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[[caption-width-right:350:Creator/MarvelComics' GalacticConqueror and Creator/DCComics' GalacticConqueror.]]

Occasionally, when two creators are striving to fill the same niche or appeal to the same demographic, one will end up creating characters and stories that bear a more-than-passing resemblance to the other's.

For instance, Creator/{{Marvel|Comics}} and Creator/{{DC|Comics}}, being the most prominent producers of comics, have led a sizable rivalry, sometimes friendly, sometimes not. This is sometimes reflected in the creation of characters. You could argue that, given the sheer number of characters in comic books, certain superpowers will overlap. Occasionally a new character, even one who appears for a short time, seems suspiciously similar to another.

Usually, this is done as overt parody or homage. If not, it can be seen as one ripping off the other; however, occasionally it happens by pure coincidence, and the characters become fondly remembered equivalents. When the rival creators both fully embrace this trope, it may be hard to sort out the original characters from the {{Captain Ersatz}}es.

See also {{Expy}}, when a character is probably based on another character but not obviously supposed to be that character. When this happens to TV shows, video games or movies, you have DuelingShows, [[DuelingWorks/{{Games}} Dueling Games]] and [[DuelingWorks/{{Film}} Dueling Movies]], or a case of FollowTheLeader.

Compare CounterpartComparison, SerialNumbersFiledOff.



[[folder:Anime and Manga]]
* Near the turn of the millenium, Creator/FourKidsEntertainment dubbed ''Anime/{{Pokemon}}'', which aired on Creator/KidsWB. Creator/SabanEntertainment dubbed ''Anime/{{Digimon}}'', which aired on Creator/FoxKids. It even applied to the movies, with Creator/WarnerBros releasing the first three ''Pokémon'' films, and Creator/TwentiethCenturyFox distributing ''Anime/DigimonTheMovie''.
** This even applied up until 2016, though to a much lesser extent. ''Pokémon'' aired on Creator/CartoonNetwork, with reruns of older episodes airing on sister network Creator/{{Boomerang}}. Beginning in 2017, ''Pokémon'' will air on Creator/DisneyXD exclusively. Meanwhile, ''[[Anime/DigimonXrosWars Digimon Fusion]]'' briefly aired on Creator/{{Nickelodeon}}; the rest of the series, and reruns of the earlier installments, aired on Creator/{{Nicktoons}}

[[folder:Comic Books]]
* Creator/{{Marvel|Comics}} RRREEEAAALLLLYYY likes to have characters based on Franchise/{{Superman}}.
** Comicbook/TheSentry has a backstory that he was supposedly created in the '60s, but was powerful enough that he actually made his writers and readers [[LaserGuidedAmnesia forget he existed]]. In both powers and personality, he's changed enough to be different from Superman, if only by being AxCrazy, and handled in (sometimes) interesting ways beyond being a rip-off.
** Gladiator is even more blatantly another Superman (his real name is Kallark, has heat vision and freeze breath, vulnerable to one specific type of radiation) not to mention a reference to ''Literature/{{Gladiator}}'', the inspiration for Superman and the fact nearly his entire original team were parallels to someone from ''Comicbook/LegionOfSuperHeroes''.
** Hyperion of ComicBook/SquadronSupreme. To make matters worse, this character has many alternate reality versions, such as the one in ComicBook/SupremePower.
** For some strange reason, fans tend to regard the Comicbook/IncredibleHulk as the Marvel Comics equivalent of Superman. The two of them were even pitted against each other in the ''Marvel vs DC'' crossover.
** [[http://en.wikipedia.org/wiki/Blue_Marvel_(Marvel_Comics) Blue Marvel]] has powers very similar to those of Superman. [[{{Deconstruction}} The character's purpose was to basically examine what would've happened if Superman had been black and ended up fighting crime during the 60's.]]
** One could also make the argument that ComicBook/CaptainAmerica is the alternate company equivalent of Superman. This isn't in terms of power, obviously, but due to their roles as leaders (and forefront boy scouts) at each company.
** Even Franchise/SpiderMan can be seen as an equivalent to Superman by way of Clark Kent. A nerd who works at a daily newspaper office for a grumpy boss but secretly fights crime in a red and blue costume. Even the wisecracking nature of the character and being chased by the police have roots in Superman's early days.
** Spider-Man's sidekick Virtue/The Tiller was basically an extended {{take that}} towards Superman for as long as he lasted, though his story was more Goku from ''Manga/DragonBall'' in that he was a member of a still active, if {{endangered|species}}, group of warmongers who did not know his true origins or purpose.
** A number of people see ComicBook/TheMightyThor as Superman's equivalent due to having similar powers (flight, super strength), coming from another world, and being seen as a god by the people of Earth. The red cape helps as well.
** Yet another Superman equivalent is Sun God, a solar-powered FlyingBrick with EyeBeams, SuperSenses, and general NiceGuy persona.
* DC has a few different ComicBook/CaptainAmerica equivalents. The most notable is probably [[ComicBook/{{Steel}} Commander Steel]] and his various [[LegacyCharacter successors]], all of whom have costumes and abilities ''extremely'' similar to those of Cap. The original Steel even had the same basic origin, with the only difference being that his strength was derived from [[ArtificialLimbs robotic limbs]] rather than a SuperSerum.
** ''[[WesternAnimation/JusticeLeague Justice League Unlimited]]'' {{lampshade|Hanging}}d the similarities between the two by having Steel perform Captain America's trademark [[ThrowingYourShieldAlwaysWorks shield throw]] during the [[GrandFinale final episode]].
** There's also General Glory from the ''ComicBook/JusticeLeagueInternational'', who was essentially Captain America [[CompositeCharacter crossed]] [[JustForFun/XMeetsY with]] ComicBook/{{Shazam}}. He even had an {{Expy}} of [[ComicBook/BuckyBarnes Bucky]] named Ernie.
** Agent Liberty is another Justice Leaguer who was influenced by Cap.
** The Guardian, who was created by Joe Simon and Creator/JackKirby, the same duo that introduced Captain America. He wasn't a patriotic hero, but had abilities and an indestructible shield similar to Cap's.
** It can be said that Captain America is the equivalent of Uncle Sam of the ComicBook/FreedomFighters, who predates Cap by 8 months.
** In the 40's, Captain America was basically one of an Archie Comics hero named the Shield. The reason Cap switched out his triangular shield for the now iconic circular disk is because [[http://www.cracked.com/article_20026_5-iconic-characters-you-didnt-know-were-ripoffs.html Archie Comics actually complained about it looking too similar to the Shield's chest plate]].
* Marvel has had several Franchise/{{Batman}} equivalents, starting with Nighthawk of the ComicBook/SquadronSupreme (of whom there have been at least three different versions) and ComicBook/MoonKnight, who has a similar role, abilities, equipment and even a butler assistant. ComicBook/{{Daredevil}} is often seen as one as well and operates in a vaguely similar CityNoir setting, and Comicbook/IronMan matches well in the department of [[WhereDoesHeGetAllThoseWonderfulToys gadgetry]] and CrimefightingWithCash.
** It is no secret that Tony Stark was very specifically created to be the Marvel version of Bruce Wayne.
** This was {{lampshade|Hanging}}d in Creator/MarkWaid's ''Daredevil'' run, where a random passerby referred to the title hero as "Red Batman".
** One of the Nighthawks even gained artificial wings, turning him into an ersatz of another DC hero, Comicbook/{{Hawkman}}. Note that DC had their own masked hero named Night Hawk, but he was a gunfighter in the Old West (and apparently, a reincarnation of Hawkman!)
** Night Thrasher of the ComicBook/NewWarriors was a close analogue, right down to an almost identical origin [[note]]He was a wealthy orphan [[CrimeFightingWithCash who used his money to build an arsenal of crime-fighting gadgets]][[/note]] and a similar role within his team.
** Comicbook/BlackPanther as well. A wealthy, orphaned GadgeteerGenius, who while not as strong as his teammates, makes up for it by being a world-class martial artist and a master tactician. There are even some superficial costume similarities too.
* Mongul of DC, who was created by Jim Starlin to rip-off ComicBook/{{Thanos}} of Marvel, who was created by Jim Starlin to rip-off {{ComicBook/Darkseid}} of DC.
* [[Comicbook/SuicideSquad King Faraday]] and [[{{Expy}} Nick]] [[Comicbook/NickFury Fury]].
* Still in the Franchise/MarvelUniverse, the original lineup of the superpowered Imperial Guard surrounding the Shi'ar empress Lilandra was composed of alternate company equivalents of DC's Comicbook/{{Legion of Super-Heroes}}.
** Which actually makes the aforementioned Gladiator a copy of ComicBook/{{Superboy}}.
** LampshadeHanging in an issue of ''Comicbook/GuardiansOfTheGalaxy'': Rocket Raccoon sarcastically calls Mentor, the Imperial Guard's green-skinned ubergenius, "Comicbook/{{Brainiac}}".
** Interestingly, after their first run-in with the Imperial Guard, ComicBook/{{Wolverine}} would steal Timber Wolf counterpart Fang's costume and wear it for much of the team's adventures in space, meaning [[MindScrew Wolverine was wearing the suit of the guy based on the guy he himself was partially based on.]]
** On the other hand, the Legion has Gates: a teleporter with blue (equivalent of) skin, black-and-red costume, three fingers per hand and [[MonochromaticEyes bright pupil-less eyes]], much like a counterpart of X-Man ComicBook/{{Nightcrawler}}. Coincidentally or not, Dave Cockrum created Nightcrawler for an unused Legion spin-off, then carried the character along to Marvel.
* Also Marvel: The company's 1980s-vintage [[ComicBook/TheNewUniverse New Universe]] line originally started with the idea of taking DC's most famous character concepts and doing them Marvel-style; however by the time the New Universe reached the stands, the only survivor of this concept was ''Star Brand'', based on Franchise/GreenLantern. That said, ComicBook/{{Quasar}} is the Marvel-proper answer to Green Lanterns, as is ComicBook/{{Nova}}. Quasar's powers are nearly identical and Nova is part of an [[SpacePolice intergalactic police force]], akin to Green Lanterns.
* Believe it or not, Marvel actually has a character called Scarecrow. Though in a way Marvel's Scarecrow is more like a CompositeCharacter of [[Franchise/{{Batman}} The Scarecrow]] from DC and [[Franchise/TheFlash Ragdoll]], Marvel Scarecrow had an abusive mother like DC's version had an abusive aunt, but ran away to join the circus and then became a contortionist like Ragdoll is. His adrenal glands later got the ability to emit a pheromone that caused any living thing within twenty feet to have a panic attack, like DC Scarecrow's fear toxin. And when he came back from the dead he could directly cause fear in others. This is taken to its logical conclusion when the [[ComicBook/AmalgamUniverse Amalgam comics]] combined both Scarecrows into one.
* [[Characters/SpiderManGoblins Green Goblin]], [[ComicBook/{{Carnage}} Carnage]], and [[ComicBook/{{Daredevil}} Bullseye]] are considered each corresponding hero's answer to ComicBook/TheJoker, not just because of their status as {{Arch Enem|y}}ies but because how they each have traits that only they truly share with the Joker, with the Goblin sharing the laugh, [[LargeHam the ham factor]], the [[ManipulativeBastard inhuman madness and intelligence]], and JokerImmunity (to a point). Carnage shares the SerialKiller background as well as the complete insanity and distorted perception of the world, to the point where Cletus Cassidy is pretty much Joker bonded to a symbiote. Bullseye shares the unknown identity, [[ImprobableWeaponUser the unusual weapons]], and rivals even Joker for the title of most insane man in comics. Nowadays though, ComicBook/NormanOsborn has a persona of a manipulative ComicBook/LexLuthor and a persona of a crazed Joker and will flip between the two at the drop of a hat.
* Comicbook/FantasticFour homages in Creator/DCComics:
** ''Adventures of Superman'' #466 told the story of a space shuttle crew whose encounter with a NegativeSpaceWedgie gave them mutations reminiscent of the Fantastic Four; in a subversion, the results were [[BlessedWithSuck painful, unstable, more of a disadvantage than an advantage, and ultimately fatal]]. (One of the crew, however, was later brought BackFromTheDead as the Cyborg Superman, a recurring villain who irrationally blamed Superman for the accident.) Amusingly, he was the villain in the IntercontinuityCrossover ''Superman/Fantastic Four''. And he ''noticed'' the parallels between his origin and that of the Fantastic Four.
** The Fantastic Four and their origin are also homaged in an issue of ComicBook/BoosterGold, where Booster stops a rocket launch and four suspiciously familiar astronauts complain about it.
** The final issue of the "Krisis of the Krimson Kryptonite"(sic) Superman arc revealed an unusual fact about Mxyzptlk; he sometimes goes slumming in a universe that resembled the Marvel Universe, under the guise of a green-and-purple shapeshifting alien (in other words, Marvel's Impossible Man) while tormenting a quartet of heroes who vaguely resemble the Fantastic Four. The issue even borrowed the plot twist from Impy's first encounter with the FF, by having the FF walk away from their antagonist, essentially refusing to play with him. Later, though, after the two characters had developed in different directions, they confirmed themselves as separate characters, and really disliked each other.[[note]]The reason? Mxy is a big fat '''liar'''.[[/note]]
** The Fantastic Four are themselves reminiscent of an older DC Comics team, the ComicBook/ChallengersOfTheUnknown (also a Creator/JackKirby creation), albeit ones that became better known than the original. In ''[[ComicBook/AmalgamUniverse Amalgam Comics]]'', the two are combined to make the Challengers of the Fantastic.
** In ''[[Comicbook/JusticeLeagueInternational Justice League America]]'', [[LeaningOnTheFourthWall the writers jokingly pointed out the similarities between Fire and the Human Torch]] by having a citizen mistake Fire for her Marvel counterpart. [[YouWannaGetSued He was cut off before he could explicitly call her "Human Torch"]], but the intention was clear.
* DC's Lobo is an obvious parody of the gritty NinetiesAntiHero (though he first appeared in the eighties), while his powers are specific parodies of Marvel's ComicBook/{{Wolverine}}. Lobo himself was parodied in Marvel when SelfDemonstrating/{{Deadpool}} meets up with a very similar character named "Dirty Wolff".
** The circle came 'round again when Marvel came up with Lunatik, an [[UpToEleven even more over-the-top]] (if that can be believed) parody of Lobo. It should be noted that both characters were created by the same person.
** Lobo also has another equivalent in Creator/RobLiefeld's Bloodwulf. Of course, ''all'' of Liefeld's characters are stupidly overmuscled grizzled anti-heroes - this time he just meant it as a joke. The cover of the first issue of his comic features Bloodwulf smiling menacingly as Lobo's limp body hangs from his own chain, by the way. And the second issue features a cameo by Lobo as a drunken has-been.
* DC once did this to itself: In a [[Comicbook/CrisisOnInfiniteEarths Pre Crisis]] story, Superman met accidental dimensional traveler Captain Thunder, who was very obviously based on the ''Comicbook/{{Shazam}}'' version of Captain Marvel which DC owned and was publishing by that time.
** Of course, before DC bought the character, Captain Marvel was the Fawcett Comics equivalent to Superman. Since DC's acquisition, they've put the characters through DivergentCharacterEvolution.
*** That said, when a team of alternate Supermen is assembled in ''Comicbook/FinalCrisis: Superman Beyond'', one of the members is Earth-5's Captain Marvel, whose world is said to be simpler and kinder than his core DCU version's.
** Captain Marvel himself has what is considered a Marvel Comics Equivalent, not specifically due to similar powers or characterization but because Marvel Comics has [[NamesTheSame their own hero called]] [[ComicBook/CaptainMarVell Captain Marvel]]. (Fawcett's trademark to the name lapsed before DC got the character, so Marvel took advantage.)
*** A more direct example would be Captain Hero, who like Captain Marvel was an orphaned little boy with the power to turn into [[OlderAlterEgo an adult]] FlyingBrick.
* DC's Comicbook/SwampThing and Marvel's Comicbook/ManThing are very similar, yet debuted within a month of each other, too close together for one to be based on the other. It may be worth noting that Len Wein, the creator of Swamp Thing and Gerry Conway, the creator of Man-Thing, were roommates at the time. According to [[Wiki/{{Wikipedia}} That Other Wiki]], Man-Thing co-creator Steve Gerber later asked Wein about Swamp Thing in order to distinguish the two characters more. It's also worth noting that both characters are extremely similar to The Heap from Hillman Periodicals, who predates either of them and is now in the public domain. There is a copy of WHAT THE? in which [[CaptainErsatz Man-Thang]] fights Swamp-Thang over who stole whose origin.
* Same with Marvel's Comicbook/XMen and DC's Comicbook/DoomPatrol (which may be inspired by Marvel's Fantastic Four).
** Though DC's Legion of Super-Heroes may be the origin of much copied in the X-Men.
* Comicbook/IronMan's foe Blizzard and Franchise/TheFlash's foe Captain Cold. ''WesternAnimation/TheAvengersEarthsMightiestHeroes'' even included a ShoutOut to this by having Blizzard wear a parka like Cold.
* The authors of DC's ''Comicbook/FreedomFighters'' and Marvel's ''Comicbook/TheInvaders'' decided to do a pseudo-crossover; each team fought a team based on the other called (in both books) The Crusaders.
* Marvel's ''ComicBook/SquadronSupreme'' is a direct take off of the classic DC ''Franchise/{{Justice League|OfAmerica}}'' lineup. Creator/JMichaelStraczynski retooled them in ''ComicBook/SupremePower'', re-doing character backstories which made them both more realistic and a little more distant from their original versions (except for Hyperion, who became ''more'' like Franchise/{{Superman}}). When ''Supreme Power'' was starting up, DC tried to sue Marvel over it, but the judge ruled that they'd let it stand too long.
** {{Lampshade|Hanging}}d in the ''Comicbook/JLAAvengers'' crossover series when {{ComicBook/Hawkeye}}, upon first seeing the Justice League, assumes they're nothing more than Squadron Supreme wannabes.
** Many consider the Avengers to be Marvel's equivalent of the Justice League. This is {{lampshade|Hanging}}d in ''Film/IronMan3'', where Happy mockingly refers to the Avengers as "The WesternAnimation/{{Superfriends}}".
** Most people forget that Marvel started out with JLA-equivalent ''villains'' called the Squadron Sinister, and it wasn't until a year or two later that their heroic counterparts the Squadron Supreme appeared. Making the Squadron Sinister a mild TakeThat, a semi-AffectionateParody, or somewhere in between.
*** Definitely the latter. It was a mutual in joke between DC and Marvel, see the below entry for clarification.
* In the 70s, the Franchise/{{Justice League|OfAmerica}} faced a team of [[Comicbook/TheAvengers Avengers]]-duplicates called the Champions of Angor. In the 80s, they joined forces with the remains of that team against duplicates of Comicbook/{{Sabretooth}} (Tracker), ComicBook/DoctorOctopus (Gorgon), ComicBook/{{Magneto}} (Dr. Diehard), ComicBook/DoctorDoom (Lord Havok), and Dormammu (Dreamslayer). Two members of the Champions would subsequently join Justice League Europe: Bluejay (based on Yellowjacket) and the Silver Sorceress (based on the Comicbook/ScarletWitch). A few years after that Bluejay was, very briefly, the ''leader'' of the united Justice League.
** The original Squadron Supreme and Champions of Angor stories were the result of another pseudo-crossover, in the same spirit as the Crusaders stories, and instigated by the same writer (Roy Thomas).
** The 2007 miniseries ''Lord Havok and the Extremists'', featuring an alternate version of Angor (the ''Supreme Power'' to the original's ''Squadron Supreme''?), continued this, for instance establishing that Diehard is the Sorceress's father and used to run a school for metahumans. It also introduced the Champions' leader Americommando (ComicBook/CaptainAmerica) who is President (after the death of President Tin Man, that is) following something very like Marvel's ''Comicbook/CivilWar'' and having an affair with Bluejay's wife (a reference to the Cap/Wasp relationship in ''Comicbook/TheUltimates'').
** In the 2014 series ''Comicbook/TheMultiversity'', the characters of Earth-8 are all based off Creator/MarvelComics properties. The Retaliators (Comicbook/TheAvengers) consist of the American Crusader (ComicBook/CaptainAmerica), Machinehead (Comicbook/IronMan), Behemoth (Comicbook/IncredibleHulk), Wundajin (ComicBook/TheMightyThor) and Bug (Franchise/SpiderMan), as well as {{Expies}} of ComicBook/{{Hawkeye}}, Comicbook/BlackWidow, ComicBook/TheFalcon and [[ComicBook/MsMarvel Captain Marvel]]. There's also the Future Family (the Comicbook/FantasticFour), the G-Men (the Comicbook/XMen) and Lord Havok (Doctor Doom).
* ''Comicbook/NewAvengers'' Vol. 3 introduced another Justice League pastiche called the Great Society. The team consisted of Sun God (Superman), the Rider (Batman, right down to having the first name "Wayne"), the Norn (ComicBook/DoctorFate mixed with a bit of ComicBook/{{Shazam}}), Doctor Spectrum (Green Lantern), the Boundless (the Flash), and the Jovian (ComicBook/MartianManhunter). For bonus points, their name was a ShoutOut to the ComicBook/JusticeSocietyOfAmerica.
* The Super-Axis from ''Comicbook/TheInvaders'' were a similar parody of the Justice League. Master Man was supposed to be Superman, Warrior Woman was Wonder Woman, Baron Blood was Batman, and U-Man was Comicbook/{{Aquaman}}.
* A StoryArc in ''Comicbook/SupermanBatman'' featured "The Maximums", parodies of both the Franchise/MarvelUniverse's [[Comicbook/TheAvengers Avengers]] and their Comicbook/UltimateMarvel equivalents, the Ultimates. In the last issue, Mxyzptlk did a LampshadeHanging on this, asking the other characters to guess who they were based on. (The in-story answer was that they were created by mix-and-matching aspects of Superman and Batman. What, if anything, this was meant to imply about the Marvel writers who created the Avengers is left as an exercise for the reader.) Ironically, the writer of that arc, Creator/JephLoeb, went on to write ''Comicbook/TheUltimates'' themselves some years later. Which, some might argue, also featured ''parodies'' of the original Ultimates.
* Particularly (and intentionally) brutal [=ACEs=] of the Justice League, the X-Men, and the Avengers appeared in Creator/GarthEnnis' ''Comicbook/TheBoys'' - Superman has a very nasty counterpart in the Homelander, Batman's is suffering from a brain tumor which induces sexual deviancy, Wonder Woman's is a completely disillusioned drunken slut, and generally, all 'heroes' are either utter bastards and bitches, or, if well-meaning, ineffective idiots.
* And again in Garth Ennis' ''ComicBook/ThePro'', which features a prostitute who accidentally gains superpowers and joins a JLA-equivalent whose members are at best borderline delusional ineffectives and at worst hypocritical perverts. This guy seems to have a major beef with superheroes.
* And in the early 80s, DC had Captain Strong, a sailor who got super-strength from [[GRatedDrug chewing an alien weed]], and who was, weirdly enough, an Alternate Company Equivalent of ''ComicStrip/{{Popeye}}''.
* Another unusual example was the group of gargoyles encountered by Justice League Europe in ''[[Franchise/JusticeLeagueOfAmerica Justice League Showcase]]'' #1, based closely on the characters in ''WesternAnimation/{{Gargoyles}}'', except that, apart from Behemoth (Goliath), his ex-wife Diabolique (Demona), and his EvilTwin Thomeheb (Thailog), they were named after areas in Paris, rather than New York. The story was written by ''Gargoyles'' creator Creator/GregWeisman, making them {{Exp|y}}ies as well.
* Doctor Light (Kimiyo Hoshi) of the [[Franchise/JusticeLeagueOfAmerica JLA]] and [[Comicbook/CaptainMarVell Captain Marvel]][[IHaveManyNames / Photon/Spectrum]] (Comicbook/MonicaRambeau) of Comicbook/TheAvengers. Not only do both heroines sport [[LightEmUp light manipulation powers]] and black and white costumes, but Doctor Light was actually conceived as a black woman before George Perez and Marv Wolfman realized this would make her seem ''too'' similar to Monica.
* The comic book series ''Comicbook/{{Planetary}}'' displays numerous examples of this trope in almost every issue, as the series focuses on the fantastic elements of popular culture and genre fiction as seen in a more 'realistic' context, often explored and examined from a skewed perspective; some are almost exact duplicates, others are loose homages. This includes versions of the Comicbook/FantasticFour (who in this universe are the villains, the chilling part being that they [[SuperDickery aren't incredibly different]] [[ReedRichardsIsUseless from the originals]]), [[ComicBook/{{Hellblazer}} John Constantine]], Franchise/{{Superman}}, Franchise/WonderWoman, Comicbook/NickFury, Franchise/DocSavage, Radio/TheShadow, and many, ''many'' others.
* Creator/KurtBusiek's ''ComicBook/AstroCity'' takes what sounds like the ''Planetary'' approach. As above, the range runs from near-duplicates ("The Furst Family", who act like the Fantastic Four, are all related, and have the same initials) to ones that sound like Silver Age characters you must have known about but can't quite remember.
* Creator/{{Wildstorm}}'s Comicbook/TheAuthority has at least two counterpart teams in Marvel and DC. The titular hero of the ''ComicBook/XMan'' comic visited an alternate world and met analogues such as Nicola Zeitgeist (Jenny Quantum), Thor (Apollo), Nightfighter (ComicBook/{{Midnighter}}), and City Dweller (Jack Hawksmoor). In the ''Superman'' comics, Superman faces off with the Elite over their extremely brutal and often fatal method of dealing with supervillains. Interestingly, two of the Authority's most recognizable characters, Midnighter and Apollo, are clearly based off of Batman and Superman, respectively. Ironically, a later series established Apollo as his universe's version of ComicBook/{{the Ray}}, a minor DC hero. (Probably because Wildstorm already has Mr. Majestic, a much closer Superman analogue who has met, and even briefly replaced, the original Man of Steel. As with many of the above examples, Majestic is more ruthlessly pragmatic in the use of his Superman-like powers-- he generally [[CombatPragmatist just shoots them]].)
** The Authority battled a team of A.C.E.s based on Creator/MarvelComics' Avengers. The ones that were named were Commander (ComicBook/CaptainAmerica), Hornet (Comicbook/TheWasp), Titan (Giant Man), and Tank Man (Comicbook/IronMan).
** Apollo and Midnighter originated as part of a super-black-ops team also containing analogues of Franchise/WonderWoman (Amaze), the Franchise/GreenLantern (Lamplight, employing the lamp of another Green Lantern analogue destroyed by the Four in ComicBook/{{Planetary}}), ComicBook/MartianManhunter (Stalker), Franchise/TheFlash (Impetus), and ComicBook/BlackCanary (Crow Jane). The Authority itself forms partly as the result of a clash between earlier supergroup Stormwatch and another obvious JLA analogue, the Changers. The Doctor and the Engineer (technically, the Engineer II) of Comicbook/TheAuthority are [[LegacyCharacter spiritual successors]] of the Changers' Doctor Fate and Green Lantern analogues; despite having them as well as Apollo and Midnighter on board, the team is not actually Justice League-like at all.
** ''Planetary/Authority: Ruling the World'' also features [[EldritchAbomination nasty tentacly Lovecrafty versions]] of the Authority for about one panel. The Wildstorm universe is absolutely lousy with this kind of thing.
** They even riffed on themselves, really. In the Monarchy series (basically tl;dr in comic book form) the bad guys were a parody of the Authority...kind of. Really, their personalities weren't that far removed from the originals, the main difference was they were all reptiles and/or Lovecraftian monsters...for some reason, it was never very clear. Apparently [[TechnoBabble the Carrier spread the Authority's "bad vibes" through the Bleed or something]]. It was a [[SoBadItsGood shitty comic]], ok, no one knows what the hell The Monarchy was about.
*** They were the Authority of a parallel universe. In ComicBook/StormwatchPHD Jackson says that the Doctor spiked his drink (LSD/drug trip) at the Carrier party hinting it was Jackson wanting to be the "authority" and all the crazy situations they get into. He got over it. It seems as of Wildcats #22 the Monarchy is indeed real but the book and the ending still does not make any sense in the Wildstorm Universe.
** In Creator/GrantMorrison's ''Marvel Boy'' series, there's a brief bit where we see an Authority-inspired AlternateUniverse, complete with a [[{{Genderflip}} female]] Comicbook/NickFury who looks like Jenny Sparks.
* Then there was the ComicBook/AmalgamUniverse CrisisCrossover (sort of) that resulted from the Marvel vs. DC storyline - Amalgam Comics being an Alternate Company of Marvel ''and'' DC, whose characters were ''[[FusionDance pairs of]]'' Marvel and DC characters (Dark Claw, for example, was Batman mixed with Wolverine).
* A minor DC villain, Zuggernaut, is obviously based on the Manga/{{Guyver}}. What's odd is that the five issues he was in came out in the very late 80s, before the campy movies debuted and before America really heard of the franchise. (Most likely the author read the manga, which did not get a major translation until the early 90s to tie into the movies.)
* DC's Rampage has a similar set of powers and origin to Marvel's Hulk. Some fans have also said that Doomsday is DC's Hulk equivalent in terms of power and appearance. Not to mention Solomon Grundy.
* Marvel's SelfDemonstrating/{{Deadpool}} looks suspiciously like DC's Comicbook/{{Deathstroke}}, both of them starting off as evil mercenaries; even their names are similar (Wade Wilson and Slade Wilson respectively, though Wade was not named until years and many writers after his intro) but through CharacterDevelopment, and Deadpool's NoFourthWall ability, they're now completely different from each other.
** Acknowledged in ''Superman/Batman'''s first annual, written by former Deadpool writer Joe Kelly, which involves the heroes fighting both Deathstroke and their {{Evil Counterpart}}s. Deathstroke's good counterpart from the same universe as the villains is portrayed as being an obvious CaptainErsatz of Deadpool, complete with the regeneration powers and smart-alec attitude.
** ''Comicbook/HarleyQuinn'' introduced another Deadpool parody named Red Tool, who even has bizarre speech bubbles similar to the ones used by Deadpool. The character was created by Jimmy Palmiotti, another former ''Deadpool'' writer.
** There's an old joke amongst comic fans: "Where do you practice your Deathstroke? In the Deadpool."
* ComicBook/ArchieComicsSonicTheHedgehog is full of these, having met in-universe versions of characters from ''Anime/DragonBallZ'' and ''Anime/ScienceNinjaTeamGatchaman'', as well as other comic companies.
** For a specific straight example of this trope, there's the villain [[MagnificentBastard Mammoth Mogul]], who is more or less an {{Expy}} of DC's ComicBook/VandalSavage.
** ''ComicBook/SonicTheHedgehogMegaManWorldsCollide'' invokes this on the "Rivals" variant covers, which features Sonic and Mega Man, Proto Man and Knuckles, and Bass and Shadow. In the comic itself, Metal Sonic is paired off with both Bass (as TheDragon to their respective doctors) and the Copy Robot (as {{Evil Knockoff}}s).
* Cross-Pacific example! A oneshot issue of ''Comicbook/ThePunisher'' called ''Assassin's Guild'' has the titular AntiHero killing alternate versions of Franchise/LupinIII and his gang.
** And in a back-matter side story in an issue of ''[[Comicbook/XMen X-Men Classic]]'' (a series that reprinted the Creator/ChrisClaremont run of ''ComicBook/UncannyXMen'' with new stories often enhancing the main feature or focusing on a particular character), Sean Cassidy/Banshee, while still an Interpol agent, is on the trail of a jewel thief called [[Franchise/LupinIII Arsene]] and his gang, who just coincidentally look like Jigen and Goemon.
* Another {{anime}}-to-American-comics example: Japanese super-team Big Science Action in Franchise/TheDCU features pastiches of Series/{{Ultraman}}, Manga/AstroBoy, Kaneda from ''Manga/{{Akira}}'', and the [[HumongousMecha robots]] from ''Anime/MobileSuitGundam''.
** And another: there's a Japan-based hero team at Marvel called '''Big Hero 6'''. One member was called ''Honey Lemon'' and is believed to be based somewhat on Anime/CuteyHoney.
** Jiro Osamu, the Comicbook/{{New 52}} version of [[Comicbook/GrantMorrisonsBatman Batman Japan]] (formerly Mr. Unknown), is inspired by ''Series/KamenRider''.
** Skinbender from ''Comicbook/GhostRider'' is a pastiche of [[Manga/CodenameSailorV Sailor Venus]].
** The new Sentinels from the short-lived Comicbook/XMen spin-off ''Mystique'' were deliberately designed to resemble [[Anime/NeonGenesisEvangelion Evangelion Unit-02]].
** The MarvelMangaverse was big on this. Among the most obvious was Jonatha Storm (the {{Gender Flip}}ped version of the [[ComicBook/FantasticFour Human Torch]]) as Asuka Langley Soryu from ''Anime/NeonGenesisEvangelion''. She was even redesigned to look more like Asuka in the ''New Mangaverse'' series.
* An arc of Marvel's ''Comicbook/TheIncredibleHercules'' featured the Amazons as villains, and the main villain, Princess Artume, was an obvious stand-in for Franchise/WonderWoman (her name is that of the Etruscan Goddess of the Hunt, compared with the Roman one, Diana). It was revealed she had not been born from her mother, but had been created from a marble statue (Harder than clay... that Wonder Woman was made out of).
** Marvel seems to be attempting to make Artume's mother Hippolyta into their Wonder Woman equivalent. They've rechristened her "Warrior Woman" and have given her a costume clearly based off that of Wonder Woman.
** ComicBook/SheHulk is often hailed as Marvel's Wonder Woman counterpart, as noted on her page quote, and the two are often pitted against each other in crossovers and "Who Would Win?" debates. However, it can be argued that Wonder Woman actually has more in common with ComicBook/CaptainAmerica, despite being different genders. See the Analysis page.
* In TheEighties, the ComicBook/TeenTitans teamed up with a group called the [=ReCombatants=] who bore a similarity to Eclipse Comics' [=DNAgents=] (the name is a pun on "recombinant DNA"). At the same time, the [=DNAgents=] teamed with the members of Project: Youngblood (no connection to Creator/RobLiefeld's later [[Comicbook/{{Youngblood}} team of the same name]], which was ''also'' a take on the Titans).
* The Franchise/TeenageMutantNinjaTurtles [[Comicbook/TeenageMutantNinjaTurtlesMirage comic book]] and [[WesternAnimation/TeenageMutantNinjaTurtles2003 cartoon]] have The Justice Force, yet another Justice League A.C.E. About half its members ape Justice Leaguers to some extent, with the most blatant being Green Mantle, a parody of Green Lantern on everything from costume to civilian name to comic book cover.
* In Thom Zahl's romance comic ''Webcomic/LoveAndCapes'', the hero, his best friend, and his ex-girlfriend are clear {{exp|y}}ies of Franchise/{{Superman}}, Franchise/{{Batman}}, and Franchise/WonderWoman respectively. All of the super heroes in ''Love and Capes'' are thinly veiled A.C.E.s, and they're not all based on DC characters. The whole thing is a super hero parody in sitcom form.
* ''Big Bang Comics'' eats this trope for breakfast, lunch, and dinner, and has several snacks along the way. ''Every'' BB character is an A.C.E. of some [[UsefulNotes/TheSilverAgeOfComicBooks Silver Age]], usually DC, character. A few qualities are mixed and matched, but most are very recognizable.
** Similarly, Creator/AlanMoore's ''Comicbook/NineteenSixtyThree'' solely featured A.C.E.s of classic Marvel characters; Mystery Incorporated, for instance, forms a perfect 1:1 likeness to the Fantastic Four (Planet = The Thing, Crystalman = Mr. Fantastic, Kid Dynamo = The Human Torch, Neon Queen = Invisible Woman). Additionally, U.S.A. is ComicBook/CaptainAmerica, the Fury is Daredevil/Spider-Man, N-Man is the Hulk, and Hypernaut is a combination of Iron Man, the ComicBook/SilverSurfer, and (for variety's sake) the Green Lantern. Joined by Infra-Man and Infra-Girl, they form a counterpart team to the original Avengers.
* Many Creator/ImageComics characters are these. Comicbook/{{Spawn}} is officially based on Comicbook/{{Venom}} and the Prowler (the latter mainly in design and origin and the former in powers and personality) and detective Sam Burke is Harvey Bullock with another name. Omni-Man and ''ComicBook/{{Invincible}}'' are DarkerAndEdgier Superman and ComicBook/{{Superboy}} equivalents, and many Invincible villains are similar to Spider-Man enemies (the Elephant is an obvious Rhino analogue, Doc Seismic is the Shocker, etc.). There's also Comicbook/{{Youngblood}}, which was originally Creator/RobLiefeld's pitch for a Teen Titans series before becoming their own characters in Image. Comicbook/{{Supreme}} is a dubiously in-continuity version of Superman throughout the ages. And Doc Rocket is Jesse Quick.
* Most characters from ''VideoGame/FreedomForce'' and ''Freedom Force vs 3rd Reich'' are analogues of famous Marvel/DC characters. We have Minuteman (ComicBook/CaptainAmerica), the Ant (Franchise/SpiderMan), Quetzalcoatl (Thor with little [[Comicbook/{{Shazam}} Captain Marvel]]), Law and Order (Comicbook/CloakAndDagger), Bullet (Franchise/TheFlash), Tombstone (Comicbook/GhostRider + Comicbook/ThePunisher + Deadman) and many others. Villains also fill in this trope with Time Master (Comicbook/{{Galactus}}), Pan (Loki), and Blitzkrieg (Leader[=/=]ComicBook/RedSkull).
** Although Time Master is probably closer in look and deed to Kang the Conqueror.
** WordOfGod says that Tombstone is their Batman, but his biggest influence seems to be Comicbook/TheSpectre.
* ComicBook/LessThanThreeComics is full of these. Both Uncle Sams (ComicBook/CaptainAmerica), Thunderbolt ([[Comicbook/TheMightyThor Thor]]), Blackbird (Franchise/{{Batman}}), and Mr GL (Franchise/TheFlash) to name a few.
* Comicbook/ThePunisher took the character of Mack Bolan, Literature/TheExecutioner, from a series of men's fiction novels written by Don Pendleton and translated it into comic book form. Family killed by the mob, swears revenge, becomes a vigilante and winds up taking on every type of bad guy in the world.
* Creator/PerryMoore's teen novel ''Literature/{{Hero}}'' has a superhero group called the League, which as you might suspect has a line-up full of very blatant A.C.E.s of the Justice League (and a brief cameo from a Captain America-equivalent), though the main character and his fellow new recruits are originals.
* Aaron Williams's Comicbook/PS238 is ''made'' of this trope, with elementary-school versions of Franchise/{{Superman}} ("Captain Clarinet"), Franchise/GreenLantern ("Emerald Gauntlet"), Franchise/{{Batman}} ("Moonshadow"), Comicbook/{{Spawn}} ("Malphast"), [[ComicBook/TheSandman Morpheus/Dream]] ("Murphy"), ComicBook/PlasticMan ("Polly Mer"), Franchise/SpiderMan ("The Flea"), and Comicbook/IncredibleHulk (Bernard, who hasn't selected a name, probably because he's stuck in Hulk form). There are also some adult versions, as several of the kids have parents (and Moonshadow has a mentor) who represent the same superheroes they do.
* Nikolai Dante, from ''Comicbook/TwoThousandAD'', ran into versions of the ComicBook/FantasticFour and ComicBook/CaptainAmerica in the "Amerika" arc.
* It didn't start off like this but ''ComicBook/FiftyTwo'' DC's Monitors are basically Creator/GrantMorrison's version of Marvel's Watchers.
* The relationship between DC's Comicbook/GreenArrow and ComicBook/BlackCanary is mirrored in Marvel's Comicbook/{{Hawkeye}} and ComicBook/{{Mockingbird}}. Their weapons and personalities are also all similar.
** Though they [[DivergentCharacterEvolution ended up becoming very different from their DC counterparts]], on a purely conceptual level, Hawkeye and Comicbook/{{Quicksilver}} basically started off as "Comicbook/GreenArrow and Franchise/TheFlash [[JustForFun/XMeetsY if they were villains]]".
* Angel from the Comicbook/XMen or Comicbook/TheFalcon could arguably be seen as the Marvel equivalents of Comicbook/{{Hawkman}}. The latter was even shown battling Hawkman on one of the ''Comicbook/JLAAvengers'' covers.
** As mentioned above, Nighthawk was pushed as Marvel's equivalent of Hawkman for a while. ''WesternAnimation/JusticeLeague'' even had Hawkgirl (Hawkman's DistaffCounterpart) as Nighthawk's stand-in for the show's version of ComicBook/TheDefenders.
** In the Golden Age, Marvel's (Timely at the time) Red Raven could be seen as their answer to Hawkman.
* DC has Amazo and Marvel has the Super-Adaptoid.
* Marvel has the ComicBook/{{Thunderbolts}} while DC has the Comicbook/SuicideSquad. [[BoxedCrook Both teams are headed mostly by reformed villains or bad guys forced to fight crime.]]
* Marvel and DC have two futuristic superhero teams with ties to the present continuities: the original Comicbook/GuardiansOfTheGalaxy and the ComicBook/{{Legion of Super-Heroes}}. Both teams are vastly different but share the same concept as well as "modern" versions of said teams: the modern Guardians and L.E.G.I.O.N.
* In later years Marvel has been trying to play up Comicbook/MsMarvel as their Franchise/WonderWoman, even though she started as their Comicbook/{{Supergirl}}. ComicBook/{{Storm}} is sometimes thought to be a better equivalent to Wonder Woman as they are both the most popular female heroes of the companies and fought against each other in a crossover.
* DC's Cassandra Cain (Comicbook/{{Batgirl|2000}}) and Marvel's ComicBook/{{X 23}} are very similar in many ways, which has been noted by fans. To clarify: they were both [[{{Tykebomb}} raised as assassins]] and had really crappy childhoods, they are both [[NoSocialSkills severely lacking in social skills]] because of that, they have similar relationships with their father/mentor (depending on which girl you're talking about), they have similar skill sets and [[WaifFu fighting styles]], and they're both rather dark and intimidating in looks/costume design. On the other hand, X-23 is superpowered while Batgirl [[BadassNormal is not]], and X-23 has a DarkActionGirl personality while Batgirl is quite [[ThouShaltNotKill the]] [[CuteMute opposite]].
* As Hispanic (or Half-Hispanic) replacements for insect (or arachnid) based characters created (or co-created) by Creator/SteveDitko this claim has been made about [[ComicBook/BlueBeetle Jaime Reyes]] and Comicbook/MilesMorales. Similarly, some fans see the Jaime Reyes version of Blue Beetle and the Sam Alexander version of Comicbook/{{Nova}} as counterparts. They're both good natured Mexican-American teens from border states who got their powers from extraterrestrial artifacts. Their books also share the same comedic, LighterAndSofter tone.
* In the introduction of "ComicBook/TheJudasContract" ''ComicBook/TeenTitans'' paperback, Marv Wolfman says he was banking on a perception of this by readers. Chris Claremont had recently introduced young, cute, spunky, and slightly bratty Comicbook/KittyPryde to his ''[[Comicbook/XMen Uncanny X-Men]]'' to much positive reception. So when the young, cute, spunky, and slightly bratty Terra joined the Titans, people assumed she would be much the same. [[spoiler:From the beginning though, it was clear that Terra was absolutely opposite in personality from Kitty, constantly lying to and provoking her teammates and eventually revealed to be TheMole for Titans arch-enemy Deathstroke and a full-blooded sociopath to boot. Wolfman admitted he was totally banking on the shock value of a "Kitty Pryde turns evil" revelation.]]
* "Shiner", a comic strip from ''ComicBook/WhizzerAndChips'' by the publishers IPC, about a boy who always gets into fights, is very similar to an older strip in ''ComicBook/TheBeano'' from rival publisher Creator/DCThomson called Scrapper. The strip ran in the 1950s but it was a spinoff from "Lord Snooty and His Pals" focusing on one of his pals. Unsurprisingly this pal is called Scrapper, who was one of Snooty's original pals, first appearing in the Beano's first issue in 1938 and still making appearances in the Lord Snooty strip until the late 80s. Another strip in another of DC Thomson's comics, ''ComicBook/TheBeezer'', had a strip coincidentally called "Scrapper", also about a boy who always got into fights; unlike ''The Beano'' strip of the same name this strip ran at the same time as Shiner appeared.
* In terms of resident [[SuperSpeed speedsters]], DC has Franchise/TheFlash and Marvel has Comicbook/{{Quicksilver}}. Although there are beings capable of super-speed in both universes, both men are ''the'' best-known speedsters for their respective sides, both are considered the fastest, and they've been paired against each other in crossovers (which of them will win depends on the story and/or [[PopularityPower reader voting]]). The major differences between them include the fact that the Flash is a LegacyCharacter (at least four different individuals in DC's comic timeline have inherited the title from the Golden Age to now) whereas Quicksilver is the only known individual whose sole power is moving really fast; Flash is unquestionably a hero, whereas Quicksilver's gone through the HeelFaceRevolvingDoor several times; and Flash gained his speed through a FreakLabAccident (Speed Force connection notwithstanding), whereas Quicksilver got his speed by virtue of being a mutant. Another key difference between them is that Quicksilver can run at slightly more than the speed of light, whereas the Flash has no real limit to his speed.
* ComicBook/{{Static}} and Franchise/SpiderMan. The main difference besides powers being that Static is an ethnic minority and deals with gangs more than jocks/bullies. Even [[WordOfGod confirmed]] by the late Creator/{{Dwayne McDuffie}} to be a modern reinterpretation of Spider-Man, that he came up with during his time working at Marvel, but it didn't go through 'til he published it under Creator/MilestoneComics, which DC eventually bought, making him the A.C.E. for two companies opposed to Marvel. Power wise, the much more powerful grown up Static is about the same as ComicBook/{{Magneto}}.
* From around ''ComicBook/InfiniteCrisis'' on the Comicbook/BlueBeetle has been shaping up to be DC's Spider-Man counterpart, both of them being wisecracking bug-themed (well, spiders are arachnids, but still...) superheroes who have an AffirmativeActionLegacy. This's actually older than they think - Ted Kord's Blue Beetle and Spidey share a common creator in Steve Ditko (and as a result, both had a flirtation with Objectivism early on).
* Mogo The Living Planet, DC's answer to Ego The Living Planet, though more well known as he is a Franchise/GreenLantern.
* Comicbook/DoctorFate and Comicbook/DoctorStrange, DC and Marvel respectively, both of whom have been referred to as "The Sorcerer Supreme" though it's the latter's official title. Fate is a legacy character, however, and Strange actually is a medical doctor (former surgeon).
* ComicStrip/DanDare from the Eagle had a couple; one was Captain Condor in the Lion and another was David Garratt which appeared in Collins Boys' [[TheChristmasAnnual Annual]]. Eventually the publisher of the Lion bought the Eagle and the two [[ComicsMerger comics merged]] although by that time both Captain Condor and Dan Dare no longer appeared.
* Not a character but a series, DC's ComicBook/TinyTitans can be seen as an answer to Marvel's ComicBook/MiniMarvels. The difference being that ComicBook/TinyTitans features the sidekicks as kids, whereas ComicBook/MiniMarvels features EVERY superhero as a kid ([[VagueAge or not]]).
* [=DC=]'s ComicBook/{{Robin}}s I and II, Dick Grayson and Jason Todd, respectively, and Marvel's ComicBook/BuckyBarnes have done this quite a bit over the years.
** Bucky started off as a Timely Comics attempt to bottle the lightning success of the Boy Wonder, Dick Grayson. Bucky took over as Captain America after he died in ''ComicBook/CivilWar'', bringing his own methods to the role. Dick would do the same a year later when Bruce Wayne died in ''ComicBook/FinalCrisis''. After faking he was "killed" in ''ComicBook/FearItself'', Bucky went on to continue his black ops spy work with ComicBook/BlackWidow, in his own ''Winter Soldier'' ongoing series. Years later, Dick would also ditch his costumed identity, Nightwing, to become a black ops spy with a hot lady partner after he was supposedly "killed" in ''ComicBook/ForeverEvil''.
** Bucky and Jason Todd fulfilled the DeadSidekick role, though Bucky was killed much earlier than Jason. Bucky and Jason came back to life as gun-toting villains around the same time, though Bucky was accepted by his mentor as not having been himself, and was accepted by the superhero community after his return. Jason was not, due to being unrepentant in his actions, but in the New 52, sort-of is.
* DC has Hiro Okamura while Marvel has Amadeus Cho, both Asian TeenGenius characters.
* The short lived Ultraverse from Malibu Comics had plenty of these. Ultraforce (Avengers), Exiles (X-Men) and Prime (The Hulk).
* Comicbook/TheWasp from Comicbook/TheAvengers and Bumblebee from the ''Comicbook/TeenTitans''. In fact, depending on the adaptation or continuity, Bumblebee can shrink and fire energy blasts like the Wasp does.
* The ''Franchise/{{Superman}}'' arc ''ComicBook/NewKrypton'' (and the ''Secret Origin'' retcon that followed) turned Lois and Lucy Lane's father, General Sam Lane, into one of Hulk antagonist General "Thunderbolt" Ross. Both are aging military men and emotionally distant fathers who have strained relationships with their female children. Both see their sons-in-law as unworthy of their daughters. Both relentlessly pursue and harass a superhero who, unbeknownst to them, is said son-in-law. Both are colossal hypocrites with a good dose of MoralMyopia, both turn their daughters into supervillains (Ross turns Betty into Red She-Hulk, while Lane turns Lucy into Superwoman) and both eventually become the thing they hate (metaphorically in Lane's case, and literally in Ross'). The same storyline saw longtime Superman foe Metallo become Lane's right-hand man, and gain a number of traits similar to those of Ross' henchman Glenn Talbot.
* Creator/GrantMorrison’s ''ComicBook/TheMultiversity'' for Creator/DCComics and Creator/JonathanHickman’s ''ComicBook/NewAvengers'' for Creator/MarvelComics. Both series started a few years apart (though Multiversity was in the planning stages much longer) and deal with the cross-through between alternate Earths, as well as the possible destruction of the Multiverse.
** As well as a reference to the space between universes by Hickman as "Bleed", the same term DC uses, and an event in Multiversity similar to the 'incursions' facing the Marvel Multiverse. Each also features a team similar to but distinct from that company's main group of heroes (the heroes of the DC Multiverse assembled similarly to the Justice League, the Illuminati filling in for the Avengers) meeting a Multiversal equivalent to the competitions' team; the DC heroes meet [[Comicbook/TheAvengers "The Retaliators"]], while several Marvel characters battle against [[Franchise/JusticeLeagueOfAmerica "The Great Society"]]. [[http://www.comicbookresources.com/?page=article&id=54456 Even Morrison's acknowledged the similarities.]]
* They didn't start out that way, but over the years DC's ComicBook/LexLuthor and Marvel's Doctor Doom have become one another's equivalents. Both are supremely intelligent men who see themselves as the true saviours of humanity and are {{driven by envy}} of their nemesis. Both don PoweredArmor in order to battle the heroes directly. Both frequently punch well out of their weight class, have served as the {{Big Bad}}s of numerous crossover arcs, and have graduated from opposing just one hero to become universal menaces. Both have successfully taken over the world on occasion, both have briefly obtained godlike power, and both are occasionally forced into alliance with the heroes against worse foes. Perhaps most tellingly, both are regular {{Karma Houdini}}s whom other supervillains wish they could emulate, and both serve as absolutely dominant figures within their respective supervillain communities. In Squadron Supreme, both are combined into one character - Emil Burbank, who has Luthor's backstory and Doom's armour.
* As red suits of PoweredArmor that have been worn by [[LegacyCharacter numerous characters]] and are associated with a particular political ideology (Communism and Nazism respectively), it's not hard to see Iron Man enemy the Crimson Dynamo and Wonder Woman foe Red Panzer as being one another's equivalents.
* Wonder Woman's love interest Steve Trevor has hung around not really doing much, but thanks to some recent ReimaginingTheArtifact, they've turned him into the liaison between the Justice League and A.R.G.U.S., turning him into the DC equivalent of Nick Fury and ComicBook/{{SHIELD}}
* Marvel's ComicBook/TheVision and DC's ComicBook/RedTornado are the premier android heroes of the Avengers and Justice League respectively, and both often are the subject of stories dealing with WhatMeasureIsANonHuman themes.
* DC's Mr. Freeze and Marvel's ComicBook/DoctorOctopus have rather similar backstories (a lab accident that took their love interests out of the picture and altered them permanently), although Freeze is a TragicVillain who was disabled by the accident and is driven by the goal to save his wife.
* Marvel's Lizard and DC's Man-Bat are also quite similar. Both are scientists who were studying properties of animals to fix a disability, but the formula turns them into anthropomorphic versions of the animals whenever it is used.
* Marvel's Wilson "ComicBook/TheKingpin" Fisk has had several counterparts at DC, including ComicBook/BlackLightning foe Tobias Whale and Nightwing nemesis Blockbuster II. All are huge, physically overpowering crime lords who maintain deathgrips on the cities they live in.
* Nowadays The Mandarin is more Marvel's version of DC's ComicBook/RasAlGhul than the YellowPeril caricature he started out as. Both are exotic warlords that pose global threats, have genius level intellects, [[TheChessmaster mastermind huge plots]], operate from the shadows, have numerous resources at their disposal, utilize some kind of mystical power, are highly skilled fighters, and are considered [[ArchEnemy arch-enemies]] to Iron Man and Batman respectively. Also, they both tend to get [[RaceLift race lifted]] in adaptations.
* Ahura Boltagon of ''ComicBook/TheInhumans'' is this to the Apocalypse Twins of the ''ComicBook/UncannyAvengers''. He's the child of a main character raised by Kang, only to return to the present and become the Big Bad of a subsequent story, as are the twins.
* Marvel and [=DC=] are stuck in a constant back-and-forth alternate equivalent arms race when it comes to the suddenly-desirable "young female" demographic. Marvel opened up the floodgates with ''ComicBook/MsMarvel2014'', a funny, light-hearted book about a nerdy teenage Muslim-American girl becoming a superhero. [=DC=] responded with the "Batgirl of Burnside" revamp of ''ComicBook/{{Batgirl 2011}}'', updating classic Batgirl Barbara Gordon's costume to be more fashionable and practical and swapping the "All Batman-derivative characters must be unhappy grimdark antiheroes at all times" edict with bright colors and a promise of making Batgirl ''fun'' again. Marvel returned fire with the 2014 revamp of ''ComicBook/SpiderWoman'', where Jessica Drew gets a similar costume aesthetic and art style to Batgirl of Burnside, and the accidental lightning-in-a-bottle smash hit ''ComicBook/SpiderGwen'', an AlternateUniverse take on Spider-Man's [[StuffedIntoTheFridge dead girlfriend]] who shares a couple coincidental similarities to Barbara, both being fashionable daughters of cops. [=DC=] responded to Spider-Gwen with ''ComicBook/BlackCanary'', a total revamp spinning out of Batgirl of Burnside where Black Canary has (like Gwen) joined a band with a similarly electric color scheme. Marvel responded to that with a revamp of ComicBook/SquirrelGirl, first time ever giving the character a solo series and ramping up comedic aspects of the character and aiming it at the younger audiences. [=DC=] respond by giving an ongoing to ComicBook/HarleyQuinn and ramping up comedic aspects of the character while also launching ''ComicBook/GothamAcademy'' aimed at the younger audience. Marvel answered to Harley with ComicBook/TheUnbelievableGwenpool and to Gotham Academy with ComicBook/MoonGirlAndDevilDinosaur.
* Perhaps the most well known example is ComicBook/{{Aquaman}} / [[ComicBook/SubMariner Namor]], with the latter debuting a few years earlier.
* In ''ComicBook/DoctorWhoTitan: Eleventh Doctor: Year Two'', The Then And The Now is very obviously a Franchise/FactionParadox member, but due to the differing copyright ownership of different branches of the Franchise/DoctorWhoExpandedUniverse, they cannot be named as such.
* ''ComicBook/FearlessDefenders'' is Marvel's answer to ''ComicBook/BirdsOfPrey'' being an all-female superhero team. Meanwhile, because alternate Universes are being involved, ''ComicBook/AForce'' is their answer to ''ComicBook/DCComicsBombshells''.
* DC's Starro and Marvel's Shuma-Gorath. Both are one-eyed, many-limbed [[EldritchAbomination eldritch monsters]] that have conquered many worlds and pose cosmic level threats.
* Red Lion from ''Comicbook/{{Deathstroke}}'' was created to basically be the DC equivalent of Comicbook/BlackPanther. Key difference is that Black Panther is a just ruler while Red Lion is a murderous tyrant.
* Lately Arcade has become Marvel's equivalent to DC's Doctor Light. They both were silly joke villains who after a really bad attempt to make them DarkerAndEdgier became villainous poster boys for NeverLiveItDown trope.

* During UsefulNotes/TheGoldenAgeOfHollywood, film stars and other talent were normally contracted to a single studio. Sometimes one studio lent a performer or director to another studio, but in other cases, studios sought out performers in hope of replicating other studios' successes.
** In response to [[Creator/TwentiethCenturyFox 20th Century Fox]]'s success with child star Creator/ShirleyTemple, Creator/WarnerBros signed and cultivated Sybil Jason.
** Creator/SamuelGoldwyn brought Soviet film actress Anna Sten to Hollywood in 1932, intending her to compete with Creator/MetroGoldwynMayer's Creator/GretaGarbo and Creator/{{Paramount}}'s Creator/MarleneDietrich. Sten failed to match these women's successes.
* ''WesternAnimation/TheIncredibles'' is often considered the only good ''Comicbook/FantasticFour'' movie: both are about a team of four superheroes who shares a familial bond with each other. Both teams also feature someone with SuperStrength, someone who can stretch, and someone who can create forcefields.

* The [[Literature/NewJediOrder Yuuzhan Vong]] have a striking similarity to the [[Series/StarTrekTheNextGeneration Borg]] (i.e. seemingly overwhelming {{scary dogmatic alien|s}} invaders with radically different technology), albeit somewhat {{inverted|Trope}} at the same time (biotech-using religious zealots who condemn all mechanical technology as "abominations," as opposed to coldly logical all-assimilating cyborgs).

[[folder:Live-Action TV]]
* ''Franchise/StarTrek'' and ''Series/DoctorWho'' have a similar relationship with their monsters, most notably with the Cybermen and The Borg. Star Trek fans sometimes complain that Doctor Who ripped off their ideas for an evil race of cybernetic humans. Doctor Who fans just [[Recap/DoctorWhoS4E2TheTenthPlanet laugh at this]] [[OlderThanTheyThink and then ignore them]].
* When {{Creator/NBC}} attempted to run a TV series based on the movie ''Film/FerrisBuellersDayOff'', {{Creator/Fox}} countered with the much more successful ''Series/ParkerLewisCantLose''.
* When {{Creator/ABC}} aired a TV series based off of ''Film/AnimalHouse'', {{Creator/NBC}} countered with [[http://en.wikipedia.org/wiki/Brothers_and_Sisters_(1979_TV_series) Brothers and Sisters]] and {{Creator/CBS}} countered with [[http://en.wikipedia.org/wiki/Co-Ed_Fever_(TV_series) Co-Ed Fever]].
* Parodied on ''Series/TheDailyShow''. When Jim Cramer went on various Creator/{{NBC}} shows to defend himself against attacks from Jon Stewart, Stewart countered by inserting himself onto various Viacom shows. This included ''WesternAnimation/DoraTheExplorer'' and Creator/{{MTV}}'s ''Real Life''.
* ''Series/TheTonightShow'' has a CBS equivalent in ''[[Creator/DavidLetterman The Late Show]]''. Similarly, CBS's ''Series/TheLateLateShow'' can be seen as equivalent to NBC's ''Series/LateNight''.
* ''Fridays'', an early 1980s sketch show, was specifically made to be ABC's answer to ''Saturday Night Live'', complete with popular music guests of the day, celebrity hosts (though they were called "special guests"), a Weekend Update-style fake news segment, wacky recurring characters and sketches, a cast of unknown comedy stars (some of which became famous years later, like Creator/LarryDavid, [[Series/{{Seinfeld}} Michael Richards]], [[WesternAnimation/{{Rugrats}} Melanie Chartoff]], [[Film/PoliceAcademy Bruce Mahler]], and [[Series/HaveIGotNewsForYou Rich Hall]]), and humorous sketches that skewered everything from pop culture to the (at the time) current political climate.
* Creator/{{DC|Comics}} vs. Creator/{{Marvel|Comics}}: TV Edition. ''Series/AgentsOfSHIELD'' has Leo Fitz and Jemma Simmons (aka [[TheDividual Fitzsimmons]]) while ''{{Series/Arrow}}'' [[SharedUniverse and]] ''[[Series/TheFlash2014 The Flash]]'' have Cisco Ramon and Caitlin Snow. Both are male/female pairs of quirky scientists in which the man specializes in mechanical engineering while the woman specializes in biochemistry. The key difference is: Fitz and Simmons are original characters[[note]]do not steal[[/note]] while Cisco and Caitlin are based on established characters in the comics.[[note]]Vibe and Killer Frost[[/note]]

* Due to Creator/DisneyChannel and Creator/{{Nickelodeon}} having affiliations with some record labels (Walt Disney Records/Hollywood Records for the former and Sony Music[=/=]Creator/ColumbiaRecords for the latter), this is inevitable. Examples include:
** Music/TheJonasBrothers or Music/AllstarWeekend to ''Series/BigTimeRush''.
** Music/SelenaGomez and Music/DemiLovato to Creator/MirandaCosgrove and Music/VictoriaJustice, respectively.
* The Creator/{{Disney}} song "When You Wish Upon a Star" is compared to the Creator/JimHenson song "The Rainbow Connection". This is pointed out in the TV special ''The Muppets at Walt Disney World''.
* In the [[TheRoaringTwenties late 1920's]] Creator/{{M|etroGoldwynMayer}}GM had a musical revue with a hit song, "Singing in the Rain". Creator/WarnerBros, on the other hand, had a hit song called "Singing in the Bathtub". Both would be immortalized later on, MGM's song through it's use in the [[Film/SinginInTheRain Gene Kelly movie in the name name]], Warner's song through its use in numerous ''WesternAnimation/LooneyTunes'' cartoons.
* Super Sonico and Hatsune Miku in the virtual idol anime girl department, with the former debuting one year earlier.

[[folder:Myths and Religion]]
* The ancients found equivalent deities in every nation's religions, using the ''interpretatio graeca'', in which any given foreign deity was equated to a Greek one, or the ''interpretatio romana'', in which a foreign deity was equated to a Roman one. For example, the Semitic Astarte was taken as the equivalent of Greek Aphrodite; the Egyptian Amon was taken as the equivalent of Roman Jupiter. Sometimes syncretic temples were consecrated to the fusion of both gods into a single cult; for example, during the Roman period in Egypt, temples were built to Jupiter-Ammon.
* Most Indo-European mythologies have very similar gods, either as the result of them having their origins in a single ancient religion or because both are personifications of the same concept. Examples include [[Myth/ClassicalMythology Hades]] and [[Characters/FinnishMythology Tuoni]], Apollo and [[Myth/NorseMythology Freyr]], and Zeus and [[Myth/HinduMythology Indra]].
* Thanks to cultural syncretism, and on rare occasions, complete coincidence, Christianity shares many similarities with various other (older) religions.

* Two of the playfields in Digital Interactive's ''VideoGame/PinballDreams'' are direct copies of PhysicalPinballTables from Creator/WilliamsElectronics -- "Steel Wheels" is a copy of ''Bad Cats'', while "Nightmare"/"Graveyard" is a copy of ''Pinball/Terminator2JudgmentDay''.
* Many early [[DigitalPinballTable computer pinball games]] were near-direct copies of arcade pinball machines:
** ''VideoGame/RasterBlaster'' is a digital copy of ''Pinball/{{Firepower}}''.
** ''VideoGame/DavidsMidnightMagic'' is a digital copy of ''Pinball/BlackKnight''.
** ''Night Mission Pinball'' is largely derived from ''Pinball/{{Flight 2000}}'', though there are some notable differences.
* The Pinstar conversion kit ''Pinball/{{Gamatron}}'' is essentially a copy of Creator/SternElectronics' ''Pinball/{{Flight 2000}}'', using the same software and a minor variant of the playfield. Justified in that Pinstar's president used to run Stern Electronics.
* The layout and design of Creator/DataEast's ''Pinball/JurassicPark'' is highly reminiscent of that for Creator/WilliamsElectronics' ''Pinball/{{Whirlwind}}''. The rule set is much like that of Williams' ''Pinball/TheAddamsFamily''.
* Similarly, Data East's ''Pinball/LethalWeapon3'' bears many resemblances to Williams' ''Pinball/Terminator2''.
* The entire ''VideoGame/EpicPinball'' series for MS-DOS computers is an Alternate Platform Equivalent to the ''VideoGame/PinballDreams'' series on the UsefulNotes/{{Amiga}}.
* Some players see the "Tower" table of ''VideoGame/RuinerPinball'' is Creator/{{Atari}}'s equivalent of ''VideoGame/DevilsCrush''.
* Four months after the release of Creator/WilliamsElectronics' not-quite-a-pinball ShootEmUp ''Pinball/{{Hyperball}}'', Creator/{{Bally}} released ''Rapid Fire'', a nearly identical game with minor aesthetic changes. Williams employees internally derided it as [[SerialNumbersFiledOff "Operation Xerox".]]
* ''VideoGame/ObsessionPinball'' is an obvious attempt to replicate ''VideoGames/PinballDreams,'' down to including little seams and screws in the playfield pieces.

[[folder:Pro Wrestling]]
* Wrestling/JerryLawler has been described as the Wrestling/RicFlair of Memphis. Similarly, Ray González has been called the Ric Flair of Puerto Rico.
* Wrestling/AllJapanProWrestling's Giant Baba to Wrestling/NewJapanProWrestling's Wrestling/AntonioInoki, that latter outright encouraging this method of thinking. There is also a Captain New Japan for Marvel's Captain America.
* Wrestling/{{Demolition}} were an Alternate Company Equivalent version of Wrestling/TheRoadWarriors. Amusingly both teams ended up in the Wrestling/{{WW|E}}F in 1990 resulting in Demolition matches with the Legion of Doom. The Powers of Pain, initially created as {{Evil Counterpart}}s of the Road Warriors in 1987 for Jim Crockett Promotions, were quietly split up in the meantime.
* Wrestling/{{Sting}} in Wrestling/{{WCW}} and Wrestling/UltimateWarrior in WWF. Both were frequent main event players who often played second bananas to the top guy of their promotion (Wrestling/RicFlair in WCW and Wrestling/HulkHogan in WWF) but held the torch for a period of time. Ultimate Warrior and Sting started off as a tag team before they got into the major leagues, and were well-known for their face paint and overly toned and tanned physiques. Both men kept these traits in their major companies. Sting's initial WCW gimmick was that of a surfer while Ultimate Warrior's orange skin, long hair, and frequent use of the word "dude" implied he was some sort of surfer type. Their early theme songs are even both take offs of "Seek and Destroy" by Music/{{Metallica}}. Sting eventually became known more as an agile technical wrestler after being mentored and groomed by Flair while Ultimate Warrior was a power wrestler who would allegedly get tired after doing his trademark entrance of sprinting to the ring. Ultimate Warrior would come to WCW for a short stint and inherited Sting's penchant for gaudy trench coats. They would reunite for a tag team match against Hulk Hogan and Wrestling/BretHart making for a great contrast of their styles, such as Sting's more simple red and black clothes and Ultimate Warrior's vaguely military tie-dye attire.
** After taking on his [[Comicbook/TheCrow Crow]] persona, Sting became this to Wrestling/TheUndertaker.
* More so alternate region equivalent, since they were both tied to the Wrestling/NationalWrestlingAlliance but the original plan for the promotion that came to be known as Ring Warriors was to be an Americanized version of New Japan, though it ended up as something much different. The World Wrestling League has a straighter example in New Boriquén Pro Wrestling.
* When Wrestling/{{Goldberg}} made his WCW debut, he was denounced as an {{Expy}} of Wrestling/StoneColdSteveAustin due to the fact that he had a bald head, goatee and wore black trunks and boots like Austin.
* Wrestling/BuffBagwell was WCW's equivalent of Wrestling/ShawnMichaels. His gimmick was his attractiveness to ladies (as expressed in his theme song "Buff Daddy", which like Michaels' "Sexy Boy" is partly sung by him and a female vocalist) and his muscles, and his propensity for red tights. Like Michaels, he'd also experienced BreakupBreakout from his tag team "American Males", where his partner Scotty Riggs faded to obscurity after the team split (like Marty Jannetty). Furthermore, he remained in the higher end of the roster due to his own propensity for backstage meddling and ego. Also like Michaels, he took a few years out from wrestling before returning. Bagwell's ego, however, did get him fired from the WWF as soon as the Invasion happened. Bagwell was a omnipresent feature of mid to late 90s WCW, but is not as well remembered today due to his inability to follow up his career in that company.
* Wrestling/TakaMichinoku's success in WWF in 1997 caused WCW to hire Wrestling/KazHayashi in 1998. Both of them had been part of the stable KaiEnTai in Japan, and both wore very similar blue tights. Likely feeling the need for a Japanese Wrestler themselves, ECW hired Wrestling/YoshihiroTajiri. Whilst Taka and Tajiri both enjoyed popularity in their respective companies, Kaz was the victim of poor booking in squash matches (as with many in WCW at the time) and only appeared with the WWF once during the invasion era before asking for his release and returning to Japan.
* Originally Wrestling/{{AAA}}'s La Parka Jr. was the Alternate Company Equivalent of Wrestling/{{WCW}}'s Wrestling/LaParka (though the latter started in AAA, and thus they owned the mask). When WCW's La Parka joined Wrestling/{{CMLL}}, he was forced to become L.A. [=ParK=], Alternate Company Equivalent to the now Jr-lacking La Parka.
* La Super Muerte is the Bolivian equivalent of La Parka.
* WWF's Wrestling/DGenerationX were created to rival WCW's Wrestling/NewWorldOrder. The popularity of the [=nWo=] meant that WCW was beating WWF in the ratings, and Wrestling/VinceMcMahon couldn't let that happen. The main creative players behind the [=nWo=], Wrestling/KevinNash and Wrestling/ScottHall, are best friends with the main guys who came up with DX, Wrestling/TripleH and Wrestling/ShawnMichaels. They were all originally in WWF together as a backstage group known as Wrestling/TheKliq. As a result, both groups had some similar mannerisms such as the crotch chops, the wolf hand signal, and [[LeaningOntheFourthWall leaning on the 4th wall]], referencing their counterparts.
* Abyss can be considered the Wrestling/{{N|ational Wrestling Alliance}}WA[=-=]Wrestling/{{TNA}} version of Wrestling/{{Kane}} and [[Wrestling/MickFoley Mankind]].
* Initially known as "Nise Onita" in the year 2000, Rocky Santana eventually became known as the Mexican Onita. That Onita being Atsushi, who founded [[Wrestling/{{FMW}} Frontier Martial Arts Wrestling]], the {{trope namer|s}} for GarbageWrestler)
* Unintentionally, Wrestling/AJStyles and Wrestling/JohnCena. Both made their national television debut in 2002, were the faces of their company, wore colourful attire and had a career degeneration in 2012 and a revival in 2013.
* AJ and Wrestling/{{Michelle McCool}} are sort of {{Distaff Counterpart}}s. Both wear hooded robes to the ring and Michelle began using the Styles Clash as her finisher (renaming it the Faith Breaker), after her heel turn at the end of 2008. Both are also devout Christians in RealLife.
* As far as wrestling style goes, AJ has also been compared to another WWE contracted wrestler, Wrestling/JohnMorrison. After AJ left TNA and Morrison left WWE, the two would meet in Family Wrestling Entertainment.
* Wrestling/JeffHardy had been frequently compared to Teddy Hart (talented, but weird and with SpotMonkey tendencies) even by wrestlers themselves. This became oddly prophetic, as Hardy would later make appearances in former Teddy Hart venues ROH and TNA.
* The Lost stable in 3CW, led by Sean David and The Age Of The Fall in Wrestling/RingOfHonor, led by Wrestling/JimmyJacobs, were purposefully set up to be alternate company equivalents of each other, with The Lost looking to spread across Europe and Age Of The Fall looking to spread across the Americas, or at least the USA to fight its health care system.
* Wrestling/AustinAries and Wrestling/BryanDanielson use many of the same moves, both have bridging submissions in the Last Chancery and Cattle Mutilation, are both vegans and were both lauded as Wrestling/RingOfHonor World Champions before being scooped up by WWE and TNA, where they are both overwhelming popular to the point they basically owe their careers in both companies to fans demanding they show up(Aries) or be rehired(Danielson).
* Jaider Lee is has been called the Bolivian Wrestling/ShawnMichaels. He's also similar to Creator/HardGay, except that he's not an exotico, nor a GorgeousGeorge.
* By being inept wrestlers and shown to be good lawyers, Joseph Park[[note]]actually a second persona of Abyss; the two were {{kayfabe}} brothers[[/note]] and David Otunga[[note]]a real-life lawyer, with a [[UsefulNotes/IvyLeague Harvard Law]] degree to boot[[/note]] have become this in TNA and WWE.
* A blonde bombshell who was formerly a member of a stable consisting of [[MsFanservice Ms. Fanservices]], better known for her looks than her talent, first target of any heel, and divides the wrestling community on whether or not she's a competent wrestler. Are we talking about Wrestling/KellyKelly or Wrestling/VelvetSky?
* TNA's Wrestling/JeffJarrett has been compared to Wrestling/TripleH due to both of them carrying their respective world titles for a long period of time, and have [[WagTheDirector major influence over their bookings]] (Jarrett with Wrestling/VinceRusso, Triple H with Wrestling/StephanieMcMahon). As a result, fans sometime refer to Jarrett as "Triple J" (a play on his former nickname, "Double J").

* Bandai's Machine Robo line of TransformingMecha (later licensed to Tonka as the Gobots) to Hasbro/Takara's Franchise/{{Transformers}}. Made even more confusing by the fact that Hasbro later acquired the Gobots license, but not the one for the original Machine Robo.
** To make matters more confusing, since Hasbro's acquisition of Tonka, Go-Bots occasionally show up in Transformers: Cy-Kill and Scooter were both killed by Jhiaxus, Cop-Tur and Leader-1 are Minicons (possibly homages rather than ACES), and Crasher (under the name Fracture, sometimes) has officially crossed over and leads a squad of Decepticons, and even has a toy out.
* A number of companies tried to make their own equivalents to Mattel's {{Franchise/Barbie}}. One notable example is Hasbro's Maxie. Although WesternAnimation/{{Jem}} predated her, she was primarily music themed, with Jem mainly shown as a singer (although Hasbro had planned to have Jem "branch out" at one point before the toyline was discontinued). Maxie is a much closer equivalent as a girl featured in many different roles (although she is mainly a high school student), though not as many as Barbie.
** Franchise/{{Bratz}} sort of counts, but their main feature is removable feet, so they can wear different shoes. There's also the Moxie Girlz from the same company.
** Takara's Licca-chan has often been called "the Japanese Barbie". She's just as famous in Japan as Barbie is in the U.S.. Another doll made by Takara, Jenny, actually started out as Barbie before she got renamed sometime in the 1980s.
** Pedigree Toys' Sindy is the UK equivalent, especially in TheEighties. When she was first launched in TheSixties, she had a design that suggested she was the same age as the child playing, rather than the 17-year-old Barbie. The most recent Sindy doll from New Moon has returned to that.
* Plastic-bricks-that-click-into-each-other construction toys other than {{Lego}}:
** Mega Brand's Mega Bloks.
** Kre-O from Hasbro, including Kre-O versions of other Hasbro properties like ''Franchise/{{Transformers}}'' and ''TabletopGame/DungeonsAndDragons'', and the license for ''Franchise/StarTrek''.
** Character Building, from the UK company Character Options, with licensed sets for ''Series/DoctorWho'', ''WesternAnimation/BenTen'', and [[UsefulNotes/BritsWithBattleships the British armed forces]].
** Tyco Super Blocks. Not only that, but they could also work with Lego blocks.
** Back when Creator/{{Nintendo}} still made toys, they made of line of Lego-like blocks called "N&B Block"[[note]]Official English name; the Japanese name was simply "Nintendo Block"[[/note]]. They are even referenced in a Mario Zone stage in VideoGame/SuperMarioLand2SixGoldenCoins.
* Creator/{{Mattel}}'s ''DC Multiverse'' line was launched as their answer to Creator/{{Hasbro}}'s ''Marvel Legends'' line, just with Franchise/DCUniverse characters instead of MarvelUniverse ones.

[[folder:Video Games]]
* This also shows up in {{Fighting Game}}s. For example, we have Mai, Yuri, Chun-Li and Sakura, the first two from Creator/{{SNK}}'s ''VideoGame/TheKingOfFighters'' series and the latter two from Creator/{{Capcom}}'s ''Franchise/StreetFighter'' series. A great deal of {{lampshad|eHanging}}ing is done in the pre-fight conversations of ''VideoGame/SNKVsCapcomSVCChaos'', as the characters who resemble each other comment on the similarities.
** [[JokeCharacter Dan Hibiki]] of the ''Franchise/StreetFighter'' series was created as a [[TakeThat parody]] of [[VideoGame/ArtOfFighting Ryo Sakazaki and Robert Garcia]], with some of Yuri's mannerisms thrown in. Similar to the above example, Dan is frequently mistaken for Robert in the crossover games due to a pronounced (and intentional) resemblance, and is also considered a counterpart of fellow goofball [[VideoGame/FatalFury Joe Higashi]].
** Of course, Dan was a response to Ryo and Robert, who were originally made as A.C.E.s of ''SF'''s Ryu and Ken. This isn't particularly surprising, considering that the men behind ''VideoGame/ArtOfFighting'' (Creator/HiroshiMatsumoto, Creator/TakashiNishiyama) were also responsible for ''Franchise/StreetFighter'' in the first place. (Furthermore, Ken's wealth and kick-happy style was established long after ''Art of Fighting'' came out, whereas Robert was always like this.)
** ''VideoGame/SNKVsCapcomMatchOfTheMillennium'' goes one step further; picking one character (ex. Ryu) will result in you fighting your Alternate Company Equivalent (ex. Kyo) just before the final match. At least one of them is even a case of DistaffCounterpart (Guile and Leona).
** The similarities between [[VideoGame/StreetFighterAlpha Sakura Kasugano]] and [[VideoGame/TheKingOfFighters Shingo Yabuki]], both being [[MartialArtsHeadband headband-wearing]] [[OrdinaryHighSchoolStudent high schoolers]] who [[HeroWorshipper idolize]] the main hero and [[MovesetClone emulate their fighting style]], are so pronounced, that with the year and a half gap between their respective debuts, it wouldn't be surprising if Shingo was deliberately designed to be Sakura's [[DistaffCounterpart Spear Counterpart]].
** All these years later, and Capcom and SNK are ''still'' doing this. Back in 2000, SNK introduced [[VideoGame/TheKingOfFighters Vanessa]], a single FieryRedhead mom with noticeable... assets who works as an ActionGirl secret agent. Fast forward nine years later, and Capcom introduces [[VideoGame/StreetFighterIV Crimson Viper]]... A single FieryRedhead mom with noticeable assets who works as an ActionGirl secret agent.
** The recursive example of Iori-Remy-Ash Crimson. Remy, from ''VideoGame/StreetFighterIII'', was plainly designed to resemble SNK characters, Iori Yagami in particular, but given charge-based moves to differentiate him/establish him as ''III'''s Guile counterpart. Then ''KOF 2003'' debuts Ash Crimson, an effeminate bishonen with charge-based moves who is clearly designed to resemble Remy. Both characters are from France as well, adding another parallel.
** A video game example: SNK's ''[[VideoGame/FatalFury Garou: Mark of the Wolves]]'' (1999) to Capcom's ''VideoGame/StreetFighterIII'' (1997-1999). Both are critically praised, well-balanced, highly technical fighters known for pushing the technological capabilities of 2D fighters at the time and their soundtracks. In addition, many of the mainstays from previous games were PutOnABus (but still made cameos) to emphasize the [[OriginalGeneration new roster]] (''III'' only had Ryu and Ken at first, followed by Akuma in ''2nd Impact'' and Chun-Li in ''3rd Strike'', while Terry Bogard was the ''only'' returning character in ''Garou''; both games, however, featured analogues to previous fighters). The two games even featured similar defensive concepts: Parrying (Blocking in Japanese) and Just Defending.
*** Few know that ''VideoGame/ArtOfFighting 3'' had done it before either of them (although it lacks the TimeSkip factor present in both ''Garou'' and ''SFIII'', as well as the aforementioned defensive maneuvers).
** ''VideoGame/ArcanaHeart'' has a few blatant ones, as far as movesets go. The most blatant is lead Heart Aino, who has half of Ryu's moveset herself, and the other half on her default Arcana. As of ''VideoGame/ArcanaHeart 3'', her moveset (sans arcana) mirrors [[VideoGame/BlazBlue Ragna the Bloodedge]] closely enough that the pair has been spotted on a date in an official AprilFools crossover.
** ''VideoGame/TheKingOfFighters'' roster welcomed squeaky, half-insane Muay Thai asshole Hwa Jai, right after the ''Super VideoGame/StreetFighterIV'' roster welcomed squeaky, half-insane Muay Thai asshole Adon. Although Adon was introduced before Hwa, Hwa was already pretty unhinged in his ''VideoGame/FatalFury'' debut in 1991 whereas Adon became so by way of his ''VideoGame/StreetFighterAlpha'' redesign in 1995.
* TGL's (Technical Group Laboratory) ''[[VideoGame/AdvancedVariableGeo Advanced V.G.]]'' series has several characters, who drew clear inspiration from ''VideoGame/StreetFighter'' and ''VideoGame/TheKingOfFighters'':
** Yuka Takeuchi is their tomboy equivalent of Ryu, sharing [[ShotoClone the same basic moveset]] and mentality in that she lives to test herself against [[WorthyOpponent worthy opponents]] and strives to [[SpiritedCompetitor learn more about herself as a martial artist.]] Likewise, she's the series' protagonist.
** Her [[ChildhoodFriends best friend]], Satomi Yajima, is similar to Ken, being her old [[FriendlyRivalry sparring partner/rival.]] In terms of fighting style, however, she's ''V.G's'' tomboy equivalent of [[Characters/TheKingOfFightersTheRugalSaga Kyo Kusanagi]] instead. She borrows several of his attacks, along with his [[OreOnna "ore no..!"]] attack phrase, and her moves are even themed named similarly to his[[note]]Kyo's moves translate as different variations of "The 8 Scars" (i.e. "The Rusting 8 Scars" "The 8 Maidens' Flames" etc.). Whereas hers translate as "The 8th Maiden", "The Circular 8ths" etc.[[/note]].
** Tamao Mitsurugi is their version of [[Characters/StreetFighterAlpha Sakura]], complete with the same backstory: both [[http://www.youtube.com/watch?v=EybYE3jQPDY first saw their heroes on television]], are primarily self-taught by emulating their role models' fighting style, and seek to be trained by them. Her moves are also the same as Sakura's, right down to having a short-ranged projectile.
** While Saki Shinjo is a mashup of Rugal Bernstein, [[Characters/TheKingOfFightersTheOrochiSaga95 Iori Yagami]], and [[Characters/TheKingOfFightersTheOrochiSaga96 Vice]], in terms of character design, [[AxCrazy personality]], and her moveset consists of moves borrowed from each of them Including: Rugal's "Genocide Cutter", Irori's claw swipes and "Dark Plume" finisher, and Vice's "Negative Gain".
* Creator/{{Midway}} gave us ''VideoGame/MortalKombatVsDCUniverse'', an IntercontinuityCrossover which features the alternate major comic book publisher and major fighting game franchise of TheNineties to the ''VideoGame/MarvelVsCapcom'' series.
** Later happened when they made ''VideoGame/InjusticeGodsAmongUs'', which, while not a crossover as it features DC characters ([[GuestFighter and one]] ''[[GuestFighter Mortal Kombat]]'' [[GuestFighter character]]), can be seen as an answer to ''VideoGame/MarvelVsCapcom3'', being released as the latter is played in tournaments and was made with the competitive scene in mind, which ''Marvel vs. Capcom 3'' is a big part of. They're both seen as superhero fighting games and the cover of ''Injustice'' features Batman fighting Superman over Green Arrow's dead body. However, Green Arrow's hood is up and the metallic hue of his skin make him resemble Doctor Doom, a commonly played ''Marvel vs. Capcom'' character in the competitive scene, giving the illusion that they're fighting over the dead body of the franchise they're rivaling.
** ''VideoGame/{{Tekken}}''[='s=] Asuka Kazama and her rival Emilie "Lili" de Rochefort draw frequent comparisons to the above Sakura and ''her'' rival from ''Street Fighter Alpha 3'', Karin Kanzuki. Because both rivalries involve two aspirant street fighters who happen to be high school students, with the second party being [[PrivilegedRival a wealthy heiress]] who loses to the first and obsesses over settling the score, [[DefeatMeansFriendship only to come to value the other girl's friendship]] (although Asuka and Lili are currently at the VitriolicBestBuds stage, with some [[FoeRomanceSubtext additional]] [[HomoeroticSubtext subtext]] on Lili's part), several fans feel it's more than a coincidence.
* ''VideoGame/DarkReign'' is a near equivalent of ''VideoGame/CommandAndConquer'', even if both games are very different in several ways. ''VideoGame/CompanyOfHeroes'' is analogous to ''VideoGame/CommandAndConquerGenerals'' at first, though now people are comparing it to ''VideoGame/MenOfWar''.
* Despite being years apart in their release history, and being made by companies with little-to-no tangible connection to each other, the {{Story Arc}}s of the {{Protagonist}} in Creator/{{BioWare}}'s ''VideoGame/KnightsOfTheOldRepublic'' and Spike Chunsoft's ''VisualNovel/SuperDanganronpa2'' have a lot of similarities. Both games star {{Amnesiac Hero}}es who appear to be average Joes at first, [[spoiler:but their backstories reveal them to have been very evil people who played a major role in driving the conflict of their own stories. The similarities are even more apparent if you play the Light-Sided route in ''KOTOR'' as Revan (the ''KOTOR'' protagonist) and Hajime Hinata (the ''Danganronpa 2'' protagonist) turn out to be really benevolent {{Nice Guy}}s who are a far cry from their former evil personalities, and in the end they reject their former identities and decide to start with a clean slate as the heroic people they've become.]]
* Creator/FromSoftware unfortunately didn't have the rights to their own game, ''VideoGame/DemonsSouls'', so they made their own cross-platform spiritual sequel, ''VideoGame/DarkSouls'' which was quite popular and successful.
* Though their gameplay styles are very different (almost polar opposites, in fact), the ''VideoGame/BioShock'' and ''VideoGame/{{Fallout}}'' series could be said to be counterparts of each other. Both have a similar style, playing off the culture and sci-fi visions of the future of early to mid-20th century "Golden Age" America while at the same time depicting what a hateful, nasty, paranoid mess it really was, one taking place in the past, the other in a future [[AfterTheEnd where said culture reached its]] [[WorldWarIII logical conclusion]]; both are sequels or {{Spiritual Successor}}s to hit computer games from TheNineties; both have soundtracks full of classic period music and their [[AnAesop Aesops]], reflected by their gameplay and story, are mirror opposites of each other, the former being a linear narrative about slavery and the inevitability of fate while the latter is an open world with various different options and MultipleEndings, showing how one person can change history. On a smaller scale, while ''VideoGame/FalloutNewVegas'''s Robert House is mostly based on RealLife industrialist Howard Hughes, Bethesda makes no secret of the fact that he's partially inspired by Andrew Ryan, even giving you an achievement if you kill him with a golf club. Amusingly, they're even both played by actors whose most famous roles were opposite each other on ''Series/StarTrekDeepSpaceNine''.
* Creator/{{Sega}} had ''Congo Bongo'' as their answer to Creator/{{Nintendo}}'s VideoGame/DonkeyKong. The game was even programmed by Ikegami Tsushinki, the contractor Nintendo had hired to program the arcade version of ''Donkey Kong''.
* The ''VideoGame/{{Battlefield}}'' franchise has been around since the early 2000s, but more recently has been aggressively marketed as EA's answer to the ''VideoGame/CallOfDuty'' franchise, with ''VideoGame/MedalOfHonor'' presumably there to pick up the slack in odd-numbered years. Likewise, ''VideoGame/{{Titanfall}}'' was funded by EA as a counterpart to Creator/{{Activision}} and its ''Call of Duty'' franchise.
* ''VideoGame/DarkCloud'' was seen as Creator/{{Sony}}'s answer to ''Franchise/TheLegendOfZelda'' series when it first came out, as with ''VideoGame/{{Killzone}}'' and ''Franchise/{{Halo}}''.
* ''VideoGame/PlayStationAllStarsBattleRoyale'' was Sony's crossover fighter equivalent of Nintendo's ''VideoGame/SuperSmashBros'', even acknowledging their inspirations and using the latter game's name as Creator/YouTube tags in pre-release videos. ''VideoGame/JumpSuperStars'' is another answer to ''Super Smash Bros.'', except with manga/anime characters from ''Magazine/ShonenJump''.
* The ''Franchise/KingdomHearts'' series introduced [[Disney/{{Fantasia}} Yen Sid]] as the BigGood and revealed he was a Keyblade Master. They then introduced another Keyblade Master, Master Eraqus, as Creator/{{Square|Enix}}'s counterpart to Yen Sid, his name being a corruption of Square backwards (as Yen Sid is Disney backwards) and had him resemble an eastern samurai-archetype as opposed to Yen Sid's western wizard-archetype, and had him resemble ''Franchise/FinalFantasy'' series creator Hironobu Sakaguchi.
* After the smashing success of the UsefulNotes/{{Wii}}'s motion-based controls, Nintendo's competitors set out to make motion-based games for their systems as well. While the [[UsefulNotes/PlayStation3 PlayStation Move]] bombed, the [[UsefulNotes/XBox360 Kinect]] is a relative success with games that follow the mold of the Wii series: ''Wii Sports'' has ''Kinect Sports'', ''Wii Fit'' has ''Nike + Kinect Training'' and so on.
* Creator/{{Gameloft}} has every game from their parent company Creator/{{Ubisoft}} copied.
* In a case where the company is just the developer, Creator/NaughtyDog and Creator/InsomniacGames frequently are matching each other in their current developments (it helps both companies even shared the same building for a while).
** UsefulNotes/PlayStation era: mascot platformers (ND: ''Franchise/CrashBandicoot''; Insomniac: ''Franchise/SpyroTheDragon'')
** UsefulNotes/PlayStation2 era: platformers focused on a duo (ND: ''Franchise/JakAndDaxter''; Insomniac: ''Franchise/RatchetAndClank'')
** UsefulNotes/PlayStation3 era: DarkerAndEdgier action games (ND: ''VideoGame/{{Uncharted}}, VideoGame/TheLastOfUs''; Insomniac: ''VideoGame/{{Resistance}}'')
* You could definitely make the argument that [[http://static.tvtropes.org/pmwiki/pub/images/luckychloetekken7_3959.jpg Lucky Chloe]], one of ''Tekken 7''[='=]s new fighters, is this to ''VideoGame/DeadOrAlive5: Ultimate Arcade''[='=]s [[http://static.tvtropes.org/pmwiki/pub/images/marierosedoa5u_6346.jpg Marie Rose]] (who came first). Their behavior and general aesthetic both seem to swing for the same {{Moe}} archetype. Conversely, ''VideoGame/StreetFighterV''[='s=] new fighter, Rashid, has a distinct tinge of ''Tekken 7'' newcomer Shaheen in him, being a Saudi Arabian fighter with a traditional Middle Eastern outfit. Likewise, Laura Matsuda, another ''SFV'' newcomer, can be likened to ''T7''[='s=] Katarina Alves: both are sassy, provocative loudmouths who hail from Brazil and favor rather revealing clothing styles. To a lesser extent, Laura also invites a few comparisons to Josie Rizal, though Josie is Filipino and something of a crybaby.

[[folder:Western Animation]]
* ''WesternAnimation/BatmanBeyond''
** The "Terrific Trio", three people who gained superpowers in a [[FreakLabAccident scientific accident]]. The whole thing was a parody of the Comicbook/FantasticFour.
** To some extent, Terry and some of his Rogues Gallery are this to ''Franchise/SpiderMan'' and his villains: Terry/Peter Parker- young hero who has to WakeUpGoToSchoolSaveTheWorld and whose personal life suffers for it; Shriek/Shocker- inventor who didn't get credit for his work and so turned to crime- the difference in weaponry is soundwaves versus concussive force; Stalker/Kraven the Hunter- expert hunter who [[HuntingTheMostDangerousGame chooses the hero as a target]]; Spellbinder/Mysterio- villain with technology that makes him a MasterOfIllusion, although Spellbinder is partly supposed to be a high tech [[Characters/BatmanRoguesGallery Scarecrow]].
* ''[[WesternAnimation/JusticeLeague Justice League Unlimited]]'' did a homage to Marvel's Defenders; the original team had the Comicbook/IncredibleHulk, Comicbook/DoctorStrange, the Comicbook/SubMariner, ComicBook/SilverSurfer, and Nighthawk, while the homage had Solomon Grundy, ComicBook/DoctorFate, Comicbook/{{Aquaman}}, A.M.A.Z.O., and Hawkgirl. (Using Hawkgirl for Nighthawk is a bit odd, since Kyle himself is the main Marvel Universe version of the Squadron Supreme's Batman-character. But Grundy couldn't have called Batman "[[TheNicknamer Bird-Nose]]".)
** Alternatively, Hawkgirl could be considered an equivalent of Valkyrie, another early Defender.
** Another example is the episode "[[Recap/JusticeLeagueUnlimitedS3E7PatriotAct Patriot Act]]", which just loves this trope. First we get Spy Smasher stopping the Nazis from turning [[ComicBook/CaptainAmerica blond haired skinny kids into Super Soldiers]]. Next, we get General Eiling, a stand-in for [[ComicBook/RedHulk General Thunderbolt Ross]] taking the formula and becoming a PaletteSwap [[HilariousInHindsight version of the Hulk]] (purple body and green torn pants)
* In ''WesternAnimation/BatmanTheBraveAndTheBold'' [[TheFaceless The Faceless Hunter]] is the Herald for Starro just like [[ComicBook/SilverSurfer Surfer]] is for ComicBook/{{Galactus}}. The catch being he didn't ask for his planet to be ''spared'', he asked for it to be ''destroyed''!
* In early 2012, Creator/CartoonNetwork started a block called WesternAnimation/DCNation, featuring cartoons and shorts adapted from Creator/DCComics. Less than a month later, Creator/DisneyXD premiered a block called WesternAnimation/MarvelUniverse, featuring cartoons and shorts adapted from Creator/MarvelComics.
* In ''WesternAnimation/YoungJustice'', Black Spider is a [[CaptainErsatz blatant ripoff]] of Franchise/SpiderMan, from his web slinging powers, to his logo, and even being voiced by Creator/JoshKeaton who voiced Spidey in ''WesternAnimation/TheSpectacularSpiderMan''.
* ''WesternAnimation/{{Ben 10}}''. Will Harangue is a news anchor who is clearly based of [[Franchise/SpiderMan J Jonah Jameson]] for his IrrationalHatred for Ben, except he would try to attack Ben if he could. He also openly supports The Incurseans when they banished Ben from Earth, and still call them heroes when they are clearly there to occupy Earth with an army of giant aliens who will destroy Earth should Ben ever comes back.

[[folder:Real Life]]
* Common in Real Life armed forces. Happens with guns, tanks, jets, even nukes. If it isn't at least based on another country's stuff, it's the original to be copied for some other country's stuff.
** The success of the M16's smaller 5.56mm round was copied by the Soviets for the 5.45mm AK-74 (not to be confused with the earlier AK-47, which it is derived from), and eventually the Chinese 5.8mm round.
** The American F-86 Sabre is the counterpart of [[UsefulNotes/RedsWithRockets the Soviet MiG-15.]]
** The Imperial German [=A7V=] was made to counter the British Mark I tank in UsefulNotes/WorldWarI.
** The equally iconic (and [[LongRunners long-lived]]) [[UsefulNotes/NazisWithGnarlyWeapons Messerschmitt Bf.109]] and [[UsefulNotes/BritsWithBattleships Supermarine Spitfire]] fighters of UsefulNotes/WorldWarII.
** Perhaps the most flagrant example in military aviation history is the Soviet Union's first [[UsefulNotes/FromRussiaWithNukes nuclear-capable bomber]], the Tupolev Tu-4, [[ReportingNames NATO Code Name "Bull"]], which was directly reverse-engineered from American Boeing B-29 Superfortresses that made forced landings in (ostensibly "friendly" at the time) Soviet territory during the closing phases of UsefulNotes/WorldWarII. Although slightly heavier on account of everything being respecified in metric with a duly conservative margin for error, and armed with Soviet cannons instead of the U.S. originals as defensive armament (mounted in exact copies of the original American remote-controlled turrets), the Tu-4 is externally -and for the most part internally- virtually indistinguishable from the B-29.
* Happens a lot in the soft drink industry, since everyone wants to be able to round out the standard set of varieties carried in vending machines and affiliated restaurants: cola, lemon-lime, orange, root beer, and whatever the heck Dr Pepper is. (Contrary to popular belief, there are ''three'' major companies in the US: Coca-Cola, [=PepsiCo=], and the guys who make 7-Up and Dr Pepper, whose name has [[WebAnimation/HomestarRunner changed at least five times since we were in seventh grade]] but is currently known as Dr Pepper Snapple Group.)
** Cola: Coca-Cola and Pepsi (natch), and also Royal Crown (DPSG[[note]] only in the US; Canadian beverage company Cott owns the brand elsewhere[[/note]])
** Lemon-lime: 7-Up[[note]] (DPSG only owns the brand in the US; elsewhere, [=PepsiCo=] or its affiliates own the brand)[[/note]], Sprite (Coca-Cola), and Sierra Mist ([=PepsiCo=])
** Dr Pepper-flavored: Dr Pepper (DPSG, natch), Mr. Pibb (Coca-Cola), Mr. Green ([=PepsiCo=])
** Orange and usually other fruit flavors: Fanta (Coca-Cola) and Crush/Sunkist (both DPSG); [=PepsiCo=] affiliates and vending machines in the US usually carry Sunkist, but outside the US, [=PepsiCo=] makes Mirinda in this category. Also Tango (Britvic), but as the company name implies, only really in the UK.
** Root beer: A&W (DPSG, though they also own Hires and IBC), Barq's (Coca-Cola), and Mug ([=PepsiCo=])
** Citrus (actually grapefruit): Squirt (DPSG), Fresca (Coca-Cola)
** The other citrus, which tends to be caffeinated: Mountain Dew (Pepsi), Sun Drop (DPSG), and Mello Yello (Coca-Cola).
** Outside the realm of sodas, [=PepsiCo=] has Gatorade and Coca-Cola has Powerade; and [=PepsiCo=]'s AMP energy drink competes with Coca-Cola's Rockstar.
** Third party knock-offs will usually have names that make their origin blatant; for example, Walmart's answer to Dr Pepper is Dr Thunder. (In fact, just about any company or supermarket will have a drink of some sort called "Dr ___________" or "________ Pepper")
* A large number of [[KitschyThemedRestaurant casual-dining chains]] in the US are owned by four major companies: Darden Restaurants, Bloomin' Brands, Brinker International, and Landry's Restaurants. They all have a good number of chains that are basically equivalent to each other, each reflecting a different restaurant style (or, as their critics would have it, TheThemeParkVersion of a restaurant style). These are:
** Italian-American: Olive Garden (Darden), Carabba's Italian Grill (Bloomin'), and Maggiano's Little Italy (Brinker). Brinker also used to own Romano's Macaroni Grill, also in this style, but has since sold control to an outside group of investors (albeit retaining a minority share).
** Themed steakhouse: [=LongHorn=] Steakhouse (Darden, Texas-themed), Outback Steakhouse (Bloomin', "[[LandDownUnder Australian]]"-themed), Chili's (Brinker, "Southwestern"-themed), and Saltgrass Steak House (Landry's, Texas-themed again).
** Seafood: This one's a bit odd. The major player here is Red Lobster, which Darden ''used'' to own but has since been sold to outside investors.[[note]]This had the effect of making "Darden Restaurants" essentially an ArtifactTitle: Red Lobster was the first chain founded by ''the'' Darden of Darden Restaurants, company founder Bill Darden.[[/note]] Also operating in this space is the [[DeFictionalization Bubba Gump Shrimp Company]], owned by Landry's. Darden also has Eddie V's Prime Seafood, which tries to be more upscale, putting it in direct competition with [=McCormick=] & Schmick's, another Landry's property. Bloomin's Bonefish Grill situates itself between the Red Lobster market and the higher-end one.
** High-end steakhouse: The Capital Grille (Darden), Fleming's Prime Steakhouse Wine Bar (Bloomin'), and Morton's The Steakhouse (Landry's). Unlike the other offerings from these companies, these and the high-end seafood places are generally seen as being good-quality, if not ''as'' good or interesting as more traditional restaurants in their markets.
* When you get right down to it, even the staffs at both DC and Marvel are pretty similar to each other.
** The ScapegoatCreator Editor: Creator/DanDidio and Creator/JoeQuesada.
** The head writer in charge of most of the ongoing works: Creator/GeoffJohns and Creator/BrianMichaelBendis
** The weird guy from the UK that indulges in postmodernism: Creator/GrantMorrison and Creator/WarrenEllis
** The legendary artist who became a big wig: Creator/CarmineInfantino and Creator/JohnRomitaSr
** The once loved writer that became a bit reviled after suffering CreatorBreakdown, that nonetheless is put on popular titles: James Robinson and Creator/JephLoeb.
** The CoolOldGuy: Creator/AdamWest and Creator/StanLee.
*** Julius Schwartz would've been a more fitting counterpart to Stan, had he not passed.
* Offbeatr is a fundraising website specialising in pornographic projects, created because pornography is not allowed on Kickstarter.
* Similarly, Gunbroker is an auction site devoted to firearms and related accessories, created because Website/{{eBay}} prohibits the sale of such.
* Done by pharmacy companies all the time. Whichever company develops the new drug gets the trademark and the patent for a certain number of years; when that expires, generics are available and other companies can market their variant of the same base drug. (This is why first-run brand-name drugs are so much more expensive, especially before the patent expires; the company that develops the drug has to pay an arm, a leg, and possibly several organs to get government approval, and they have to recoup it ''somehow''.) See, for instance, the OTC painkiller ibuprofen, trademarked under several dozen names all over the world, most notably Advil, Motrin, and Nurofen.