[[folder:TV Series]]
* AwesomeMusic: "The Lonely Man", both the solo piano piece and an uptempo version which plays during the opening credits.
* {{Anvilicious}}: Quite a few episodes had AnAesop that was delivered with the force of a Hulk punch.
* DesignatedVillain: Jack [=McGee=] sometimes comes across as this. Sure, he can be a jerk, but he's regularly treated like a scumbag when he usually he just wants to tell the public the truth about a destructive monster who (as far as he knows) killed 2 people.
* HilariousInHindsight: WordOfGod explained that he wanted to change Hulk to red, but Stan Lee denied the permission. Years later in the comics, The Red Hulk became an actual character separate from the green Hulk.
* MemeticMutation: "Don't make me angry. You wouldn't like me when I'm angry". More often than not, it's followed up by "I don't like you now".
* NightmareFuel: The series has been described as most frightening TV series ever for young children, with its focus on radical change into a creature making animal-like sounds.
* TearJerker: The regular concluding scene in each episode of Banner hiking down the road to "The Lonely Man," ever burdened by the destructive curse he carries with him.
* TheWoobie: Of all the characters who fit this, it's David ''FREAKIN''' Banner. At young age, he loses his mother. He loses both of his wives, one by car accident and the other by disease. And how does the series ultimately end? [[spoiler: He dies at the end of the series finale]]. Worse is that his remaining family will have to learn about it.
[[/folder]]

[[folder:The Animated Series]]
* FunnyMoments: It has a number of them, for such a dark show:
** When the Leader prepares to take the Hulk's power for himself, he orders Gargoyle to complete the apparatus needed to siphon the Hulk's power. We later see that he was playing Breakout on it, having presumably installed it out of boredom.
** The "savage" Hulk after leaping out of a remotely detonated explosive by Doctor Doom, reacts to his (well, Banner's) cellphone ringing in his pocket. While it seems the She-Hulk is calling Bruce to see how he is, Hulk assumes the phone ringing means that it's about to explode, so he throws it far away.
* HilariousInHindsight: Possible copyright disputes led to SHIELD in this series being represented not by NickFury, but one of his old comrades from the HowlingCommandos, Gabe Jones. (Audiences in TheNewTens will know him as the black dude in ''Film/CaptainAmericaTheFirstAvenger''.) This was well before UltimateMarvel really did turn Nick Fury into a black dude. And just to seal the deal, this Gabe Jones had a full head of hair with white streaks, which was precisely how black Nick Fury appeared in ''WesternAnimation/WolverineAndTheXMen'' and Season One of ''WesternAnimation/AvengersEarthsMightiestHeroes''.
* NightmareFuel: ''Loaded'' with it! Even in the Season 2 finale, the MonsterOfTheWeek was really freaky.
* TheScrappy: Fans prefer to forget the way SheHulk was portrayed in Season 2.
* SeasonalRot: Season 2 non-stop. Excessive ExecutiveMeddling saw many production members replaced with [[YesMan more like-minded personnel]], a LighterAndSofter tone, fewer story arcs, [[OffModel worse art and animation]] and She-Hulk added as a regular (at the expense of Rick Jones, no less).
* WhatDoYouMeanItsForKids: The first season. The themes of each episode is dark; darker than the live action series, and that's saying something.
[[/folder]]

[[folder:Film]]
* BetterOnDVD: With the DVD, several deleted scenes are restored that help flesh out the characters through their interactions, such as Bruce and Leonard Samson having a tense talk about Bruce's history with Betty, or a short dialogue at Culver University where Bruce tells Betty how he worries [[ForScience that they experimented with the wrong motives]].
* BrokenBase: The arguments about which is better: This or ''Hulk''. Seriously, there are civil wars that have been less heated.
* FanPreferredCouple: Bruce/[[Film/IronMan Tony Stark]]. Betty who? (Note that this is using the version of Banner from ''Film/TheAvengers'', though they are technically meant to be the same person.)
* FridgeBrilliance:
** Hulk, while a tough cookie, isn't shown to be as unstoppable as he normally is. While it can be argued that this makes his conflicts more interesting, it's interesting to note that this is explained ''in story''. Banner ''has been working on a cure'' while in South America, and recent testing revealed that the gamma within him is much lower, possibly explaining the Hulk's limited strength.
** In ''Film/CaptainAmericaTheFirstAvenger'', it's revealed that the super soldier serum strenghtens the user's main personality trait. In that movie, ComicBook/CaptainAmerica's heroism was increased and Red Skull's evilness was increased. In this movie, Blonsky's willingness to fight slowly turns into full on BloodKnight tendencies, combined with DrunkOnTheDarkSide.
** Captain America is a successful SuperSoldier whose main weapon is a gleaming shield because he'd rather defend the innocent than punish the guility. The Hulk is a failed super soldier who breaks cars apart to make crude shields out of self-defense. Hero+Super Serum=shield user.
** The incomplete serum is not a failure per se, but rather GoneHorriblyRight by emphasizing existing character traits. Bruce Banner has anger management issues. Blonsky lives to fight. Johann Schmidt was an evil and ambitious MadScientist. Steve Rogers is a selfless {{Determinator}} accustomed to taking a beating and keeping his cool. Steve is the only one to get the formula as it was meant to be given (refined, in a lab, with someone who can handle it) which is why he is the only one that doesn't suffer [[BodyHorror horrific side effects]].
* HilariousInHindsight:
** At one point, Doc Samson mentions that it's a point of pride with him that he can always tell when someone is lying. Emil Blonsky's actor, TimRoth, later went on to play someone who could do just that in ''Series/LieToMe''.
** Edward Norton previously played the Narrator of ''Film/FightClub'', and if you know [[ItWasHisSled the ending of that film...]]
** Thanks to a brief shot of one of Ross' soldiers sitting with a long item attached to his back (he was really leaning against the vehicle's business-sized antenna), fans immediately assumed it was an EasterEgg, of {{Hawkeye}}'s EarlyBirdCameo. Amusingly, [[Film/TheAvengers Hawkeye]] (Creator/JeremyRenner) and this version of Bruce Banner (Edward Norton) ''do'' appear together in ''[[Film/TheBourneSeries The Bourne Legacy]]''.
** William Hurt mentioned he based his portrayal of General Ross off of [[Literature/MobyDick Captain Ahab]]. 3 years later and [[Film/MobyDick guess who plays him.]]
** The last time we see Bruce, he's in hiding again, and his new daily regime involves drinking a bright red tea. In more recent times, the [[http://en.wikipedia.org/wiki/Roselle_%28plant%29 Roselle]] is discovered to have the ability to ''lower blood pressure'', when made into tea. It is bright red. This leads to FridgeBrilliance: Remember all the times we see green drinks? This is a literal case of "red means stop, green means go".
* MemeticMutation: A gif of Banner closing his laptop has picked up steam in certain parts of the internet.
* RetroactiveRecognition: In a local example, [[http://www.hotflick.net/flicks/2008_The_Incredible_Hulk/008TIH_Debora_Nascimento_001.jpg Banner's factory workmate]] was already making some soap operas in Brazil, then in 2012 [[http://tvg.globo.com/novelas/avenida-brasil/personagem/tessalia-debora-nascimento.html she had her]] StarMakingRole playing a naive [[HelloNurse sex-on-legs girl]].
* StrawmanHasAPoint: General Ross is wrong because he is obsessed with weaponizing the HulkOut for an army of {{Super Soldier}}s. At one point, he says "As far as I'm concerned, that man's whole body is property of the US government". In a way, he is ''right'': Banner tested the procedure on himself, and that automatically made him the government's responsibility, since the experiment was BackedByThePentagon to begin with. Ideally, the solution would be to give Banner a place to relax and be humanely treated while they work on a cure/synthesize it. However, Banner is determined to prevent the Hulk from being weaponized, so he stays on the run until he finds a cure. Of course, Ross could have saved himself a lot of trouble if he hadn't lied to Banner about the project's purpose (radiation treatments instead of Super Soldiers) so he could recruit a ''known'' TechnologicalPacifist for such a project in the first place -- except that he seems to believe that [[RousseauWasRight most scientists ARE Technological Pacifists]] in the Franchise/MarvelCinematicUniverse.
-->'''Ross''': He's a SCIENTIST. [[WithUsOrAgainstUs He is NOT one of us.]]
[[/folder]]