"But you, Parker... How does it feel to once again, let a friend down? You seem to have quite a history of failing your friends and loved ones. Dear, sweet Gwendolyn, your deceased girlfriend who died so young. Your beloved aunt May, who asked for so little of you and received exactly that until she was taken from you. My son, Harry. You claimed to be his friend, his confidant, and when he needed you most, you failed him as you do everyone else who gets close to you."
—Peter Parker Spider-Man #95
Norman Osborn, also known as The Green Goblin, is a character appearing in Marvel comic books
. The Archenemy
of popular Marvel superhero Spider-Man
, Norman is most closely associated with Spidey, though in more recent years Osborn has become more active in story arcs outside of the Spiderverse. He became increasingly prominent in Civil War
, an importance which led to his biggest role to date: the Big Bad
of the Marvel Crisis Crossover
event Dark Reign
The Green Goblin first appeared in Amazing Spider-Man
vol. 1 #14 (July, 1964), created by Stan Lee
and Steve Ditko
. The face of Norman Osborn first appeared in cameos in issues #23, and #25-26 (April, 1965, and June-July, 1965). The previously unnamed character received his name in issue #37 (June, 1966). In issue #40 (September, 1966), Norman and the Goblin were revealed to be the same person, concluding a mystery storyline. The idea is attributed to Lee. Ditko quit the title a couple of issues prior to that point, reportedly disagreeing with the direction the series was taking.
Norman Virgil Osborn was born to a respected and rich family of Osborns. When Normie was a child, his father Amberson ruined the business and became bankrupt. As an adult, Norman worked to regain the family's power and money, vowing never to become the failure his father was. He married, but a year after his son Harry was born his wife Emily died, leaving Norman a widower and single father. He soon proved to be a neglectful parent, ignoring Harry in favor of his main goal: getting more power and money. Eventually he gained control of Oscorp Industries by framing his business partner Mendel Stromm. In Stromm's papers were notes on a serum
he had discovered, which Norman tried to replicate for his own use. He failed
. (Ironically, not entirely of his own fault, but Harry, angry that his father was neglecting him, switched some chemicals before the experiment... Or maybe he didn't?
The formula altered Norman's body. He became a super human: stronger, faster, more intelligent. Yet the serum also turned Osborn, who had never been entirely stable, into a total psychopath. Norman took on a double life: by day, a respected businessman
; by night, a grotesque super-villain mastermind. In his new persona as The Green Goblin, Osborn terrorized New York City with a bat-shaped jet glider, pumpkin bombs, razor bats, and insane laughter, thwarted from taking over the New York underworld only by repeated interference from Spider-Man. Soon, Osborn's interest in becoming the crime-lord of New York diminished; he had become obsessed with Spider-Man and his desire to get revenge upon him
. Green Goblin was the first villain to discover Spidey's secret identity, knowledge he used to attack and capture Peter, but it ended in defeat for Norman, who subsequently lost his memories of being the Green Goblin
. After some time he remembered everything and returned to battle Spider-Man, only to be defeated and lose his memories once again
. Yet their last clash was marked by tragedy, for it took place in Amazing Spider-Man #121-122 (June-July, 1973), an event which changed comic books history forever
For 23 years, Osborn vanished and was believed dead. However his evil legacy
lived on with several goblin-themed villains, including his own son Harry
. At the conclusion of The Clone Saga
, Norman was shown to be alive, having been orchestrating events from somewhere in Europe, and that it was he who had been behind the Clone Saga. He returned to his campaign of tormenting Peter Parker, through legal and illegal acts, until he was finally caught — and released by Iron Man
to help him in the Civil War
. This ended badly. Very badly
After his day in the spotlight as the Top Cop of Marvel Universe, Norman Osborn was put into prison yet again, only to break out mere months later to unite the Goblin Cult, HYDRA, A.I.M, Hand and HAMMER into his own new organization. He revived the Dark Avengers
and defeated not one but two teams of Avengers (directly with the Avengers; indirectly with the New Avengers) before his pride cost him everything yet again. Following his defeat, Osborn escapes from the hospital and resumes the identity of the Green Goblin, vowing to defeat the new Spider-Man
. To this end he dubs himself the "Goblin King" and takes over New York's criminal underworld, enlisting the help of Menace, Monster (Carlie Cooper after being splashed with the Gobin Formula)
, and Hobgoblin VII (renamed the Goblin Knight)
. Ultimately defeated by the good old Spider-Man
, he still manages to escape.
Osborn has two identities, which diverged into two distinct personalities
as a result of Osborn coming up short in the Gathering of Five. To elaborate, the Gathering of Five was a mystical ceremony that bestows the five people gathered with power, insanity, immortality, knowledge, or death. Osborn set it up aiming to get power, but wound up with insanity instead. Mattie Franklin
got power, Cassandra Webb (Madame Web) got immortality, and the other two schmucks were unimportant one-shots. One of his identities is the crazy mass murderer
Green Goblin. The other is Norman Osborn, the Corrupt Corporate Executive
and sociopathic chess master
. Sometimes these personalities merge together and cooperate, but other times they fight.
His comics appearances are mainly in the pages of Amazing Spider-Man, Peter Parker Spider-Man, Civil War, Dark Reign, New Avengers, and others. He starred in his own miniseries, Osborn: Evil Incarcerated
, showing his time in jail after Dark Reign. Norman Osborn has appeared in other media, including the Spider-Man Trilogy
(played by Willem Dafoe
) and The Amazing Spider-Man 2
(played by Chris Cooper), Spider-Man: The Animated Series
, The Spectacular Spider-Man
and The Ultimate Spider-Man
animated series. He was also a playable character in Marvel Ultimate Alliance
2 and a boss in Marvel: Avengers Alliance
As hype for the Dark Reign
, Marvel hired an actual psychologist who analyzed old Stormin' Norman and found out just how twisted he is
- Abusive Father: Had one, and was one to Harry.
- All Your Powers Combined/Power Parasite: As a Super-Adaptoid, although it comes with Power Incontinence.
- Ambition Is Evil: The reason he became what he became.
- Anti-Hero Substitute: As Iron Patriot in Dark Reign, he attempted to be this to both Iron Man and Captain America.
- Arch-Enemy: One of them for Spidey. Though, since his return in the 90's, he has eclipsed the other two.
- Ironically, starting in The Noughties, writers started to pull back on him in the Spider-titles. Osborn went on to star in Thunderbolts and Dark Reign, effectively taking long breaks from Spider-Man's corner of the universe.
- In Superior Spider-Man he came ROARING back as Spider-Man's nemesis. He slowly but surely built a criminal empire under Otto's nose and then used it to to demolish everything Otto had created in the time he was Spider-Man. He would have actually taken out Peter's loved ones as well, if not for MJ.
- Armor Is Useless: Norman is occasionally depicted as wearing chainmail under his purple tunic or layering the green parts of his costume with scales... not that it really provides much protection against a person who literally hits like a truck.
- Ascended Fanboy: Apparently he was a big fan of comic books as a child.
- Ax-Crazy: Only when he's the Goblin. He's far more lucid out of costume, but still evil.
- Backstab Backfire: After he killed Gwen Stacy, Spidey tracked him down and beat him nearly to death. Spidey was so angry that he wanted to kill Norman, but at the last minute stopped himself. Osborn was still able to remotely control his Goblin Glider, positioned it behind Spider-Man, and hit the gas, hoping to impale him. Spidey dodged the glider and it hit Osborn instead, killing him. At least, that's how the story originally went.
- Badass Boast: In Thunderbolts.
This is my Country.
- Badass Grandpa: Not a positive example, but he's in his late fifties, and actually has two grandsons.
- Badass in a Nice Suit: Whenever he's not rocking a green bodysuit and purple tunic.
- Badass Normal: He's become this after having the Goblin serum purged from his system.
- Bad Boss: To the Thunderbolts and the Dark Avengers.
- Oscorp employees, too. During "The Final Chapter" arc, he uses several employees as unknowing test subjects for his DNA weapon. The first Pulse storyline also demonstrated his habit of murdering his employees to satisfy his urges.
- Being Tortured Makes You Evil: Attempted to invoke this with Peter. Nearly succeeded. Added a lot of points to Peter's woobie factor.
- Berserk Button: Spider-Man meddling with his plans is one. Another is his insulting his son Harry, although he's guilty of that all the time.
- Big Bad:
- For a lot of Spidey's recent existence, including Superior Spider-Man, which was a completely different Spidey.
- And of Dark Reign, for the entire Marvel Universe.
- Blue Blood: Comes from old robber baron money. His father squandered the family fortune and Norman built it back up.
- Breaking Lecture/Hannibal Lecture: Just check that quote at the top of the page.
- Broken Ace: He's just as strong as Spider-Man and even smarter, but he is - or was, until Peter cured him - completely insane.
- Brought Down to Normal: At the end of the Goblin Nation arc Peter injects him with a cure for the Goblin formula, removing his powers. Osborn simply sneers that he's more dangerous than ever.
- The Cameo: Not Norman himself, but on the cover of Osborn #2◊ he's seen sharing a cell block with a certain Stringy-Haired Ghost Girl with a film fetish.
- Cerebus Retcon: Norman based the Green Goblin on an imaginary boogeyman figure that haunted him throughout his childhood, especially whenever his abusive father would lock him in the abandoned Osborn estate.
Norman: When the lightning struck, the house would become brightly illuminated. In the echoes of the rumbling thunder, I fancied I could hear the unearthly chittering of a green, goblin-like creature. Perhaps it was the blood rushing in my ears, but I became convinced I could hear the dreadful thing cackling, waiting for its chance to feast on my bones. Every time the lightning struck, I expected the goblin would be standing there over me, ready to pounce. I began to pray for the darkness to last just a little longer each time... and I began to hate the light.
- Character Development: Went from a Corrupt Corporate Executive trying to make a name for himself in the criminal underworld by killing Spider-Man to an obsessed, murderous maniac to a manipulative Genre Savvy master manipulator.
- Characterization Marches On: Looking back from the Osborn who seems to be the Alternate Company Equivalent to Lex Luthor, it's a bit disconcerting to read his original appearances. Until his death, nobody would have named him as Spider-Man's nemesis; he was far less successful than Doctor Octopus or Kingpin, and mostly survived by being a Dirty Coward.
- The Chessmaster: Holy Cow, if he didn't deserve it before, he does for Superior Spider-Man. After coming back, instead of taking the fight to Otto, he waits and slowly builds power. Knowing that Otto created Spider bots to monitor the city, he hacked one of them and uploaded a program that ensures if someone has a Goblin appearance, either by wearing a mask or having a Goblin tattoo, the bot does not register that person, ensuring Otto stays out of Norman's hair. For everything Otto does, Norman somehow benefits. When Otto outed Phil Urich as the Hobgoblin, Norman took the chance to have Urich join his group. When Otto took down the Kingpin, Norman seized power making him the new Kingpin. Norman kidnapped Carly and found out that Otto killed Peter Parker, he simply adjusted his plans to torture Otto as well as Peter's loved ones. When he finally decides to step in the limelight, he has enough forces to keep even the Avengers busy try to stop his forces or save everyone. Allowing him to focus on Otto, he simply destroys everything Otto has made. He destroyed Spider Island, stripping Otto of back up; destroyed everything that was ever related to Otto, laughing all the way; hacked into Otto's tentacles, nearly killing him; hacked into JJJ's Spider Slayers; kidnapped Otto's girlfriend and finally attempts a hit on everyone close to Peter. The only reason the murder of Peter's loved ones failed was because he underestimated MJ.
- And then there's the fact that Roderick Kingsley tried to establish himself as a crime lord and broker by giving criminals the powers and costumes of various C-list supervillains in exchange for a cut of their profits. Not only does Norman outmaneuver Roderick and prevent him from getting a foothold, he also recruits all of the C-list supervillains to serve as his minions.
- That may not even be the half of it. The Goblin formula was a major contributor to Osborn's madness. Now that it's purged from his system, he has a lot more control of his faculties. He Lampshades the fact that his insanity made him do over-the-top and blatantly obvious things as the Goblin King, but now that's he largely sane again he likely has access to his full, unfettered Chessmaster potential.
- Cold-Blooded Torture: A fan of this, as Peter Parker, Nate Grey and others have found out.
- Clothes Make the Maniac: During Dark Reign, whenever Norman put on the Goblin's mask and costume he started relapsing into the Goblin persona and would break out in fits of maniacal laughter.
- Cool Hat: An utterly ridiculous-looking floppy purple one that is nevertheless an iconic part of the outfit.
- Cool Glider: His Goblin Glider has had numerous iterations and is constantly being improved upon.
- Corrupt Corporate Executive: Despite a common belief, he predates Lex Luthor in this department. (That is, Luthor is an older character, but wasn't portrayed in a corporate position until the 1980's.)
- The Corrupter: Osborn used his own past as the Green Goblin to manipulate the emotionally unstable Sentry into denying the existence of the Void, the Golden Avenger's evil side. After the Sentry drinks more of the serum that gave him his powers, the Void takes complete control of their shared body, becoming Osborn's "secret weapon."
- Tries and fails to act as this to Peter, and somewhat more successfully does it with Harry.
- Crazy-Prepared: Mac Gargan once described one of Norman's hideouts as a "cornucopia of plans and counter-plans."
- Cut Lex Luthor a Check: Frequently Lampshaded, though also inverted. The Hobgoblin only turned to crime because he wasn't as smart as Norman, and thought Osborn had to be insane to use his amazing tech in the same way when he could easily make a fortune out of it. That said, Osborn is already a successful corporate millionaire and his superbrain has only made him more money and power (ironically enough, he ended up buying out the Hobgoblin's own company when the latter tried to blackmail him). Nonetheless, he is still too messed up to use his mind to its fullest potential.
- Death Seeker: In one storyline (in which he Mind Rapes Spider-Man in an attempt to get Spidey to kill him).
- Depending on the Writer: Mark Millar's version of the character is noticeably smarter — bordering on Omnidisciplinary Scientist — compared to most other takes on the character. In some versions, notably the film and animated series, he is almost more of a Jekyll & Hyde figure, the Norman side being a well-meaning but stressed businessman who is taken over or lead by the Goblin persona.
- Did You Just Punch Out Cthulhu?: Went 12 rounds of psychic combat with Nate Grey at the height of his powers and won. Admittedly, this was only because Nate was possessing him, had deal with Norman Fighting from the Inside, the Dark X-Men hunting him down with Norman's mind and the Green Goblin persona. Even then, Nate had nearly won - he'd played Norman like a violin, right up until the point where the Goblin didn't cause chaos as expected and take over Norman, thereby revealing Norman's true self to the world and discredit him. Instead he turned the tables on Nate and used the energy absorption powers of Omega and Mimic to drain him of his power and render him vulnerable. After that, he used Nate, one of the most powerful non-cosmic beings in the Marvel Universe, as a living battery.
- Disproportionate Retribution: Probably two thirds of his plots are convoluted and incredibly nasty revenge schemes, usually involving a lot of Revenge by Proxy ever since he knocked Gwen Stacy off that bridge. But the real qualifier is his beef with Spider-Man in the first place- he originally wanted to kill him to get street cred in the criminal underworld; after two or three failed attempts at that, he then wanted to kill Spider-Man for foiling his previous attempts at killing Spider-Man.
- In Superior Spider-Man, he more or less tortures Otto for killing Peter Parker, as he finds it unfair that the real Spider-Man's second greatest enemy end his life instead of his greatest.
- Don't Tell Harry: He initially tries to keep his identity secret from his son.
- Dressing as the Enemy: He impersonates the Hobgoblin with ridiculous ease.
- Easy Amnesia: Formerly, he couldn't remember his misdeeds as the Green Goblin. Now fully averted, since he remembers everything he's done and doesn't regret it.
- Empowered Badass Normal: Was originally a Badass Normal, but later retconned into having Super Strength and a healing factor capable of resurrecting him.
- Expressive Mask: The Green Goblin's freaky mask may as well be his face given how expressive it is.
- Expy: Osborn the 'corporate raider' was a conscious move on Marvel's part to introduce their own Lex Luthor, who in turn was inspired by Daredevil's arch-foe, The Kingpin. This new Osborn eventually grew to be a threat to the MCU at large, since battling omniscient, all-powerful villains isn't exactly Spidey's wheelhouse.
- Even Evil Has Loved Ones: Zigzagged depending on his sanity. He's done everything from attempt to get Spider-Man to kill him out of guilt for what he's done to try and arrange Harry's death in a gambit to increase his popularity.
- Evil Counterpart: To Peter. Also to Tony Stark (including, but not limited to the Iron Patriot).
- Evil Genius: Osborn is one of the smarter people in the Marvel Universe.
- Evil Has a Bad Sense of Humor: Osborn is a Type 2 at times as the Green Goblin, cracking sadistic jokes at the expense of his victims. He can rival The Joker in this trope.
- Evil Is Hammy: Norman laments the Goblin's panache for the theatrical - such as setting up a medieval-themed criminal empire - as excessively flamboyant and woefully inefficient.
- Evil Is Petty: In his first appearance, he tried to kill Spidey in order to get respect in the New York underworld which he planned to take over. In his second appearance, he simply wanted to kill Spidey to get even, resulting in a 40 plus year rivalry where all of his plans revolved around messing with Peter Parker in some fashion. He really didn't do much villainy outside of that. If he put as much effort in taking over the world as he did in The Clone Saga, he would've been a Doctor Doom-level threat. Averted during Dark Reign in which he (kinda) moved on from simple "I wanna screw with Peter Parker" plans and joined the big leagues. He also got up to a bucketload of evil stuff outside messing with Peter; most of it just happened to be Offstage Villainy. In-between his Killed Off for Real and Not Quite Dead phases (and for a time after that), he spent time in Europe taking over the Scrier organization and becoming a major crime lord, so he was involved in a lot of illegal and no doubt murderous activities (though admittedly he still used these resources to screw with Spidey). Shortly after A Death in the Family (when Peter says he's tired of their games) he was finally arrested- the reason being he'd switched to getting his jollies by murdering his employees and nosy journalists For the Evulz. And in Marvel Knights there is the infamous story he tells of the prison guard who came to him for medical advice about his sick wife... Her agonizing death was For the Evulz as well.
- Taken to new heights in Superior Spider-Man. Seriously he decides to destroy everything that had anything to do with Otto just because Otto was the one that killed Peter. He even destroyed Otto's childhood home.
- Evil Laugh: As the Green Goblin, he was fond of maniacal cackles.
- Evil Mentor: Once tried to be this to Peter. Nearly succeeded. He later became one to Phil Ulrich.
- Evil Me Scares Me: Not so much scare as annoy. While he'll still wear the costume, Norman has little time or patience for the Green Goblin's theatrics and views his Split Personality as a hindrance.
- Evil Redhead: Norman's got reddish-brown hair.
- Evil Sounds Deep: In several iterations Norman has a deep voice both as himself and as the Green Goblin.
- Oddly inverted in his pre-Spectacular cartoon appearances, where the Goblin had a high, screeching voice and laugh. (In fact, a later Goblin, Phil Urich, weaponized the laugh.)
- Eviler Than Thou: He had this attitude towards Roderick Kingsley (the original Hobgoblin), and proved it. Big time.
- Evil Versus Evil: He and the Hobgoblin hate each other almost as much as they hate Spider-Man. Which is saying something.
- Family Business: He treats the mantle of the Green Goblin as this, which is why he was upset when the Hobgoblin and Menace stole his thunder.
- Fantasy-Forbidding Father: Norman's father was one of these.
- Fatal Flaw: Norman's (lack of) sanity. What keeps him from being among the top tier villains of the Marvel Universe is his insanity. This gets lampshaded to hell and back during Dark Reign.
- Faux Affably Evil: In the early days, and in some versions, he veers closer to Affably Evil , but has since become a completely crazed nutjob as the writers decided Norman was not such a nice guy after all.
- Founder of the Kingdom: He founded Alchemax with Liz Allen as an accomplice and proxy, in order to provide a legacy for his grandson to rule over.
- For the Evulz: Green Goblin's motivation in all situations; and Norman Osborn's motivation in many.
- Gadgeteer Genius: He developed a trove of Halloween-themed weapons and equipment, and was constantly improving on them even after supposedly giving up the Goblin identity.
- Genius Bruiser: Arguably subverted. He's incredibly intelligent, he's super strong, but he often can't do both at the same time because of his mental instability.
- Gollum Made Me Do It: In the 90s cartoon and the Raimi movies, the Goblin is a manifestation of his repressed desires, lashing out at those he considers a threat to him, his company, and family. Both universes feature the two personalities Talking to Themself through a mirror.
- Good Parents: In Spider-Man: The Animated Series, Norman is a well-meaning case of When You Coming Home, Dad? who has an unfortunate knack for really bad decisions. He's still consumed by the Goblin persona.
- Hand Blast: His seldom-used finger lasers, called "Sparkle Blasts".
- Healing Factor: How he came Back from the Dead (or rather how he was Not Quite Dead). Though no-one seems to remember it and a lot of the time it's implied he can be killed in the normal way, he frequently claims to be immortal because of it.
- Hearing Voices: During the Dark Reign Norman was in control, but the Gobin's persona manifested as a voice mocking his attempts to keep it suppressed.
- The Heavy: In nearly every Spider-Man continuity. One of the main reasons why Norman hasn't been a major threat to the main Marvel universe at large until Dark Reign is because he was hellbent on screwing around with Peter Parker's life.
- He-Man Woman Hater: Gwen Stacy, Songbird, Mary Jane, Black Widow and other women are treated in a sexist way by Norman.
- Hoist by His Own Petard: How he was killed the first time: in trying to skewer Spider-Man on his Goblin Glider he impaled himself.
- Idiosyncrazy: The Goblin suit is patterned after Halloween fright masks, his first flying device was a witch's broom before he switched to a bat, his arsenal is mostly jack-o'lanterns, ghosts, and more bats... Osborn must really like Halloween.
- Impaled with Extreme Prejudice: By his own glider after he killed Gwen Stacy.
- Impossibly Cool Weapons: The razor bats and the pumpkin bombs, especially in Raimi's movie.
- Impoverished Patrician: Norman's father lost his family's fortune.
- Insistent Terminology: When Mr. Hyde sneers that without his "clown costume" Norman isn't even worth contempt, Osborn force-feeds him explosive USB's with the following response:
- It's All About Me: He really doesn't care about anyone else and thinks they should just be glad to be in his presence. As explained in Dark X-Men #4:
Norman Osborn: My father used to say to me, "it's not all about you." I told him I was working on it.
- It's Personal: His conflict with Spider-Man.
- Jekyll & Hyde: Subverted. Norman is (relatively) sane and the Goblin is crazy, but they're both evil. Played straight in some incarnations, though, especially in the animated series and movies.
- Kick the Dog: This is what Osborn lives for.
- Large Ham: At least in Raimi's movies (it's easy to see the fun Willem Dafoe is having), I'm a Marvel... and I'm a DC (where the Goblin even idolizes Dafoooeee) and Spider-Man: Turn Off the Dark (widely considered the most entertaining part of the show).
- Laser-Guided Amnesia: In the battle where Norman first revealed himself as the Goblin, he and Peter caused an electrical explosion and fire that knocked Norman senseless. Peter used the opportunity to destroy the Goblin's equipment, dress Norman in his street clothes and hand him over to the police and paramedics, claiming that Norman had helped him defeat the Goblin. When Norman woke up in the hospital, he had forgotten all about being the Goblin.
- Legacy Character: He was the first Green Goblin but his son and a few other people took up the mantle over the years. On top of that, the various Hobgoblins (another legacy character), the Demo-Goblin, the many Jack O' Lanterns (also legacy character in their own rights), and other Spider-Man villains have taken their cues from Osborn as well.
- Living with the Villain: He's Peter's best friend's father, after all.
- Mad Eye: In the Goblin Nation arc, he was drawn with one iris & pupil significantly larger than the other.
- Manipulative Bastard: Has taken several levels in this since his resurrection.
- The Mentally Disturbed: Has been consistently depicted with a range of mental illnesses. He is bipolar, schizophrenic, prone to violent mood swings, has untreated paranoia, hallucinations, and dissociative identity disorder. This is in addition to his textbook sadism, egomania and antisocial personality disorder, and they tend to make each other worse. It's very common for these to bite him in the ass particularly since he denies or covers up the fact that he has such "weaknesses". It especially threatens his attempts to be a Villain with Good Publicity, usually because he finds himself unable to control his homicidal urges.
- Ironically enough he's WORSE when he's relatively sane than when the Goblin is in control. When the Goblin is in control he is The Unfettered, so he doesn't really have to worry about all those mental issues as he no longer gives a damn. It's not really that he's worse as Osborn; it's just that, as Osborn, he swings between struggling with his problems and being in total denial about them, so they are less predictable and expected. As the Goblin, it's his bouts of mental health that are unusual.
- When Green Goblin is in control, he is much more dangerous physically because his endurance, crazy factor and his strength are at maximum. The weakness of Green Goblin is his inability to think clearly and focus. Osborn is physically weaker but much more dangerous because he can control his sadism directly: he can be cruel in cunning and efficient ways. For Spider-Man, the Green Goblin is more dangerous; for Peter Parker it is Norman Osborn.
- Mid-Season Upgrade: Even during the Dark Reign, Norman had been preparing to make a comeback as the Green Goblin with upgraded gear such as a flaming sword and wings... which were stolen by Phil Ulrich to become the seventh Hobgoblin, leaving Norman with only his classic glider and bombs when he finally reclaimed the purple hat and tunic.
- Mind Rape: One type of pumpkin bomb he subjected Spider-Man to spewed out a hallucinogenic gas that made Spider-Man experience all his worst fears. After Spider-Man overcame the "psychedlic pumpkin", he then used it on Norman to suppress his Goblin personality and memories.
- Morality Pet: Harry; once in the 1970's Peter defeated the Goblin by showing him his overdosed son, causing the Goblin to actually cry and snap back to Norman's side. This event was retconned. After the retcon, the trope has been subverted to hell and back, as Norman has tried to murder his own son. For ratings. That said, he was outraged when the Hobgoblin insulted Harry.
- Played straight with the Ultimate version, who asked to be killed after seeing that he killed Harry, the Hobgoblin.
- Motive Decay: Norman went from wanting to take over New York's criminal underworld to being obsessed with either killing or corrupting Spider-Man. He did become head of SHIELD during the Dark Reign, and after breaking free from prison he returned to his original goal.
- Never My Fault: Apparently being a billionaire and genius makes you immune to responsibility or blame.
- Not So Different: The Hannibal Lecture in Raimi's movie. Occasionally in the comics. He really does have a lot in common with Peter.
- Victoria Hand tries to give Spider-Man a "not-so-different" by proxy in New Avengers, but Spidey's not buying it.
- Not-So-Harmless Villain: Not that he was ever "harmless", but since he usually has trouble beating Spider-Man alone, he wouldn't seem like a threat to the Marvel Universe at large. But, as Dark Reign proved, it's because he focussed so much of his efforts on destroying Spider-Man that he's usually not on the same level as guys like Doctor Doom and Magneto.
- Offing the Offspring: Has attempted it on Harry during Dark Reign, in the name of public ratings.
- Offscreen Villain Dark Matter: Norman has dozens of hideouts scattered across New York, which are frequently raided by the various Hobgoblins and Jack O'Lanterns.
- The Omniscient Council of Vagueness: The Cult of Scryer he took over in Europe.
- The Only One Allowed to Defeat You: Towards Peter. So much that when he finds that Otto killed Peter, he is greatly annoyed that Peter fell to his second greatest foe, although Norman asks if Otto would be willing to work for him, so in effect he has won over Peter. Norman actually stated that because he didn't get to kill Spider-Man it actually hurt him.
- Politically Incorrect Villain: He is pretty misogynistic. The Raimi movie drove this home when he more or less told his son to shag Mary Jane, then get rid of her before she got too much of his money.
- He expressed his disdain for aliens during his Thunderbolts run.
- Powered Armor: Norman constructs the Iron Patriot armor based on Tony Stark's Iron Man suits, but wasn't able to replicate Repulsor technology, rendering it inferior.
- Predecessor Villain: He was this to the other Goblins.
- Pride: His main flaw (besides mental illness, that is).
- Putting on the Reich: During the Dark Reign storyline Norman becomes increasingly fascist. Gets Lampshaded in the Dark X-Men series, in a moment of dark comedy, where Nate Grey is telling the Dark X-Men how he could have made their futures better. Norman's response? "Tomorrow belongs to me"
- Resurrective Immortality: Norman claims he and Harry have this due to him being impaled on his Glider and having nothing more than a scar now, and his son dying of a drug overdose but currently walking and talking.
- Retcon: In the 1960's and 1970's he was portrayed as being a decent guy before becoming the Goblin, however since his return it's been established that even before he became the Goblin he was quite the bastard.
- The Rival: He and Roderick Kingsley have a bone to pick over who the best Goblin is.
- Sadistic Choice: A frequent tactic of his. He even used the term by name once.
- Sanity Has Advantages: When the Goblin formula is purged from his body, so too is the madness that it causes. Norman mocks his over-the-top schemes as the Goblin King, which his madness pushed him to do, and resolves that next time Spider-Man and his allies will never see him coming.
- Sanity Slippage: Norman's hold on sanity during his tenure as the leader of the Thunderbolts and Dark Avengers was tenuous and ultimately futile, and he relapsed into his Goblin persona after breaking out of prison.
- Secret Circle of Secrets: The Cult of Scryer, the Cabal, Goblin Cult... he's had several over the years.
- Secret Identity Identity: Rare villainous example, in that it continues long after the audience and the hero, and eventually the in-universe public, find out about it, meaning he can be examined in a similar way to superheroes who struggle with these issues. Basically there are three Norman Osborns- the first two is the angry, embittered, insecure and crooked businessman from the 1960's; the second is the Ax-Crazy, unfettered, Mad Bomber Green Goblin alter-ego; the third is the smug, confident, monstrous billionaire industrialist and diabolical genius that blends the two personalities after he came Back from the Dead in the 1990's. The division between the three is blurred by Osborn's untreated mental illnesses like his schizophrenia and bipolar disorder, and during Dark Reign the third Osborn was in the middle of a Villainous BSOD that seems to be the Goblin re-emerging, though whether the Goblin has Taken A Level In Badass like Norman remains to be seen. Whether or not any or all of these different sides to Norman constitute Split Personality or are just a result of Norman being an extremely unstable Mood-Swinger who suffers from delusions and hallucinations is Depending on the Writer.
- Self-Made Man: He comes from a rich family, but his father squandered their fortune, forcing Norman to build it back up himself.
- Small Role, Big Impact: He is Spidey's archenemy yet only appeared as the Goblin thirteen times before being killed off and removed from the story for twenty-three years. He made his appearances count.
- Smug Snake: Arrogant, misogynistic, and condescending, Norman is a very competent schemer, but is frequently unable to roll with the unexpected and is also frequently sabotaged by his own mental instability and/or pride.
- Snark-to-Snark Combat: Whenever he and Spider-Man throw it down, they trade just as many insults as they do punches.
- Osborn's duel with the Hobgoblin in Goblin Nation began with him calling the latter a ripoff and them insulting each other over the absurd number of people who've worn their costumes.
- Social Darwinist: Mostly seen in his Dark Reign and Thunderbolts days.
- The Sociopath: Both Norman and the Goblin are remorseless murderers willing to kill a teenage girl to mess with their enemy, but Norman is better at hiding it. That's not the least of what he's done, either.
- Stuffed In The Fridge: The classic example; the Goblin's killing of Gwen Stacy.
- Spell My Name with an "S": Is it Osborn, Osbourne, or Osborne? Media outlets don't seem to care, and even Marvel gets them mixed up on occasion, although the correct spelling is Osborn. Osborne (with an E at the end, and no U) is the Marvel 1602 version of him.
- Split Personality: As his psychosis progressed he developed two personalities: the pragmatic businessman Norman Osborn and the theatrical maniac Green Goblin. At times the two seem to share control, but they just as often they fight over who is in the driver's seat.
- Split Personality Takeover: Throughout the Dark Reign it was not a question of if the Green Goblin persona would take over Osborn, but when - helped along by the fact that his underlings kept sabotaging his anti-psychotic medication. The Goblin persona briefly won out just before Iron Man KO'd him.
- In some versions, notably the film and the 90's animated series, Norman is a relatively stable, friendly (if slightly stressed out) figure who is tormented by his alter-ego. In both these cases, the Goblin personality eventually takes over for good.
- In the original comics written by Stan Lee, Steve Ditko, and John Romita, Osborn was depicted as crooked, willing to frame his business partner for theft and have him arrested, but not sadistic and malicious the way he was later Retconned to be. It was only when his suppressed second personality and memory took over that he became the Green Goblin again. The problem for Spider-Man in their battles became how to defeat the Goblin without hurting him too badly or revealing Spidey's secret identity.
- Status Quo Is God: No matter what Osborn gets himself into, he always comes back as the Green Goblin. Even as the Iron Pariot, it was revealed that he was working on upgraded Goblin Gear such as bat-like wings and a flaming sword - both of which were stolen by Phil Ulrich, who became the Hobgoblin - in anticipation of a comeback.
- Superpower Meltdown: The messy result of his attempt to become a Super-Adaptoid.
- Superpowered Evil Side: Subverted. Played straight in the early stories when he got amnesia and lost his powers, but now his powers are permanent regardless of who is in control (though the Goblin has not actually been in control since he came back - although it succeeds in re-emerging just before Norman's defeat in Siege). It was in control for his entire run as the Goblin King in Superior Spider-Man, but seems to be gone for the time being with him being given a depower.
- Super Strength: Thanks to the goblin serum he can match Spider-Man blow for blow.
- Tautological Templar: Is willing to murder his own son for ratings...all for the Greater Good, of course. If he hadn't spent the last 50 odd years being a Mad Bomber and Diabolical Mastermind who shamelessly gloated about his selfish quest for money and power, and had an obsessive and homicidal grudge against a well known superhero that extended to everyone who shook the hero's hand because said hero didn't let Osborn murder him years ago so Osborn could get enough street cred to become the dominant crime lord of New York City...you'd almost be inclined to believe him.
- Throw Down the Bomblet: His signature pumpkin bombs are jack o'lantern-themed grenades.
- Took a Level in Badass/Took a Level in Jerkass: He is several magnitudes more dangerous, calculating and sadistic than he was in his early appearances since he came Back from the Dead. The main reason for this is that though Osborn survived being Hoist by His Own Petard back in the 1970's, The Goblin seems to have been largely suppressed. The result though was that Norman retained his memories as the Goblin for once and evolved into a much more rational psychopath who was able to take advantage of his considerable strength, intelligence and resources, and since he decided that Evil Tastes Good he now frequently Kicks The Dog For the Evulz.
- While forming the New Dark Avengers, he went to HYDRA to take part in their super-adaptoid program. He then goaded Luke Cage into attacking him, stole his super-strength, and then threw him out to sea.
- Villainous Breakdown: Osborn's veneer of civility can only withstand so much, for so long.
- Villainous Legacy: He had this role for decades after he "died". He had killed Spider-Man's girlfriend and created a supervillain legacy that not only included his own son, but several goblin-based villains that plagued Spidey for years. Of course, since Death Is Cheap, Osborn is back these days.
- Villain with Good Publicity: Most of the time he presents himself as an ordinary citizen and businessman. Was arrested for crimes as Green Goblin and revealed to be a super-villain. Became popular again in Dark Reign. Even after being exposed for his villainy after the Dark Reign, he still managed to stir up public support with his charisma and publicity skills when he began a smear campaign against the Avengers.
- Voluntary Shapeshifting: Ultimate Goblin can revert between human form and a hulking ogre-like monster.
- We Can Rule Together: To Spidey, mainly in Raimi's movie but briefly in the comics.
- Well-Intentioned Extremist: In Dark Reign. Or rather, he implied he was one of these.
- Would Hurt a Child: In Fantastic Four: Dark Reign #4, Mr.Fantastic and Susan Storm's kids, Franklin and Valeria, try to hold off Osborn from inspecting the FF building and shutting the FF down while the FF are lost in time & space. What does Osborn do? He takes out his gun, and shoots straight at the kids without any hesitation. Thankfully, the whole FF gets back just in time to save their kids, and kick Osborn out.
- Yellow Eyes of Sneakiness: His Goblin mask is usually drawn with yellow sclera, if not solid yellow eyes, emphasizing his maniacal personality.