Jersey Jack Pinball is an American manufacturing company based in Lakewood, New Jersey. It is most notable for being the first new American manufacturer of Pinball machines in several decades, and only the second company in the industry since its collapse at the end of the 20th century.At the turn of the century, Jack Guarnieri was the President of Pinball Sales, a New Jersey-based firm which sells thousands of pinball machines around the world. However, Stern Pinball — at the time the only pinball manufacturer remaining — was moving towards games with sparser playfields and simpler rules. This was a problem for Jack, since his customers preferred more expensive games with deeper rules and more mechanical toys; consequently, he decided the only solution was to start his own pinball company and make the types of games that his buyers wanted.Jersey Jack Pinball officially debuted in January 2011, with a team of veteran pinball designers, artists, and creators. The company's first game, The Wizard of Oz, was released in 2013, turning heads with its 26" LCD display, color-changing LED lighting, and feature-loaded gameplay. Their second game, based on The Hobbit trilogy, was released in 2014. Dialed In!, an original theme marking the return of pinball designer Pat Lawlor, was the company's third game in 2016. Later, in 2017, the fourth game based off the Pirates of the Caribbean film franchise was unveiled.