I think that I shall never see
A billboard lovely as a tree.
Indeed, unless the billboards fall
I'll never see a tree at all
A billboard consists of a very large (10 feet by 20 feet or larger) sign which carries a photograph or image related to advertising a product or service.
Arguably, billboards started from two otherwise innocuous methods. The first was Burma-Shave
's use of five small signs along roads giving a poem. The second was the practice of some companies agreeing to pay to paint a farmer's barn in heavily travelled areas in exchange for being allowed to paint their ad on the side of the barn that faced a major highway. Sometimes the farmer got additional payments in addition to the free paint job.
Billboards spread everywhere, epecially along interstate highways, and are now being revamped in the digital age. Now there are digital billboards that change images every few seconds. A good example of these are in New York's Times Square.
This is completely unrelated to Billboard
magazine, which reports trends in the record industry. It used
to be related, however, which is why it's Billboard
and not Record
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- An early episode of The Simpsons has Homer causing mayhem on an interstate several times as he stops to read a new set of billboards.