* AmericansHateTingle: Google is getting a lot of flak from European regulators over privacy concerns.
* CreatorsPet: Google keeps pushing Google+, to a lukewarm at best reception from the userbase.
* CrowningMomentOfAwesome: The release of the ''PacMan'' Google Doodle ([[MilestoneCelebration commemorating Pac-Man's 30th anniversary]]), in SPADES.
** Google Street View taking pictures of the highest mountains on each continent, ''including'' Mount Everest.
** The Google Doodle commemorating the [[MilestoneCelebration 50th anniversary]] of ''Series/DoctorWho'', like the above mentioned''PacMan'' doodle, was made into a flash game. And it was '''glorious'''.
* CrowningMomentOfFunny: Going incognito (i.e. private browsing mode) in Google Chrome warns you that it won't protect you from secret agents and people standing behind you.
** May count as HarsherInHindsight after recent events with the American government...
* CrowningMomentOfHeartwarming: The famous Super Bowl 2010 ad, [[http://www.youtube.com/watch?v=nnsSUqgkDwU AKA "Parisian Love"]].
** Their Doodle [[http://www.youtube.com/watch?v=KX2BQM0D01M celebrating the life]] of [[Music/{{Queen}} Freddy Mercury]]. Probably qualifies for the Awesome and Funny lists as well.
* TheFireflyEffect: The subject of [[http://washingtonpost.com/blogs/wonkblog/wp/2013/03/21/googles-trust-problem/ this Washington Post article]], when Google Reader joined the company's graveyard of discontinued services.
-->If there's even a 25 percent chance that Google Keep will be canceled in two years, do you really want to be the sucker who spent endless hours organizing your life around it?
* ParanoiaFuel:
** Sure, Google is a nifty way to manage your emails and your documents, but Google also has your personal information. Do you really trust them to "not be evil"?
** Desktop search takes it UpToEleven, quite possibly the only product that does what you want it to do [[GoneHorriblyRight way too well]].
** Try googling yourself, or your credit card numbers. You can rest a bit easier knowing that Google likes to personalize what you find, but even then, other people might find it...
* ScrappyMechanic: '''Google Instant'''. It forces you to search for whatever you're typing as you type it, even though the half-written word/sentence in question probably has nothing to do with what you're really after. The thing is obnoxious when it comes to slow computers, as it takes [[LoadsAndLoadsOfLoading absurd amounts of time]] for every individual page to load. Given the amount of loading it takes for ''one'' page, wouldn't it be a pain to go through several? To make matters worse, [[HopeSpot when it seems like you can disable it through your personal preferences]], it manages to reactivate itself unless you leave cookies on. And even if you ''do'' have a fast internet, the option keeps you from looking at several suggestions.
** In an update to Google's web browser, Google Chrome, there was an unremovable mechanic that detects if a page has [[LoadsAndLoadsOfLoading been loading for a very long time]] with no responses to the keyboard or mouse, and declares it unresponsive, prompting you to either wait for it to respond, or crash the page itself. Clicking wait will only let you wait for it to respond, but ''the damn window showing the unresponsive pages comes '''back up.''''' When you click "Kill pages", you can choose to reload the page. [[note]] That's the ''only button'' on the crash screen.[[/note]] But then, it begins to load ''even longer,'' bringing the window back up again, and ''again,'' '''AND AGAIN...'''
* SidetrackedByTheGoldenSaucer: Google's ''PacMan'' "logo" (their first interactive Google Doodle, coinciding with [[MilestoneCelebration Pac-Man's 30th anniversary]]) managed to cause this on the day it was released (spicing up a relatively boring webpage in the process that's typically used for web-searching), to the tune of '''[[http://blog.rescuetime.com/2010/05/24/the-tragic-cost-of-google-pac-man-4-82-million-hours/ approximately 4,819,352 hours of lost time, with a cost of $120,483,800.]]''' And said Google Doodle remains in playable form [[http://www.google.com/pacman/ here]].
* TheyChangedItNowItSucks:
** The Safe-Search filter. As of December 2012, there is no way to turn it completely off. This makes using the internet [[TheInternetIsForPorn for its intended purpose]] ''much'' less efficient.
** The new version of Google Mail is especially hated. The compose feature got rid of a lot of features that professional users rely on.