Fridge Logic: In the words of one popular meme, "I don't always drink beer... So you probably shouldn't consider my opinion of it authoritative." Also, why exactly does a beverage have the slogan "Stay thirsty"?
The point being that he's so badass and refined that he obviously has excellent taste, and the one beer he drinks is bound to be incredible. If you're thirsty, you drink. If you're still thirsty, you drink some more.