* BaseBreaker: Apparently, some people believe that being both TheSociopath and a CardCarryingVillain crosses the MoralEventHorizon. Obviously, there are those that would beg to differ. Case in point: Makopi's reaction to Mana wanting to befriend Regina in episode 16 caused both sides to vent at each other.
** The Regina plot and the reveal of Cure Ace [[spoiler: is either an ambitious subversion of the standard DarkMagicalGirl plot or a poorly written ShockingSwerve. [[TakeAThirdOption Or]] [[GoldenMeanFallacy both.]]]]
** Cure Ace herself. Is she a really badass and awesome new addition to the team or a badly shoehorned-in character who makes no sense? Is her being noticeably older than the Cures when transformed and noticeably younger when not appealing or off-putting? Is she a cool AloofAlly who just wants to help the girls to get stronger [[FigureItOutYourself however indirectly]] or is she a smug and condescending girl who does nothing to help the Cures but takes the credit anyway? Fans seem to be rather split on this.
** Mana is either awesome and refreshing for a magical girl protagonist or a MarySue and a spotlight hog.
** And of course, the whole season itself. Fans are so heavily divided over it.
*** ContestedSequel: Some fans are unhappy with this season due to perceived pacing problems as well as too much focus being given to Mana and Regina at the expense of the other characters, especially Rikka and Alice, albeit not quite to the extent the [[Anime/SuitePrettyCure previous]] [[Anime/SmilePrettyCure two seasons]]. [[BaseBreaker And then there's the reveal of Cure Ace]]...
*** EvenBetterSequel: This season is considered to be much better then [[Anime/SuitePrettyCure the previous]] [[Anime/SmilePrettyCure two seasons]] by a number of fans.
*** ItsTheSameNowItSucks: The show received this even before it even ''aired'', due to unwarranted assumptions that it would be exactly like ''Anime/FreshPrettyCure''.
*** SoCoolItsAwesome: For many fans, this is the first series to really embody this since ''Anime/HeartcatchPrettyCure'', due to the darker plot compared to [[Anime/SuitePrettyCure the previous]] [[Anime/SmilePrettyCure two seasons]] and bucking a couple trends started in ''Anime/FreshPrettyCure''. Cure Ace, for people who see her as the coolest Cure since Cure Moonlight see her specifically as this as well.
* CounterpartComparison: To ''{{VideoGame/Aikatsu}}'', which is an idol anime and aired four months before the show. The two have many similarities, namely the shared card suit motif, and each has a red-ribbon blonde-haired girl.
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** Recently, there have been crossover fanarts featuring the two shows, with Regina and Ichigo being the most prominent.
* DracoInLeatherPants: Regina quickly became this for the fanbase. [[spoiler: In hindsight, they were onto something with that.]]
* EarWorm: [[https://www.youtube.com/watch?v=fxfsmpwnXkM Beyond the Sky]].
* EnsembleDarkhorse: Makopi's manager, [[spoiler:actually Davi [[VoluntaryShapeshifting in human form]].]]
** Alice's butler, Sebastian, is also quite well-liked. [[spoiler:His stint as "Cure Batman" in episode 25 has definitely aided his popularity.]]
* FanDumb: People accused the characters of being "too special" and therefore {{Mary Sue}}s before the show had even ''aired'', based one ''one line descriptions'' in leaked pre-show information. The accusations continued during the show's first few episodes, with Mana, who took heat simply for being athletic and the president of the student council, and Alice, who hadn't even been formally introduced getting the worst of it.
* FoeYay: Regina and Mana. Hammered home in episode 22, where they're shown sharing a bed in a rather romantic-looking manner.
* HilariousInHindsight:
** Creator/EiichiroOda considers the series as his rival to his ''Franchise/OnePiece''. MayumiTanaka plays both Luffy and Ira.
*** Though, MayumiTanaka isn't the first Straw Hat seiyuu to voice a Precure character.
** Before ''Doki Doki'', there were pretty much flurries of fanmade Cure Hearts and Cure Diamonds among the fandom.
** Some fans have noticed that the spelling sequence of the Lovely Communes is just like the transformation scene for [[Series/KamenRiderWizard Kamen Rider Beast]]. Then he pretended to be an actual MagicalGirl in a later episode. [[http://safebooru.org/index.php?page=post&s=view&id=990034 Artists have noticed this]].
** There is an infamous ''Anime/HeartcatchPrettyCure'' doujin [[http://i5.minus.com/jb1jI5iQwpJBO6.jpg out there]] that has the characters modeled after ''Manga/FistOfTheNorthStar''. Come this season, the title of Episode 23 has the words '''[[AnimeThemeSong Ai Wo Torimodose]]''' in it.
** Aguri's body is set on fire when she transform into Cure Ace. [[Manga/OnePiece Portgas D. Ace]] had fire as his devil fruit powers. Cure Ace is voiced by RieKugimiya, who voiced [[LightNovel/ShakuganNoShana Shana]] with the blazing eyes and flaming red hair - Cure Ace has these, too. Ace's weapon - no, [[NamesTheSame not that]] [[Manga/OnePiece Ace]] - is called "Love Kiss Rouge". The first red Cure was [[Anime/YesPrettyCure5 Cure Rouge]], who had fire powers.
** Alice has been drawing comparisons with Batman. Then in episode 25, her butler Sebastian [[spoiler:makes a Batman-like Cure costume. And he was supposed to be the Alfred stand-in!]]
** Those complains about Mana being a MarySue? It looks like Cure Ace is on track to be an [[ParodySue even bigger one.]]
* IronWoobie: Makopi, whose Woobie-quotience is enough to break the Woobie-o-meter several times. She's a refugee from a magical kingdom which was destroyed down to the spiritual level. She's a questing-knight in search of her lost queen, who might have been dead all along. She's a MagicalGirlWarrior fighting enemies made of the evil-defining aspect of humanity. And before she meet the other Cures, she's without allies except Davie.
** Anything that can be applied to Makopi can be applied to fellow Knight of Trump [[spoiler:Jonathan Klondike, known on Earth as Joe Okada]]. The poor man doesn't even have a fairy.
* JerkassWoobie: Regina, big-time.
* LesYay: So many examples that [[HoYay/DokiDokiPrecure it was given its own page.]]
* MemeticBadass: Alice. Hell, there's even a tag on Pixiv called "Alice the War God". (武神ありす)
** Her Butler, Sebastian, is also considered an in-universe MemeticBadass. [[spoiler:He managed to create his own Cure lovead from scratch, too, if episode 25 is any indication.]]
* MemeticMutation: "[[GratuitousEnglish My sweet heart]]", as said by Joe.
** Alice is already drawing comparisons to Franchise/{{Batman}}, what with being a rich "superhero" with a skilled butler.
** At one point, during the ending DancingTheme, the camera focuses on Cure Diamond during a rather... silly-looking part of the ending choreography. This led many Pretty Cure fans to believe that this meant Rikka was a bad dancer. Thus, the "[[http://www.tumblr.com/tagged/rikka+dancing Rikka dancing]]" meme was born.
** Speaking of Rikka, fanartists seem to like portraying her as a {{Yandere}} towards Mana, usually with Makoto (or more recently, Regina) involved. Interestingly, this is what they did to the [[Anime/SmilePrettyCure last season's]] Reika, who also had blue hair and had a very close Cure friend.
** [[TheHero Mana's]] [[EvilLaugh counter-evil]] [[http://www.youtube.com/watch?v=vYbSqvpbVlc laugh]].
* MemeticMolester: Quite a few fans find Joe to be quite creepy, given his flirtatious comments and how touchy-feely he tends to be.
* MemeticSexGod: Mana for having a "harem" and her LesYay moments.
* MoralEventHorizon: Regina's involvement in the destruction of Makopi's homeworld may not have been a MEH after all, but her father, King Jikochuu, unambiguously crosses it with [[ElectricTorture the method with which he keeps her under his control]]. If even ''that'' wasn't bad enough, he cements himself as 100% pure, unadulterated, irredeemably evil in episode 22 by [[BreakTheCutie making Regina even more twisted than even she ever saw herself as]].
* {{Narm}}: When a Jikochuu is made from a VictimOfTheWeek, the way the heart bursts out of the person's chest resembles the visual effect when a cartoon character is madly in love with someone.
** Not to mention that their appearances are as a rule more stupid/cute than actually remotely scary at all.
* NightmareFuel: The destruction of the Trump Kingdom and the fate of its citizens. The younger kids probably won't understand what it's like to lose your home and your folks, but it makes the older kids (and the older audience) cringe.
* OlderThanTheyThink: A MagicalGirl who harbors guilt over a past failure, and who is a foreigner on Earth who originally hails from the MagicWorld? [[Manga/WeddingPeach Now where have we heard that before?]]
* PeripheryDemographic: Adult males. Then again, given that there was a "marketing" paper that listed the "main target" as 4-to-12-year-old girls and 16-to-35-year-old men, this is an arguable subversion.
* {{Shipping}}:
** DieForOurShip: Joe was already unpopular with certain fans due to being both [[MemeticMolester uncomfortably creepy around the teenage protagonists]] and [[HetIsEw a male who could be shipped with the girls]]. And then episode 17 revealed that [[spoiler:he was Princess Marie-Ange's fiance. This makes him a ''canon'' obstacle to a yuri pairing (Ange/Makoto) in a franchise where canon het couples are usually all-but-nonexistent, leaving the girls free to be shipped with each other.]] The fans who weren't fond of this reveal ''really'' weren't fond of this reveal.
*** Regina is also becoming this for certain Mana/Rikka shippers, some of whom have complained that the focus put on Regina and Mana's interactions necessitates Mana's devoted childhood friend Rikka, who was already getting shafted somewhat in favor of Makoto, getting pushed aside ''even more'' in order to give focus to Mana's growing relationship with Regina.
*** And after Episode 26, [[spoiler:Ira]] is getting ''a lot'' of heat from ManaxRikka shippers.
** FanPreferredCouple: [[RedOniBlueOni Mana/]][[ChildhoodFriends Rikka]] was a popular ship among fans before the show even aired. When Mana and Rikka were shown to have a great deal of LesYay between them in canon (i.e. episode 2), the ship became even ''more'' popular, to the point of pretty much being this series' [[Anime/SuitePrettyCure Hibiki/Kanade]].
** FoeYayShipping: Mana/Regina has become a popular choice. Ira/Rikka had become popular as well since episode 4, and became much more popular after episode 26.
** LauncherOfAThousandShips: Aida Mana is proving to be quite possibly the most shipped person in the series' history. Most of the girls that fans ship her with include Rikka, Alice, Makoto, Regina, and Aguri. And then there are jokes abound about how Dokidoki is a stealth HaremSeries. Pixiv even has a tag specified for ''her harem'' (マナハーレム).
*** CrossoverShip: She is also shipped with previous season's [[Anime/SmilePrettyCure Miyuki]], thanks to the ''All-Stars New Stage '' movie.
*** Before Mana, Makoto used to be shipped a lot with the other Cures, Marie-Ange, and even Davi [[spoiler:in her manager form]].
** OT3: It is either Makoto/Mana/Rikka, Regina/Mana/Rikka, Regina/Mana/Makoto.
** ShipsThatPassInTheNight: [[FoeYay Marie-Ange/Marmo]] is this somewhat, probably because Marmo was the only Selfish member who personally confronted her. Rikka/Ira ''was'' this, with fans producing bucket-loads of fanart based solely off Marmo briefly teasing Ira about having a crush on Rikka in episode 4... and then [[ShipTease episode 26]] happened.
** ShipToShipCombat: The [[DracoInLeatherPants Mana/Regina]] shippers vs. [[EnemyMine Mana/everyone else]] shippers.
* ShockingSwerve: [[spoiler: Regina turning evil ''again'' and Cure Ace being someone ''we've never met.'']]
* TheyWastedAPerfectlyGoodCharacter: While everyone aside from Mana, Regina and Cure Ace can be seen as this, Alice in particular gets the short end of the stick, as it can seem like her only purpose on the show is to use Rosetta Reflection.
* VisualEffectsOfAwesome: Aside from the series having relatively good animation throughout, Cure Ace's transformation takes this to a ridiculous level. It's almost near movie like when it comes to the animation quality and is considered to be the coolest looking transformation in the franchise to date. [[http://www.youtube.com/watch?v=jmkcQX0i2vE See it here in HD]].
* UncannyValley: Ai-chan just looks ''weird'', being more humanoid-looking than other ''Pretty Cure'' fairies.

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