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Creator: Tokyopop
aka: TOKYOPOP
Tokyopop, formerly Mixx, is a translator and distributor of manga, aka Japanese comics. It was one of the most prolific manga publishers in the US, along with Viz Media and DelRey, and was one of the first publishers to print their manga "back to front", i.e. in the original Japanese format. They promoted titles printed under this format as "100% Authentic Manga!", although it may have been done for economic as much as artistic reasons. In addition, they also had their manga sold in bookstores as well as comic book stores - this actually really helped increase their audience, since bookstores are more common in the americas and are usually easier for younger people to get to. (You would often find a bookstore in a mall... not a comic book shop.)

In translating, Tokyopop had bad habits such as leaving word bubbles blank, not translating sound effects, providing no (or hardly any) explanatory notes, and sometimes excluding honorifics. This last in particular made them targets of fannish rage, because Japanese honorifics are Serious Business. In general, if you like your translations to be in very smooth, natural-sounding English, you'll like Tokyopop — but you'll probably also wonder what you're missing from the original.

They tried to expand their line by sponsoring "Original English Manga," including manga-styled Star Trek stories, a sequel to Labyrinth, and CEO Stu Levy's Ugly Baby Project, Princess Ai. It also included genuinely original work, like Brandon Graham's King City and Becky Cloonan's East Coast Rising. Some of these titles were more successful than others.

Tokyopop formerly published anime DVDs, but no longer. Some of their back catalog was acquired by Funimation. They have also expanded into translating Korean Manhwa. Their output was recently slashed by nearly 50%, possibly due to cannibalization at retail. The competition from other publishers might have also had something to do with it.

Also, they used to have the most User-Unfriendly website in all the interwebs. They must've taken this criticism to heart, since the new website is much easier to understand.

For a few years, they ran a Rising Stars Of Manga competition, inviting people to send in short one-shot mangas (though some people would send in prologues to larger stories...Tokyo Pop figured that as long as it stood on its own as a story, it was fine) and publishing ten winners each year. Many of those winners were offered to do full series: examples are Peach Fuzz, Atomic King Daidogan, Dogby Walks Alone, and even the famed Endling won the second competition! Unfortunately, after seven contests, the entire competition seems to have ceased, and most of the artists who were offered deals have had their series pulled.

As of 4/15/11, the company has closed down all American operations, leaving only their international office in Germany open; however, they have recently confirmed that they intend to return to the American industry. However (again), they entered the realms of Trolling Creator as this wasn't the case and they were merely creating a newsletter on Asian pop-culture. Recent twitter posts have suggested that there is a serious effort to be in the publishing industry and as such, partnered with Right Stuf to release some of their licensed manga via digital means.

Not to be confused with the otherwise-forgettable 80s movie Tokyo Pop that featured the first film appearance of a Visual Kei band.


Notable Manga and Comic Series:

...and many, many, many more
Strawberry ComicsComic Book CompaniesValiant Comics
Streamline PicturesProducersDark Horse Comics

alternative title(s): Tokyopop
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