%% This list of examples has been alphabetized. Please add your example in the proper place. Thanks!


* Allstate - "Are you in good hands?"
* "HI [[Creator/BillyMays BILLY MAYS]] HERE!"
* Campbell's - "Mmm, mmm, good."
* Capital One - "What's in your wallet?"
* "For X meerkats, Advertising/CompareTheMeerkat.com. For cheap car insurance, compare the MARKET[=.com=]. Simples. Tssk."
* "Because at Dairy Queen, good is not good enough."
* "It pays to Discover."
* Parodied in an advertisement for Dr. Pepper 10. A faux action movie is unfolding where a protagonist and driver are driving a jeep through a jungle trying to outrun villains. The protagonist triggers a trap that stops the villains, then the jeep stops and the protagonist looks into the camera and simply says, "Catch phrase!" (If anything can be said to be an actual catchphrase for them, it would probably be "You make the world taste better.")
* Esurance - "Insurance for the modern world."
* "Advertising/{{GEICO}}, 15 minutes could save you 15 percent or more on car insurance."
* "Just wait'll we get our Hanes on you."
* Kellogg's - "The best to you each morning." (In classic advertisements.)
** Kellogg's Frosted Flakes - "They're not just good. They're grrrreat!" or "They bring out the tiger in you!"
* Macy's - "Way to shop."
* "There are some things money can't buy. For everything else, there's [=MasterCard=]."
* "Maybe she's born with it. Or maybe it's Maybelline."
* Motel 6 - "We'll leave the light on for you."
* "Nationwide is on your side."
** In one series of Nationwide ads, NFL player Peyton Manning sings a phrase to the tune of the jingle.
* Nike - "It's gotta be the shoes."
* UsefulNotes/PlayStation3 - "It only does everything."
* UsefulNotes/PlayStation4 - "This is for the players."
* "Now that's Progressive."
* "Like a good neighbor, State Farm is there."
* Suave - "Don't you look smart?"
* Toyota - "I love what you do for me", "Moving forward" and "Let's go places."
* Visa - "It's everywhere you want to be."


[[folder:Newspaper Comics]]
* In ''ComicStrip/CalvinAndHobbes'', "kablooie" is a word Calvin loves to use to describe any kind of explosion. He may have learned it from his favorite story, "Hamster Huey and the Gooey Kablooie," though what the "kablooie" of that story was [[NoodleIncident readers will never know]].
* ''Cathy'': "AAAAAAAACK!"
* ComicStrip/DickTracy: "Ye gods!"
* ComicStrip/{{Garfield}}'s, if anything, is "I hate Mondays."
* In ''ComicStrip/{{Peanuts}}'', Charlie Brown had "Good Grief!"
* In ''ComicStrip/PhoebeAndHerUnicorn'', Marigold the Unicorn cheers "UNICORN!" whenever she does something awesome... which is fairly frequently.
-->'''Phoebe:''' "That's a ''brilliant'' scam!"
-->'''Marigold:''' "UNICORN!"
* ''ComicStrip/{{Striker}}'' has a few, the most common being Eric Openshaw's "Muddy Mildred!"

* Obviously, nearly everybody has one in ''Pinball/WWFRoyalRumble''.

[[folder:Professional Wrestling]]
* There's never a bad time for Wrestling/BookerT to refer to someone as a "sucka", most often when, at the end of a promo, he asks "CAN YOU DIG IT, SUCKAAAAAAAA?!"
* [[Wrestling/BryanDanielson "YES! YES! YES!"]]
--> [[Main/HeyThatsMyLine "NO! NO! NO!"]]
** And in [[Wrestling/RingOfHonor ROH]], [[CrowdChant "You're gonna get your fucking head kicked in!"]]
* [[Wrestling/CMPunk "BEST IN THE WORLD!!"]]
** [[BorrowedCatchphrase "IT'S CLOBBERIN' TIME!!"]]
** And in the indies, "UsefulNotes/StraightEdge means I'm better than you!"
* In the early years of Wrestling/ProWrestlingZero1 and later, Wrestling/{{TNA}} "[[TheNapoleon It is not the size of the fighter]], [[Wrestling/LowKi but the size of the fight he will bring!]]"
* [[Wrestling/DiamondDallasPage DDP]] wants you to know that in your next match, YOU WILL FEEL! THE! BANG!
* [[Wrestling/{{DGenerationX}} The New Age Outlaws]] had a catch-SPEECH, spoken at the beginning of most of their matches:
** "OH YOU DIDN'T KNOW? Yo' ass better call somebodeeeeeeeeeeeeeeeeeey!"
** "Ladies and gentlemen, boys and girls, children of all ages, DGenerationX is proud to present the current/future and (previous reigns)-time TAG TEAM CHAMPIONS OF THE WOOOOOOOOOOOOOORLD...THE ROAD DOGG JESSIE JAMES, THE BAD ASS [[Wrestling/BillyGunn BILLY GUNN]], THE NEW! AGE! OUTLAWS!" "And if you ain't down with that, we got TWO WORDS FOR YA!"
** Witness [[https://www.youtube.com/watch?v=o7HZZJov0uc&t=3m47s this clip.]] The intro takes about 2-and-a-half minutes and the fans know every single word.
* Did Wrestling/EddieGuerrero tell you he didn't have a catchphrase? HE LIED!
* Similar to the New Age Outlaws above, Enzo Amore and Colin "Big Cass" Cassidy have an entire catch paragraph that they and the crowd shout during their entrance, and it is as follows:
** And then after cutting a promo against their opponents in the ring: "There's only ONE WORD TO DESCRIBE YOU, AND I'M GONNA SPELL IT OUT FOR YOU. S. A. W. F. T. SAWFT!"
* Wrestling/{{Goldberg}} would often demand of the camera a simple "WHO'S NEXT?", fitting for a guy who almost never cut a promo.
* Wrestling/HacksawJimDuggan's boisterous HOOOOOOOOOOOOOOOOOOOO!
* Given the [[ClusterFBomb volatility]] and cult following of his series of shoot interviews, Wrestling/TheIronSheik has turned the list, "Suplex 'em, put 'em in the camel clutch, break his back, fuck his ass, and make him humble!" into a catch phrase.
* [[Wrestling/KurtAngle It's true, it's true!]]
** It's real, it's damn real!
** [[Wrestling/ScottSteiner Big Poppa Pump]] is your hook-up. HOLLA IF YOU HEAR ME!
* Monty Brown had "Feel the power... of [[FinishingMove The Pounce]]!"
* The Mountie "The Mountie always gets his man!"
* "Ravishing" Rick Rude: "What I'd like now, is for all you fat, out-of-shape, ''[alliteration based on city]]'' to be quiet, while I remove my robe, and show these ladies what a REAL man looks like!"
* [[Wrestling/RobVanDam "Mr. Monday Night" Rob Van Dam]] will take time in the middle of the match to remind you he's "the whole fuckin'/damn show!"
* "Ladies and gentlemen, Wrestling/ShawnMichaels has left the building". (a parody of the well known "Elvis has left the building")
* And even the announcers get in on it, which can be traced back to Wrestling/GordonSolie's frequent comment that a wrestler was "wearing the crimson mask".
** Wrestling/GorillaMonsoon frequently dealt with some of the more outlandish claims of Wrestling/JesseVentura and [[Wrestling/BobbyHeenan Bobby "The Brain" Heenan]] with "Will you stop?"
** Wrestling/JimRoss's oft-parodied "[someone's] stompin' a mudhole", "[someone's getting beat] like a government mule", matches (or wrestlers) are "bowling-shoe ugly", and a really good, really vicious beating is a "slobberknocker".
*** In his UWF days, Ross also shouted, "High elevation!" and "Pinning predicament" with amusing regularity.
*** Bah Gawd!
** Wrestling/JoeyStyles, meanwhile, has "OH MY GOD!" (or the lucha-related version, "AY DIOS MIO!"), a wrestler "getting introduced" to various hard-hitting objects, and referring to flying wrestlers as "Air _____".
** Wrestling/JerryLawler [[{{Flanderization}} is happy to shout "Puppies!" at the slightest provocation.]]
*** His Wrestling/{{TNA}} counterpart, Wrestling/{{Tazz}}, has "Let the pidgeons loose!" whenever a Knockout (especially Wrestling/TheBeautifulPeople) enters the ring.
*** Speaking of Taz(z), back in his Wrestling/{{WWE}} days, it was "Well, here comes the pain!" Whenever Wrestling/BrockLesnar's entrance theme played.#
*** And because of that, whenever D'Angelo Dinero enters the arena, Tazz gets to say "Welp, here comes the Pope!"
** Wrestling/{{WCW}}'s Tony Schiavone frequently felt that the particular PPV/Nitro/Thunder/Worldwide/whatever was "[[ItsTheBestTropeEver the greatest night in the history of our sport]]". This has occurred more than once a week, leading some to believe that Schiavone has severe memory problems.
** This is not [[Wrestling/BobbyHeenan Fair to Flair.]]
* When you're [[Wrestling/NewWorldOrder nWo]], you're nWo 4 Life!
** And you're "Just... 2... Sweeeeeet!"
* Wrestling lives for these, and virtually every wrestler has CatchPhrase or two, from Wrestling/HulkHogan's "What'cha gonna do?" to Wrestling/StoneColdSteveAustin's "Gimme a hell yeah!" to Wrestling/TheUndertaker's "Rest In Peace!" to Wrestling/JohnCena's "You can't see me!" (today used more often in his EntranceMusic).
** One of the earliest examples, from a {{Heel}}, is [[Wrestling/SuperstarBillyGraham "Superstar" Billy Graham's]]: "I'm the man of the hour, the man with the power, too sweet to be sour!"
** Wrestling/RicFlair has built up quite a selection throughout his career, from a simple "Wooo!", to "Diamonds are forever... and so is Ric Flair" to "limousine-ridin', jet-flyin', kiss-stealin', wheelin'-dealin' son of a gun" - and of course "To be The Man, you gotta beat The Man!"
** One of the most repeated was [[Wrestling/RandySavage Randy "Macho Man" Savage's]] surprisingly versatile "OOOOOOOHHHH YEAH!"
** [[Wrestling/DwayneJohnson The Rock]], at one point, had 16-17 {{Catch Phrase}}s; he would often cut a 5-minute interview consisting entirely of {{Catch Phrase}}s. In fact, the Wrestling/{{WWE}} series ''[[Wrestling/WWESmackDown SmackDown]]'' was derived from one of his trademark phrases, and as such he often referred to the program as "The Rock's Show."
*** One of his phrases involved him asking the victim a question, and as they answer he interrupts with, "IT DOESN'T MATTER WHAT/IF..."
*** For example (Billy Gunn's Prayer) "...then your house is gonna shake, the sky will open and God Himself will say, "BOB!" "But my name's Billy-" "IT DOESN'T MATTER WHAT YOUR NAME IS!"
** Wrestling/{{Raven}} is well known for ending every interview with "Quote the Raven, nevermore"
*** And that's not even his only catchphrase. Other favorites include "so it is written, so it shall come to pass" and "the world is full of kings and queens, who'll blind your eyes and steal your dreams," and, of course, "WHAT ABOUT ME? WHAT ABOUT RAVEN?"
** More recently, Wrestling/RonSimmons returned from Character Limbo to become a fan favorite, complete with merchandise, simply by uttering his old CatchPhrase, 'Damn!', at comically appropriate moments.
** Hi, I'm Wrestling/DolphZiggler.
** [[Wrestling/TripleH It's time to play the game!]]
*** [[Wrestling/TripleH I... AM.. THE GAME! AND I AM... THAT... DAMN... GOOD!!]]
** [[Wrestling/VickieGuerrero EXCUSE ME!!]]
** [[Wrestling/TedDiBiaseJr Priceless]]
** [[Wrestling/DamienSandow You're Welcome.]]
*** Previously used by Perry Saturn in a very different context.
** My name is Wrestling/AlbertoDelRio but you already know that.
** [[Wrestling/ChrisJericho NEVA...EVA...AGAIN!(again pronounced "Uh-GAYNE")]]
*** Will you please... SHUT. THE HELL. UP!!!
** [[Wrestling/TheDudleyBoys WASSUP!?]]
*** [[Wrestling/RonKillings That's the truth, the whole truth, and nothing but THE TRUTH.]]
** [[Wrestling/TheMiz Because I'm the Miz, and I'M.........AWESOME!]]
** [[Wrestling/ZackRyder Woo woo woo, you know it!]]
*** Clap it up, bro!
** Wrestling/{{Ryback}} "FEED ME MORE!" "FINISH HIM!"
** [[Wrestling/PaulBearer OHHHHHHHHH YEEEEEEEEESSSSS!!!]]
* How can we forget about the universal "After our fight at [insert PPV here] you no longer be [insert name of the championship here]champion anymore]"
* "[[Wrestling/{{Konnan}} Yo yo yo let me speak on dis! Orale! Arriba la Raza! We are los vatos locos forever, man! We bout it bout it and rowdy rowdy!]]"
* Sean O' Haire: "I'm not telling you anything that you don't already know."
* Wrestling/ChristopherDaniels is giving you permission to worship him..., ...., NOW!
* This victory just proves what Wrestling/ChrisHero always says. "Kings reign supreme."
* "[[Wrestling/CarlitoColon That's not cool.]]"
* Particularly wordy promo from Caprice Coleman? Cedric Alexander's only got one way to follow that. "Amen"

* Most of {{Superman}}'s best known catch prases actually originated in [[Radio/TheAdventuresOfSuperman the highly popular radio show]] that lasted the entire decade of the 1940s, including the openings: "Faster than a speeding bullet!" and "Look! Up in the sky!", etc. Two of the best known are actually audio cues that helped listeners fill in the blanks of their own imaginations. "This looks like a job for Superman!" let the listener know that Clark Kent had just turned into Superman. "Up, up, and awaaaaaayyyyy!!!!" let the listener know that Superman was now flying.
* Comedy team Radio/BobAndRay had a couple: inept reporter Wally Ballou's sign-on, "-ly Ballou here!" and the duo's closing signature. "This is Ray Goulding reminding you to write if you get work/And Bob Elliott reminding you to hang by your thumbs." Also possibly their habit of referring to their fictional staff as 'our Bob & Ray Organization', which by the end of their forty-year career in media parody ran to an empire AOL TimeWarner might envy.
* The two hosts of NPR's ''CarTalk'' end each show with "Don't drive like my brother!" "Don't drive like MY brother!"
* Comedienne Cass Daley would sometimes follow a particularly bad joke with a shout of "I SAID IT AN' I'M GLAAAAADDD!!"
* [=DJs=] Mark and Lard created ''loads'' of {{Catch Phrase}}s during their run on Radio 1. ("Get to Bed!" "Fancy a Brew?" "Whhhhhoooo?" "Stop!...Carry on." etc.) Many were {{Running Gag}}s from sketches they did, which often became unattached when the sketches ended and were borrowed by other [=DJs=] or requested by listeners.
* ''Radio/FibberMcGeeAndMolly'' had a few- among others, Fibber's ''IncrediblyLamePun''s were often followed either by Molly's "Tain't funny, [=McGee=]", The Old Timer's "That's pretty good, Johnny, but that ain't the way I heared it!" or Beulah's hysterical laughter followed by "Love that man!", Horatio K. Boomer's attempts to search through his pockets for a given object almost always ended with "And a check for a short beer- well, well, imagine that, no [object]!", Beulah, when summoned, usually entered with "Somebody bawl fo' Beulah?" and the Swedish Elk's Club janitor Ole was always "yust doo-natin' my time."
* From Radio City in Midtown Manhattan, third most listened to show in all of America. Hello, you sick twisted freak. Welcome to the GlennBeck program.
** (From the TV show) But here's the one thing:
** The "sick twisted freak" part is a ShoutOut to another conservative talker named Bob Grant.
* ''Radio/TheGoonShow'' had lots and lots. The best remembered include:
** Bluebottle: "Enter Bluebottle..."; "Harm can come to a growing lad like that"; "I don't like this game"; and "You rotten swine, you!" and "You have deaded me!" In that order.
** Neddy Seagoon: "No thanks, I'm trying to give them up" when offered something other than a cigarette.
*** "Picture of Queen Victoria?"
*** Subverted in one show, when the object on offer is a tree, "No thanks, I'm trying to cut them down" followed by hysterical laughter...
*** Another variation was for Neddie to be offered a gorilla and to reply, "No thanks, I've just put one out".
** Eccles: "Shut up, Eccles!"
** Grytpype-Thynne: "You silly, twisted boy, you!"
** Little Jim: "He's fallen in the water!" This catchphrase was the character's only purpose.
** Henry Crun: "You can't get the wood, you know."
** Minnie Bannister: "We'll all be murdered in our beds."
** Also "Yuckabakakakoo", "Needle-nardle-noo", and of course "Ying Tong Iddle I Po", which was the basis for their hit record "The Ying Tong Song".
* On ''Radio/HelloCheeky'', most of the catchphrases were {{Share Phrase}}s or {{Mad Libs Catch Phrase}}s. The only catchphrase that belonged to one character and was never altered was "Silence in court! Silence in court!" which Denis announced at the start of every sketch that took place in a courtroom. It was constantly lampshaded. ("Silence in court! ...Ahh, I still do that better than anybody else.")
* In ''Radio/TheHitchhikersGuideToTheGalaxy'' radio series, as well as other incarnations: Marvin's "Life! Don't talk to me about life!"
* ''Radio/TheHowardSternShow'' has spawned a number of catchphrases over the years. Some develop naturally on the show, while others come from the repetition of sound clips from ''other'' shows. Most are short-lived, but a few end up enduring. Examples of the latter include: "Baba-Booey" and "Hey Now!" (which itself was a catch phrase from ''Series/TheLarrySandersShow'').
** "Baba Booey" is the nickname of Howard's producer. Whenever Stern fans prank-call other shows, they will usually chant "Baba Booey, Baba Booey!" as a sort of "gotcha!" to the victims.
* ''{{ITMA}}'' has been described as "consisting entirely of {{Catch Phrase}}s. And no actual jokes." The one remembered today is Mrs Mopp, the charlady's "Can I do you now, sir?"
** Others included the perpetually inebriated Colonel Chinstrap's "I don't mind if I do" in reply to any remark which sounded the least bit like one homophone or another for the offer of a drink ("Is this the first-class refreshment room?" "A first glass of refreshing rum? I don't mind if I do!"), the Middle Eastern postcard seller Ali Oop's departing "I go...I come back", the overweight character Atlas' "What, me? In my state of 'ealth?!" and the perpetually glum Mona Lott's ironic "It's being so cheerful as keeps me going", among many, many others.
** This was parodied in a 1970s ''Radio/TheBurkissWay'' sketch, followed by a phone call from a listener complaining about the parody because ''ITMA'' was the one thing that gave his troops the morale to carry on fighting during the war. No prizes for guessing that the caller is [[spoiler:UsefulNotes/AdolfHitler]].
* ''Radio/TheJackBennyProgram'' had whichever character Frank Nelson was playing almost always come in with "''Yeeeee''eeeessss?" as a response to another character's query. Also famous was the introduction exchange between Benny and Eddie Anderson:
-->"Oh, ROCH-ester..."
-->"YES, Boss?"
** ''WesternAnimation/TheSimpsons'' features a parody of the Frank Nelson character, voiced by Dan Castenella. In one episode [[TalkingToHimself Homer asks him]] why he talks like that, and is told "I've had a ''strooooooo''oooke."
** "Well, ''honest''ly."
** Jack's signature "''Well!''"
* Voice-artist Candy Candido, a regular on the ''Jimmy Durante Show'', had "I'm feelin' mighty low", delivered naturally in a deep bass voice.
* Joe Penner, a now-obscure radio comedian of the 1930s, had several catchphrases, the best-remembered of which is "You wanna buy a duck?" Others included shouts of "YOOOOOOOUUUU NAAAAAAAASHTY MAAAAAANN!" and "DOOOOOOON'T EEEEEEVER *DOOOOOO* THAAAAAAT!"
* How could anyone have not heard "the latest news from Lake Wobegon, where all the women are strong, all the men are good looking, and all the children are above average."? Well, I guess "now you know . . the rest of the story."
* Hard to believe the list has gotten this long without someone shouting ''[[TheMiltonBerleShow "MAKEUP!"]]''
* In ''Radio/ThePhilHarrisAliceFayeShow'', Alice's brother Willie had two: "Goooood morning, Philip!" and "Yes, indeed. Mmmmhmmm!"
* Radio/RidersRadioTheater has several, most said at least once per episode.
* Julian and Sandy, the CampGay double act on ''Radio/RoundTheHorne'' had "Ooh, isn't he bold?" (on the rare occasions Kenneth Horne made a DoubleEntendre before they did) and various phrases in Polari.
* The intro to each episode of ''Radio/TheShadow'' would begin with the The Shadow dramatically intoning "Who knows what evil lurks in the hearts of men?... The Shadow Knows." The series also included the catchphrase "The weed of crime bears bitter fruit." Both were used in the 1994 movie as well.
* Most classic radio comedies produced by Creator/TheBBC had numerous catchphrases.

[[folder:Religion and Mythology]]
* OlderThanFeudalism with ''Literature/TheBible'', Partly due to the earlier parts originally being oral tradition and therefore repetitive to aid memorization.
** {{God}} has 'I am the God of Abraham, of Isaac, and of Jacob', sometimes appended with 'who brought you out of Egypt'.
** {{Jesus}} has 'I tell you the truth' (or variants thereupon depending on the translation, such as 'Verily I say unto thee' or 'I tell you solemnly').
** [[OurAngelsAreDifferent Biblical angels]] almost always introduce themselves with a "Fear not". It's anyone's guess as to [[OurMonstersAreWeird why]].

[[folder:Tabletop Games]]
* Many factions of ''TabletopGame/{{Warhammer 40000}}'' have their own:
** Imperium of Man: For the Emperor!/The Emperor Protects!
*** Let's not forget that every SpaceMarine Legion has its own PreAssKickingOneLiner, but the Dark Angels' "Repent! For tomorrow you die!" seems pretty popular (But an amusing point made by a forum poster once has a Chaos Space Marine note that for them to follow their battlecry, they would have to come back to attack them tomorrow. Naturally, if they kept saying it, they'd never get a chance to attack. The Dark Angels were reasonably upset that their centuries-old battlecry just got ruined).
*** Well, the point of that battlecry in the first place was that they would capture the Chaos worshippers alive and ''torture'' them to death...
** Chaos: Death to the false Emperor!/For the Dark Gods!
*** Khorne: Blood for the Blood God! Skulls for the Throne of Khorne! (or Blood for the Blood God! Skulls for the Skull Throne!)
*** Kharn The Betrayer: '''KILL MAIM BURN! KILL MAIM BURN!'''
** Tau: For the Greater Good!
* ''Everybody'' has at least one catchphrase in ''TabletopGame/{{Wasteland 2010}}''.
** Zolgar: "Buddy Jones!" So far, the game's creator [[TeasingCreator has not explained what it means]].
** Bogg: "Rawwwr!"
** Lady Mistra: "By powers ancient and arcane!"
** Krome: "Goto 10, attack!" and "Existence is binary." If he does a HeelFaceTurn, the latter phrase becomes "Existence is binary. I prefer one over zero."
** Slade Mulligan: "I am the law 'round here!"
** Cammie: "The forest has power."
** Jay Alcott: "We must remain civilized."
** Dr. Brett Stahl: "I happen to have just the right thing."
** Dr. Vanessa Stahl: "Let me show you how a woman handles this."
** Malevolokk: "[[MadLibsCatchphrase ...and that name is]] [[ThirdPersonPerson Malevolokk]]!"
** The Crimson Overlord: "[[KneelBeforeZod Bow before your leader!]]" and "[[NeverSayDie Destroy them all!]]"
** Captain Cutthroat: "Arrrrr!!"
** Mutor: "[[HulkSpeak Mutor break!]]"
** Eve-L: "I curse you!"
** The Ape Man of Chicago: "Grrrrrrrrrrrr..."

* Many tropers from the European continent should be familiar with [[Theatre/DinnerForOne this one]], having been exposed to it [[LongRunner often enough]] (and counting):
-->'''James:''' Same procedure as last year, Miss Sophie?\\
'''Miss Sophie:''' Same procedure as ''every'' year, James!
* ''Theatre/{{Follies}}'' has a CatchPhrase spread among ''four'' characters:
-->'''Young Sally''': Hi.\\
'''Young Ben''': Girls.\\
'''Young Phyllis''': Ben.\\
'''Young Buddy''': Sally.
* Various characters in ''Theatre/{{Gypsy}}'', in the ShowWithinAShow sequences: "Hello, everybody! My name is _____. What's ''yours?''" Used first by Baby June, then by her [[TimeshiftedActor older version]], Dainty June. After June leaves the show, the phrase passes to Louise, and is sarcastically appropriated by Rose in "Rose's Turn."
* In ''TheKingAndI'', the King has "etcetera, etcetera, etcetera." Also, less often: "is a puzzlement."
* In ''On The Razzle'', by Creator/TomStoppard, the ServileSnarker Melchior uses the word "Classic" constantly. This leads to the following exchange with his new employer-
-->'''Zangler:''' Only you'll have to stop using that word. It's stupid.\\
'''Melchior:''' There's nothing stupid about the word. it's just the way some people use it without discrimination.\\
'''Zangler:''' Do they?\\
'''Melchior:''' Oh, yes. It's absolutely classic.
* Fastrada in ''Theatre/{{Pippin}}'': "After all, I'm just an ordinary housewife and mother, just like all you housewives and mothers out there."
* ''Theatre/PunchAndJudy''. Punch's famous CatchPhrase is "That's the way to do it!"
* The Arab in ''The Time Of Your Life'': "No foundation. All the way down the line." He rarely says anything other than this cryptic comment.
* Numerous characters from [[Creator/GilbertAndSullivan Gilbert & Sullivan]] operettas have catchphrases:
** Lady Jane in ''Theatre/{{Patience}}'': "Crushed, again!"
** Every appearance of the Bridesmaids in act I of ''Theatre/{{Ruddigore}}'' is marked by the song "Hail the bridegroom, hail the bride" - eventually leading to other characters yelling at them and chasing them off.
** As well, when Captain Corcoran, a character from ''Theatre/HMSPinafore'', reappears in ''[[Theatre/UtopiaLimited Utopia, Limited]]'', he tells how the British Navy "never runs a ship ashore" - leading to his catchphrase from ten operas previous: "What never?" "No, never." "What, ''never?''" "Well... hardly ever!"
** Similar use of catchphrases appear in ''Theatre/{{Patience}}'' and Gilbert's solo work, ''Engaged''.
* In ''Theatre/TheBookOfMormon'':
** Elder Cunningham's favorite phrase is "Tomorrow is a Latter Day!" Ironically, he barely gets in a few lines in the song of that name.
** Gotswana repeats his line "I have maggots in my scrotum" at several (in)appropriate moments.
* In ''Theatre/TheRoseTattoo'', Alvaro announces his entrances with the happy greeting "Rondinella felice!"

[[folder: This Very Wiki]]
* Bomberman121890 has 'Never let it be said that I would not use twenty words when only a few words would be necessary.'
* TheLordOfPotatoes has Potatoes! as one... obviously.

* Time To Change Your Battiries, You Need 4 New AA Battries. Heard When The LeapPad Learning System Is On Low Batteries