[[caption-width-right:261:[-You really can't get more American than that.-] ]]

->''"See? You can tell he's American from his blond hair and cowboy hat!"''
-->--'''WebVideo/JesuOtaku''' on a side character from ''Anime/DigimonTamers''

In foreign media, when you want your American, you've got your personality down pat--he could be the obnoxious tourist, the boisterous but well-meaning rogue, the patriotic man who can never do wrong, or any other spectrum in the {{Eagleland}}er rainbow.

But that still leaves your design. Personality is one thing, but looks? Hmmmmm...

Wait! Didn't North America have that WildWest thing sometime?

This is a case of SmallReferencePools, or when people want to absolutely hammer in that this character is '''AMERICAN!''' While several other countries had their own rural periods, the WildWest is distinctly American in the eyes of other countries. Thus, putting a cowboy hat and a poncho on someone will instantly identify them as an American.

Variations on this trope include sticking an American in a baseball cap, a T-shirt and blue jeans, or dressing them up as a "cool" rapper. They might have a [[WackyAmericansHaveWackyNames wacky name]], too.

See {{Eagleland}} when talking about personality. See also WearingAFlagOnYourHead. When talking about hair/eye colors, see PhenotypeStereotype. See also ForeignFanservice, because tits demand seeing.


[[folder:Anime and Manga]]
* Fumio's grandfather in ''Manga/SaitamaChainsawShoujo'' was a Texan bounty-hunter who wears a cowboy hat and frilled buckskin vest.
* In ''Manga/MidoriNoHibi'', when Lucy's friend Daniel shows up to try and bring her back to America, he's dressed in...well, typical cowboy attire.
* Melody Honey in ''Manga/ArcadeGamerFubuki'' and ''{{Keroro Gunso}}'' is...well. Uh. [[http://keroro.wikia.com/wiki/Melody_Honey Ahem.]]
* Jack King and the Texas Mack from ''Manga/GetterRobo''. Also his tribute in ''Anime/{{Gekiganger 3}}'', Cowboy Johnny and the Texas Robo.
* Cathy in ''Anime/RahXephon''.
* Reina Gorn in ''Manga/TheKurosagiCorpseDeliveryService''.
* Terryman and Terry the Kid from ''Manga/{{Kinnikuman}}'' and ''Anime/KinnikumanNisei''. They're also from Texas, and specialize in appropriately-flavored moves, like the Calf Branding.
** Terryman himself is based on legendary professional wrestler (and Texan) [[http://www.prowrestlingmidatlantic.com/terry_funk_op_471x6001.jpg Terry Funk,]] who did actually dress in a cowboy hat and a poncho for years, making this a JustifiedTrope in his case.
** Averted with Specialman (a gridiron football player) and Pentagon (a masked luchadore, but one with eagle wings).
* A ''[[Anime/MobileSuitGundamWing Gundam Wing]]'' fanart/animated gif featured the Gundam pilots holding hands and wearing "traditional" clothing for their nationality. Duo is dressed as a cowboy.
** Chibodee Crocket from ''[[Anime/MobileFighterGGundam G Gundam]]'' is not only a cowboy, but also a boxer/surfer/football player. In the new G-Gundam manga, [[spoiler: he gets a new Gundam that has a cowboy hat on its head!]]
* Jackie Gudelhian from ''Anime/FutureGPXCyberFormula''. He wears a cowboy hat, likes rodeo riding and he's from Kentucky. He is even nicknamed the "High-tech Cowboy''.
* A character from ''Anime/DigimonTamers'' who shows up only briefly via video link is a computer programmer and friend of the 'Monster Makers' who originally coded the Digimon is [[PhenotypeStereotype blond]] and wears a stetson. The dub even adds a [[AmericanAccents Texan drawl]] to him.
* Averted with America in ''WebComic/AxisPowersHetalia''. The one time he does dress up as a cowboy, it's justified as other characters dress up in national costumes as well.
* The American Pretty Cure in ''Anime/HappinessChargePrettyCure'' are cowgirls (except the one who is a Native American).

* ''Franchise/{{Tintin}} in America'' had many Americans dressed as either Chicago mobsters in the city or cowboys in the country. Somewhat justified, as the cowboy era was not long dead.
* In ''ComicBook/{{Camelot 3000}}'', the American president dresses like a cowboy and packs a pair of six-shooters - an obvious reference to UsefulNotes/RonaldReagan.
* In [[http://images.oneofakindantiques.com/2464_szyk_caricatures_6.jpg one]] of [[http://en.wikipedia.org/wiki/Arthur_Szyk Arthur Szyk's]] Anti-Fascist propaganda posters, America is depicted as a Gary Cooper-ish cowboy about to be stabbed in the back by a YellowPeril ImperialJapan, distracting him with an olive branch as he does so.

* ''Film/CasinoRoyale1967'' depicts the American army as composed of cowboys and Indians.
* ''WesternAnimation/FlushedAway'' features an obnoxious American tourist with a cowboy hat and Texas drawl.
* [[LampshadeHanging Lampshaded]] in ''Film/TheHuntForRedOctober''.
-->(Ramius notes Mancuso's sidearm and comments in Russian to Borodin that Mancuso is a "buckaroo". Ryan laughs)
-->'''Capt. Bart Mancuso:''' What's so funny?
-->'''Jack Ryan:''' Ah, the Captain seems to think you're some kind of...cowboy.
* In the Mexican film ''Film/SantaClaus1959'' (the one riffed by ''MysteryScienceTheater3000''), the children from the USA are wearing cowboy outfits.
* ''Film/AustinPowersInternationalManOfMystery''. When Dr. Evil calls up the United Nations Secret Meeting Room to give his ultimatum, many of the occupants are dressed in costumes indicating their native countries (two Japanese are dressed as a geisha and a sumo wrestler, a British representative is wearing a Beefeater costume, a Spaniard is dressed as a matador, etc.). One of the characters (presumably an American) is dressed as a cowboy.
* One old Creator/JackieChan film featured him traveling to America and fighting a bunch of hairy, obese, slovenly cowboys who rolled around in the mud. Knowing how this trope usually connects with reality, it was probably supposed to be set in Chicago or uptown Manhattan.
* The German BigBad of the first ''Film/DieHard'' film mocks John [=McClane=] as being a "cowboy" several times thoughout the movie, hence [=McClane=]'s "Yippie ki yay, motherfucker" CatchPhrase.
* In the movie adaption of ''Film/TheGoldenCompass,'' [[TokenAmerican Lee Scoresby]] wears a cowboy hat to compliment his Texan drawl. The only difference being that he's not actually American - Texas is a separate sovereign nation in this universe.
* The American characters in ''Film/TheMummy1999'' (save for main character Rick O'Connell) are all very cowboy-esque, wearing cowboy hats and being very fond of shooting guns.
** They also rode horses instead of camels.
* In the early Russian Film ''The Extraordinary Adventures of Mr. West in the Land of the Bolsheviks,'' the titular American capitalist is (naturally) accompanied on his trip to Russia by his faithful manservant, Cowboy Jeddy. Jeddy's duties seem to consist mostly of trick shooting.
* Major Kong of ''Film/DrStrangelove'', who wears a cowboy hat on duty, speaks with a Texan accent, and, of course, [[RidingTheBomb rides the bomb]]. [[TruthInTelevision Also, his actor, Slim Pickens.]]
* In ''Film/AnAmericanWerewolfInLondon'', the ominous British townsfolk in the Slaughtered Lamb pub make lots of cowboy jokes when they find themselves joined by a pair of American tourists.

* ConversationalTroping between Literature/TommyAndTuppence in Creator/AgathaChristie's ''Partners In Crime'', where Tuppence is describing her fantasy of meeting a dashing romantic American man who has lived in the wilds and can rope wild steer, and Tommy sarcastically asks if he's also wearing chaps and a ten-gallon hat.
* In ''Literature/{{Dracula}}'' the one American character, Quincey Morris, is a cowboy. In one moment, Morris leaves a meeting with other heroes where they're trying to figure out how to cope with vampires; a few seconds later, bullets come flying through the window.
--> '''Quincey:''' I'm sorry, I thought I saw a bat out there.
** Averted in the revisionist/feminist retelling, ''DraculaInLove''. The same character, whose "real name" was supposedly Morris Quince, is an artist and the estranged heir of a wealthy New York family. The narrator, Mina Harker, [[LiteraryAgentHypothesis notes his alteration]] into a cowboy stereotype in Stoker's novel; she is not amused.
* Played with and ultimately subverted in the case of Robert Tendyke in the German horror-fantasy-occasionally-SF series ''Literature/ProfessorZamorra''. The man ''owns'' a US-based {{megacorp}} (one that's usually depicted as at least reasonably ethical at that), is fond of dressing like a cowboy to the point of cliche, [[RichIdiotWithNoDayJob still has more than enough time to spare]] to play quasi-professional 'adventurer' even when he's ''not'' already involved in the latest case of the title character...and eventually turns out to have been born some four centuries ago as the long-estranged son of the demon Asmodis and an unfortunate Roma woman of very European extraction. The "cowboy" act is just a deliberate part of his modern-day identity.

[[folder:Live Action TV]]
* In an episode of ''Series/YoungIndianaJones Chronicles'', where young Indy is imprisoned in a maximum security German P.O.W. prison during UsefulNotes/WorldWarI, he is approched by two Russian prisoners who ask him if he is a cowboy since "All Americans are cowboys", when Indy asks them to clarify, they ask him if he knows how to use the lasso which Indy replies he does, prompting an overjoyed "A COWBOY!" reaction in them. Because, it turned out that they had been crafting a rope from all the strings of the mail envelopes for the purpose of escaping.
* The first ''Series/DoctorWho'' with a US setting was "The Gunfighters", which saw the First Doctor, Steven and Dodo mixing it up with Wyatt Earp and Johnny Ringo.
* Sky is under this impression in ''Series/TheSarahJaneAdventures''. Justified in that she is [[YoungerThanTheyLook younger than she looks]] and has been watching ''WesternAnimation/ToyStory''.
* ''DadsArmy''. Walmington-on-Sea is hosting the first US troops on British soil, so Captain Mainwaring asks Sgt Wilson how he should greet them. Wilson suggests, "Howdy partner, put it there" while offering to shake hands. Mainwaring scoffs at this, saying [[YouWatchTooMuchX he's been watching too many cowboy movies]]. This becomes the inevitable BrickJoke when the American captain enters and holds out his hand to Mainwaring. "Howdy partner, put it there!"
* ''NinjaSentaiKakuranger'' featured Jiraiya, the Japanese-American black ranger. When not transformed, he wore a cowboy outfit, dual [[RevolversAreJustBetter six-shooters]] and all.

* The late Mexican composer of songs for children, Francisco Gabilondo Soler ''Cri-Cri'', in his song [[http://www.youtube.com/watch?v=0Qe80tTI1uo "El Ratón Vaquero"]] (The Cowboy Mouse), which also has GratuitousEnglish in its lyrics.
** Not to mention the song was a giant TakeThat against Walt Disney, since Disney tried to destroy Soler's reputation because Soler refused to sell the rights of his songs to him.
* ''[[http://www.youtube.com/watch?v=bZJXWkWeS2k My Name is Potato]]'' from Rita Pavone.
-->"Sure! I'm an AMERICAN potato!"

* In ''Pinball/{{Diner}},'' the only American customer among the multinational group is Buck the Texan.

* Prevalent enough in Germany back when ''Theatre/TheRiseAndFallOfTheCityOfMahagonny'' was first produced that a production note specifically insisted "Wildwest- und Cowboy-Romantik" was to be averted.
* Michael Flatley's ''Feet of Flames'' has a few cowboys to represent America's involvement is WWII.

[[folder:Video Games]]
* The American VideoGame/{{Bomberman}} in ''Super Bomberman 3'' is dressed like a cowboy.
* The primary love interest, and thus the most promoted character, in ''SakuraWars 5: So Long, My Love'' is Gemini Sunrise - Texan samurai cowgirl. Though she is far from the only American character in the game as it is based on the New York branch.
* {{Implied}} in ''VideoGame/ShirenTheWanderer'', with one NPC named "Foreign Vagabond" who wears a combination of cowboy gear and BraidsBeadsAndBuckskins.
* Tina from ''VideoGame/DeadOrAlive'' had a [[SexyWhateverOutfit sexed-up cowgirl outfit]] in the first game, and her dad Bass has a full cowboy getup as his default costume in the second. They're both 'Merican, in case you couldn't tell.
* In ''VideoGame/StreetFighterIV'', Ken, an "America the Beautiful"-style {{Eagleland}}er,[[labelnote:*]][[ButNotTooForeign well, half-Eaglelander]][[/labelnote]] wears cowboy gear as one of his alternate costumes. Even though he's probably from California.
* ''VideoGame/PokemonBlackAndWhite'': As Unova is based off America, male Pokémon Rangers are this. Clay, however, is a subversion and a {{Fauxreigner}}.
* A recurring theme in the ''CommandAndConquerRedAlert'' series, especially as later games began undercutting AmericaWinsTheWar. Exceptionally Texan General Coville from [=RA2=] kicked it off, but it became all too apparent in [=RA3=] (listen especially to the Century Bomber...). Two of the Allied combat tracks are actually ''called'' "American Cowboys" and "How The West Was Won".
* Johnny from ''GuiltyGear''. American? Check. Massive cowboy hat? Check. IaijutsuPractitioner? Hmm, ''that's'' new.

[[folder:Western Animation]]
* Bounced around in ''WesternAnimation/DangerMouse''. In one episode set in America, the only American DM meets is a cowboy. In another set in New York, there's no Wild West theme or cowboys at all (though there ''is'' a Film/KingKong ShoutOut).
* Clay from ''WesternAnimation/XiaolinShowdown''. Probably justified in that he came from a cattle ranch in [[EverythingIsBigInTexas Texas]].
* One episode of ''KingOfTheHill'' had Hank forced to act like a stereotypical cowboy, including wearing cowboy boots, hat and driving a Cadillac El Dorado convertible, in an effort to appeal to a potential customer who believed that this was the way all Texans behaved.
* Hank from ''ThomasTheTankEngine'', due to him being built in the United States instead of England like all of the other locomotives, actually speaks in a Texas accent. The only other locomotive that is not British is Hiro, the Japanese locomotive.
* Roswell from ''GeneratorRex'' has a cowboy hat and talks like a cowboy.
* One TV Funhouse animated segment from ''{{SNL}}'' dealt with a Chinese cartoon about heroically doped-up figure skaters. The American competitor is portrayed a gawky hick in full cowboy garb who can only say the word "Golly!"

[[folder:Real Life]]
* After 9/11, Saddam mentioned that the "American Cowboys were getting what they deserved."
* UsefulNotes/RonaldReagan and UsefulNotes/GeorgeWBush both maintained a cowboy image, having plenty of photo-ops in cowboy hats and acting like ranch guys. While neither one ever really worked with cattle, Reagan [[ButIPlayOneOnTV had acted in Westerns]], was quite fond of horseback riding, owned a horse named El-Alamein (likely after the UsefulNotes/WorldWarII battle), and later became something of an AscendedFanboy of the Western genre, buying and maintaining a working horse ranch where he cleared brush and chopped firewood himself. Bush, meanwhile, had been governor of Texas, the state most identified with cowboy imagery, and also owned a (non-working) ranch outside of Waco that, during his Presidency, almost acted as a second Camp David (it was nicknamed the "Western White House").
* Former Mexican president Vicente Fox is a Mexican version of this trope, except unlike Reagan and Bush, he did work with cattle. Indeed, the word 'buckaroo' is a corruption of the Spanish 'vaquero', which referred to 1800s era Mexican cattle-drivers who wore big hats before it was cool. A bit more on that further down.
* Don't forget [[UsefulNotes/LyndonJohnson LBJ]], the first Texan in the White House.
* UsefulNotes/TheodoreRoosevelt was a cowboy, among other things.
* There's also a second layer to this trope: In America, everybody west of the Mississippi is a cowboy, unless they live on the West Coast. And we do literally mean "the Coast" -- inland California and eastern Oregon and Washington are as steeped in this trope as Arizona and Montana. The "Bakersfield sound" in CountryMusic is a prime example, having been created in the '60s by the descendants of Dust Bowl migrants to California's Central Valley. And even in the eastern US, you'll find some appropriation of cowboy iconography in the Southern states.
* The term ''[[http://en.wikipedia.org/wiki/Cowboy_diplomacy cowboy diplomacy]]'', sometimes used by critics of certain aspects of US foreign policy.
* A frequent complaint from American intellectuals and academics about their European (particularly French) opposite numbers is this bizarre identification of the cowboy as one of the most important things in the American psyche. One episode of ''ThisAmericanLife'' includes a bit where a [[http://www.thisamericanlife.org/radio-archives/episode/362/got-you-pegged?act=2 visitor to Germany goes into the phenomenon]] (and why it's stupid) in detail.
* The reason for this stereotype seems to be that, way back when, the majority of early American entertainment media that made it to other countries had a Western theme. Westerns were hugely popular in the U.S. at the time, but they weren't exactly SliceOfLife storytelling, something many non-Americans at the time could not have known. This phenomenon predates motion pictures; Buffalo Bill's Wild West performances made [[http://en.wikipedia.org/wiki/Buffalo_Bill#Buffalo_Bill.E2.80.99s_Wild_West_Tours_Europe many successful European tours]] and were perhaps many Europeans' first exposure to American culture and media (and Americans in general).
* The only American character seen in the "It's a Small World" ride at the DisneyThemeParks (not counting a lone Eskimo) for some reason actually dresses up in stereotypical cowboy garb that is found only in the last part of the ride.
** Strangely enough, in a reversal of the trope, that is true in the ''American'' versions of the ride. "It's a Small World" in Disneyland Paris has an entire North America section with more than just cowboys (though it does have some).
* [[CanadaEh Canada]] has a variant on this trope with the province of Alberta. Alberta is sometimes seen as the Canadian equivalent of [[EverythingIsBiggerInTexas Texas]], given its thriving oil industry, political conservatism, and cowboy culture. In some circles, Albertans are stereotyped as redneck cowboys, which can be a source of pride or derision, depending on who you talk to. The world's biggest rodeo is held not in Texas, but in Calgary.
** That said, Canadians have never really thought of themselves as having a truly "wild" west. If you look at any major period of Canadian westward expansion - particularly the Klondike gold rush - a major cultural motif (of somewhat debatable truth) is that the law was already there in the form of the Royal Canadian Mounted Police, with Sam Steele as a sort of Wyatt Earp equivalent. See [[http://www.youtube.com/watch?v=Lab6gyWsMXo this]] Heritage Minute for a good example of that - and a straightforward example of this trope, with Don Davis' portrayal of an arrogant, gun-toting 'merican.
* The Mexican ''Charro'' is the local version of this trope and shares more or less the same stereotypes as the American Cowboy, with the only exception that a ''charro'' is not exactly a job but a name for the kind of dress they use in a rodeo or ''charreada''. In fact, the Cowboy stereotype originally came from Mexico (via Spain) and started to differentiate from the Mexican counterpart due to cultural and geographical reasons.
* The Argentinian ''Gaucho'' is similar to their American and Mexican peers, but it differs from both of them since it's also name of the people who lives in the Argentinian Pampas.
* The Russian Cossacks can be this, albeit mixed with some tropes with the Japanese {{Samurai}}.
* Hungarian ''csikós'' also fit to a certain extent into this trope (even the hats they wear are similar); in fact, a Hungarian nobleman [[http://en.wikipedia.org/wiki/Michael_De_Kovats (Michael Kovats)]] founded the U.S. Army Cavalry Corps, heavily featured on TV and movie Westerns.