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* AudienceAlienatingPremise: Well spoken man crouches behind camera tripod and films his hands fiddling with electronic pound shop rubbish.
* BigLippedAlligatorMoment: In his Huge Screen v.2 review, an advert comes on for "Breakfast Mess", despite having said that his videos don't use advert breaks.
** The [[spoiler:Easter Bunny JumpScare]] from around halfway through his Easter Tat review.
* BileFascination: With the crap he reviews.
* EarWorm: His opening theme. Liquid Filth also counts.
** And the song he improvised on the iPhone's ''[=LaDiDa=]'' app which he titled ''Aqful'' (spelt instead of ''Awful'' because of the iPhone's awkward keyboard).
** [[http://www.youtube.com/watch?v=X4ozf2rh5Vc Monkey hit his head on a tree, holding a sausage~ Monkey hit his head on a tree, now he's got brain damage~]]
** '''THE GOOSE''', which for some odd reason, plays a badly-looped, distorted extract of "I Like It" by Solid Base.
* EnsembleDarkHorse: The Godmonster of Indian Flats seems to be very popular, as he's had to address why there haven't been more of him. It's because he was scarcely in one movie. He hopes to grow a guinea pig into a new one.
** Quincy, the Caterpillar who sings obscure [[Music/TheBeatles Beatles]] songs, is also pretty popular.
** And there's the Excellent Darkhorse himself, Chef Excellence.
** The "grass masks" from the Playmobil Advent Calender are also popular, in part to being [[SurpriseCreepy surprisingly creepy]].
** '''THE GOOSE''', of course.
* FreudWasRight: His video on old joysticks seems prone to some vaguely sexual-sounding phrases, to the point where this likelihood is lampshaded in the video description.
* [[MemeticMutation AN EXCELLENT MEME]] (Also, "Or something.")
** The degree to which he's become memetic becomes very clear in his Not 100th Video Contest showcases.
* HilariousInHindsight: A RunningGag which appears when he mentions [[StreetFighter Street]] [[PopStation Overlord]] is saying that, "Two men pull their arms and legs off and throw them at each other". Then ''VideoGame/MortalKombat9'' came out, and one of the challenges in the challenge towers has you doing exactly that.
** In the review of ''PacMan: The Board Game'', Ashen points out how to deposit the pellets into the player's bins by saying "Now you have to empty your balls into your bucket." [[Webcomic/{{Homestuck}} So Ashen is a troll?]]
** At the end of the [[http://www.youtube.com/watch?feature=player_detailpage&v=Ly6X-BrKHEE recording microscopes]] review, Ashens promptly set a fake MyLittlePony on fire, laughing maniacally before sighing [[DoesThisRemindYouOfAnything *hats*]] at the end, and shortly after proclaiming "[[TakeThat Pyromania is Magic!]]". Cue two months later, in June 2012, when the VideoGame/TeamFortress2 [[http://www.teamfortress.com/pyromania/ Pyromania]] [[http://www.teamfortress.com/pyromania/pyroland/ update]] was announced.
** [[http://www.youtube.com/watch?v=IAfx6UIpGLI There are no advertisement breaks.]] [[BlipTV This is the Internet.]]
* HoYay: Several exchanges with Guru Larry about the night/day mechanic of {{Minecraft}}:
--> Larry: It's getting dark, shall we go to bed first?
--> Stuart: *Laughs* Don't you buy me dinner first?
* IAmNotShazam: His name is Stuart Ashen. His website (and Website/YouTube channel) is called ''Ashens''.
* InternetBackdraft: Ashen caught a bit of flak when he uploaded a video of himself trying Minecraft for the first time, with people claiming that he'd sold out/JumpedTheShark/what have you.
* LessDisturbingInContext: "Oh, god! It's spraying everywhere! The doctor said I wouldn't have that problem any more!" [[spoiler: He's referring to a tube of CD cleaning fluid.]]
* NauseaFuel: [[http://youtu.be/w6Nyl8Q3590?t=6m38s The "Specimen Tube" from the Halloween Sweets Special.]]
** The microwavable pizza snack gets hyped up as this as well. As Stuart himself says, "[[SincerityMode NOT RECOMMENDED]]".
** He proclaims the German creme egg-lookalikes to be the most disgusting Poundland food yet, and then whilst wondering what was going on (as he'd expected them to at least be OK because even they couldn't screw up something that simple), he notices a maggot lying on one of them. [[spoiler:It turns out to be a fake planted there by a friend, but still.]]
** Two words: [[http://www.youtube.com/watch?v=zpIVAzPdQMo&feature=related Instant Cupcake.]]
** Three more words: [[http://www.youtube.com/watch?v=ImZ5tums4zs&feature=g-all-u Thousand Year Egg]]. According to him, it is by far the worst thing he's ever tasted(He describes the taste as "Every synapse in your brain screaming that what you just put in your mouth should not be in your mouth"). [[ForeignQueasine And it looks it.]] [[spoiler: In a later video, [[UpToEleven he, rather unsurprisingly, revealed that it was rotten even by Thousand Year Egg standards]].]]
** [[https://www.youtube.com/watch?v=J2UsLamksB4 Bean Boozled Jelly Beans]]. In this case, the product was intentionally made as disgusting as possible. Flavors include vomit, rotten egg, skunk spray and canned dog food. Dan actually vomits due to how disgusting they are, and at the end, [[spoiler:the spitoon they used is shown on-camera.]]
* NightmareRetardant: [[http://www.youtube.com/watch?v=pemR-dApMV0 The 16mm film's]] graininess and lack of sound makes it seem creepy, but paper signs that he encounters says that four news videos will be posted each month in the near future. [[spoiler:Subverted at the end, when [[NightmareFuel Noseybonk makes a loud and unwelcome reappearance]].]]
* ReplacementScrappy: Max Hoffman[[note]]Who is fake, in case you're wondering[[/note]], who replaced Chef Excellence on the "Stay Fresh x Bags".
* SchmuckBait: In a video he made for Bad Teeth (aptly titled [[YouMakeMeSic *sic*]] "DO NOT GOOGLE THIS" which talks about {{Shock Site}}s - come to think of it, every single site mentioned in the video is ''schmuck bait'' in their own accord), he mentions to never search Google for the term "Melon Wedding". If you ignore his warning and do so, google gives you a webpage owned by Ashens that chides you for specifically ignoring him and googling said phrase.
* TheWoobie: The girl in the Stock Clearence Special[[note]]The one who was turned into a toaster[[/note]].
** [[NightmareFuel That's his girlfriend.]]
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