* BaseBreakingCharacter: Either you think Stephanie is one of the best heels in the company due to her scathing promo skills and ability to draw massive heat despite being a conventionally beautiful woman, or you think she is a legitimate egomaniac who gets off on emasculating the entire roster and throwing her weight around with very little comeuppance while milking both her [=McMahon=] bloodline and feminism PR to insulate her from criticism.
* CreatorsPet: As a member of Wrestling/TheAuthority both in and out of kayfabe, she has been hogging WWE TV programming, particularly ''Monday Night Raw''. That's because not only is she Vince's daughter but Triple H's wife as well. With her character taking up the locus of attention once again, a number of different problems which mostly appeared under the surface have become weekly fixtures of WWE programming, making many fans feel even more irritated with her than they would be for a simple LoveToHate performer as she was previously perceived. In fact, despite the goodwill many wrestling fans feel regarding Triple H eventually taking over the company after Vince, the realization that Stephanie is the main person in line for the throne with Hunter as her second soon becomes the largest part of any reservations others may have about this promising post-Vince future. See why below:
** ''Character interaction:'' Unlike Triple H, she can't even swallow her pride for five minutes and put someone else over without interrupting them with lame, condescending comebacks. All she does is rip apart and emasculate every wrestler ''not'' named Hunter Hearst Helmsley — male and female, curtain jerker to champion, ''ally or enemy''. Even Wrestling/SethRollins as "The Man" during his reign as WWE World Heavyweight Champion in 2015 was relegated to a sniveling sycophant to Hunter and Stephanie, who often condescendingly treated him more as a pampered son they were coddling and protecting than a serious investment into their future like he should've been. And being that she's a female non-wrestler whose expertise is in PR and that Vince and Triple H are both insanely protective of her, she's more immune and unwilling to put aside her own pride and get knocked down a peg or two for the sake of any of the wrestlers' progression than either of them combined. Anytime something remotely fulfilling for fans happens at her expense or someone tries a scathing retort to something she says or does, she will invoke both the "[[ScrewTheRulesIHaveConnections I'm a McMahon]]" card and the "[[WoundedGazelleGambit woman in power]]" card to make the 'offender' look bad because heaven forbid Wrestling/VinceMcMahon's proto-feminist clone not always get her way. Even guys considered TheChosenOne behind the scenes such as Wrestling/RomanReigns and Wrestling/JohnCena aren't immune to her verbal and often physical slaps to the face, which may either be a plus or minus for any given fan depending on whether they like Stephanie better or just dislike her less than Reigns/Cena. In fact, the best either of them can do outside of a scripted accident is hope the fans side with them so they can troll her with a SmugSuper grin and be cheered for it. She's even viciously painted [[Wrestling/ShaneMcMahon her own brother Shane]] as a misogynist for daring to challenge her power in 2016, though at least he gets to call her out in turn on how she's honestly scared of the threat he poses due to being the fair-minded and popular, here's the key word, '''[=McMahon=]'''. The only time she gets any physical comeuppance is from random guests, D-list celebrities, or accidental moments where she's caught in the middle of a kerfuffle involving her husband. The only time she came close to a blowoff was with Creator/RondaRousey, and this only paid off three years later after Rousey's UFC career fell downward and she signed with WWE as an active talent.
** ''Female wrestlers:'' Despite all her pro-woman talk, Stephanie is terrible with her fellow women. Her seeming insistence on being always condescending, always correct, and always the queen over nearly every segment she's in is bad enough with the men, but with the women it's even worse. Not only is she, again, just as insufferable with the women as with the men, which in turn is just as much of a ''problem'' as it is with the men, the women also have absolutely zero retort when she gets that way, as if they're completely cowed by her domineering presence. She could scream at [[http://www.wrestling-titles.com/wwe/wwe-wm.html Women's Champion]] Wrestling/{{Charlotte}} in a screech full of blatant {{hypocri|te}}sy with regrards to disrespecting Wrestling/RicFlair just weeks after she did so herself, yet Charlotte will say nothing back and Stephanie'll be treated as in the right. And then she can proudly and happily draft Charlotte to ''Raw'' and act like nothing ever happened, simply because no one is seemingly willing/able to call her out on her face that yeah, it actually did. And just recently, her brother [[Wrestling/ShaneMcMahon Shane ]] just implemented the first-ever Women’s Money In The Bank ladder match in WWE history for the 2017 Money In The Bank PPV event, which apparently never crossed her mind. This all does nothing but cause damage if the goal is to get the women taken seriously, something that even fans who disagree with the politics Stephanie espouses both in and out of {{kayfabe}} want to see happen apparently more than she does simply because of the talent at the company's disposal in recent years. And that brings us to…
** ''The Divas Revolution:'' It can even be argued that Stephanie sabotaged the main-roster "Divas Revolution" by having her character be the one to kickstart it. The moment she personally introduced the NXT divas and ''openly placed them on teams she designated herself'', it became all about what a great thing she's doing and how many "era of the female athlete" taglines can be shoved into commentary instead of being about talented female wrestlers coming in to change the face and possibly the name of what was then the Divas division. The entire thing had devolved into mostly meaningless tag team matches, endless shills and lectures about female athletes, and [[Wrestling/TheBellaTwins Nikki Bella]] conspicuously getting to skate by and approach record time as the [[http://www.wrestling-titles.com/wwe/wwe-diva.html Divas Champion]] without defending the belt. She even did this again at ''NXT Takeover: Brooklyn''; thankfully it had no lasting effect that time, but ''even wrestling reviewers with feminist leanings'' noted that the most uneasy reaction the crowd gave during the whole presentation of the Wrestling/{{Bayley}} vs. Wrestling/SashaBanks [[http://www.wrestling-titles.com/wwe/wwe-nxt-wm.html NXT Women's Championship]] match was when she came out to introduce the match while injecting the "Divas Revolution" corporate branding into it. With ''Takeover'', the next night's ''Wrestling/SummerSlam'', and the following night's ''Raw'' all taking place in the same building, the Brooklyn fans gave Sasha and Bayley's match a standing ovation but were so displeased with the Divas Revolution ''Raw'' segment that they cheered Wrestling/TheMiz shushing the women during the promo/interview portion and then "hi-jacked" the match portion with boos and random chants including chants for Sasha. Even months later when Wrestling/{{Paige}} trashed the entire angle as well as every woman's character on the roster at the start of her FaceHeelTurn borne of jealousy for Wrestling/{{Charlotte}} becoming the new Divas Champion instead of her, Stephanie was conveniently left out of that tirade despite the fact that she could reasonably be seen as responsible ''within kayfabe'' for everything that had gotten Paige frustrated in the first place. Only ''after'' the designated teams fell apart and the Divas Revolution branding virtually disappeared did the women's division start to change for the better, meaning Stephanie's actions in one promo ultimately held back the positive progress she claimed to be facilitating for ''several months''. Yet even a year later, Sasha Banks gave '''her''' credit for helping pioneer women's wrestling in WWE in a promo which only highlighted the arguable decay of Sasha's character on the main roster.
** ''Lack of comeuppance:'' Vince had humiliating things happen to him at the hands of the wrestlers he tried to screw over every single week back when he was the active BigBad, and when he had his character introduce major events it was done in a way that increased their credibility as opposed to making decisions for a wrestler's character that said character could easily make themselves. Even Triple H, despite his reputation as one of the biggest self-aggrandizing politicians in the history of the business, is willing to take the occasional beating for the good of a storyline when the time calls for it. The last two times Stephanie as a character was hit with a FinishingMove prior to Ronda Rousey breaking her arm at ''[=WrestleMania 34=]''? February 2009 and March 2016, literally over ''seven years apart''. The 2009 one generated a ''{{face}} pop'' for Wrestling/RandyOrton during the time in which he was supposed to be the ''top {{heel}}'' because of how unsympathetic Steph had been coming off as a supposedly ReasonableAuthorityFigure in a preceding period of several ''months''. The 2016 one proved that between Wrestling/TheAuthority and top face Wrestling/RomanReigns, both acts the fans were thoroughly tired of to the point that Triple H and Reigns each got one big pop in ''those'' preceding months solely by beating the hell out of the other, she was the most hated person in the entire arc. Her most embarrassing moment in the mid-2010s? ''Openly tweeting her agreement with a quote from one of the founders of Twitter stating that [[https://twitter.com/stephmcmahon/status/581881800659591168 philanthropy is the future of marketing.]]'' In other words, not an angle to help any of the talent get ahead, but a real-life moment that made her look like a tone deaf suck-up and added fuel and substance to the fire of the "[[PhotoOpWithTheDog charity exploitation]]" accusations that certain critics dog WWE with whenever they hamfistedly showcase Wrestling/JohnCena's magnanimous endeavors. And at the worst possible time, too — ''in the midst of the company launching the Connor's Cure program.''
--->'''''Website/{{Wrestlecrap}}''''': It's pretty amazing how neutered she makes everyone look, honestly. Then again, this is the same person who they had a trainer for, and then canned that act because if she needed a trainer, that must mean she was fat at some point. Eh, whatever, she’s the boss' daughter and the heir to the throne. We'd all best get used to this.
* FanNickname:
** [[Website/{{WrestleCrap}} Nipple H]].
** Was worse during the Attitude Era: [[CrossesTheLineTwice The box The Game cums in]].
** Also, Mom/Mother/some variant thereof, particularly for her Authority role due to how she and Hunter talk down to everyone else and effectively treat whoever their chosen top guy is as their son to coddle and protect.
** Thanks to [[WebVideo/WhatCultureWrestling "King" Ross]] [[WebVideo/{{Cultaholic}} Tweedell]] and his WTF moments, "Lady Boss"/"Lady Balls".
* FoeYayShipping:
** With Wrestling/ChrisJericho in the early 2000's. While a lot of the wrestlers mocked her, Jericho was obsessive about it to the point where fans were wondering when the two were just going to have planet-cracking hate-sex and get it over with. When you think about it, Jericho's hate for her made a lot of sense. He would always mock her for [[ReallyGetsAround being easy]]… [[SleepsWithEveryoneButYou for everyone except]] ''[[SleepsWithEveryoneButYou him]].''
** With Wrestling/TrishStratus. On the January 1, 2001, ''Raw,'' Stephanie told Trish that while she may have Vince wrapped around her finger, Trish's "big-breasted ways" would not work on her. Yes, Stephanie's message was that Trish couldn't manipulate her the way she manipulated men, but, doesn't this sound like a SuspiciouslySpecificDenial, as if simply ''saying'' "You can't manipulate me" wouldn't have been enough to get the point across?
** With Wrestling/{{Sable}}. Stephanie randomly scrapped Sable's [[HoYay Les Yay]] program with Wrestling/TorrieWilson so she could feud with Sable instead.
** Also with Wrestling/BrockLesnar in the Ruthless Aggression era, when Stephanie was Smackdown! General Manager and Brock Lesnar was competing to be #1 contender for the WWE Championship. Post-Ruthless Agression, not so much.
---> '''Stephanie:''' "You know, Brock, I really don't like the way you're looking at me."
* FranchiseOriginalSin: Back during her first heel run in the early 2000s, particularly during the height of the [=McMahon=]-Helmsley Regime, Stephanie did get some hatred from smarks for taking up screen time and benefiting through Vince's favoritism, but she wasn't quite as maligned back then because she typically got humiliated by guys like The Rock or Chris Jericho. So in that era, the backlash against her wasn't as bad. But in the 2010s, under Wrestling/TheAuthority, she's reached a new level of audience apathy and revulsion because she's seen as having all of those negative traits, propped up by Vince's nepotism, with little to none of the comeuppance a Rock or Jericho would deliver onto her. This did get addressed somewhat in 2014, as she had a lengthy feud with Brie Bella, who as a [[DesignatedGirlFight woman was able to slap and humiliate her]] and Vickie Guerrero threw her into a pool of mud. But her feud with Brie ended prematurely, transitioning to a feud between the Bellas themselves, and that was Vickie's retirement segment.
* HilariousInHindsight:
** During her run as Women's champ, she had a shirt on for her appearances that had her initials printed on it, meaning Stephanie [=McMahon=]-Helmsley had [[MemeticMutation smh]] printed across her chest.
** A segment in the 1999 ''Rebellion'' PPV saw Stephanie accidentally getting knocked out when British Bulldog threw a trash can across the room, and the commentators went on and on about what a sweet girl Stephanie was and how she wouldn't hurt anyone. This became positively hilarious when Stephanie turned heel and became one of the most definitive villainesses of the day.
* HollywoodPudgy: Stephanie's own weight was commented upon when she made her last few appearances prior to Wrestling/{{the Authority}} run. Of course, that's ''post-three children''. Ah, wrestling. People on the UsefulNotes/{{Usenet}} newsgroup rec.sport.pro-wrestling had even been making jokes about her body well ''before'' she ever had kids. Of course, this was partially due to how unpopular she was in general. Before the HHH-[[Wrestling/CharlesWright The Godfather]] match on the [[http://slashwrestling.com/smackdown/000316.html March 16, 2000]] ''[=SmackDown!=]'', the Godfather told Stephanie that there might be a place for her in the Ho Train, but it would be in the caboose. Stephanie now averts this, as [[http://www.pwpix.net/superstars/s/stephaniemcmahon/gallery/workout-time/01.php these pictures demonstrate]].
* ItsNotSupposedToWinOscars: Stephanie was never a wrestler, but could have a convincing brawl or CatFight, so some of her matches were very rough and raw - but very entertaining nonetheless. Especially notable is her match against Wrestling/TrishStratus at ''No Way Out'' 2001. It also helps that Stephanie is a naturally hatable heel, so seeing her take any kind of hits in a match is automatically going to be quite satisfying.
* JerkassWoobie: Her current AlphaBitch character makes it easy to forget that she's been on the receiving end of trauma and humiliation for ''years'' now. Her initial {{Heel}} run as part of the [=McMahon=]-Helmsey Faction was sparked by her traumatic kidnapping at the hands of the Undertaker, which she later learned was [[AbusiveParents ordered by Vince]]. Stephanie's run as the GM of Smackdown had her [[TheAtoner try to turn over a new leaf]] and become a nicer person, only to be met with constant abuse at the hands of Vince's goons. This all culminated in a grueling Street Fight match with Vince, which had him [[NoHoldsBarredBeatdown beat the stuffing out of her]] before choking poor Stephanie out with a lead pipe.
* LoveToHate:
** When she's at her best, she's very good at getting this reaction (she learned from [[Wrestling/VinceMcMahon one of the best]]). Unfortunately, in TheNewTens years her chronic KarmaHoudini status tends to make people [[XPacHeat just hate her]].
** Her reign as Women's Champion in 2000 is praised precisely because of this. Likely because, even though she was a non-wrestler, she only won the title thanks to interference from D-X and then proceeded to act as though she were a legitimate athlete - thus making fans hate her even more. At that point, the Women's title was used as little more than a prop for whoever the bookers gave it to that month (Debra, The Kat and Harvey Whippleman preceded Stephanie as champions) - so Stephanie holding it served to put heat back on the belt. It's arguable that Lita winning it off her helped with her ultra popularity.
* NeverLiveItDown: Comparing 9/11 to the time [[Wrestling/VinceMcMahon Daddy]] was put on trial for supposedly encouraging steroid use among his workers was unquestionably one of the ''dumbest'' things anyone in pro-wrestling has ever said (and as you can imagine, that's up against some pretty stiff competition there).
* TakeThatScrappy:
** It seems to have become tradition for her to get some comeuppance at ''Wrestlemania''. Aside from the example at 32, she got humiliated by Ronda Rousey at 31 and, at 33, got knocked off the apron and through a table when Wrestling/SethRollins sidekicked her husband into her.
** The entire spring of 2018 can be considered to be one long HumiliationConga for Stephanie. At [=WrestleMania=] 34, she was ''obliterated'' by Rousey in her debut match. It was incredibly cathartic to see the finish where Rousey performed her ''brutal'' armbar on [=McMahon=]. And then the next night on Raw, [=McMahon=] came out at the start to a series of absolutely '''merciless''' boos. After cutting a promo during which the crowd loudly chanted "YOU TAPPED OUT!", she invited Rousey out to the ring to congratulate her. After embracing, Rousey smiled at her; only for it to '''immediately ''' turn into a scowl. She then dropped Stephanie and applied the armbar once again. The cheers as Ronda pulled [=McMahon=] to the ground were ''unheard'' of.
* TooBleakStoppedCaring:
** When you're such a HateSink, yet almost never get any LaserGuidedKarma for CatharsisFactor payoffs, your feuds and screentime are pretty much guaranteed to suffer from this.
** On the {{Face}} side, her 2003 feud with Daddy when she was the ''[=SmackDown=]'' GM. She'd finally had enough of his crap and decided to stand up to him... only to consequently be CurbStompBattle'd by several big-time {{Wrestling Monster}}s on his payroll. Ultimately, Vince challenged her to an "I Quit" match where the loser would be fired... which she lost — and not from any fault of her own, but from Linda (in Steph's corner) finally having enough and literally throwing in the towel. And worst of all? It's been heavily implied that said TraumaCongaLine eventually resulted in Steph finally breaking down and becoming the sycophantic HateSink that she is today — meaning that she didn't even get to be a DoomedMoralVictor. Basically, the whole thing was just unpleasant — with the only consolation being Wrestling/TheUndertaker later retaliating via ColdBloodedTorture on Vince in a Buried Alive match (but even then, Vince ultimately won due to Kane's interference). This by some ironic twist was among the few times that not only was Steph at the relentless end of a feud to the very end, but Vince actually pulled TheBadGuyWins to at least some level.
* UnintentionallyUnsympathetic:
** Since she was so hated that she failed as a Face against notorious RealLife {{Jerkass}} BadBoss ''Wrestling/EricBischoff'' when they were dueling [=GM=]s. When WWE fans are siding with the guy who, as the boss of WCW, wanted to put WWE out of business, you stink at being a face. While Shane and even Vince can usually handle the "stern but fair" archetype plausibly, even as a Face, Steph often fluctuates as the {{Spoiled Brat}}[=/=]{{Mean Boss}}[=/=]{{Smug Snake}}. She was pretty much played off as an innocent victim during Randy Orton's feud with Triple H and the [=McMahons=], despite the fact she had in part set it off due to turning into a ControlFreak as GM for Raw, and [[BullyingADragon trying to bully around the wrong superstars]]. Not to mention while she had very coldly turned on her brother for trying to compromise "her show" beforehand, she had nothing against him taking a solid beating for her to fix the mess she'd made. She fails to even gain the LoveToHate reputation as a heel, since divas rarely challenge her and doing so would usually be considered a MoralEventHorizon for [[WouldntHitAGirl most male wrestlers]], often leaving her a KarmaHoudini building up heat for a comeuppance that never arrives.
** Another notable example is the ''Raw 1000'' segment between Triple H, Stephanie, and Wrestling/PaulHeyman in 2012. On the one hand, Hunter was challenging Wrestling/BrockLesnar to come back and fight him at ''Wrestling/SummerSlam'' to get revenge for Brock breaking his arm a few months ago, only for Heyman to refuse on Lesnar's behalf and repeatedly stall mainly by calling Steph and Hunter out as bad examples to their children. On the other hand, Hunter repeatedly physically threatened Heyman, who is not and has never been a wrestler, and Stephanie insulted Heyman by declaring him a business failure and a parasite before ''jumping on him and attacking him'' in order to finally provoke him into giving Hunter the match. Hunter and Stephanie, who were supposed to come off as {{Guile Hero}}es, were instead seen as the conniving ones to the point that they were ''booed'' in this segment, and Lesnar coming out afterward to attack Triple H made him look like ''he was the cavalry'', especially due to the Helmsleys' milked 'chickenshit'-esque [[OhCrap reaction of horror]]. As before, Steph leaves Hunter to take it from there and is absent from the rest of the entire feud.
** Stephanie's tearful act on the 07/28/14 ''RAW''. While turned out to be a WoundedGazelleGambit, it seems like the writers's intention was to get the audience to start feeling sorry for Stephanie, if only to make her actions at the end of the show pack more of a punch. However, the massive heat Stephanie gets meant that she got her zero sympathy from the audience, even with her looking [[BreakTheHaughty pitiful and broken as she detailed how getting arrested has damaged her personal and professional life]]. You ''know'' you're a HateSink when you get a stadium of thousands of people cheering on how your innocent young children are hurt, shunned, and ''scarred for life''.
* WinBackTheCrowd: Despite her continuing legacy of sparking in-character hatred, Stephanie's real-world ascension to co-CEO of WWE in 2022 was met with almost universal support after fan approval of her father wore away to a state of functional nonexistence by the time he retired. While this ultimately didn't last long due to Vince [[TenMinuteRetirement attempting to barge his way back into the company the following year]], leading to her quiet resignation, Stephanie has nevertheless been seen in ''much'' higher regard, with any on-screen appearances met with huge babyface ovation.
* XPacHeat: [[SlutShaming "STEPHIE SWALLOWS!"]] [[ReallyGetsAround "STEPHIE SWALLOWS!"]] [[RuleOfThree "STEPHIE SWALLOWS!"]]
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