}}'' is the avatar of a hacker, deleting viruses in the K-Project.
* To a certain extent many games that allow CharacterCustomization are this. While there's nothing stopping you from playing as the default [[Franchise/MassEffect Shepard]] or [[VideoGame/SaintsRow Boss]] characters, or create existing or fantasy superstars in wrestling games, most gamers would based such a avatar on themselves to explore these worlds. Some of the more involved games don't simply involve dressing a character, this is meant to be you, with your decisions and choices actually matter, rather than a pre scripted story.
* Anyone who jacks into LINC-Space in ''VideoGame/BeneathASteelSky'' appears as a purple, [[BarbieDollAnatomy semi-nude]] representation of themselves. Strangely, Robert Foster lacks his hair [[spoiler: while Anita doesn't]].
* In ''VideoGame/{{Ripper}}'', Jake Quinlan's avatar is a simple-looking green putty CGI man that absorbs software into its rubbery head. If other people are around, though, he appears as his real self.
* In ''VideoGame/KingdomHeartsII'', [=DiZ=] uses an Avatar whenever interacting with Roxas [[spoiler: while inside the Data Traverse Town]].
--> "My apologies, this is only a ''data''-based projection."

[[folder:Web Comics]]
* In ''Webcomic/VirtualPetPlanet'', all of the owners have an avatar in game.
* The players of [[MassivelyMultiplayerOnlineRolePlayingGame nelPLAY]] in ''Webcomic/{{Sarab}}'' get these.
* ''Webcomic/ElectricWonderland'' takes place in a {{Cyberspace}} world populated by these.
* In ''Webcomic/{{Tales from the interface}}'', the main protagonist becomes an avatar in a number of different virtual worlds.

[[folder:Western Animation]]
* The User in ''WesternAnimation/ReBoot'' is only ever seen as one of these inside the games.
* ''WesternAnimation/CodeLyoko'' represents them with a 2D to 3D MediumBlending when the characters go into cyberspace to fight XANA.
* The characters of ''WesternAnimation/{{Futurama}}'' use avatars to enter the Internet. Also, there's the miniaturized avatars used [[FantasticVoyagePlot to go inside Fry]] in "Parasites Lost". (Because shrinking would require very tiny atoms, and have you ''priced'' those lately?)
* In ''WesternAnimation/TheSimpsons'', everyone in Springfield plays a MMORPG called Earthland Realms, in which they have avatars that looks like them.