!![[ComicBook/TheAvengers The Marvel comic book]]
* AngstWhatAngst: Happens often, but some examples stand out.
** The West Coast team was split up shortly after Mockingbird's death, with Steve citing the team's problems and changing roster as a problem--hardly surprising when one member had been killed two issues ago, and Hawkeye had left because he couldn't stand to go back to the compound due to it being their first home as a married couple. Outside the West Coast Avengers, no one even seemed to remember she existed, let alone that she'd been killed. Even Hawkeye eventually recovered and returned to being the siilly jokster of the team who had multiple romantic interests, at least until Mockingbird came back.
*** Due to ''Hawkeye and Mockingbird'' being cancelled, this ended up happening to Mockingbird herself in ''New Avengers''. In the former book, it ended with her mother being shot and nearly killed, her brother washing his hands of her, and her and Hawkeye breaking up because her PTSD was making her head down a downward spiral that was sucking Clint in too. In the latter though, most of this is ignored, and the only detail anyone remembers is that the two broke up, ignoring the reasons ''why''.
** Bill Foster/Black Goliath was quickly forgotten by everyone who wasn't Hank Pym, including Reed Richards and Tony Stark who were at least partially responsible for his death (having created the clone of Thor that killed him.)
* AuthorAppeal: George Perez designed a [[http://sarcasm-hime.net/wanda-ref.jpg new costume]] for the Scarlet Witch, which reveals that she does not wear panties.
* AuthorsSavingThrow:
** ''SecretInvasion'' provided one for Hank Pym, whose actions in ''ComicBook/CivilWar'' were negated by the reveal that he was a Skrull during that storyline. However, it's established that he was only replaced following ''Avengers Disassembled'', which means that [[NeverLiveItDown his hitting Jan during a mental breakdown]] is still on him.
*** {{Invoked|Trope}} with Quicksilver claiming that he had been a Skrull for a similar period of time [[KarmaHoudini to avoid any punishment for his role in instigating in the]] ''ComicBook/HouseOfM'' & his actions between then & ''SecretInvasion''.
** ''Avengers: The Children's Crusade'' for the Scarlet Witch's involvement in the mass depowering of the mutant race during ''ComicBook/HouseOfM'ensembl', & the deaths of Scott Lang & the Vision during ''Avengers Disassembled'', by [[RetCon retconning these events to largely be down to]] [[TheChessmaster the manipulations of]] SelfDemonstrating/DoctorDoom.
** Several attempts to [[DarkerAndEdgier upgrade the team]] for [[TheDarkAgeOfComicBooks the nineties]] were hated by fans: the Wasp turned into [[http://www.heromachine.com/blog/wp-content/uploads/2012/06/wasp1.jpg a weird monster]] (or whatever), Thor with chains and a naked chest, several characters with leather jackets, Deathcry... and let's not remember more. They tried to fix all this by sending the characters to an alternate universe in "Heroes Reborn". The fix was even worse than the original problem. So they aborted the whole Heroes Reborn thing and gave the title to Kurt Busiek, who sent the whole "nineties" stuff to the trash bin and restored the classic Avengers.
** After poor writing for issue #200 made it seem like Ms. Marvel was brainwashed and raped, and we were supposed to see it as romantic, the following year saw her give a blistering WhatTheHellHero speech to the team for not realizing she was ''still'' brainwashed when she agreed to go off with the guy.
* BaseBreaker: Maria Hill may be the biggest example of one in the MarvelUniverse. Even her actress in the films happily referred to her as 'the biggest bitch in the Marvel Universe'. She's the woman who tried to arrest ''Captain America'' for reasons she wouldn't be able to arrest him for, going out of her way to sabotage others to get ahead, and generally being a jerk to everyone she meets while her competence as a SHIELD director leaving much to be desired. [[NiceJobBreakingItHero Her actions in]] ''SecretAvengers'' [[WhatTheHellHero do not]] [[KickTheDog help with this]]. ''However'', a good number of fans ''do'' sympathise with her, especially thanks to her CharacterDevelopment under Fraction's pen in ''Iron Man'' and the handling by MarkWaid in his ''Hulk'' work, and a number point out that Nick Fury is generally given a free pass for similar stunts while she gets derided [[note]]which, again, her actress acknowledges, pointing out the DoubleStandard of how when a guy does something cruel and morally questionable, he's a badass, but when a woman does it, she's just a bitch[[/note]]; not to mention, her clear guilt during ''Secret Avengers'' helps to at least humanize her and make it clear she's not OK betraying Mockingbird or Hulk (but not Daisy; she's happy screwing over Daisy).
* BrokenBase: The fanbase is pretty much irreversibly split on {{Creator/Brian Michael Bendis}}' contributions to the franchise, let alone the Creator/JohnByrne Avengers West Coast run.
** Jonathan Hickman's run. Either it's a grand space-epic, or really dull and filled with needless PurpleProse.
* CompleteMonster: Ultron, the OmnicidalManiac KillerRobot that wants to KillAllHumans, and has so far succeeded in wiping out an entire country.
* CreatorsPet: Roger Stern ''really'' liked Monica Rambeau, and actively pushed her into the limelight. He repeatedly had other characters talk about how powerful she was, men gushed over her beauty, and she was even made chairman of the Avengers for a time. The fans never quite took to her, but she was never really hated. She did develop a larger fanbase once WarrenEllis made her a member of the ''Series/{{Nextwave}}'' series.
** Some characters in [[Creator/BrianMichaelBendis Brian Michael Bendis']] Avengers comics - Spider-Woman, Luke Cage, Jessica Jones and Ares - are accused of being Creator's Pets. There is some balance though, because Bendis has a tendency to showing his affection by [[BreakTheCutie heartlessly breaking them]], so all five went through some serious crap under his care. But for many fans it's still not enough to equal all the attention he gives them. And that's not counting Bendis' "love" for Hawkeye, who has become nothing more than a vehicle from which Bendis [[TakeThatCritics attacks his critics]] (and to spite fans whose overwhelming hatred for Bendis' attempt to permanently kill Clint off led to Bendis being forced against his will to bring him back to life, at which point he turned him into a ninja to further spite fans).
* DorkAge: The team in the immediate aftermath of Operation Galactic Storm. BobHarras wrote The Gatherers story well but the roster was horrible to the point where Black Knight, BlackWidow and Vision were the only popular characters on the team since CaptainAmerica and IronMan both decided to focus on solo adventures and Thor left soon afterwards while Wasp and HankPym both decided it would be a good time to go MIA. The West Coast Team fared slightly better with WarMachine, Hawkeye and ScarletWitch but the franchise was overrun with C-list heroes until Captain America rejoined the vanilla team at the same time that Deathcry joined who many consider to be the worst Avenger of all time. This led into the widely reviled (although well drawn) TheCrossing series which made IronMan evil then killed him and replaced him with his teenage self. It was a change so unpopular that it took killing the nearly entire roster of Avengers in the Onslaught crossover (exceptions being WarMachine, Quicksilver, SpiderMan and partially the Hulk) to reboot them in the alternate HeroesReborn universe which proved so unpopular that Marvel performed a second reboot after only 12 issues. Thankfully KurtBusiek's reboot worked and restored the franchise to its former glory.
** After the widely loved KurtBusiek and GeoffJohns runs, ChuckAusten took over which was every bit as terrible as TheCrossing to the point where BrianMichaelBendis had to reboot the team yet again with AvengersDisassembled and was forced to put ScarletWitch on hiatus as a character for half a decade and then come up with retcons for various characters' behavior just to make ChuckAusten's work non-canon.
* EnsembleDarkHorse: From Jonathan Hickman's run, there's Smasher, who's very well-liked despite her small role.
** There's also Ex Nihilo, for his pure charisma. That's pretty hard for a character who began as a villain who bombed major cities.
* FanonDiscontinuity: Anything that Chuck Austen was involved in, no matter how small.
** For some fans, everything Brian Michael Bendis was involved in.
* GodModeSue: Mantis under Steve Engelhart -- in her debut, she handed ''the entire team their asses'' including ''Thor''. Just to establish that she was awesome.
* HarsherInHindsight: Avengers 111, 1973. Magneto had captured the X-Men and several Avengers, turning them into PeoplePuppets. Only 3 Avengers were still in the team, Thor, Vision and Black Panther (Magneto was not aware that they were recruiting allies). So sure about his [[IAmLegion strength in numbers]] over the Avengers, and with the Scarlet Witch dancing under his control, he said [[http://www.collectededitions.com/marvel/mm/xmen/images/AVEN111002_col.jpg "But they are decimated, Piper - '''Decimated!'''"]] (bolded in the original). [[ComicBook/HouseOfM He would surely come to regret those words]].
* HoYay: Sunspot & Cannonball, in Jonathan Hickman's run on the book, are never seen apart & their dialogue has been noted as being so filled with homoerotic implications that it could be given to gay couple & no-one would notice.
* MagnificentBastard: Helmut Zemo.
* MyRealDaddy: Roy Thomas; Creator/StanLee and Creator/JackKirby may have created the title, but Thomas created two of its major recurring villains -- the Grim Reaper and Ultron -- and introduced a number of ideas, characters, and tropes to the franchise that are used to this very day.
* NeverLiveItDown:
** For ComicBook/IronMan, both his alcoholism and ComicBook/CivilWar.
** For [[ComicBook/AntMan Hank Pym]], the creation of Ultron and [[DomesticAbuse smacking Jan]] during a drug-addled FreakOut.
** For Quicksilver and the Scarlet Witch, being members of the Brotherhood of Evil Mutants. For, what, 2 or 3 issues before resigning?
*** Scarlet Witch has a lovely new one in the form of "No More Mutants". Those three words have come to more or less define her character and direction, to the point that it's rare that any aspect of her life other than the Decimation is brought up. Does she even ''have'' a brother anymore?
** For some time, the Black Knight, Iron Man or the Avengers in general were blamed for the Nega-Bomb that destroyed the Kree Empire (which was not their doing), and the execution of the Supreme Intelligence (which ''was'' their doing, but the Supremo was actually FakingTheDead).
** The rest of the Avengers blithely accepting Ms. Marvel going off to be with a guy who brainwashed and raped her. Notably, this was later subject to an AuthorsSavingThrow by Chris Claremont, who hated the idea from the start.
** One of the deeds Loki will always be remembered by is bringing the Avengers together, to the point that some adaptations have put a different spin on this.
* OneSceneWonder: Pilot Marko appears for about five pages in ''Secret Avengers'' #17, and you are about to read every word he's ever spoken, but he steals the book.
-->'''Pilot Marko:''' Yes! Pilot Marko shoots stupid Yankee zillion-dollar plane right in its stupid bluddy face! Where is your bluddy Steve Jobs tricknology now, Rich Yankee Pigs with your tight pants?
-->'''Valkyrie:''' ''(activates Extreme Separation Protocol)''
-->'''Pilot Marko:''' ...They throw bluddy airplane bum at Pilot Marko?
-->''(Pilot Marko go bye-bye)''
** ''[[http://www.cosmiccomix.com/2011/09/30/ This...]]'' '''This''' is what happens when you let WarrenEllis write the Avengers.
* ProtectionFromEditors: Brian Bendis, whose tenure on the title has seen him being able to do as he pleases, which has not been received favorably by all. Not helped by the fact that the only two Avengers books he didn't write in his tenure were ''Secret Avengers'' & the ''ComicBook/DarkReign''-era ''Mighty Avengers'' books. Notably, as he began finishing up his time on the franchise, certain aspects of his run were undone - namely, the deaths of several longtime Avengers, & Scarlet Witch was (Partially) absolved of her roles in the ''Disassembled'' & ''House of M'' storylines.
* SoBadItsGood: There was a story with a villain called Immortus, whose power is that he can summon up mythical and real historical figures to fight for him, like Merlin, Atilla the Hun, Goliath and... Paul Bunyan. Yes the [[TheMightyThor Executioner]] vs Paul Bunyan. I am not making this up. Unfortunately (or fortunately?), Immortus was more toned down in later appearances, being known strictly as a time travelling villain..
** Actually, all the early Avengers stories are like that to one extent or another. It's when the team lineup changes for the first time that things start to actually be good. It really doesn't help that the earliest stories have the team treating it like some kind of secret club, with regularly scheduled meetings and having hissy fits when a member doesn't show up (in one very early issue, Iron Man was even banned from the team for a week because he missed a meeting).
* StrawmanHasAPoint: Since her return, ScarletWitch has been attacked by several of her teammates for the events of ''ComicBook/HouseOfM'', even though ''Comicbook/TheChildrensCrusade'' established that she was possessed and manipulated by DoctorDoom. Her critics (namely TheVision and Rogue) are made to look like massive [[JerkAss Jerkasses]] for attacking her, but ''House of M'' wasn't the ''first'' time Wanda lost control of her powers. There is definitely some logic behind the idea that having her on the Comicbook/UncannyAvengers might be dangerous and counterproductive to the team's mission statement.
* TheyChangedItNowItSucks: Basically every single line-up change in the fluid roster has gotten some criticism, but Rob Liefeld's "Heroes Reborn" stand out in terms of negative feedback. The line lasted for only 12 issues, and Liefeld was fired even sooner than that.
** Brian Michael Bendis' reboot and MarkMillar's {{revision}}ing are highly controversial.
* WhatDoYouMeanItsNotPolitical: 1960s, there is a special comic book character. A black superhero, named "Black Panther". What do you mean that it is not a veiled reference to the [[http://en.wikipedia.org/wiki/Black_Panther_Party Black Panthers]]? No, really, it is not: Stan Lee and Jack Kirby created the character first. There was even a brief attempt to rename the character as "Black Leopard", to escape from the confusion, but it was short lived. Until the late Eighties, the character was almost always referred to as either 'Panther', 'the Panther' or T'Challa (his name), in order to avoid the implications of the name.
** According to "Comics Should Be Good", it's [[http://goodcomics.comicbookresources.com/2008/11/27/comic-book-legends-revealed-183/ actually just a coincidence]] that the two have the same name and became prominent at the same time.
** Despite the name, the crossover ComicBook/OperationGalacticStorm has no similarity to the contemporary Gulf War, codenamed "Operation Desert Storm"
* TheWoobie: Carol Danvers. First she got powers during the explosion of a Kree machine, became a super-hero, and joined the Avengers. Everything was fine... and from there, down she goes. First, she is abducted, drugged and raped by the son of Immortus, who left her pregnant to be "born" on Earth ([[AllThereInTheManual long story...]]). She returned, and the evil Rogue stole her powers and memories: Charles Xavier helped her to recover her memories, but not her emotional link to them. Then she was abducted by aliens, who unleashed great power in her, and she became Binary, but she lost this power as well. Once more with just the power of Ms. Marvel ("Warbird" by then), she joined the Avengers. But her refusal to point her loss of power (which almost led to disaster in battle), and her alcoholism, got her court-martialed and expelled from the Avengers. The Scarlet Witch created an alternate reality where she was the greatest super-hero... but things got back to normal, and she's just another super-hero of the lot. She returned to the Avengers, only to witness their breakup during Civil War. She took the side of Tony Stark, and had to hunt her old friends... and then, Stark was replaced by Norman Osborn, and she had to join those Avengers she was hunting. Even worse, Osborn included Ms. Marvel in his team... who was actually Moonstone using her first costume.
** Wasp, though she crosses into IronWoobie: Her dad died, to kick things off, but she didn't let that get her down too much. Then she joined a superhero team only to be regulated to DistressedDamsel roles and ignored due to being the weakest member of the team. Then her personal chauffeur starts making advances on her until eventually trying to kill her and Hank or her money; said chauffeur, it turns out, being Whirlwind, a villain that constantly kicks her ass when they battle, who's since developed an obsessive crush on her. Then she marries Hank, only for him to be in the middle of a psychotic break that is partially her own fault, eventually resulting in a painful string of events that involve her getting slapped across the face and knocked to the floor, forever turning her into a poster child for domestic abuse in comics. THEN, she spends the next bit of time recuperating from that and dealing with a messy divorce and, when her and Hank start to patch things up, she's attacked and almost raped by Whirlwind, who's crush has turned him into an obsessed psychopath. Then, after not being allowed to do anything for a while, she's used as a [[spoiler: SacrificialLion]] during ''ScretInvasion''. [[spoiler: During which, she's secretly lost in the Microverse, fighting for her life]].

!![[Film/TheAvengers The movie based on the comic book]]
* AlternateCharacterInterpretation: Between ''Thor'' and this movie, Loki's tactics change from "Silvertongue" to "ranting villain with an army" and his eyes change colour (green to blue). That and some of his dialogue with Erik Selvig about their experiences with the Tesseract ''could'' be read as him also being under coercion from the Tesseract/Staff, if one wanted to do so.
* AntiClimaxBoss: Years of superhero movies have taught viewers to expect that a [[UltimateShowdownOfUltimateDestiny final battle]] between The Avengers and Loki would happen towards the end of the movie. It doesn't happen quite that way.
* AwardSnub: Neither Disney nor Paramount created a For Your Consideration... Oscar campaign. As a result, no one from the cast and crew received nominations, except for the visual effects artists. The victory of ''Literature/LifeOfPi'' in Visual Effects left the Avengers ultimately empty-handed.
** Surprisingly, [[http://www.comicbookmovie.com/fansites/JoshWildingNewsAndReviews/news/?a=79087 Marvel didn't want to try for an Oscar campaign]], even though Disney offered to fund it.
* SugarWiki/AwesomeMusic: The score by Creator/AlanSilvestri, particularly the Avengers anthem. Try to listen to it and ''not'' feel ready to repel an AlienInvasion. [[http://www.youtube.com/watch?v=7xecIjr8Bqc Go on, try. We'll wait.]]
** And, among ''many'' other moments "[[http://www.youtube.com/watch?v=7w5u0G6Sptw I Got A Ride]]" (for [[spoiler: TheOner starting with Black Widow hijacking one of the invaders' machines and stopping in on each one of our BigDamnHeroes]]).
** The brief use FranzSchubert's ''Death and the Maiden'' as Loki's theme during his attack on Germany.
* CatharsisFactor: [[spoiler:[[MetronomicManMashing The Hulk smacking Loki around.]]]] After seeing the latter spend the entire movie being a bastard--[[spoiler:and especially his callous murder of Agent Coulson]]--this was quite satisfying.
* DesignatedHero: Following the release of ''Man of Steel'', in which a number of people felt that Superman was acting irresponsibly during his fights and resulting in a lot of destruction, many have argued that the Avengers were no better, and that the fight in the end nearly destroyed New York. Bare in mind, they were shown ''containing'' the destruction, and just like ''Man of Steel'', it was the ''badguys'' causing the destruction while they were trying to stop it. The criticism in general raises the question as to why [[InsaneTrollLogic is it the heroes fault that the villains caused so much destruction]].
* DracoInLeatherPants: Search for Loki on {{Tumblr}}. The fangirls have gone ''nuts'' about Loki ever since the first ''Film/{{Thor}}'' film, to the point that some have said, without a single trace of irony or sarcasm, that he's the real good guy and all his misdeeds should be automatically forgiven. Yes, this includes his attempted genocide of humanity. It's a character interpretation shared by Creator/TomHiddleston, incidentally. He thinks Loki needs a big hug.
* DudeNotFunny: Several of Tony's comments that make light of Steve's tragic situation ("You're spry for an older fellow," "I guess you missed a few things doing time as a Capsicle") and Thor's line about Loki being his adoptive brother, to some.
* EarWorm: ''[[http://www.youtube.com/watch?v=D3ZNtOcY_1A Like the sun, we will live to rise...]]''
* EnsembleDarkhorse:
** Agent Coulson has also become very popular. Not bad for [[CanonImmigrant someone who was created specifically for the movies]].
** "VideoGame/{{Galaga}} Guy" (the one Tony points out on the bridge) has developed a surprisingly large fandom for a person who had all of five seconds of screen time. Heck, he even has [[http://marvelcinematicuniverse.wikia.com/wiki/Galaga_Guy his own MCU wikia page!]]
** [[BadassBystander The old German man who defies Loki's order to kneel.]]
** Loki, coupled with his DracoInLeatherPants status, has garnered quite the fan following. Before this movie, Loki wasn't well known to non-comic book fans, and was even something of a niche villian due to Thor not being an outrageously popular individual title. Suddenly Loki is as popular and revered as Magneto or Doctor Doom.
** The Other, who serves as the MouthOfSauron for [[spoiler: Thanos]]. His intimidating design and performance, the fact that he's a CanonForeigner, has caused several fans requesting that he appear again in a future Marvel film.
*** He does appear again in ''Film/GuardiansOfTheGalaxy'', [[spoiler:[[SuddenSequelDeathSyndrome only to be killed]] by the film's BigBad Ronan]].
* EvilIsSexy: [[DracoInLeatherPants Loki]]. [[EstrogenBrigade Just ask his millions of fangirls]].
* FandomRivalry: Due to box-office competition, Franchise/{{Batman}} fans (especially fans of Creator/ChristopherNolan's ''Film/TheDarkKnightSaga''); see HypeBacklash below.
** This can also be attributed to the fact that the two are perfect {{Foil}}s. ''Dark Knight Rises'' is bittersweet, theme-driven, introspective, gritty and realistic, while ''The Avengers'' is triumphant, runs on action scenes and RuleOfCool, and fully embraces the {{Magitek}} fantastical world of the Marvel Cinematic Universe. This means that which film is objectively "better" is a very tricky question to answer because they are so entirely different.
* {{Fanon}}: The shawarma scene in TheStinger had to have happened before Thor and Loki returned to Asgard, which raises the question of where Loki was while the Avengers were eating. Some fans say he was in SHIELD custody. Others say he was chained to a parking meter outside.
* FanPreferredCouple: A few fans seemed to favour Ashley Johnson's character (the blonde woman who appears several times during the Chitauri invasion) as a potential love interest for Captain America.
* FunnyAneurysmMoment: This exchange from Steve and Tony is PlayedForLaughs, but come ''Iron Man 3'' this is exactly the type of issue Tony is struggling with.
-->'''Steve:''' Big man in a suit of armor, take that off and what are you? \\
'''Tony:''' Genius billionaire playboy philanthropist.
** It's mentioned that Captain America is on a SHIELD watchlist as potential threat. It's PlayedForLaughs at the time, but then ''Film/CaptainAmericaTheWinterSoldier'' reveals that [[spoiler: HYDRA has been active inside SHIELD for years. Captain America is their old enemy. Odds are good that they put him on that watchlist.]]
* GeniusBonus:
** Selvig says he needs iridium for the portal device, and describes it as "it's found in meteorites, forms antiprotons. Very hard to get a hold of". [[http://en.wikipedia.org/wiki/Iridium Every word of that is accurate]].
** When Tony and Bruce throw around their {{Technobabble}} about Selvin's plan to create a portal, they're actually making sense. [[http://en.wikipedia.org/wiki/Coulomb_barrier The Coulomb barrier]] is the barrier two nuclei need to overcome so they can get close enough to undergo a nuclear reaction. Thus the Tesseract needing to be heated to "[[http://en.wikipedia.org/wiki/Kelvin hundred and twenty million Kelvin]]" to break through it. Unless, as the two note, Selvin can stabilize the [[http://en.wikipedia.org/wiki/Quantum_tunnelling Quantum tunneling effect]], in which case he could achieve ion fusion at any reactor on the planet because such high temperatures would not be needed to kickstart the reaction. We aren't told enough to understand exactly what Selvig's device does, but obviously the writers aren't just throwing around words when it's brought up in dialogue.
* HilariousInHindsight
** In the 1999 season 4 premiere of ''Series/BuffyTheVampireSlayer'', written by Creator/JossWhedon, character Xander Harris exclaims "Avengers Assemble!"
** In-universe, when Loki says to Thor, "The human think of us as immortal. Shall we test that?" [[spoiler:The Hulk does so later.]]
** Loki taunts Nick Fury for his search of the Tesseract, an object of "unlimited power". [[Film/RevengeOfTheSith That phrase sounds familiar...]]
** Back in ''Film/IronMan2'', the last thing Nick Fury said to Tony Stark before they meet again after the finale is "I've got my ''eye'' on you." Which was after assigning ''Agent Coulson'' to monitor him, whom we hear Nick Fury refer to as "my one good eye" in this movie.
** [[http://cheezburger.com/6584926208#comments As noted here,]] it's kinda funny how all the [[TheSilenceofTheLambs Hannibal]] references come up ''after'' AnthonyHopkins' appearance in ''{{Film/Thor}}.''
** "[[http://www.youtube.com/watch?v=nNvxFN4ji5A I have a feeling this will be in the gag reel.]]" [[http://www.youtube.com/watch?v=gkcht60wZvw It was.]]
* HoYay: In this [[HoYay/MarvelCinematicUniverse page]].
* HolyShitQuotient: As befitting.
* HypeBacklash:
** With so much hype, this was bound to happen to some extent. Especially from disgruntled Franchise/{{Batman}} fans who were hoping that their [[Film/TheDarkKnightRises highly anticipated Holy Grail of a sequel]] would beat ''The Avengers'' at the box office and be the biggest hit of the year just like [[Film/TheDarkKnight its predecessor]], [[HarsherInHindsight Colorado shooting]] or otherwise.
** On ''Website/RottenTomatoes'', one critic called the film out on being 'cynical'. Despite the fact that compared to [[MarvelCinematicUniverse the previous films]], Joss Whedon works, and other [[Film/TheAmazingSpiderMan superhero]] [[Film/TheDarkKnightSaga films]], it's probably one of the most upbeat works in the genre.
* InferredHolocaust: Much of Manhattan is wrecked in the climactic fight. Though only bad guys are shown dying, the death toll is probably in the thousands, and a memorial is briefly shown in a news report afterwards.
* InternetBackdraft:
** The UK DVD[=/=]Blu Ray release is undergoing this for two specific reasons.
*** The editing of [[spoiler:Agent Coulson]]'s death, by digitally removing the [[spoiler:tip of Loki's spear penetrating the other side of his body]] when it ''was'' present in the theatrical release. This isn't helped by the BBFC commenting that they were unaware of any changes to the film, and any such changes would need to have the film undergo classification again; and Disney UK's denials of any editing taking place, and that everyone who saw the film is mistaken when they claim that [[spoiler:the tip of the spear]] was visible in theatres, despite ''the BBFC classification explicitly mentioning the scene as being in the film''.
*** [[NoExportForYou The removal of several special features]] [[TheyJustDidntCare from the release]], such as [[DVDCommentary Joss Whedon's commentary]] (Supposedly this wasn't done in time for the disc printing); the ''Live to Rise'' music video; and the ''Assembling the Ultimate Team'' featurette; the extra Blu Ray featuring a 90 minute documentary about building the Franchise/MarvelCinematicUniverse was retailer exclusive; and the DVD release only includes the ''A Visual Journey'' featurette, ''and nothing else''.
* LikeYouWouldReallyDoIt:
** Few people really believed that [[spoiler:Iron Man was going to kick it]].
** As well as [[spoiler:Hawkeye shooting Fury]] in the first 5 minutes.
** Both of these overlap with InterfaceSpoiler: thanks to the internet we know that these actors were contracted for one more movie and four more movies respectively, and you do not relegate [[spoiler:Samuel L Jackson]] to flashbacks for four whole movies.
* MagnificentBastard: Loki [[ZigZaggedTrope zig-zags]] between this and SmugSnake.
* MagnumOpus: Considered by many to be the highest point of the Franchise/MarvelCinematicUniverse at the time it was made, and is widely considered the best Marvel movie yet.
** Whedon, in his DVD Commentary, states that the scene where [[spoiler: Hulk [[MetronomicManMashing smashes the everloving fuck out of Loki]]]] is his.
* MemeticBadass: Agent Coulson has risen to this. Some examples [[http://sonofafilmgeek.tumblr.com/post/23249957636 here]] and [[http://memebase.cheezburger.com/superheroes/tag/agent-coulson here]].
* MemeticMutation:
** Captain America's line "I understood that reference" is often posted in online discussions as a reply to a cultural reference that says "I see what you did there". [[note]] Frozen for seventy years, Steve Rogers is a FishOutOfTemporalWater, which is especially clear when Tony Stark makes several pop-culture references. When Nick Fury refers to the "flying monkeys" from ''Film/TheWizardOfOz'', Steve seems inordinately pleased to hear something he can relate to.[[/note]]
*** The opposite response "I don't understand that reference" is also fairly popular, usually accompanied with a picture of Cap in confused or saddened face.
** "That's my secret. I'm always ____." An ImageMacro of Bruce Banner saying this line (with the end changed for the poster's point; "drunk" "hungover" "horny" or whatever.)
** "I have an army." "We have a ''Hulk''."
*** And its variations, such as 'We have a Coulson'.
** Also, variations of this piece of dialogue:
--->'''Steve Rogers:''' Big man in a suit of armor, take that away and what are you?\\
'''Tony Stark:''' Genius billionaire playboy philanthropist.
*** There's also Thor's laugh after that exchange in the trailer.
** Many prefer [[StealthPun "Stark Naked."]]
** [[http://24.media.tumblr.com/tumblr_m50aiu9LGe1rsn2sio1_500.jpg HAWKWARD]].
** "I still believe in heroes."
** "[[SugarWiki/MomentOfAwesome Puny]] [[SugarWiki/FunnyMoments god]]."
** Loki calling Black Widow a "[[GettingCrapPastTheRadar mewling]] [[CountryMatters quim]]". It's produced some [[http://29.media.tumblr.com/tumblr_m3chhfz2mp1qewfmxo1_400.jpg interesting]] [[http://30.media.tumblr.com/tumblr_m3gdf8yQ2X1qchotbo1_500.jpg reactions]], to say the least.
** Tony Stark & Bruce Banner: [[http://www.tumblr.com/tagged/science-bros SCIENCE]] [[http://theumbrellaseller.tumblr.com/post/22482065050/hemsworthss-science-bros-there-are-no-words BROS]]
*** [[MemeAcknowledgment Now acknowledged]] [[http://www.vulture.com/2013/04/mark-ruffalo-science-bros-avengers-robert-downey-jr.html by Mark Ruffalo!]]
** "[[ThatCameOutWrong I watched you when you were sleeping]]." (Usually accompanied by references to [[Literature/{{Twilight}} Edward Cullen and Bella Swan.]])
** The phrase "enormous green rage monster" to describe the Hulk.
** [[Creator/TomHiddleston LOKI'D!]]
*** [[http://decepticooch.tumblr.com/post/22831033674/pocketpadalecki-i-imagine-this-scene-as-thor And]] [[http://belgroovia.tumblr.com/post/22749732028 its]] [[http://donatebloodtochair-ity.tumblr.com/post/60833333543 variants]].
** "Kids, in 2012, your [[Series/HowIMetYourMother Aunt Robin]] [[http://24.media.tumblr.com/tumblr_m4750avRVV1qbpgcpo1_400.png decided to join the Avengers]]."
** [[http://memegenerator.net/Overly-Accepting-Thor Overly-Accepting Thor]].
** "His name is Agent!"
** "His name is/was Phil."
** Although Franchise/SpiderMan was never really a core member of the Avengers in the comics until the last decade, his absence from the movie has become so widely discussed and debated that it's a frequent subject of jokes, [[AscendedMeme to the]] [[ApprovalOfGod point that]] both [[http://www.usatoday.com/life/movies/news/story/2012-05-04/marvel-the-avengers-robert-downey-jr-mark-ruffalo-chris-evans-chris-hemsworth/54738726/1 Chris Hemsworth (with Chris Evans agreeing with him)]] and ''Film/TheAmazingSpiderMan'''s star [[http://www.youtube.com/watch?v=KatTVGAEu80 Andrew Garfield]] and director [[http://ca.eonline.com/news/326824/amazing-spider-man-director-marc-webb-talks-avengers-sequels-and-supervillains Marc Webb]] have expressed their desire to see Spidey in sequels.
** "[[{{Webcomic/Homestuck}} caw caw motherfuckers]]" as a catchphrase for Hawkeye.
** [[spoiler:[[Website/{{Twitter}} #CoulsonLives]]]]. This meme got so huge it spawned ''[[Series/AgentsOfSHIELD an entire TV show]]''.
** [[spoiler: "COULSOOOOOOOOOOON! NOOOOOO!"]] and "Hulk out!" from the gag reel.
** "I am Loki of Asgard, and I am burdened with glorious purpose".
** [[http://data1.whicdn.com/images/53718958/602079_305512469571320_374847962_n_large.jpg This brother, I like him!]] [[Film/{{Thor}} ANOTHER!]]
** Not all Marvel fans actually know ''VideoGame/{{Galaga}}'' and thus they don't really realize the scene when Tony calls out on a SHIELD agent for playing ''Galaga'' is related to the scene where said agent is actually shown playing it. So, if there are viewers who innocently ask out loud like this: "What video game is that man playing?", expect an answer like this: "That man is playing ''Galaga''. He thought we wouldn't notice, but we did!"
*** "They thought we wouldn't notice, but we did!" is also used as a respond to various (and especially ''very'' hidden) Easter Eggs in any media franchise, particularly those which related to Marvel.
** "How does ___ even ___ this?"\\
"He turns."\\
"Sounds exhausting!" [[note]]Tony Stark, in his usual snarky habit, covers an eye with his hand to imitate Fury's eyepatch and sarcastically asks how Fury can even see these two monitors (with only one eye). Maria, doesn't buy his snark, responds [[SarcasmMode kindly]] with [[CaptainObvious obvious]] answer that Fury simply turns. Then Tony comments with "Sounds exhausting!" to [[{{Melodrama}} dramatically]] make it seems it was a big deal.[[/note]]
* MisaimedFandom: Loki calling Black Widow a "mewling quim" ("whimpering cunt," in more modern vernacular) is supposed to establish that he's a nasty, unpleasant, misogynist villain. Either because the language was ''too'' dated and silly-sounding, or because fangirls will forgive anything if the guy is hot, that didn't happen.
* MoneyMakingShot: In the commentary, Whedon calls out the EpicTrackingShot in the climax as one.
* MoralEventHorizon: Loki [[spoiler: stabbing Agent Coulson]].
* MusicToInvadePolandTo: ''Technically,'' Loki's invading ''Germany'', and only as a distraction. Still, two seconds after he starts a buttkicking rampage set to the tunes of Creator/RichardWagner, he's pretty accurately compared to Hitler.
* OneSceneWonder:
** Harry Dean Stanton as the security guard. "Son, you've got a condition."
** The old German man who stands up to Loki.
** [[spoiler:ComicBook/{{Thanos}}]]. One non-speaking appearance in TheStinger, but to some comic fans, he's one of the most memorable parts of the movie.
** The ''VideoGame/{{Galaga}}''-playing SHIELD agent, despite only appearing for five short seconds.
* RescuedFromTheScrappyHeap: The Hulk. Two [[Film/{{Hulk}} previous]] [[Film/TheIncredibleHulk attempts]] to bring the character to the cinema screen proved somewhat lackluster, the role [[TheOtherDarrin got recast]] once again, and the character had already developed a reputation of being the most boring of the team. However, a combination of Mark Ruffalo's performance and clever screenwriting[[note]]And the hilariously awesome "Puny God" scene[[/note]] turned The Hulk into an [[EnsembleDarkhorse unexpected favorite]] of the movie, making the possibility of a new Hulk film much more likely. Might be one of the fastest turnaround times for this ever. Shortly before release, producer Kevin Feige said there were no plans for a Hulk movie. Shortly after release, it was let slip that a Hulk movie may be in development for 2015 and that Mark Ruffalo had signed on for six more films.
** Really, it's that Mark Ruffalo's interpretation of the character is that Bruce Banner is a normal guy who's got issues instead of the emotionally-stunted, severely repressed individual of the previous films who was constantly scared that he'd flip out over ''everything''. Likewise, his version of the Hulk isn't that he's a barely controlled rage monster; his casual OffhandBackhand of Thor after they brought down a Chitauri Leviathan and his smackdown of [[spoiler:Loki]] shows us that the Hulk is really just an irritable jerk (albeit with [[JerkWithAHeartOfGold a heart of gold]]) who just happens to have superpowers.
* RonTheDeathEater: [[{{Irony}} Steve is continuously demonized by Tony fangirls as a cruel bully]]. Both characters are impatient and antagonistic toward the other, but Steve's particular point of contention is Tony's insistence in allowing Bruce to let the Hulk out, possibly risking lives. To Tony's credit, [[JerkassHasAPoint he turns out to be right]] [[CloudCuckoolander about Bruce.]]
* UnfortunateImplications:
** Lampshaded, in the commentary, and then averted for that very reason. During the KneelBeforeZod scene in Germany, Joss Whedon realized the unfortunate implications of all the Germans kneeling, and so he added the old man to defy Loki, thus turning it into a CrowningMomentOfAwesome. He also made sure people started getting up after Captain America arrived, so that Cap wouldn't be standing above them but ''with'' them.
** Thor's quip about Loki being adopted offended a number of people on the grounds that it demonized adoption: [[http://parenting.blogs.nytimes.com/2012/05/16/that-hes-adopted-one-liner-in-the-avengers-not-funny/]] [[http://communities.washingtontimes.com/neighborhood/red-thread-adoptive-family-forum/2012/may/17/avengers-attack-adopted-children-mean-and-unfunny/]] [[http://www.nbcnews.com/_news/2012/05/11/11643793-was-avengers-joke-cruel-to-adoption-community?lite]] A number of people, including adoptees, felt it was fine: [[http://www.chicagonow.com/portrait-of-an-adoption/2012/06/the-avengers-is-the-adoption-joke-funny-offensive-or-both-as-if-often-the-case/]]
* SugarWiki/VisualEffectsOfAwesome: A movie about a superhero team required [[http://www.fxguide.com/featured/vfx-roll-call-for-the-avengers/ an equally awesome team of visual effect studios]] to get right, with {{I|ndustrialLightAndMagic}}LM and Creator/{{WETA}} spearheading the effort. [[http://www.youtube.com/watch?v=MnQLjZSX7xM This video]] gives a tiny breakdown of what ILM did for the movie.
* ShipToShipCombat: Due to the large Slash fandom and heaps of HoYay, pretty much every Avenger or SHIELD agent in the film has being attacked for being in the way of a pairing with one of the others.
** Due to the PlatonicLifePartners relationship between Hawkeye and Black Widow, and the very ShipTease like moments between the two, comic book fans that ship Hawkeye with his ex wife Mockingbird have gotten fairly aggressive towards Widow. Likewise, fans of Widow and Hawkeye have been tossing unending heaps of hate towards Mockingbird for the crime of the two breaking up.
*** On the Natasha side of things, comic fans who are invested in her current relationship with BuckyBarnes are also bitterly against the movie fandom shippers of Clint and Natasha. This heated rivalry exploded with the announcement that the next CaptainAmerica movie will be ''Film/CaptainAmericaTheWinterSoldier'', and will feature both Bucky and Natasha, with no news of Clint being involved.
**** The tangle did not get any neater after it was announced that Mockingbird would be appearing in Agents of SHIELD, with a number of Clint and Natasha shippers deciding that they will be fine with Mockingbird existing as long as she and Clint never meet.
* SoBadItsGood: A tie-in for the film made for '' Wyndham Resort hotels'' features the Avengers fighting Ultron, then splitting up to go on vacation. The writing is lackluster and cliché, reading like a bad 60's comic book but with modern artwork. This makes it unbelievably funny. Also worth mentioning is Tony, in Iron Man armor, eating at a buffet and what can only be called [[FlatWhat Bored Hulk]].
* TheWoobie: Let us count the ways:
** StoicWoobie: Bruce Banner, Black Widow, Hawkeye
** IronWoobie: Thor, Captain America, Agent Coulson
** JerkassWoobie: Tony Stark
* {{Troperrific}}/ClicheStorm: It wasn't lost on several critics and movie goers that ''Film/TheAvengers'', for all of its praise, hardly broke new ground in superhero movie storytelling (especially compared to ''Film/TheDarkKnight'' and ''Film/{{Watchmen}}''). It's more than a bit predictable, and every convenient plot twist unfolded in the way most people would expect after viewing one too many superhero flicks. Still, because ''Film/TheAvengers'' blended the best elements of superhero movies together, this is an exceptional case of [[TropesAreTools Tropes Are Not Bad]] for many.

!![[Series/TheAvengers The TV series with Patrick Macnee]]
* GrowingTheBeard: When Emma Peel became Steed's partner.
* HilariousInHindsight: Doesn't Steed look rather like UsefulNotes/DavidCameron in the page picture?
** In the episode ''Two's a Crowd'', a man who looks like Steed has it suggested to him that he [[Series/DoctorWho wear a stick of celery in his lapel instead of a carnation]].
** In the episode ''From Venus, with Love'', JonPertwee plays [[Series/DoctorWho a brigadier]] [[spoiler: who's later killed by a laser beam fired by (supposed) Venusians]].
** In the episode ''The Gilded Cage'', Cathy Gale helps Steed organize a theft of gold bullion. When reviewing her plan, Cathy mentions how much bullion the United States has, and how it's kept in [[Film/{{Goldfinger}} Fort Knox]].
* ReplacementScrappy: Tara King.
* SeasonalRot: Sixth season.

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